How many people use social media?
Social media usage is one of the most popular online activities. In 2024, over five billion people were using social media worldwide, a number projected to increase to over six billion in 2028.
Who uses social media?
Social networking is one of the most popular digital activities worldwide and it is no surprise that social networking penetration across all regions is constantly increasing. As of January 2023, the global social media usage rate stood at 59 percent. This figure is anticipated to grow as lesser developed digital markets catch up with other regions
when it comes to infrastructure development and the availability of cheap mobile devices. In fact, most of social media’s global growth is driven by the increasing usage of mobile devices. Mobile-first market Eastern Asia topped the global ranking of mobile social networking penetration, followed by established digital powerhouses such as the Americas and Northern Europe.
How much time do people spend on social media?
Social media is an integral part of daily internet usage. On average, internet users spend 151 minutes per day on social media and messaging apps, an increase of 40 minutes since 2015. On average, internet users in Latin America had the highest average time spent per day on social media.
What are the most popular social media platforms?
Market leader Facebook was the first social network to surpass one billion registered accounts and currently boasts approximately 2.9 billion monthly active users, making it the most popular social network worldwide. In June 2023, the top social media apps in the Apple App Store included mobile messaging apps WhatsApp and Telegram Messenger, as well as the ever-popular app version of Facebook.
https://brightdata.com/licensehttps://brightdata.com/license
Gain valuable insights with our comprehensive Social Media Dataset, designed to help businesses, marketers, and analysts track trends, monitor engagement, and optimize strategies. This dataset provides structured and reliable social media data from multiple platforms.
Dataset Features
User Profiles: Access public social media profiles, including usernames, bios, follower counts, engagement metrics, and more. Ideal for audience analysis, influencer marketing, and competitive research. Posts & Content: Extract posts, captions, hashtags, media (images/videos), timestamps, and engagement metrics such as likes, shares, and comments. Useful for trend analysis, sentiment tracking, and content strategy optimization. Comments & Interactions: Analyze user interactions, including replies, mentions, and discussions. This data helps brands understand audience sentiment and engagement patterns. Hashtag & Trend Tracking: Monitor trending hashtags, topics, and viral content across platforms to stay ahead of industry trends and consumer interests.
Customizable Subsets for Specific Needs Our Social Media Dataset is fully customizable, allowing you to filter data based on platform, region, keywords, engagement levels, or specific user profiles. Whether you need a broad dataset for market research or a focused subset for brand monitoring, we tailor the dataset to your needs.
Popular Use Cases
Brand Monitoring & Reputation Management: Track brand mentions, customer feedback, and sentiment analysis to manage online reputation effectively. Influencer Marketing & Audience Analysis: Identify key influencers, analyze engagement metrics, and optimize influencer partnerships. Competitive Intelligence: Monitor competitor activity, content performance, and audience engagement to refine marketing strategies. Market Research & Consumer Insights: Analyze social media trends, customer preferences, and emerging topics to inform business decisions. AI & Predictive Analytics: Leverage structured social media data for AI-driven trend forecasting, sentiment analysis, and automated content recommendations.
Whether you're tracking brand sentiment, analyzing audience engagement, or monitoring industry trends, our Social Media Dataset provides the structured data you need. Get started today and customize your dataset to fit your business objectives.
In the fourth quarter of 2024, TikTok generated around 186 million downloads from users worldwide. Initially launched in China first by ByteDance as Douyin, the short-video format was popularized by TikTok and took over the global social media environment in 2020. In the first quarter of 2020, TikTok downloads peaked at over 313.5 million worldwide, up by 62.3 percent compared to the first quarter of 2019.
TikTok interactions: is there a magic formula for content success?
In 2024, TikTok registered an engagement rate of approximately 4.64 percent on video content hosted on its platform. During the same examined year, the social video app recorded over 1,100 interactions on average. These interactions were primarily composed of likes, while only recording less than 20 comments per piece of content on average in 2024.
The platform has been actively monitoring the issue of fake interactions, as it removed around 236 million fake likes during the first quarter of 2024. Though there is no secret formula to get the maximum of these metrics, recommended video length can possibly contribute to the success of content on TikTok.
It was recommended that tiny TikTok accounts with up to 500 followers post videos that are around 2.6 minutes long as of the first quarter of 2024. While, the ideal video duration for huge TikTok accounts with over 50,000 followers was 7.28 minutes. The average length of TikTok videos posted by the creators in 2024 was around 43 seconds.
What’s trending on TikTok Shop?
Since its launch in September 2023, TikTok Shop has become one of the most popular online shopping platforms, offering consumers a wide variety of products. In 2023, TikTok shops featuring beauty and personal care items sold over 370 million products worldwide.
TikTok shops featuring womenswear and underwear, as well as food and beverages, followed with 285 and 138 million products sold, respectively. Similarly, in the United States market, health and beauty products were the most-selling items,
accounting for 85 percent of sales made via the TikTok Shop feature during the first month of its launch. In 2023, Indonesia was the market with the largest number of TikTok Shops, hosting over 20 percent of all TikTok Shops. Thailand and Vietnam followed with 18.29 and 17.54 percent of the total shops listed on the famous short video platform, respectively.
https://cubig.ai/store/terms-of-servicehttps://cubig.ai/store/terms-of-service
1) Data Introduction • The Social Media Usage Dataset(Applications) features patterns and activity indicators that 1,000 users use seven major social media platforms, including Facebook, Instagram, and Twitter.
2) Data Utilization (1) Social Media Usage Dataset(Applications) has characteristics that: • This dataset provides different social media activity data for each user, including daily usage time, number of posts, number of likes received, and number of new followers. (2) Social Media Usage Dataset(Applications) can be used to: • Analysis of User Participation by Platform: You can analyze participation and popular trends by platform by comparing usage time and activity for each social media. • Establish marketing strategy: Based on user activity data, it can be used for targeted marketing, content production, and user retention strategies.
Cristiano Ronaldo has one of the most popular Instagram accounts as of April 2024.
The Portuguese footballer is the most-followed person on the photo sharing app platform with 628 million followers. Instagram's own account was ranked first with roughly 672 million followers.
How popular is Instagram?
Instagram is a photo-sharing social networking service that enables users to take pictures and edit them with filters. The platform allows users to post and share their images online and directly with their friends and followers on the social network. The cross-platform app reached one billion monthly active users in mid-2018. In 2020, there were over 114 million Instagram users in the United States and experts project this figure to surpass 127 million users in 2023.
Who uses Instagram?
Instagram audiences are predominantly young – recent data states that almost 60 percent of U.S. Instagram users are aged 34 years or younger. Fall 2020 data reveals that Instagram is also one of the most popular social media for teens and one of the social networks with the biggest reach among teens in the United States.
Celebrity influencers on Instagram
Many celebrities and athletes are brand spokespeople and generate additional income with social media advertising and sponsored content. Unsurprisingly, Ronaldo ranked first again, as the average media value of one of his Instagram posts was 985,441 U.S. dollars.
https://creativecommons.org/publicdomain/zero/1.0/https://creativecommons.org/publicdomain/zero/1.0/
Youtube social network and ground-truth communities Dataset information Youtube is a video-sharing web site that includes a social network. In the Youtube social network, users form friendship each other and users can create groups which other users can join. We consider such user-defined groups as ground-truth communities. This data is provided by Alan Mislove et al.
We regard each connected component in a group as a separate ground-truth community. We remove the ground-truth communities which have less than 3 nodes. We also provide the top 5,000 communities with highest quality which are described in our paper. As for the network, we provide the largest connected component.
more info : https://snap.stanford.edu/data/com-Youtube.html
https://creativecommons.org/publicdomain/zero/1.0/https://creativecommons.org/publicdomain/zero/1.0/
Social Media has been taking up everything on the Internet. People getting the latest news, useful resources, life partner and what not. In a world where Social media plays a big role in giving news, we must also know that news which affects our sentiments are going to get spread like a wildfire. Based on the Headline and the title, and according to the date given and the Social media platforms, you have to predict how it has affected the human sentiment scores. You have to predict the column “SentimentTitle” and “SentimentHeadline”.
This is a subset of the dataset of the same name available in the UCI Machine Learning Repository The collected data relates to a period of 8 months, between November 2015 and July 2016, accounting for about 100,000 news items on four different topics: economy, microsoft, obama and palestine.
The attributes for each of the dataset are : - IDLink (numeric): Unique identifier of news items - Title (string): Title of the news item according to the official media sources - Headline (string): Headline of the news item according to the official media sources - Source (string): Original news outlet that published the news item - Topic (string): Query topic used to obtain the items in the official media sources - Publish-Date (timestamp): Date and time of the news items' publication - Facebook (numeric): Final value of the news items' popularity according to the social media source Facebook - Google-Plus (numeric): Final value of the news items' popularity according to the social media source Google+ - LinkedIn (numeric): Final value of the news items' popularity according to the social media source LinkedIn - SentimentTitle: Sentiment score of the title, Higher the score, better is the impact or +ve sentiment and vice-versa. (Target Variable 1) - SentimentHeadline: Sentiment score of the text in the news items' headline. Higher the score, better is the impact or +ve sentiment. (Target Variable 2)
Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
License information was derived automatically
MultiSocial is a dataset (described in a paper) for multilingual (22 languages) machine-generated text detection benchmark in social-media domain (5 platforms). It contains 472,097 texts, of which about 58k are human-written and approximately the same amount is generated by each of 7 multilingual large language models by using 3 iterations of paraphrasing. The dataset has been anonymized to minimize amount of sensitive data by hiding email addresses, usernames, and phone numbers.
If you use this dataset in any publication, project, tool or in any other form, please, cite the paper.
Due to data source (described below), the dataset may contain harmful, disinformation, or offensive content. Based on a multilingual toxicity detector, about 8% of the text samples are probably toxic (from 5% in WhatsApp to 10% in Twitter). Although we have used data sources of older date (lower probability to include machine-generated texts), the labeling (of human-written text) might not be 100% accurate. The anonymization procedure might not successfully hiden all the sensitive/personal content; thus, use the data cautiously (if feeling affected by such content, report the found issues in this regard to dpo[at]kinit.sk). The intended use if for non-commercial research purpose only.
The human-written part consists of a pseudo-randomly selected subset of social media posts from 6 publicly available datasets:
Telegram data originated in Pushshift Telegram, containing 317M messages (Baumgartner et al., 2020). It contains messages from 27k+ channels. The collection started with a set of right-wing extremist and cryptocurrency channels (about 300 in total) and was expanded based on occurrence of forwarded messages from other channels. In the end, it thus contains a wide variety of topics and societal movements reflecting the data collection time.
Twitter data originated in CLEF2022-CheckThat! Task 1, containing 34k tweets on COVID-19 and politics (Nakov et al., 2022, combined with Sentiment140, containing 1.6M tweets on various topics (Go et al., 2009).
Gab data originated in the dataset containing 22M posts from Gab social network. The authors of the dataset (Zannettou et al., 2018) found out that “Gab is predominantly used for the dissemination and discussion of news and world events, and that it attracts alt-right users, conspiracy theorists, and other trolls.” They also found out that hate speech is much more prevalent there compared to Twitter, but lower than 4chan's Politically Incorrect board.
Discord data originated in Discord-Data, containing 51M messages. This is a long-context, anonymized, clean, multi-turn and single-turn conversational dataset based on Discord data scraped from a large variety of servers, big and small. According to the dataset authors, it contains around 0.1% of potentially toxic comments (based on the applied heuristic/classifier).
WhatsApp data originated in whatsapp-public-groups, containing 300k messages (Garimella & Tyson, 2018). The public dataset contains the anonymised data, collected for around 5 months from around 178 groups. Original messages were made available to us on request to dataset authors for research purposes.
From these datasets, we have pseudo-randomly sampled up to 1300 texts (up to 300 for test split and the remaining up to 1000 for train split if available) for each of the selected 22 languages (using a combination of automated approaches to detect the language) and platform. This process resulted in 61,592 human-written texts, which were further filtered out based on occurrence of some characters or their length, resulting in about 58k human-written texts.
The machine-generated part contains texts generated by 7 LLMs (Aya-101, Gemini-1.0-pro, GPT-3.5-Turbo-0125, Mistral-7B-Instruct-v0.2, opt-iml-max-30b, v5-Eagle-7B-HF, vicuna-13b). All these models were self-hosted except for GPT and Gemini, where we used the publicly available APIs. We generated the texts using 3 paraphrases of the original human-written data and then preprocessed the generated texts (filtered out cases when the generation obviously failed).
The dataset has the following fields:
'text' - a text sample,
'label' - 0 for human-written text, 1 for machine-generated text,
'multi_label' - a string representing a large language model that generated the text or the string "human" representing a human-written text,
'split' - a string identifying train or test split of the dataset for the purpose of training and evaluation respectively,
'language' - the ISO 639-1 language code identifying the detected language of the given text,
'length' - word count of the given text,
'source' - a string identifying the source dataset / platform of the given text,
'potential_noise' - 0 for text without identified noise, 1 for text with potential noise.
ToDo Statistics (under construction)
Facebook received 73,390 user data requests from federal agencies and courts in the United States during the second half of 2023. The social network produced some user data in 88.84 percent of requests from U.S. federal authorities. The United States accounts for the largest share of Facebook user data requests worldwide.
Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
License information was derived automatically
This database is comprised of 951 participants who provided self-report data online in their school classrooms. The data was collected in 2016 and 2017. The dataset is comprised of 509 males (54%) and 442 females (46%). Their ages ranged from 12 to 16 years (M = 13.69, SD = 0.72). Seven participants did not report their age. The majority were born in Australia (N = 849, 89%). The next most common countries of birth were China (N = 24, 2.5%), the UK (N = 23, 2.4%), and the USA (N = 9, 0.9%). Data were drawn from students at five Australian independent secondary schools. The data contains item responses for the Spence Children’s Anxiety Scale (SCAS; Spence, 1998) which is comprised of 44 items. The Social media question asked about frequency of use with the question “How often do you use social media?”. The response options ranged from constantly to once a week or less. Items measuring Fear of Missing Out were included and incorporated the following five questions based on the APS Stress and Wellbeing in Australia Survey (APS, 2015). These were “When I have a good time it is important for me to share the details online; I am afraid that I will miss out on something if I don’t stay connected to my online social networks; I feel worried and uncomfortable when I can’t access my social media accounts; I find it difficult to relax or sleep after spending time on social networking sites; I feel my brain burnout with the constant connectivity of social media. Internal consistency for this measure was α = .81. Self compassion was measured using the 12-item short-form of the Self-Compassion Scale (SCS-SF; Raes et al., 2011). The data set has the option of downloading an excel file (composed of two worksheet tabs) or CSV files 1) Data and 2) Variable labels. References: Australian Psychological Society. (2015). Stress and wellbeing in Australia survey. https://www.headsup.org.au/docs/default-source/default-document-library/stress-and-wellbeing-in-australia-report.pdf?sfvrsn=7f08274d_4 Raes, F., Pommier, E., Neff, K. D., & Van Gucht, D. (2011). Construction and factorial validation of a short form of the self-compassion scale. Clinical Psychology and Psychotherapy, 18(3), 250-255. https://doi.org/10.1002/cpp.702 Spence, S. H. (1998). A measure of anxiety symptoms among children. Behaviour Research and Therapy, 36(5), 545-566. https://doi.org/10.1016/S0005-7967(98)00034-5
Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
License information was derived automatically
Facebook and YouTube are still the most used social media platforms today.
Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
License information was derived automatically
This dataset presents a large-scale collection of millions of Twitter posts related to the coronavirus pandemic in Spanish language. The collection was built by monitoring public posts written in Spanish containing a diverse set of hashtags related to the COVID-19, as well as tweets shared by the official Argentinian government offices, such as ministries and secretaries at different levels. Data was collected between March and October 2020 using the Twitter API, and will be periodically updated.
In addition to tweets IDs, the dataset includes information about mentions, retweets, media, URLs, hashtags, replies, users and content-based user relations, allowing the observation of the dynamics of the shared information. Data is presented in different tables that can be analysed separately or combined.
The dataset aims at serving as source for studying several coronavirus effects in people through social media, including the impact of public policies, the perception of risk and related disease consequences, the adoption of guidelines, the emergence, dynamics and propagation of disinformation and rumours, the formation of communities and other social phenomena, the evolution of health related indicators (such as fear, stress, sleep disorders, or children behaviour changes), among other possibilities. In this sense, the dataset can be useful for multi-disciplinary researchers related to the different fields of data science, social network analysis, social computing, medical informatics, social sciences, among others.
https://dataverse.harvard.edu/api/datasets/:persistentId/versions/1.1/customlicense?persistentId=doi:10.7910/DVN/RLLL1Vhttps://dataverse.harvard.edu/api/datasets/:persistentId/versions/1.1/customlicense?persistentId=doi:10.7910/DVN/RLLL1V
Pinning down the role of social ties in the decision to protest has been notoriously elusive, largely due to data limitations. Social media and their global use by protesters offer an unprecedented opportunity to observe real-time social ties and online behavior, though often without an attendant measure of real-world behavior. We collect data on Twitter activity during the 2015 Charlie Hebdo protest in Paris which, unusually, record real-world protest attendance and network structure measured beyond egocentric networks. We devise a test of social theories of protest that hold that participation depends on exposure to others’ intentions and network position determines exposure. Our findings are strongly consistent with these theories, showing that protesters are significantly more connected to one another via direct, indirect, triadic, and reciprocated ties than comparable non-protesters. These results offer the first large-scale empirical support for the claim that social network structure has consequences for protest participation. The data were collected by the NYU Social Media and Political Participation (SMaPP) laboratory (https://wp.nyu.edu/smapp/), of which Nagler and Tucker are co-Directors along with Richard Bonneau and John T. Jost. The SMaPP lab is supported by the INSPIRE program of the National Science Foundation (Award SES-1248077), the New York University Global Institute for Advanced Study, the Moore-Sloan Data Science Environment, and Dean Thomas Carew’s Research Investment Fund at New York University. In order to run the replication end-to-end, we recommend downloading the comprehensive archive (charlie-hebdo-replication.tar.gz). The archive contains all the files with the appropriate directory structure. Once the archive is expanded, the full replication pipeline may be executed by running the script run-all.sh in the scripts directory.
During a 2024 survey, 77 percent of respondents from Nigeria stated that they used social media as a source of news. In comparison, just 23 percent of Japanese respondents said the same. Large portions of social media users around the world admit that they do not trust social platforms either as media sources or as a way to get news, and yet they continue to access such networks on a daily basis.
Social media: trust and consumption
Despite the majority of adults surveyed in each country reporting that they used social networks to keep up to date with news and current affairs, a 2018 study showed that social media is the least trusted news source in the world. Less than 35 percent of adults in Europe considered social networks to be trustworthy in this respect, yet more than 50 percent of adults in Portugal, Poland, Romania, Hungary, Bulgaria, Slovakia and Croatia said that they got their news on social media.
What is clear is that we live in an era where social media is such an enormous part of daily life that consumers will still use it in spite of their doubts or reservations. Concerns about fake news and propaganda on social media have not stopped billions of users accessing their favorite networks on a daily basis.
Most Millennials in the United States use social media for news every day, and younger consumers in European countries are much more likely to use social networks for national political news than their older peers.
Like it or not, reading news on social is fast becoming the norm for younger generations, and this form of news consumption will likely increase further regardless of whether consumers fully trust their chosen network or not.
https://cdla.io/sharing-1-0/https://cdla.io/sharing-1-0/
Context: This dataset offers insights into the usage patterns of social media apps for 1,000 users across seven popular platforms: Facebook, Instagram, Twitter, Snapchat, TikTok, LinkedIn, and Pinterest. It tracks various metrics such as daily time spent on the app, number of posts made, likes received, and new followers gained.
Dataset Features:
User_ID: Unique identifier for each user. App: The social media platform being used. Daily_Minutes_Spent: Total time a user spends on the app each day, ranging from 5 to 500 minutes. Posts_Per_Day: Number of posts a user creates per day, ranging from 0 to 20. Likes_Per_Day: Total number of likes a user receives on their posts each day, ranging from 0 to 200. Follows_Per_Day: The number of new followers a user gains daily, ranging from 0 to 50. Context & Use Cases: This dataset could be particularly useful for social media analysts, digital marketers, or researchers interested in understanding user engagement trends across different platforms. It provides insights into how much time users spend, how actively they post, and the level of engagement they receive (in terms of likes and followers).
Conclusion & Outcome: Analyzing this dataset could yield several outcomes:
Engagement Patterns: Identifying which platforms have higher engagement in terms of time spent or likes received. Active Users: Determining which users are the most active across various platforms based on the number of posts and followers gained. User Retention: Studying the correlation between time spent and follower growth, providing insight into user retention strategies for different platforms. Overall, the dataset allows for exploration of social media usage trends and helps drive decision-making for marketing strategies, content creation, and platform engagement.
Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
License information was derived automatically
Social media platforms have become integral tools in the conduct of foreign policy for many nations, including India. This dataset serves as a resource for analyzing ‘Social Media and India’s Foreign Policy: The Case Study of ‘X’ Diplomacy during the Covid-19 Pandemic.’ The data were collected through a web-based questionnaire distributed primarily to people aged 18 – 61 and above in India. A total of 171 valid data were collected from 17 states offering extensive geographic coverage and stored in Mendeley. The 15 contributor states are Goa, Maharashtra, Tamil Nadu, Gujarat, Delhi, Assam, Haryana, Jammu and Kashmir, Karnataka, Kerala, Punjab, Rajasthan, Tripura, Uttar Pradesh and West Bengal. It encompasses diverse question formats, including single-choice, multiple-choice, quizzes, and open-ended. The study underscores the opportunities and challenges of employing 'X' diplomacy in India's foreign policy. Thus, there were two hypotheses. First, India's effective use of 'X' diplomacy positively impacts public perception of India's foreign policy effectiveness. Second, India's adept use of 'X' diplomacy during the COVID-19 pandemic enhances its ability to manage and respond to the crisis effectively. This data shows public perception of the effective use of social media by the Government of India, particularly in the crisis situation. Data also highlight the significant change in India’s narrative through its ‘X’ diplomacy, effectively setting the narratives, public perceptions, and diplomatic strategies. This data can be fully utilized in the study of the significance of social media in India’s foreign policy, the role of social media like ‘X’ in the making of India’s foreign policy, how effective social media like ‘X’ was during the Covid-19 pandemic and how Indian government utilized social media like ‘X’ to delivered messages and to set the narrative in the international politics.
Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
License information was derived automatically
This dataset consists on 5234 news events obtained from Twitter. The file tweets.csv.gz (available upon request via email to the authors) contains a CSV file, called tweets.csv, with all the tweets IDs corresponding to each event in events.csv. The format of each line of the file is the following:tweet_id, event_idWhere:tweet_id is an long number indicating the Twitter ID of the given tweet. Using the Twitter REST API it is possible to retrieve all the information about the given tweet.event_id corresponds to the event ID of the given tweet. The file events.csv.gz contains a CSV file, called events.csv with all the news events captured from Twitter since August, 2013 until June, 2014. The format of each line of the file is the following:
event_ID,date,total_keywords,total_tweets,keywords
Where:
event_ID is an integer which identifies the corresponding event. There are 5234 events, then event_ID ranges from 1 to 5234. date is the date of the event or connected component. The format is YYYY-MM-DD. total_keywords is an integer indicating how many keywords are in the event or connected component. total_tweets is an integer indicating how many tweets belongs to this event. keywords is a string containing total keywords keywords. There is a semicolon between two keywords.
The files cluster_labels.txt and time_resolutions.txt contain the cluster labels for each event and the time resolutions learned from all events, respectively.
cluster_labels.txt contains one integer number per line, from 0 to 19. In line i, the cluster label in that line corresponds to the event ID number i. time_resolutions.txt contains one floating point number per line, indicating the time resolution learned for all events, in minutes. There are 20 numbers in the file, one per line, in increasing order, with at most 13 decimal numbers after the point.
Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
License information was derived automatically
Datasets used in the study 'Identifying and characterizing social media communities: a socio-semantic network approach to altmetrics'.
Microbiology publications (mic_publiccations.tsv). Dataset of 101,206 Microbiology publications with their author keywords.
Microbiology mentions (mic_mentions.tsv). Dataset of 328,110 Twitter mentions to Microbiology publications.
Information Science & Library Science publications (lis_publications.tsv). Dataset of 8452 Information Science & Library Science publications with their author keywords.
Information Science & Library Science mentions (lis_mentions.tsv). Dataset of 35,411 Twitter mentions to Information Science & Library Science publications.
Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
License information was derived automatically
This dataset is structured as a graph, where nodes represent users and edges capture their interactions, including tweets, retweets, replies, and mentions. Each node provides detailed user attributes, such as unique ID, follower and following counts, and verification status, offering insights into each user's identity, role, and influence in the mental health discourse. The edges illustrate user interactions, highlighting engagement patterns and types of content that drive responses, such as tweet impressions. This interconnected structure enables sentiment analysis and public reaction studies, allowing researchers to explore engagement trends and identify the mental health topics that resonate most with users.
The dataset consists of three files: 1. Edges Data: Contains graph data essential for social network analysis, including fields for UserID (Source), UserID (Destination), Post/Tweet ID, and Date of Relationship. This file enables analysis of user connections without including tweet content, maintaining compliance with Twitter/X’s data-sharing policies. 2. Nodes Data: Offers user-specific details relevant to network analysis, including UserID, Account Creation Date, Follower and Following counts, Verified Status, and Date Joined Twitter. This file allows researchers to examine user behavior (e.g., identifying influential users or spam-like accounts) without direct reference to tweet content. 3. Twitter/X Content Data: This file contains only the raw tweet text as a single-column dataset, without associated user identifiers or metadata. By isolating the text, we ensure alignment with anonymization standards observed in similar published datasets, safeguarding user privacy in compliance with Twitter/X's data guidelines. This content is crucial for addressing the research focus on mental health discourse in social media. (References to prior Data in Brief publications involving Twitter/X data informed the dataset's structure.)
More than 100 social media channels and statistics for the National Archives and Records Administration.
How many people use social media?
Social media usage is one of the most popular online activities. In 2024, over five billion people were using social media worldwide, a number projected to increase to over six billion in 2028.
Who uses social media?
Social networking is one of the most popular digital activities worldwide and it is no surprise that social networking penetration across all regions is constantly increasing. As of January 2023, the global social media usage rate stood at 59 percent. This figure is anticipated to grow as lesser developed digital markets catch up with other regions
when it comes to infrastructure development and the availability of cheap mobile devices. In fact, most of social media’s global growth is driven by the increasing usage of mobile devices. Mobile-first market Eastern Asia topped the global ranking of mobile social networking penetration, followed by established digital powerhouses such as the Americas and Northern Europe.
How much time do people spend on social media?
Social media is an integral part of daily internet usage. On average, internet users spend 151 minutes per day on social media and messaging apps, an increase of 40 minutes since 2015. On average, internet users in Latin America had the highest average time spent per day on social media.
What are the most popular social media platforms?
Market leader Facebook was the first social network to surpass one billion registered accounts and currently boasts approximately 2.9 billion monthly active users, making it the most popular social network worldwide. In June 2023, the top social media apps in the Apple App Store included mobile messaging apps WhatsApp and Telegram Messenger, as well as the ever-popular app version of Facebook.