Alternative Data Provider Market Outlook

The global alternative data provider market size was valued at approximately USD 2.5 billion in 2023 and is expected to reach around USD 11 billion by 2032, growing at a robust CAGR of 18% during the forecast period. The surge in market size is primarily driven by the increasing demand for unique insights that alternative data provides to investment firms, hedge funds, and other financial institutions.

One of the prominent growth factors fueling the alternative data provider market is the escalating number of data sources. With the digital footprint expanding across social media, web scraping, credit card transactions, and satellite data, firms are constantly seeking new ways to gain a competitive edge. Social media platforms alone generate an immense volume of data daily, enabling businesses to derive real-time insights into consumer behavior, market trends, and sentiment analysis. This vast pool of unstructured data, when properly processed and analyzed, provides a goldmine of information for investment strategies and risk management.

Another significant growth driver is the increasing adoption of advanced analytical tools and artificial intelligence (AI). These technologies enable the efficient processing and analysis of large datasets, thus enhancing the accuracy and reliability of the insights derived. AI algorithms, in particular, are adept at identifying patterns and trends that may not be immediately apparent to human analysts. Moreover, the integration of machine learning techniques allows for continuous improvement in data analysis capabilities, making alternative data an indispensable tool for financial institutions aiming to stay ahead of the market.

Furthermore, the growing regulatory emphasis on transparency and accountability in financial markets is driving the adoption of alternative data. Regulatory bodies across the globe are increasingly scrutinizing traditional data sources to ensure fair trading practices and risk mitigation. In response, financial institutions are turning to alternative data providers to gain a more comprehensive view of market dynamics and to comply with stringent regulatory requirements. This shift toward greater transparency is expected to further bolster market growth.

Regionally, North America dominates the alternative data provider market, owing to the early adoption of advanced technologies and the presence of major financial hubs. However, other regions such as Asia Pacific and Europe are rapidly catching up. In Asia Pacific, the burgeoning fintech sector and the increasing number of start-ups are contributing significantly to market growth. Europe, on the other hand, is witnessing a surge in demand due to stringent regulatory frameworks and a growing emphasis on sustainable investing practices.

Data Type Analysis

The alternative data provider market can be segmented by data type into social media data, web scraped data, credit card transactions, satellite data, and others. Social media data is a significant segment that impacts the market due to the sheer volume and variety of data generated through various platforms like Facebook, Twitter, and LinkedIn. This data includes user posts, comments, likes, shares, and other forms of engagement that can be analyzed to gauge market sentiment and predict consumer behavior. Social media data is invaluable for real-time analysis and immediate insights, making it a crucial component for investment and marketing strategies.

Web scraped data is another vital segment, offering an extensive array of information collected from various online sources like e-commerce websites, news sites, blogs, and forums. This data type provides insights into market trends, product popularity, pricing strategies, and consumer preferences. Web scraping tools extract relevant information efficiently, which can then be analyzed to provide actionable insights for businesses looking to optimize their operations and investment strategies.

Credit card transaction data is a high-value segment, offering precise insights into consumer spending patterns and financial behaviors. This data can be used to track economic trends, monitor the performance of specific sectors, and forecast future spending habits. Financial institutions and hedge funds rely heavily on this type of data to make informed investment decisions and to develop targeted marketing campaigns. The granularity and accuracy of credit card transaction data make it a powerful tool for financial analysis.

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Financial data service providers offer financial market data and related services, primarily real-time feeds, portfolio analytics, research, pricing and valuation data, to financial institutions, traders and investors. Companies aggregate data and content from stock exchange feeds, broker and dealer desks and regulatory filings to distribute financial news and business information to the investment community. Recent globalization of the world capital market has benefited the financial sector and increased trading speed. Businesses rely on real-time data more than ever to help them make informed decisions. When considering a data service provider, an easy-to-use interface that shows customized, relevant information is vital for clients. During times of economic uncertainty, this information becomes more crucial than ever. Clients want information as soon and as frequently as possible, causing providers to prioritize efficiency and delivery. This was evident during the pandemic, the high interest rate environment in the latter part of the period and as the Fed cuts rates in 2024. Increased automation has helped industry players process large volumes of financial data, reducing analysis and reporting times. In addition, automation has reduced operational costs and reduced human data errors. These trends have resulted in growing revenue, which has risen at a CAGR of 3.2% to $21.9 billion over the past five years, including a 3.5% uptick in 2024 alone. Corporate profit will continue to expand as inflationary concerns begin to wane slowly. This will lead many companies to take on new clients as financial data helps them gain insight into operating their business amid ongoing trends and economic shakeups. With technology constantly advancing, service providers will continue investing in research and development to improve their products and services and best serve their clients. As technological advances continue, smaller players will be able to better compete with larger industry players. While this may lead to new companies joining the industry, larger providers will resume consolidation activity to expand their customer base. Overall, revenue is expected to swell at a CAGR of 2.7% to $25.0 billion by the end of 2029.

ESG Data Provider Market Outlook

According to our latest research, the global ESG Data Provider market size reached USD 2.67 billion in 2024, reflecting robust demand driven by the increasing integration of ESG (Environmental, Social, and Governance) criteria across investment and corporate strategies. The market is projected to grow at a CAGR of 18.4% from 2025 to 2033, reaching a forecasted value of USD 13.31 billion by 2033. This significant expansion is fueled by heightened regulatory requirements, growing investor demand for transparency, and the rapid digitization of ESG reporting processes.

One of the primary growth factors for the ESG Data Provider market is the intensifying regulatory landscape worldwide. Governments and regulatory bodies across regions such as North America, Europe, and Asia Pacific are mandating more comprehensive ESG disclosures from publicly listed companies and financial institutions. This evolution in policy frameworks compels organizations to seek reliable and granular ESG data to ensure compliance, risk management, and accurate reporting. The adoption of global standards like the Task Force on Climate-related Financial Disclosures (TCFD) and the European UnionÂ’s Sustainable Finance Disclosure Regulation (SFDR) has further accelerated the demand for ESG data providers, driving market expansion and innovation in data collection, analytics, and reporting services.

Another crucial driver is the shifting investment paradigms among institutional and retail investors. Stakeholders are increasingly prioritizing ESG criteria in their decision-making processes, seeking investments that align with sustainability goals and ethical considerations. Asset managers, pension funds, and sovereign wealth funds are integrating ESG data into portfolio construction, risk assessment, and performance measurement. This shift not only amplifies the need for accurate, timely, and comparable ESG data but also stimulates the development of advanced analytics and AI-powered tools by ESG data providers. The proliferation of sustainable finance products, including green bonds and ESG-themed ETFs, further underscores the critical role of data providers in enabling transparent and responsible investment practices.

Technological advancements and digital transformation are also pivotal in shaping the ESG Data Provider market. The integration of big data analytics, artificial intelligence, and machine learning has revolutionized the way ESG data is collected, processed, and disseminated. Modern ESG data platforms offer automated data aggregation, real-time analytics, and customizable dashboards, enhancing the accessibility and utility of ESG insights for diverse end-users. These innovations not only improve data quality and coverage but also empower organizations to derive actionable intelligence for strategic decision-making, risk mitigation, and stakeholder engagement. As digital solutions become more sophisticated and scalable, ESG data providers are well-positioned to capture new growth opportunities across industries and geographies.

ESG Data for Retail Investors is becoming increasingly crucial as more individual investors seek to align their portfolios with their personal values and sustainability goals. Retail investors are now more informed and aware of the impact of their investments on environmental, social, and governance factors. They demand transparency and accountability from companies, prompting a surge in the availability of ESG data tailored specifically for this segment. ESG data providers are responding by developing user-friendly platforms and tools that cater to the unique needs of retail investors, offering insights into the ESG performance of companies and funds. This democratization of ESG data empowers retail investors to make informed decisions, fostering a more inclusive and responsible investment landscape. As the interest in sustainable investing grows, the role of ESG data in guiding retail investment choices is set to expand, driving further innovation and accessibility in the market.

From a regional perspective, North America and Europe continue to dominate the ESG Data Provider market, collectively accounting for more than 65% of the global market share in 2024. North America benefits from a mature financial sector, proactive regulatory environment, and early adoption of ESG inte

Industry-specific Data Providers Market Outlook

The global industry-specific data providers market size is projected to experience significant growth, with a forecasted CAGR of 15.2% from 2024 to 2032, growing from USD 15.8 billion in 2023 to USD 46.9 billion by 2032. This growth trajectory is primarily driven by the increasing need for data-driven decision-making across various industries, ongoing digital transformation, and advancements in data analytics technologies.

One of the primary growth factors for the industry-specific data providers market is the escalating demand for real-time data and insights across various sectors. Businesses today are increasingly relying on accurate, timely data to inform their strategies, optimize operations, and stay competitive. With the proliferation of IoT devices, social media, and other digital platforms, the volume and variety of data generated have increased exponentially, necessitating specialized data providers who can offer tailored data solutions to meet specific industry needs.

Furthermore, the growth of artificial intelligence (AI) and machine learning (ML) technologies has bolstered the capabilities of data providers, enabling them to offer more sophisticated and actionable insights. These technologies allow for advanced data processing, predictive analytics, and automation, which are particularly valuable in sectors like BFSI, healthcare, and retail. As organizations recognize the potential of AI and ML to drive innovation and efficiency, their reliance on industry-specific data providers is expected to grow.

The increasing regulatory and compliance requirements across industries also contribute to the market's growth. Companies must adhere to various regulations regarding data privacy, security, and reporting, which can be complex and challenging to manage. Industry-specific data providers can help businesses navigate these regulatory landscapes by offering compliant data solutions and services. This not only ensures adherence to laws and regulations but also mitigates the risks associated with data breaches and non-compliance.

From a regional perspective, North America is expected to dominate the industry-specific data providers market, owing to its robust technological infrastructure and high adoption rates of advanced data analytics solutions. However, significant growth is anticipated in the Asia Pacific region, driven by the rapid digitalization of economies, increasing investments in technology, and the rising importance of data in decision-making processes. Europe, Latin America, and the Middle East & Africa will also see considerable growth, albeit at varying paces, as organizations in these regions increasingly recognize the value of specialized data services.

Data Type Analysis

The data type segment in the industry-specific data providers market encompasses various forms of data, including financial data, market data, consumer data, demographic data, and others. Financial data is critical for sectors such as BFSI, where accurate and timely financial information can make or break investment decisions. Market data, on the other hand, is essential for understanding market trends, competitive landscapes, and consumer behavior, which is invaluable for strategic planning and marketing efforts.

Consumer data has become increasingly important in recent years, especially with the rise of personalized marketing and customer-centric business models. This type of data includes information about consumer preferences, purchasing habits, and feedback, which can help companies tailor their products and services to better meet customer needs. Demographic data, which includes details about age, gender, income, and geographic location, is crucial for market segmentation and targeting specific customer groups effectively.

Other types of data, such as operational data and environmental data, also play significant roles in certain industries. For instance, operational data is vital for manufacturing and logistics companies to optimize their processes and improve efficiency. Environmental data is becoming increasingly important for companies looking to adhere to sustainability practices and reduce their environmental impact. The ability to provide these diverse data types tailored to specific industry needs makes industry-specific data providers indispensable partners for businesses across various sectors.

The demand for comprehensive data solutions that integrate multiple data types is also on the rise. Companies are increasingly loo

As of 2024, Sustainalytics was the third most popular source for Environmental, Social, and Governance (ESG) data among institutional investors. Bloomberg ranked second, with ** percent of survey respondents stating they used this source for ESG data. MSCI was the leading source among institutional investors surveyed, with ** percent of investors having a preference for this source.

Financial Data Services Market size was valued at USD 23.3 Billion in 2023 and is projected to reach USD 42.6 Billion by 2031, growing at a CAGR of 8.1% during the forecast period 2024-2031.Global Financial Data Services Market DriversThe market drivers for the Financial Data Services Market can be influenced by various factors. These may include:The need for real-time analytics is growing: Real-time analytics are becoming more and more necessary in the financial sector due to the acceleration of data consumption. To reduce risks, make wise decisions, and enhance customer service, organizations need quick insights. Stakeholders are giving priority to solutions that enable quick data processing and analysis due to the increase in market volatility and complexity. The need for sophisticated analytical skills is driving providers of financial data services to modernize their products. As companies come to realize that using real-time data is crucial for keeping a competitive edge in a fast-paced financial climate, the competition among them to provide timely insights also boosts market growth.Growing Machine Learning and AI Adoption: Data analysis has been profoundly changed by the incorporation of AI and machine learning technology into financial data services. By enabling predictive analytics, these technologies help financial organizations make better decisions and reduce risk. Businesses can find trends that were previously invisible by automating data processing operations. This leads to more precise forecasts and improved investment plans. Furthermore, sophisticated algorithms are flexible enough to adjust to shifting circumstances, keeping organizations flexible. The increasing intricacy of financial markets necessitates the use of AI and machine learning, which in turn drives demand for sophisticated financial data services and promotes innovation in the sector.Global Financial Data Services Market RestraintsSeveral factors can act as restraints or challenges for the Financial Data Services Market. These may include:Difficulties in Regulatory Compliance: Regulations controlling data management, privacy, and financial transactions place heavy restrictions on the financial data services market. Regulations like the GDPR, CCPA, and banking industry standards like Basel III and SOX must all be complied with by organizations. Complying with these requirements frequently necessitates a significant investment in staff and compliance systems, which can be taxing, especially for smaller businesses. Regulations are dynamic, and different locations have different needs, which adds to the complexity and expense. Noncompliance not only results in monetary fines but also has the potential to harm an entity's image, so impeding market expansion.Dangers to Data Security: Threats to data security are a major impediment to the financial data services market. Because they manage sensitive data, financial institutions are often the targets of cyberattacks. Breach can lead to significant monetary losses, legal repercussions, and long-term harm to one's image. Although they can greatly increase operating expenses, investments in strong security measures like encryption, safe access protocols, and continual monitoring are crucial. Moreover, the dynamic strategies employed by cybercriminals need continuous adjustment, placing a burden on resources and detracting from the main operations of businesses. The evolution of security threats poses a challenge to preserving consumer trust, hence impeding industry expansion.

The leading investment data or analytics tool used by advisory firms worldwide in 2025 was by far Morningstar Advisor Workstation, with over ** percent of the market. YCharts followed, with market share of nearly ** percent.

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The Alternative Data Services market is experiencing robust growth, driven by the increasing demand for non-traditional data sources among financial institutions and investment firms. The market's expansion is fueled by several key factors. Firstly, the need for enhanced investment strategies and improved risk management is pushing firms to explore alternative data sources beyond traditional financial statements. This includes incorporating web scraping, social media sentiment analysis, satellite imagery, and transactional data to gain a competitive edge in market prediction and portfolio management. Secondly, advancements in data analytics and machine learning capabilities have made it easier to process and interpret this complex, unstructured alternative data, leading to more actionable insights. Finally, the rising availability of alternative data providers, many specializing in niche data segments, has fostered a dynamic and competitive market. While the exact market size in 2025 is unavailable, a reasonable estimation based on a plausible CAGR of 25% (a common growth rate for rapidly expanding technology sectors) from a hypothetical base year 2019 figure of $5 Billion, would place the 2025 market size at approximately $15 billion. This estimate acknowledges the market's dynamic nature and potential for faster or slower growth based on economic conditions and technological advancements. However, the upward trend remains undeniable. The market's segmentation includes various data types and service models. Companies are categorized into providers specializing in specific data sources (e.g., transactional data, satellite imagery) and those offering integrated platforms that combine multiple data types. Geopolitically, North America currently dominates the market, given the concentration of financial institutions and technology firms in the region. However, significant growth is expected from Asia-Pacific and Europe, driven by increasing adoption of alternative data in developing financial markets. Restraints include challenges related to data quality, regulation, and data privacy concerns. The increasing regulatory scrutiny around the use of alternative data necessitates robust compliance strategies for both data providers and users. Despite these challenges, the long-term outlook for the Alternative Data Services market remains extremely positive, with a projected substantial increase in market size over the next decade. This growth will be driven by continuous technological innovation, expanding data availability, and the increasing demand for data-driven investment decision-making.

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The alternative data solutions market is experiencing robust growth, driven by the increasing demand for richer, more granular datasets beyond traditional financial information. The market, currently estimated at $5 billion in 2025, is projected to grow at a Compound Annual Growth Rate (CAGR) of 20% from 2025 to 2033, reaching approximately $20 billion by 2033. This expansion is fueled by several key drivers, including the rise of quantitative investment strategies, the need for improved risk management, and the increasing availability of diverse data sources like social media, satellite imagery, and transactional data. Fintech innovations are also playing a crucial role, offering sophisticated analytical tools to process and interpret this complex data, leading to more informed decision-making across various sectors. While data privacy regulations and the cost of data acquisition represent challenges, the potential for enhanced insights and competitive advantage continues to fuel market growth. The market is segmented by data type (e.g., social media, transactional, satellite), application (e.g., investment management, risk management, market research), and region. North America currently holds the largest market share, followed by Europe, driven by the presence of established financial institutions and advanced technological infrastructure. However, Asia-Pacific is witnessing rapid growth, propelled by increasing technological adoption and the expansion of fintech firms. Key players, including Alternative Data Group, Equifax, and Sentieo, are actively competing through strategic partnerships, acquisitions, and the development of innovative data analytics platforms. The future of the alternative data solutions market hinges on addressing data quality, accessibility, and security concerns while continuing to innovate in data analytics and machine learning to unlock the full potential of this rapidly evolving landscape.

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Snapshot img

Alternative Data Market Size 2025-2029

The alternative data market size is valued to increase USD 60.32 billion, at a CAGR of 52.5% from 2024 to 2029. Increased availability and diversity of data sources will drive the alternative data market.

Major Market Trends & Insights

North America dominated the market and accounted for a 56% growth during the forecast period.
By Type - Credit and debit card transactions segment was valued at USD 228.40 billion in 2023
By End-user - BFSI segment accounted for the largest market revenue share in 2023

Market Size & Forecast

Market Opportunities: USD 6.00 million
Market Future Opportunities: USD 60318.00 million
CAGR from 2024 to 2029 : 52.5%

Market Summary

The market represents a dynamic and rapidly expanding landscape, driven by the increasing availability and diversity of data sources. With the rise of alternative data-driven investment strategies, businesses and investors are increasingly relying on non-traditional data to gain a competitive edge. Core technologies, such as machine learning and natural language processing, are transforming the way alternative data is collected, analyzed, and utilized. Despite its potential, the market faces challenges related to data quality and standardization. According to a recent study, alternative data accounts for only 10% of the total data used in financial services, yet 45% of firms surveyed reported issues with data quality.
Service types, including data providers, data aggregators, and data analytics firms, are addressing these challenges by offering solutions to ensure data accuracy and reliability. Regional mentions, such as North America and Europe, are leading the adoption of alternative data, with Europe projected to grow at a significant rate due to increasing regulatory support for alternative data usage. The market's continuous evolution is influenced by various factors, including technological advancements, changing regulations, and emerging trends in data usage.

What will be the Size of the Alternative Data Market during the forecast period?

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How is the Alternative Data Market Segmented ?

The alternative data industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Type

  Credit and debit card transactions
  Social media
  Mobile application usage
  Web scrapped data
  Others


End-user

  BFSI
  IT and telecommunication
  Retail
  Others


Geography

  North America

    US
    Canada
    Mexico


  Europe

    France
    Germany
    Italy
    UK


  APAC

    China
    India
    Japan


  Rest of World (ROW)

By Type Insights

The credit and debit card transactions segment is estimated to witness significant growth during the forecast period.

Alternative data derived from credit and debit card transactions plays a significant role in offering valuable insights for market analysts, financial institutions, and businesses. This data category is segmented into credit card and debit card transactions. Credit card transactions serve as a rich source of information on consumers' discretionary spending, revealing their luxury spending tendencies and credit management skills. Debit card transactions, on the other hand, shed light on essential spending habits, budgeting strategies, and daily expenses, providing insights into consumers' practical needs and lifestyle choices. Market analysts and financial institutions utilize this data to enhance their strategies and customer experiences.

Natural language processing (NLP) and sentiment analysis tools help extract valuable insights from this data. Anomaly detection systems enable the identification of unusual spending patterns, while data validation techniques ensure data accuracy. Risk management frameworks and hypothesis testing methods are employed to assess potential risks and opportunities. Data visualization dashboards and machine learning models facilitate data exploration and trend analysis. Data quality metrics and signal processing methods ensure data reliability and accuracy. Data governance policies and real-time data streams enable timely access to data. Time series forecasting, clustering techniques, and high-frequency data analysis provide insights into trends and patterns.

Model training datasets and model evaluation metrics are essential for model development and performance assessment. Data security protocols are crucial to protect sensitive financial information. Economic indicators and compliance regulations play a role in the context of this market. Unstructured data analysis, data cleansing pipelines, and statistical significance are essential for deriving meaningful insights from this data. New

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The global Financial Software Development Services market is experiencing robust growth, driven by the increasing adoption of digital technologies within the financial sector. The market's expansion is fueled by several key factors, including the rising demand for advanced trading platforms, the need for sophisticated banking software solutions, and the surge in popularity of high-frequency trading. Furthermore, the increasing focus on regulatory compliance and the need for efficient risk management are compelling financial institutions to invest heavily in specialized software solutions. This market is segmented across various application areas, including financial startups, retail and commercial banks, market data providers, insurance providers, and exchanges and brokerages, each demonstrating unique growth trajectories. The development of innovative solutions such as AI-powered investment portfolio management and robust credit and loan management systems is driving further market expansion. While challenges such as the complexity of financial regulations and the need for robust cybersecurity measures present some restraints, the overall market outlook remains positive. The competitive landscape is characterized by a diverse range of players, including both large multinational corporations and smaller specialized firms. Leading companies are investing heavily in research and development to enhance their offerings and cater to evolving client needs. Strategic partnerships, mergers, and acquisitions are also shaping the market dynamics, with larger companies looking to expand their service portfolios through acquisitions of smaller, niche players. Geographical growth is spread across various regions, with North America and Europe currently holding significant market share due to the presence of established financial institutions and technological infrastructure. However, the Asia-Pacific region is demonstrating significant potential for future growth, fueled by rapid economic development and increasing digitalization within the financial sector. The forecast period of 2025-2033 anticipates continued growth, driven by ongoing technological advancements and expanding digital adoption within the financial services industry.

Digitalization of the selling process was the area most heavily invested in by B2B companies in Germany in the first quarter of 2023. Around ** percent of companies invested in content marketing.
Importance of B2B investments
E-commerce is a fast-paced market, so companies must constantly invest to maximize their profits. Around ** percent of B2B companies in Germany expected their online revenue to either stay stable or increase in the upcoming months. Therefore, it is logical that these companies are investing heavily in the digitalization of the selling process and social media, since a smoother customer experience often results in higher revenues. The main points of focus for B2B businesses when it came to investing in their online stores were SEO/SEA, relaunching/ replatforming, and product data maintenance. SEO and SEA are different methods of ensuring that a website scores higher in search engine results, so the customers easily find it. This is an important investment because more traffic on the website increases the chances of purchases being made, which, of course, leads to higher revenues.
Are marketplaces a must?
Traditionally, marketplaces were used to describe a square or area in which a market was held. Vendors would come and sell their merchandise together in different towns each day, providing the residents a one-stop shop to buy various necessities. Nowadays, marketplaces typically refer to online sites such as Amazon or eBay. The principle, however, is very similar to that of the traditional marketplace, with small and large companies all selling their products on the same site. Many people turn to websites such as these to find products they need, which means that companies who only sell products on their own site are missing out on this consumer base

➡️ You can choose from multiple data formats, delivery frequency options, and delivery methods;

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➡️ Multiple APIs designed for effortless search and enrichment (accessible using a user-friendly self-service tool);

➡️ Fresh data: daily updates, easy change tracking with dedicated data fields, and a constant flow of new data;

➡️ You get all necessary resources for evaluating our data: a free consultation, a data sample, or free credits for testing our APIs.

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