3 datasets found
  1. LEGO brand profile in the United States 2024

    • statista.com
    Updated Jul 10, 2025
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    Statista (2025). LEGO brand profile in the United States 2024 [Dataset]. https://www.statista.com/forecasts/1252022/lego-toys-and-baby-online-shops-brand-profile-in-the-united-states
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    Dataset updated
    Jul 10, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Mar 2024 - Apr 2024
    Area covered
    United States
    Description

    How high is the brand awareness of LEGO in the United States?When it comes to toys and baby online shop users, brand awareness of LEGO is at ** percent in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is LEGO in the United States?In total, ** percent of U.S. toys and baby online shop users say they like LEGO. What is the usage share of LEGO in the United States?All in all, ** percent of toys and baby online shop users in the United States use LEGO.How loyal are the customers of LEGO?Around ** percent of toys and baby online shop users in the United States say they are likely to use LEGO again. What's the buzz around LEGO in the United States?In April 2024, about ** percent of U.S. toys and baby online shop users had heard about LEGO in the media, on social media, or in advertising over the past three months. If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

  2. LEGO brand profile in the UK 2025

    • statista.com
    Updated Sep 23, 2025
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    Statista (2025). LEGO brand profile in the UK 2025 [Dataset]. https://www.statista.com/forecasts/1252451/lego-toys-and-baby-online-shops-brand-profile-in-the-uk
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    Dataset updated
    Sep 23, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jul 22, 2025 - Jul 30, 2025
    Area covered
    United Kingdom
    Description

    How high is the brand awareness of LEGO in the UK?When it comes to toys and baby online shop users, brand awareness of LEGO is at ********** in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is LEGO in the UK?In total, ********** of UK toys and baby online shop users say they like LEGO. What is the usage share of LEGO in the UK?All in all, ********** of toys and baby online shop users in the UK use LEGO. How loyal are the customers of LEGO?Around ********** of toys and baby online shop users in the UK say they are likely to use LEGO again.What's the buzz around LEGO in the UK?In July 2025, about ********** of UK toys and baby online shop users had heard about LEGO in the media, on social media, or in advertising over the past three months.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

  3. Demographics of the LEGO violence perception Survey: Sex and Age.

    • plos.figshare.com
    xls
    Updated May 30, 2023
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    Christoph Bartneck; Qi Min Ser; Elena Moltchanova; James Smithies; Erin Harrington (2023). Demographics of the LEGO violence perception Survey: Sex and Age. [Dataset]. http://doi.org/10.1371/journal.pone.0155401.t002
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    xlsAvailable download formats
    Dataset updated
    May 30, 2023
    Dataset provided by
    PLOShttp://plos.org/
    Authors
    Christoph Bartneck; Qi Min Ser; Elena Moltchanova; James Smithies; Erin Harrington
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    Demographics of the LEGO violence perception Survey: Sex and Age.

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Share
FacebookFacebook
TwitterTwitter
Email
Click to copy link
Link copied
Close
Cite
Statista (2025). LEGO brand profile in the United States 2024 [Dataset]. https://www.statista.com/forecasts/1252022/lego-toys-and-baby-online-shops-brand-profile-in-the-united-states
Organization logo

LEGO brand profile in the United States 2024

Explore at:
Dataset updated
Jul 10, 2025
Dataset authored and provided by
Statistahttp://statista.com/
Time period covered
Mar 2024 - Apr 2024
Area covered
United States
Description

How high is the brand awareness of LEGO in the United States?When it comes to toys and baby online shop users, brand awareness of LEGO is at ** percent in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is LEGO in the United States?In total, ** percent of U.S. toys and baby online shop users say they like LEGO. What is the usage share of LEGO in the United States?All in all, ** percent of toys and baby online shop users in the United States use LEGO.How loyal are the customers of LEGO?Around ** percent of toys and baby online shop users in the United States say they are likely to use LEGO again. What's the buzz around LEGO in the United States?In April 2024, about ** percent of U.S. toys and baby online shop users had heard about LEGO in the media, on social media, or in advertising over the past three months. If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

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