The global number of Facebook users was forecast to continuously increase between 2023 and 2027 by in total 391 million users (+14.36 percent). After the fourth consecutive increasing year, the Facebook user base is estimated to reach 3.1 billion users and therefore a new peak in 2027. Notably, the number of Facebook users was continuously increasing over the past years. User figures, shown here regarding the platform Facebook, have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period and count multiple accounts by persons only once.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).

How many people use social media?

              Social media usage is one of the most popular online activities. In 2024, over five billion people were using social media worldwide, a number projected to increase to over six billion in 2028.

              Who uses social media?
              Social networking is one of the most popular digital activities worldwide and it is no surprise that social networking penetration across all regions is constantly increasing. As of January 2023, the global social media usage rate stood at 59 percent. This figure is anticipated to grow as lesser developed digital markets catch up with other regions
              when it comes to infrastructure development and the availability of cheap mobile devices. In fact, most of social media’s global growth is driven by the increasing usage of mobile devices. Mobile-first market Eastern Asia topped the global ranking of mobile social networking penetration, followed by established digital powerhouses such as the Americas and Northern Europe.

              How much time do people spend on social media?
              Social media is an integral part of daily internet usage. On average, internet users spend 151 minutes per day on social media and messaging apps, an increase of 40 minutes since 2015. On average, internet users in Latin America had the highest average time spent per day on social media.

              What are the most popular social media platforms?
              Market leader Facebook was the first social network to surpass one billion registered accounts and currently boasts approximately 2.9 billion monthly active users, making it the most popular social network worldwide. In June 2023, the top social media apps in the Apple App Store included mobile messaging apps WhatsApp and Telegram Messenger, as well as the ever-popular app version of Facebook.

Facebook received 73,390 user data requests from federal agencies and courts in the United States during the second half of 2023. The social network produced some user data in 88.84 percent of requests from U.S. federal authorities. The United States accounts for the largest share of Facebook user data requests worldwide.

Which county has the most Facebook users?

              There are more than 378 million Facebook users in India alone, making it the leading country in terms of Facebook audience size. To put this into context, if India’s Facebook audience were a country then it would be ranked third in terms of largest population worldwide. Apart from India, there are several other markets with more than 100 million Facebook users each: The United States, Indonesia, and Brazil with 193.8 million, 119.05 million, and 112.55 million Facebook users respectively.

              Facebook – the most used social media

              Meta, the company that was previously called Facebook, owns four of the most popular social media platforms worldwide, WhatsApp, Facebook Messenger, Facebook, and Instagram. As of the third quarter of 2021, there were around 3,5 billion cumulative monthly users of the company’s products worldwide. With around 2.9 billion monthly active users, Facebook is the most popular social media worldwide. With an audience of this scale, it is no surprise that the vast majority of Facebook’s revenue is generated through advertising.

              Facebook usage by device
              As of July 2021, it was found that 98.5 percent of active users accessed their Facebook account from mobile devices. In fact, almost 81.8 percent of Facebook audiences worldwide access the platform only via mobile phone. Facebook is not only available through mobile browser as the company has published several mobile apps for users to access their products and services. As of the third quarter 2021, the four core Meta products were leading the ranking of most downloaded mobile apps worldwide, with WhatsApp amassing approximately six billion downloads.

How much time do people spend on social media? As of 2025, the average daily social media usage of internet users worldwide amounted to 141 minutes per day, down from 143 minutes in the previous year. Currently, the country with the most time spent on social media per day is Brazil, with online users spending an average of 3 hours and 49 minutes on social media each day. In comparison, the daily time spent with social media in the U.S. was just 2 hours and 16 minutes. Global social media usageCurrently, the global social network penetration rate is 62.3 percent. Northern Europe had an 81.7 percent social media penetration rate, topping the ranking of global social media usage by region. Eastern and Middle Africa closed the ranking with 10.1 and 9.6 percent usage reach, respectively. People access social media for a variety of reasons. Users like to find funny or entertaining content and enjoy sharing photos and videos with friends, but mainly use social media to stay in touch with current events friends. Global impact of social mediaSocial media has a wide-reaching and significant impact on not only online activities but also offline behavior and life in general. During a global online user survey in February 2019, a significant share of respondents stated that social media had increased their access to information, ease of communication, and freedom of expression. On the flip side, respondents also felt that social media had worsened their personal privacy, increased a polarization in politics and heightened everyday distractions.

Context

Facebook is a company that literally every kid is aware of. Its a household name. People from various age groups are there on this social media website. It has helped many in connecting with different people and also has helped some of the investors by earning them a good amount of money. This data set contains the details of the stock of Facebook Inc.

Content

This data set has 7 columns with all the necessary values such as opening price of the stock, the closing price of it, its highest in the day and much more. It has date wise data of the stock starting from 2012 to 2020(August).

As of April 2024, Facebook had an addressable ad audience reach 131.1 percent in Libya, followed by the United Arab Emirates with 120.5 percent and Mongolia with 116 percent. Additionally, the Philippines and Qatar had addressable ad audiences of 114.5 percent and 111.7 percent.

https://img.utdstc.com/icon/fe0/ab6/fe0ab67fa0de2b2681602db5708a076f50dd21106e0c2d38b9661875a37e235e:200" alt="Facebook">

Context

Millions of people use Facebook's social networking website every day to keep up with friends, upload photos, and share links. Suffice it to say, Facebook (FB) has had its ups and downs over the past few years, and so has its stock price. Ever since its initial public offering in May 2012, it has remained a high-profile company that consistently captures the public's imagination.

This dataset can be used as Facebook's stock Analysis and finding the relation with other factors.

Content

The dataset contains data from 8 May'12 to 13 Oct'21

Acknowledgements

Yahoo! Finance API.

As of April 2024, it was found that men between the ages of 25 and 34 years made up Facebook largest audience, accounting for 18.4 percent of global users. Additionally, Facebook's second largest audience base could be found with men aged 18 to 24 years.

              Facebook connects the world

              Founded in 2004 and going public in 2012, Facebook is one of the biggest internet companies in the world with influence that goes beyond social media. It is widely considered as one of the Big Four tech companies, along with Google, Apple, and Amazon (all together known under the acronym GAFA). Facebook is the most popular social network worldwide and the company also owns three other billion-user properties: mobile messaging apps WhatsApp and Facebook Messenger,
              as well as photo-sharing app Instagram. Facebook usersThe vast majority of Facebook users connect to the social network via mobile devices. This is unsurprising, as Facebook has many users in mobile-first online markets. Currently, India ranks first in terms of Facebook audience size with 378 million users. The United States, Brazil, and Indonesia also all have more than 100 million Facebook users each.

The current dataset is composed of 1290 comments derived from the Facebook official pages of more than 100 Libraries, Archives and Museums (LAMs) from all over the world. The dataset is consisted from 11 different columns, that is, 11 different Facebook metrics: date, last day of data pre- processing, total number of days, message (initial), translate in English, post length, page, number of likes, number of comments (total), post interaction, link. These text data could be a valuable resource for researchers and social media administrators of LAMs with the purpose to set up well-informed social media strategies improve the content that they post, and thus users’ engagement.

Context

COVIDcast displays signals related to COVID-19 activity levels across the United States, derived from a variety of anonymized, aggregated data sources made available by multiple partners.

One of COVIDcast streams displays results for a CMU-run symptom survey, advertised through Facebook.

Content

This dataset is gathered using the delphi-epidata API and contains covidcast_meta and covidcast datasources.

Presently the dataset contains fb-survey data signal which is based on CMU-run symptom surveys, advertised through Facebook. Using this survey data, CMU estimate the percentage of people in a given location, on a given day that have CLI (covid-like illness = fever, along with cough, or shortness of breath, or difficulty breathing), and separately, that have ILI (influenza-like illness = fever, along with cough or sore throat).

Dataset Description

Files are organized in folders based on the spatial resolution of fb-survey data (state, county, hrr, msa).

Each file contains the percentage of people in a given location, on a given day that have CLI or ILI. Data consists of raw and smoothed estimates and is gathered for all time values available at delphi-epidata.

Each file contains the following columns: - geo_value - location code - time_value - time unit (e.g. date) over which underlying events happened - direction - trend classifier (+1 -> increasing, 0 steady or not determined, -1 -> decreasing) - value - value (statistic) derived from the underlying data source - stderr - standard error of the statistic with respect to its sampling distribution, null when not applicable - sample_size - number of "data points" used in computing the statistic, null when not applicable

Additionally, the dataset contains the most recent covidcast_meta where you can find the summary statistics for fb-survey data.

NOTE: We plan to no longer update this dataset after May 22 2022.

These data sets are intended to inform researchers and public health experts about how populations are responding to physical distancing measures. In particular, there are two metrics, Change in Movement and Stay Put, that provide a slightly different perspective on movement trends. Change in Movement looks at how much people are moving around and compares it with a baseline period that predates most social distancing measures, while Stay Put looks at the fraction of the population that appear to stay within a small area during an entire day.

Full details, including the privacy protections in this data, are available here: https://research.fb.com/blog/2020/06/protecting-privacy-in-facebook-mobility-data-during-the-covid-19-response/

The data addresses the dynamics of coexistence and conflict in increasingly diverse cities from a human-centred perspective. It was collected as part of the EU-funded project Coexistence and Conflict in the Age of Complexity (EmergentCommunity) in nine European cities in Finland, France, and Sweden. The dataset comprises of two parts: EmergentCommunityEthno (qualitative data) and EmergentCommunityVR (quantitative and qualitative data) that were collected during the project. In addition to these, desk research was conducted and these files have been included in the metadata description.

EmergentCommunityEthno (dataset 1):

Across the nine cities, participants consisted of people above 15-years of age, living in the studied urban neighbourhoods or using their public spaces. In Finland, data were collected in the neighbourhoods of Peltolammi and Multisilta in Tampere, in Malmi in Helsinki, and in Martti and Paavola in Hyvinkää. In Tampere, part of the data (n=31 interviews) was collected in collaboration with the EKOS research project (this part of the data is described and archived in the Finnish Social Science Data Archive, DoI: https://doi.org/10.60686/t-fsd3816). The second part of the data was collected in Sweden. The data collection sites there were the neighborhoods of Möllevången and Nydala in Malmö, Farsta and Rågsved in Stockholm, and Fröslunda and Årby in Eskilstuna. The French data were collected in the La Plaine area in Marseille; in La-Chapelle-Saint-Luc, Saint-Andre-Les-Vergers and Les Chartreux in Troyes; and in Guillotière in Lyon.

Across these sites shared methods were used in data collection, consisting of thematic interviews, walking interviews, and observations. The dataset emphasizes the diversity of experiences and the manifestations of distinctions in diverse urban environments and examines the ways in which people form bonds in relation to each other, their neighborhoods, and the broader society.

The first set of participants were located through social media groups (Facebook), from the premises of associations organizing community activities in the areas, libraries, cafes, community events, and youth centers. After this, snowball sampling was used, in addition to which targeted recruitment was applied if a population group represented in the area was completely missing from the dataset. Ethnographic observations were conducted in public spaces, community centres, cafés, stations, and shopping centres that were selected as potentially interesting places based on extant scholarship on living with difference and urban encounters. Here, attention was paid at how people used these sites, who were there and who were absent, as well as how people moved in and across the sites. Notes were made of what kinds of encounters, patterns of behaviour, cooperations, and conflicts occurred. These observations were made at various times of the day, to capture potential temporal changes. This resulted in a rich collection of fieldnotes, sketches, photographs, and movement maps.

Relevant files: 1) EmergentCommunity ethnographic matrix.pdf, 2) EmergentCommunityEthno interview questions.docx, 3) EmergentCommunity_metadata public.xlsx (contains all metadata from the project), 4) EmergentCommunityEthno_metadata.csv (contains metadata only on desk research, ethnographic interviews and fieldnotes).

EmergentCommunityVR (dataset 2):

Data collection was conducted in Helsinki, Marseille, and Malmö. The data was collected using 360-degree videos based on the aforementioned ethnographic data as stimuli to which participants were exposed. A separate video was created for each city, using specifically the data collected therein. We put together a mobile laboratory set-up that travelled to each city and collaborated with local NGOs whose premises were used as our laboratory space. The equipment and software used are explained in the document "EmergentCommunity mobile laboratory.pdf".

The inclusion criteria for participation were: being a major, healthy, not having hearing or vision impairments, being a resident in the city that the video depicted, and knowledge of the local language in which the video was executed. During the viewing of the video stimulus, participants' physiological responses were measured and their eye movements were tracked. VR eye tracking was used as it enables the precise analysis of gaze behaviour – such as fixations and saccades – within immersive, ecologically valid environments. Regarding physiological signals, the focus was on the electrical activity of the heart using electrocardiography (ECG), the electrical activity of the facial muscles using facial electromyography (fEMG), and the electrical conductivity of the skin using galvanic skin response (GSR). To complement the physiological data, a multimodal setup was established to assess the affective content of the stimulus in terms of arousal/valence, avoidance/approach, and unpredictability. After viewing, the participants were asked to evaluate the intensity of their emotional experience and to name the emotional reactions elicited by the video using a questionnaire carried out with Gorilla Experiment Builder. The questionnaire also contained background questions, from basic participant information, such as age and gender, to aspects that relate to diversity and inequality in contemporary societies: language, income, housing, education, political activity, participation, as well as political opinions and social values. After completing the measurements and the questionnaire, participants were interviewed about their experience and the thoughts it provoked, and they were asked to share information regarding their daily lives.

The purpose of the dataset was to help understand the formation of emotional experiences and the significance and functioning of emotions in the everyday life of increasingly diverse and unequal cities. The call for participation was distributed in several thematic Facebook groups (related to e.g., urban development, multiculturalism, neighborhood, local NGOs and minority communities) and via Instagram, as well as through flyers/posters in libraries, local associations, shopping centers, cafes, and on the project's Facebook page and Instagram profile. In the case of Marseille and Malmö, local assistants were used to spread the invitation within their networks and distribute participation invitation leaflets on the streets. In each city, it was possible for already registered participants to invite additional participants as well. Overall, the goal was to ensure the representativeness of the data in terms of age, gender, and minority status.

Relevant files: 1) EmergentCommunity video stimuli.pdf, 2) EmergentCommunityVR interview questions.pdf, 3) EmergentCommunityVR Gorilla questionnaires.pdf, 4) EmergentCommunity mobile laboratory.pdf, 5) EmergentCommunity_metadata public.xlsx (contains all metadata from the project), 6) EmergentCommunityVR interviews.csv (contains metadata on interviews done after watching the 360-degree video), 7) EmergentCommunityVR physio.csv (contains metadata on physiological measuring and questionnaires).

Purpose of the data

The EmergentCommunity project aimed at producing knowledge about what community means and how it is formed in increasingly diverse societies, as well as the conflicts and tensions that everyday life brings out. The project empirically examined the concrete challenges that societal changes produce for cities and coexistence. The aim was to identify how peaceful coexistence could be supported and population relations promoted in urban everyday life. The project emphasized that community relations and everyday coexistence are affective, social, and spatial phenomena, which is why a wide range of research methods from ethnography and observation to psychophysiological measurements and interviews were applied. These approaches were brought into dialogue through virtual reality by utilizing ethnography-based 360-degree videos depicting everyday life in the latter part of the project (EmergentCommunityVR). Thus, the project created new understanding of emotions formed in everyday life and produced unique knowledge in the fields of psychological and sociological emotion research. Bringing these areas together enabled a critical examination of the concept of community and the identification of the practices and ways in which communities are produced in the everyday life of diverse and unequal cities (see CORDIS database for public description, results, and reporting).

Throughout the data collection, the research focused on everyday life and the forms, practices, and interpretations of everyday coexistence in public urban spaces in the selected research neighbourhoods. Participants were also asked to share their experiences, interpretations, and views on societal change and how the change has been visible in their own neighborhoods and what thoughts and feelings it evokes in them. The data was formed through non-probability sampling (self-formed sample).

The research sites were selected by examining statistics, policy reports, and available data on demographic changes and diversity, income inequality, trends of residential and ethnic segregation in different countries and cities (desk research). We chose the countries and cities so that they would complement each other and that changes were observable in each selected context, although their forms, emphases, and manifestations might vary. After this extensive background review, we focused on the city level, complementing the available

This dataset is a product generated to track the change of migrant numbers from Ukraine since the war began in 2023-02-05.This data provides the percent change of population detected from Facebook users compared to a pre-war baseline for the same administrative unit. For more information about the Facebook data, please refer to the Population Maps page from Data for Good at Meta.How was the pre-event baseline calculated?The pre-war baseline was calculated as an average over a 90-day time window prior to the earthquake event (2023-02-05).Key metricsPercent change between current and baseline. Change in percentage between the trackable population by Facebook of the current date and the baseline period.Baseline FB users. Anonymized and aggregated Facebook users that are trackable (consent to be included in the dataset) of 90 days before the event.

A free, publicly available Malaysia Covid-19 dataset.

Data Descriptions

28 variables. Include:

New case New case (7 day rolling average) Recovered Active case Local cases Imported case ICU Death Cumulative deaths

People tested Cumulative people tested Positivity rate Positivity rate (7 day rolling average)

Data Sources

Column 1 to 22 are Twitter data, which the Tweets are retrieved from Health DG @DGHisham timeline with Twitter API. A typical covid situation update Tweet is written in a relatively fixed format. Data wrangling are done in Python/Pandas, numerical values extracted with Regular Expression (RegEx). Missing data are added manually from Desk of DG (kpkesihatan).

Column 23 ['remark'] is my own written remark regarding the Tweet status/content.

Column 24 ['Cumulative people tested'] data is transcribed from an image on MOH COVID-19 website. Specifically, the first image under TABURAN KES section in each Situasi Terkini daily webpage of http://covid-19.moh.gov.my/terkini. If missing, the image from CPRC KKM Telegram or KKM Facebook Live video is used. Data in this column, dated from 1 March 2020 to 11 Feb 2021, are from Our World in Data, their data collection method as stated here.

Why does this dataset exist?

MOH does not publish any covid data in csv/excel format as of today, they provide the data as is, along with infographics that are hardly informative. In an undisclosed email, MOH doesn't seem to understand my request for them to release the covid public health data for anyone to download and do their analysis if they do wish.

To be updated periodically

A simple visualization dashboard is now published on Tableau Public. It's is updated daily. Do check it out! More charts to be added in the near future

Inspiration

Create better visualizations to help fellow Malaysians understand the Covid-19 situation. Empower the data science community.

The number of Facebook users in India was forecast to continuously increase between 2024 and 2028 by in total **** million users (+*** percent). After the ninth consecutive increasing year, the Facebook user base is estimated to reach ****** million users and therefore a new peak in 2028. Notably, the number of Facebook users of was continuously increasing over the past years.User figures, shown here regarding the platform facebook, have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period and count multiple accounts by persons only once.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to *** countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of Facebook users in countries like Nepal and Pakistan.

During a January 2024 global survey among marketers, nearly 60 percent reported plans to increase their organic use of YouTube for marketing purposes in the following 12 months. LinkedIn and Instagram followed, respectively mentioned by 57 and 56 percent of the respondents intending to use them more. According to the same survey, Facebook was the most important social media platform for marketers worldwide.

During a 2024 survey among marketers worldwide, around 86 percent reported using Facebook for marketing purposes. Instagram and LinkedIn followed, respectively mentioned by 79 and 65 percent of the respondents.

              The global social media marketing segment

              According to the same study, 59 percent of responding marketers intended to increase their organic use of YouTube for marketing purposes throughout that year. LinkedIn and Instagram followed with similar shares, rounding up the top three social media platforms attracting a planned growth in organic use among global marketers in 2024. Their main driver is increasing brand exposure and traffic, which led the ranking of benefits of social media marketing worldwide.

              Social media for B2B marketing

              Social media platform adoption rates among business-to-consumer (B2C) and business-to-business (B2B) marketers vary according to each subsegment's focus. While B2C professionals prioritize Facebook and Instagram – both run by Meta, Inc. – due to their popularity among online audiences, B2B marketers concentrate their endeavors on Microsoft-owned LinkedIn due to its goal to connect people and companies in a corporate context.

During a 2024 survey, 77 percent of respondents from Nigeria stated that they used social media as a source of news. In comparison, just 23 percent of Japanese respondents said the same. Large portions of social media users around the world admit that they do not trust social platforms either as media sources or as a way to get news, and yet they continue to access such networks on a daily basis.

              Social media: trust and consumption

              Despite the majority of adults surveyed in each country reporting that they used social networks to keep up to date with news and current affairs, a 2018 study showed that social media is the least trusted news source in the world. Less than 35 percent of adults in Europe considered social networks to be trustworthy in this respect, yet more than 50 percent of adults in Portugal, Poland, Romania, Hungary, Bulgaria, Slovakia and Croatia said that they got their news on social media.

              What is clear is that we live in an era where social media is such an enormous part of daily life that consumers will still use it in spite of their doubts or reservations. Concerns about fake news and propaganda on social media have not stopped billions of users accessing their favorite networks on a daily basis.
              Most Millennials in the United States use social media for news every day, and younger consumers in European countries are much more likely to use social networks for national political news than their older peers.
              Like it or not, reading news on social is fast becoming the norm for younger generations, and this form of news consumption will likely increase further regardless of whether consumers fully trust their chosen network or not.

The global social media penetration rate in was forecast to continuously increase between 2024 and 2028 by in total 11.6 (+18.19 percent). After the ninth consecutive increasing year, the penetration rate is estimated to reach 75.31 and therefore a new peak in 2028. Notably, the social media penetration rate of was continuously increasing over the past years.