In the first quarter of 2025, Apple generated a total of 26.34 billion U.S. dollars in services revenue. These services include iTunes, the company’s online entertainment library, as well as software, digital content, AppleCare, Apple Pay, and licensing. Overall, Apple’s services segment has shown strong growth over the last few years, passing the mark of ten billion U.S. dollars in revenue in a quarter for the first time in 2018. Apple's services segment now only trails the revenue generated by its largest segment, the iPhone, which brings in tens of billions of U.S. dollars each quarter. Apple Inc. Since its famous beginning in a garage in California, Apple has grown into a giant of the technology industry, becoming one of the most valuable companies in the world. Every year, it brings in hundreds of billions of U.S. dollars and revolutionize the industry time and time again with its various consumer electronic devices. Some of the company’s most famous products include the Apple I, MacBook, iPod, Apple Watch, and the iPhone. In order to continue to innovate and improve its product offerings, Apple allocates over ten billion U.S. dollars per year towards its research and development budget. This massive R&D budget not only helps from a hardware perspective, but also assists in the development of more digital solutions to everyday needs such as iCloud and Apple Pay.

This statistic shows the global revenue of Apple iTunes from the first quarter of 2012 to the second quarter of 2015, sorted by store. According to the source, ** percent of Apple's iTunes revenue in the second quarter of 2015 was generated through the music store.

iPhone sales made up approximately **** percent of Apple’s total revenue in the first quarter of the company’s fiscal year 2025. iPhone sales usually contribute to **** or more than **** of Apple’s overall sales revenue. Apple’s other businesses such as the Apple Watch and the iTunes Store have been bringing in growing shares of revenues, from around **** percent in 2017 to a combined almost ** percent in the first quarter of FY 2025. Apple is the second largest smartphone vendor As Apple’s most successful product, the iPhone is one of the most heavyweight players in the smartphone market, with dozens of millions of iPhones being shipped every quarter. Indeed, when it comes to smartphone vendor share, Apple is the second largest smartphone vendor in the world, after Samsung. iPhone runs the iOS system, which is Apple’s inhouse operating system. Most other products on the market run the Android system developed by Google. iOS occupies around a ******* of the overall mobile operating system market, Android the rest. The differences between iOS and Android iOS is a closed system while Android is more open, which means that users can better customize their phones using the Android system. Because of its open nature, Android is also an easier target for hackers, whereas iOS is considered safer as Apple does not release its source code to developers and users. Both operating systems get regularly updated – Android 13 is Android’s 13th major release, and iOS 17 is the 17th major iOS release. Due to the great many models of Android phone devices, the Android versions are more fragmented than iOS, with older versions like Marshmallow and Lollipop still running on a big number of devices, whereas iOS **, released in 2023, runs on around ** percent of all Apple devices when looking at iOS version share.

For the first quarter of their 2025 fiscal year, Apple reported a revenue of ***** billion U.S. dollars. Apple revenue - additional information Apple Computer, Inc. was renamed Apple Inc. in 2007, in order to reflect the brand’s extension into other segments of the consumer electronics market. The company, founded in 1976, went on to grow from a two-man operation to a worldwide record-breaking phenomenon. In its 2023 financial year, Apple reported 383 billion U.S. dollars in revenues, compared to ***** billion U.S. dollars in 2004. Since the 2001 launch of the iPod in 2001, Apple has invested billions in research and development of new products, in order to answer ever changing consumer needs. Apple’s most profitable division is its hardware segment, which includes products such as the Macintosh computer series, the iPod, the iPhone, the iPad, or Apple TV. Additionally, Apple offers consumers a number of software products, such as the OS X and iOS operating systems and web-based services, such as the Mac App Store and the iOS App Store, iTunes Store, iBooks, or iCloud. Apple's iPhone is its most successful product Released in 2007 and already in its ****** generation in 2014, the iPhone is Apple’s most successful product, with over *** billion units sold since its launch. It is credited with almost single-handedly making Apple one of the most valuable brands in the world. The iPhone also has a very strong brand retention, surpassing all other smartphone brands. In the United States and in the United Kingdom, Apple's iOS operating system occupied **** or more of both markets in 2024.

Over the forecast period until 2027, the revenue is forecast to exhibit fluctuations among the five segments. The indicator decreases only in the segment Video Downloads (EST) towards the end of the forecast period, while the remaining segments follow a positive trend. The absolute difference between 2017 and 2027 is 3.6 million U.S. dollars. The Statista Market Insights cover a broad range of additional markets.

The global mobile application store market is experiencing robust growth, driven by the increasing penetration of smartphones and rising mobile internet usage worldwide. While precise figures for market size and CAGR are absent from the provided data, a reasonable estimation, considering current market trends and the growth observed in related sectors like mobile gaming and app development, would place the 2025 market size at approximately $150 billion USD. Assuming a conservative Compound Annual Growth Rate (CAGR) of 15% for the forecast period (2025-2033), this translates to a projected market value exceeding $600 billion USD by 2033. This expansion is fueled by factors such as the continuous evolution of mobile technology, the emergence of 5G networks facilitating faster app downloads and smoother in-app experiences, and the ongoing diversification of app categories, including increased adoption of mobile commerce, subscription-based apps, and augmented/virtual reality applications. Key segments within the market are showing diverse growth trajectories. The Android OS segment is expected to continue its dominance due to its larger global market share, although the iOS segment will remain lucrative, driven by its higher average revenue per user. Similarly, while free apps maintain higher download numbers, the paid apps segment is poised for stronger revenue growth fueled by a willingness of users to pay for premium features and high-quality content. Geographical analysis reveals significant regional variations. North America and Europe currently hold substantial market share, but Asia-Pacific, particularly India and China, are predicted to exhibit the most rapid growth, as mobile penetration and app usage surge in these regions. Challenges such as app store regulations, security concerns around data privacy, and increasing competition among app developers will impact future growth.

Over the forecast period until 2027, the ARPU is forecast to exhibit fluctuations among the four segments. The indicator decreases only in the segment Music Streaming Advertising towards the end of the forecast period, while the remaining segments follow a positive trend. The absolute difference between 2017 and 2027 is 6.42 U.S. dollars. The Statista Market Insights cover a broad range of additional markets.

The digital music download industry in the United States has witnessed substantial changes in recent years. With the proliferation of streaming services, demand for digital downloads has noticeably declined. Platforms like Spotify, Apple Music and Amazon Music have gained a significant foothold, providing consumers with expansive music libraries through subscription services. This shift signifies a consumer trend toward convenience and cost-effectiveness as the need to purchase individual tracks or albums diminishes. This phenomenon has prompted digital platforms to diversify, seeking new revenue opportunities, such as concert ticket sales and exclusive merchandise offerings, to offset the shrinking download market. Industry revenue has been declining at a CAGR of 15.5% over the past five years and is expected to total $342.5 million in 2025, when revenue will jump by an estimated 10.3%. Over the past five years, the US digital music download industry has faced a challenging landscape. The competition among e-tailers like iTunes or Amazon Music has led to pricing wars that have continuously eroded profit, compelling businesses to aggressively cut prices. This environment has sparked a dynamic in which short-term sales might surge during discounts, yet long-term profitability remains elusive. Moreover, the rise of direct-to-consumer sales has begun to redefine industry norms. Artists who once relied on e-tailers have turned to platforms like Bandcamp, bypassing intermediaries and maximizing revenue. Despite these hurdles, a niche market persists for high-resolution audio formats among audiophiles, offering some stability in premium download sales. Looking ahead, the outlook for digital music downloads in the US suggests weakening as streaming's dominance grows. With consumers increasingly preferring access over ownership, the industry must continually adapt to these shifting preferences. Streaming’s ongoing growth highlights the urgency for download-focused entities to develop alternative strategies, including leveraging exclusive content and bundling experiences with other products to remain relevant. Price sensitivity is anticipated to intensify, urging businesses to emphasize premium offerings that can withstand the downward pressure on standard download prices. As direct artist-to-fan sales gain traction, e-tailers must innovate to maintain a competitive edge in a transforming music ecosystem. Industry revenue is expected to fall at a CAGR of 9.6% to $206.5 billion over the five years to 2030.

As of the first quarter of 2025, Apple’s gross profit amounted to around ***** percent. Gross margin is a financial metric that takes the difference between a company’s revenue and its cost of goods sold and then expresses this number as a percentage of total revenue. More simply expressed: in the first quarter of 2025 Apple sold its products with an overall markup of ***** percent over their total cost. The fiscal year-end of the company is September, 30th. Apple Inc. Since its now famous beginning in a California garage, Apple has grown into one of the biggest companies in the world, with its market capitalization amounting to *** trillion U.S. dollars. The company brings in hundreds of billions of U.S. dollars in revenue each year and has revolutionized the consumer electronics industry time and time again with a range of massively successful product lines. Although still primarily a consumer electronics vendor, the company has also begun to branch out into a variety of service-based businesses including Apple Pay, iTunes, and iCloud storage. Apple’s sales revenue iPhone is Apple’s most famous product, but other products such as Macs and iPads also contribute to the company’s success. Furthermore, Apple is active in the software industry, with its OS X and iOS operating systems and its web-based services, such as Apple App Store, iTunes, and iCloud.

This industry includes magazine sales specifically through newsstand outlets. Digital newsstand sales, such as those through the iTunes Store, are also included in this data; circulation revenue from other retail outlets, however, is excluded.

Between 2017 and 2021, global gross revenues of the Apple App Store experienced a 120 percent growth, with users spending an estimated 85.1 billion U.S. dollars on on in-app purchases, subscriptions, and premium apps in 2021. At present, the average price of iOS apps and games is approximately one U.S. dollar.

Paid apps in the Apple App Store Many apps are available for free or utilize a freemium payment model, which allows the user to download the app without upfront costs but generates revenues through in-app payments or advertising. As of December 2021, only 6.3 percent of the mobile apps on the App Store were paid apps, with the remaining majority being free for download. As of December 2021, approximately 58.6 thousand paid apps in the Apple App Store were priced less than one U.S. dollar.

The Apple App Store: an overview The App Store was launched in 2008 to coincide with Apple’s iPhone 3G release. Apps can be downloaded directly to iOS devices such as the iPhone smartphone, the iPod Touch handheld computer, and the iPad tablet computer, or onto a personal computer via iTunes. As of the first quarter 2021, there were around 2.22 million apps available in the Apple App Store. In the same period, the number of available mobile apps in the Apple App Store grew by more than six percent compared to the fourth quarter of 2020. The most popular app category in the Apple App Store was mobile gaming, which represented 21 percent of the active apps available in the store.

Discography Market Outlook

The global discography market size was valued at approximately USD 25 billion in 2023 and is projected to reach around USD 40 billion by 2032, growing at a CAGR of 5.5% during the forecast period. This substantial growth is driven by the resurgence of vinyl records, the persistent popularity of streaming services, and the increasing adoption of digital downloads, which collectively contribute to the market's expansion.

The revival of vinyl records has played a significant role in the discography market's growth. Vinyl records, once considered a niche market, have experienced a renaissance, driven by audiophiles and collectors who value the tactile and nostalgic experience they offer. This resurgence is further fueled by artists and record labels reissuing classic albums and releasing new music on vinyl formats, catering to a growing demographic that appreciates the unique sound quality and album art associated with vinyl records. Additionally, limited edition releases and Record Store Day events have heightened interest and demand, contributing significantly to market growth.

Streaming services have revolutionized the way music is consumed, providing users with unparalleled access to vast music libraries. The convenience and affordability of streaming platforms like Spotify, Apple Music, and Amazon Music have made them indispensable for music lovers worldwide. The subscription-based model not only offers users access to millions of tracks but also generates a steady revenue stream for artists and record labels. The integration of advanced algorithms and personalized playlists has enhanced user engagement, making streaming services a primary driver of growth in the discography market.

Digital downloads, though experiencing a decline in comparison to streaming, continue to be a vital segment of the discography market. Digital downloads offer a sense of ownership that streaming does not, allowing consumers to build their digital music libraries. Furthermore, digital platforms such as iTunes and Bandcamp provide independent artists with a direct channel to sell their music, fostering a more inclusive and diverse musical landscape. This accessibility has empowered many emerging artists to reach global audiences without the need for traditional record label backing.

Regionally, North America holds a significant share of the discography market, driven by a robust infrastructure for streaming services and a deeply ingrained music culture. Europe follows closely, with a strong market for both vinyl records and streaming. Asia Pacific is emerging as a lucrative region for market growth, propelled by increasing internet penetration and rising disposable incomes, which are expanding the consumer base for digital and streaming music. Latin America and the Middle East & Africa, while smaller in market size, show promising potential due to the growing popularity of streaming services and the increasing availability of digital music platforms.

Product Type Analysis

The product type segment of the discography market encompasses vinyl records, CDs, digital downloads, and streaming services. Each of these product types has unique attributes that cater to different segments of the music consumer market. Vinyl records have made a notable comeback in recent years, driven by their nostalgic appeal and superior sound quality. Collectors and audiophiles, particularly in North America and Europe, are driving demand for vinyl records, which have become a significant revenue stream for artists and record labels. Limited edition releases and vinyl-exclusive content are also boosting sales.

CDs, although experiencing a decline in popularity due to the rise of digital formats, continue to maintain a presence in the market. CDs offer a tangible form of music ownership that is still preferred by certain demographics, particularly in regions where digital infrastructure may not be as robust. Special edition CDs, featuring bonus tracks or exclusive artwork, continue to attract collectors and loyal fans. While the overall market share for CDs is shrinking, they remain a relevant product type, especially for older consumers and in regions with limited internet access.

Digital downloads offer a convenient and immediate way for consumers to purchase and own music. Platforms such as iTunes and Bandcamp have made it easy for users to buy individual tracks or full albums with just a few clicks. Although streaming services have overshadowed digital downloads in recent years, the latter still holds significant value, particul

The influential piracy paper by Professors Oberholzer-Gee and Strumpf, although mainly based on proprietary data, contained an “important complement” to the main results, consisting of four “quasi-experiments” using publicly available data. This replication examines all of these quasi-experiments by using identical data and statistical methods where possible, as well as sometimes extending or augmenting the data or methods. This study concludes that the quasi-experiments performed by OS each contain important errors, oversights or inconsistencies that most often, but not completely, overturn the results claimed in the original OS article.

Apple reported net income of 93.74 billion U.S. dollars in its 2024 fiscal year, down from the highest net income to date in 2022. Apple’s global revenue amounted to 391 billion U.S. dollars in that same year. Founded in 1976 in California by Steve Jobs, Steve Wozniak and Ronald Wayne, Apple has over the years developed into one of the most valuable brands worldwide. The fiscal year end of the company is September, 30th. Apple’s products The product that contributed most to Apple’s success is the iPhone, which brought in 52 billion U.S. dollars sales revenue in the first quarter of 2019 alone. Revenues generated from iPhone sales consistently make up around 50 percent of Apple’s overall revenue in recent years. Other major Apple products include consumer electronic devices such as the Mac computers, iPad, Apple Watch and the smart speaker HomePod. Apple’s service products, such as the iTunes Store and iCloud, are becoming a greater part of the company’s business and provides new sources of revenue stream.

Consumer Video Services Market Outlook

The global market size for consumer video services was valued at $85.6 billion in 2023 and is forecasted to reach $182.3 billion by 2032, growing at a CAGR of 8.9% during the forecast period. The primary growth factor driving this expansion is the increasing adoption of digital platforms and rising internet penetration worldwide.

The growth in consumer video services can be attributed to the widespread availability of high-speed internet and the proliferation of smart devices. High-speed internet has made it easier for consumers to access video content at their convenience, which has significantly boosted the demand for video-on-demand services. Additionally, the increasing use of smartphones and tablets has transformed media consumption habits, leading to a surge in video streaming and live streaming activities. These technological advancements have created a conducive environment for the growth of consumer video services across the globe.

Furthermore, the shift in consumer preferences towards personalized content is another key driver for market growth. With the advent of advanced algorithms and artificial intelligence, video service providers can now offer tailored content recommendations based on individual viewing habits. This personalized experience enhances user engagement and satisfaction, thereby driving the adoption of consumer video services. Moreover, the rise of original content production by streaming giants like Netflix, Amazon Prime, and Disney+ has also contributed to market expansion, as consumers are increasingly attracted to exclusive and high-quality content.

The COVID-19 pandemic has also played a significant role in the growth of the consumer video services market. With lockdowns and restrictions in place, people turned to digital platforms for entertainment, leading to a substantial increase in video streaming and on-demand services. This surge in demand has encouraged content creators and service providers to invest more in video technology and infrastructure, further propelling market growth. Additionally, the pandemic has accelerated the adoption of remote work and virtual events, boosting the demand for live streaming and video conferencing services.

Regionally, North America is expected to dominate the consumer video services market due to the high adoption rate of advanced technologies and the presence of major market players. The region's robust internet infrastructure and high disposable income levels contribute to the widespread use of video streaming services. However, the Asia Pacific region is poised to exhibit the highest growth rate during the forecast period, driven by rapid urbanization, increasing internet penetration, and a growing middle-class population. Countries like China and India are witnessing a surge in the adoption of digital platforms, making the region a lucrative market for consumer video services.

Service Type Analysis

In the consumer video services market, service type is segmented into Subscription Video on Demand (SVOD), Transactional Video on Demand (TVOD), Advertising Video on Demand (AVOD), and Live Streaming. The Subscription Video on Demand (SVOD) segment holds a dominant position due to its recurring revenue model and vast content libraries. SVOD services like Netflix, Amazon Prime, and Disney+ offer users unlimited access to a wide range of content for a monthly or annual subscription fee. The convenience and value-for-money proposition of SVOD services make them highly attractive to consumers, thus driving their widespread adoption.

Transactional Video on Demand (TVOD) represents a different model where consumers pay for individual pieces of content, such as movies or TV episodes, on a per-view basis. This segment appeals to users who prefer not to commit to a subscription and instead choose to pay for specific content. Although TVOD services like Apple iTunes and Google Play Movies do not generate recurring revenue, they benefit from the flexibility and control they offer to consumers. The TVOD market segment is expected to grow steadily as it caters to niche markets and specific consumer needs.

Advertising Video on Demand (AVOD) offers free access to content supported by advertising revenue. Platforms like YouTube and Hulu provide users with a wide range of content without requiring a subscription, making AVOD services popular among cost-conscious consumers. The AVOD segment is expected to witness significant growth due to the increasing adoption of ad-supported free content, particularly in emerging markets whe

This statistic shows the number of iPod units sold worldwide by Apple from 2006 to 2014 (according to the company's fiscal year). Sales have been decreasing in recent years after peaking at 54.83 million in 2008.

Global Apple iPod sales – additional information

The first line of iPods was introduced to the market in 2001, Apple’s first foray into consumer electronics. Two years later, Apple launched the iTunes Music Store. The iPod, along with iTunes, revolutionized the music industry by offering a smooth combination of software and hardware in a pocket-sized device. With several hundred million units sold over the years, the iPod can be considered one of the company’s biggest successes.

iPod sales peaked at four billion U.S. dollars in the first quarter of 2008. In all of 2008, a total of 54.83 million iPods were sold. With the introduction of the iPhone in 2007 and its rapid success, the share of the company's total revenue generated from iPod sales started to decrease. Up until the third quarter of 2010 though, Apple still sold more iPods than iPhones. In the last quarter of 2014, iPod sales accounted for about one percent of Apple's total revenue. At that point, iPhone sales made up more than 50 percent of Apple's revenue.

The decline of iPod sales can not be attributed to the introduction of the iPhone alone, but also to the rising popularity of smartphones, with both types of devices offering similar music features. In 2008, 139.29 million smartphones were sold around the world. By 2016, this figure had increased to almost 1.5 billion.

Global Party Speakers market size was $71.69 Billion in 2022. Party Speakers Industry's Compound Annual Growth Rate will be 27.3% from 2023 to 2030. What are the key driving factors for the Party Speakers market?

Growing popularity of music streaming services

The rise of music and video streaming services fueling the growth of party speakers that can easily connect to these platforms. Party speakers have built-in Wi-Fi or Bluetooth connectivity, making it easy to stream music directly from a smartphone or audio device. For example, Spotify Premium and Apple Music, are the most popular music streaming services each costing about USD 10 per month, while iTunes pays about 1 dollar per song. Music streaming services provide millions of songs from different artists each month for a recurring fee, giving users access to music at a much lower price than before. The music streaming industry accounts for around 83.65 % of the music industry activity, making it a huge contribution to global music services. For example, in the United States, the music streaming industry is rapidly developing with one-third of Americans listening to music through music streaming subscriptions. Music streaming has made users more connected to audio devices including party speakers. Also, in 2021, music streaming apps generated USD 25.3 billion in revenue a 32% increase from the previous year.

Increasing demand for smart home systems (Access Detailed Analysis in the Full Report Version)


Rise in usage of audio devices for entertainment (Access Detailed Analysis in the Full Report Version)

Launch of new speakers by companies propelling the growth.

Introduction of Party Speakers

Party speakers are audio devices manufactured to provide high-quality sound and volume for parties, gatherings, and events. They are larger and more powerful than traditional home speakers and can connect wirelessly to smartphones, tablets, and other audio devices. Party speakers come with additional features like built-in LED lights, karaoke functions, and microphone inputs to improve the party atmosphere. They may also have different connectivity options, such as Bluetooth, Wi-Fi, and USB, to allow for different types of audio sources. Party speakers are similar to standard speakers which are bigger and heavier. It can produce a louder and deeper quality sound. These speakers incorporate a light show. End users can stream music from smartphones or tablets via Bluetooth during the party by creating a special atmosphere. In addition, party speakers come in various sizes and shapes, including water-resistant party speakers. This means that users can safely place them outside during garden parties or pool parties. They'll be working in the rainwater as well. Similarly, party speakers also come with phone controls, and LED displays.

This graph shows the amount of revenue that Apple generated through sales of the iPod each quarter from the first quarter of 2006. In the first quarter of 2013, sales increased again compared to previous quarters and revenue from this product came to more than 2 billion U.S. dollars. As of the first quarter of 2014 however, revenue was down by more than half to 970 million U.S. dollars. Annual and quarterly iPod unit sales

The Apple iPod - additional information The launch of the iPod digital portable music device in 2001 was a breakthrough for Apple and a revolutionary move for the consumer electronics market. The company had not had widespread success for some time, but the iPod paved the way for other innovative and extremely successful products, such as the iPhone, launched in 2007, and the iPad, released in 2010. The first version of the iPod had a 5 GB hard drive, which could be used for storing music, but could also serve as an external data storage device.

iPod sales were slow at first, due to the device’s need for a Macintosh computer and its iTunes software. However, the company continued to update the product, adding newer versions, such as the iPod Shuffle, iPod Nano and iPod Touch, with improved design, features and hard drive capacity. By its 2006 fiscal year, Apple iPod sales reached 40 million units worldwide. Sales peaked in Apple’s first financial quarter of 2009, when over 22 million iPods were sold worldwide. At that point, iPod sales accounted for over 28 percent of Apple's total revenue, but only five years later, this share had decreased to less than one percent.

This decline in iPod revenue is in part due to the launch of the iPhone and other smartphones, which made having a music player redundant, due to the integrated music-playing features of a new generation of mobile phones. In 2009, two years after the launch of the iPhone, the iPod was still the more successful of the two in regards to unit sales. Nevertheless, by the fourth quarter of 2014, iPhone sales had increased to almost 40 million units, while only 2.5 million iPods were sold. Starting the following fiscal year, Apple stopped reporting iPod sales as a separate segment in its financial reports.