As of March 2024, the category home and living registered the highest share of revenue for Lazada Philippines at 21 percent. This was followed by health and beauty, with a share of about 11 percent.

In the third quarter of 2023, Lazada held 14 percent of the e-commerce platform market share in Vietnam. By comparison, Shopee held over 69 percent of the market share in the same quarter, making it the leading online shopping platform in the country.

The online GMV of Lazada amounted to US$32,408.3m in 2024. Explore everything you need to know about it. Including GMV development, regional scope, and many more.

As of March 2024, facial serum and essence had the largest market share among all product categories in the skincare segment on Lazada in Malaysia, with 29 percent. This was followed by facial cleanser, with a market share of 11 percent.

As of March 2024, the TV and home appliances category had the largest share of revenue of Lazada in Malaysia with 38.3 percent. This was followed by babies and toys category with 37.6 percent. Lazada Malaysia generated a revenue of around 34 million U.S. dollars in 2023.

In 2023, the monthly number of Lazada app downloads in Malaysia was the highest in March, with around 381,000 downloads. By comparison, August recorded the lowest number of Lazada app downloads with around 181,000 downloads. Lazada was the second leading e-commerce platforms in Malaysia.

As of March 2024, body care products accounted for the largest category in the skincare segment on Lazada in Indonesia, with a market share of ** percent. Sunscreen followed with a market share of ** percent.

[Keywords] Market include Kata.ai, KeyReply, Lazada, Pand.ai

The Southeast Asia cross-border e-commerce market is experiencing robust growth, driven by increasing internet and smartphone penetration, a burgeoning young population eager to embrace online shopping, and a rising middle class with increased disposable income. The market's expansion is fueled by a diverse range of product categories, with fashion and apparel, consumer electronics, and beauty and personal care products leading the charge. The convenience of online shopping, coupled with competitive pricing and a wider selection of goods compared to local markets, are key factors attracting consumers. While challenges remain, such as logistics infrastructure limitations and cross-border payment complexities, innovative solutions from e-commerce giants like Shopee, Lazada, and Alibaba are steadily addressing these issues. The market's segmentation highlights the B2C segment's dominance, although B2B cross-border e-commerce is also steadily gaining traction, particularly within the fashion and consumer electronics sectors. This growth is further facilitated by government initiatives promoting digitalization and e-commerce across the region. The strong CAGR of over 5.70% indicates a promising trajectory for the foreseeable future. The forecast period of 2025-2033 presents significant opportunities for both established players and emerging businesses. Successful strategies will involve adapting to the unique characteristics of individual Southeast Asian markets, leveraging localized marketing approaches, and investing in robust logistics and payment solutions. The competitive landscape is fiercely dynamic, with both global giants and regional players vying for market share. Understanding consumer preferences, managing supply chains effectively, and providing seamless customer experiences will be crucial factors in achieving sustainable growth within this rapidly evolving market. Continued investment in technology and infrastructure will be essential for sustaining the market's impressive growth trajectory. The focus on improving logistics and payment processing will be critical in unlocking the full potential of the Southeast Asian cross-border e-commerce market. Recent developments include: September 2022: Akulaku, a leading Southeast Asian banking and digital finance platform announced a partnership with Alipay+ that will allow Indonesian consumers to use its BNPL solution Akulaku PayLater at Alipay+'s global merchants. Alipay+, a suite of global cross-border digital payments and marketing solutions, will now support Akulaku PayLater, and merchants will be able to accept Akulaku PayLater as a payment method., February 2022: Razorpay has announced its first international expansion into South-East Asia, purchasing a majority stake in Curlec, a Malaysian fintech firm, for an undisclosed sum. Curlec is a Kuala Lumpur-based company that creates recurring payment solutions for modern businesses of all sizes. Razorpay's fourth acquisition in total and it's first in international waters.. Key drivers for this market are: 4., Increasing International Trade Driving the Market4.; Increasing online users driving the market. Potential restraints include: 4., Regulatory Compliance Affecting the Market4.; High Competition in the Market. Notable trends are: Growth in E-commerce sector in the region driving the market.

The Southeast Asia cross-border e-commerce market is experiencing robust growth, fueled by increasing internet and smartphone penetration, a burgeoning young population eager to embrace online shopping, and the expanding logistics infrastructure within the region. The market's Compound Annual Growth Rate (CAGR) exceeding 5.70% indicates a significant expansion trajectory, projected to continue throughout the forecast period (2025-2033). Key drivers include rising disposable incomes, increasing consumer preference for convenience and wider product selections offered online, and the proliferation of mobile payment systems. While challenges exist, such as inconsistent internet connectivity in some areas and varying levels of digital literacy, the overall market outlook remains positive. The segmentation reveals a strong presence of both B2B and B2C models, with significant demand across various product categories. Fashion and apparel, consumer electronics, and home appliances represent major segments, followed by beauty and personal care products and other diverse goods. Competition is intense, with established global players like Amazon and Alibaba vying for market share alongside major regional players like Shopee, Lazada, and Tokopedia. This competitive landscape fosters innovation and drives down prices, ultimately benefiting consumers. The geographic distribution reflects the significant potential of countries within Southeast Asia itself, while North America and Europe contribute a smaller, yet steadily growing share to the cross-border trade. This dynamic market presents compelling opportunities for businesses to capitalize on the region’s expanding digital economy. The rapid expansion of the Southeast Asia cross-border e-commerce market is driven by several factors, including the increasing adoption of e-commerce platforms by both businesses and consumers. The rise of mobile commerce, facilitated by high smartphone penetration rates, is a significant contributor. The strategic investments in logistics and delivery networks by major players improve efficiency and delivery times, further boosting consumer confidence. Government initiatives promoting digitalization and easing regulations on cross-border trade are also playing a vital role. However, challenges remain. These include concerns around cybersecurity and data privacy, the need for improved payment infrastructure in certain areas, and the ongoing task of educating consumers on safe online shopping practices. Future growth will likely be influenced by the evolving regulatory landscape, advancements in technology (such as augmented reality for online shopping experiences), and the sustained development of robust logistics solutions. The competition will continue to intensify, making strategic partnerships and efficient supply chain management crucial for sustained success in this rapidly evolving market. Recent developments include: September 2022: Akulaku, a leading Southeast Asian banking and digital finance platform announced a partnership with Alipay+ that will allow Indonesian consumers to use its BNPL solution Akulaku PayLater at Alipay+'s global merchants. Alipay+, a suite of global cross-border digital payments and marketing solutions, will now support Akulaku PayLater, and merchants will be able to accept Akulaku PayLater as a payment method., February 2022: Razorpay has announced its first international expansion into South-East Asia, purchasing a majority stake in Curlec, a Malaysian fintech firm, for an undisclosed sum. Curlec is a Kuala Lumpur-based company that creates recurring payment solutions for modern businesses of all sizes. Razorpay's fourth acquisition in total and it's first in international waters.. Notable trends are: Growth in E-commerce sector in the region driving the market.

The Indonesian e-commerce market, valued at $81.80 million in 2025, exhibits robust growth potential, projected to expand at a Compound Annual Growth Rate (CAGR) of 15.50% from 2025 to 2033. This dynamic market is fueled by several key drivers. Rising internet and smartphone penetration across Indonesia's large and youthful population are significantly boosting online shopping adoption. Increased disposable incomes and a growing preference for convenience are further accelerating e-commerce growth. The expansion of logistics infrastructure, including improved delivery networks and payment gateways, is also crucial in supporting this expansion. Furthermore, the burgeoning popularity of social commerce and the increasing adoption of mobile payment solutions are contributing to the market's remarkable trajectory. Significant growth is observed across various segments, including beauty and personal care, consumer electronics, fashion and apparel, and food and beverage. However, challenges remain. Competition among established players like Tokopedia, Shopee, Bukalapak, and Lazada is intense, requiring companies to constantly innovate and enhance their customer experience. Concerns about cybersecurity and data privacy may hinder some consumers from fully embracing online shopping. Addressing logistical challenges in remote areas and bridging the digital divide among certain demographic groups also represent important obstacles to overcome for sustained growth. Nevertheless, the overall outlook for the Indonesian e-commerce market remains exceptionally positive, driven by favorable demographic trends, technological advancements, and the government's ongoing efforts to promote digitalization across the nation. The forecast predicts substantial market expansion, creating significant opportunities for both established players and new entrants. Recent developments include: February 2024 - Tokopedia, the e-commerce subsidiary of GoTo Group, officially concluded its merger with TikTok, signifying the return of TikTok Shop to Indonesia. This deal absorbs TikTok Shop's Indonesia business into the Tokopedia entity, with Tokopedia now jointly owned by TikTok and GoTo. As previously announced, TikTok will invest over USD 1.5 billion in the enlarged entity over time to provide future funding for the business., January 2024 - To improve its ecommerce capabilities, SIRCLO, an Indonesian omnichannel commerce enabler, announced a collaboration with Shopify, a major player in the worldwide ecommerce market. In a recent statement, SIRCLO claimed that this partnership will combine the assets of both businesses to provide better e-commerce platforms in Indonesia, revolutionizing the online shopping experience. The merging of SIRCLO's specialized technology arm, SWIFT Omnichannel, with Shopify's advanced commerce infrastructure forms the foundation of this collaboration.. Key drivers for this market are: Growing Demand from Fashion Industry, Penetration of Internet and Smartphone Usage. Potential restraints include: Growing Demand from Fashion Industry, Penetration of Internet and Smartphone Usage. Notable trends are: Penetration of Internet and Smartphone Usage Drives the Indonesia ecommerce Industry.

In 2023, Lazada received 35 million monthly visits in the Philippines, the highest overall. The leading six countries visiting Lazada were all Southeast Asian countries in 2023.

Credit report of Ltd Vietnam Lazada Courier contains unique and detailed export import market intelligence with it's phone, email, Linkedin and details of each import and export shipment like product, quantity, price, buyer, supplier names, country and date of shipment.

As of March 2025, shopee.sg was the most visited e-commerce retail website in Singapore, with around **** million monthly web visits. Shopee is followed by the Singapore based e-commerce provider Lazada and AliExpress, with about seven million and five million visits, respectively. Shopee - Singapore's favourite e-commerce marketplace Shopee was founded by Sea limited in 2015 and is popular for being the first mobile centric online marketplace in Southeast Asia. The company started out as a marketplace for other retailers to sell their goods over the unified platform with almost no fees for the merchants. Through their risky but successful business strategy, Shopee is now available in almost all Southeast Asian countries and one of the main competitors of Lazada. Lazada - Alibaba in Southeast Asia Lazada was founded by Rocket Internet in 2012 and has set itself the goal of becoming “Southeast Asia’s next Amazon”. After four successful years, the company was sold to Alibaba with a market value of approximately two billion U.S. dollars. Since then, Alibaba has tried to steadily expand its market share. Lazada is now operating in six countries: Indonesia, Malaysia, Singapore, Thailand, Vietnam, and the Philippines.

The Food eCommerce market in Malaysia is predicted to reach US$1,893.8m revenue by 2025. The top online retailers in the market are jayagrocer.com, lazada.com.my and eatcaketoday.com.

[Keywords] Market include GS Retail, Aeon Citimart, Lotte, Big C, GS25

The Malaysian e-commerce market is experiencing robust growth, projected to reach a market size of RM 10.72 billion (USD 2.4 billion) in 2025, exhibiting a Compound Annual Growth Rate (CAGR) of 14.32% from 2019 to 2024. This expansion is driven by rising internet and smartphone penetration, increasing consumer preference for online shopping convenience, and a burgeoning middle class with greater disposable income. Key segments fueling this growth include Beauty and Personal Care, Consumer Electronics, Fashion and Apparel, and Food and Beverage, each benefiting from targeted marketing strategies and the increasing availability of diverse products online. The B2C e-commerce sector dominates, with significant contributions from major players like Shopee, Lazada, and Zalora, which compete through aggressive pricing, promotions, and logistics optimization. However, challenges remain, including concerns over cybersecurity, logistics infrastructure limitations in certain regions, and the need for enhanced consumer protection mechanisms. Growth is also influenced by government initiatives to improve digital infrastructure and promote digital literacy. Looking forward to 2033, the Malaysian e-commerce market is poised for continued expansion, driven by factors such as the increasing adoption of mobile commerce, the rise of social commerce, and the growing popularity of subscription-based services. The B2B e-commerce sector is also expected to contribute significantly to overall growth, driven by the increasing adoption of digital technologies by businesses of all sizes. While competition remains intense, the market offers substantial opportunities for both established players and new entrants to capitalize on the growing demand for online products and services. The market's segmentation by application continues to be a key driver of growth, with each segment having unique opportunities and challenges depending on consumer preferences and trends within specific categories. Future success will depend on companies adapting to evolving consumer behavior and effectively addressing the operational and logistical complexities of managing a rapidly expanding online marketplace. Recent developments include: May 2024: Malaysia and Amazon boosted their partnership to improve cross-border e-commerce development due to increased demand from Malaysian businesses. The goal is to promote cross-border e-commerce, support Malaysian brand owners in launching their businesses with Amazon, and showcase more Malaysian brands and products to US customers., February 2024: ZALORA, known as Asia's Fashion Expert, introduced the ZALORAYA 2024 campaign with an engaging experience, promising to highlight fashion clothing, accessories, beauty items, and traditional attire. It showcases Malaysia's diverse cultural richness and features two Indonesian brands, Ria Atelier and Embara. These brands were well-received, and they are anticipated to enthrall the Malaysian and Singaporean markets with their distinctive incorporation of various designs and cultural elements, infusing an international vibe into the festivities.. Key drivers for this market are: Government Initiatives Supporting the Increased Adoption of Digital Solutions, Promotion of e-commerce by the Government Sectors. Potential restraints include: Government Initiatives Supporting the Increased Adoption of Digital Solutions, Promotion of e-commerce by the Government Sectors. Notable trends are: Government Initiatives Are Boosting the Adoption of Digital Solutions.

The Philippine e-commerce market, valued at $15.51 billion in 2025, exhibits robust growth potential, projected to expand at a Compound Annual Growth Rate (CAGR) of 13.78% from 2025 to 2033. This dynamic expansion is driven by increasing internet and smartphone penetration, a burgeoning young and digitally savvy population, and a growing preference for online shopping convenience. The market is segmented across B2C and B2B sectors, with B2C dominating due to rising consumer spending and diverse product categories. Key product segments within B2C include Beauty & Personal Care, Consumer Electronics, Fashion & Apparel, Food & Beverage, Furniture & Home, and Others (Toys, DIY, Media etc.). The strong presence of both established international players like Lazada, Shopee, and eBay, and local e-commerce businesses like BeautyMNL and Metrodeal, fosters competition and innovation, shaping the market's trajectory. Growth is further fueled by evolving logistics infrastructure improvements, a wider adoption of digital payment systems, and targeted marketing strategies addressing the unique preferences of Filipino consumers. However, challenges remain, including concerns about secure online transactions, digital literacy gaps in certain demographics, and the need for consistent improvements in delivery reliability, particularly in remote areas. The projected market size for 2033, extrapolated from the provided CAGR and 2025 value, indicates significant growth. To illustrate, if the 13.78% CAGR remains constant, the market could reach approximately $55 billion by 2033. However, this projection assumes consistent economic growth and no significant unforeseen disruptions. Factors such as inflation, regulatory changes, and evolving consumer behavior can influence actual market performance. A deeper dive into segment-specific growth rates, particularly analyzing the contribution of each product category (Beauty & Personal Care, Consumer Electronics, etc.) to the overall market expansion, would provide more granular insights into growth drivers and opportunities within the Philippine e-commerce landscape. Further analysis of consumer demographics, purchasing patterns, and regional variations in adoption would also be valuable for strategic decision-making. Recent developments include: July 2022 - eBay and FedEx partner to strengthen delivery services in the Asia Pacific, offering service options at competitive prices. The partnership would allow eBay sellers to avail of premium delivery options through FedEx, including cross-border services like FedEx Ecletrocinc Trade Documents and FedEx Home Delivery for delivery and returns., June 2022 - Shopee expanded Shopee Xpress hubs across Mindanao, along with seller-onboarding initiatives. These new hubs were established in Davao Del Sur, Davao City, Davao Del Norte, and other areas, which implied a shorter time for Davao to Davao deliveries. The seller initiatives encouraged sellers to use the E-commerce platform for nationwide reach and business., May 2022 - Lazada Philippines partnered with GrabExpress to launch Same Day Delivery, starting from Metro Manila. The Same Day Delivery aims to reduce the standard waiting time of 3-5 days to receive the purchases to just a few hours, including commodities like groceries, party supplies, etc.. Key drivers for this market are: Growing Demand from Fashion Industry, Penetration of Internet and Smartphone Usage. Potential restraints include: Growing Demand from Fashion Industry, Penetration of Internet and Smartphone Usage. Notable trends are: Fashion Industry to Dominate the Market Significantly.

The global shopping application market is experiencing robust growth, driven by the increasing adoption of smartphones, rising internet penetration, and the expanding e-commerce landscape. The convenience and personalized experiences offered by these applications are key factors fueling this expansion. The market is segmented by application type (Home, Beauty & Wellness, Consumer Electronics, Apparel & Accessories, Jewelry & Watches, Others) and operating system (iOS, Android, Others), reflecting the diverse range of products and user preferences. Major players like LimeRoad, Lazada, and Zalora are competing fiercely, leveraging advanced features such as personalized recommendations, seamless payment gateways, and superior user interfaces to attract and retain customers. Regional variations exist, with North America and Asia Pacific currently representing significant market shares, although emerging markets in other regions are exhibiting strong growth potential. The forecast period (2025-2033) anticipates continued expansion, driven by technological advancements such as augmented reality (AR) and virtual reality (VR) integration within shopping apps, further enhancing the user experience and driving sales. Challenges include maintaining data security and user privacy, addressing concerns related to fake products and counterfeit goods, and navigating the complexities of international shipping and logistics. The market's future trajectory hinges on innovation, the ability to adapt to evolving consumer behavior, and a focus on providing a secure and reliable shopping experience. This thriving market is projected to maintain a healthy Compound Annual Growth Rate (CAGR) throughout the forecast period. The increasing integration of social commerce features within shopping applications is a significant trend, blurring the lines between social media and online shopping. This trend is further amplified by the growing influence of social media influencers and the rise of live-streaming shopping events. Competition is expected to remain intense, with companies focusing on strategic partnerships, mergers and acquisitions, and innovative marketing strategies to gain market share. Future growth will also be influenced by factors such as regulatory changes related to data privacy, the emergence of new payment technologies, and the overall economic climate. Companies that effectively leverage data analytics to understand consumer preferences and tailor their offerings will be best positioned to capitalize on future growth opportunities.

The Household Care eCommerce market in Thailand is predicted to reach US$282.5m revenue by 2025. The top online retailers in the market are lazada.co.th, ofm.co.th and bigc.co.th.