Millennials were the largest generation group in the United States in 2024, with an estimated population of ***** million. Born between 1981 and 1996, Millennials recently surpassed Baby Boomers as the biggest group, and they will continue to be a major part of the population for many years. The rise of Generation Alpha Generation Alpha is the most recent to have been named, and many group members will not be able to remember a time before smartphones and social media. As of 2024, the oldest Generation Alpha members were still only aging into adolescents. However, the group already makes up around ***** percent of the U.S. population, and they are said to be the most racially and ethnically diverse of all the generation groups. Boomers vs. Millennials The number of Baby Boomers, whose generation was defined by the boom in births following the Second World War, has fallen by around ***** million since 2010. However, they remain the second-largest generation group, and aging Boomers are contributing to steady increases in the median age of the population. Meanwhile, the Millennial generation continues to grow, and one reason for this is the increasing number of young immigrants arriving in the United States.

The statistic shows the number of people in the U.S. in 2011 and 2030, by generation. By 2030, the Millennial generation will have 78 million people whereas the Boomer generation will only have 56 million people in the United States.

Data from a survey held in August 2022 in the United States revealed that the most popular news source among millennials was social media, with 45 percent of respondents reporting daily news consumption on social networks. This was more than double the share who got their news via radio. When it comes to trust, though, social media does not fare well.

Social media and news consumption

As adults of all ages spend more and more time on social media, news consumption via this avenue is likely to increase, but something which could affect this trend is the lack of trust in the news consumers encounter on social platforms. Although now the preferred option for younger audiences, social networks are among the least trusted news sources in the United States, and concerns about fake news remain prevalent.

Young audiences and fake news

Inaccurate news is a major problem which worsened during the 2016 and 2020 presidential election campaigns and the COVID-19 pandemic. A global study found that most Gen Z and Millennial news consumers ignored fake coronavirus news on social media, but almost 20 percent interacted with such posts in the comments section, and over seven percent shared the content. Younger news consumers in the United States were also the most likely to report feeling overwhelmed by COVID-19 news. As younger audiences were the most likely to get their updates on the outbreak via social media, this also made them the most susceptible to fake news, and younger generations are also the most prone to ‘doomscrolling’, an addictive act where the reader pursues and digests multiple negative or upsetting news articles in one sitting.

This dataset is about books. It has 1 row and is filtered where the book is The selfie vote : where millennials are leading America (and how Republicans can keep up. It features 7 columns including author, publication date, language, and book publisher.

Dataset Details

This dataset contains a rich collection of popular slang terms and acronyms used primarily by Generation Z. It includes detailed descriptions of each term, its context of use, and practical examples that demonstrate how the slang is used in real-life conversations. The dataset is designed to capture the unique and evolving language patterns of GenZ, reflecting their communication style in digital spaces such as social media, text messaging, and online forums. Each… See the full description on the dataset page: https://huggingface.co/datasets/MLBtrio/genz-slang-dataset.

According to a September 2022 survey, 18 percent of social media users in the United States felt that Facebook protected their privacy and data, down from 27 percent in 2021. Overall, Millennials trusted the social media giant the most with their data in 2022, whilst Baby boomers were the least trusting, with just one in ten belonging to this generation feeling that Meta's Facebook protected their privacy and data.

ai-maker-space/gen-z-translation dataset hosted on Hugging Face and contributed by the HF Datasets community

Gen Z Slang Pairs Corpus (1 K)

The Gen Z Slang Pairs Corpus (1 K) contains 1,000 everyday English sentences alongside their Gen Z–style slang rewrites. This dataset is designed for style-transfer, informal-language generation, and paraphrasing research. Use it to train models that transform formal or neutral sentences into expressive, youth‑oriented slang.

  Dataset Details

This dataset was generated programmatically using OpenAI GPT-4.1 Nano.

Language: English… See the full description on the dataset page: https://huggingface.co/datasets/Programmer-RD-AI/genz-slang-pairs-1k.

Access high-fidelity consumer data powered by our proprietary modeling technology that provides the most comprehensive consumer intelligence, accurate targeting, first-party data enrichment, and personalization at scale. Our deterministic dataset, anchored in the purchasing habits of over 140 million U.S. consumers, delivers superior targeting performance with proven 70% increase in ROAS.

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Behavioral Segmentation: 150+ custom consumer communities including demographic groups (Gen Z, Millennials, Gen X), lifestyle segments (Health & Fitness Enthusiasts, Tech Early Adopters, Luxury Shoppers), and behavioral categories (Deal Seekers, Brand Loyalists, Premium Service Users, Streaming Subscribers). Purchase Intelligence: Deep insights into consumer spending patterns across entertainment, fitness, fashion, technology, travel, dining, and retail categories. Our models identify cross-category purchasing behaviors, seasonal trends, and brand switching patterns to optimize targeting strategies. Advanced Modeling Technology

Our proprietary consumer intelligence engine combines deterministic transaction-based data with Smart Audience Engineering that transforms first-party signals from anonymized website traffic, behavioral indicators, and CRM enrichment into precision-modeled segments. Unlike traditional data providers who sell static lists, our AI-powered predictive modeling continuously learns and optimizes for unprecedented precision and superior conversion outcomes.

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Gen Z and Millennials are the biggest social media users of all age groups.

This statistic presents information on the share of LGBTQ consumers who attended an LGBTQ film festival in the United States as of June 2018, sorted by generation. The data reveals that just nine percent of Millennials had attended an LGBTQ film festival within 12 months of the date of survey, compared to 14 percent of Baby Boomers.

In this post, I'll give you all the social media addiction statistics you need to be aware of to moderate your social media use.

The statistic presents preferred media activities of consumers in the United States as of July 2018, sorted by age group. The data shows that 25 percent of respondents aged between 16 and 19 stated that listening to music was their preferred media activity, compared to 17 percent of adults aged between 25 and 34 years old.

As of January 2025, users aged 25 to 34 years made up Facebook's largest audience in the United States, accounting for **** percent of the social network's user base, with **** percent of those users being women. Overall, *** percent of users aged 35 to 44 years were women, and *** percent were men. How many people use Facebook in the United States? ******** is by far the most used social network in the world and finds a huge share of its audience in ****************** Facebook’s U.S. audience size comes second only to India. In 2023, there were over *** million Facebook users in the U.S. By 2028, it is estimated that around *** million people in the U.S. will be signed up for the platform. How do users in the United States view the platform? Although Facebook is widely used and very popular with U.S. consumers, there are issues of trust with its North American audience. As of November 2021, ** percent of respondents reported that they did not trust Facebook with their personal data. Despite having privacy doubts, a May 2022 survey found that ** percent of adults had a very favorable opinion of Facebook, and one-third held a somewhat positive view of the platform.

In 2023, the disposable income of a household led by a Millennial in the United States was 97,866 U.S. dollars per year. Households led by someone born in Generation X, however, had a disposable income of around 113,886 U.S. dollars in 2023.

As of 2024, patriotism in the United States varied greatly by age. According to a survey, 21 percent of those between 18 and 34 years of age considered themselves extremely proud to be American. In contrast, about half of respondents 55 and older considered themselves extremely proud to be American. Politics of Generation Z In 2024, the oldest members of Gen Z were turning 27 years old. Their political views have been developed against the backdrop of COVID-19, social unrest and police brutality, Donald Trump, and the global climate crisis. Along with Millennials, they were the most likely to describe themselves as Independent rather than loyal to a particular political party, and the least likely generation to be Republican. Gen Z have lower trust in government than previous generations and are more likely to worry about wages than any other generation. Combined with a decreased purchasing power compared to other generations at similar points in their careers, this perhaps provides insight into Gen Z's reticence when it comes to American exceptionalism. Gen Z as consumers Members of Gen Z are unlike any other bracket of consumers in the United States. Born into a digitized world, they are the most tech-savvy consumers yet. While they are more likely to shop online than any other generation, they are significantly more motivated by their personal values and happy to explore new products. Companies will need to maintain a consistent brand-image to keep Gen Z shoppers on board – given the Zoomers decreased brand loyalty, and increased inclination to buy secondhand products.

As of 2024, ** percent of Generation Z college graduates in the United States preferred hybrid work, while ** percent preferred for work to be in-person. Only **** percent of Gen Z college grads preferred work to be fully remote.

This statistic shows the percentage of U.S. insured patients with a primary care doctor that utilized select technologies to look at their current health data as of 2017. According to the data, among Millennials and Baby Boomers, 44 percent accessed their medical records in person.

According to the latest data gathered in the United States in 2024, teens and young adults spent most of their audio listening time with streaming music, that is, 37 percent. Streaming music videos on YouTube is also a popular choice, with 23 percent of audio time spent on the platform. AM/FM Radio closely followed with a share of 20 percent of Gen Z audio time.

Cristiano Ronaldo has one of the most popular Instagram accounts as of April 2024.

              The Portuguese footballer is the most-followed person on the photo sharing app platform with 628 million followers. Instagram's own account was ranked first with roughly 672 million followers.

              How popular is Instagram?

              Instagram is a photo-sharing social networking service that enables users to take pictures and edit them with filters. The platform allows users to post and share their images online and directly with their friends and followers on the social network. The cross-platform app reached one billion monthly active users in mid-2018. In 2020, there were over 114 million Instagram users in the United States and experts project this figure to surpass 127 million users in 2023.

              Who uses Instagram?

              Instagram audiences are predominantly young – recent data states that almost 60 percent of U.S. Instagram users are aged 34 years or younger. Fall 2020 data reveals that Instagram is also one of the most popular social media for teens and one of the social networks with the biggest reach among teens in the United States.

              Celebrity influencers on Instagram
              Many celebrities and athletes are brand spokespeople and generate additional income with social media advertising and sponsored content. Unsurprisingly, Ronaldo ranked first again, as the average media value of one of his Instagram posts was 985,441 U.S. dollars.