The Infographic Maker market has emerged as a vital segment within the broader landscape of graphic design and content creation tools, allowing businesses, educators, and content creators to transform complex information into visually appealing and easily digestible graphics. As organizations increasingly rely on da

Visual Content Market Outlook

According to our latest research, the global visual content market size reached USD 66.2 billion in 2024, reflecting robust expansion driven by the growing digital ecosystem and the rising adoption of visual storytelling across industries. The market is registering a strong CAGR of 9.8% and is forecasted to reach USD 147.2 billion by 2033. This impressive growth trajectory is primarily propelled by the increasing demand for engaging, high-quality visual content in marketing, education, entertainment, and e-commerce, as organizations and individuals alike recognize the unparalleled impact of visuals in capturing attention and conveying information efficiently.

One of the most significant growth factors in the visual content market is the surging adoption of digital marketing strategies across diverse industries. Brands and businesses are increasingly leveraging visual content such as images, videos, infographics, and animations to enhance their digital presence, improve brand recall, and boost customer engagement. The proliferation of social media platforms like Instagram, TikTok, and YouTube has further intensified the need for visually appealing content, as these platforms prioritize visuals in their algorithms and user experiences. Moreover, the shift towards mobile-first content consumption has made bite-sized, visually rich formats such as GIFs and short videos indispensable for marketers aiming to capture and retain the fleeting attention of modern consumers. This trend is expected to continue driving the demand for visual content, as organizations seek innovative ways to differentiate themselves in a crowded digital landscape.

Another critical driver for the visual content market is the rapid advancement in content creation technologies, including artificial intelligence (AI), machine learning, and augmented reality (AR). These technologies have democratized the creation of high-quality visual assets, enabling even small businesses and individual content creators to produce professional-grade visuals without extensive technical expertise or large budgets. AI-powered tools can now automate tasks such as image enhancement, video editing, and content personalization, significantly reducing production times and costs. Additionally, the integration of AR and interactive visuals is opening new avenues for immersive storytelling, particularly in sectors like education, entertainment, and e-commerce. As these technologies continue to evolve, they are expected to further accelerate the adoption of visual content across a broader range of applications and end-users.

The increasing importance of data-driven decision-making is also fueling the growth of the visual content market. Organizations are leveraging visual analytics and infographics to simplify complex data sets and facilitate more effective communication of insights to stakeholders. Infographics and data visualizations have become essential tools for businesses, educators, and media organizations seeking to present information in a clear, compelling, and easily digestible manner. This trend is particularly pronounced in sectors such as publishing, finance, and healthcare, where the ability to quickly interpret and act on data is critical. As the volume and complexity of data continue to grow, the demand for visually intuitive content formats is expected to rise correspondingly, further boosting the market.

From a regional perspective, North America currently dominates the visual content market, accounting for the largest revenue share in 2024, followed closely by Europe and Asia Pacific. The strong presence of leading technology companies, high internet penetration, and a mature digital advertising ecosystem have positioned North America at the forefront of visual content innovation and adoption. However, Asia Pacific is emerging as the fastest-growing region, driven by rapid digital transformation, increasing smartphone usage, and the explosive growth of social media platforms. Meanwhile, Europe continues to demonstrate steady growth, supported by a robust creative economy and widespread adoption of visual content in education and publishing. Latin America and the Middle East & Africa are also witnessing notable growth, albeit from a smaller base, as digital infrastructure improves and businesses increasingly recognize the value of visual content in engaging diverse audiences.

Snapshot img

Visual Content Market Size 2025-2029

The visual content market size is forecast to increase by USD 1.24 billion at a CAGR of 5.1% between 2024 and 2029.

The market, encompassing digital stock images and software-generated graphics, continues to experience significant growth In the US. Key drivers include the increasing demand for digital content in various sectors such as real estate, education, and digital marketing. A catalyst for this growth is the rising preference for visuals like 360-degree images and videos. However, the market faces challenges, including limited online video consumption due to slow internet speeds. As digital marketing becomes more prevalent, the need for high-quality, visually engaging content is increasingly important. This trend is expected to continue, with advancements in technology further enhancing the potential of visual content to captivate audiences and drive engagement.

What will be the Size of the Visual Content Market During the Forecast Period?

Request Free Sample

The market continues to expand as businesses recognize the power of engaging, shareable content to capture audience attention and drive performance. The human brain processes visual information 60,000 times faster than text, making infographics, videos, photos, and interactive visuals effective tools for conveying complex information and boosting brand awareness. For example, a brand may include a CTA in an infographic, inviting users to sign up for a newsletter or download an e-book. Visual content drives ROI through increased traffic, backlinks, and calls to action. 



Platforms and others provide businesses with a range of image-based and interactive content solutions. As the market evolves, expect to see a continued focus on creating high-quality, shareable visuals that resonate with audiences and deliver measurable results. Visual capitalists are leveraging a variety of formats, including pictures, diagrams, charts, online videos, slide decks, native video, and ultimate guides, to present complex data and insights in an engaging and accessible way.

How is this Visual Content Industry segmented and which is the largest segment?

The industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Product

  Stock images
  Stock video


Application

  Editorial
  Commercial


License Model

  RF
  RM


End-user

  Media and entertainment
  Advertising
  Corporate
  Others


Geography

  North America

    Canada
    US


  Europe

    Germany
    UK
    France
    Italy


  APAC

    China
    India
    Japan


  Middle East and Africa



  South America

By Product Insights

The stock images segment is estimated to witness significant growth during the forecast period.

The market experienced significant growth in 2024, with stock images leading the segment. The proliferation of digital photography, driven by the easy accessibility and affordability of digital single-lens reflex (DSLR) cameras, has contributed to market expansion. Notably, there has been an increasing trend of collaborations among companies, enabling them to broaden their offerings, reach larger audiences, and enhance customer value. The market exhibits minimal price differentiation based on picture resolution due to the transition to mobile and online platforms. The demand for responsive web design has fueled the need for high-quality, small images, leading to advancements in image resolution technology. Visual content encompasses various formats, including infographics, videos, YouTube, Hubspot, and social media, among others.

Get a glance at the Visual Content Industry report of share of various segments Request Free Sample

The stock images segment was valued at USD 3.38 billion in 2019 and showed a gradual increase during the forecast period.

Regional Analysis

North America is estimated to contribute 38% to the growth of the global market during the forecast period.

Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

For more insights on the market share of various regions, Request Free Sample

The North American market holds the largest share In the global visual content industry. The US is the primary contributor to this market's growth due to the increasing demand for video content among commercial consumers. Factors such as enhanced broadband penetration and faster internet speeds facilitate smoother video consumption. Furthermore, the proliferation of social media platforms like Facebook and Instagram In the US fuels market expansion. Visual content encompasses various formats, including infographics, videos, YouTube, Hubspot, and interactive visuals. These ele

65% of the world’s population are visual learners. It makes sense, then, that businesses take advantage of visual content like infographics to hammer their marketing message home.

The Global Digital Content Creation Market Size Was Worth USD 32.49 Billion in 2024 and Is Expected To Reach USD 113.07 Billion by 2034, CAGR of 13.28%.

The interactive content platform market is experiencing robust growth, driven by the increasing need for engaging and effective digital marketing strategies. Businesses across various sectors are adopting interactive content formats like quizzes, polls, calculators, and assessments to enhance user experience, boost engagement, and gather valuable customer insights. The market's expansion is fueled by several factors, including the rising popularity of personalized experiences, the proliferation of mobile devices, and the need for more effective lead generation. While specific market size figures are unavailable, given the presence of numerous established players and the considerable investment in interactive content tools, it's reasonable to estimate the 2025 market size at approximately $2 billion, growing at a Compound Annual Growth Rate (CAGR) of 15% over the forecast period (2025-2033). This projection accounts for factors such as increased adoption across various industries (e.g., education, marketing, and e-commerce) and ongoing technological advancements. Key restraints could include the initial investment cost for some platforms and the need for technical expertise to develop sophisticated interactive content. The competitive landscape is diverse, with a mix of established players like SurveyMonkey and emerging companies such as Outgrow and Ceros. The market shows segmentation based on content type (e.g., quizzes, calculators, surveys), deployment model (cloud-based vs. on-premise), and industry verticals. North America and Europe currently dominate the market, but significant growth opportunities exist in Asia-Pacific and other emerging regions as businesses in these areas increasingly adopt digital marketing and prioritize customer engagement. This expansion is further fueled by continuous advancements in artificial intelligence (AI) and machine learning (ML), enabling personalized interactive experiences that enhance user engagement and data analysis capabilities. Therefore, the interactive content platform market presents a lucrative opportunity for companies with innovative solutions and a strategic approach to market penetration.

The LLM in Content Creation Market is estimated to reach USD 75.5Bn By 2034, Riding on a Strong 40.6% CAGR throughout the forecast period.

The content marketing market, valued at $588.12 million in 2025, is experiencing robust growth, projected to expand at a compound annual growth rate (CAGR) of 13.9% from 2025 to 2033. This expansion is driven by several key factors. Businesses increasingly recognize the power of engaging content to build brand awareness, generate leads, and establish thought leadership. The rise of digital platforms, including blogging, video marketing, and interactive infographics, provides diverse channels for content distribution, fueling market growth. Furthermore, the increasing sophistication of content marketing analytics allows for data-driven optimization, improving return on investment (ROI) and encouraging further adoption. The retail, automotive, and financial services sectors are leading adopters, leveraging content to engage target audiences and drive sales. However, challenges remain. Competition for audience attention is fierce, requiring continuous innovation in content formats and strategies. Measuring the effectiveness of content marketing across diverse platforms can be complex, hindering accurate ROI assessment for some businesses. Additionally, maintaining consistent high-quality content creation can be resource-intensive, posing a barrier for smaller companies. Despite these challenges, the overall market outlook is positive, fueled by ongoing technological advancements and the expanding use of content marketing across various industries. The diversification of content platforms and objectives—from lead generation to establishing thought leadership—suggests a robust and adaptable market poised for significant future growth. The increasing adoption of advanced analytics tools and AI-driven content optimization will continue to shape the market trajectory, making data-driven strategies essential for success.

Market.us announces the publication of its most recently generated research report titled, “Global Taurine Market by Product Type (Food Grade, and Pharmaceutical Grade), By Application (Health Care Products, Pet Food Beverage, and Others) and by Region – Global Forecast to 2028.”, Which offers a holistic view of the global Taurine market through systematic segmentation that covers every aspect of the target market.

The global Taurine market is projected to be US$ 218.4Mn in 2018 to reach US$ 419.0 Mn by 2028 at a CAGR of 6.7%. Read More

Dental Curing Lights Market Research Report Analysis by Product Type (LED Dental Curing Lights, Halogen Dental Curing Lights, Plasma Arc Dental Curing Lights)

The Global Healthcare Digital Content Creation Market size is expected to reach $44.93 billion by 2032, rising at a market growth of 21.8% CAGR during the forecast period. Digital content supports telehealth consultations, enhances remote care delivery, and facilitates ongoing professional developme

Market.us announces publication of its most recently generated research report titled, “Global Glucagon Market by Product Type (Kits, Injection, Powder/Solution), By Application (Emergency Use, General Use, Diagnostic & Motility, Cardiogenic Shock, Other Applications) and by Region – Global Forecast to 2028.”, which offers a holistic view of the Global Glucagon Market through systematic segmentation that covers every aspect of the target market.

The Global Glucagon Market is projected to be US$ 461.0 Mn in 2019 to reach US$ 837.0 Mn by 2029 at a CAGR of 6.2%. Read More

Qatar Facility Management Market Size, Share & Analysis 2022 By Service, By Application (Industrial, Commercial & Residential), Competition Forecast & Opportunities,

Anti-lock Braking System Market Trends, Expected to Reach US$ 105.8 billion by 2030

Snapshot img { margin: 10px !important; } The infographic below contains key findings from our industrial fans and blowers market analysis

Want a bigger picture? Try a FREE sample of this report now!

See the complete table of contents and list of exhibits, as well as selected illustrations and example pages from this report.

Overview of the global industrial fans and blowers market

Technavio’s research analysis on the global industrial fans and blowers market identifies that the growth in the industrial sector will be one of the major factors that will have a positive impact on the growth of the market. The industrial sector has witnessed a rapid growth over the last few years. Countries such as China, Japan, India, Qatar, Saudi Arabia, and Oman are the major contributors to the growth of the industrial sector. Moreover, developing countries like China and India are largely investing in industrial development to attract more foreign investments to their countries. For instance, the government of India has introduced the 'Make in India' initiative that offers tax exemptions to foreign companies that set up their manufacturing units in India. Also, other developing countries like China and Indonesia have similar initiatives to increase their economies. These initiatives provide increased assistance in the promotion of industrial growth and will fuel the need for fans and blowers. Our market research analysts predict that this market will register a revenue of more than USD 2.5 billion by 2021.

The rise of the renewable energy capacities is one of the key trends that will contribute to the growth of this market in the forthcoming years. Rising environmental concerns over CO2 emissions from the burning of fossil fuels to generate electricity have compelled several countries to switch to renewable sources of energy such as solar, wind, and tidal. Fossil fuels are one of the main contributors of CO2 emissions across the world. This has increased the focus to cleaner fuel sources such as renewables. Owing to the increased dependence of wind and solar power plants on industrial fans for the cooling of generators and inverters, the growth of the renewable capacities across the world will result in an increased demand for industrial fans in the coming years.

Competitive landscape and key vendors

The industrial fans and blowers market consists of numerous global, regional, and local manufacturers. The vendors are increasingly concentrating on innovation and technology and competitive pricing to gain the competitive leverage. Vendors are also focusing on aftermarket service networks to expand their global presence.

The leading vendors in the market are –

ebm-papst
Fläkt Woods Group
Greenheck Fan
Howden Group

The other prominent vendors in the market are Acme Engineering & Manufacturing, Air King America, Continental Blower, CG Power and Industrial Solutions Limited, DongKun Industrial, Gardner Denver, Hürner-Funken, LOREN COOK COMPANY, Nidec, and Wuhan General Group.

Get more value with Technavio’s INSIGHTS subscription platform! Gain easy access to all of Technavio’s reports, along with on-demand services. Try the demo

Segmentation by product and analysis of the industrial fans and blowers market

Industrial fans
Industrial blowers

During 2016, the industrial fans segment accounted for the major shares of the industrial fans and blowers market. Factors such as the increased usage of industrial fans for sectors like de-dusting, paint booths, agriculture and silos, boilers and ovens, textile, wood and paper, and microchips will contribute to the growth of this industry segment in the coming years.

Geographical segmentation and analysis of the industrial fans and blowers market

Americas
APAC
EMEA

This market study estimates that in terms of geographic regions, APAC will be the major revenue contributor to the industrial fans and blowers market throughout the forecast period. The increasing demand for industrial fans and blowers from food and beverage, power, and automotive industries in the countries such as China and India will drive the growth of the market in the region.

Key questions answered in the report include

​What will the market size and the growth rate be in 2021?
What are the key factors driving the global industrial fans and blowers market?
What are the key market trends impacting the growth of the global industrial fans and blowers market?
What are the challenges to market growth?
Who are the key vendors in the global industrial fans and blowers market?
What are the market opportunities and threats faced by the vendors in the global industrial fans and blowers market?
Trending factors influencing the market shares of the Americas, APAC, and EMEA.
What are the key outcomes of the five forces analysis of the global indust

The digital content creator market share is predicted to witness an impressive CAGR of 13.4% over the forecasted period of 2023 to 2033. The market share is estimated to reach a value of nearly US$ 14871.6 million by 2033, increasing from US$ 4216.5 million in 2023.

What is the Performance of Digital Content Creator Market in Different Geographical Regions?

A field experiment with single factor design was used. We compared four official messages communicated online by the municipality of Evergem. The communication team of the municipality provided us with all of the messages they had communicated to the public. We selected four that were representative of their overall communication and which differed in terms of content and format. For this study, we gathered data from local residents in and around the affected area. A total of 529 respondents took part in the experiment. Two sampling methods were used to gather participants. First, a market research company recruited a representative sample of 387 inhabitants of the Ghent Canal Zone and its immediate environment. In addition, a convenience sample of 142 respondents took part in the study. These respondents were recruited by posting the survey link on Facebook and Twitter, mainly in online communities for members living in the affected area.