97 datasets found
  1. Instagram accounts with the most followers worldwide 2024

    • statista.com
    • davegsmith.com
    Updated Jun 17, 2025
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    Stacy Jo Dixon (2025). Instagram accounts with the most followers worldwide 2024 [Dataset]. https://www.statista.com/topics/1164/social-networks/
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    Dataset updated
    Jun 17, 2025
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Stacy Jo Dixon
    Description

    Cristiano Ronaldo has one of the most popular Instagram accounts as of April 2024.

                  The Portuguese footballer is the most-followed person on the photo sharing app platform with 628 million followers. Instagram's own account was ranked first with roughly 672 million followers.
    
                  How popular is Instagram?
    
                  Instagram is a photo-sharing social networking service that enables users to take pictures and edit them with filters. The platform allows users to post and share their images online and directly with their friends and followers on the social network. The cross-platform app reached one billion monthly active users in mid-2018. In 2020, there were over 114 million Instagram users in the United States and experts project this figure to surpass 127 million users in 2023.
    
                  Who uses Instagram?
    
                  Instagram audiences are predominantly young – recent data states that almost 60 percent of U.S. Instagram users are aged 34 years or younger. Fall 2020 data reveals that Instagram is also one of the most popular social media for teens and one of the social networks with the biggest reach among teens in the United States.
    
                  Celebrity influencers on Instagram
                  Many celebrities and athletes are brand spokespeople and generate additional income with social media advertising and sponsored content. Unsurprisingly, Ronaldo ranked first again, as the average media value of one of his Instagram posts was 985,441 U.S. dollars.
    
  2. Instagram: distribution of global audiences 2024, by age and gender

    • statista.com
    • davegsmith.com
    Updated Jun 17, 2025
    + more versions
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    Stacy Jo Dixon (2025). Instagram: distribution of global audiences 2024, by age and gender [Dataset]. https://www.statista.com/topics/1164/social-networks/
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    Dataset updated
    Jun 17, 2025
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Stacy Jo Dixon
    Description

    As of April 2024, around 16.5 percent of global active Instagram users were men between the ages of 18 and 24 years. More than half of the global Instagram population worldwide was aged 34 years or younger.

                  Teens and social media
    
                  As one of the biggest social networks worldwide, Instagram is especially popular with teenagers. As of fall 2020, the photo-sharing app ranked third in terms of preferred social network among teenagers in the United States, second to Snapchat and TikTok. Instagram was one of the most influential advertising channels among female Gen Z users when making purchasing decisions. Teens report feeling more confident, popular, and better about themselves when using social media, and less lonely, depressed and anxious.
                  Social media can have negative effects on teens, which is also much more pronounced on those with low emotional well-being. It was found that 35 percent of teenagers with low social-emotional well-being reported to have experienced cyber bullying when using social media, while in comparison only five percent of teenagers with high social-emotional well-being stated the same. As such, social media can have a big impact on already fragile states of mind.
    
  3. Data from: Social Network Advertising

    • kaggle.com
    Updated Aug 29, 2020
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    mohitbasantani (2020). Social Network Advertising [Dataset]. https://www.kaggle.com/mohit1987/social-network-advertising/activity
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    CroissantCroissant is a format for machine-learning datasets. Learn more about this at mlcommons.org/croissant.
    Dataset updated
    Aug 29, 2020
    Dataset provided by
    Kagglehttp://kaggle.com/
    Authors
    mohitbasantani
    Description

    Context

    This data set is a social networking Ads data having the information of the add board on the social networking sites, to promote their products.

    Do leave an upvote if you found this dataset useful!

  4. Instagram: distribution of global audiences 2024, by gender

    • statista.com
    • davegsmith.com
    Updated Jun 17, 2025
    + more versions
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    Stacy Jo Dixon (2025). Instagram: distribution of global audiences 2024, by gender [Dataset]. https://www.statista.com/topics/1164/social-networks/
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    Dataset updated
    Jun 17, 2025
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Stacy Jo Dixon
    Description

    As of January 2024, Instagram was slightly more popular with men than women, with men accounting for 50.6 percent of the platform’s global users. Additionally, the social media app was most popular amongst younger audiences, with almost 32 percent of users aged between 18 and 24 years.

                  Instagram’s Global Audience
    
                  As of January 2024, Instagram was the fourth most popular social media platform globally, reaching two billion monthly active users (MAU). This number is projected to keep growing with no signs of slowing down, which is not a surprise as the global online social penetration rate across all regions is constantly increasing.
                  As of January 2024, the country with the largest Instagram audience was India with 362.9 million users, followed by the United States with 169.7 million users.
    
                  Who is winning over the generations?
    
                  Even though Instagram’s audience is almost twice the size of TikTok’s on a global scale, TikTok has shown itself to be a fierce competitor, particularly amongst younger audiences. TikTok was the most downloaded mobile app globally in 2022, generating 672 million downloads. As of 2022, Generation Z in the United States spent more time on TikTok than on Instagram monthly.
    
  5. Social Media Profile Links by Name

    • openwebninja.com
    json
    Updated Feb 2, 2025
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    OpenWeb Ninja (2025). Social Media Profile Links by Name [Dataset]. https://www.openwebninja.com/api/social-links-search
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    jsonAvailable download formats
    Dataset updated
    Feb 2, 2025
    Dataset authored and provided by
    OpenWeb Ninja
    Area covered
    Worldwide
    Description

    This dataset provides comprehensive social media profile links discovered through real-time web search. It includes profiles from major social networks like Facebook, TikTok, Instagram, Twitter, LinkedIn, Youtube, Pinterest, Github and more. The data is gathered through intelligent search algorithms and pattern matching. Users can leverage this dataset for social media research, influencer discovery, social presence analysis, and social media marketing. The API enables efficient discovery of social profiles across multiple platforms. The dataset is delivered in a JSON format via REST API.

  6. m

    Abbreviated FOMO and social media dataset

    • figshare.mq.edu.au
    • researchdata.edu.au
    txt
    Updated May 30, 2023
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    Danielle Einstein; Carol Dabb; Madeleine Ferrari; Anne McMaugh; Peter McEvoy; Ron Rapee; Eyal Karin; Maree J. Abbott (2023). Abbreviated FOMO and social media dataset [Dataset]. http://doi.org/10.25949/20188298.v1
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    txtAvailable download formats
    Dataset updated
    May 30, 2023
    Dataset provided by
    Macquarie University
    Authors
    Danielle Einstein; Carol Dabb; Madeleine Ferrari; Anne McMaugh; Peter McEvoy; Ron Rapee; Eyal Karin; Maree J. Abbott
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    This database is comprised of 951 participants who provided self-report data online in their school classrooms. The data was collected in 2016 and 2017. The dataset is comprised of 509 males (54%) and 442 females (46%). Their ages ranged from 12 to 16 years (M = 13.69, SD = 0.72). Seven participants did not report their age. The majority were born in Australia (N = 849, 89%). The next most common countries of birth were China (N = 24, 2.5%), the UK (N = 23, 2.4%), and the USA (N = 9, 0.9%). Data were drawn from students at five Australian independent secondary schools. The data contains item responses for the Spence Children’s Anxiety Scale (SCAS; Spence, 1998) which is comprised of 44 items. The Social media question asked about frequency of use with the question “How often do you use social media?”. The response options ranged from constantly to once a week or less. Items measuring Fear of Missing Out were included and incorporated the following five questions based on the APS Stress and Wellbeing in Australia Survey (APS, 2015). These were “When I have a good time it is important for me to share the details online; I am afraid that I will miss out on something if I don’t stay connected to my online social networks; I feel worried and uncomfortable when I can’t access my social media accounts; I find it difficult to relax or sleep after spending time on social networking sites; I feel my brain burnout with the constant connectivity of social media. Internal consistency for this measure was α = .81. Self compassion was measured using the 12-item short-form of the Self-Compassion Scale (SCS-SF; Raes et al., 2011). The data set has the option of downloading an excel file (composed of two worksheet tabs) or CSV files 1) Data and 2) Variable labels. References: Australian Psychological Society. (2015). Stress and wellbeing in Australia survey. https://www.headsup.org.au/docs/default-source/default-document-library/stress-and-wellbeing-in-australia-report.pdf?sfvrsn=7f08274d_4 Raes, F., Pommier, E., Neff, K. D., & Van Gucht, D. (2011). Construction and factorial validation of a short form of the self-compassion scale. Clinical Psychology and Psychotherapy, 18(3), 250-255. https://doi.org/10.1002/cpp.702 Spence, S. H. (1998). A measure of anxiety symptoms among children. Behaviour Research and Therapy, 36(5), 545-566. https://doi.org/10.1016/S0005-7967(98)00034-5

  7. social networking ads

    • kaggle.com
    Updated Dec 13, 2023
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    Amun Timilsina (2023). social networking ads [Dataset]. https://www.kaggle.com/amuntimilsina/social-networking-ads/discussion
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    CroissantCroissant is a format for machine-learning datasets. Learn more about this at mlcommons.org/croissant.
    Dataset updated
    Dec 13, 2023
    Dataset provided by
    Kagglehttp://kaggle.com/
    Authors
    Amun Timilsina
    Description

    Dataset

    This dataset was created by Amun Timilsina

    Released under Other (specified in description)

    Contents

  8. What social Media People like the most and why?

    • kaggle.com
    Updated Feb 17, 2023
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    Nina Luquez (2023). What social Media People like the most and why? [Dataset]. https://www.kaggle.com/ninaluquez/what-social-media-people-like-the-most-and-why/discussion
    Explore at:
    CroissantCroissant is a format for machine-learning datasets. Learn more about this at mlcommons.org/croissant.
    Dataset updated
    Feb 17, 2023
    Dataset provided by
    Kagglehttp://kaggle.com/
    Authors
    Nina Luquez
    Description

    Dataset

    This dataset was created by Nina Luquez

    Contents

  9. d

    Social Media Data | 30M+ YouTube Creators User Profile Dataset | 30M+...

    • datarade.ai
    Updated Oct 12, 2023
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    Webautomation (2023). Social Media Data | 30M+ YouTube Creators User Profile Dataset | 30M+ Influencers | Web-Scraped | GDPR compliant [Dataset]. https://datarade.ai/data-products/webautomation-youtube-creators-profile-dataset-10m-influen-webautomation
    Explore at:
    .json, .csv, .xls, .txtAvailable download formats
    Dataset updated
    Oct 12, 2023
    Dataset authored and provided by
    Webautomation
    Area covered
    Switzerland, Lithuania, Gibraltar, Belize, Guyana, Portugal, Estonia, Venezuela (Bolivarian Republic of), Bermuda, Virgin Islands (British)
    Description

    Extensive Creator Coverage: Our dataset includes a diverse range of YouTube content creators, spanning various genres, subscriber counts, and regions. Access information on creators from a wide spectrum of content categories.

    Creator Profiles: Explore detailed creator profiles, including biographies, subscriber counts, video counts, and contact information.

    Customizable Data Delivery: The dataset is available in flexible formats, such as CSV, JSON, or API integration, allowing seamless integration with your existing data infrastructure. Customize the data to meet your specific research and analysis needs.

  10. Instagram: most used hashtags 2024

    • statista.com
    • davegsmith.com
    Updated Jun 17, 2025
    + more versions
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    Statista Research Department (2025). Instagram: most used hashtags 2024 [Dataset]. https://www.statista.com/topics/1164/social-networks/
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    Dataset updated
    Jun 17, 2025
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Statista Research Department
    Description

    As of January 2024, #love was the most used hashtag on Instagram, being included in over two billion posts on the social media platform. #Instagood and #instagram were used over one billion times as of early 2024.

  11. O

    State of Oregon Social Media Sites

    • data.oregon.gov
    • catalog.data.gov
    • +2more
    application/rdfxml +5
    Updated Feb 16, 2024
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    Department of Administrative Services (2024). State of Oregon Social Media Sites [Dataset]. https://data.oregon.gov/Administrative/State-of-Oregon-Social-Media-Sites/hqhe-shsc
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    csv, xml, json, tsv, application/rssxml, application/rdfxmlAvailable download formats
    Dataset updated
    Feb 16, 2024
    Dataset authored and provided by
    Department of Administrative Services
    License

    https://www.usa.gov/government-workshttps://www.usa.gov/government-works

    Area covered
    Oregon
    Description

    List of social media sites by agency

  12. CEIMaT2021 Dataset

    • zenodo.org
    • explore.openaire.eu
    • +1more
    zip
    Updated Oct 17, 2023
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    Almudena Sánchez Ruíz; Daniel Galan; Daniel Galan; Ángel García-Beltrán; Ángel García-Beltrán; Javier Rodríguez-Vidal; Javier Rodríguez-Vidal; Almudena Sánchez Ruíz (2023). CEIMaT2021 Dataset [Dataset]. http://doi.org/10.5281/zenodo.10012465
    Explore at:
    zipAvailable download formats
    Dataset updated
    Oct 17, 2023
    Dataset provided by
    Zenodohttp://zenodo.org/
    Authors
    Almudena Sánchez Ruíz; Daniel Galan; Daniel Galan; Ángel García-Beltrán; Ángel García-Beltrán; Javier Rodríguez-Vidal; Javier Rodríguez-Vidal; Almudena Sánchez Ruíz
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    This package contains the dataset generated in the research published in the paper: "Almudena Sánchez Ruíz, Daniel Galan, Ángel García-Beltrán and Javier Rodríguez-Vidal. Detecting topics and polarity from Twitter a university faculty case"

    The dataset is available for research purpose.

    The CEIMaT2021 Dataset contains data from Twitter (http://www.twitter.com/), where anyone can express their own opinion by short messages shared publicly. Specifically, CEIMaT2021 Dataset includes tweets related with Escuela Técnica Superior de Ingenieros Industriales of Universidad Politécnica de Madrid (ETSII-UPM).

    To build the dataset, we automatically extracted all the existing tweets written in Spanish with reference to ETSII-UPM. To do this, we took into consideration four different groups:

    1. Tweets published by the user @industrialesupm, official Twitter account of ETSII-UPM.
    2. Tweets with mention to @industrialesupm, independent of who published it.
    3. Tweets including the hashtag #etsii.
    4. Tweets including the hashtag #industrialesupm.

    In total, we extracted 18971 tweets, but not all of them were strictly related to ETSII-UPM or written in Spanish. Therefore, we filtered them and delete the unnecessary tweets. After this process, we obtained a final set of 11014 tweets, which are collected in CEIMaT2021 Dataset. Three experts related with ETSII-UPM annotated each tweet depending on their polarity and topic, as:

    Polarity: POSITIVE, NEUTRAL, NEGATIVE.
    Topic: EVENTS, EXAMS, COMPUTING, TEACHING AND RESEARCH, INSTITUTION, SERVICES, INFRASTRUCTURE, OTHER.

  13. Developer Community and Code Datasets

    • datarade.ai
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    Oxylabs, Developer Community and Code Datasets [Dataset]. https://datarade.ai/data-products/developer-community-and-code-datasets-oxylabs
    Explore at:
    .bin, .json, .xml, .csv, .xls, .sql, .txtAvailable download formats
    Dataset authored and provided by
    Oxylabs
    Area covered
    Bahamas, Tuvalu, El Salvador, Marshall Islands, Philippines, South Sudan, United Kingdom, Djibouti, Guyana, Saint Pierre and Miquelon
    Description

    Unlock the power of ready-to-use data sourced from developer communities and repositories with Developer Community and Code Datasets.

    Data Sources:

    1. GitHub: Access comprehensive data about GitHub repositories, developer profiles, contributions, issues, social interactions, and more.

    2. StackShare: Receive information about companies, their technology stacks, reviews, tools, services, trends, and more.

    3. DockerHub: Dive into data from container images, repositories, developer profiles, contributions, usage statistics, and more.

    Developer Community and Code Datasets are a treasure trove of public data points gathered from tech communities and code repositories across the web.

    With our datasets, you'll receive:

    • Usernames;
    • Companies;
    • Locations;
    • Job Titles;
    • Follower Counts;
    • Contact Details;
    • Employability Statuses;
    • And More.

    Choose from various output formats, storage options, and delivery frequencies:

    • Get datasets in CSV, JSON, or other preferred formats.
    • Opt for data delivery via SFTP or directly to your cloud storage, such as AWS S3.
    • Receive datasets either once or as per your agreed-upon schedule.

    Why choose our Datasets?

    1. Fresh and accurate data: Access complete, clean, and structured data from scraping professionals, ensuring the highest quality.

    2. Time and resource savings: Let us handle data extraction and processing cost-effectively, freeing your resources for strategic tasks.

    3. Customized solutions: Share your unique data needs, and we'll tailor our data harvesting approach to fit your requirements perfectly.

    4. Legal compliance: Partner with a trusted leader in ethical data collection. Oxylabs is trusted by Fortune 500 companies and adheres to GDPR and CCPA standards.

    Pricing Options:

    Standard Datasets: choose from various ready-to-use datasets with standardized data schemas, priced from $1,000/month.

    Custom Datasets: Tailor datasets from any public web domain to your unique business needs. Contact our sales team for custom pricing.

    Experience a seamless journey with Oxylabs:

    • Understanding your data needs: We work closely to understand your business nature and daily operations, defining your unique data requirements.
    • Developing a customized solution: Our experts create a custom framework to extract public data using our in-house web scraping infrastructure.
    • Delivering data sample: We provide a sample for your feedback on data quality and the entire delivery process.
    • Continuous data delivery: We continuously collect public data and deliver custom datasets per the agreed frequency.

    Empower your data-driven decisions with Oxylabs Developer Community and Code Datasets!

  14. w

    Dataset of book subjects that contain How to make money with MySpace : reach...

    • workwithdata.com
    Updated Nov 7, 2024
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    Work With Data (2024). Dataset of book subjects that contain How to make money with MySpace : reach millions of customers, grow your business, and find your fortune through social networking sites [Dataset]. https://www.workwithdata.com/datasets/book-subjects?f=1&fcol0=j0-book&fop0=%3D&fval0=How+to+make+money+with+MySpace+%3A+reach+millions+of+customers%2C+grow+your+business%2C+and+find+your+fortune+through+social+networking+sites&j=1&j0=books
    Explore at:
    Dataset updated
    Nov 7, 2024
    Dataset authored and provided by
    Work With Data
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    This dataset is about book subjects. It has 6 rows and is filtered where the books is How to make money with MySpace : reach millions of customers, grow your business, and find your fortune through social networking sites. It features 10 columns including number of authors, number of books, earliest publication date, and latest publication date.

  15. f

    Data from: Mpox Narrative on Instagram: A Labeled Multilingual Dataset of...

    • figshare.com
    xlsx
    Updated Oct 12, 2024
    + more versions
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    Nirmalya Thakur (2024). Mpox Narrative on Instagram: A Labeled Multilingual Dataset of Instagram Posts on Mpox for Sentiment, Hate Speech, and Anxiety Analysis [Dataset]. http://doi.org/10.6084/m9.figshare.27072247.v1
    Explore at:
    xlsxAvailable download formats
    Dataset updated
    Oct 12, 2024
    Dataset provided by
    figshare
    Authors
    Nirmalya Thakur
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    Please cite this paper when using this dataset: N. Thakur, “Mpox narrative on Instagram: A labeled multilingual dataset of Instagram posts on mpox for sentiment, hate speech, and anxiety analysis,” arXiv [cs.LG], 2024, URL: https://arxiv.org/abs/2409.05292Abstract: The world is currently experiencing an outbreak of mpox, which has been declared a Public Health Emergency of International Concern by WHO. During recent virus outbreaks, social media platforms have played a crucial role in keeping the global population informed and updated regarding various aspects of the outbreaks. As a result, in the last few years, researchers from different disciplines have focused on the development of social media datasets focusing on different virus outbreaks. No prior work in this field has focused on the development of a dataset of Instagram posts about the mpox outbreak. The work presented in this paper (stated above) aims to address this research gap. It presents this multilingual dataset of 60,127 Instagram posts about mpox, published between July 23, 2022, and September 5, 2024. This dataset contains Instagram posts about mpox in 52 languages.For each of these posts, the Post ID, Post Description, Date of publication, language, and translated version of the post (translation to English was performed using the Google Translate API) are presented as separate attributes in the dataset. After developing this dataset, sentiment analysis, hate speech detection, and anxiety or stress detection were also performed. This process included classifying each post intoone of the fine-grain sentiment classes, i.e., fear, surprise, joy, sadness, anger, disgust, or neutralhate or not hateanxiety/stress detected or no anxiety/stress detected.These results are presented as separate attributes in the dataset for the training and testing of machine learning algorithms for sentiment, hate speech, and anxiety or stress detection, as well as for other applications.The 52 distinct languages in which Instagram posts are present in the dataset are English, Portuguese, Indonesian, Spanish, Korean, French, Hindi, Finnish, Turkish, Italian, German, Tamil, Urdu, Thai, Arabic, Persian, Tagalog, Dutch, Catalan, Bengali, Marathi, Malayalam, Swahili, Afrikaans, Panjabi, Gujarati, Somali, Lithuanian, Norwegian, Estonian, Swedish, Telugu, Russian, Danish, Slovak, Japanese, Kannada, Polish, Vietnamese, Hebrew, Romanian, Nepali, Czech, Modern Greek, Albanian, Croatian, Slovenian, Bulgarian, Ukrainian, Welsh, Hungarian, and Latvian.The following is a description of the attributes present in this dataset:Post ID: Unique ID of each Instagram postPost Description: Complete description of each post in the language in which it was originally publishedDate: Date of publication in MM/DD/YYYY formatLanguage: Language of the post as detected using the Google Translate APITranslated Post Description: Translated version of the post description. All posts which were not in English were translated into English using the Google Translate API. No language translation was performed for English posts.Sentiment: Results of sentiment analysis (using the preprocessed version of the translated Post Description) where each post was classified into one of the sentiment classes: fear, surprise, joy, sadness, anger, disgust, and neutralHate: Results of hate speech detection (using the preprocessed version of the translated Post Description) where each post was classified as hate or not hateAnxiety or Stress: Results of anxiety or stress detection (using the preprocessed version of the translated Post Description) where each post was classified as stress/anxiety detected or no stress/anxiety detected.All the Instagram posts that were collected during this data mining process to develop this dataset were publicly available on Instagram and did not require a user to log in to Instagram to view the same (at the time of writing this paper).

  16. d

    Dataplex: Reddit Data | Global Social Media Data | 2.1M+ subreddits: trends,...

    • datarade.ai
    .json, .csv
    + more versions
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    Dataplex, Dataplex: Reddit Data | Global Social Media Data | 2.1M+ subreddits: trends, audience insights + more | Ideal for Interest-Based Segmentation [Dataset]. https://datarade.ai/data-products/dataplex-reddit-data-global-social-media-data-1-1m-mill-dataplex
    Explore at:
    .json, .csvAvailable download formats
    Dataset authored and provided by
    Dataplex
    Area covered
    Christmas Island, Martinique, Macao, Botswana, Jersey, Mexico, Holy See, Côte d'Ivoire, Gambia, Chile
    Description

    The Reddit Subreddit Dataset by Dataplex offers a comprehensive and detailed view of Reddit’s vast ecosystem, now enhanced with appended AI-generated columns that provide additional insights and categorization. This dataset includes data from over 2.1 million subreddits, making it an invaluable resource for a wide range of analytical applications, from social media analysis to market research.

    Dataset Overview:

    This dataset includes detailed information on subreddit activities, user interactions, post frequency, comment data, and more. The inclusion of AI-generated columns adds an extra layer of analysis, offering sentiment analysis, topic categorization, and predictive insights that help users better understand the dynamics of each subreddit.

    2.1 Million Subreddits with Enhanced AI Insights: The dataset covers over 2.1 million subreddits and now includes AI-enhanced columns that provide: - Sentiment Analysis: AI-driven sentiment scores for posts and comments, allowing users to gauge community mood and reactions. - Topic Categorization: Automated categorization of subreddit content into relevant topics, making it easier to filter and analyze specific types of discussions. - Predictive Insights: AI models that predict trends, content virality, and user engagement, helping users anticipate future developments within subreddits.

    Sourced Directly from Reddit:

    All social media data in this dataset is sourced directly from Reddit, ensuring accuracy and authenticity. The dataset is updated regularly, reflecting the latest trends and user interactions on the platform. This ensures that users have access to the most current and relevant data for their analyses.

    Key Features:

    • Subreddit Metrics: Detailed data on subreddit activity, including the number of posts, comments, votes, and user participation.
    • User Engagement: Insights into how users interact with content, including comment threads, upvotes/downvotes, and participation rates.
    • Trending Topics: Track emerging trends and viral content across the platform, helping you stay ahead of the curve in understanding social media dynamics.
    • AI-Enhanced Analysis: Utilize AI-generated columns for sentiment analysis, topic categorization, and predictive insights, providing a deeper understanding of the data.

    Use Cases:

    • Social Media Analysis: Researchers and analysts can use this dataset to study online behavior, track the spread of information, and understand how content resonates with different audiences.
    • Market Research: Marketers can leverage the dataset to identify target audiences, understand consumer preferences, and tailor campaigns to specific communities.
    • Content Strategy: Content creators and strategists can use insights from the dataset to craft content that aligns with trending topics and user interests, maximizing engagement.
    • Academic Research: Academics can explore the dynamics of online communities, studying everything from the spread of misinformation to the formation of online subcultures.

    Data Quality and Reliability:

    The Reddit Subreddit Dataset emphasizes data quality and reliability. Each record is carefully compiled from Reddit’s vast database, ensuring that the information is both accurate and up-to-date. The AI-generated columns further enhance the dataset's value, providing automated insights that help users quickly identify key trends and sentiments.

    Integration and Usability:

    The dataset is provided in a format that is compatible with most data analysis tools and platforms, making it easy to integrate into existing workflows. Users can quickly import, analyze, and utilize the data for various applications, from market research to academic studies.

    User-Friendly Structure and Metadata:

    The data is organized for easy navigation and analysis, with metadata files included to help users identify relevant subreddits and data points. The AI-enhanced columns are clearly labeled and structured, allowing users to efficiently incorporate these insights into their analyses.

    Ideal For:

    • Data Analysts: Conduct in-depth analyses of subreddit trends, user engagement, and content virality. The dataset’s extensive coverage and AI-enhanced insights make it an invaluable tool for data-driven research.
    • Marketers: Use the dataset to better understand your target audience, tailor campaigns to specific interests, and track the effectiveness of marketing efforts across Reddit.
    • Researchers: Explore the social dynamics of online communities, analyze the spread of ideas and information, and study the impact of digital media on public discourse, all while leveraging AI-generated insights.

    This dataset is an essential resource for anyone looking to understand the intricacies of Reddit's vast ecosystem, offering the data and AI-enhanced insights needed to drive informed decisions and strategies across various fields. Whether you’re tracking emerging trends, analyzing user behavior, or conduc...

  17. Instagram: countries with the highest audience reach 2024

    • statista.com
    • davegsmith.com
    Updated Jun 17, 2025
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    Stacy Jo Dixon (2025). Instagram: countries with the highest audience reach 2024 [Dataset]. https://www.statista.com/topics/1164/social-networks/
    Explore at:
    Dataset updated
    Jun 17, 2025
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Stacy Jo Dixon
    Description

    As of April 2024, Bahrain was the country with the highest Instagram audience reach with 95.6 percent. Kazakhstan also had a high Instagram audience penetration rate, with 90.8 percent of the population using the social network. In the United Arab Emirates, Turkey, and Brunei, the photo-sharing platform was used by more than 85 percent of each country's population.

  18. u

    Analysis of social media and organizational learning

    • researchdata.up.ac.za
    • figshare.com
    pdf
    Updated Feb 4, 2023
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    Harry Moongela; Marie Hattingh (2023). Analysis of social media and organizational learning [Dataset]. http://doi.org/10.25403/UPresearchdata.21952859.v1
    Explore at:
    pdfAvailable download formats
    Dataset updated
    Feb 4, 2023
    Dataset provided by
    University of Pretoria
    Authors
    Harry Moongela; Marie Hattingh
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    These datasets consist of qualitative data collected through semi-structured in-depth interviews as well as a focus group from three different companies with seven industry experts.The data collected was to address the use of social media to enhance organisational learning and also to address the gap that exists in terms of the integration of organisational learning (OL) and social media and also address the lack of guidelines for organisations that would like to implement the use of social media to facilitate OL. The data were triangulated by comparing the results from the three companies.

  19. Marketing Analytics Market Research Report 2033

    • growthmarketreports.com
    csv, pdf, pptx
    Updated Jun 30, 2025
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    Growth Market Reports (2025). Marketing Analytics Market Research Report 2033 [Dataset]. https://growthmarketreports.com/report/marketing-analytics-market-global-industry-analysis
    Explore at:
    pdf, csv, pptxAvailable download formats
    Dataset updated
    Jun 30, 2025
    Dataset authored and provided by
    Growth Market Reports
    Time period covered
    2024 - 2032
    Area covered
    Global
    Description

    Marketing Analytics Market Outlook



    According to our latest research, the global marketing analytics market size in 2024 stands at USD 5.8 billion, demonstrating robust momentum driven by the increasing adoption of data-driven decision-making across industries. The market is projected to register a CAGR of 13.2% from 2025 to 2033, reaching an estimated market size of USD 17.1 billion by 2033. This accelerated growth is primarily attributed to the proliferation of digital channels, the surge in big data, and the imperative for organizations to achieve higher ROI from their marketing investments. The marketing analytics market is evolving rapidly, with advanced analytics tools enabling businesses to gain actionable insights, optimize campaigns, and enhance customer engagement across diverse sectors.




    One of the most significant growth factors for the marketing analytics market is the exponential increase in data generation from multiple digital touchpoints. The rise of omnichannel marketing strategies has resulted in vast and complex datasets, encompassing customer interactions from social media, websites, mobile applications, and email campaigns. Businesses are increasingly leveraging marketing analytics solutions to aggregate, process, and analyze this data in real time, gaining deeper insights into customer behavior, preferences, and purchase patterns. The ability to transform raw data into actionable intelligence is empowering marketers to personalize campaigns, improve targeting accuracy, and maximize conversion rates, thereby fueling the demand for sophisticated analytics platforms.




    Another critical driver is the growing emphasis on measuring marketing effectiveness and optimizing marketing spend. As organizations face mounting pressure to justify marketing budgets and demonstrate tangible ROI, marketing analytics tools have become indispensable. These solutions enable marketers to track key performance indicators (KPIs), attribute revenue to specific channels, and identify underperforming campaigns. The integration of artificial intelligence and machine learning into marketing analytics platforms is further enhancing predictive capabilities, allowing businesses to forecast trends, automate campaign adjustments, and refine customer segmentation. This technological evolution is driving widespread adoption across both large enterprises and small and medium businesses.




    The surge in regulatory requirements and data privacy concerns is also shaping the marketing analytics market. With the implementation of stringent data protection regulations such as GDPR and CCPA, organizations are compelled to adopt analytics solutions that ensure compliance while maintaining data integrity and security. Modern marketing analytics platforms are incorporating advanced data governance features, encryption, and anonymization techniques, enabling businesses to harness the power of analytics without compromising customer trust. This focus on compliance, coupled with the increasing need for transparency in marketing practices, is accelerating the adoption of analytics tools across regulated industries such as BFSI and healthcare.




    Regionally, North America dominates the marketing analytics market, accounting for the largest share in 2024, followed closely by Europe and Asia Pacific. The United States, in particular, is at the forefront due to the presence of major analytics vendors, high digital adoption, and substantial marketing expenditure by enterprises. However, the Asia Pacific region is poised for the fastest growth over the forecast period, driven by rapid digital transformation, expanding e-commerce ecosystems, and increasing investments in marketing technology. Latin America and the Middle East & Africa are also witnessing steady growth as organizations in these regions recognize the strategic value of data-driven marketing.





    Component Analysis



    The marketing analytics market is segmented by component into software and services, each playing a vital role in the overall ecosystem. The software segment dominates th

  20. d

    US Restaurant POI dataset with metadata

    • datarade.ai
    .csv
    Updated Jul 30, 2022
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    Geolytica (2022). US Restaurant POI dataset with metadata [Dataset]. https://datarade.ai/data-products/us-restaurant-poi-dataset-with-metadata-geolytica
    Explore at:
    .csvAvailable download formats
    Dataset updated
    Jul 30, 2022
    Dataset authored and provided by
    Geolytica
    Area covered
    United States of America
    Description

    Point of Interest (POI) is defined as an entity (such as a business) at a ground location (point) which may be (of interest). We provide high-quality POI data that is fresh, consistent, customizable, easy to use and with high-density coverage for all countries of the world.

    This is our process flow:

    Our machine learning systems continuously crawl for new POI data
    Our geoparsing and geocoding calculates their geo locations
    Our categorization systems cleanup and standardize the datasets
    Our data pipeline API publishes the datasets on our data store
    

    A new POI comes into existence. It could be a bar, a stadium, a museum, a restaurant, a cinema, or store, etc.. In today's interconnected world its information will appear very quickly in social media, pictures, websites, press releases. Soon after that, our systems will pick it up.

    POI Data is in constant flux. Every minute worldwide over 200 businesses will move, over 600 new businesses will open their doors and over 400 businesses will cease to exist. And over 94% of all businesses have a public online presence of some kind tracking such changes. When a business changes, their website and social media presence will change too. We'll then extract and merge the new information, thus creating the most accurate and up-to-date business information dataset across the globe.

    We offer our customers perpetual data licenses for any dataset representing this ever changing information, downloaded at any given point in time. This makes our company's licensing model unique in the current Data as a Service - DaaS Industry. Our customers don't have to delete our data after the expiration of a certain "Term", regardless of whether the data was purchased as a one time snapshot, or via our data update pipeline.

    Customers requiring regularly updated datasets may subscribe to our Annual subscription plans. Our data is continuously being refreshed, therefore subscription plans are recommended for those who need the most up to date data. The main differentiators between us vs the competition are our flexible licensing terms and our data freshness.

    Data samples may be downloaded at https://store.poidata.xyz/us

Share
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TwitterTwitter
Email
Click to copy link
Link copied
Close
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Stacy Jo Dixon (2025). Instagram accounts with the most followers worldwide 2024 [Dataset]. https://www.statista.com/topics/1164/social-networks/
Organization logo

Instagram accounts with the most followers worldwide 2024

Explore at:
Dataset updated
Jun 17, 2025
Dataset provided by
Statistahttp://statista.com/
Authors
Stacy Jo Dixon
Description

Cristiano Ronaldo has one of the most popular Instagram accounts as of April 2024.

              The Portuguese footballer is the most-followed person on the photo sharing app platform with 628 million followers. Instagram's own account was ranked first with roughly 672 million followers.

              How popular is Instagram?

              Instagram is a photo-sharing social networking service that enables users to take pictures and edit them with filters. The platform allows users to post and share their images online and directly with their friends and followers on the social network. The cross-platform app reached one billion monthly active users in mid-2018. In 2020, there were over 114 million Instagram users in the United States and experts project this figure to surpass 127 million users in 2023.

              Who uses Instagram?

              Instagram audiences are predominantly young – recent data states that almost 60 percent of U.S. Instagram users are aged 34 years or younger. Fall 2020 data reveals that Instagram is also one of the most popular social media for teens and one of the social networks with the biggest reach among teens in the United States.

              Celebrity influencers on Instagram
              Many celebrities and athletes are brand spokespeople and generate additional income with social media advertising and sponsored content. Unsurprisingly, Ronaldo ranked first again, as the average media value of one of his Instagram posts was 985,441 U.S. dollars.
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