The number of Apple iPhone unit sales dramatically increased between 2007 and 2023. Indeed, in 2007, when the iPhone was first introduced, Apple shipped around *** million smartphones. By 2023, this number reached over *** million units. The newest models and iPhone’s lasting popularity Apple has ventured into its 17th smartphone generation with its Phone ** lineup, which, released in September 2023, includes the **, ** Plus, ** Pro and Pro Max. Powered by the A16 bionic chip and running on iOS **, these models present improved displays, cameras, and functionalities. On the one hand, such features come, however, with hefty price tags, namely, an average of ***** U.S. dollars. On the other hand, they contribute to making Apple among the leading smartphone vendors worldwide, along with Samsung and Xiaomi. In the first quarter of 2024, Samsung shipped over ** million smartphones, while Apple recorded shipments of roughly ** million units. Success of Apple’s other products Apart from the iPhone, which is Apple’s most profitable product, Apple is also the inventor of other heavy-weight players in the consumer electronics market. The Mac computer and the iPad, like the iPhone, are both pioneers in their respective markets and have helped popularize the use of PCs and tablets. The iPad is especially successful, having remained as the largest vendor in the tablet market ever since its debut. The hottest new Apple gadget is undoubtedly the Apple Watch, which is a line of smartwatches that has fitness tracking capabilities and can be integrated via iOS with other Apple products and services. The Apple Watch has also been staying ahead of other smart watch vendors since its initial release and secures around ** percent of the market share as of the latest quarter.

Apple is one of the most influential and recognisable brands in the world, responsible for the rise of the smartphone with the iPhone. Valued at over $2 trillion in 2021, it is also the most valuable...

This dataset has been artificially generated to mimic real-world user interactions within a mobile application. It contains 100,000 rows of data, each row of which represents a single event or action performed by a synthetic user. The dataset was designed to capture many of the attributes commonly tracked by app analytics platforms, such as device details, network information, user demographics, session data, and event-level interactions.

Key Features Included

User & Session Metadata

User ID: A unique integer identifier for each synthetic user. Session ID: Randomly generated session identifiers (e.g., S-123456), capturing the concept of user sessions. IP Address: Fake IP addresses generated via Faker to simulate different network origins. Timestamp: Randomized timestamps (within the last 30 days) indicating when each interaction occurred. Session Duration: An approximate measure (in seconds) of how long a user remained active. Device & Technical Details

Device OS & OS Version: Simulated operating systems (Android/iOS) with plausible version numbers. Device Model: Common phone models (e.g., “Samsung Galaxy S22,” “iPhone 14 Pro,” etc.). Screen Resolution: Typical screen resolutions found in smartphones (e.g., “1080x1920”). Network Type: Indicates whether the user was on Wi-Fi, 5G, 4G, or 3G. Location & Locale

Location Country & City: Random global locations generated using Faker. App Language: Represents the user’s app language setting (e.g., “en,” “es,” “fr,” etc.). User Properties

Battery Level: The phone’s battery level as a percentage (0–100). Memory Usage (MB): Approximate memory consumption at the time of the event. Subscription Status: Boolean flag indicating if the user is subscribed to a premium service. User Age: Random integer ranging from teenagers to seniors (13–80). Phone Number: Fake phone numbers generated via Faker. Push Enabled: Boolean flag indicating if the user has push notifications turned on. Event-Level Interactions

Event Type: The action taken by the user (e.g., “click,” “view,” “scroll,” “like,” “share,” etc.). Event Target: The UI element or screen component interacted with (e.g., “home_page_banner,” “search_bar,” “notification_popup”). Event Value: A numeric field indicating additional context for the event (e.g., intensity, count, rating). App Version: Simulated version identifier for the mobile application (e.g., “4.2.8”). Data Quality & “Noise” To better approximate real-world data, 1% of all fields have been intentionally “corrupted” or altered:

Typos and Misspellings: Random single-character edits, e.g., “Andro1d” instead of “Android.” Missing Values: Some cells might be blank (None) to reflect dropped or unrecorded data. Random String Injections: Occasional random alphanumeric strings inserted where they don’t belong. These intentional discrepancies can help data scientists practice data cleaning, outlier detection, and data wrangling techniques.

Usage & Applications

Data Cleaning & Preprocessing: Ideal for practicing how to handle missing values, inconsistent data, and noise in a realistic scenario. Analytics & Visualization: Demonstrate user interaction funnels, session durations, usage by device/OS, etc. Machine Learning & Modeling: Suitable for building classification or clustering models (e.g., user segmentation, event classification). Simulation for Feature Engineering: Experiment with deriving new features (e.g., session frequency, average battery drain, etc.).

Important Notes & Disclaimer

Synthetic Data: All entries (users, device info, IPs, phone numbers, etc.) are artificially generated and do not correspond to real individuals. Privacy & Compliance: Since no real personal data is present, there are no direct privacy concerns. However, always handle synthetic data ethically.

In the first quarter of its 2025 fiscal year, Apple generated around ** billion U.S. dollars in revenue from the sales of iPhones. Apple iPhone revenue The Apple iPhone is one of the biggest success stories in the smartphone industry. Since its introduction to the market in 2007, Apple has sold more than *** billion units worldwide. As of the third quarter of 2024, the Apple iPhone’s market share of new smartphone sales was over ** percent. Much of its accomplishments can be attributed to Apple’s ability to keep the product competitive throughout the years, with new releases and updates. Apple iPhone growth The iPhone has shown to be a crucial product for Apple, considering that the iPhone’s share of the company’s total revenue has consistently grown over the years. In the first quarter of 2009, the iPhone sales were responsible for about ********* of Apple’s revenue. In the third quarter of FY 2024, this figure reached a high of roughly ** percent, equating to less than ** billion U.S. dollars in that quarter. In terms of units sold, Apple went from around **** million units in 2010 to about *** million in 2023, but registered a peak in the fourth quarter of 2020 with more than ** million iPhones sold worldwide.

Percentage of smartphone users by selected smartphone use habits in a typical day.

1) A total of 3900 medication pack images were captured at different random angles. There are 26 images per pack. 2) Backgrounds are made of paper, cardboard, and plastic. 3) No transparent, reflexive, or patterned backgrounds are used. 4) 300 images were captured while enabling the flashlight. 5) 3600 images were captured in different lighting conditions without using a flashlight. Some images were even captured at dawn time to try the worst lighting conditions. 6) Pharmaceutical packs only were captured. Nothing was captured without its pack. 7) Captured medication packs contain tablets, capsules, syrups, creams, ampoules, gels, drops, ointments, and other types. Two types of special medical tapes were also captured. 8) 150 different pharmaceutical packages were captured. If there is a difference in the dose, size, or type, it is considered a different pack. 9) Some images were captured by different people after receiving the instructions to simulate a real patient experience. 10) Images were captured using 6 devices: • Huawei P30 Lite • Huawei Cun-L21 • Samsung A50 • Samsung A30s • iPhone XS Max • iPhone 11 Pro Max 11) Some medication packs have handwriting. 12) Some images contain shadows and flash burns. 13) 13) Some packs have different types of damage such as having spills, being ripped, etc. 14) Some images are slightly blurred. 15) All captures were taken in all day and night times for several days to try as much lighting and shadow conditions as possible. 16) The images are in the following resolutions: • 3264 x 2448 pixels – 72 dpi • 4000 x 3000 pixels – 72 dpi • 5632 x 4224 pixels – 96 dpi • 4032 x 3024 pixels – 72 dpi • 4032 x 2268 pixels – 72 dpi Images with dimensions that are greater than or equal to 4000 pixels were reduced by 20% for storing purposes.

The number of smartphone users in Vietnam was forecast to continuously increase between 2024 and 2029 by in total 12.9 million users (+15.05 percent). After the fifteenth consecutive increasing year, the smartphone user base is estimated to reach 98.64 million users and therefore a new peak in 2029. Notably, the number of smartphone users of was continuously increasing over the past years.Smartphone users here are limited to internet users of any age using a smartphone. The shown figures have been derived from survey data that has been processed to estimate missing demographics.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of smartphone users in countries like Malaysia and Indonesia.

The number of smartphone users in the Philippines was forecast to increase between 2024 and 2029 by in total 5.6 million users (+7.29 percent). This overall increase does not happen continuously, notably not in 2026, 2027, 2028 and 2029. The smartphone user base is estimated to amount to 82.33 million users in 2029. Smartphone users here are limited to internet users of any age using a smartphone. The shown figures have been derived from survey data that has been processed to estimate missing demographics.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of smartphone users in countries like Thailand and Indonesia.

The smartphone penetration in the Philippines was forecast to continuously decrease between 2024 and 2029 by in total 6.4 percentage points. According to this forecast, in 2029, the penetration will have decreased for the fourth consecutive year to 65.75 percent. The penetration rate refers to the share of the total population.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the smartphone penetration in countries like Laos and Malaysia.

The number of mobile broadband connections in the Philippines was forecast to continuously increase between 2024 and 2029 by in total 18.3 million connections (+20.46 percent). After the ninth consecutive increasing year, the number of connections is estimated to reach 107.69 million connections and therefore a new peak in 2029. Mobile broadband connections include cellular connections with a download speed of at least 256 kbit/s (without satellite or fixed-wireless connections). Cellular Internet-of-Things (IoT) or machine-to-machine (M2M) connections are excluded. The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of mobile broadband connections in countries like Vietnam and Laos.