48 datasets found
  1. JetBlue Airways - number of employees by profession 2024

    • statista.com
    Updated Nov 29, 2025
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    Statista (2025). JetBlue Airways - number of employees by profession 2024 [Dataset]. https://www.statista.com/statistics/529590/jetblue-number-of-employees-profession-breakdown/
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    Dataset updated
    Nov 29, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    United States
    Description

    Of Jet Blue’s ****** employees in 2024, the most common profession was flight attendants, accounting for ***** of the company’s staff. Conversely, the least common profession was reservation agents, which accounted for only ***. JetBlue - additional information JetBlue is a U.S. low-cost airline carrier headquartered in New York City. They commenced operating in the year 2000 and by the year 2024 had grown to be servicing over ** million passengers per year. In terms of revenue, they are the sixth-largest U.S. airline carrier group in North America. The JetBlue brand The value of JetBlue’s brand is higher than their other performance measures might suggest. The company has regularly outperformed the larger full-cost carriers in terms of customer satisfaction, leading to the JetBlue brand being considered the fourth-best of all U.S. airlines. This is likely related to JetBlue’s positioning at the expensive end of the low-cost market, allowing them to offer a higher level of service than other low-cost carriers but lower ticket prices than full-service carriers.

  2. JetBlue Airways - passenger load factor 2011-2024

    • statista.com
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    Statista, JetBlue Airways - passenger load factor 2011-2024 [Dataset]. https://www.statista.com/statistics/528606/passenger-load-factor-of-jetblue-airways/
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    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    In the fiscal year of 2024, the JetBlue Airways' passenger load factor stood at **** percent. The passenger load factor is measured by dividing revenue passenger miles by available seat miles for a reporting period.

  3. Americans who flew with JetBlue for domestic / foreign travel, by age 2024

    • statista.com
    Updated Jul 10, 2025
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    Statista (2025). Americans who flew with JetBlue for domestic / foreign travel, by age 2024 [Dataset]. https://www.statista.com/statistics/227446/airline-passengers-of-jetblue-usa/
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    Dataset updated
    Jul 10, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Oct 2023 - Sep 2024
    Area covered
    United States
    Description

    When it comes to share of Americans who flew with JetBlue for domestic or foreign travel in the last 12 months, ** percent of 18 - 29 year olds do so in the U.S. This is according to exclusive insights from the Consumer Insights Global survey which shows that ** percent of 30 - 49 year old consumers also fall into this category.Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than ********* interviews.

  4. JetBlue Airways - number of pilots 2012-2024

    • statista.com
    Updated Oct 8, 2016
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    Statista (2016). JetBlue Airways - number of pilots 2012-2024 [Dataset]. https://www.statista.com/statistics/741998/jetblue-airways-active-pilots/
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    Dataset updated
    Oct 8, 2016
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    United States
    Description

    In 2024, there were ***** active pilots working for JetBlue Airways, an increase of ** individuals from the previous year. This was the highest amount in the period of consideration between 2012 and 2024.

  5. C

    China CN: Total Operated Flight: International Airlines: JetBlue Airways(B6)...

    • ceicdata.com
    Updated Oct 15, 2025
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    CEICdata.com (2025). China CN: Total Operated Flight: International Airlines: JetBlue Airways(B6) [Dataset]. https://www.ceicdata.com/en/china/variflight-flight-statistics-international-airlines-total-operated-flight/cn-total-operated-flight-international-airlines-jetblue-airwaysb6
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    Dataset updated
    Oct 15, 2025
    Dataset provided by
    CEICdata.com
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Time period covered
    Nov 19, 2020 - Aug 29, 2021
    Area covered
    China
    Description

    China Total Operated Flight: International Airlines: JetBlue Airways(B6) data was reported at 1.000 Unit in 29 Aug 2021. This stayed constant from the previous number of 1.000 Unit for 22 Jul 2021. China Total Operated Flight: International Airlines: JetBlue Airways(B6) data is updated daily, averaging 1.000 Unit from Nov 2020 (Median) to 29 Aug 2021, with 9 observations. The data reached an all-time high of 1.000 Unit in 29 Aug 2021 and a record low of 1.000 Unit in 29 Aug 2021. China Total Operated Flight: International Airlines: JetBlue Airways(B6) data remains active status in CEIC and is reported by CEIC Data. The data is categorized under China Premium Database’s Transportation and Storage Sector – Table CN.TM: VariFlight Flight Statistics: International Airlines: Total Operated Flight.

  6. JetBlue Airways brand profile in the United States 2022

    • statista.com
    Updated Jul 10, 2025
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    Statista (2025). JetBlue Airways brand profile in the United States 2022 [Dataset]. https://www.statista.com/forecasts/1335261/jetblue-airways-airlines-brand-profile-in-the-united-states
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    Dataset updated
    Jul 10, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Aug 9, 2022 - Aug 15, 2022
    Area covered
    United States
    Description

    How high is the brand awareness of JetBlue Airways in the United States?When it comes to airline customers, brand awareness of JetBlue Airways is at **% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is JetBlue Airways in the United States?In total, **% of U.S. airline customers say they like JetBlue Airways. However, in actuality, among the **% of U.S. respondents who know JetBlue Airways, **% of people like the brand.What is the usage share of JetBlue Airways in the United States?All in all, **% of airline customers in the United States use JetBlue Airways. That means, of the **% who know the brand, **% use them.How loyal are the customers of JetBlue Airways?Around **% of airline customers in the United States say they are likely to use JetBlue Airways again. Set in relation to the **% usage share of the brand, this means that **% of their customers show loyalty to the brand.What's the buzz around JetBlue Airways in the United States?In August 2022, about **% of U.S. airline customers had heard about JetBlue Airways in the media, on social media, or in advertising over the past three months. Of the **% who know the brand, that's **%, meaning at the time of the survey there's little buzz around JetBlue Airways in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

  7. C

    China CN: Total Cancellation Rate: International Airlines: JetBlue...

    • ceicdata.com
    Updated Dec 15, 2024
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    CEICdata.com (2024). China CN: Total Cancellation Rate: International Airlines: JetBlue Airways(B6) [Dataset]. https://www.ceicdata.com/en/china/variflight-flight-statistics-international-airlines-total-cancellation-rate/cn-total-cancellation-rate-international-airlines-jetblue-airwaysb6
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    Dataset updated
    Dec 15, 2024
    Dataset provided by
    CEICdata.com
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Time period covered
    Nov 19, 2020 - Aug 29, 2021
    Area covered
    China
    Description

    China Total Cancellation Rate: International Airlines: JetBlue Airways(B6) data was reported at 0.000 % in 29 Aug 2021. This stayed constant from the previous number of 0.000 % for 22 Jul 2021. China Total Cancellation Rate: International Airlines: JetBlue Airways(B6) data is updated daily, averaging 0.000 % from Nov 2020 (Median) to 29 Aug 2021, with 9 observations. The data reached an all-time high of 0.000 % in 29 Aug 2021 and a record low of 0.000 % in 29 Aug 2021. China Total Cancellation Rate: International Airlines: JetBlue Airways(B6) data remains active status in CEIC and is reported by VariFlight. The data is categorized under China Premium Database’s Transportation and Storage Sector – Table CN.TM: VariFlight Flight Statistics: International Airlines: Total Cancellation Rate.

  8. JetBlue Airways - revenue passengers 2011-2024

    • statista.com
    Updated Nov 29, 2025
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    Statista (2025). JetBlue Airways - revenue passengers 2011-2024 [Dataset]. https://www.statista.com/statistics/528561/revenue-of-passengers-jetblue-airways/
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    Dataset updated
    Nov 29, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    In the fiscal year of 2024, JetBlue Airways carried approximately **** million passengers. This represents about a **** percent increase compared to the previous year. The amount reached more than the pre-pandemic numbers after a considerable decline in 2020.

  9. JetBlue Airways Corp net income 2011-2024

    • statista.com
    Updated May 12, 2025
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    Statista (2025). JetBlue Airways Corp net income 2011-2024 [Dataset]. https://www.statista.com/statistics/528430/net-income-of-jetblue-airways/
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    Dataset updated
    May 12, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide, United States
    Description

    In 2024, JetBlue Airways Corp reported a net loss of *** million U.S. dollars. The net loss more than doubled compared to the previous year's loss. Also, losses in 2022 were nearly twice as high as the previous year but significantly lower than in 2020, as the COIVD-19 pandemic continued to affect the aviation market.

  10. JetBlue Airways Corp revenue 2011-2024

    • statista.com
    Updated Nov 29, 2025
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    Statista (2025). JetBlue Airways Corp revenue 2011-2024 [Dataset]. https://www.statista.com/statistics/528389/revenue-of-jetblue-airline/
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    Dataset updated
    Nov 29, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    United States, Worldwide
    Description

    In 2024, the JetBlue's revenue amounted to roughly *** billion U.S. dollars. The airline's income figures collapsed amid the COVID-19 pandemic in 2020. In 2022, operating revenues had recovered and exceeded pre-pandemic revenues in 2019.

  11. Airlines dataset

    • kaggle.com
    zip
    Updated Jun 3, 2024
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    DragonSlayer (2024). Airlines dataset [Dataset]. https://www.kaggle.com/datasets/ayushparwal2026/airlines-dataset
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    zip(191702 bytes)Available download formats
    Dataset updated
    Jun 3, 2024
    Authors
    DragonSlayer
    License

    https://creativecommons.org/publicdomain/zero/1.0/https://creativecommons.org/publicdomain/zero/1.0/

    Description
    1. Delta Air Lines Delta Air Lines, based in Atlanta, Georgia, is one of the largest and oldest airlines in the world. Delta operates a vast domestic and international network, serving over 300 destinations in more than 50 countries. Known for its reliability and extensive SkyMiles loyalty program, Delta offers multiple cabin classes including Delta One (business/first class on international and transcontinental flights), Delta Premium Select (premium economy), Delta Comfort+ (extra legroom economy), and Main Cabin (economy).

    2. American Airlines American Airlines, headquartered in Fort Worth, Texas, is another major airline with a comprehensive route network. It serves nearly 350 destinations in more than 50 countries. The airline's frequent flyer program is AAdvantage. American Airlines offers a range of classes such as Flagship First and Flagship Business on long-haul international flights, Domestic First Class, Premium Economy, Main Cabin Extra (extra legroom economy), and Main Cabin.

    3. United Airlines Based in Chicago, Illinois, United Airlines is one of the largest carriers in the world by number of destinations served. United is a founding member of the Star Alliance and operates hubs in several major U.S. cities. Its MileagePlus program is popular among frequent flyers. United offers Polaris (international business class), United First (domestic first class), Premium Plus (premium economy), Economy Plus (extra legroom economy), and Economy.

    4. Southwest Airlines Southwest Airlines, headquartered in Dallas, Texas, is known for its low-cost business model and point-to-point routing. It primarily operates within the United States and to some international destinations in Mexico, Central America, and the Caribbean. Southwest does not offer traditional seat classes but provides an all-economy service with benefits such as no change fees and two free checked bags. Its Rapid Rewards program is highly regarded among budget travelers.

    5. JetBlue Airways JetBlue Airways, based in New York City, is a low-cost carrier known for its high-quality service and in-flight entertainment. It serves destinations in the United States, Caribbean, and Latin America. JetBlue offers classes such as Mint (premium class on select routes), Even More Space (extra legroom economy), and Core (standard economy). Its TrueBlue loyalty program is popular among passengers seeking flexible rewards.

  12. Americans: share who used the airline JetBlue Airways 2022

    • statista.com
    Updated Jul 11, 2025
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    Statista (2025). Americans: share who used the airline JetBlue Airways 2022 [Dataset]. https://www.statista.com/statistics/687065/affluent-americans-who-used-the-airline-jetblue-airways/
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    Dataset updated
    Jul 11, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    United States
    Description

    The statistics shows the share of U.S. Americans who used the airline JetBlue Airways in the past 12 months in 2022. The results were sorted by income tier. In 2022, ** percent of respondents who stated their income was high said they used JetBlue.

  13. F

    Low-cost Carrier Market Size & Share Breakdown for America, Europe, & APAC...

    • fundamentalbusinessinsights.com
    Updated Sep 22, 2024
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    Fundamental Business Insights and Consulting (2024). Low-cost Carrier Market Size & Share Breakdown for America, Europe, & APAC 2025-2034 [Dataset]. https://www.fundamentalbusinessinsights.com/industry-report/low-cost-carrier-market-6990
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    Dataset updated
    Sep 22, 2024
    Dataset authored and provided by
    Fundamental Business Insights and Consulting
    License

    https://www.fundamentalbusinessinsights.com/terms-of-usehttps://www.fundamentalbusinessinsights.com/terms-of-use

    Area covered
    Europe, United States
    Description

    The global low-cost carrier market size is set to grow from USD 314.75 billion in 2024 to USD 1.39 trillion by 2034, reflecting a CAGR of more than 16% between 2025 and 2034. Major companies in the industry include Southwest Airlines Co., AirAsia Group Berhad, easyJet plc, JetBlue Airways, Norwegian Air Shuttle ASA, Spirit Airlines,, IndiGo, Oracle.

  14. JetBlue Airways' operating expenses 2011-2024

    • statista.com
    Updated Jul 23, 2025
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    Statista (2025). JetBlue Airways' operating expenses 2011-2024 [Dataset]. https://www.statista.com/statistics/528400/operating-expenses-of-jetblue-airways/
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    Dataset updated
    Jul 23, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    In the fiscal year of 2024, JetBlue Airway's operating expenses amounted to approximately ** billion U.S. dollars. The airline's operating expenses rose slightly year-on-year. As passenger numbers recovered following the COVID-19 pandemic, the company's expenses for aircraft fuel and related taxes, which account for around ******* of operating expenses, grew particularly strongly.

  15. USA Airline Delay Cause

    • kaggle.com
    Updated Aug 17, 2022
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    RyanJT (2022). USA Airline Delay Cause [Dataset]. https://www.kaggle.com/datasets/ryanjt/airline-delay-cause
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    CroissantCroissant is a format for machine-learning datasets. Learn more about this at mlcommons.org/croissant.
    Dataset updated
    Aug 17, 2022
    Dataset provided by
    Kaggle
    Authors
    RyanJT
    Area covered
    United States
    Description

    What flights does the reporting cover? The rule requires carriers to report on domestic operations to and from U.S. airports.

    A flight is considered delayed when it arrived 15 or more minutes than the schedule. Delayed minutes are calculated for delayed flights only.

    When multiple causes are assigned to one delayed flight, each cause is prorated based on delayed minutes it is responsible for. The displayed numbers are rounded and may not add up to the total.

    The marketing carrier networks are: Alaska Airlines (AS)* Allegiant Air (G4) American Airlines (AA)* Delta Air Lines (DL)* Frontier Airlines (F9) Hawaiian Airlines (HA)* JetBlue Airways (B6) Southwest Airlines (WN) Spirit Airlines (NK) United Airlines (UA)*

    *Includes branded code-share partners

    The reporting airlines are: Alaska Airlines (AS) Allegiant Air (G4) American Airlines (AA) Delta Air Lines (DL) Endeavor Air (9E) Envoy Air (MQ) Frontier Airlines (F9) Hawaiian Airlines (HA) Horizon Air (QX) JetBlue Airways (B6) Mesa Airlines (YV) PSA Airlines (OH) Republic Airlines (YX) SkyWest Airlines (OO) Southwest Airlines (WN) Spirit Airlines (NK) United Airlines (UA)

    The airlines report the causes of delays in five broad categories: - Air Carrier: The cause of the cancellation or delay was due to circumstances within the airline's control (e.g. maintenance or crew problems, aircraft cleaning, baggage loading, fueling, etc.). - Extreme Weather: Significant meteorological conditions (actual or forecasted) that, in the judgment of the carrier, delays or prevents the operation of a flight such as tornado, blizzard or hurricane. - National Aviation System (NAS): Delays and cancellations attributable to the national aviation system that refer to a broad set of conditions, such as non-extreme weather conditions, airport operations, heavy traffic volume, and air traffic control. - Late-arriving aircraft: A previous flight with same aircraft arrived late, causing the present flight to depart late. - Security: Delays or cancellations caused by evacuation of a terminal or concourse, re-boarding of aircraft because of security breach, inoperative screening equipment and/or long lines in excess of 29 minutes at screening areas.

  16. Flights

    • kaggle.com
    zip
    Updated Sep 26, 2023
    + more versions
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    Mahoora00135 (2023). Flights [Dataset]. https://www.kaggle.com/datasets/mahoora00135/flights
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    zip(10797806 bytes)Available download formats
    Dataset updated
    Sep 26, 2023
    Authors
    Mahoora00135
    License

    https://creativecommons.org/publicdomain/zero/1.0/https://creativecommons.org/publicdomain/zero/1.0/

    Description

    The "flights.csv" dataset contains information about the flights of an airport. This dataset includes information such as departure and arrival time, delays, flight company, flight number, flight origin and destination, flight duration, distance, hour and minute of flight, and exact date and time of flight. This data can be used in management analysis and strategies and provide useful information about the performance of flights and placement companies. The analysis of the data in this dataset can be used as a basis for the following activities: - Analysis of time patterns and trends: by examining the departure and arrival time of the aircraft, changes and time changes, patterns and trends in flight behavior can be identified. - Analysis of American companies: By viewing information about airlines such as the number of flights, the impact and overall performance, you can compare and analyze the performance of each company. - Analysis of delays and service quality: By examining delays and arrival time, I can collect and analyze information about the quality of services provided by the airport and companies. - Analysis of flight routes: by checking the origin and destination of flights, distances and flight duration, popular routes and people's choices can be identified and analyzed. - Analysis of airport performance: by observing the characteristics of flights and airport performance, it is possible to identify and analyze the strengths and weaknesses of the airport and suggest improvements.

    It provides various tools for data analysis and visualization and can be used as a basis for managerial decisions in the field of aviation industry.

    Airline Company Codes (in order of frequency for this dataset)

    WN -- Southwest Airlines Co.

    DL -- Delta Air Lines Inc.

    AA -- American Airlines Inc.

    UA -- United Air Lines Inc.

    B6 -- JetBlue Airways

    AS -- Alaska Airlines Inc.

    NK -- Spirit Air Lines

    G4 -- Allegiant Air

    F9 -- Frontier Airlines Inc.

    HA -- Hawaiian Airlines Inc.

    SY -- Sun Country Airlines d/b/a MN Airlines

    VX -- Virgin America

  17. JetBlue Airways - passenger revenue by type 2017-2024

    • statista.com
    Updated Nov 29, 2025
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    Statista (2025). JetBlue Airways - passenger revenue by type 2017-2024 [Dataset]. https://www.statista.com/statistics/1100311/passenger-revenue-jetblue-airways-type/
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    Dataset updated
    Nov 29, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    In the fiscal year ending on December 31, 2024, JetBlue generated *** million U.S. dollars in revenue from its loyalty program, TrueBlue. Revenue from this segment has recovered to above pre-pandemic levels after generating substantially lower revenues in 2020 and 2021.

  18. 中国 总取消率:国际航司:捷蓝航空(B6)

    • ceicdata.com
    Updated Dec 15, 2024
    + more versions
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    CEICdata.com (2024). 中国 总取消率:国际航司:捷蓝航空(B6) [Dataset]. https://www.ceicdata.com/zh-hans/china/variflight-flight-statistics-international-airlines-total-cancellation-rate/cn-total-cancellation-rate-international-airlines-jetblue-airwaysb6
    Explore at:
    Dataset updated
    Dec 15, 2024
    Dataset provided by
    CEICdata.com
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Time period covered
    Nov 19, 2020 - Aug 29, 2021
    Area covered
    中国
    Description

    总取消率:国际航司:捷蓝航空(B6)在08-29-2021达0.000%,相较于07-22-2021的0.000%保持不变。总取消率:国际航司:捷蓝航空(B6)数据按日更新,11-19-2020至08-29-2021期间平均值为0.000%,共9份观测结果。该数据的历史最高值出现于08-29-2021,达0.000%,而历史最低值则出现于08-29-2021,为0.000%。CEIC提供的总取消率:国际航司:捷蓝航空(B6)数据处于定期更新的状态,数据来源于飞常准,数据归类于中国经济数据库的运输和储存业 – Table CN.TM: VariFlight Flight Statistics: International Airlines: Total Cancellation Rate。

  19. JetBlue Airways - passenger revenue 2011-2024

    • statista.com
    Updated Nov 29, 2025
    + more versions
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    Statista (2025). JetBlue Airways - passenger revenue 2011-2024 [Dataset]. https://www.statista.com/statistics/1100308/passenger-revenue-jetblue-airways/
    Explore at:
    Dataset updated
    Nov 29, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    In the fiscal year ending on December 31, 2024, JetBlue generated over *** billion U.S. dollars from transporting passengers on its flights. The American airline is among the leading low-cost carriers in the world.

  20. 中国 总计划航班量:国际航司:捷蓝航空(B6)

    • ceicdata.com
    Updated Feb 15, 2025
    + more versions
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    CEICdata.com (2025). 中国 总计划航班量:国际航司:捷蓝航空(B6) [Dataset]. https://www.ceicdata.com/zh-hans/china/variflight-flight-statistics-international-airlines-total-scheduled-flight/cn-total-scheduled-flight-international-airlines-jetblue-airwaysb6
    Explore at:
    Dataset updated
    Feb 15, 2025
    Dataset provided by
    CEICdata.com
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Time period covered
    Nov 19, 2020 - Aug 29, 2021
    Area covered
    中国
    Description

    总计划航班量:国际航司:捷蓝航空(B6)在08-29-2021达1.000班,相较于07-22-2021的1.000班保持不变。总计划航班量:国际航司:捷蓝航空(B6)数据按日更新,11-19-2020至08-29-2021期间平均值为1.000班,共9份观测结果。该数据的历史最高值出现于08-29-2021,达1.000班,而历史最低值则出现于08-29-2021,为1.000班。CEIC提供的总计划航班量:国际航司:捷蓝航空(B6)数据处于定期更新的状态,数据来源于飞常准,数据归类于中国经济数据库的运输和储存业 – Table CN.TM: VariFlight Flight Statistics: International Airlines: Total Scheduled Flight。

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Statista (2025). JetBlue Airways - number of employees by profession 2024 [Dataset]. https://www.statista.com/statistics/529590/jetblue-number-of-employees-profession-breakdown/
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JetBlue Airways - number of employees by profession 2024

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Dataset updated
Nov 29, 2025
Dataset authored and provided by
Statistahttp://statista.com/
Area covered
United States
Description

Of Jet Blue’s ****** employees in 2024, the most common profession was flight attendants, accounting for ***** of the company’s staff. Conversely, the least common profession was reservation agents, which accounted for only ***. JetBlue - additional information JetBlue is a U.S. low-cost airline carrier headquartered in New York City. They commenced operating in the year 2000 and by the year 2024 had grown to be servicing over ** million passengers per year. In terms of revenue, they are the sixth-largest U.S. airline carrier group in North America. The JetBlue brand The value of JetBlue’s brand is higher than their other performance measures might suggest. The company has regularly outperformed the larger full-cost carriers in terms of customer satisfaction, leading to the JetBlue brand being considered the fourth-best of all U.S. airlines. This is likely related to JetBlue’s positioning at the expensive end of the low-cost market, allowing them to offer a higher level of service than other low-cost carriers but lower ticket prices than full-service carriers.

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