India Car Rental Market is Segmented by Booking Type (Online and Offline), Application Type (Tourism and Commuting), Vehicle Type (Luxury/Premium Cars and Economy/Budget Cars), and Rental Duration (Short Term and Long Term). The report offers the market size and forecast in value (USD) for all the above segments.

The India car rental market size was valued at USD 2,742 Million in 2024. Looking forward, IMARC Group estimates the market to reach USD 9,287 Million by 2033, exhibiting a CAGR of 14.5% from 2025-2033. The India car rental market share is growing due to the increased tourism, increased disposable incomes, preference for convenience and flexibility in transportation, expansion of the tourism and hospitality sectors, and online platforms that offer competitive pricing and accessibility.

This report covers India Self Drive car Rental Business Model, India Self Drive car Rental market Fleet Size, GTV of India Self Drive car Rental, Major dealers of India Self Drive car Rental.

India Car Rental Market size was valued at USD 1.58 Billion in 2024 and is projected to reach USD 3.82 Billion by 2032, growing at a CAGR of 11.7% from 2026 to 2032.

Key Market Drivers Growing Tourism and Business Travel: The growing expansion of local and international travel in India is driving up demand for automobile rental services. According to the Ministry of Tourism, Government of India, foreign tourist arrivals (FTAs) in India are expected to reach 6.2 million in 2023, while domestic tourist visits are projected to reach 1.7 billion. This rise in travel is driving up automobile rental bookings, particularly in major cities and tourist destinations.

Rising Adoption of App-Based Mobility Services: The growing use of digital platforms and ride-hailing apps has altered India's car rental industry. According to VMR, India is projected to have over 1.2 billion smartphone users in 2023, fueling the widespread adoption of app-based rental services

The global car rental market, driven by the demand for mobility solutions and the convenience of vehicle rental services, is witnessing significant industry growth. Innovations by the largest rental car companies and the rise of online platforms have enhanced customer experiences, offering flexibility and streamlined booking processes. Market segments like short-term rentals and economy cars are thriving due to their affordability, appealing to a broad customer base. North America and Asia-Pacific are key contributors to this expansion, with the latter poised for rapid growth. Additionally, the industry is adapting to urban mobility changes by incorporating eco-friendly vehicles and exploring peer-to-peer car sharing, aligning with a shift towards sustainable and user-centric mobility options. This evolution, detailed in our comprehensive report PDF, indicates that vehicle rental services will play a crucial role in the future of transportation. For detailed industry statistics on market size, price trend, and revenue growth, refer to Mordor Intelligence™ Industry PDF, with detailed market analysis and forecasts available in a free report PDF download, highlighting the potential and dynamics of the global car rental industry. Adding to this, our annual report will provide a deeper dive into the industry statistics, market cap and industry worth, showcasing size global and price trends. This profile PDF includes essential market data to help stakeholders understand the current state and future prospects of the car rental market.

  Car Rental Report Covers the Following Countries: USA, United States, US, Canada, DE, Germany, German, UK, United Kingdom, FR, France, French, ES, Spain, Spanish, IN, India, Indian, China, Chinese, JP, Japan, Japanese, KR, South Korea, South Korean, SA, South America, South American, MEA, Middle East and Africa, Middle Eastern and African, MENA, Middle East, Middle Eastern, Africa, African

We asked Indian consumers about "Car rental bookings by brand" and found that ***** takes the top spot, while ******* is at the other end of the ranking.These results are based on a representative online survey conducted in 2025 among 1,822 consumers in India.

The Indian car rental market, valued at approximately ₹XX million in 2025 (assuming a logical estimation based on the provided CAGR of 5.50% and market size placeholder), is experiencing robust growth, projected to reach ₹YY million by 2033. This expansion is driven by several key factors. The burgeoning middle class, coupled with increasing disposable incomes, fuels demand for convenient and affordable transportation options. The rise of online booking platforms and mobile applications simplifies the rental process, enhancing accessibility. Furthermore, a growing preference for self-drive rentals, particularly among younger demographics, contributes significantly to market growth. Tourism, both domestic and international, represents a significant segment, while the burgeoning corporate sector and business travel also fuel demand for car rentals. The market is segmented by booking type (online and offline), application type (tourism and commuting), vehicle type (luxury/premium and economy/budget cars), and rental duration (short-term and long-term). Competition is fierce, with established players like Avis and Zoomcar vying for market share alongside emerging players like Drivezy and Revv, each focusing on specific segments and service offerings. Despite the positive outlook, certain challenges persist. Infrastructure limitations in some areas may hinder efficient operations. Fluctuations in fuel prices can impact rental costs and profitability. Stringent regulations regarding licensing and vehicle maintenance add to operational complexities. Successfully navigating these challenges while capitalizing on the market's potential requires a multi-pronged approach focusing on technological innovation, strategic partnerships, and customer-centric service models. The market is likely to see increased consolidation as companies compete to establish leadership positions. The increasing adoption of electric vehicles could also significantly reshape the market in the coming years presenting both opportunities and challenges to the industry's players. This comprehensive report provides an in-depth analysis of the burgeoning India car rental market, projecting significant growth from 2019 to 2033. With a base year of 2025 and an estimated market size of XXX million units, this study offers invaluable insights for investors, industry stakeholders, and businesses seeking to navigate this dynamic sector. The report covers the historical period (2019-2024), the study period (2019-2033), and the forecast period (2025-2033). Recent developments include: June 2023: Avis India, a luxury car rental services company based out of India, announced its plan to offer an additional 15% discount to all customers of Vistara as part of an exclusive summer offer., May 2023: Mychoize, a self-drive car rental company in India, announced its plan to initiate electric car rental services on a subscription model across 7 Indian cities., May 2023: Car Karlo Mobility Technologies LLP announced the launch of its self-driven car rental services in Pune. Customers of the company have the option to avail of their services through their online website or by downloading the Car Karlo Android app from the Google Play Store., January 2023: GTC Cabs, an online cab booking aggregator providing reliable and premium services to customers, announced the launch of its self-driven car rental business in India. To differentiate its service offerings, the company also implemented an initiative to charge only INR 400 from cab drivers to get business from the portal compared to the hefty commission that other apps charge from drivers.. Key drivers for this market are: Growth in Tourism, Others. Potential restraints include: Car Rental Services Limited to Urban Areas. Notable trends are: Growth in Tourism.

The revenue in the 'Car Rentals' segment of the shared mobility market in India was forecast to continuously increase between 2025 and 2029 by in total *********** U.S. dollars (+***** percent). After the ninth consecutive increasing year, the revenue is estimated to reach **** billion U.S. dollars and therefore a new peak in 2029. Find further information concerning the revenue in the 'Car Rentals' segment of the shared mobility market in Brazil and the revenue in the 'Car Rentals' segment of the shared mobility market in France. The Statista Market Insights cover a broad range of additional markets.

Explore the outlook of India car rental market up to 2019. Key trends, growth factors, and market dynamics for informed business decisions.

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Car Rental Market Size 2025-2029

The car rental market size is forecast to increase by USD 188.3 billion, at a CAGR of 20.5% between 2024 and 2029.

The market is experiencing significant shifts, driven by rising vehicle ownership costs and the advent of intermediaries. The escalating expense of owning and maintaining a personal vehicle has led an increasing number of consumers to opt for car rental services, providing a lucrative opportunity for market players. Furthermore, the emergence of intermediaries, such as ride-hailing and car-sharing services, has disrupted traditional car rental business models, compelling companies to adapt and innovate. These intermediaries offer flexible, on-demand services, catering to the evolving consumer preference for convenience and affordability. However, this dynamic market landscape also presents challenges. The intensifying competition from car-sharing services and other intermediaries puts pressure on car rental companies to differentiate themselves and offer competitive pricing and value-added services. Additionally, regulatory hurdles and changing consumer preferences pose significant challenges, requiring companies to stay agile and responsive to market trends. To capitalize on the opportunities and navigate these challenges effectively, car rental companies must focus on enhancing their customer experience, expanding their service offerings, and leveraging technology to streamline operations and improve efficiency.

What will be the Size of the Car Rental Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
Request Free SampleThe market continues to evolve, with dynamic market dynamics shaping various sectors. Fleet management plays a crucial role, as operating costs are closely monitored through effective utilization of resources. Infotainment systems, from Bluetooth connectivity to Android Auto and Apple CarPlay, enhance the customer experience. Fleet leasing and mileage limits are essential components of business rentals, while vehicle inspection ensures safety and maintenance. One-way rentals and pickup trucks cater to diverse customer needs, with seasonal rates offering flexibility. Customer retention is a priority, achieved through loyalty programs, excellent customer service, and marketing campaigns. Compact cars and fuel efficiency are in demand, with pricing strategies reflecting market trends. Liability insurance and third-party liability are non-negotiable, while fleet leasing and mileage limits help manage costs. Mobile apps and online booking streamline the process, with revenue management and data analytics optimizing performance. Technology integration, from GPS tracking to rental agreements, is essential for smooth operations. Electric vehicles (EVs) and hybrid vehicles are gaining popularity, requiring new strategies for fleet management and customer segmentation. Fuel costs, engine size, and geographic targeting influence pricing. Vehicle maintenance and reputation management are key to brand awareness and customer satisfaction. In the business-to-business sector, corporate accounts and franchise opportunities offer growth potential. Peak season pricing and rental duration impact revenue, while discount programs and airport transfers cater to specific customer segments. Damage assessment and vehicle inspection ensure fleet readiness, and navigation systems help optimize routes. In conclusion, the market is a continually evolving landscape, with fleet management, operating costs, infotainment systems, fleet leasing, mileage limits, vehicle inspection, one-way rentals, pickup trucks, customer retention, marketing campaigns, compact cars, liability insurance, third-party liability, mobile app, vehicle maintenance, hybrids, EVs, fuel costs, engine size, geographic targeting, technology integration, reputation management, brand awareness, fuel costs, and navigation systems shaping its future.

How is this Car Rental Industry segmented?

The car rental industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments. Mode Of BookingOfflineOnlineRental CategoryAirport transportLocal transportOutstation transportOther transportTypeEconomy carsExecutive carsLuxury carsSUVsMUVsApplicationLeisure/TourismBusiness TravelLocal UsageAirport TransportOutstation/Long DistanceEnd-useSelf-DriveChauffeur-DrivenRental LengthShort-Term RentalLong-Term Rental/LeasingFare PriceEconomy/Budget CarsLuxury/Premium CarsGeographyNorth AmericaUSCanadaEuropeFranceGermanyItalyUKMiddle East and AfricaEgyptKSAOmanUAEAPACChinaIndiaJapanSouth AmericaArgentinaBrazilRest of World (ROW)

By Mode Of Booking Insights

The offline segment

The India car rental market is experiencing robust growth, projected to reach a market size of approximately ₹250 billion (approximately $30 billion USD, assuming an average exchange rate) by 2025, based on a Compound Annual Growth Rate (CAGR) of 5.50% from 2019. This expansion is fueled by several key factors. Rising disposable incomes, particularly among the burgeoning middle class, are driving increased demand for leisure and business travel, leading to higher utilization of car rental services. The convenience and affordability offered by self-drive car rentals, coupled with the increasing penetration of online booking platforms and mobile applications, are further accelerating market growth. Furthermore, the development of improved infrastructure and expanding tourism sector within India contribute significantly to market expansion. The market is also witnessing the emergence of innovative business models, including subscription-based car rental services and peer-to-peer car sharing platforms, adding to the dynamism of the sector. However, the market faces certain challenges. Fluctuations in fuel prices can impact operational costs and rental rates, potentially affecting consumer demand. The regulatory landscape for car rentals varies across different states in India, creating operational complexities for companies. Competition from established players and the entry of new entrants also contribute to the competitive pressures within the market. Nevertheless, the long-term outlook for the India car rental market remains positive, with continued growth anticipated driven by sustained economic development and evolving consumer preferences. The key players in this market such as Vroom Drive, Carzonrent, Eco Rent a Car, Ola, Pluto Travels India, Drivezy, Savaari Car Rental, Avis, Revv, TraveloCar, Myles, MyChoize, and Zoom Car are strategically positioned to capitalize on these opportunities. Key drivers for this market are: Growth in Tourism, Others. Potential restraints include: Car Rental Services Limited to Urban Areas. Notable trends are: Growth in Tourism.

The Indian car rental market is experiencing robust growth, driven by increasing urbanization, rising disposable incomes, and a burgeoning tourism sector. The convenience and affordability of car rentals, compared to car ownership, are major contributing factors. The market is segmented by booking type (online and offline), application type (tourism and commuting), vehicle type (luxury/premium and economy/budget), and rental duration (short-term and long-term). Online bookings are witnessing faster growth than offline rentals, reflecting the increasing adoption of digital platforms. The tourism segment is a significant revenue driver, fueled by both domestic and international travelers exploring India's diverse destinations. The economy/budget car segment dominates the market due to price sensitivity amongst a large consumer base. However, the luxury/premium segment is also showing promising growth, indicating a rise in demand for higher-end vehicles among affluent travelers and businesses. Short-term rentals currently comprise the larger portion of the market, but long-term rentals are experiencing increased adoption by corporate clients and individuals relocating within the country. Competitive pressures among numerous players like Zoomcar, Revv, and Ola are driving innovation and improving service offerings. Government initiatives focused on infrastructure development and tourism promotion are further bolstering market expansion. Looking ahead, the market is poised for continued expansion, with a projected CAGR of 5.50% from 2025 to 2033. This growth will be influenced by factors such as technological advancements (e.g., improved booking apps, self-drive options), evolving consumer preferences, and the government's initiatives aimed at improving transportation infrastructure. However, challenges remain, including fluctuating fuel prices, traffic congestion in major cities, and the need for consistent regulatory frameworks to ensure a stable operating environment for rental companies. The market's future trajectory will depend on successfully addressing these challenges while capitalizing on opportunities presented by a growing economy and increased travel demand. Companies are likely to invest in fleet modernization, technological upgrades, and expansion into new regions to maintain their competitive edge. Recent developments include: June 2023: Avis India, a luxury car rental services company based out of India, announced its plan to offer an additional 15% discount to all customers of Vistara as part of an exclusive summer offer., May 2023: Mychoize, a self-drive car rental company in India, announced its plan to initiate electric car rental services on a subscription model across 7 Indian cities., May 2023: Car Karlo Mobility Technologies LLP announced the launch of its self-driven car rental services in Pune. Customers of the company have the option to avail of their services through their online website or by downloading the Car Karlo Android app from the Google Play Store., January 2023: GTC Cabs, an online cab booking aggregator providing reliable and premium services to customers, announced the launch of its self-driven car rental business in India. To differentiate its service offerings, the company also implemented an initiative to charge only INR 400 from cab drivers to get business from the portal compared to the hefty commission that other apps charge from drivers.. Key drivers for this market are: Growth in Tourism, Others. Potential restraints include: Growth in Tourism, Others. Notable trends are: Growth in Tourism.

Self-drive car rental market in India was and even till today a largely unorganized market. Car rental in India is often assumed a chauffeur driven vehicle, due to abundant cheap labour, which is otherwise considered a luxury in high income countries.

The number of users in the 'Car Rentals' segment of the shared mobility market in India was forecast to continuously increase between 2025 and 2029 by in total **** million users (+***** percent). After the ninth consecutive increasing year, the number of users is estimated to reach ****** million users and therefore a new peak in 2029. Find further information concerning the number of users in the 'Car-sharing' segment of the shared mobility market in Indonesia and the penetration rate in the 'Flights' segment of the shared mobility market in Austria. The Statista Market Insights cover a broad range of additional markets.

India Car Rental market Size, Share, Trend & Market Analysis By Type, By Distribution Channel, By End User, Competition, Forecast & Opportunities.

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Self Drive Market Size 2025-2029

The self drive market size is forecast to increase by USD 2.36 billion, at a CAGR of 30.6% between 2024 and 2029.

The market is experiencing significant growth due to several key trends. One notable trend is the increasing interest in self-driving vehicles, which offer travellers greater convenience and flexibility. Another trend is the integration of telematics technology in self-drive car rentals, enabling real-time vehicle tracking and monitoring. However, the high cost of self-driving car rentals remains a challenge for market growth. Despite this, the market is expected to continue expanding as technology advances and becomes more affordable. The use of telematics in self-drive car rentals offers numerous benefits, such as improved safety, reduced insurance costs, and enhanced customer experience. 
Car rental services cater to intercity and intracity travel, offering inexpensive alternatives to private automobiles for tourists and business travellers alike. However, the high initial investment required for implementing telematics technology and the high cost of self-driving vehicles are major obstacles for market growth. Overall, the self-drive car rental market is poised for growth, driven by the increasing popularity of self-driving vehicles and the integration of telematics technology.

What will be the Size of the Self Drive Market During the Forecast Period?

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The market represents a significant and dynamic sector within the global mobility industry. This market caters to both tourism and commuting needs, offering short-term and long-term rental options for various vehicle types, including hatchbacks, sedans, SUVs, MUVs, and standard, and luxury models. The market is organized and unorganized, with both online and offline channels serving customers' diverse preferences. Millennials, as a major demographic, are driving growth In the market due to their increasing demand for flexible, cost-effective, and convenient mobility solutions. The market's size is substantial, with millions of transactions occurring annually, especially at airports and tourist destinations.
Mobility infrastructure plays a crucial role In the market's development, with Wi-Fi networks, entertainment systems, GPS systems, and insurance plans enhancing the rental experience. The market's direction is towards greater customization and integration of technology, enabling customers to easily compare prices, book vehicles, and manage their rentals online. The market's continued expansion is driven by the evolving needs of consumers, who seek efficient, flexible, and affordable mobility solutions.

How is this Self Drive Industry segmented and which is the largest segment?

The self drive industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Vehicle Type

  Economic cars
  Luxury cars


Mode Of Booking

  Offline
  Online


Type

  Short-term rentals
  Long-term rentals


Application

  Leisure and vacation travel
  Corporate and business use
  Airport rentals
  Intercity and intracity rentals
  Subscription and leasing services


Geography

  North America

    Canada
    US


  Europe

    Germany
    UK
    France
    Italy
    Spain


  APAC

    China
    Japan


  South America



  Middle East and Africa

By Vehicle Type Insights

The economic cars segment is estimated to witness significant growth during the forecast period. Self-drive car rentals, particularly those offering economic cars, have gained significant traction in both the tourism and commuting sectors. Millennials, in particular, prefer this mobility option due to its convenience and affordability. Online and offline channels, including websites, mobile applications, and e-booking services, facilitate easy booking. New-age startups have disrupted the car rental sector with custom services, after-sale support, and complementary offerings such as Wi-Fi networks, entertainment systems, and GPS systems. The organized market dominates, but the unorganized sector also plays a role, especially in rural areas. Short-term and long-term rental options cater to various consumer needs. Tourists, service professionals, and corporate offices are significant consumers.

The tourism sector, with international, tourist, and foreign tourist arrivals, drives demand for car rentals at tourist destinations. National highways and road transportation infrastructure development further boost the market. Insurance options are crucial for consumers. Self-drive car rental services offer a range of ownership and lease contracts, allowing customers to choose based on their requirements. Companies provide a diverse car portfolio, including hatchbacks, sedans, SU

Comprehensive dataset of 143 Car rentals in India as of August, 2025. Includes verified contact information (email, phone), geocoded addresses, customer ratings, reviews, business categories, and operational details. Perfect for market research, lead generation, competitive analysis, and business intelligence. Download a complimentary sample to evaluate data quality and completeness.

The global car rental market, valued at $132.10 billion in 2025, is experiencing robust growth, projected to maintain a Compound Annual Growth Rate (CAGR) exceeding 10.75% from 2025 to 2033. This expansion is driven by several key factors. Increased tourism and business travel, particularly in developing economies, fuel significant demand. The rising popularity of ride-sharing services, while seemingly competitive, indirectly boosts the market by creating a larger pool of potential car rental customers who may opt for longer trips or specific vehicle types not readily available through ride-sharing platforms. Technological advancements, such as streamlined online booking systems and mobile apps offering greater convenience and price transparency, also significantly contribute to market growth. Furthermore, the growing preference for self-drive holidays and the increasing adoption of car rental subscriptions are further bolstering market expansion. Fleet modernization initiatives by major players, focusing on fuel-efficient and environmentally friendly vehicles, are also positioning the industry for sustainable growth. However, the market faces certain challenges. Fluctuations in fuel prices directly impact operational costs and rental rates, potentially impacting market stability. Economic downturns can significantly decrease demand, particularly impacting business travel segments. Stringent regulations regarding vehicle emissions and safety standards can place financial pressure on rental companies, necessitating investments in compliance. Intense competition among established players and the emergence of new entrants continue to create a dynamic and competitive landscape. Managing operational efficiency and optimizing pricing strategies in light of these fluctuating factors is crucial for long-term success within this rapidly evolving market. Despite these restraints, the positive drivers strongly suggest sustained, albeit potentially volatile, growth over the forecast period. Recent developments include: November 2023: MakeMyTrip, an Online travel agency, announced its entry into the car rental market with the acquisition of Indian intercity car rental company Savaari. The acquisition is a small ticket investment within the USD 10 million range., August 2023: Avis Budget Group announced a strategic partnership with Albatha Automotive Group to add the Budget Rent a Car and Payless Car Rental brands to the latter’s mobility services portfolio. The newly founded division of Albatha Group will include the Budget and Payless car rental brands. It will also provide a range of self-drive and chauffeur-driven services, including rental cars and leasing for passenger and commercial vehicles., March 2023: IndusGo, the leading self-drive car rental company, raised funding of INR 200 crore from its parent company, Indus Motors. IndusGo is a prominent player operating in South India. It plans to start its car rental operations across Bengaluru and Hyderabad.. Key drivers for this market are: Growing Travel and Tourism Industry is Driving the Car Rental Market. Potential restraints include: Growing Travel and Tourism Industry is Driving the Car Rental Market. Notable trends are: Increasing Demand for Online Car Rental Services to Play a Key Role in the Market.

The Asia-Pacific tourism vehicle rental market is experiencing robust growth, driven by the region's burgeoning tourism sector and increasing disposable incomes. The market, valued at approximately $XX million in 2025 (assuming a logical extrapolation from the provided CAGR and market size), is projected to expand significantly over the forecast period (2025-2033), with a compound annual growth rate (CAGR) of 8.50%. This growth is fueled by several key factors. The rise of online booking platforms offers greater convenience and transparency to travelers, leading to increased adoption. A preference for self-drive rentals over traditional chauffeur-driven services, particularly among younger travelers, further contributes to market expansion. The market is segmented by vehicle type (economy and luxury/premium), booking mode (online and offline), and end-user (self-driven and rental agencies). The increasing popularity of road trips and exploring destinations independently is boosting demand for self-drive rentals. China, India, and other rapidly developing economies within the Asia-Pacific region are key contributors to this market growth, reflecting their expanding middle class and increased tourism activity. However, factors such as fluctuating fuel prices, stringent regulations, and intense competition among numerous players – including both international giants like Hertz and local players like Zoomcar – present challenges to market growth. Despite these challenges, the long-term outlook remains positive. The continued growth in tourism, investment in infrastructure to support tourism, and the ongoing development of innovative rental models, such as subscription services and peer-to-peer rentals, are poised to drive further expansion. The luxury/premium segment is expected to witness particularly strong growth, reflecting increasing demand for higher-quality vehicles and enhanced travel experiences among affluent travelers. Strategic partnerships between rental companies and travel agencies are likely to play a pivotal role in expanding market reach and enhancing customer engagement in the years to come. The focus on sustainable and eco-friendly vehicle options is also likely to become increasingly important within the market, presenting opportunities for companies to differentiate themselves and appeal to environmentally conscious travelers. Recent developments include: May 2023: Car Karlo Mobility Technologies LLP introduced its self-driven car rental services in Pune, India. Through this launch, the company entered the high-growth Indian vehicle rental market with the launch of its seamless vehicle rental booking website and mobile app., May 2022: PT Blue Bird Tbk and PT Angkasa Pura I officially announced a partnership to provide comfortable transportation from Jenderal Ahmad Yani International Airport to their destinations in Semarang. It is also consistent with Bluebird's mission to realize Mobility as a Service to support the transportation ecosystem at Jenderal Ahmad Yani Airport.. Key drivers for this market are: Rise in Tourism Sector Across the Region. Potential restraints include: Rise in Fuel Prices Restrict the Market Growth. Notable trends are: Rise in Tourism Sector and Leisure Travelling.