How much time do people spend on social media? As of 2025, the average daily social media usage of internet users worldwide amounted to 141 minutes per day, down from 143 minutes in the previous year. Currently, the country with the most time spent on social media per day is Brazil, with online users spending an average of 3 hours and 49 minutes on social media each day. In comparison, the daily time spent with social media in the U.S. was just 2 hours and 16 minutes. Global social media usageCurrently, the global social network penetration rate is 62.3 percent. Northern Europe had an 81.7 percent social media penetration rate, topping the ranking of global social media usage by region. Eastern and Middle Africa closed the ranking with 10.1 and 9.6 percent usage reach, respectively. People access social media for a variety of reasons. Users like to find funny or entertaining content and enjoy sharing photos and videos with friends, but mainly use social media to stay in touch with current events friends. Global impact of social mediaSocial media has a wide-reaching and significant impact on not only online activities but also offline behavior and life in general. During a global online user survey in February 2019, a significant share of respondents stated that social media had increased their access to information, ease of communication, and freedom of expression. On the flip side, respondents also felt that social media had worsened their personal privacy, increased a polarization in politics and heightened everyday distractions.

Business Context

With the availability of internet services on mobile devices, the way that people work, socialize, organize, and entertain themselves has radically changed. With access to entertainment channels, news, learning and research material, real-time video calling, and more, these multimedia communication devices have become an integral part of our day-to-day lives.

Objective

A reputed research and consultation firm recently conducted a study on the increasing rate of internet usage over the past decade and reported that a typical American spends 144 minutes (2.4 hours) per day, on average, accessing the internet via a mobile device. You wish to test the validity of this statement. So, you reached out to friends and family to understand the time they spend per day accessing the internet via mobile devices. You received responses from 29 people and based on that, you want to check if there is enough evidence to suggest that the mean time spent per day accessing the internet via mobile devices is different from 144 minutes. A 5% significance level has been chosen.

Data Dictionary

The results for the time spent per day accessing the Internet via a mobile device (in minutes) are stored in InternetMobileTime.csv.

How many people use social media?

              Social media usage is one of the most popular online activities. In 2024, over five billion people were using social media worldwide, a number projected to increase to over six billion in 2028.

              Who uses social media?
              Social networking is one of the most popular digital activities worldwide and it is no surprise that social networking penetration across all regions is constantly increasing. As of January 2023, the global social media usage rate stood at 59 percent. This figure is anticipated to grow as lesser developed digital markets catch up with other regions
              when it comes to infrastructure development and the availability of cheap mobile devices. In fact, most of social media’s global growth is driven by the increasing usage of mobile devices. Mobile-first market Eastern Asia topped the global ranking of mobile social networking penetration, followed by established digital powerhouses such as the Americas and Northern Europe.

              How much time do people spend on social media?
              Social media is an integral part of daily internet usage. On average, internet users spend 151 minutes per day on social media and messaging apps, an increase of 40 minutes since 2015. On average, internet users in Latin America had the highest average time spent per day on social media.

              What are the most popular social media platforms?
              Market leader Facebook was the first social network to surpass one billion registered accounts and currently boasts approximately 2.9 billion monthly active users, making it the most popular social network worldwide. In June 2023, the top social media apps in the Apple App Store included mobile messaging apps WhatsApp and Telegram Messenger, as well as the ever-popular app version of Facebook.

Consumer Spending in the United States increased to 16445.70 USD Billion in the second quarter of 2025 from 16345.80 USD Billion in the first quarter of 2025. This dataset provides the latest reported value for - United States Consumer Spending - plus previous releases, historical high and low, short-term forecast and long-term prediction, economic calendar, survey consensus and news.

Fork this notebook to get started on accessing data in the BigQuery dataset by writing SQL queries using the BQhelper module.

Context

Google Patents Public Data, provided by IFI CLAIMS Patent Services, is a worldwide bibliographic and US full-text dataset of patent publications. Patent information accessibility is critical for examining new patents, informing public policy decisions, managing corporate investment in intellectual property, and promoting future scientific innovation. The growing number of available patent data sources means researchers often spend more time downloading, parsing, loading, syncing and managing local databases than conducting analysis. With these new datasets, researchers and companies can access the data they need from multiple sources in one place, thus spending more time on analysis than data preparation.

Content

The Google Patents Public Data dataset contains a collection of publicly accessible, connected database tables for empirical analysis of the international patent system.

Acknowledgements

Data Origin: https://bigquery.cloud.google.com/dataset/patents-public-data:patents

For more info, see the documentation at https://developers.google.com/web/tools/chrome-user-experience-report/

“Google Patents Public Data” by IFI CLAIMS Patent Services and Google is licensed under a Creative Commons Attribution 4.0 International License.

Banner photo by Helloquence on Unsplash

In today’s rapidly evolving digital landscape, understanding consumer behavior has never been more crucial for businesses seeking to thrive. Our Consumer Behavior Data database serves as an essential tool, offering a wealth of comprehensive insights into the current trends and preferences of online consumers across the United States. This robust database is meticulously designed to provide a detailed and nuanced view of consumer activities, preferences, and attitudes, making it an invaluable asset for marketers, researchers, and business strategists.

Extensive Coverage of Consumer Data Our database is packed with thousands of indexes that cover a broad spectrum of consumer-related information. This extensive coverage ensures that users can delve deeply into various facets of consumer behavior, gaining a holistic understanding of what drives online purchasing decisions and how consumers interact with products and brands. The database includes:

Product Consumption: Detailed records of what products consumers are buying, how frequently they purchase these items, and the spending patterns associated with these products. This data allows businesses to identify popular products, emerging trends, and seasonal variations in consumer purchasing behavior. Lifestyle Preferences: Insights into the lifestyles of consumers, including their hobbies, interests, and activities. Understanding lifestyle preferences helps businesses tailor their marketing strategies to resonate with the values and passions of their target audiences. For example, a company selling fitness equipment can use this data to identify consumers who prioritize health and wellness.

Product Ownership: Information on the types of products that consumers already own. This data is crucial for businesses looking to introduce complementary products or upgrades. For instance, a tech company could use product ownership data to target consumers who already own older versions of their gadgets, offering them incentives to upgrade to the latest models.

Attitudes and Beliefs: Insights into consumer attitudes, opinions, and beliefs about various products, brands, and market trends. This qualitative data is vital for understanding the emotional and psychological drivers behind consumer behavior. It helps businesses craft compelling narratives and brand messages that align with the values and beliefs of their target audience.

Retail Sales in the United States increased 0.60 percent in August of 2025 over the previous month. This dataset provides - U.S. December Retail Sales Increased More Than Forecast - actual values, historical data, forecast, chart, statistics, economic calendar and news.

Demographics Analysis with Consumer Edge Credit & Debit Card Transaction Data

Consumer Edge is a leader in alternative consumer data for public and private investors and corporate clients. CE Transact Signal is an aggregated transaction feed that includes consumer transaction data on 100M+ credit and debit cards, including 14M+ active monthly users. Capturing online, offline, and 3rd-party consumer spending on public and private companies, data covers 12K+ merchants and deep demographic and geographic breakouts. Track detailed consumer behavior patterns, including retention, purchase frequency, and cross shop in addition to total spend, transactions, and dollars per transaction.

Consumer Edge’s consumer transaction datasets offer insights into industries across consumer and discretionary spend such as: • Apparel, Accessories, & Footwear • Automotive • Beauty • Commercial – Hardlines • Convenience / Drug / Diet • Department Stores • Discount / Club • Education • Electronics / Software • Financial Services • Full-Service Restaurants • Grocery • Ground Transportation • Health Products & Services • Home & Garden • Insurance • Leisure & Recreation • Limited-Service Restaurants • Luxury • Miscellaneous Services • Online Retail – Broadlines • Other Specialty Retail • Pet Products & Services • Sporting Goods, Hobby, Toy & Game • Telecom & Media • Travel

This data sample illustrates how Consumer Edge data can be used to compare demographics breakdown (age and income excluded in this free sample view) for one company vs. a competitor for a set period of time (Ex: How do demographics like wealth, ethnicity, children in the household, homeowner status, and political affiliation differ for Walmart vs. Target shopper?).

Inquire about a CE subscription to perform more complex, near real-time demographics analysis functions on public tickers and private brands like: • Analyze a demographic, like age or income, within a state for a company in 2023 • Compare all of a company’s demographics to all of that company’s competitors through most recent history

Consumer Edge offers a variety of datasets covering the US and Europe (UK, Austria, France, Germany, Italy, Spain), with subscription options serving a wide range of business needs.

Use Case: Demographics Analysis

Problem A global retailer wants to understand company performance by age group.

Solution Consumer Edge transaction data can be used to analyze shopper transactions by age group to understand: • Overall sales growth by age group over time • Percentage sales growth by age group over time • Sales by age group vs. competitors

Impact Marketing and Consumer Insights were able to: • Develop weekly reporting KPI's on key demographic drivers of growth for company-wide reporting • Reduce investment in underperforming age groups, both online and offline • Determine retention by age group to refine campaign strategy • Understand how different age groups are performing compared to key competitors

Corporate researchers and consumer insights teams use CE Vision for:

Corporate Strategy Use Cases • Ecommerce vs. brick & mortar trends • Real estate opportunities • Economic spending shifts

Marketing & Consumer Insights • Total addressable market view • Competitive threats & opportunities • Cross-shopping trends for new partnerships • Demo and geo growth drivers • Customer loyalty & retention

Investor Relations • Shareholder perspective on brand vs. competition • Real-time market intelligence • M&A opportunities

Most popular use cases for private equity and venture capital firms include: • Deal Sourcing • Live Diligences • Portfolio Monitoring

Public and private investors can leverage insights from CE’s synthetic data to assess investment opportunities, while consumer insights, marketing, and retailers can gain visibility into transaction data’s potential for competitive analysis, understanding shopper behavior, and capturing market intelligence.

Most popular use cases among public and private investors include: • Track Key KPIs to Company-Reported Figures • Understanding TAM for Focus Industries • Competitive Analysis • Evaluating Public, Private, and Soon-to-be-Public Companies • Ability to Explore Geographic & Regional Differences • Cross-Shop & Loyalty • Drill Down to SKU Level & Full Purchase Details • Customer lifetime value • Earnings predictions • Uncovering macroeconomic trends • Analyzing market share • Performance benchmarking • Understanding share of wallet • Seeing subscription trends

Fields Include: • Day • Merchant • Subindustry • Industry • Spend • Transactions • Spend per Transaction (derivable) • Cardholder State • Cardholder CBSA • Cardholder CSA • Age • Income • Wealth • Ethnicity • Political Affiliation • Children in Household • Adults in Household • Homeowner vs. Renter • Business Owner • Retention by First-Shopped Period ...

The O*NET Database contains hundreds of standardized and occupation-specific descriptors on almost 1,000 occupations covering the entire U.S. economy. The database, which is available to the public at no cost, is continually updated by a multi-method data collection program. Sources of data include: job incumbents, occupational experts, occupational analysts, employer job postings, and customer/professional association input.

Data content areas include:

• Worker Characteristics (e.g., Abilities, Interests, Work Styles)
• Worker Requirements (e.g., Education, Knowledge, Skills)
• Experience Requirements (e.g., On-the-Job Training, Work Experience)
• Occupational Requirements (e.g., Detailed Work Activities, Work Context)
• Occupation-Specific Information (e.g., Job Titles, Tasks, Technology Skills)

Studies have identified high rates and severe consequences of Internet Addiction/Pathological Internet Use (IA/PIU) in university students. However, most research concerning IA/PIU in U.S. university students has been conducted within a quantitative research paradigm, and frequently fails to contextualize the problem of IA/PIU. To address this gap, we conducted an exploratory qualitative study using the focus group approach and examined 27 U.S. university students who self-identified as intensive Internet users, spent more than 25 hours/week on the Internet for non-school or non-work-related activities and who reported Internet-associated health and/or psychosocial problems. Students completed two IA/PIU measures (Young’s Diagnostic Questionnaire and the Compulsive Internet Use Scale) and participated in focus groups exploring the natural history of their Internet use; preferred online activities; emotional, interpersonal, and situational triggers for intensive Internet use; and health and/or psychosocial consequences of their Internet overuse. Students’ self-reports of Internet overuse problems were consistent with results of standardized measures. Students first accessed the Internet at an average age of 9 (SD = 2.7), and first had a problem with Internet overuse at an average age of 16 (SD = 4.3). Sadness and depression, boredom, and stress were common triggers of intensive Internet use. Social media use was nearly universal and pervasive in participants’ lives. Sleep deprivation, academic under-achievement, failure to exercise and to engage in face-to-face social activities, negative affective states, and decreased ability to concentrate were frequently reported consequences of intensive Internet use/Internet overuse. IA/PIU may be an underappreciated problem among U.S. university students and warrants additional research.

To rapidly monitor recent changes in the use of telemedicine, the National Center for Health Statistics (NCHS) and the Health Resources and Services Administration’s Maternal and Child Health Bureau (HRSA MCHB) partnered with the Census Bureau on an experimental data system called the Household Pulse Survey. This 20-minute online survey was designed to complement the ability of the federal statistical system to rapidly respond and provide relevant information about the impact of the coronavirus pandemic in the U.S. The U.S. Census Bureau, in collaboration with five federal agencies, launched the Household Pulse Survey to produce data on the social and economic impacts of the COVID-19 pandemic on American households. The Household Pulse Survey was designed to gauge the impact of the pandemic on employment status, consumer spending, food security, housing, education disruptions, and dimensions of physical and mental wellness. The survey was designed to meet the goal of accurate and timely estimates. It was conducted by an internet questionnaire, with invitations to participate sent by email and text message. The sample frame is the Census Bureau Master Address File Data. Housing units linked to one or more email addresses or cell phone numbers were randomly selected to participate, and one respondent from each housing unit was selected to respond for him or herself. Estimates are weighted to adjust for nonresponse and to match Census Bureau estimates of the population by age, sex, race and ethnicity, and educational attainment. All estimates shown meet the NCHS Data Presentation Standards for Proportions.

Release Date: 2018-08-10.[NOTE: Includes firms with payroll at any time during 2016. Employment reflects the number of paid employees during the March 12 pay period. Data are based on Census administrative records, and the estimates of business ownership by gender, ethnicity, race, and veteran status are from the 2016 Annual Survey of Entrepreneurs. Detail may not add to total due to rounding or because a Hispanic firm may be of any race. Moreover, each owner had the option of selecting more than one race and therefore is included in each race selected. Respondent firms include all firms that responded to the characteristic(s) tabulated in this dataset and reported gender, ethnicity, race, or veteran status for at least one owner and were not publicly held or not classifiable by gender, ethnicity, race, and veteran status. The 2016 Annual Survey of Entrepreneurs asked for information for up to four persons owning the largest percentage(s) of the business. Percentages are for owners of respondent firms only and are not recalculated when the dataset is resorted. Percentages are always based on total reporting (defined above) within a gender, ethnicity, race, veteran status, and/or industry group for the characteristics tabulated in this dataset. Firms with more than one domestic establishment are counted in each geographic area and industry in which they operate, but only once in the U.S. and state totals for all sectors. For information on confidentiality protection, sampling error, nonsampling error, and definitions, see Survey Methodology.]..Table Name. . Statistics for Owners of Respondent Employer Firms by Owner's Average Number of Hours Per Week Spent Managing or Working in the Business by Sector, Gender, Ethnicity, Race, Veteran Status, and Years in Business for the U.S., States, and Top 50 MSAs: 2016. ..Release Schedule. . This file was released in August 2018.. ..Key Table Information. . These data are related to all other 2016 ASE files.. Refer to the Methodology section of the Annual Survey of Entrepreneurs website for additional information.. ..Universe. . The universe for the 2016 Annual Survey of Entrepreneurs (ASE) includes all U.S. firms with paid employees operating during 2016 with receipts of $1,000 or more which are classified in the North American Industry Classification System (NAICS) sectors 11 through 99, except for NAICS 111, 112, 482, 491, 521, 525, 813, 814, and 92 which are not covered. Firms with more than one domestic establishment are counted in each geographic area and industry in which they operate, but only once in the U.S. total.. For Characteristics of Business Owners (CBO) data, all estimates are of owners of firms responding to the ASE. That is, estimates are based only on firms providing gender, ethnicity, race, or veteran status; or firms not classifiable by gender, ethnicity, race, and veteran status that returned an ASE online questionnaire with at least one question answered. The ASE online questionnaire provided space for up to four owners to report their characteristics.. CBO data are not representative of all owners of all firms operating in the United States. The data do not represent all business owners in the United States.. ..Geographic Coverage. . The data are shown for:. . United States. States and the District of Columbia. The fifty most populous metropolitan areas. . ..Industry Coverage. . The data are shown for the total of all sectors (00) and the 2-digit NAICS code level.. ..Data Items and Other Identifying Records. . Statistics for Owners of Respondent Employer Firms by Owner's Average Number of Hours Per Week Spent Managing or Working in the Business by Sector, Gender, Ethnicity, Race, Veteran Status, and Years in Business for the U.S., States, and Top 50 MSAs: 2016 contains data on:. . Number of owners of respondent firms with paid employees. Percent of number of owners of respondent firms with paid employees. . The data are shown for:. . Gender, ethnicity, race and veteran status of owners of respondent firms. . All owners of respondent firms. Female. Male. Hispanic. Non-Hispanic. White. Black or African American. American Indian and Alaska Native. Asian. Native Hawaiian and Other Pacific Islander. Some other race. Minority. Nonminority. Veteran. Nonveteran. . . Years in business. . All firms. Firms less than 2 years in business. Firms with 2 to 3 years in business. Firms with 4 to 5 years in business. Firms with 6 to 10 years in business. Firms with 11 to 15 years in business. Firms with 16 or more years in business. . . Owner...

Dataset Card for GPQA

GPQA is a multiple-choice, Q&A dataset of very hard questions written and validated by experts in biology, physics, and chemistry. When attempting questions out of their own domain (e.g., a physicist answers a chemistry question), these experts get only 34% accuracy, despite spending >30m with full access to Google. We request that you do not reveal examples from this dataset in plain text or images online, to reduce the risk of leakage into foundation model… See the full description on the dataset page: https://huggingface.co/datasets/Idavidrein/gpqa.

Total external debt is debt owed to non residents repayable in foreign currency, goods, or services. Total external debt is the sum of public, publicly guaranteed, and private non-guaranteed long-term debt, use of IMF credit, and short-term debt. Short-term debt includes all debt having an original maturity of one year or less and interest in arrears on long-term debt. Data are in million current U.S. dollars. This Data set uses 0 = no value, however the original data source uses -9999 as its original value. Data was found online at http://geodata.grid.unep.ch

The U.S. Census Bureau, in collaboration with five federal agencies, launched the Household Pulse Survey to produce data on the social and economic impacts of Covid-19 on American households. The Household Pulse Survey was designed to gauge the impact of the pandemic on employment status, consumer spending, food security, housing, education disruptions, and dimensions of physical and mental wellness. The survey was designed to meet the goal of accurate and timely weekly estimates. It was conducted by an internet questionnaire, with invitations to participate sent by email and text message. The sample frame is the Census Bureau Master Address File Data. Housing units linked to one or more email addresses or cell phone numbers were randomly selected to participate, and one respondent from each housing unit was selected to respond for him or herself. Estimates are weighted to adjust for nonresponse and to match Census Bureau estimates of the population by age, sex, race and ethnicity, and educational attainment. All estimates shown meet the NCHS Data Presentation Standards for Proportions,

The shape file shows TV ratings by Lower 48 Designated Market Areas (DMA) , also known as TV markets for 2007-2008. It also has estimates of number of household Television sets as well as the percent of TV viewership by DMA. Also known as Nielsen Ratings, the data is used heavily for advertising and marketing sectors.

The Survey of Consumer Finances (SCF) is normally a triennial cross-sectional survey of U.S. families. The survey data include information on families' balance sheets, pensions, income, and demographic characteristics.

This dataset shows the hometowns of US Olympic Gold medal winners by their Sport. This dataset show All Americans who have won Gold Medals in 'Athletics', which is the classification for Track and Field events and others. Data was found online at Wikipedia, and it isn't perfect. i was able to geocode about 100 of the almost 150 gold medalists. Source URL: http://en.wikipedia.org/wiki/Category:Olympic_gold_medalists_for_the_United_States

This dataset was found online at the Association of Religious Data Archives (ARDA) website. http://www.thearda.com/ . This data set shows information on religous groups throughout the United States. All data was uploaded as a polypoint centroids per county in the United States, in shapefile format. This Data set shows the Total congregations, Total Adherents, and Rate of Adherence per 1000 population for All religions in the United States and for the Mainline Religions.