The internet penetration rate in India rose over 55 percent in 2025, from about 14 percent in 2014. Although these figures seem relatively low, it meant that more than half of the population of 1.4 billion people had internet access that year. This also ranked the country second in the world in terms of active internet users. Internet availability and accessibility By 2021, the number of internet connections across the country tripled with urban areas accounting for a higher density of connections than rural regions. Despite incredibly low internet prices, internet usage in India has yet to reach its full potential. Lack of awareness and a tangible gender gap lie at the heart of the matter, with affordable mobile handsets and mobile internet connections presenting only a partial solution. Reliance Jio was the popular choice among Indian internet subscribers, offering them wider coverage at cheap rates. Digital living Home to one of the largest bases of netizens in the world, India is abuzz with internet activities being carried out every moment of every day. From information and research to shopping and entertainment to living in smart homes, Indians have welcomed digital living with open arms. Among these, social media usage was one of the most common reasons for accessing the internet.

Graph and download economic data for Internet users for India (ITNETUSERP2IND) from 1990 to 2022 about internet, India, and persons.

In response to a survey on AI usage among internet users in India conducted between August 2024 and February 2025, nearly half of all respondents considered AI-generated information somewhat accurate. Contrariwise, about 18 percent found AI responses to their queries to be inaccurate. Fact-checking and identifying misinformation have grown increasingly necessary with the growing popularity of AI-assisted online searches.

As reported in a survey on AI usage among internet users in India conducted between August 2024 and February 2025, 66 percent of respondents said they used AI platforms primarily to find information. The next most popular use cases were finding information not available via search engines and summarizing documents.

As indicated by a survey on AI usage in India, ChatGPT was the most popular AI platform used to search for information as of February 2025. Perplexity was the next most popular among Indian internet users, evident in nine percent of the responses. However, a significant share of internet users in India remained wary of AI platforms and chose to look up information using Google and other search engines.

Individuals using the Internet (% of population) in India was reported at 55.9 % in 2022, according to the World Bank collection of development indicators, compiled from officially recognized sources. India - Individuals using the Internet (% of population) - actual values, historical data, forecasts and projections were sourced from the World Bank on June of 2025.

Between January and August 2024, India accounted for 21 percent of the downloads of the top 50 AI apps worldwide. However, this did not translate to high revenue generation since most users in India used the free version of AI platforms. The Latin American region held the next highest share of downloads, followed by Europe during the same period.

According to the 2024 Digital Quality of Life index covering 121 countries, India's rank dropped to 60, scoring an average of 0.47 points across five digital aspects. While the country moved up the ranks on the internet affordability and electronic security pillars that year, it saw a decline across the other three aspects that had been its strength in 2023.

The India online food delivery market size was valued at USD 45.15 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 320.31 Billion by 2033, exhibiting a CAGR of 23.10% from 2025-2033. The online food delivery market in India is expanding, driven by the growing usage of smartphones, inflating disposable incomes and familiarity with international cuisines, and rising delivery-only models that reduce fixed costs associated with real estate, décor, and front-end personnel compared to traditional brick-and-mortar restaurants.

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India Online Fashion Retail Market Size 2025-2029

The india online fashion retail market size is forecast to increase by USD 36.01 billion at a CAGR of 22.2% between 2024 and 2029.

The market presents significant growth opportunities for global investors, driven by the rapid expansion of the digital economy. Key factors fueling market expansion include the increasing penetration of the internet and smartphones, which has led to a surge in online shopping. India's social media user base is also on the rise, creating new avenues for fashion brands to engage with consumers and build brand awareness. However, the market is not without challenges. Payment barriers remain a significant hurdle, with a large portion of the population still unbanked or underbanked. To capitalize on market opportunities and navigate these challenges effectively, companies must focus on providing seamless payment options, enhancing the online shopping experience, and building strong relationships with local partners. By leveraging these strategies, fashion retailers can tap into India's vast consumer base and establish a strong presence in this dynamic and growing market.

What will be the size of the India Online Fashion Retail Market during the forecast period?

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The online shopping market, driven by e-commerce sales, has become a significant channel for consumers to purchase wardrobe essentials. The apparel industry, influenced by nuclear families and increasing internet penetration, is a key contributor to this trend. Omnichannel retailing, which integrates online and offline shopping experiences, is a dominant strategy for key companies. Synthetic pesticides and ethical fashion are emerging concerns in the sector, with consumers increasingly preferring organic cotton and sustainable production methods. Digital payment systems and smartphone usage among the urban population with disposable incomes have facilitated seamless transactions. Key participants in the market include companies focusing on providing a wide range of apparel offerings and innovative shopping experiences. The shift towards omnichannel retailing and ethical fashion is expected to continue shaping the market dynamics.

How is this market segmented?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments. ProductApparelFootwearBags and accessoriesGenderWomenMenChildrenGeographyNorth AmericaEuropeMiddle East and AfricaAPACIndiaSouth AmericaRest of World (ROW)

By Product Insights

The apparel segment is estimated to witness significant growth during the forecast period.

The Indian apparel market exhibits a consistent expansion, driven by consumer preferences for fashionable and comfortable clothing. Retailers cater to diverse segments by marketing products tailored to their demands. The online fashion retail sector encompasses various categories, including tops, bottoms, intimates, sleepwear, and children's apparel. Top wear apparel comprises tops, blouses, dresses, casual shirts, formal shirts, T-shirts, sweaters, sweatshirts, tank tops, and vests. Bottom wear consists of trousers, jeans, jeggings, pants, shorts, and skirts. Intimates and sleepwear include pajamas, bathrobes, shapewear, slips, socks, underwear, and briefs. Children's and infant apparel offer cloth diapers, blanket slippers, sunsuits, socks, and booties. Internet penetration and the rise of online shopping portals have significantly influenced the market, enabling omnichannel retailing. Fair labor practices and urban population growth are key parameters shaping the industry. Ethnic fusion wear and sustainable fashion trends are gaining popularity, with an increasing focus on recycled materials such as nylon and polyester. Casual wear and formal wear are popular fashion categories, with sneaker culture and street-style pieces influencing the market. Smartphone users and digital payment systems facilitate seamless shopping experiences. The apparel industry is also addressing concerns related to water and energy consumption by adopting functional clothing, organic cotton, low-impact dyes, and sustainable fashion practices. Ethical fashion is a growing trend, with consumers prioritizing brands that uphold fair labor practices and use recycled materials. The market landscape is competitive, with multiple key participants offering various fashion categories and price points. Key companies include fashion designers, organized retailers, and e-commerce platforms. The market's evolution is influenced by various factors, including consumer preferences, urbanization, and technological advancements.

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The Apparel segment was va

The results might surprise you when looking at internet users that are active on social media in each country.

The number of internet users in India was forecast to continuously increase between 2024 and 2029 by in total ***** million users (+***** percent). After the fifteenth consecutive increasing year, the number of users is estimated to reach *** billion users and therefore a new peak in 2029. Notably, the number of internet users of was continuously increasing over the past years.Depicted is the estimated number of individuals in the country or region at hand, that use the internet. As the datasource clarifies, connection quality and usage frequency are distinct aspects, not taken into account here.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to *** countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of internet users in countries like Nepal and Pakistan.

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India HVAC Systems Market Size 2025-2029

The India HVAC systems market size is forecast to increase by USD 3.5 billion at a CAGR of 10.5% between 2024 and 2029.

The market is witnessing significant growth due to the increasing demand for temperature control solutions in various applications such as industrial facilities, warehouses, healthcare services, educational institutions, offices, airports, retail spaces, and shopping centers. The telecommunication sector is also driving the market's growth due to the need for reliable and efficient cooling systems for their data centers. Inverter HVAC systems are gaining popularity due to their energy efficiency and cost savings. 
Modern HVAC systems are being installed in constructions and retrofitted in existing ones to reduce energy consumption and greenhouse gas emissions. Smart HVAC systems with automatic temperature control are becoming increasingly preferred due to their ability to optimize energy usage and enhance indoor air quality. The need for high R&D investment to develop advanced and energy-efficient HVAC systems is also fueling market growth.

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The market is witnessing significant growth due to various factors. Energy savings and efficiency are key priorities for building owners and managers in both residential and commercial sectors. Energy regulations are increasingly stringent in India, with a focus on energy-efficient buildings and sustainable practices. The Indian government's Energy Conservation Building Code (ECBC) sets minimum energy efficiency standards for new commercial buildings, driving demand for energy-efficient HVAC systems. 
Smart HVAC technologies are gaining popularity in the Indian market. These systems use AI-based automated solutions for temperature control, optimizing energy usage, and improving indoor air quality. The telecommunication sector is a significant adopter of these technologies due to the need for reliable climate control in data centers. Internet of Things (IoT) sensors are transforming sustainable buildings by enhancing the efficiency of both residential properties and indoor and outdoor areas through advanced Internet of Things technologies.
Warehouses and industrial facilities require heating systems to maintain optimal working conditions. The market is witnessing growth in sectors such as shopping centers, industrial facilities, and warehouses. Shopping centers require advanced cooling systems to maintain comfortable temperatures and high indoor air quality. Industrial facilities and warehouses need heating systems to maintain optimal working conditions and ensure productivity. 
In conclusion, the market is growing due to increasing energy regulations, a focus on energy efficiency, and the adoption of smart HVAC technologies. The market caters to various property types, including residential, commercial, and industrial properties, and is witnessing growth in sectors such as shopping centers, industrial facilities, and warehouses. Building owners and managers are prioritizing energy savings and efficiency, driving demand for energy-efficient HVAC systems.

How is this market segmented and which is the largest segment?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Application

  Non-residential
  Residential


Type

  Centralized
  Decentralized


Installation Sites

  New installation
  Retrofit


Equipment

  Heat Pump
  Furnace
  Unitary Heaters
  Boilers
  Air Purifier
  Dehumidifier
  Air Handling Units
  Ventilation Fans
  Air Conditioning
  Chillers
  Cooling Towers
  Others


Distribution Channel

  Direct Sales
  Distributors
  Online Retail


Geography

  APAC

    India

By Application Insights

The non-residential segment is estimated to witness significant growth during the forecast period. The non-residential sector, comprising commercial and industrial HVAC systems, is the leading segment in the market, projected to expand at a consistent pace during the forecast period. The expansion of this market segment is mainly attributed to the burgeoning construction sector, increasing infrastructure investments, and rising demand for commercial office spaces. The demand for office spaces in India is on an upward trajectory and is anticipated to persist throughout the forecast period. Factors fueling this trend include India's rapid urbanization and the implementation of favorable policies to boost the commercial real estate sector. In commercial HVAC, there is a growing emphasis on energy-saving products, adherence to HVAC regulations, and energy efficiency, as represented by the SEER2 rating.

Additionally, there is a growing concern for

The Report Covers Market Growth and Share of Cosmetic Industry in India and is Segmented by Product Type (Color Cosmetics and Hair Styling and Coloring Products) and by Distribution Channel (Hypermarkets/Supermarkets, Specialty Stores, Pharmacy and Drug Stores, Online Retail Stores, and Other Distribution Channels). The Report Offers Market Size and Values in (USD Million) During the Forecasted Years for the Above Segments.

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India Used Car Market Size 2025-2029

The India used car market size is forecast to increase by USD 33.43 billion at a CAGR of 12.9% between 2024 and 2029.

The used car market presents a significant growth opportunity for businesses and investors alike, driven by several key factors. Firstly, the excellent value for money proposition of used cars continues to attract consumers, particularly in the current economic climate. This trend is further bolstered by the increasing preference for flexible mobility solutions, such as car subscription services, which offer the benefits of car ownership without long-term commitment. Furthermore, the emergence of car subscription services has added a new dimension to the market, offering flexibility and convenience to consumers. Another trend is the growing use of 3D printing in passenger car manufacturing, which offers benefits such as reduced production time and lower costs. However, this market is not without its challenges. The rise of e-commerce platforms and digital marketplaces has intensified competition, necessitating improved touchpoint management and customer experience to differentiate offerings.
Additionally, regulatory changes and evolving consumer expectations around vehicle safety and emissions standards pose ongoing challenges for market participants. To capitalize on opportunities and navigate these challenges effectively, companies must stay abreast of market trends, invest in digital transformation, and prioritize customer satisfaction.

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The used car market continues to evolve, driven by shifting consumer preferences and advancements in automotive technology. Buying a used car is a popular choice for many, with the process increasingly influenced by digital tools and data-driven insights. Safety features and connectivity are key considerations, as consumers seek assurance and convenience. Car advertising and marketing strategies reflect these trends, highlighting the benefits of pre-owned vehicles in the connected car ecosystem. Autonomous vehicle development and the rise of mobility solutions, such as car sharing services, further impact the market.
Hybrid car adoption continues to grow, contributing to changing depreciation rates and valuation dynamics. Repair and auction services remain essential components of the used car market, providing critical touchpoints in the customer journey. Overall, the used car market is a dynamic and evolving landscape, shaped by consumer needs, technological advancements, and industry trends. Diesel engines are losing favor due to environmental concerns and stricter regulations. EV charging stations and battery technology are advancing, with the Internet of Things (IoT) playing a significant role in optimizing charging and battery management.

How is this market segmented?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Channel

  Offline
  Online


Vehicle Type

  Compact car
  Mid size
  SUV


Type

  Petrol
  Diesel
  Others


Geography

  India

By Channel Insights

The offline segment is estimated to witness significant growth during the forecast period. The used car market in the global context is characterized by the significant presence of offline channels, which accounted for the largest market share in 2024. These channels consist of dealership chains and OEM-affiliated dealerships. Offline channels offer various advantages, including safeguards and guarantees for the original seller, smooth vehicle ownership transfer through local government tie-ups, and transparency about timelines and fees. Organized used car companies often provide technical expertise and capital support to customers. Furthermore, they have partnerships with financiers to offer better financing options, including NBFCs. Consumer reports play a crucial role in the used car market, influencing consumer decisions through data analytics, car safety ratings, and personalized recommendations based on automotive technology, fuel efficiency, environmental concerns, hybrid vehicles, electric vehicles, and maintenance records.

Car auctions, used car warranties, and car loan options are essential aspects of the used car market. Car financing, vehicle maintenance, and car value are crucial factors for consumers in the used car market. The market is expected to grow due to the increasing demand for used cars, advancements in automotive technology, and the growing popularity of electric and hybrid vehicles.

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The Offline segment was valued at USD 23903.00 million in 2019 and showed a gradual increase during the

The India online food delivery market, valued at USD 48.07 Billion in 2024, has seen substantial growth, offering access to a diverse range of cuisines and dining options. The market is expected to grow at a compound annual growth rate (CAGR) of 27.30% from 2025 to 2034, potentially reaching USD 537.23 Billion by 2034, as delivery platforms adopt eco-friendly packaging and sustainable practices to appeal to environmentally conscious consumers.

56.8% of the world’s total population is active on social media.

Gen Z and Millennials are the biggest social media users of all age groups.

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India Perfume Market Size 2025-2029

The India perfume market size is forecast to increase by USD 2.19 billion, at a CAGR of 17.9% between 2024 and 2029.

The Perfume Market in India is segmented by end-user (women, men), distribution channel (offline, online), product (mass, premium), type (Eau de Parfum (EDP), Eau de Toilette (EDT), Eau de Cologne (EDC), perfume oils/attars), and geography (India). This segmentation highlights the market's growth, fueled by increasing consumer interest in personal grooming, rising disposable incomes, and the popularity of both traditional perfume oils/attars and premium fragrances, with offline channels dominant but online platforms rapidly expanding, especially among urban women and men.
The perfume market in India is growing steadily within the global fragrance landscape, driven by rising consumer demand for premium scents and the expansion of e-commerce platforms. Shifts in consumer behavior, particularly among younger buyers seeking unique and personalized fragrances, are reshaping the market, while technological advancements in online retail are making perfumes more accessible than ever.
This report provides a clear view of the market, detailing its current size, growth forecasts through 2029, and key segments like luxury perfumes and mass-market offerings. It's built for practical business use - whether for refining strategies, engaging customers, or optimizing operations - with data on market value and distribution channels like online and offline retail. A key trend is the growing popularity of niche, artisanal fragrances, though a persistent challenge is the fierce competition from international brands, which complicates local market share. For businesses looking to compete in India's dynamic perfume market and the broader global fragrance industry, this report offers valuable insights to navigate consumer trends and competitive pressures, ensuring smarter decisions in a crowded and evolving space.

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The market encompasses a wide range of cosmetic products, including traditional perfume variants and fragrance-infused essential oils, as well as emerging trends such as fragrance-infused essential oils and custom-made fragrances. The market's growth is driven by various factors, including the increasing disposable income of consumers, the rise of e-commerce platforms, and the influence of endorsements from millennial population icons. Personal grooming remains a priority for individuals worldwide, leading to a steady demand for perfumes and other fragrance-infused products. The market's size is significant, with reliable data indicating consistent consumer spending on perfumes and related items.
Innovative packaging and premium perfume bottles continue to attract consumers, while the trend towards natural perfumes and unisex fragrances adds to the product diversification. Living standards and consumer preferences are shaping the market's direction, with an increasing focus on synthetic chemicals and their impact on health leading some consumers to seek out natural alternatives. Beauty salons and perfumeries remain key channels for perfume sales, but e-commerce platforms are gaining popularity due to their convenience and accessibility. Overall, the perfume market is a dynamic and evolving industry that continues to capture the attention and interest of consumers worldwide.

How is this market segmented and which is the largest segment?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

End-user

  Women
  Men


Distribution Channel

  Offline
  Online


Product

  Mass
  Premium


Type

  Eau de Parfum (EDP)
  Eau de Toilette (EDT)
  Eau de Cologne (EDC)
  Perfume Oils/Attars


Geography

  India

By End-user Insights

The women segment is estimated to witness significant growth during the forecast period. The perfume market is experiencing growth due to various factors, including the increasing number of working women and their rising disposable income. According to The World Bank Group, the percentage of female employment in services increased from 50.1% in 2010 to 53.1% in 2022. This demographic shift, coupled with the desire to look professional and presentable in the workplace, has led to an increase in expenditure on personal care products such as perfumes. Consumer spending on cosmetic products, including perfumes, is on the rise in both developed and developing countries. Factors contributing to this trend include fashion trends, significant endorsements, and product diversification. Technological innovations, such as alcohol-free, fragrance-infused essential oils and touchless scent devices, are also gaining popul

The India Taxi Market is Segmented by Booking Type (Online Booking and Offline Booking), by Service Type (Ride-Hailing and Ride-Sharing), and by Vehicle Type (Motorcycles, Cars, and Other Vehicle Types (Vans)). The Report Offers the Market Size and Forecast in Value (USD) for all the Above Segments.