Daily utilization metrics for data.lacity.org and geohub.lacity.org. Updated monthly

As of the last quarter of 2023, ***** percent of web traffic in the United States originated from mobile devices, down from ***** percent in the fourth quarter of 2022. In comparison, over half of web traffic worldwide was generated via mobile in the last examined period.

Mobile accounts for approximately half of web traffic worldwide. In the last quarter of 2024, mobile devices (excluding tablets) generated 62.54 percent of global website traffic. Mobiles and smartphones consistently hoovered around the 50 percent mark since the beginning of 2017, before surpassing it in 2020. Mobile traffic Due to low infrastructure and financial restraints, many emerging digital markets skipped the desktop internet phase entirely and moved straight onto mobile internet via smartphone and tablet devices. India is a prime example of a market with a significant mobile-first online population. Other countries with a significant share of mobile internet traffic include Nigeria, Ghana and Kenya. In most African markets, mobile accounts for more than half of the web traffic. By contrast, mobile only makes up around 45.49 percent of online traffic in the United States. Mobile usage The most popular mobile internet activities worldwide include watching movies or videos online, e-mail usage and accessing social media. Apps are a very popular way to watch video on the go and the most-downloaded entertainment apps in the Apple App Store are Netflix, Tencent Video and Amazon Prime Video.

Explore our detailed website traffic dataset featuring key metrics like page views, session duration, bounce rate, traffic source, and conversion rates.

In January 2025 mobile devices excluding tablets accounted for over ** percent of web page views worldwide. Meanwhile, over ** percent of webpage views in Africa were generated via mobile. In contrast, just over half of web traffic in North America still took place via desktop connections with mobile only accounting for **** percent of total web traffic. While regional infrastructure remains an important factor in broadband vs. mobile coverage, most of the world has had their eyes on the recent 5G rollout across the globe, spearheaded by tech-leaders China and the United States. The number of mobile 5G subscriptions worldwide is forecast to reach more than ***** billion by 2028. Social media: room for growth in Africa and southern Asia Overall, more than ** percent of the world’s mobile internet subscribers are also active on social media. A fast-growing market, with newcomers such as TikTok taking the world by storm, marketers have been cashing in on social media’s reach. Overall, social media penetration is highest in Europe and America while in Africa and southern Asia, there is still room for growth. As of 2021, Facebook and Google-owned YouTube are the most popular social media platforms worldwide. Facebook and Instagram are most effective With nearly ***** billion users, it is no wonder that Facebook remains the social media avenue of choice for the majority of marketers across the world. Instagram, meanwhile, was the second most popular outlet. Both platforms are low-cost and support short-form content, known for its universal consumer appeal and answering to the most important benefits of using these kind of platforms for business and advertising purposes.

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Web traffic statistics for the several City-Parish websites, brla.gov, city.brla.gov, Red Stick Ready, GIS, Open Data etc. Information provided by Google Analytics.

reddit.com is ranked #3 in US with 4.35B Traffic. Categories: Online Services. Learn more about website traffic, market share, and more!

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Top 25 Daily Page Views for the main website of Los Angeles

history.com is ranked #1907 in US with 6.84M Traffic. Categories: . Learn more about website traffic, market share, and more!

youtube.com is ranked #1 in KR with 42.83B Traffic. Categories: Newspapers, Online Services. Learn more about website traffic, market share, and more!

As of July 2025, mobile phones accounted for **** percent of web page views in Saudi Arabia. The United Arab Emirates ranked second, with mobile devices generating approximately ***** percent of web traffic. Poland, Portugal, and Malaysia saw less than ** percent of their national internet traffic coming from mobile devices. Additionally, Russia ranked last for mobile internet traffic as of the middle of 2025, as ***** percent of the total internet traffic in the country came from smartphones and internet connected mobile devices.

Click Web Traffic Combined with Transaction Data: A New Dimension of Shopper Insights

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In November 2024, Google.com was the most popular website worldwide with 136 billion average monthly visits. The online platform has held the top spot as the most popular website since June 2010, when it pulled ahead of Yahoo into first place. Second-ranked YouTube generated more than 72.8 billion monthly visits in the measured period. The internet leaders: search, social, and e-commerce Social networks, search engines, and e-commerce websites shape the online experience as we know it. While Google leads the global online search market by far, YouTube and Facebook have become the world’s most popular websites for user generated content, solidifying Alphabet’s and Meta’s leadership over the online landscape. Meanwhile, websites such as Amazon and eBay generate millions in profits from the sale and distribution of goods, making the e-market sector an integral part of the global retail scene. What is next for online content? Powering social media and websites like Reddit and Wikipedia, user-generated content keeps moving the internet’s engines. However, the rise of generative artificial intelligence will bring significant changes to how online content is produced and handled. ChatGPT is already transforming how online search is performed, and news of Google's 2024 deal for licensing Reddit content to train large language models (LLMs) signal that the internet is likely to go through a new revolution. While AI's impact on the online market might bring both opportunities and challenges, effective content management will remain crucial for profitability on the web.

amazon.com is ranked #5 in US with 2.56B Traffic. Categories: Online Services. Learn more about website traffic, market share, and more!

Analysis of ‘Popular Website Traffic Over Time ’ provided by Analyst-2 (analyst-2.ai), based on source dataset retrieved from https://www.kaggle.com/yamqwe/popular-website-traffice on 13 February 2022.

--- Dataset description provided by original source is as follows ---

About this dataset

Background

Have you every been in a conversation and the question comes up, who uses Bing? This question comes up occasionally because people wonder if these sites have any views. For this research study, we are going to be exploring popular website traffic for many popular websites.

Methodology

The data collected originates from SimilarWeb.com.

Source

For the analysis and study, go to The Concept Center

This dataset was created by Chase Willden and contains around 0 samples along with 1/1/2017, Social Media, technical information and other features such as: - 12/1/2016 - 3/1/2017 - and more.

How to use this dataset

• Analyze 11/1/2016 in relation to 2/1/2017
• Study the influence of 4/1/2017 on 1/1/2017
• More datasets

Acknowledgements

If you use this dataset in your research, please credit Chase Willden

Start A New Notebook!

--- Original source retains full ownership of the source dataset ---

cnn.com is ranked #32 in US with 428.49M Traffic. Categories: Newspapers. Learn more about website traffic, market share, and more!

Unique visitors, total sessions, and bounce rate for lacity.org, the main website for the City of Los Angeles.

This dataset was used in the Kaggle Wikipedia Web Traffic forecasting competition. It contains 145063 daily time series representing the number of hits or web traffic for a set of Wikipedia pages from 2015-07-01 to 2017-09-10.

The original dataset contains missing values. They have been simply replaced by zeros.