As of January 2024, mobile phones accounted for 87 percent of web page views in Nigeria. Vietnam ranked second, with mobile devices generating approximately 86.5 percent of web traffic. Belgium, Portugal, and Canada, saw less than 43 percent of their national internet traffic coming from mobile devices. Additionally, Japan ranked last for mobile internet traffic as of the beginning of 2024 - 37.6 percent of the total internet traffic in the country came from smartphones and internet connected mobile devices.
The statistic shows estimated internet data traffic per month in the United States from 2018 to 2023. In 2018, total internet data traffic was estimated to amount to 33.45 million exabytes per month.
In January 2025 mobile devices excluding tablets accounted for over 62 percent of web page views worldwide. Meanwhile, over 75 percent of webpage views in Africa were generated via mobile. In contrast, just over half of web traffic in North America still took place via desktop connections with mobile only accounting for 51.1 percent of total web traffic. While regional infrastructure remains an important factor in broadband vs. mobile coverage, most of the world has had their eyes on the recent 5G rollout across the globe, spearheaded by tech-leaders China and the United States. The number of mobile 5G subscriptions worldwide is forecast to reach more than 8 billion by 2028. Social media: room for growth in Africa and southern Asia Overall, more than 92 percent of the world’s mobile internet subscribers are also active on social media. A fast-growing market, with newcomers such as TikTok taking the world by storm, marketers have been cashing in on social media’s reach. Overall, social media penetration is highest in Europe and America while in Africa and southern Asia, there is still room for growth. As of 2021, Facebook and Google-owned YouTube are the most popular social media platforms worldwide. Facebook and Instagram are most effective With nearly 3 billion users, it is no wonder that Facebook remains the social media avenue of choice for the majority of marketers across the world. Instagram, meanwhile, was the second most popular outlet. Both platforms are low-cost and support short-form content, known for its universal consumer appeal and answering to the most important benefits of using these kind of platforms for business and advertising purposes.
This statistic shows the total business internet data traffic in the United States from 2016 to 2023. In 2017, total business internet traffic volume amounted to 56.7 billion gigabytes in the United States.
The global number of internet users in was forecast to continuously increase between 2024 and 2029 by in total 1.3 billion users (+23.66 percent). After the fifteenth consecutive increasing year, the number of users is estimated to reach 7 billion users and therefore a new peak in 2029. Notably, the number of internet users of was continuously increasing over the past years.Depicted is the estimated number of individuals in the country or region at hand, that use the internet. As the datasource clarifies, connection quality and usage frequency are distinct aspects, not taken into account here.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of internet users in countries like the Americas and Asia.
This statistic shows the data volume development in stationary broadband internet traffic via landline in Germany from 2001 to 2022, with an estimate for 2023. In 2023, the data volume was estimated to have amounted to roughly 142.1 billion gigabytes.
When asked about "Attitudes towards the internet", most Mexican respondents pick "It is important to me to have mobile internet access in any place at any time" as an answer. 55 percent did so in our online survey in 2024. Looking to gain valuable insights about users of internet providers worldwide? Check out our
According to a report published by DataReportal, as of December 2023, mobile phones had the highest share of web traffic at 60.53 percent in Thailand. By way of comparison, the share of web traffic on laptops and desktops was around 36.56 percent.
As of December 2024, around 72 percent of the web traffic in Indonesia was accessed with mobile phones. By comparison, around 28 percent of the web traffic in the country came from laptop and desktop computers that year.
When asked about "Attitudes towards the internet", most Chinese respondents pick "It is important to me to have mobile internet access in any place at any time" as an answer. 49 percent did so in our online survey in 2024. Looking to gain valuable insights about users of internet providers worldwide? Check out our
In 2023, the majority of website traffic was still generated by humans but bot traffic is constantly increasing. Fraudulent traffic through bad bot actors accounted for 57.2 percent of web traffic in the gaming industry, a stark contrast to the mere 16.5 percent of bad bot traffic in the marketing segment. On the other hand, entertainment, food and groceries, and financial services were also categories with notable percentages of good bot traffic.
When asked about "Attitudes towards the internet", most Japanese respondents pick "I could no longer imagine my everyday life without the internet" as an answer. 56 percent did so in our online survey in 2024. Looking to gain valuable insights about users of internet providers worldwide? Check out our
In January 2024, it was found that approximately 40.5 percent of web traffic in Canada was generated through mobile phones, up from a 38 percent registered as the mobile traffic share in 2022. Laptops and desktops still account for the majority of web traffic in Canada.
As of January 2025, mobile phones accounted for approximately 55.88 percent of total web pages served to web browsers in Romania, which increased roughly by 3.4 percent compared to the same period of the previous year. Tablet devices represented only 0.73 percent of web traffic.
This statistic gives information on the consumer internet data traffic worldwide from 2016 to 2022, by application category. In 2017, the global consumer data traffic from internet video amounted to 56 exabytes per month.
In December 2023, mobile devices generated approximately 60 percent of the web traffic in Panama. Meanwhile, 38.7 percent of the Central American country's web traffic came from desktop computers. According to forecasts, about three million Panamanians were expected to be mobile internet users by 2024.
In the first half of 2021, video accounted for over half of global traffic. Social occupied the next largest share at 12.7 percent, while web browsing accounted for around a tenth. Audio accounted for only 0.31 percent of traffic worldwide.
This statistic shows data on consumer internet traffic per month in Latin America in 2016 and 2017 as well as a forecast thereof until 2022. In 2017, the traffic reached six exabytes per month. This is expected to grow to 16 exabytes by 2022.
The statistic shows the share of business internet traffic by Wi-Fi in the United States from 2016 to 2023. In 2017, Wi-Fi data accounted for 36.47 percent of business internet traffic. By 2021, Wi-Fi's share of business internet traffic is projected to reach around 47 percent.
As of July 2024, most of the web traffic in Kenya occurred via mobile devices, which had around a 70 percent share of the total traffic. Accessing the internet through laptops and desktop computers corresponded to approximately 29 percent, while tablets had a share of only 0.8 percent.
As of January 2024, mobile phones accounted for 87 percent of web page views in Nigeria. Vietnam ranked second, with mobile devices generating approximately 86.5 percent of web traffic. Belgium, Portugal, and Canada, saw less than 43 percent of their national internet traffic coming from mobile devices. Additionally, Japan ranked last for mobile internet traffic as of the beginning of 2024 - 37.6 percent of the total internet traffic in the country came from smartphones and internet connected mobile devices.