Explore India’s packaged snacks market with insights on urban demand, regional flavors, healthier innovations, and retail expansion trends.

India Packaged Food Market was valued at USD 116.85 Billion in 2025 and is expected to reach USD 175.61 Billion by 2031 with a CAGR of 7.03%.

In 2023, the market size of the packaged food sector was *** billion U.S. dollars in India. The size of the packaged food market is likely to reach about *** billion U.S. dollars by 2029. This remarkable expansion reflects changing consumer preferences and the increasing demand for convenient, ready-to-eat food options in the world's second-most populous country. Dairy and snacks lead the way The packaged food sector in India is dominated by dairy products, which accounted for **** percent of the total retail market in the financial year 2022. Snacks and sweets followed closely, contributing **** percent to the market share. This distribution highlights the strong cultural affinity for dairy-based products and the growing appetite for convenient snack options among Indian consumers. Key players in a competitive landscape Major food companies are vying for dominance in this rapidly expanding market. Nestle India reported the highest revenue among packaged convenience food companies in 2022. Britannia and Parle closely followed, with revenue exceeding *** billion rupees. In the naturally healthy packaged food segment, Amul and Haldiram Foods led the market, each holding just over ***** percent market share.

The global packaged food market is poised for significant growth, with an expected rise from USD 4.44 trillion in 2025 to USD 6.57 trillion by 2035, driven by a steady compound annual growth rate (CAGR) of 4%.

Analyzing Top Countries Manufacturing, Distributing, Supplying Packaged Food

Gain insights into the India Pacakged Food Market, size at USD 76 billion in 2023, featuring industry demand analysis and key trends.

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Snack Market Size 2025-2029

The snack market size is valued to increase USD 387.9 billion, at a CAGR of 7.4% from 2024 to 2029. Rise in disposable income and change in lifestyle will drive the snack market.

Major Market Trends & Insights

APAC dominated the market and accounted for a 42% growth during the forecast period.
By Product - Bakery products segment was valued at USD 383.70 billion in 2023
By Distribution Channel - Offline segment accounted for the largest market revenue share in 2023

Market Size & Forecast

Market Opportunities: USD 96.26 billion
Market Future Opportunities: USD 387.90 billion
CAGR from 2024 to 2029: 7.4%

Market Summary

The market has witnessed significant expansion in recent years, fueled by increasing disposable income and shifting consumer preferences. E-commerce platforms and online retailing has emerged as a key growth driver, enabling convenient access to a wide array of snack options. The market's value is projected to reach new heights, with the number of health-conscious consumers on the rise. This trend is transforming the snack landscape, as manufacturers respond to demands for nutritious, convenient, and innovative products. Despite these opportunities, challenges persist, including rising production costs and intensifying competition.
As the market continues to evolve, players must adapt to consumer demands and leverage technology to stay competitive. According to market research, the market was valued at over USD 400 billion in 2020, underscoring its immense potential for growth.

What will be the Size of the Snack Market during the forecast period?

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How is the Snack Market Segmented?

The snack industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Product

  Bakery products
  Chocolate
  Savory snacks
  Frozen snacks
  Others


Distribution Channel

  Offline
  Online


Packaging

  Bags and pouches
  Boxes
  Cans
  Jars
  Others


Nature

  Conventional
  Organic
  Gluten-Free
  Vegan
  Reduced Fat/Sugar/Salt


Flavor

  Salty
  Sweet
  Spicy
  Savory
  Tangy
  Unflavored


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    UK


  Middle East and Africa

    Egypt
    KSA
    Oman
    UAE


  APAC

    China
    India
    Japan


  South America

    Argentina
    Brazil


  Rest of World (ROW)

By Product Insights

The bakery products segment is estimated to witness significant growth during the forecast period.

The market encompasses a wide array of products, with the bakery segment experiencing significant growth. This expansion is driven by the increasing disposable incomes and evolving lifestyles of consumers in emerging economies. Consumers are increasingly seeking healthier options, leading to a surge in demand for gluten-free, low-carb, and high-fiber baked goods. The bakery products segment is continually innovating, with new launches focusing on yield improvement strategies, such as nitrogen fixation and phosphorus solubilization, and sustainable agriculture practices, like organic matter decomposition and humic acid fertilizer use. These advancements are supported by data-driven farming solutions, environmental monitoring systems, and Precision Agriculture technology, enabling better crop health assessment, disease resistance mechanisms, and pest control methods.

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The Bakery products segment was valued at USD 383.70 billion in 2019 and showed a gradual increase during the forecast period.

In fact, the global bakery products market is projected to grow by 3% annually, with a key factor being the strong distribution network between manufacturers and various customers, including retailers, supermarkets, hypermarkets, food service centers, and e-commerce websites, during the forecast period.

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Regional Analysis

APAC is estimated to contribute 42% to the growth of the global market during the forecast period.Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The market is experiencing significant expansion in response to the burgeoning food retail sector, particularly in developing nations within the Asia Pacific (APAC) region. This growth is driven by ongoing development efforts in countries such as China, India, Thailand, and Japan, which are fueling retail market advancements. Consequently, consumer interest in novel snack products is escalating, leading to a surge in demand. Packaged snacks, with their convenience and ready-to-eat (RTE) attri

Market Size, Trends, Segmentation, and Future Outlook Across Key Sectors Base Year : 2024

The India Food and Beverage Packaging Market Report is Segmented by Material Type (Paper and Paperboard, Plastic, Metal, and Container Glass), Product Type (Paper and Paperboard Products, Plastic Products, Metal Products, and Container Glass Products), Packaging Format (Rigid, and Flexible), End-Use Category (Food, and Beverage). The Market Forecasts are Provided in Terms of Value (USD).

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Healthy Snack Market Size 2025-2029

The healthy snack market size is forecast to increase by USD 27 million, at a CAGR of 5.1% between 2024 and 2029.

Major Market Trends & Insights

North America dominated the market and accounted for a 43% growth during the forecast period.
By the Distribution Channel - Supermarkets and hypermarkets segment was valued at USD 29.80 million in 2023
By the Product - Savory segment accounted for the largest market revenue share in 2023

Market Size & Forecast

Market Opportunities: USD 46.10 million
Market Future Opportunities: USD 27.00 million 
CAGR : 5.1%
North America: Largest market in 2023

Market Summary

The market has witnessed significant evolution in recent years, with consumers increasingly prioritizing health and convenience. According to market research, the global healthy snacks market is projected to reach a value of USD223.4 billion by 2027, growing at a steady pace. This expansion is driven by several factors, including the rise in disposable income and change in lifestyle preferences. Online retailing has played a pivotal role in the market's growth, with e-commerce sales accounting for over 15% of total healthy snack sales in 2020. Moreover, the market's diversity continues to expand, with new product categories and innovations emerging. For instance, the plant-based snacks segment is expected to experience substantial growth due to the increasing popularity of plant-based diets. Price fluctuations in raw materials used in production have, however, posed challenges for manufacturers. Despite these hurdles, the market remains dynamic, with companies continuously exploring new product offerings and strategies to cater to evolving consumer demands. Overall, the market's continuous growth and innovation underscore its significance in the global food industry.

What will be the Size of the Healthy Snack Market during the forecast period?

Explore market size, adoption trends, and growth potential for healthy snack market Request Free SampleThe market exhibits consistent growth, with current sales representing approximately 20% of the total global snack industry. This sector's expansion is driven by increasing consumer awareness and preference for nutritious alternatives. Future growth is projected to exceed 15% annually, outpacing the overall snack market. A comparison of key performance indicators reveals that the market's revenue growth rate is significantly higher than the traditional snack market. Furthermore, the former's market share has expanded by over 12% in the last five years, while the latter has only experienced a 3% increase. These figures underscore the shifting consumer trends towards healthier options. Moreover, the market's product offerings cater to various dietary preferences and needs, such as non-GMO, vegan, and gluten-free. Companies invest in research and development to introduce novel food ingredients, plant-based protein sources, and reduced sugar formulations. This commitment to innovation and consumer demands drives competition within the market. Additionally, companies focus on sustainable packaging, ingredient traceability, and food safety audits to maintain customer trust and loyalty. These efforts contribute to the market's continuous evolution and expansion.

How is this Healthy Snack Industry segmented?

The healthy snack industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments. Distribution ChannelSupermarkets and hypermarketsConvenience storesOnlineProductSavoryBakeryFruitDairyOthersApplicationOn-the-Go SnackingMeal ReplacementPre/Post WorkoutWeight ManagementGeneral WellnessGeographyNorth AmericaUSCanadaEuropeFranceGermanyItalyUKMiddle East and AfricaEgyptKSAOmanUAEAPACChinaIndiaJapanSouth AmericaArgentinaBrazilRest of World (ROW)

By Distribution Channel Insights

The supermarkets and hypermarkets segment is estimated to witness significant growth during the forecast period.

In the dynamic and evolving the market, supermarkets and hypermarkets have emerged as the preferred distribution channels, capturing a significant market share. This trend is driven by several factors. First, the convenience of having a wide assortment of healthy snack options under one roof attracts consumers. Additionally, discounts and an enhanced shopping experience, facilitated by appealing shelf displays, further entice consumers to purchase from these channels. Supermarkets and hypermarkets also benefit from high product volumes, which grants them greater buying power. This advantage enables them to price products competitively by offering discounts, a strategy that may be challenging for rivals to replicate. Consequently, consumers can enjoy discounted p

The Packaged Food Market is Segmented by Product Type (Dairy, Confectionery, Bakery, Snacks, Meat, Breakfast Cereals, Baby Food, Food Spread, Ready Meals, Condiments and Sauces, and More), by Category (Conventional and Organic), by Distributional Channels (Supermarkets/Hypermarkets, Convenience Stores, Online Retail Stores, and More), and by Geography. The Market Forecasts are Provided in Terms of Value (USD).

The Indian food packaging market, valued at $35.93 billion in 2025, is experiencing robust growth, projected to expand at a Compound Annual Growth Rate (CAGR) of 6.52% from 2025 to 2033. This surge is driven by several factors. The burgeoning Indian food and beverage industry, fueled by rising disposable incomes, increasing urbanization, and a shift towards convenience foods, is a primary catalyst. Consumer preferences are also evolving, with a growing demand for sustainable and eco-friendly packaging solutions, pushing manufacturers to innovate with materials like paperboard and biodegradable plastics. Furthermore, the expanding e-commerce sector, requiring efficient and safe packaging for online food delivery, is significantly contributing to market growth. However, fluctuating raw material prices and stringent regulatory compliance regarding food safety and environmental impact pose challenges to the industry's growth trajectory. The market segmentation reveals a diverse landscape, with plastic dominating the materials segment due to its cost-effectiveness and versatility, while pouches and bags lead in product type due to their widespread use in various food applications. Dairy products, meat, poultry, and seafood represent significant application segments, reflecting the country's diverse culinary habits and consumption patterns. The competitive landscape is characterized by a mix of multinational corporations and domestic players. Companies like UFlex Ltd, Essel Propack Limited, and several others mentioned in the provided list are key players, competing based on innovation, cost efficiency, and brand reputation. Growth opportunities exist in expanding into untapped regional markets, focusing on specialized packaging solutions for niche food products, and strategically adapting to evolving consumer demands for sustainable and convenient packaging solutions. By capitalizing on these trends and addressing the challenges, the Indian food packaging market is poised for continued expansion in the coming years. The market's growth is intrinsically linked to the overall development of the Indian economy and food processing industry. Recent developments include: May 2022: UFlexIndia, one of the largest multinationals in flexible packaging materials and solutions, unveiled its range of value-added, sustainable products and solutions set to rewrite the packaging story for brands and converters in this competitive landscape. The company launched FLEXCOAT AQUABAN Coating for Corrugation Boxes, a water-repellent coating for kraft paper used as an inner liner on the corrugation boxes that helps maintain the structural integrity of corrugated boxes in transit movement. It can even stand well during extreme weather conditions to preserve perishable goods. A versatile water-based coating, FLEXCOAT AQUABAN complies with the FDA guidelines., April 2022: Online food delivery platform Zomato announced 100%' plastic neutral deliveries' from April 2022 onward while also setting a target to deliver more than ten crore orders in sustainable packaging over the next three years. The company will partner with various stakeholders working on innovative solutions and models in packaging for the restaurant industry, including government-led initiatives, social enterprises, and startups.. Key drivers for this market are: Increasing Penetration of the Processed Food is Expected to Drive the Growth in Packaging, Acceleration in Packaging Machinery Imports, Leading to Proliferation of Food and Beverage Packaging Industry. Potential restraints include: Lack of Exposure to Best Management and Manufacturing Practices. Notable trends are: Rising Demand for Innovative and Sustainable Food Packaging to Drive the Market's Growth.

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India Namkeen Market Size 2025-2029

The India namkeen market size is valued to increase by USD 4.52 billion, at a CAGR of 10.2% from 2024 to 2029. Rising retail space in Tier-II and Tier-III cities of India will drive the India namkeen market.

Major Market Trends & Insights

By Type - Indian and ethnic snacks segment was valued at USD 5.08 billion in 2022
By Distribution Channel - Offline segment accounted for the largest market revenue share in 2022

Market Size & Forecast

Market Opportunities: USD 57.01 million
Market Future Opportunities: USD 4517.80 million
CAGR from 2024 to 2029 : 10.2%

Market Summary

The market represents a significant opportunity for businesses, underpinned by the expanding consumer base and the increasing popularity of packaged snacks. This market's growth is driven by various factors, including the rising disposable income, urbanization, and changing consumer preferences. Online retailing has emerged as a key trend, with e-commerce platforms offering a wider range of choices and convenience to consumers. The availability of substitute products, such as local snacks and street food, has intensified competition. However, traditional retailers are adapting by expanding their product offerings and exploring new distribution channels. The Namkeen Market's future direction lies in innovation and differentiation.
Companies are focusing on product development, packaging, and branding to cater to evolving consumer tastes. Additionally, the integration of technology, such as automation and contactless delivery, is streamlining operations and enhancing customer experience. In conclusion, the market is witnessing dynamic changes, driven by consumer preferences, urbanization, and the rise of online retailing. Companies must innovate and differentiate to stay competitive in this evolving landscape.

What will be the Size of the India Namkeen Market during the forecast period?

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How is the Namkeen in India Market Segmented and what are the key trends of market segmentation?

The namkeen in India industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Type

  Indian and ethnic snacks
  Western snacks


Distribution Channel

  Offline
  Online


Price Range

  Economy
  Mid-range
  Premium


Product Type

  Pouches
  Tins
  Others


Geography

  APAC

    India

By Type Insights

The indian and ethnic snacks segment is estimated to witness significant growth during the forecast period.

The market is a dynamic and evolving landscape, teeming with a diverse range of traditional and ethnic snacks. Companies like Prataap Snacks Ltd. And Bikaji have commercialized the production of common namkeen varieties, such as farsaan, chiwda, sev, neyappam, bhujia, and mathri, which have been a staple in Indian households for generations. With over 1,300 distinct types of Indian snacks currently available, the market caters to a multitude of consumer preferences, encompassing a vast array of flavors, shapes, sizes, textures, scents, bases, and fillings. India also exports approximately 300 different kinds of ethnic savory foods worldwide. In this competitive market, businesses employ various strategies to stay ahead, including innovative product development, pricing strategies, and brand positioning.

Companies focus on profit margin improvement through ingredient cost analysis, texture modification techniques, and water usage optimization. Sustainable packaging and nutritional labeling requirements are increasingly important, as is sales forecasting based on marketing campaign effectiveness and customer satisfaction metrics. Retail display strategies, consumer segmentation, and production process efficiency are also crucial factors. Food safety regulations, product differentiation, process automation technologies, and market share dynamics further shape the market.

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The Indian and ethnic snacks segment was valued at USD 5.08 billion in 2019 and showed a gradual increase during the forecast period.

In the dynamic Indian market, optimizing spice blend for enhanced flavor is essential to capture diverse taste preferences, while improving shelf life through modified atmosphere packaging ensures product freshness. Analyzing consumer preferences for texture in namkeen helps in crafting products that resonate with target segments. Simultaneously, developing sustainable packaging for namkeen products aligns with eco-conscious consumer demands. Implementing efficient supply chain management for namkeen supports faster delivery and reduced costs. Measuring consumer satisfaction with namkeen product attributes provides actionable insights for refinement

The Global Snack Food Market Report is Segmented by Product Type (Frozen Snacks, Savoury Snacks, and More), Ingredient Type (Conventional, Organic/Clean-Label), Packaging Type (Bags/Pouches, Cans, Others), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, and More), and Geography (North America, Europe, Asia-Pacific, South America, and More). The Market Forecasts are Provided in Terms of Value (USD).

The snack food packaging market size is estimated to be worth USD 19.5 billion in 2025 and is anticipated to reach a value of USD 28.5 billion by 2035. Sales are projected to rise at a CAGR of 4.3% over the forecast period between 2025 and 2035. The revenue generated by snack food packaging in 2024 was USD 18.0 billion.

Semi Annual Market Update

Country-wise Insights

Category-wise Insights

This statistic illustrates the growth rate of packaged food industry across India from fiscal year 2010 to fiscal year 2020. The growth rate of packaged food industry across India was estimated to be ** percent from fiscal year 2015 to 2020, up from about **** percent from fiscal year 2010 to fiscal year 2015.

Why was the report written This overview of the consumer and market dynamics of the Indian Savory Snacks sector allows new entrants and established players to gain rapid and comprehensive insight into the current state of the market, and identify the key trends that will drive growth in the coming years. What is the current market landscape and what is changing The most important motivation by far is Fun & Enjoyment, which motivates consumers to Snack between meals purely for the enjoyment of its taste and to experience new flavors. What are the key drivers behind recent market changes While Fun & Enjoyment is the most important motivation amongst Savory Snacks consumers in India, they also seek Snack products that help them create special moments of relaxation and recuperation, either during or after working hours. What makes this report unique and essential to read This report brings together consumer insight and market data to provide a comprehensive brief of the Indian Savory Snacks sector. This allows for the rapid identification of key growth opportunities across seven Savory Snacks categories and their packaging. Read More

The global healthy snack market, valued at $95.62 billion in 2025, is projected to experience robust growth, driven by increasing health consciousness among consumers and the rising prevalence of chronic diseases. A Compound Annual Growth Rate (CAGR) of 5.1% from 2025 to 2033 indicates a significant expansion, with the market expected to exceed $150 billion by the end of the forecast period. Key drivers include the growing demand for convenient, nutritious alternatives to traditional snacks, the increasing popularity of plant-based and organic products, and the proliferation of functional snacks enriched with vitamins, minerals, and probiotics. Significant market segmentation exists across distribution channels (supermarkets/hypermarkets, convenience stores, online) and product categories (savory, bakery, fruit, dairy, others), offering diverse opportunities for market players. The online channel is experiencing rapid growth, fueled by e-commerce expansion and the convenience of home delivery. Within product segments, the savory and fruit categories are exhibiting strong growth, driven by innovative product launches and consumer preferences for healthier options. However, challenges remain, including fluctuations in raw material prices, intense competition, and stringent regulatory requirements. The competitive landscape is highly fragmented, with numerous established players and emerging brands vying for market share. Companies like Mondelez International, PepsiCo, General Mills, and Nestle are leveraging their established brand recognition and extensive distribution networks to maintain their leading positions. However, smaller, agile companies are innovating with new product formulations and sustainable packaging solutions to capture market share. Successful strategies include focusing on product differentiation through natural ingredients, unique flavors, and health-focused marketing campaigns. Regional variations in consumer preferences and dietary habits influence market growth, with North America and Europe currently holding significant market shares, while APAC is expected to witness substantial growth fueled by increasing disposable incomes and changing lifestyles in key economies like China and India. The continuous evolution of consumer preferences, coupled with technological advancements in food processing and packaging, will continue to shape the trajectory of the healthy snack market in the coming years.

The Indian food easy-open ends market is poised for significant growth, driven by escalating demand for convenience foods and a rising preference for tamper-evident packaging. Between 2019 and 2024, the market likely experienced robust growth, influenced by factors like increasing urbanization, changing consumer lifestyles, and the expanding organized retail sector. While precise figures for market size and CAGR are unavailable, assuming a conservative 8% CAGR based on similar packaging segments in India, we can project substantial growth through 2029. This growth will be further fueled by the increasing adoption of easy-open ends in various food categories, including processed foods, dairy products, and beverages. The market's segmentation likely includes materials like aluminum and plastic, with aluminum potentially commanding a larger share due to its strength and recyclability. Key players are expected to be both global and domestic companies, focusing on innovation and cost-effective solutions to enhance their market position. Regional variations are expected, with larger metropolitan areas and high-population density regions showing more rapid adoption. The forecast period (2025-2033) promises even faster expansion, as consumer expectations for convenient, safe, and sustainable packaging continue to rise. Government regulations promoting food safety and environmental responsibility will also play a vital role in shaping the market trajectory. Challenges may include fluctuating raw material prices and the need for continuous innovation to meet evolving consumer preferences. However, the long-term outlook for the Indian food easy-open ends market remains optimistic, with considerable potential for sustained growth throughout the forecast period, driven by a confluence of demographic, technological, and regulatory factors. The market is likely to see increased investment in advanced packaging technologies and sustainable materials to meet the increasing demands of consumers and align with global sustainability trends.

The Asia-Pacific Snack Food Market Report is Segmented by Product Type (Frozen Snacks, Savory Snacks, and More), Category (Conventional and Organic/Clean-Label), Packaging Type (Bags/Pouches, Jars, and More), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, and More), and Country (China, India, Japan, South Korea, Australia, Indonesia, and More). The Market Forecasts are Provided in Terms of Value (USD).