1 dataset found
  1. Global distribution of Instagram influencers in 2024, by number of followers...

    • statista.com
    • ai-chatbox.pro
    Updated May 30, 2025
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    Statista (2025). Global distribution of Instagram influencers in 2024, by number of followers [Dataset]. https://www.statista.com/statistics/1250578/distribution-instagram-influencers-by-number-of-followers-worldwide/
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    Dataset updated
    May 30, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    2024
    Area covered
    Worldwide
    Description

    In 2024, Instagram influencers with 1,000 to 10,000 followers accounted for **** percent of influencer accounts worldwide. The second most popular group was that of micro-influencers with 10,000 to ****** subscribers, accounting for **** percent of all influencers. Mid-tier influencers with ****** to ******* followers represented *** percent of the total, while mega-influencers and celebrities with more than *********** subscribers accounted for *** percent.

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Share
FacebookFacebook
TwitterTwitter
Email
Click to copy link
Link copied
Close
Cite
Statista (2025). Global distribution of Instagram influencers in 2024, by number of followers [Dataset]. https://www.statista.com/statistics/1250578/distribution-instagram-influencers-by-number-of-followers-worldwide/
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Global distribution of Instagram influencers in 2024, by number of followers

Explore at:
3 scholarly articles cite this dataset (View in Google Scholar)
Dataset updated
May 30, 2025
Dataset authored and provided by
Statistahttp://statista.com/
Time period covered
2024
Area covered
Worldwide
Description

In 2024, Instagram influencers with 1,000 to 10,000 followers accounted for **** percent of influencer accounts worldwide. The second most popular group was that of micro-influencers with 10,000 to ****** subscribers, accounting for **** percent of all influencers. Mid-tier influencers with ****** to ******* followers represented *** percent of the total, while mega-influencers and celebrities with more than *********** subscribers accounted for *** percent.

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