In 2021, the size of the global automotive infotainment market reached a value of 41.12 billion U.S. dollars. It is projected that the market size will increase with a compound annual growth rate (CAGR) of 9.44 percent from 2022 to 2027, reaching the size of 70.22 billion U.S. dollars in 2027.

The automotive infotainment market size was valued at USD 25.6 billion in 2024 and is expected to reach USD 61.2 billion by the end of 2037, growing at a CAGR of 6.6% during the forecast period from, 2025–2037. Asia Pacific automotive infotainment market is projected to register staggering growth with a 35.8% revenue share.

The Automotive Infotainment Systems Market report segments the industry into Installation Type (In-dash Infotainment, Rear-seat Infotainment), Vehicle Type (Passenger Cars, Commercial Vehicles), and Geography (North America, Europe, Asia-Pacific, Rest of the World). Five years of historical data and five-year forecasts are included.

According to Cognitive Market Research, the global In-vehicle Infotainment market size is USD 28.3 billion in 2024 and will expand at a compound annual growth rate (CAGR) of 11.6% from 2024 to 2031. Market Dynamics of In-vehicle Infotainment Market

Key Drivers for In-vehicle Infotainment Market

Integration of Connectivity Features such as In-vehicle Calling and Data Connectivity-One of the main reasons the In-vehicle Infotainment market is evolving with a strong emphasis on integrating advanced connectivity features like in-vehicle calling and data connectivity. These enhancements are reshaping the driving experience by allowing seamless communication and access to digital services while on the road. In-vehicle calling enables hands-free communication, enhancing driver safety and convenience. Meanwhile, integrated data connectivity provides access to real-time navigation updates, streaming services, and IoT functionalities, transforming vehicles into mobile hubs of Connectivity. Automakers and tech firms are collaborating to develop robust platforms that support these features, ensuring compatibility with smartphones and other devices. This integration not only meets consumer demand for Connectivity but also sets the stage for future innovations such as vehicle-to-everything (V2X) communication and autonomous driving capabilities, promising a more connected and efficient transportation ecosystem.
Demand for Vehicle Telematics for Automotive Infotainment Systems to drive the In-vehicle Infotainment market's expansion in the years ahead.

Key Restraints for In-vehicle Infotainment Market

Potential security breaches and data hacking pose a serious threat to the In-vehicle Infotainment industry.
The market also faces significant difficulties related to personal IDs and payment transactions.

Introduction of the In-vehicle Infotainment Market

The in-vehicle infotainment (IVI) market is a rapidly evolving segment within the automotive industry, driven by advancements in technology and increasing consumer demand for enhanced driving experiences. IVI systems integrate entertainment, navigation, communication, and information services, providing a seamless interface between the driver, passengers, and the vehicle. The incorporation of advanced technologies such as touchscreens, voice recognition, and connectivity solutions, including Bluetooth, Wi-Fi, and smartphone integration, characterizes this market. Factors such as the rising popularity of connected cars, growing smartphone usage, and increasing consumer expectations for real-time information and entertainment on the go are propelling the market.

Automotive Infotainment Market size was valued at USD 8.8 billion in 2023 and is poised to grow from USD 9.72 billion in 2024 to USD 21.44 billion by 2032, growing at a CAGR of 10.4% during the forecast period (2025-2032).

The global in-vehicle infotainment market was valued at USD 20.50 billion in 2021 and is expected to grow at a CAGR of 10.9% during the forecast period.

In 2023, the In-Car Infotainment Market reached a value of USD 16.4 billion, and it is projected to surge to USD 35.4 billion by 2030.

The North America Automotive Infotainment System Market report segments the industry into Vehicle Type (Passenger Cars, Commercial Vehicles), Product Type (Audio Unit, Display Unit, Navigation Systems, Comprehensive Systems), Installation Type (OEM, Aftermarket), and By Country (United Sates, Canada, Rest of North America). Get five years of historical data and market forecasts.

The global In-vehicle infotainment (IVI) market size is expected to reach USD 27.8 billion in 2024 registering a CAGR of 6.6%. Discover the latest trends and analysis on the In-vehicle infotainment Market. Our report provides a comprehensive overview of the industry, including key players, market share, growth opportunities, and more.

• The industry was valued at US$ 18.6 Bn in 2023
• It is estimated to advance at a CAGR of 11.1% from 2024 to 2034 and reach US$ 61.5 Bn by the end of 2034

Market Introduction

Regional Outlook

In-vehicle Infotainment Market Snapshot

The Electric Vehicle Infotainment Market is estimated to reach USD 40,982.86 Mn by 2032 from USD 4,377.84 Mn in 2024, growing at a CAGR of 38.3% from 2025 to 2032, and is projected to grow by USD 5,713.78 Mn in 2025.

Get detailed insights into the current valuation of In-vehicle infotainment market size, including growth analysis, current market status and future market projections.

The Europe Automotive Infotainment Systems market is segmented by Installation type (In-Dash Infotainment and Rear Seat Infotainment), by Vehicle Type (Passenger Car and Commercial Vehicles), and by Country (Germany, UK, France, Italy, and the Rest of Europe). The report offers the market size in value (USD Million) for all segments.

The size and share of this market is categorized based on Type (Hardware (Infotainment/Display Unit, Telematics Control Unit), Software) and Application (Passenger Vehicle, Commercial Vehicle) and geographical regions (North America, Europe, Asia-Pacific, South America, Middle-East and Africa).

The forecast for the global In-vehicle Infotainment market predicts substantial growth, with market size projected to soar to USD 89.39 Billion by 2033, a significant increase from the USD 34.77 Billion recorded in 2024. This expansion reflects an impressive compound annual growth rate (CAGR) of 11.06% anticipated between 2025 and 2033.

IN-VEHICLE INFOTAINMENT MARKET SIZE AND FORECAST 2025 TO 20

The global In-vehicle Infotainment market size is expected to reach USD 48.62 billion by 2030 according to a new study by Polaris Market Research.

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Automotive Infotainment Systems Market Size 2025-2029

The automotive infotainment systems market size is forecast to increase by USD 3.76 billion at a CAGR of 7.5% between 2024 and 2029.

The market is witnessing significant growth, driven by the development of affordable infotainment solutions and the increasing adoption of in-car advertisements. The affordability factor is crucial as it caters to a wider consumer base, making infotainment systems more accessible. Additionally, the integration of advertisements within these systems offers automakers an innovative revenue stream and enhances user experience. However, this market faces challenges as well. Cyber threats are a growing concern, necessitating stringent security measures and regulatory standards. As connected vehicles become more prevalent, the risk of cyber attacks increases, potentially compromising user data and vehicle functionality. These challenges require robust solutions to ensure data privacy and system security, offering opportunities for market participants to differentiate themselves through advanced security features. Companies must stay abreast of evolving cyber threats and regulatory requirements to maintain customer trust and remain competitive in the market.

What will be the Size of the Automotive Infotainment Systems Market during the forecast period?

Request Free SampleThe market continues to evolve, integrating advanced technologies to enhance user experience and safety in various vehicle sectors. Luxury vehicles feature sophisticated infotainment platforms with virtual assistants, while mass-market vehicles offer user-friendly interfaces and connectivity options. Traffic information and navigation systems are essential for both, ensuring seamless journeys. Infotainment architecture is evolving, with a focus on data privacy and connected services. Voice recognition and artificial intelligence enable personalized user experiences, while fleet management solutions optimize commercial vehicle operations. Software-defined vehicles and the Internet of Things facilitate remote vehicle control and real-time vehicle data insights. 5G connectivity, haptic feedback, and in-car Wi-Fi enhance connectivity and performance. Autonomous vehicles integrate advanced driver assistance systems (ADAS) and machine learning for safer, smarter driving. Infotainment hardware components, such as digital cockpits and head-up displays, provide enhanced passenger comfort and convenience. Eco-friendly features, performance optimization, and digital instrument clusters are becoming standard, reflecting the industry's commitment to sustainability and efficiency. Multimedia systems, car sharing, and wearable technology further expand the market's reach. The ongoing integration of these technologies shapes the future of the automotive infotainment systems landscape.

How is this Automotive Infotainment Systems Industry segmented?

The automotive infotainment systems industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments. ApplicationPassenger carsCommercial vehiclesTypeIn-dash infotainmentRear seat infotainmentChannelOEMAftermarketProduct TypeDisplay systemsAudio systemsNavigation systemsCommunication systemsHead-up displays (HUDs)GeographyNorth AmericaUSCanadaEuropeFranceGermanyItalyUKAPACChinaIndiaJapanSouth KoreaRest of World (ROW)

By Application Insights

The passenger cars segment is estimated to witness significant growth during the forecast period.The automotive industry is witnessing a significant shift towards advanced infotainment systems, integrating user interface design and various features to enhance the driving experience. These systems include voice recognition, gesture control, and artificial intelligence, providing a personalized user experience. The integration of 5G connectivity and the Internet of Things enables remote vehicle control, real-time traffic information, and over-the-air updates. Safety features, such as driver monitoring and parking assistance, are becoming increasingly important. Autonomous vehicles and electric vehicles are driving the demand for advanced infotainment systems. Infotainment platforms are being integrated with ADAS (Advanced Driver Assistance Systems) and fleet management systems. The adoption of digital cockpits, head-up displays, and wearable technology is also on the rise. Audio systems, navigation systems, and multimedia systems are essential components of these infotainment systems. Rear-seat entertainment, video playback, and in-car Wi-Fi cater to passenger comfort. The integration of virtual assistants and machine learning optimizes performance and provides eco-friendly features. Commercial vehicles and mass-market vehicles are also adopting these advanced info

Global In-Vehicle Infotainment Market has valued at USD 23 billion in 2022 and is anticipated to project robust growth in the forecast period with a CAGR of 6.7%.

The market for in-car entertainment technologies is expected to be sized at around 21.5 billion U.S. dollars by 2026. This market is anticipated to grow at a compound annual growth rate of around eight percent between 2019 and 2026.

The size and share of this market is categorized based on Hardware (Head Units, Display Screens, Microcontrollers, Connectivity Modules, Sensors) and Software (Operating Systems, Application Software, Middleware, Voice Recognition Software, Navigation Software) and Connectivity (Bluetooth, Wi-Fi, Cellular, Satellite, Vehicle-to-Everything (V2X)) and Services (Cloud Services, Data Analytics, Over-the-Air Updates, Customer Support Services, Content Services) and geographical regions (North America, Europe, Asia-Pacific, South America, Middle-East and Africa).