This statistic displays the most reliable sources of data according to professionals in the market research industry in the United States in 2017. During the survey, 32 percent of respondents cited marketing analytics as the most reliable data source.

What truly makes life worth living? Our survey data illustrates what matters most in life according to respondents from the U.S. over time. Looking at the most recent data points there has been an increase from 2023 Q1 to 2024 Q1. The share of respondents grew from 39 percent to 41 percent during this time. This contrasts with the decrease that is visible between 2020 and 2022 Q3. Asking consumers about the three most important aspects in life reveals their core values while also expressing their current needs. While many aspects contribute to a good life, their varying importance distinguishes personality types, such as hedonists, traditionalists, and career driven consumers. The survey was conducted online among 25114 to 60327 respondents per quarter in the United States, between 2020 and 2024. Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than 2,000,000 interviews.

A 2022 survey of adults in the United States found that over 50 percent of them expected the companies to handle their collected data securely, and only that did not make them have a better opinion of a company. When it came to different generations, Gen Z was the less concerned group, with 31 percent of respondents not knowing or having no opinion regarding this. On the other hand, baby boomers were more interested in their data's safety, with 75 percent stating that keeping their data secure is their basic expectation from the companies.

A 2023 survey found that roughly five in 10 internet users in the United Kingdom (UK) have downloaded the latest software updates on their devices when prompted online. Another 53 percent shared that they used fingerprint or facial recognition technology to access a device or app or to make purchases online. Additionally, 25 percent of respondents reported using a virtual private network (VPN) when going online.

During a survey conducted among marketing and advertising professionals in North and South America as well as in Europe in July 2023, nearly ** percent of respondents considered that generative AI poses significant risks to brand safety and misinformation. For ** percent of the professionals, the technology represents a moderate risk to keep a brand's reputation safe.

This statistic shows forecast revenue for the global secure email market from 2023 to 2027. The secure email market is projected to amount to over 10 billion U.S. dollars in 2027, more than twice the revenue expected to be generated in 2023.

As of 2019, most consumers in Norway considered smart products to be safe on a general basis, with ** percent feeling that connected products are safe to use to a large/very large extent. This trend was more common among younger consumers than older ones.

A global survey conducted between November 2022 and January 2023 revealed that seven in ten respondents had taken steps to protect their online identity. Those who enabled multi-factor authentication were 30 percent. Additionally, 28 percent said they changed default settings on devices. On the other hand, 30 percent said they had not done anything to protect their digital identity.

According to a 2024 survey conducted in the United States, 56 percent of respondents stated that meeting someone in person who they met on online dating platforms would be somewhat safe. Overall, men were more likely than women to say that meeting someone in person who they had met online was safe or somewhat safe.

Home safety and security is one of the key aspects of a smart home to many people across the world. At least around ********* of respondents, in each of the countries shown, stated that home safety was especially important to them in the context of a smart home. In contrast to this, a lot fewer people were concerned with potentially being spied on through their devices, with Spain having the highest share of respondents worried that people could spy on them through their devices.

This statistic shows the revenue of the industry “Safety and protective equipment not elsewhere classified“ in Brazil from 2014 to 2018, with a forecast to 2025. It is projected that the revenue of Safety and protective equipment not elsewhere classified in Brazil will amount to approximately ****** million U.S. Dollars by 2025.

This statistic displays the findings of a survey on the public opinion on the responsibility for a safe management of personal information online in the European Union (EU-28) as of March 2015, by party. When asked, who should have made sure that personal information is collected, stored and exchanged safely, 21 percent of respondents stated that the public authorities have to ensure that citizens' data is protected.

A July 2022 survey of American adults found that ** percent of digital payment users were somewhat confident that payment apps or sites keep their information safe from hackers or unauthorized users. A further ** percent of respondents were a little or not at all concerned about this.

Per a survey carried out in July 2023, a majority of respondents in the United States, or ** percent, confirmed that they believe AI should be regulated and that they are concerned about deep fakes. As a result, many are less firm in their belief that AI is currently safe and secure, with concerns around AI use by government agencies.

A survey of adults in the United States from 2023 found that 79 percent of respondents believed increasing the amount they exercise is effective for losing weight and keeping weight off. This statistic shows the percentage of adults in the United States who said they believe the following weight loss methods are safe and effective for losing weight.

According to a July 2022 survey on online dating in the United States, ********** thought online dating platforms were "not at all safe" or "not too safe" places to meet people. In contrast, ******** thought these platforms were very or somewhat safe for meeting people.

A March 2023 survey found that 23 percent of adults in Finland said the right to access safe and privacy-friendly digital technologies was very well applied in their country, while 53 percent of respondents said it was fairly well applied. In contrast, only six percent of respondents in Greece said that the digital rights to access safe digital technologies were very well used.

The statistic shows the size of the environmental health and safety (EHS) software market worldwide from 2016 to 2020. In 2016, the global EHS software market was valued at *** million U.S. dollars.

When it comes to share of Americans owning smart home devices for building safety / security, ** percent of 18 - 29 year olds do so in the U.S. This is according to exclusive insights from the Consumer Insights Global survey which shows that ** percent of 30 - 49 year old consumers also fall into this category.Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than ********* interviews.

During a November 2021 survey carried out among adult consumers from the United States, nearly ** percent of respondents strongly or somewhat agreed that brands should be concerned about their ads appearing next to negative content on a website or app. The strategy to avoid publishing ads next to content which associates negatively and endangers the reputation of the advertising brand is often based on keyword blocking or blacklisting. This phenomenon causes digital ad revenue losses among online publishers who are bound to report on negative news, such as the ******** pandemic, but will not be able to attract brands to advertise next to such content.