Netflix's global subscriber base has reached an impressive milestone, surpassing *** million paid subscribers worldwide in the fourth quarter of 2024. This marks a significant increase of nearly ** million subscribers compared to the previous quarter, solidifying Netflix's position as a dominant force in the streaming industry. Adapting to customer losses Netflix's growth has not always been consistent. During the first half of 2022, the streaming giant lost over *** million customers. In response to these losses, Netflix introduced an ad-supported tier in November of that same year. This strategic move has paid off, with the lower-cost plan attracting ** million monthly active users globally by November 2024, demonstrating Netflix's ability to adapt to changing market conditions and consumer preferences. Global expansion Netflix continues to focus on international markets, with a forecast suggesting that the Asia Pacific region is expected to see the most substantial growth in the upcoming years, potentially reaching around **** million subscribers by 2029. To correspond to the needs of the non-American target group, the company has heavily invested in international content in recent years, with Korean, Spanish, and Japanese being the most watched non-English content languages on the platform.

In 2024, Netflix revealed that it had 89.63 million paying streaming subscribers in the United States and Canada. North America had long been Netflix's biggest market, though subscriber numbers in the EMEA region surpassed that in the U.S. and Canada for the first time during 2022. The number of paid streaming memberships in Asia Pacific grew the most, by 13 percent compared with the previous year.

In this post, you'll see how the Netflix platform is evolving, how many users Netflix has and how they perform against the growing competition.

Netflix reported **** million paid streaming subscribers across the United States and Canada in the fourth quarter of 2024. This marked a growth of over **** million compared with the same quarter of the previous year. Why is Netflix losing subscribers? The EMEA (Europe, the Middle East, and Africa) region is Netflix's top-performing market in terms of subscribers, surpassing North America in the third quarter of 2022 for the first time. The company reported losing an estimated *** million users worldwide in the second quarter of 2022, with the number of Netflix users standing at approximately *** million that quarter. But why have audiences canceled their subscriptions? One reason for the unprecedented drop in account holders is Netflix's monthly fee, which has been increasing rapidly over the past few years. On top of that, viewers have also voiced criticism over Netflix's cancellation of popular shows and its lack of big movie franchises. What are audiences watching? Netflix's vast content library offers anything from reality TV to Hollywood blockbusters, with shows and movies delivered in many languages. As of mid-2024, European countries such as Slovakia, Bulgaria, and Slovenia boasted the largest content catalogs on Netflix. In the U.S., where audiences could choose from approximately ***** titles, “NCIS” and “Suits” ranked among the most popular streaming series on Netflix in 2023. As of that year, fan favorites “Stranger Things” and “3 Body Problem” were the most expensive Netflix original series, with production costs of ** and ** million U.S. dollars per episode, respectively.

In 2023, Netflix reportedly had an almost equal share of male and female employees working for the company worldwide. The employees were reported as 51.6 percent female and 45.8 percent male, with 1.4 percent recorded as additional gender identities.

Industry data revealed that Iceland had the most extensive Netflix media library worldwide as of February 2025, with over 9,700 titles available on the platform. Interestingly, the top 10 ranking was spearheaded by European countries. Where do you get the most bang for your Netflix buck? In February 2025, Liechtenstein and Switzerland were the countries with the most expensive Netflix subscription rates. Viewers had to pay around 22.89 U.S. dollars per month for a standard subscription. Subscribers in these countries could choose from between around 7,900 and 8,500 titles. On the other end of the spectrum, Pakistan, Egypt, and Nigeria are some of the countries with the cheapest Netflix subscription costs, at around 2.87 to 3.66 U.S. dollars per month. Popular content on Netflix While viewing preferences can differ across countries and regions, some titles have proven particularly popular with international audiences. As of September 2025, "KPop Demon Hunters" and "Red Notice" were the most popular English-language movies on Netflix, with over 200 million views in their first 91 days available on the platform. Meanwhile, "Troll" ranks first among the top non-English language Netflix movies of all time. The monster film has amassed 103 million views on Netflix, making it the most successful Norwegian-language film on the platform to date.

This dataset, titled "Netflix Stock Data and Key Affiliated Companies", provides comprehensive insights into the stock performance of Netflix (NFLX) alongside several key companies that have played a significant role in Netflix's growth and operational success. These companies include major technology and media giants such as Amazon (AMZN), Intel (INTC), Warner Bros. Discovery (WBD), Sony (SONY), and others.

Dataset Overview:

The dataset includes daily stock data for Netflix and a selection of companies that contribute to its content distribution, technological infrastructure, cloud services, and content licensing. The selection of affiliated companies highlights the broad ecosystem of services and technologies that power Netflix's streaming service and its original content production.

Key Companies Included:

1. Netflix (NFLX) – The leading global streaming platform that revolutionized the way we consume media.
2. Amazon (AMZN) – Provides critical cloud infrastructure via Amazon Web Services (AWS), enabling Netflix to scale globally.
3. Intel (INTC) – Supplies advanced processors and server technologies that help Netflix handle massive data loads.
4. Akamai Technologies (AKAM) – A key content delivery network (CDN) provider that ensures fast and reliable streaming.
5. Warner Bros. Discovery (WBD), Paramount Global (PARA), and Sony (SONY) – These media companies have been essential content partners for licensing and streaming rights, fueling Netflix’s growth before and during its original content development.

Features:

• Daily stock prices for Netflix and its key partners over time.
• Open, High, Low, Close, Volume and other financial metrics for each company.
• The dataset allows users to analyze correlations between Netflix and companies that provide essential services like cloud infrastructure, content delivery, and licensed content.

Use Cases:

• Financial Analysis: Evaluate stock trends, price movements, and performance relationships among Netflix and its affiliated companies.
• Business Strategy: Understand how various partnerships and technological dependencies have influenced Netflix’s rapid growth.
• Machine Learning: Use the data for stock prediction models, time-series analysis, or risk assessments by understanding the historical volatility of these companies.

Potential Analysis:

• Stock Price Correlation: Investigate the correlation between Netflix’s stock and its key partners, such as Amazon and Intel.
• Impact of Technological Partners: Assess the importance of key tech partnerships in supporting Netflix’s streaming infrastructure and business operations.
• Influence of Media Partnerships: Examine how the stock performance of media companies like Warner Bros., Sony, and Paramount align with Netflix’s success.

Conclusion:

By analyzing the historical stock data of Netflix alongside these affiliated companies, users can gain deeper insights into how a diverse set of industries—including technology, media, and cloud infrastructure—come together to create the backbone of Netflix’s success. This dataset serves as a valuable resource for financial analysts, machine learning enthusiasts, and business strategists interested in the interconnections between these influential companies.

How to Use:

• Download the dataset, and explore the stock data for the companies mentioned.
• Perform exploratory data analysis (EDA), build models to predict stock prices, or conduct business analysis to uncover the relationships that drive Netflix’s market success.

This dataset provides a solid foundation for understanding the financial landscape surrounding Netflix and its key partners.

Netflix reported a net income of over 1.8 billion U.S. dollars in the fourth quarter of 2024, around double the amount recorded a year earlier. Its revenue and subscriber base also increased and even beat expectations. Netflix’s profit compared to other DTC businesses Despite Netflix recording the highest expenses among major streaming services worldwide, it is one of the very few companies in the direct-to-consumer streaming business making money. In 2023, the operating profit of Netflix amounted to around seven billion U.S. dollars, while Paramount, for example, reported DTC losses of nearly two billion U.S. dollars that year. Disney’s losses exceeded two billion U.S. dollars. Netflix’s content expenditure flattens However, like other providers, the streaming giant implemented several measures to reduce churn and costs. For example, Netflix’s content spending will probably not continue to increase, but will remain stable in the years ahead. The company already abruptly stopped further production of TV series seasons like “That '90s Show” and “Unstable,” as high production costs failed to pay off and the shows were met with unsatisfied viewers.

This dataset pertains to Netflix, a highly popular media and video streaming service. As of mid-2021, Netflix boasts more than 8,000 movies and TV shows in its library and has amassed a global subscriber base exceeding 200 million. The dataset in tabular form includes information on all the movies and TV shows accessible on Netflix, encompassing details like cast, directors, ratings, release year, duration, and more.

Netflix, Inc. is an American subscription streaming service and production company founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California. Initially, Netflix started as a DVD rental service, pioneering the model of online rentals with no late fees. In 2007, the company transitioned into streaming media, revolutionizing the entertainment industry by offering a vast library of movies and TV shows accessible on-demand. Netflix further expanded its influence by producing original content, beginning with the series "**House of Cards**" in 2013. Today, Netflix is a global powerhouse in entertainment, with over 200 million subscribers worldwide and a diverse portfolio of acclaimed original series, films, and documentaries.

This dataset provides a comprehensive record of Netflix's stock price changes over time. It includes essential columns such as the date, opening price, highest price of the day, lowest price of the day, closing price, adjusted closing price, and trading volume.

This data is invaluable for conducting historical analyses, forecasting future stock performance, and understanding market trends related to Netflix's stock.

Employment data for Netflix revealed that roughly 29 percent of Netflix's employees in the United States as of 2023 were Asian, and over 12 percent were Hispanic. The majority of employees working for the streaming giant are white.

At the 2024 Emmy Awards, Netflix was nominated for 107 awards and won 24 trophies. This marked an increase from the figures in the previous year, when the streaming service was nominated for 103 awards and won 22 Emmys.

Netflix is currently facing the challenge of retaining subscribers worldwide, with data from the second quarter of 2023 revealing that Germany and Spain experienced the highest churn rates at **** percent. Australia followed closely, while France had a relatively low cancellation rate at just *** percent. Impact of the new business model The subscription video-on-demand (SVOD) market has experienced a significant increase in the past decade, driven by major players, like Netflix, Amazon Prime Video, and Disney+. However, the anticipated slowdown in revenue growth, coupled with the increasing popularity of ad-supported content and subscription cycling, underscores the evolving dynamics of consumer preferences within the streaming industry. Netflix's introduction of a basic plan served with commercials in late 2022 had a significant impact on subscriber behavior in the U.S., with the ad-supported tier accounting for ** percent of sign-ups in September 2023. Growth despite challenges Netflix's global position remains strong. With over *** million paid subscribers worldwide, the company's revenue continues to grow, reaching nearly *** billion U.S. dollars in the first quarter of 2024. While challenges persist, such as the increasing popularity of other streaming services and the impact of price increases on subscriber numbers, Netflix's plan to generate revenue from sources, like licensing, ads, and merchandise, positions the company for future profitability.