Netflix's global subscriber base has reached an impressive milestone, surpassing *** million paid subscribers worldwide in the fourth quarter of 2024. This marks a significant increase of nearly ** million subscribers compared to the previous quarter, solidifying Netflix's position as a dominant force in the streaming industry. Adapting to customer losses Netflix's growth has not always been consistent. During the first half of 2022, the streaming giant lost over *** million customers. In response to these losses, Netflix introduced an ad-supported tier in November of that same year. This strategic move has paid off, with the lower-cost plan attracting ** million monthly active users globally by November 2024, demonstrating Netflix's ability to adapt to changing market conditions and consumer preferences. Global expansion Netflix continues to focus on international markets, with a forecast suggesting that the Asia Pacific region is expected to see the most substantial growth in the upcoming years, potentially reaching around **** million subscribers by 2029. To correspond to the needs of the non-American target group, the company has heavily invested in international content in recent years, with Korean, Spanish, and Japanese being the most watched non-English content languages on the platform.

In this post, you'll see how the Netflix platform is evolving, how many users Netflix has and how they perform against the growing competition.

This dataset, titled "Netflix Stock Data and Key Affiliated Companies", provides comprehensive insights into the stock performance of Netflix (NFLX) alongside several key companies that have played a significant role in Netflix's growth and operational success. These companies include major technology and media giants such as Amazon (AMZN), Intel (INTC), Warner Bros. Discovery (WBD), Sony (SONY), and others.

Dataset Overview:

The dataset includes daily stock data for Netflix and a selection of companies that contribute to its content distribution, technological infrastructure, cloud services, and content licensing. The selection of affiliated companies highlights the broad ecosystem of services and technologies that power Netflix's streaming service and its original content production.

Key Companies Included:

1. Netflix (NFLX) – The leading global streaming platform that revolutionized the way we consume media.
2. Amazon (AMZN) – Provides critical cloud infrastructure via Amazon Web Services (AWS), enabling Netflix to scale globally.
3. Intel (INTC) – Supplies advanced processors and server technologies that help Netflix handle massive data loads.
4. Akamai Technologies (AKAM) – A key content delivery network (CDN) provider that ensures fast and reliable streaming.
5. Warner Bros. Discovery (WBD), Paramount Global (PARA), and Sony (SONY) – These media companies have been essential content partners for licensing and streaming rights, fueling Netflix’s growth before and during its original content development.

Features:

• Daily stock prices for Netflix and its key partners over time.
• Open, High, Low, Close, Volume and other financial metrics for each company.
• The dataset allows users to analyze correlations between Netflix and companies that provide essential services like cloud infrastructure, content delivery, and licensed content.

Use Cases:

• Financial Analysis: Evaluate stock trends, price movements, and performance relationships among Netflix and its affiliated companies.
• Business Strategy: Understand how various partnerships and technological dependencies have influenced Netflix’s rapid growth.
• Machine Learning: Use the data for stock prediction models, time-series analysis, or risk assessments by understanding the historical volatility of these companies.

Potential Analysis:

• Stock Price Correlation: Investigate the correlation between Netflix’s stock and its key partners, such as Amazon and Intel.
• Impact of Technological Partners: Assess the importance of key tech partnerships in supporting Netflix’s streaming infrastructure and business operations.
• Influence of Media Partnerships: Examine how the stock performance of media companies like Warner Bros., Sony, and Paramount align with Netflix’s success.

Conclusion:

By analyzing the historical stock data of Netflix alongside these affiliated companies, users can gain deeper insights into how a diverse set of industries—including technology, media, and cloud infrastructure—come together to create the backbone of Netflix’s success. This dataset serves as a valuable resource for financial analysts, machine learning enthusiasts, and business strategists interested in the interconnections between these influential companies.

How to Use:

• Download the dataset, and explore the stock data for the companies mentioned.
• Perform exploratory data analysis (EDA), build models to predict stock prices, or conduct business analysis to uncover the relationships that drive Netflix’s market success.

This dataset provides a solid foundation for understanding the financial landscape surrounding Netflix and its key partners.

Employment data for Netflix revealed that roughly 29 percent of Netflix's employees in the United States as of 2023 were Asian, and over 12 percent were Hispanic. The majority of employees working for the streaming giant are white.

In 2024, Netflix revealed that it had 89.63 million paying streaming subscribers in the United States and Canada. North America had long been Netflix's biggest market, though subscriber numbers in the EMEA region surpassed that in the U.S. and Canada for the first time during 2022. The number of paid streaming memberships in Asia Pacific grew the most, by 13 percent compared with the previous year.

Netflix reported **** million paid streaming subscribers across the United States and Canada in the fourth quarter of 2024. This marked a growth of over **** million compared with the same quarter of the previous year. Why is Netflix losing subscribers? The EMEA (Europe, the Middle East, and Africa) region is Netflix's top-performing market in terms of subscribers, surpassing North America in the third quarter of 2022 for the first time. The company reported losing an estimated *** million users worldwide in the second quarter of 2022, with the number of Netflix users standing at approximately *** million that quarter. But why have audiences canceled their subscriptions? One reason for the unprecedented drop in account holders is Netflix's monthly fee, which has been increasing rapidly over the past few years. On top of that, viewers have also voiced criticism over Netflix's cancellation of popular shows and its lack of big movie franchises. What are audiences watching? Netflix's vast content library offers anything from reality TV to Hollywood blockbusters, with shows and movies delivered in many languages. As of mid-2024, European countries such as Slovakia, Bulgaria, and Slovenia boasted the largest content catalogs on Netflix. In the U.S., where audiences could choose from approximately ***** titles, “NCIS” and “Suits” ranked among the most popular streaming series on Netflix in 2023. As of that year, fan favorites “Stranger Things” and “3 Body Problem” were the most expensive Netflix original series, with production costs of ** and ** million U.S. dollars per episode, respectively.

Netflix, Inc. is an American subscription streaming service and production company founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California. Initially, Netflix started as a DVD rental service, pioneering the model of online rentals with no late fees. In 2007, the company transitioned into streaming media, revolutionizing the entertainment industry by offering a vast library of movies and TV shows accessible on-demand. Netflix further expanded its influence by producing original content, beginning with the series "**House of Cards**" in 2013. Today, Netflix is a global powerhouse in entertainment, with over 200 million subscribers worldwide and a diverse portfolio of acclaimed original series, films, and documentaries.

This dataset provides a comprehensive record of Netflix's stock price changes over time. It includes essential columns such as the date, opening price, highest price of the day, lowest price of the day, closing price, adjusted closing price, and trading volume.

This data is invaluable for conducting historical analyses, forecasting future stock performance, and understanding market trends related to Netflix's stock.

Industry data revealed that Iceland had the most extensive Netflix media library worldwide as of February 2025, with over 9,700 titles available on the platform. Interestingly, the top 10 ranking was spearheaded by European countries. Where do you get the most bang for your Netflix buck? In February 2025, Liechtenstein and Switzerland were the countries with the most expensive Netflix subscription rates. Viewers had to pay around 22.89 U.S. dollars per month for a standard subscription. Subscribers in these countries could choose from between around 7,900 and 8,500 titles. On the other end of the spectrum, Pakistan, Egypt, and Nigeria are some of the countries with the cheapest Netflix subscription costs, at around 2.87 to 3.66 U.S. dollars per month. Popular content on Netflix While viewing preferences can differ across countries and regions, some titles have proven particularly popular with international audiences. As of September 2025, "KPop Demon Hunters" and "Red Notice" were the most popular English-language movies on Netflix, with over 200 million views in their first 91 days available on the platform. Meanwhile, "Troll" ranks first among the top non-English language Netflix movies of all time. The monster film has amassed 103 million views on Netflix, making it the most successful Norwegian-language film on the platform to date.

I extracted this data to find the unpopular movies on Netflix. The dataset I used here comes directly from Netflix movies data, which consists of 4 text data files, each file contains over 20M rows, over 4K movies, and 400K, customers. Altogether over are 17K movies and 500K+ customers!

I made some modifications and I extracted the e df_avgRating_with_usersCount.csv from the original data after applying some mathematical operations to get the average ratings and the count of users who made the ratings for each movie in movie_id below. Feel free to browse and use the data within your notebooks.

Here you could find my previous notebook on Kaggle to extract the dataset

The Netflix Prize was a competition devised by Netflix to improve the accuracy of its recommendation system. To facilitate this Netflix released real ratings about movies from the users (voters) of the system. Any set of movies can be transformed into an election via a process outlined by Mattei, Forshee, and Goldsmith.This data set includes all 5 candidate elections with at least 350 voters generated by this process from 300 randomly chosen movies. Extending beyond prior work by Mattei et al. we allow for weak preferences, i.e., a voter is indifferent between a set of movies if he assigns the same rating to each of them. Thus, there are 541 possibilities to rank a given set of five movies.The archive is gzip compressed and includes 165,672 elections in PrefLib.org's TOC file format (Orders with Ties - Complete List).

Netflix reported a net income of over 1.8 billion U.S. dollars in the fourth quarter of 2024, around double the amount recorded a year earlier. Its revenue and subscriber base also increased and even beat expectations. Netflix’s profit compared to other DTC businesses Despite Netflix recording the highest expenses among major streaming services worldwide, it is one of the very few companies in the direct-to-consumer streaming business making money. In 2023, the operating profit of Netflix amounted to around seven billion U.S. dollars, while Paramount, for example, reported DTC losses of nearly two billion U.S. dollars that year. Disney’s losses exceeded two billion U.S. dollars. Netflix’s content expenditure flattens However, like other providers, the streaming giant implemented several measures to reduce churn and costs. For example, Netflix’s content spending will probably not continue to increase, but will remain stable in the years ahead. The company already abruptly stopped further production of TV series seasons like “That '90s Show” and “Unstable,” as high production costs failed to pay off and the shows were met with unsatisfied viewers.

About this Dataset: Disney+ is another one of the most popular media and video streaming platforms. They have close to 1300 movies or tv shows available on their platform, as of mid-2021, they have over 116M Subscribers globally. This tabular dataset consists of listings of all the movies and tv shows available on Amazon Prime, along with details such as - cast, directors, ratings, release year, duration, etc.

Interesting Task Ideas

1. Understanding what content is available in different countries
2. Identifying similar content by matching text-based features
3. Network analysis of Actors / Directors and find interesting insights
4. Does Disney+ has more focus on TV Shows than movies in recent years.

Other Platform's Datasets (Click on the logos to view)

![alt text][1] ![alt text][3] ![alt text][5] ![alt text][7] [1]: https://i.imgur.com/As0PMcL.jpg =75x20

[3]: https://i.imgur.com/r5t3MpQ.jpg =75x20

[5]: https://i.imgur.com/4a4ZMuy.png =75x30

[7]: https://i.imgur.com/nCL8Skc.png?1 =75x32

• Amazon Prime Video Movies and TV Shows
• Disney+ Movies and TV Shows
• Netflix Prime Video Movies and TV Shows
• Hulu Movies and TV Shows

Context

This dataset contains OTT + Video Streaming Platforms - Revenue and User Stats 2011-21

Project / Tasks

• Time Series Analysis.
• Market Analysis.
• Analysis and predict future.
• Find patterns.

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About OTT, Video Streaming Platforms

OTT stands for “over-the-top,” which refers to any TV or video content that's streamed over the internet. This includes any web or app-based streaming service, like Netflix, YouTube, Disney Plus and many more. There's a wide range of OTT platforms, including Netflix, Disney+, Hulu, Amazon Prime Video, Hulu, Peacock, CuriosityStream, Pluto TV, and so many more. Unlike OTT platforms, YouTube is a social video platform that was originally designed to allow everyday consumers to share moments caught on video. YouTube has attempted to enter the OTT market a number of times with limited success, since the market clearly sees YouTube as a place for free content.

Content

| | File | File Type | | -- | ---------------------------- | --------- | | 1 | LibrarySize.csv | CSV file | | 2 | MinuteSharing.csv | CSV file | | 3 | AppUsage.csv | CSV file | | 4 | NumSubscribers.csv | CSV file | | 5 | Revenue.csv | CSV file | | 6 | Revenue.csv | CSV file | | 7 | AdRevenue.csv | CSV file | | 8 | LiveTVSubscribers.csv | CSV file | | 9 | NumSubscribers.csv | CSV file | | 10 | Profit.csv | CSV file | | 11 | Revenue.csv | CSV file | | 12 | SubscriptionRevenue.csv | CSV file | | 13 | Valuation.csv | CSV file | | 14 | ContentSpend.csv | CSV file | | 15 | NumSubscribers.csv | CSV file | | 16 | NumSubscribersByRegion.csv | CSV file | | 17 | Profit.csv | CSV file | | 18 | Revenue.csv | CSV file | | 19 | RevenueByRegion.csv | CSV file | | 20 | Revenue.csv | CSV file | | 21 | Users.csv | CSV file | | 22 | AdRevenue.csv | CSV file | | 23 | ConcurrentViewers.csv | CSV file | | 24 | HoursWatched.csv | CSV file | | 25 | MostViewedGamesOnTwitch.csv | CSV file | | 26 | Revenue.csv | CSV file | | 27 | TwitchAgeDemographics.csv | CSV file | | 28 | TwitchGenderDemographics.csv | CSV file | | 29 | TwitchStreamers.csv | CSV file | | 30 | AppUsage.csv | CSV file | | 31 | NumSubscribers.csv | CSV file | | 32 | Revenue.csv | CSV file | | 33 | AppUsage.csv | CSV file | | 34 | NumSubscribers.csv | CSV file | | 35 | Revenue.csv | CSV file | | 36 | TopPlatforms.csv | CSV file | | 37 | PremiumSubscribers.csv | CSV file | | 38 | Revenue.csv | CSV file | | 39 | Users.csv | CSV file |

Download

• kaggle API Command !kaggle datasets download -d azminetoushikwasi/ott-video-streaming-platforms-revenue-and-users

Disclaimer

• The data collected are all publicly available and it's intended for educational purposes only.

Acknowledgement

• Cover image taken from internet.

Appreciate, Support, Share

This analysis presents a rigorous exploration of financial data, incorporating a diverse range of statistical features. By providing a robust foundation, it facilitates advanced research and innovative modeling techniques within the field of finance.

Is There a Netflix Effect on Unemployment? A Statistical Exploration

Financial data:

• Historical daily stock prices (open, high, low, close, volume)

• Fundamental data (e.g., market capitalization, price to earnings P/E ratio, dividend yield, earnings per share EPS, price to earnings growth, debt-to-equity ratio, price-to-book ratio, current ratio, free cash flow, projected earnings growth, return on equity, dividend payout ratio, price to sales ratio, credit rating)

• Technical indicators (e.g., moving averages, RSI, MACD, average directional index, aroon oscillator, stochastic oscillator, on-balance volume, accumulation/distribution A/D line, parabolic SAR indicator, bollinger bands indicators, fibonacci, williams percent range, commodity channel index)

Machine learning features:

• Feature engineering based on financial data and technical indicators

• Sentiment analysis data from social media and news articles

• Macroeconomic data (e.g., GDP, unemployment rate, interest rates, consumer spending, building permits, consumer confidence, inflation, producer price index, money supply, home sales, retail sales, bond yields)

Potential Applications:

• Stock price prediction

• Portfolio optimization

• Algorithmic trading

• Market sentiment analysis

• Risk management

Use Cases:

• Researchers investigating the effectiveness of machine learning in stock market prediction

• Analysts developing quantitative trading Buy/Sell strategies

• Individuals interested in building their own stock market prediction models

• Students learning about machine learning and financial applications

Additional Notes:

• The dataset may include different levels of granularity (e.g., daily, hourly)

• Data cleaning and preprocessing are essential before model training

• Regular updates are recommended to maintain the accuracy and relevance of the data

In 2023, Netflix reportedly had an almost equal share of male and female employees working for the company worldwide. The employees were reported as 51.6 percent female and 45.8 percent male, with 1.4 percent recorded as additional gender identities.

At the 2024 Emmy Awards, Netflix was nominated for 107 awards and won 24 trophies. This marked an increase from the figures in the previous year, when the streaming service was nominated for 103 awards and won 22 Emmys.

Netflix is currently facing the challenge of retaining subscribers worldwide, with data from the second quarter of 2023 revealing that Germany and Spain experienced the highest churn rates at **** percent. Australia followed closely, while France had a relatively low cancellation rate at just *** percent. Impact of the new business model The subscription video-on-demand (SVOD) market has experienced a significant increase in the past decade, driven by major players, like Netflix, Amazon Prime Video, and Disney+. However, the anticipated slowdown in revenue growth, coupled with the increasing popularity of ad-supported content and subscription cycling, underscores the evolving dynamics of consumer preferences within the streaming industry. Netflix's introduction of a basic plan served with commercials in late 2022 had a significant impact on subscriber behavior in the U.S., with the ad-supported tier accounting for ** percent of sign-ups in September 2023. Growth despite challenges Netflix's global position remains strong. With over *** million paid subscribers worldwide, the company's revenue continues to grow, reaching nearly *** billion U.S. dollars in the first quarter of 2024. While challenges persist, such as the increasing popularity of other streaming services and the impact of price increases on subscriber numbers, Netflix's plan to generate revenue from sources, like licensing, ads, and merchandise, positions the company for future profitability.