As of January 2025, online search engine Bing accounted for 12.23 percent of the global desktop search market, while market leader Google had a share of around 78.83 percent. Meanwhile, Yahoo's market share was 3.07 percent. Google in the global market Ever since the introduction of Google Search in 1997, the company has dominated the search engine market, while the shares of all other tools has been rather lopsided. The majority of Google revenues are generated through advertising. Its parent corporation, Alphabet, was one of the biggest internet companies worldwide as of 2023, with a market capitalization of 1,6 trillion U.S. dollars. The company has also expanded its services to mail, productivity tools, enterprise products, mobile devices, and other ventures. As a result, Google earned one of the highest tech company revenues in 2023 with roughly 305.6 billion U.S. dollars. Search engine usage in different countries Google is the most frequently used search engine worldwide. But in some countries, its’ alternatives are leading or competing with it to some extent. As of the last quarter of 2023, more than 63 percent of internet users in Russia used Yandex, whereas Google users were nearly 36 percent. Meanwhile, Baidu was the most used search engine in China, despite a strong percentage decrease of internet users in the country accessing it. In other countries, like Japan and Mexico, people tend to use Yahoo along with Google. In the first quarter of 2022 nearly 56 percent of the respondents in Japan said that they had used Yahoo in the past four weeks. In the same year, over 27 percent of users in Mexico said they used Yahoo. Another search engine, Bing, operated by Microsoft, was the second most popular search engine in the United Kingdom after Google.

In January 2025, the online search engine Bing accounted for 4.04 percent of the global search market across all devices, while market leader Google held a search traffic share of around 89.62 percent. Meanwhile, Yandex's market share was 2.62 percent, while Yahoo! represented around 1.34 percent.

Introduction

Search Engine Statistics: The gateway to the Internet is a search engine, without which no one can do anything on the “Internet of things†. For a decade, Google has been the leading search engine worldwide.

Apart from Google, Yandex, Bing, Yahoo!, Baidu, DuckDuckGo, etc are other leading platforms. From searching to obtaining information, comparing, advertising, going to websites, and discovering content, these platforms have become a part of our lives. These platforms are used in desktops, and every digital device is blessed with modern technology. By reading these Search Engine Statistics, we come to know that no one in the market will beat Google.

Google is not only popular in its home country but is also the dominant internet search provider in many major online markets, frequently generating almost 80 percent of desktop search traffic. The search engine giant has a market share of over 90 percent in India and accounted for the majority of the global search engine market, ahead of other competitors such as Yahoo, Bing, Yandex, and Baidu. Google’s online dominance All roads lead to Rome, or if you are browsing the internet, all roads lead to Google. It is hard to imagine an online experience without the online behemoth, as the company offers a wide range of online products and services that all seamlessly integrate with each other. Google search and advertising are the core products of the company, accounting for the vast majority of the company revenues. When adding this up with the Chrome browser, Gmail, Google Maps, YouTube, Google’s ownership of the Android mobile operating system, and various other consumer and enterprise services, Google is basically a one-stop shop for online needs. Google anti-trust rulings However, Google’s dominance of the search market is not always welcome and is keenly watched by authorities and industry watchdogs – since 2017, the EU commission has fined Google over 8 billion euros in antitrust fines for abusing its monopoly in online advertising. In March 2019, European Commission found that Google violated antitrust regulations by imposing contractual restrictions on third-party websites in order to make them less competitive and fined the company 1.7 billion euros.

In January 2025, Google accounted for 93.82 percent of the global mobile search engine market worldwide. Yandex had 2.5 percent of the global mobile search, while, competitors like Baidu and Yahoo! accounted for less than one percent each on a global scale.

Google Pay was used more often for in-store payments in both India and Poland than in either the United States or the UK in 2024. This reveals itself when comparing two questions from Statista's Consumer Insights as eight out of 10 consumers from India replied they had used Google Pay. India ranks within the top three of countries in the world with the highest penetration of proximity mobile payments.

How many people use Google Pay?

Google's mother company Alphabet does not share user figures of Google Pay. This is because the company does not charge transaction fees, except in the United States when clients transfer money from a Google Pay account to a bank account with a debit card. A 2022 forecast predicted the number of Google Pay users in the United States would grow by more than six million between 2022 and 2026. This prediction was from before May 2022, however. That month, Google announced it would replace Google Pay altogether with a resurrected Google Wallet app in 39 countries across the world, except the U.S., Singapore, and India.

Google Pay used more often on websites outside the United States Website tracking focusing on payment technologies indicates Google Pay is used more often on websites from Canada, New Zealand or Ireland than on U.S. websites or platforms from Europe. Nearly four percent of merchants in Italy with at least one Payment Acceptance or Payment Processor technology up to August 2023 had Google Pay on their website. Websites from India ranked relatively low in this list, potentially indicating Google Pay is either used more as an offline payment method or that Google Pay is integrated within UPI in the country.

In the six months ending March 2024, the United States accounted for 26.95 percent of traffic to the online search website Google.com. India was ranked second, accounting for 4.52 percent of web visits to the platform, with Brazil coming in third place with 4.35 percent.

Google held the majority of the market share of leading search engines in Sweden in March 2024, with 91.86 percent. Bing and Yahoo! followed with around 5.78 percent and 1.3 percent of the market share, respectively. There was a slight difference, regarding mobile search engines and desktop search engines. While Google was still the leader in both categories, its share was over 98 percent for mobile engines and roughly 87 percent for desktop engines . Google Google search has been widely used over the past years. According to the source, it was used most frequently among people between the ages of 16 and 25. Furthermore, 74 percent of them reported to have used it daily in 2018. Worldwide Regarding Google’s market share worldwide, it has slightly decreased over the years. It was reported to be highest in April 2012, when Google search reached 91.7 percent global market share. It amounted to roughly 87.8 percent as of June 2021. Despite that, Google search has been the worldwide leader over the evaluated period, followed by bing, Yahoo! And Baidu.

As of February 2025, there were 5.56 billion internet users worldwide, which amounted to 67.9 percent of the global population. Of this total, 5.24 billion, or 63.9 percent of the world's population, were social media users. Global internet usage Connecting billions of people worldwide, the internet is a core pillar of the modern information society. Northern Europe ranked first among worldwide regions by the share of the population using the internet in 2024. In The Netherlands, Norway and Saudi Arabia, 99 percent of the population used the internet as of April 2024. North Korea was at the opposite end of the spectrum, with virtually no internet usage penetration among the general population, ranking last worldwide. Asia was home to the largest number of online users worldwide – over 2.93 billion at the latest count. Europe ranked second, with around 750 million internet users. China, India, and the United States rank ahead of other countries worldwide by the number of internet users. Worldwide internet user demographics As of 2023, the share of female internet users worldwide was 65 percent, five percent less than that of men. Gender disparity in internet usage was bigger in the Arab States and Africa, with around a ten percent difference. Worldwide regions, like the Commonwealth of Independent States and Europe, showed a smaller gender gap. As of 2023, global internet usage was higher among individuals between 15 and 24 years across all regions, with young people in Europe representing the most significant usage penetration, 98 percent. In comparison, the worldwide average for the age group 15–24 years was 79 percent. The income level of the countries was also an essential factor for internet access, as 93 percent of the population of the countries with high income reportedly used the internet, as opposed to only 27 percent of the low-income markets.

Introduction

Google Chrome Statistics: According to the web-tracking firm StatCounter, Chrome is the world's number one internet browser. From July to August 2023, Chrome was used by almost 63.6% of the global internet population. Chrome is particularly popular in South America, where it commands a browser market share of nearly 78.9%.

In North America and European countries, Google Chrome's market share is relatively lower at 53.1% and 58.6%, respectively. Although Google Chrome was launched in 2008, it became the most popular web browser worldwide in 2012. This article will delve deeper into Google Chrome statistics

When it came to discovering products in 2024, over half (55 percent) of surveyed consumers preferred visiting stores. Meanwhile, the online marketplace (e.g. Amazon) was the most popular online channel for purchase, and consumers preferred search engines, like Google, for performing product research.

As of the second quarter of 2023, globally, the channel in which consumers started their online shopping journey was search engines. A total 44 percent of shoppers worldwide used search engines such as Google to begin searching for products, while 41 percent opted to start the shopping journey using a specific online store.

Datasets include all for publication used worldwide Google Trends data on the topic of climate change and COVID-19 data.

Digital wallets were significantly more used in Asia-Pacific than in other parts of the world in 2024. Wallets accounted for over 70 percent of e-commerce payments in the region, instead of roughly 20 percent in both Latin America and MEA. Wallets accounted for less than half of global e-commerce payment transactions, which will increase to 54 percent in 2026. Digital wallets are popular in China and India, with PhonePe in India and Alipay in China being notable brands. The APAC region also uses these wallets for mobile proximity payments in an offline POS environment. Wallets to grow fastest in Latin America Use of apps like Apple Pay or Google Pay in North America will double between 2020 and 2025, although Asia's market size will be significantly larger. This is according to a regional forecast on payments conducted with mobile wallets. Brazil is the leading country in Latin America for digital wallets. Two of Latin America's most used wallets come from Brazil. Brazilian neobank Nubank had 30 million users, for example. The wallet from Argentian e-commerce giant Mercado Libre, Mercado Pago, had noticeably fewer users. Is Apple Pay big in either Asia or Latin America? Apple Pay was relatively more popular in the United States, Canada, and the United Kingdom than in other countries. One out of 10 respondents from Brazil indicated they had used Apple Pay in a store or restaurant between April 2022 and March 2023 - significantly less than the 69 percent of respondents who said they did so from the UK. That is not to say that countries outside the Western world do not use this payment method. The market share of Apple Pay on websites in India and Brazil was nine percent and three percent, respectively.

According to Cognitive Market Research, the global Smart Beacon market size will be USD 7351.2 million in 2024. It will expand at a compound annual growth rate (CAGR) of 33.50% from 2024 to 2031.

North America held the major market share for more than 40% of the global revenue with a market size of USD 2940.48 million in 2024 and will grow at a compound annual growth rate (CAGR) of 31.7% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 2205.36 million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 1690.78 million in 2024 and will grow at a compound annual growth rate (CAGR) of 35.5% from 2024 to 2031.
Latin America had a market share of more than 5% of the global revenue with a market size of USD 367.55 million in 2024 and will grow at a compound annual growth rate (CAGR) of 32.9% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 147.02 million in 2024 and will grow at a compound annual growth rate (CAGR) of 33.2% from 2024 to 2031.
The iBeacon category is the fastest growing segment of the Smart Beacon industry

Market Dynamics of Smart Beacon Market

Key Drivers for Smart Beacon Market

Increasing the Use of Smartphones to Boost Market Growth

Smartphones and other mobile devices may pick up beacon signals, and the strength of the signal received is used to determine distance. The strength of the signals depends on the separation between the sending and receiving devices. It's noteworthy that both use beacons for business and financial objectives. Sales should rise, services should be enhanced, and shopping should be easier for potential customers. Using smart beacons has shown to be innovative in terms of technology. Beacon technology is being actively promoted by international tech behemoths like Google Inc. and Apple Inc.; successful corporate use cases in airports, retail stores, and other locations worldwide all suggest a bright future for the technology.

Rising Adoption of Smart Beacon to Drive Market Growth

The widespread use of smart beacons in the logistics and transportation sector will create chances for growth. This sector engages in complex and wide-ranging activities. Furthermore, it can be not easy to manage a diverse team. On the other hand, smart beacons are excellent solutions to these issues. It is a useful piece of technology for evaluating employee performance. Smart beacons simplify operations. Productivity growth is one advantage of this technology. It can also set goals and see operations in real-time. The growing demand in the logistics industry will increase the profitability of the smart beacon market. The retail sector is another business that offers a plethora of chances.

Restraint Factor for the Smart Beacon Market

Lack of Technological Resources will Limit Market Growth

The lack of technological resources and concerns about security and privacy are major obstacles to the global smart beacon market's expansion. Furthermore, the smart beacon industry is expected to gain from the expansion of organized retailing. The expansion of the organized retail business can be attributed to a number of factors, including the rise of consumerism, improved living conditions, increasing disposable income, the influence of technology, and the entry of foreign retailers. Additionally, it is anticipated that the market for beacon technology will grow as the number of organized retail establishments—such as supermarkets, department stores, hypermarkets, and discounters—increases, and these businesses become smarter due to beacon technology.

Impact of Covid-19 on the Smart Beacon Market

The industry and retail sectors have been severely impacted by COVID-19. Beacons industry sales have slowed down in the last few years due to this effect. Many shoppers shifted from in-store to internet buying throughout the pandemic. Following the trend of social separation, businesses and brands accelerated the process of establishing their digital footprint. In 2020, over 12,000 U.S. stores were expected to close permanently, according to forecasts from the retail industry. Sales of smart beacons have suffered greatly as a result of these closures. Introduction of the Smart Beacon Market

Smart beacons are wireless gadgets with sensors and com...

As of August 2024, the Google Chrome browser accounted for over 65 percent of the global market for internet browsers. Apple’s Safari browser was the second most popular internet browser around the world, accounting for about 18.6 percent of market share. Apart from these two, no other browser controlled more than five percent of the overall market share. Internet use With billions of people around the world having some form of access to the technology, around half of the world’s population can be classified as internet users. In countries like Japan, the United Kingdom, and Germany, a big majority of citizens access the internet on a daily basis, whether it be for work or personal entertainment. In the United States, the average adult spends hours per day online, once again showing the large importance of internet in peoples’ daily lives. Web browsers Web browsers serve as the platform through which users from across the globe access the contents of the internet. With the help of a web browser, users can access a huge variety of content including entertainment sites, social media, and online shopping retailers. In recent years, social media sites such as Facebook have become some of the most popular sites, with users determined to keep up-to-date with the digital presence of their friends, families, and favorite celebrities.

This particular dataset is composed of 121 cases of homepages speed performance coming from Libraries, Archives and Museums worldwide. Data for 12 metrics are taking place. 6 for mobile and six for desktop. PageSpeed Insights of Google has been used to retrieved data.

Almost four out of 10 websites in the world that use Google Pay as a check-out option in 2023 originate from the United States. This according to data from an intelligence tool that tracks the adoption of certain technologies. The number for the U.S. is about as much as the number of websites for all of Europe combined. India ranks as the sixth in the country in this ranking. This may be somewhat surprising, given the integration of Google Pay within UPI. Note, however, that this ranking only tracks websites and does not take point-of-sale availability into account.

In March 2025, the Google Chrome browser was the leader in the mobile internet browser market, with a share of 66.75 percent. As the runner-up, Apple’s Safari had a market share of around 23 percent. Other contenders in the field include Samsung Internet and Opera. Browser market Around half of the world’s population uses the internet regularly, and web browsers serve as the channel through which users from across the globe access the internet each day. As in the mobile browser market, Chrome is also the dominant figure in the overall web browser market. In December 2024, Chrome for Android and Chrome occupied the top two spots in the global web browser market. Chrome’s dominance is the most prominent in the desktop browser market: in 2024, Google’s popular browser accounted for nearly 67 percent of the market, miles ahead of its competitors. Google Chrome Released in 2008 by Google, Chrome has become one of the tech giant's most successful products over the years, together with their search engine Google Search, mobile operating system Android, e-mail service Gmail, etc. The success of Chrome has led to the expansion of the brand name into the company's other products such as Chrome OS, Chromecast, and Chromebook.

Between 2020 and the first half of 2024, national security was the leading reason governments worldwide used to remove online content on Google, with 29.3 percent of all requests stating that. In the measured period, approximately 21.54 percent of content removal requests were based on copyright reasons. Other reasons were privacy and security, regulated goods and services, fraud and defamation.