How much time do people spend on social media?

              As of 2024, the average daily social media usage of internet users worldwide amounted to 143 minutes per day, down from 151 minutes in the previous year. Currently, the country with the most time spent on social media per day is Brazil, with online users spending an average of three hours and 49 minutes on social media each day. In comparison, the daily time spent with social media in
              the U.S. was just two hours and 16 minutes. Global social media usageCurrently, the global social network penetration rate is 62.3 percent. Northern Europe had an 81.7 percent social media penetration rate, topping the ranking of global social media usage by region. Eastern and Middle Africa closed the ranking with 10.1 and 9.6 percent usage reach, respectively.
              People access social media for a variety of reasons. Users like to find funny or entertaining content and enjoy sharing photos and videos with friends, but mainly use social media to stay in touch with current events friends. Global impact of social mediaSocial media has a wide-reaching and significant impact on not only online activities but also offline behavior and life in general.
              During a global online user survey in February 2019, a significant share of respondents stated that social media had increased their access to information, ease of communication, and freedom of expression. On the flip side, respondents also felt that social media had worsened their personal privacy, increased a polarization in politics and heightened everyday distractions.

In 2024, global retail e-commerce sales reached an estimated ************ U.S. dollars. Projections indicate a ** percent growth in this figure over the coming years, with expectations to come close to ************** dollars by 2028. World players Among the key players on the world stage, the American marketplace giant Amazon holds the title of the largest e-commerce player globally, with a gross merchandise value of nearly *********** U.S. dollars in 2024. Amazon was also the most valuable retail brand globally, followed by mostly American competitors such as Walmart and the Home Depot. Leading e-tailing regions E-commerce is a dormant channel globally, but nowhere has it been as successful as in Asia. In 2024, the e-commerce revenue in that continent alone was measured at nearly ************ U.S. dollars, outperforming the Americas and Europe. That year, the up-and-coming e-commerce markets also centered around Asia. The Philippines and India stood out as the swiftest-growing e-commerce markets based on online sales, anticipating a growth rate surpassing ** percent.

Success.ai’s Ecommerce Market Data for South-east Asia E-commerce Contacts provides a robust and accurate dataset tailored for businesses and organizations looking to connect with professionals in the fast-growing e-commerce industry across South-east Asia. Covering roles such as e-commerce managers, digital strategists, logistics experts, and online marketplace leaders, this dataset offers verified contact details, professional insights, and actionable market data.

With access to over 170 million verified profiles globally, Success.ai ensures your outreach, marketing, and research strategies are powered by accurate, continuously updated, and AI-validated data. Backed by our Best Price Guarantee, this solution empowers you to excel in one of the world’s most dynamic e-commerce regions.

Why Choose Success.ai’s Ecommerce Market Data?

1. Verified Contact Data for Precision Outreach

   • Access verified work emails, phone numbers, and LinkedIn profiles of e-commerce professionals across South-east Asia.
   • AI-driven validation ensures 99% accuracy, reducing communication inefficiencies and enhancing engagement rates.

2. Comprehensive Coverage of South-east Asia’s E-commerce Market

   • Includes professionals from key e-commerce hubs such as Singapore, Indonesia, Thailand, Vietnam, Malaysia, and the Philippines.
   • Gain insights into regional consumer trends, logistics challenges, and online marketplace dynamics.

3. Continuously Updated Datasets

   • Real-time updates capture changes in professional roles, company expansions, and market conditions.
   • Stay aligned with industry trends and emerging opportunities in South-east Asia’s e-commerce sector.

4. Ethical and Compliant

   • Fully adheres to GDPR, CCPA, and other global data privacy regulations, ensuring responsible and lawful data usage.

Data Highlights:

• 170M+ Verified Global Profiles: Engage with e-commerce professionals and decision-makers across South-east Asia.
• Verified Contact Details: Gain work emails, phone numbers, and LinkedIn profiles for precision targeting.
• Regional Insights: Understand key trends in e-commerce, logistics, and consumer preferences in South-east Asia.
• Leadership Insights: Connect with online marketplace leaders, logistics managers, and digital marketing professionals driving innovation in the sector.

Key Features of the Dataset:

1. Comprehensive Professional Profiles in E-commerce

   • Identify and connect with professionals managing e-commerce platforms, online marketplaces, and logistics operations.
   • Target individuals responsible for digital marketing, supply chain management, and e-commerce strategies.

2. Advanced Filters for Precision Campaigns

   • Filter professionals by industry focus (apparel, electronics, food delivery), geographic location, or job function.
   • Tailor campaigns to align with specific business goals, such as logistics optimization, consumer engagement, or market entry.

3. Regional and Market-specific Insights

   • Leverage data on e-commerce trends, regional consumer behaviors, and logistics challenges unique to South-east Asia.
   • Refine marketing strategies and business plans based on actionable insights from the region.

4. AI-Driven Enrichment

   • Profiles enriched with actionable data enable personalized messaging, highlight unique value propositions, and improve engagement outcomes.

Strategic Use Cases:

1. Marketing Campaigns and Digital Outreach

   • Promote e-commerce solutions, logistics services, or online marketing tools to professionals in South-east Asia’s e-commerce industry.
   • Use verified contact data for multi-channel outreach, including email, phone, and digital campaigns.

2. Market Research and Competitive Analysis

   • Analyze e-commerce trends and consumer preferences across South-east Asia to refine product offerings and marketing strategies.
   • Benchmark against competitors to identify growth opportunities and high-demand solutions.

3. Partnership Development and Vendor Collaboration

   • Build relationships with e-commerce platforms, logistics providers, and digital marketing agencies exploring strategic partnerships.
   • Foster collaborations that enhance consumer experiences, improve delivery efficiency, or expand market reach.

4. Recruitment and Talent Acquisition

   • Target HR professionals and hiring managers in the e-commerce industry seeking candidates for logistics, digital marketing, and platform management roles.
   • Provide workforce optimization platforms or training solutions tailored to the sector.

Why Choose Success.ai?

1. Best Price Guarantee

   • Access premium-quality e-commerce market data at competitive prices, ensuring strong ROI for your marketing, sales, and business development initiatives.

2. Seamless Integration

   • Integrate verified e-commerce data into CRM systems, analytics ...

Marketing Analytics Market Outlook

According to our latest research, the global marketing analytics market size in 2024 stands at USD 5.8 billion, demonstrating robust momentum driven by the increasing adoption of data-driven decision-making across industries. The market is projected to register a CAGR of 13.2% from 2025 to 2033, reaching an estimated market size of USD 17.1 billion by 2033. This accelerated growth is primarily attributed to the proliferation of digital channels, the surge in big data, and the imperative for organizations to achieve higher ROI from their marketing investments. The marketing analytics market is evolving rapidly, with advanced analytics tools enabling businesses to gain actionable insights, optimize campaigns, and enhance customer engagement across diverse sectors.

One of the most significant growth factors for the marketing analytics market is the exponential increase in data generation from multiple digital touchpoints. The rise of omnichannel marketing strategies has resulted in vast and complex datasets, encompassing customer interactions from social media, websites, mobile applications, and email campaigns. Businesses are increasingly leveraging marketing analytics solutions to aggregate, process, and analyze this data in real time, gaining deeper insights into customer behavior, preferences, and purchase patterns. The ability to transform raw data into actionable intelligence is empowering marketers to personalize campaigns, improve targeting accuracy, and maximize conversion rates, thereby fueling the demand for sophisticated analytics platforms.

Another critical driver is the growing emphasis on measuring marketing effectiveness and optimizing marketing spend. As organizations face mounting pressure to justify marketing budgets and demonstrate tangible ROI, marketing analytics tools have become indispensable. These solutions enable marketers to track key performance indicators (KPIs), attribute revenue to specific channels, and identify underperforming campaigns. The integration of artificial intelligence and machine learning into marketing analytics platforms is further enhancing predictive capabilities, allowing businesses to forecast trends, automate campaign adjustments, and refine customer segmentation. This technological evolution is driving widespread adoption across both large enterprises and small and medium businesses.

The surge in regulatory requirements and data privacy concerns is also shaping the marketing analytics market. With the implementation of stringent data protection regulations such as GDPR and CCPA, organizations are compelled to adopt analytics solutions that ensure compliance while maintaining data integrity and security. Modern marketing analytics platforms are incorporating advanced data governance features, encryption, and anonymization techniques, enabling businesses to harness the power of analytics without compromising customer trust. This focus on compliance, coupled with the increasing need for transparency in marketing practices, is accelerating the adoption of analytics tools across regulated industries such as BFSI and healthcare.

Regionally, North America dominates the marketing analytics market, accounting for the largest share in 2024, followed closely by Europe and Asia Pacific. The United States, in particular, is at the forefront due to the presence of major analytics vendors, high digital adoption, and substantial marketing expenditure by enterprises. However, the Asia Pacific region is poised for the fastest growth over the forecast period, driven by rapid digital transformation, expanding e-commerce ecosystems, and increasing investments in marketing technology. Latin America and the Middle East & Africa are also witnessing steady growth as organizations in these regions recognize the strategic value of data-driven marketing.

Component Analysis

The marketing analytics market is segmented by component into software and services, each playing a vital role in the overall ecosystem. The software segment dominates th

In 2019, online shopping transactions in S. Korea accounted for 21.4% of the total retail sales. As of November 2020, transaction value of online shopping (excluding services) grew by 17% compared to the same period of the past year, which accounted for 29% of the total retail sales in the country. KED Aicel’s S. Korea online commerce transaction data would help you identify the growth trend and driver of S. Korea online commerce market, as well as the performance of individual commerce companies. It would also allow you to observe changing dynamics of the user demographics such as gender and age in each online commerce company in the growing market. It leads this dataset to many uses; for example, investors can use this dataset to learn which customer base is driving each retailer’s revenue, while corporates can utilize this dataset to gauge consumer trend and help with their product and marketing strategies.

Success.ai’s Ecommerce Store Data for the APAC E-commerce Sector provides a reliable and accurate dataset tailored for businesses aiming to connect with e-commerce professionals and organizations across the Asia-Pacific region. Covering roles and businesses involved in online retail, marketplace management, logistics, and digital commerce, this dataset includes verified business profiles, decision-maker contact details, and actionable insights.

With access to continuously updated, AI-validated data and over 700 million global profiles, Success.ai ensures your outreach, market analysis, and partnership strategies are effective and data-driven. Backed by our Best Price Guarantee, this solution helps you excel in one of the world’s fastest-growing e-commerce markets.

Why Choose Success.ai’s Ecommerce Store Data?

1. Verified Profiles for Precision Engagement

   • Access verified profiles, business locations, employee counts, and decision-maker details for e-commerce businesses across APAC.
   • AI-driven validation ensures 99% accuracy, improving engagement rates and reducing outreach inefficiencies.

2. Comprehensive Coverage of the APAC E-commerce Sector

   • Includes businesses from major e-commerce hubs such as China, India, Japan, South Korea, Australia, and Southeast Asia.
   • Gain insights into regional e-commerce trends, digital transformation efforts, and logistics innovations.

3. Continuously Updated Datasets

   • Real-time updates ensure that business profiles, employee roles, and operational insights remain accurate and relevant.
   • Stay aligned with dynamic market conditions and emerging opportunities in the APAC region.

4. Ethical and Compliant

   • Fully adheres to GDPR, CCPA, and other global data privacy regulations, ensuring responsible and lawful data usage.

Data Highlights:

• 700M+ Verified Global Profiles: Access business profiles for e-commerce professionals and organizations across APAC.
• Firmographic Insights: Gain detailed information, including business locations, employee counts, and operational details.
• Decision-maker Profiles: Connect with key e-commerce leaders, managers, and strategists driving online retail innovation.
• Industry Trends: Understand emerging e-commerce trends, consumer behavior, and market dynamics in the APAC region.

Key Features of the Dataset:

1. Comprehensive E-commerce Business Profiles

   • Identify and connect with businesses specializing in online retail, marketplace management, and digital commerce logistics.
   • Target decision-makers involved in supply chain optimization, digital marketing, and platform development.

2. Advanced Filters for Precision Campaigns

   • Filter businesses and professionals by industry focus (fashion, electronics, grocery), geographic location, or employee size.
   • Tailor campaigns to address specific goals, such as promoting technology adoption, enhancing customer engagement, or expanding supply chains.

3. Regional and Sector-specific Insights

   • Leverage data on APAC’s fast-growing e-commerce markets, consumer purchasing trends, and regional challenges.
   • Refine your marketing strategies and outreach efforts to align with market priorities.

4. AI-Driven Enrichment

   • Profiles enriched with actionable data allow for personalized messaging, highlight unique value propositions, and improve engagement outcomes.

Strategic Use Cases:

1. Marketing Campaigns and Outreach

   • Promote e-commerce solutions, logistics services, or digital commerce tools to businesses and professionals in the APAC region.
   • Use verified contact data for multi-channel outreach, including email, phone, and social media campaigns.

2. Partnership Development and Vendor Collaboration

   • Build relationships with e-commerce marketplaces, logistics providers, and payment solution companies seeking strategic partnerships.
   • Foster collaborations that drive operational efficiency, enhance customer experiences, or expand market reach.

3. Market Research and Competitive Analysis

   • Analyze regional e-commerce trends, consumer preferences, and logistics challenges to refine product offerings and business strategies.
   • Benchmark against competitors to identify growth opportunities and high-demand solutions.

4. Recruitment and Talent Acquisition

   • Target HR professionals and hiring managers in the e-commerce industry recruiting for roles in operations, logistics, and digital marketing.
   • Provide workforce optimization platforms or training solutions tailored to the digital commerce sector.

Why Choose Success.ai?

1. Best Price Guarantee

   • Access premium-quality e-commerce store data at competitive prices, ensuring strong ROI for your marketing, sales, and strategic initiatives.

2. Seamless Integration

   • Integrate verified e-commerce data into CRM systems, analytics platforms, or market...

The global big data market is forecasted to grow to 103 billion U.S. dollars by 2027, more than double its expected market size in 2018. With a share of 45 percent, the software segment would become the large big data market segment by 2027.

What is Big data?

Big data is a term that refers to the kind of data sets that are too large or too complex for traditional data processing applications. It is defined as having one or some of the following characteristics: high volume, high velocity or high variety. Fast-growing mobile data traffic, cloud computing traffic, as well as the rapid development of technologies such as artificial intelligence (AI) and the Internet of Things (IoT) all contribute to the increasing volume and complexity of data sets.

Big data analytics

Advanced analytics tools, such as predictive analytics and data mining, help to extract value from the data and generate new business insights. The global big data and business analytics market was valued at 169 billion U.S. dollars in 2018 and is expected to grow to 274 billion U.S. dollars in 2022. As of November 2018, 45 percent of professionals in the market research industry reportedly used big data analytics as a research method.

Context: This dataset offers insights into the usage patterns of social media apps for 1,000 users across seven popular platforms: Facebook, Instagram, Twitter, Snapchat, TikTok, LinkedIn, and Pinterest. It tracks various metrics such as daily time spent on the app, number of posts made, likes received, and new followers gained.

Dataset Features:

User_ID: Unique identifier for each user. App: The social media platform being used. Daily_Minutes_Spent: Total time a user spends on the app each day, ranging from 5 to 500 minutes. Posts_Per_Day: Number of posts a user creates per day, ranging from 0 to 20. Likes_Per_Day: Total number of likes a user receives on their posts each day, ranging from 0 to 200. Follows_Per_Day: The number of new followers a user gains daily, ranging from 0 to 50. Context & Use Cases: This dataset could be particularly useful for social media analysts, digital marketers, or researchers interested in understanding user engagement trends across different platforms. It provides insights into how much time users spend, how actively they post, and the level of engagement they receive (in terms of likes and followers).

Conclusion & Outcome: Analyzing this dataset could yield several outcomes:

Engagement Patterns: Identifying which platforms have higher engagement in terms of time spent or likes received. Active Users: Determining which users are the most active across various platforms based on the number of posts and followers gained. User Retention: Studying the correlation between time spent and follower growth, providing insight into user retention strategies for different platforms. Overall, the dataset allows for exploration of social media usage trends and helps drive decision-making for marketing strategies, content creation, and platform engagement.

This dataset provides comprehensive statistics and trends in digital marketing, covering areas such as PPC, SEO, social media, and content marketing in 2022.

With the phone book era far in the past, database and directory publishers have been forced to transform their business approach, focusing on their digital presence. Despite many publishers rapidly moving away from print services, they are experiencing immovable competition from online search engines and social media platforms within the digital space, negatively affecting revenue growth potential. Industry revenue has been eroding at a CAGR of 4.4% over the past five years and in 2024, a 3.9% drop has led to the industry revenue totaling $4.4 billion. Profit continues to drop in line with revenue, accounting for 4.7% of revenue as publishers invest more in their digital platforms. Interest in printed directories has disappeared as institutional clients and consumers have continued their shift to convenient online resources. Declining demand for print advertising has curbed revenue growth and online revenue has only slightly mitigated this downturn. Though many traditional publishers, such as Yellow Pages, now operate under parent companies with digital resources, directory publishers remain low on the list of options businesses have to choose from in digital advertising. Due to the convenience and connectivity that Facebook and Google services offer, traditional directory publishers have a limited ability to compete. Many providers have rebranded and tailored their services toward client needs, though these efforts have only had a marginal impact on revenue growth. The industry is forecast to decline at an accelerated CAGR of 5.2% over the next five years, reaching an estimated $3.4 billion in 2029, as businesses and consumers continually turn to digital alternatives for information and advertising opportunities. As AI and digital technology innovation expands, social media company products will likely improve at a faster rate than the digital offerings that directory publishers can provide. Though these companies will seek external partnerships to cut costs, they face an uphill battle to boost their visibility and reverse consumer habit trends.

This dataset is designed for analyzing various product categories within the Japanese market. It provides information about each product category's size, growth rate, market share, competitor market shares, average price, customer demographics, online presence, and market saturation. Here's a breakdown of each column:

Product Category: The type of products or services being analyzed within the Japanese market.

Total Market Size (in USD): The estimated total market size in terms of US dollars for each product category. This figure reflects the overall revenue potential for that category.

Market Growth Rate (%): The projected annual growth rate of each product category's market. This percentage indicates how much the market is expected to expand or contract over time.

Market Share (%): The percentage of the total market size that each product category holds. This reflects the relative importance of each category within the overall market.

Competitor 1 Market Share (%): The market share percentage of the first major competitor within each product category. This helps to understand the competitive landscape.

Competitor 2 Market Share (%): The market share percentage of the second major competitor within each product category. Similar to the previous column, this provides insight into the competitive environment.

Average Price (in USD): The average price of products or services within each product category. This information helps understand the pricing dynamics of the category.

Customer Demographics: The primary target audience or customer segments for each product category. Understanding the demographics helps in tailoring marketing efforts.

Online Presence (%): The percentage of businesses within each product category that have an online presence. This includes websites, social media, and other digital platforms.

Market Saturation (%): An estimate of how much of the potential market demand has already been captured by existing products or services within each category. A higher percentage indicates a more saturated market.

Analysis of ‘JB Link Telco Customer Churn’ provided by Analyst-2 (analyst-2.ai), based on source dataset retrieved from https://www.kaggle.com/johnflag/jb-link-telco-customer-churn on 28 January 2022.

--- Dataset description provided by original source is as follows ---

This is a customized version of the widely known IBM Telco Customer Churn dataset. I've added a few more columns and modified others in order to make it a little more realistic.

My customizations are based on the following version: Telco customer churn (11.1.3+)

Below you may find a fictional business problem I created. You may use it in order to start developing something around this dataset.

JB Link Customer Churn Problem

JB Link is a small size telecom company located in the state of California that provides Phone and Internet services to customers on more than a 1,000 cities and 1,600 zip codes.

The company is in the market for just 6 years and has quickly grown by investing on infrastructure to bring internet and phone networks to regions that had poor or no coverage.

The company also has a very skilled sales team that is always performing well on attracting new customers. The number of new customers acquired in the past quarter represent 15% over the total.

However, by the end of this same period, only 43% of this customers stayed with the company and most of them decided on not renewing their contracts after a few months, meaning the customer churn rate is very high and the company is now facing a big challenge on retaining its customers.

The total customer churn rate last quarter was around 27%, resulting in a decrease of almost 12% in the total number of customers.

The executive leadership of JB Link is aware that some competitors are investing on new technologies and on the expansion of their network coverage and they believe this is one of the main drivers of the high customer churn rate.

Therefore, as an action plan, they have decided to created a task force inside the company that will be responsible to work on a customer retention strategy.

The task force will involve members from different areas of the company, including Sales, Finance, Marketing, Customer Service, Tech Support and a recent formed Data Science team.

The data science team will play a key role on this process and was assigned some very important tasks that will support on the decisions and actions the other teams will be taking : - Gather insights from the data to understand what is driving the high customer churn rate. - Develop a Machine Learning model that can accurately predict the customers that are more likely to churn. - Prescribe customized actions that could be taken in order to retain each of those customers.

The Data Science team was given a dataset with a random sample of 7,043 customers that can help on achieving this task.

The executives are aware that the cost of acquiring a new customer can be up to five times higher than the cost of retaining a customer, so they are expecting that the results of this project will save a lot of money to the company and make it start growing again.

--- Original source retains full ownership of the source dataset ---

Marketing Analytics Tools Market Outlook

The global marketing analytics tools market is experiencing significant growth, with a market size estimated at $2.5 billion in 2023 and projected to reach $6.9 billion by 2032, reflecting a compound annual growth rate (CAGR) of 11.7%. This growth is primarily fueled by the rising demand for data-driven marketing strategies among businesses seeking to enhance customer engagement, improve decision-making, and optimize marketing ROI. As digital transformation continues to accelerate across industries, marketing analytics tools have become indispensable for organizations aiming to maintain a competitive edge in an increasingly digital-centric marketplace.

A key driver of this market's growth is the exponential increase in data generation facilitated by digital channels. With the proliferation of social media platforms, mobile applications, and e-commerce websites, the volume of consumer data available to businesses has surged. This data offers invaluable insights into consumer behavior and preferences, enabling companies to tailor their marketing strategies more effectively. Consequently, the demand for advanced analytics solutions that can process and analyze vast datasets in real-time is expected to grow, further boosting the market for marketing analytics tools.

Another significant growth factor is the increasing adoption of artificial intelligence (AI) and machine learning (ML) technologies in marketing analytics. AI and ML are transforming how businesses interpret and utilize data by providing predictive insights and automating complex data analysis processes. These technologies enable marketers to identify trends, forecast consumer behaviors, and optimize campaigns with greater precision, thereby enhancing the overall effectiveness of marketing efforts. As AI and ML capabilities become more sophisticated, their integration into marketing analytics tools is expected to drive further market expansion.

The shift towards personalized customer experiences is also propelling the growth of the marketing analytics tools market. TodayÂ’s consumers expect personalized interactions with brands, and businesses are increasingly leveraging analytics to deliver customized content and offers. Marketing analytics tools help organizations understand individual customer journeys and preferences, allowing them to craft personalized marketing strategies that resonate with their target audience. This trend towards personalization is anticipated to continue, driving the demand for advanced analytics tools that can manage and analyze complex customer datasets.

Regionally, North America holds a significant share of the marketing analytics tools market, owing to the early adoption of advanced technologies and the presence of key market players. The region's strong focus on digital marketing and data-driven strategies has accelerated the adoption of marketing analytics solutions. Meanwhile, the Asia Pacific region is expected to witness the highest growth rate during the forecast period, driven by the rapid digital transformation of businesses and increasing investments in analytics infrastructure. The burgeoning e-commerce sector in countries like China and India is also contributing to the growth of the marketing analytics tools market in this region.

Component Analysis

The marketing analytics tools market can be segmented by component into software and services. The software segment encompasses various analytics platforms and solutions designed to collect, process, and analyze marketing data. These software solutions offer functionalities such as data visualization, predictive analytics, and real-time reporting, enabling marketers to make informed decisions. The demand for marketing analytics software is driven by the need for businesses to process large volumes of data efficiently and extract actionable insights that can enhance marketing strategies and outcomes.

Marketing Attribution Software is becoming increasingly vital for businesses aiming to understand the effectiveness of their marketing efforts across multiple channels. This software helps organizations allocate credit to various touchpoints in a customer's journey, providing insights into which marketing strategies are driving conversions. By leveraging marketing attribution software, companies can optimize their marketing spend and improve ROI by focusing on the most impactful channels. As the marketing landscape becomes more complex wit

Envestnet®| Yodlee®'s Online Purchase Data (Aggregate/Row) Panels consist of de-identified, near-real time (T+1) USA credit/debit/ACH transaction level data – offering a wide view of the consumer activity ecosystem. The underlying data is sourced from end users leveraging the aggregation portion of the Envestnet®| Yodlee®'s financial technology platform.

Envestnet | Yodlee Consumer Panels (Aggregate/Row) include data relating to millions of transactions, including ticket size and merchant location. The dataset includes de-identified credit/debit card and bank transactions (such as a payroll deposit, account transfer, or mortgage payment). Our coverage offers insights into areas such as consumer, TMT, energy, REITs, internet, utilities, ecommerce, MBS, CMBS, equities, credit, commodities, FX, and corporate activity. We apply rigorous data science practices to deliver key KPIs daily that are focused, relevant, and ready to put into production.

We offer free trials. Our team is available to provide support for loading, validation, sample scripts, or other services you may need to generate insights from our data.

Investors, corporate researchers, and corporates can use our data to answer some key business questions such as: - How much are consumers spending with specific merchants/brands and how is that changing over time? - Is the share of consumer spend at a specific merchant increasing or decreasing? - How are consumers reacting to new products or services launched by merchants? - For loyal customers, how is the share of spend changing over time? - What is the company’s market share in a region for similar customers? - Is the company’s loyal user base increasing or decreasing? - Is the lifetime customer value increasing or decreasing?

Additional Use Cases: - Use spending data to analyze sales/revenue broadly (sector-wide) or granular (company-specific). Historically, our tracked consumer spend has correlated above 85% with company-reported data from thousands of firms. Users can sort and filter by many metrics and KPIs, such as sales and transaction growth rates and online or offline transactions, as well as view customer behavior within a geographic market at a state or city level. - Reveal cohort consumer behavior to decipher long-term behavioral consumer spending shifts. Measure market share, wallet share, loyalty, consumer lifetime value, retention, demographics, and more.) - Study the effects of inflation rates via such metrics as increased total spend, ticket size, and number of transactions. - Seek out alpha-generating signals or manage your business strategically with essential, aggregated transaction and spending data analytics.

Use Cases Categories (Our data provides an innumerable amount of use cases, and we look forward to working with new ones): 1. Market Research: Company Analysis, Company Valuation, Competitive Intelligence, Competitor Analysis, Competitor Analytics, Competitor Insights, Customer Data Enrichment, Customer Data Insights, Customer Data Intelligence, Demand Forecasting, Ecommerce Intelligence, Employee Pay Strategy, Employment Analytics, Job Income Analysis, Job Market Pricing, Marketing, Marketing Data Enrichment, Marketing Intelligence, Marketing Strategy, Payment History Analytics, Price Analysis, Pricing Analytics, Retail, Retail Analytics, Retail Intelligence, Retail POS Data Analysis, and Salary Benchmarking

1. Investment Research: Financial Services, Hedge Funds, Investing, Mergers & Acquisitions (M&A), Stock Picking, Venture Capital (VC)

2. Consumer Analysis: Consumer Data Enrichment, Consumer Intelligence

3. Market Data: AnalyticsB2C Data Enrichment, Bank Data Enrichment, Behavioral Analytics, Benchmarking, Customer Insights, Customer Intelligence, Data Enhancement, Data Enrichment, Data Intelligence, Data Modeling, Ecommerce Analysis, Ecommerce Data Enrichment, Economic Analysis, Financial Data Enrichment, Financial Intelligence, Local Economic Forecasting, Location-based Analytics, Market Analysis, Market Analytics, Market Intelligence, Market Potential Analysis, Market Research, Market Share Analysis, Sales, Sales Data Enrichment, Sales Enablement, Sales Insights, Sales Intelligence, Spending Analytics, Stock Market Predictions, and Trend Analysis

Success.ai’s B2B Marketing Data and Contact Data for Global Marketing Leaders empowers businesses to connect with chief marketing officers (CMOs), marketing strategists, and industry decision-makers worldwide. With access to over 170M verified profiles, including work emails and direct phone numbers, this dataset ensures your outreach efforts reach the right audience effectively.

Our AI-powered platform continuously updates and validates contact data to maintain 99% accuracy, providing actionable insights for marketing campaigns, sales strategies, and recruitment initiatives. Whether you’re targeting CMOs in Fortune 500 companies or strategists in innovative startups, Success.ai delivers reliable data tailored to meet your business goals.

Key Features of Success.ai’s Marketing Leader Contact Data - Comprehensive Coverage Across the Marketing Industry Access profiles for marketing leaders across diverse industries and regions:

Chief Marketing Officers (CMOs): Decision-makers shaping global marketing strategies. Marketing Strategists: Experts driving innovative campaigns and business growth. Digital Marketing Heads: Leaders overseeing digital transformation initiatives. Brand Managers: Professionals managing brand identity and outreach efforts. Content and SEO Specialists: Key contributors to content strategy and visibility.

• Verified Accuracy with Continuous Updates

AI-Validated Accuracy: Industry-leading AI technology ensures every contact detail is verified. Real-Time Profile Updates: Data is continuously refreshed to reflect the most current information. Reliable Engagement: Minimized bounce rates for seamless communication with decision-makers.

• Tailored Data Delivery Options Choose the delivery method that aligns with your operational requirements:

API Integration: Seamlessly integrate contact data into your CRM or marketing platforms. Custom Flat Files: Receive datasets customized to your specifications, ready for immediate use.

Why Choose Success.ai for Marketing Data?

• Best Price Guarantee We provide the most competitive pricing in the industry, ensuring the best value for global, verified contact data.

• Global Compliance and Ethical Practices Our data collection and processing adhere to strict compliance standards, including GDPR, CCPA, and other regional data regulations, ensuring ethical and secure usage.

• Strategic Advantages for Your Business

  Precise Marketing Campaigns: Create highly targeted campaigns that resonate with marketing leaders. Effective Sales Outreach: Accelerate sales processes with direct access to CMOs and strategists. Recruitment Efficiency: Source top-tier marketing talent with verified contact data. Market Intelligence: Leverage enriched data insights to understand industry trends and optimize strategies. Partnership Development: Build and nurture relationships with influential marketing professionals.

• Data Highlights 170M+ Verified Professional Profiles 50M Work Emails 700M Global Professional Profiles 70M Verified Company Profiles

Key APIs for Enhanced Functionality

• Enrichment API Keep your contact database updated with real-time enrichment capabilities, ensuring relevance for dynamic outreach efforts.

• Lead Generation API Maximize your lead generation campaigns with accurate, verified data, including contact information for global marketing leaders. Our API supports up to 860,000 API calls per day, enabling robust scalability for your business.

• Use Cases

1. Targeted Marketing Campaigns Reach CMOs and marketing strategists with personalized campaigns designed to deliver measurable ROI.

2. Sales Pipeline Acceleration Engage directly with decision-makers to shorten sales cycles and boost deal closure rates.

3. Talent Recruitment Identify and recruit top-tier marketing talent to strengthen your team.

4. Partnership Building Establish meaningful connections with global marketing leaders to foster collaboration.

5. Strategic Planning Utilize detailed firmographic and demographic insights for data-driven decision-making.

What Makes Success.ai Stand Out?

• Unmatched Data Quality: AI-driven verification ensures 99% accuracy for all profiles. Comprehensive Reach: Covering marketing professionals across various industries and regions worldwide.
• Flexible Integration Options: Customizable delivery formats to suit your business needs.
• Ethical and Compliant Data: Fully aligned with global data protection regulations.

Success.ai’s B2B Contact Data for Global Marketing Leaders is your ultimate solution for connecting with top-tier marketing professionals. From CMOs driving global strategies to strategists shaping impactful campaigns, our database ensures you reach the right audience to grow your business.

No one beats us on price. Period.

Abstract

Syngenta is committed to increasing crop productivity and to using limited resources such as land, water and inputs more efficiently. Since 2014, Syngenta has been measuring trends in agricultural input efficiency on a global network of real farms. The Good Growth Plan dataset shows aggregated productivity and resource efficiency indicators by harvest year. The data has been collected from more than 4,000 farms and covers more than 20 different crops in 46 countries. The data (except USA data and for Barley in UK, Germany, Poland, Czech Republic, France and Spain) was collected, consolidated and reported by Kynetec (previously Market Probe), an independent market research agency. It can be used as benchmarks for crop yield and input efficiency.

Geographic coverage

National coverage

Analysis unit

Agricultural holdings

Kind of data

Sample survey data [ssd]

Sampling procedure

A. Sample design Farms are grouped in clusters, which represent a crop grown in an area with homogenous agro- ecological conditions and include comparable types of farms. The sample includes reference and benchmark farms. The reference farms were selected by Syngenta and the benchmark farms were randomly selected by Kynetec within the same cluster.

B. Sample size Sample sizes for each cluster are determined with the aim to measure statistically significant increases in crop efficiency over time. This is done by Kynetec based on target productivity increases and assumptions regarding the variability of farm metrics in each cluster. The smaller the expected increase, the larger the sample size needed to measure significant differences over time. Variability within clusters is assumed based on public research and expert opinion. In addition, growers are also grouped in clusters as a means of keeping variances under control, as well as distinguishing between growers in terms of crop size, region and technological level. A minimum sample size of 20 interviews per cluster is needed. The minimum number of reference farms is 5 of 20. The optimal number of reference farms is 10 of 20 (balanced sample).

C. Selection procedure The respondents were picked randomly using a “quota based random sampling” procedure. Growers were first randomly selected and then checked if they complied with the quotas for crops, region, farm size etc. To avoid clustering high number of interviews at one sampling point, interviewers were instructed to do a maximum of 5 interviews in one village.

BF Screened from Indonesia were selected based on the following criterion: (a) Corn growers in East Java - Location: East Java (Kediri and Probolinggo) and Aceh
- Innovative (early adopter); Progressive (keen to learn about agronomy and pests; willing to try new technology); Loyal (loyal to technology that can help them)
- making of technical drain (having irrigation system)
- marketing network for corn: post-harvest access to market (generally they sell 80% of their harvest)
- mid-tier (sub-optimal CP/SE use)
- influenced by fellow farmers and retailers
- may need longer credit

(b) Rice growers in West and East Java - Location: West Java (Tasikmalaya), East Java (Kediri), Central Java (Blora, Cilacap, Kebumen), South Lampung
- The growers are progressive (keen to learn about agronomy and pests; willing to try new technology)
- Accustomed in using farming equipment and pesticide. (keen to learn about agronomy and pests; willing to try new technology) - A long rice cultivating experience in his area (lots of experience in cultivating rice)
- willing to move forward in order to increase his productivity (same as progressive)
- have a soil that broad enough for the upcoming project
- have influence in his group (ability to influence others) - mid-tier (sub-optimal CP/SE use)
- may need longer credit

Mode of data collection

Face-to-face [f2f]

Research instrument

Data collection tool for 2019 covered the following information:

(A) PRE- HARVEST INFORMATION

PART I: Screening PART II: Contact Information PART III: Farm Characteristics a. Biodiversity conservation b. Soil conservation c. Soil erosion d. Description of growing area e. Training on crop cultivation and safety measures PART IV: Farming Practices - Before Harvest a. Planting and fruit development - Field crops b. Planting and fruit development - Tree crops c. Planting and fruit development - Sugarcane d. Planting and fruit development - Cauliflower e. Seed treatment

(B) HARVEST INFORMATION

PART V: Farming Practices - After Harvest a. Fertilizer usage b. Crop protection products c. Harvest timing & quality per crop - Field crops d. Harvest timing & quality per crop - Tree crops e. Harvest timing & quality per crop - Sugarcane f. Harvest timing & quality per crop - Banana g. After harvest PART VI - Other inputs - After Harvest a. Input costs b. Abiotic stress c. Irrigation

See all questionnaires in external materials tab

Cleaning operations

Data processing:

Kynetec uses SPSS (Statistical Package for the Social Sciences) for data entry, cleaning, analysis, and reporting. After collection, the farm data is entered into a local database, reviewed, and quality-checked by the local Kynetec agency. In the case of missing values or inconsistencies, farmers are re-contacted. In some cases, grower data is verified with local experts (e.g. retailers) to ensure data accuracy and validity. After country-level cleaning, the farm-level data is submitted to the global Kynetec headquarters for processing. In the case of missing values or inconsistences, the local Kynetec office was re-contacted to clarify and solve issues.

Quality assurance Various consistency checks and internal controls are implemented throughout the entire data collection and reporting process in order to ensure unbiased, high quality data.

• Screening: Each grower is screened and selected by Kynetec based on cluster-specific criteria to ensure a comparable group of growers within each cluster. This helps keeping variability low.

• Evaluation of the questionnaire: The questionnaire aligns with the global objective of the project and is adapted to the local context (e.g. interviewers and growers should understand what is asked). Each year the questionnaire is evaluated based on several criteria, and updated where needed.

• Briefing of interviewers: Each year, local interviewers - familiar with the local context of farming -are thoroughly briefed to fully comprehend the questionnaire to obtain unbiased, accurate answers from respondents.

• Cross-validation of the answers: o Kynetec captures all growers' responses through a digital data-entry tool. Various logical and consistency checks are automated in this tool (e.g. total crop size in hectares cannot be larger than farm size) o Kynetec cross validates the answers of the growers in three different ways: 1. Within the grower (check if growers respond consistently during the interview) 2. Across years (check if growers respond consistently throughout the years) 3. Within cluster (compare a grower's responses with those of others in the group) o All the above mentioned inconsistencies are followed up by contacting the growers and asking them to verify their answers. The data is updated after verification. All updates are tracked.

• Check and discuss evolutions and patterns: Global evolutions are calculated, discussed and reviewed on a monthly basis jointly by Kynetec and Syngenta.

• Sensitivity analysis: sensitivity analysis is conducted to evaluate the global results in terms of outliers, retention rates and overall statistical robustness. The results of the sensitivity analysis are discussed jointly by Kynetec and Syngenta.

• It is recommended that users interested in using the administrative level 1 variable in the location dataset use this variable with care and crosscheck it with the postal code variable.

Data appraisal

Due to the above mentioned checks, irregularities in fertilizer usage data were discovered which had to be corrected:

For data collection wave 2014, respondents were asked to give a total estimate of the fertilizer NPK-rates that were applied in the fields. From 2015 onwards, the questionnaire was redesigned to be more precise and obtain data by individual fertilizer products. The new method of measuring fertilizer inputs leads to more accurate results, but also makes a year-on-year comparison difficult. After evaluating several solutions to this problems, 2014 fertilizer usage (NPK input) was re-estimated by calculating a weighted average of fertilizer usage in the following years.

1.Introduction

Sales data collection is a crucial aspect of any manufacturing industry as it provides valuable insights about the performance of products, customer behaviour, and market trends. By gathering and analysing this data, manufacturers can make informed decisions about product development, pricing, and marketing strategies in Internet of Things (IoT) business environments like the dairy supply chain.

One of the most important benefits of the sales data collection process is that it allows manufacturers to identify their most successful products and target their efforts towards those areas. For example, if a manufacturer could notice that a particular product is selling well in a certain region, this information could be utilised to develop new products, optimise the supply chain or improve existing ones to meet the changing needs of customers.

This dataset includes information about 7 of MEVGAL’s products [1]. According to the above information the data published will help researchers to understand the dynamics of the dairy market and its consumption patterns, which is creating the fertile ground for synergies between academia and industry and eventually help the industry in making informed decisions regarding product development, pricing and market strategies in the IoT playground. The use of this dataset could also aim to understand the impact of various external factors on the dairy market such as the economic, environmental, and technological factors. It could help in understanding the current state of the dairy industry and identifying potential opportunities for growth and development.

2. Citation

Please cite the following papers when using this dataset:

1. I. Siniosoglou, K. Xouveroudis, V. Argyriou, T. Lagkas, S. K. Goudos, K. E. Psannis and P. Sarigiannidis, "Evaluating the Effect of Volatile Federated Timeseries on Modern DNNs: Attention over Long/Short Memory," in the 12th International Conference on Circuits and Systems Technologies (MOCAST 2023), April 2023, Accepted

3. Dataset Modalities

The dataset includes data regarding the daily sales of a series of dairy product codes offered by MEVGAL. In particular, the dataset includes information gathered by the logistics division and agencies within the industrial infrastructures overseeing the production of each product code. The products included in this dataset represent the daily sales and logistics of a variety of yogurt-based stock. Each of the different files include the logistics for that product on a daily basis for three years, from 2020 to 2022.

3.1 Data Collection

The process of building this dataset involves several steps to ensure that the data is accurate, comprehensive and relevant.

The first step is to determine the specific data that is needed to support the business objectives of the industry, i.e., in this publication’s case the daily sales data.

Once the data requirements have been identified, the next step is to implement an effective sales data collection method. In MEVGAL’s case this is conducted through direct communication and reports generated each day by representatives & selling points.

It is also important for MEVGAL to ensure that the data collection process conducted is in an ethical and compliant manner, adhering to data privacy laws and regulation. The industry also has a data management plan in place to ensure that the data is securely stored and protected from unauthorised access.

The published dataset is consisted of 13 features providing information about the date and the number of products that have been sold. Finally, the dataset was anonymised in consideration to the privacy requirement of the data owner (MEVGAL).

File	Period	Number of Samples (days)
product 1 2020.xlsx	01/01/2020–31/12/2020	363
product 1 2021.xlsx	01/01/2021–31/12/2021	364
product 1 2022.xlsx	01/01/2022–31/12/2022	365
product 2 2020.xlsx	01/01/2020–31/12/2020	363
product 2 2021.xlsx	01/01/2021–31/12/2021	364
product 2 2022.xlsx	01/01/2022–31/12/2022	365
product 3 2020.xlsx	01/01/2020–31/12/2020	363
product 3 2021.xlsx	01/01/2021–31/12/2021	364
product 3 2022.xlsx	01/01/2022–31/12/2022	365
product 4 2020.xlsx	01/01/2020–31/12/2020	363
product 4 2021.xlsx	01/01/2021–31/12/2021	364
product 4 2022.xlsx	01/01/2022–31/12/2022	364
product 5 2020.xlsx	01/01/2020–31/12/2020	363
product 5 2021.xlsx	01/01/2021–31/12/2021	364
product 5 2022.xlsx	01/01/2022–31/12/2022	365
product 6 2020.xlsx	01/01/2020–31/12/2020	362
product 6 2021.xlsx	01/01/2021–31/12/2021	364
product 6 2022.xlsx	01/01/2022–31/12/2022	365
product 7 2020.xlsx	01/01/2020–31/12/2020	362
product 7 2021.xlsx	01/01/2021–31/12/2021	364
product 7 2022.xlsx	01/01/2022–31/12/2022	365

3.2 Dataset Overview

The following table enumerates and explains the features included across all of the included files.

Feature	Description	Unit
Day	day of the month	-
Month	Month	-
Year	Year	-
daily_unit_sales	Daily sales - the amount of products, measured in units, that during that specific day were sold	units
previous_year_daily_unit_sales	Previous Year’s sales - the amount of products, measured in units, that during that specific day were sold the previous year	units
percentage_difference_daily_unit_sales	The percentage difference between the two above values	%
daily_unit_sales_kg	The amount of products, measured in kilograms, that during that specific day were sold	kg
previous_year_daily_unit_sales_kg	Previous Year’s sales - the amount of products, measured in kilograms, that during that specific day were sold, the previous year	kg
percentage_difference_daily_unit_sales_kg	The percentage difference between the two above values	kg
daily_unit_returns_kg	The percentage of the products that were shipped to selling points and were returned	%
previous_year_daily_unit_returns_kg	The percentage of the products that were shipped to

The transition from printed databases and directories to online formats has left the Canadian Database and Directory Publishing industry reeling, with revenue decreasing over the five years to 2023 because of this transition and COVID-19. From the advertisers' perspective, marketing costs are allocated to the media channels that most accurately reflect consumer behaviour. As more consumers shift to digital directory and database substitutes, demand for print advertisements, previously the industry's largest revenue source and profit indicator, has declined. Over the five years to 2023, the number of consumers with smartphones, which come with online directory capabilities via their ability to connect to the internet, has risen alongside internet connectivity. This has coincided with declining demand for industry products. Consequently, industry revenue has been declining an annualized 10.2% over the past five years, and is expected to reach $1.4 billion in 2023. This includes a decrease of 3.6% in 2023 alone.The industry has historically been dominated by several players, mainly telephone companies with access to consumer and business contact information. As the industry has contracted, companies have spun off their directory divisions. This was exemplified by the industry-defining event of Bell Canada handing off what would become Yellow Media Limited to KKR & Co. Inc. and the Ontario Teachers' Pension Plan Board. Over the past five years, this trend has continued, with companies selling off their failing segments to larger companies. The purchasing companies have used merger and acquisition activities to diversify their service and product offerings, entering various third-party fields, including market research, data processing and analytics, and database management.Over the five years to 2028, the industry will likely continue its downward spiral. During this period, total advertising expenditure is expected to rise. However, total print advertisement expenditure will likely decline as a share of total spending. The use of print advertisements will likely continue to become obsolete over the next five years. The most significant contributing factor to this decline is expected to be the growing use of digital advertisements. Consequently, IBISWorld forecasts industry revenue will decrease an annualized 3.4% to $1.2 billion over the five years to 2028.

According to Cognitive Market Research, the global Artificial Intelligence in Retail market size is USD 4951.2 million in 2023and will expand at a compound annual growth rate (CAGR) of 39.50% from 2023 to 2030.

Enhanced customer personalization to provide viable market output
Demand for online remains higher in Artificial Intelligence in the Retail market.
The machine learning and deep learning category held the highest Artificial Intelligence in Retail market revenue share in 2023.
North American Artificial Intelligence In Retail will continue to lead, whereas the Asia-Pacific Artificial Intelligence In Retail market will experience the most substantial growth until 2030.

Market Dynamics of the Artificial Intelligence in the Retail Market

Key Drivers for Artificial Intelligence in Retail Market

Enhanced Customer Personalization to Provide Viable Market Output

A primary driver of Artificial Intelligence in the Retail market is the pursuit of enhanced customer personalization. A.I. algorithms analyze vast datasets of customer behaviors, preferences, and purchase history to deliver highly personalized shopping experiences. Retailers leverage this insight to offer tailored product recommendations, targeted marketing campaigns, and personalized promotions. The drive for superior customer personalization not only enhances customer satisfaction but also increases engagement and boosts sales. This focus on individualized interactions through A.I. applications is a key driver shaping the dynamic landscape of A.I. in the retail market.

January 2023 - Microsoft and digital start-up AiFi worked together to offer Smart Store Analytics. It is a cloud-based tracking solution that helps merchants with operational and shopper insights for intelligent, cashierless stores.

Source-techcrunch.com/2023/01/10/aifi-microsoft-smart-store-analytics/

Improved Operational Efficiency to Propel Market Growth

Another pivotal driver is the quest for improved operational efficiency within the retail sector. A.I. technologies streamline various aspects of retail operations, from inventory management and demand forecasting to supply chain optimization and cashier-less checkout systems. By automating routine tasks and leveraging predictive analytics, retailers can enhance efficiency, reduce costs, and minimize errors. The pursuit of improved operational efficiency is a key motivator for retailers to invest in AI solutions, enabling them to stay competitive, adapt to dynamic market conditions, and meet the evolving demands of modern consumers in the highly competitive artificial intelligence (AI) retail market.

January 2023 - The EY Retail Intelligence solution, which is based on Microsoft Cloud, was introduced by the Fintech business EY to give customers a safe and efficient shopping experience. In order to deliver insightful information, this solution makes use of Microsoft Cloud for Retail and its technologies, which include image recognition, analytics, and artificial intelligence (A.I.).

Source-www.ey.com/en_gl/news/2023/01/ey-announces-launch-of-retail-solution-that-builds-on-the-microsoft-cloud-to-help-achieve-seamless-consumer-shopping-experiences

Key Restraints for Artificial Intelligence in Retail Market

Data Security Concerns to Restrict Market Growth

A prominent restraint in Artificial Intelligence in the Retail market is the pervasive concern over data security. As retailers increasingly rely on A.I. to process vast amounts of customer data for personalized experiences, there is a growing apprehension regarding the protection of sensitive information. The potential for data breaches and cyberattacks poses a significant challenge, as retailers must navigate the delicate balance between utilizing customer data for AI-driven initiatives and safeguarding it against potential security threats. Addressing these concerns is crucial to building and maintaining consumer trust in A.I. applications within the retail sector.

Key Trends for Artificial Intelligence in Retail Market

Surge in Voice-Enabled Shopping Interfaces Reshaping Retail Experiences

Voice-enabled A.I. assistants such as Amazon Alexa and Google Assistant are revolutionizing the way consumers engage with retail platforms. Shoppers can now utilize voice commands to search, compare, and purchase products, thereby streamlining and accelerating the buying process. Retailers...

Statistical Analysis Software Market size was valued at USD 7,963.44 Million in 2023 and is projected to reach USD 13,023.63 Million by 2030, growing at a CAGR of 7.28% during the forecast period 2024-2030.

Global Statistical Analysis Software Market Drivers

The market drivers for the Statistical Analysis Software Market can be influenced by various factors. These may include:

Growing Data Complexity and Volume: The demand for sophisticated statistical analysis tools has been fueled by the exponential rise in data volume and complexity across a range of industries. Robust software solutions are necessary for organizations to evaluate and extract significant insights from huge datasets. Growing Adoption of Data-Driven Decision-Making: Businesses are adopting a data-driven approach to decision-making at a faster rate. Utilizing statistical analysis tools, companies can extract meaningful insights from data to improve operational effectiveness and strategic planning. Developments in Analytics and Machine Learning: As these fields continue to progress, statistical analysis software is now capable of more. These tools' increasing popularity can be attributed to features like sophisticated modeling and predictive analytics. A greater emphasis is being placed on business intelligence: Analytics and business intelligence are now essential components of corporate strategy. In order to provide business intelligence tools for studying trends, patterns, and performance measures, statistical analysis software is essential. Increasing Need in Life Sciences and Healthcare: Large volumes of data are produced by the life sciences and healthcare sectors, necessitating complex statistical analysis. The need for data-driven insights in clinical trials, medical research, and healthcare administration is driving the market for statistical analysis software. Growth of Retail and E-Commerce: The retail and e-commerce industries use statistical analytic tools for inventory optimization, demand forecasting, and customer behavior analysis. The need for analytics tools is fueled in part by the expansion of online retail and data-driven marketing techniques. Government Regulations and Initiatives: Statistical analysis is frequently required for regulatory reporting and compliance with government initiatives, particularly in the healthcare and finance sectors. In these regulated industries, statistical analysis software uptake is driven by this. Big Data Analytics's Emergence: As big data analytics has grown in popularity, there has been a demand for advanced tools that can handle and analyze enormous datasets effectively. Software for statistical analysis is essential for deriving valuable conclusions from large amounts of data. Demand for Real-Time Analytics: In order to make deft judgments fast, there is a growing need for real-time analytics. Many different businesses have a significant demand for statistical analysis software that provides real-time data processing and analysis capabilities. Growing Awareness and Education: As more people become aware of the advantages of using statistical analysis in decision-making, its use has expanded across a range of academic and research institutions. The market for statistical analysis software is influenced by the academic sector. Trends in Remote Work: As more people around the world work from home, they are depending more on digital tools and analytics to collaborate and make decisions. Software for statistical analysis makes it possible for distant teams to efficiently examine data and exchange findings.