In the fiscal year 2024, LinkedIn's annual revenue amounted to more than ***** billion U.S. dollars, up from **** billion U.S. years during the 2022 fiscal period. The social networking site, which focuses on business contacts, was acquired by Microsoft in 2016. LinkedIn offers a job search board and a social media-style news feed. The fiscal year end of the company is June, 30th.

LinkedIn is the world’s preeminent social network for professionals. Members create CVs, list their current and previous job roles, skills and education. The business network is also a recruiting...

LinkedIn is a business and employment focused social networking site that was launched in 2002 and is owned by Microsoft. According to estimates, LinkedIn generated over 6.44 billion U.S. dollars in revenue from users who subscribed to premium accounts, as well as 3.95 billion U.S. dollars in other revenues, and 5.93 billion USD in revenues from advertising.

In the past 12 months, LinkedIn generated around 16 billion U.S. dollars in revenue. Overall, seven billion U.S. dollars were made through Talent, which includes the selling of solutions to help companies hire or train people. Over five million U.S. dollars were generated via advertising and return on investment (ROI) from B2B customers, and one million USD was generated via Sales Navigator, which allows people to better understand the LinkedIn network, potential customers, and existing clients. Additionally, two million USD were generated through subscriptions to LinkedIn Premium.

Introduction

LinkedIn Statistics: LinkedIn is the largest professional networking site in the world with over 1 billion members as of 2024. LinkedIn's relevance in connecting professionals, business opportunities, and industry news is justified by its ever-growing member base.

In 2024, LinkedIn's revenue reached USD 17.14 billion, marking a 10% increase over the previous year. This article will explore key LinkedIn statistics and trends, analysing user demographics, engagement, marketing potential, and content generation trends.

LinkedIn, owned by Microsoft and founded in 2002, is a business and employment-based social networking platform. Although the service is free, LinkedIn users have the option to become premium members. In 2023, the social network for professionals made about **** billion U.S. dollars from paying for premium memberships. This was an increase of about ** percent from 2022.

Over the period presented, LinkedIn generated over *** thousand U.S. dollars in revenues in Poland. The app reached its highest revenue in December 2023, accounting for nearly 100 thousand U.S. dollars.

In 2022, LinkedIn generated **** billion U.S. dollars in advertising revenue. This figure is expected to further grow to reach ***** billion U.S. dollars by 2027. The business platform is responsible for roughly *** percent of the global ad revenue.

LinkedIn is a social networking platform with a focus on business and employment that was founded in 2002 and is owned by Microsoft. According to estimates, LinkedIn's EBITDA increased to ***** billion US dollars in 2023, up from *** million US dollars in the previous year.

According to an online survey conducted in February 2025 in the United States, the majority of LinkedIn users had a high monthly household income, accounting for ** percent of users. Additionally, ** percent of users belonged to middle-income households, and ** percent of LinkedIn users belonged to low-income households.

Social media platforms are integral to people's lives, offering ways to communicate, create and view content and share information. According to Ofcom, approximately 89% of UK internet users in 2023 used social media apps or sites. Teenagers and young adults are the biggest users, although there is rapid uptake among older age groups. Advertising is the primary revenue source for social media platforms, although subscription-based services are gaining momentum as platforms seek to diversify their incomes. TikTok is the success story of the last few years, becoming the most downloaded app between 2020 and 2022, according to Apptopia. The short-form video platform reported that it averaged revenue growth of over 450% between 2019 and 2022. After Musk's takeover, X, formerly known as Twitter, adjusted its content moderation and allowed previously banned accounts to return. As a result, over 600 advertisers have pulled their ads from the site because of fears their brand may be associated with malcontent. In response to falling ad revenue, X has introduced a subscription-based service which enables users to verify themselves and boosts the number of people who view their tweets. Meta-owned Facebook and Instagram have responded by introducing a similar service. Revenue is expected to grow by 14.3% in 2024-25, constrained by a slowdown in user growth for most major social media platforms. Over the five years through 2024-25, revenue is forecast to expand at a compound annual rate of 32.8% to reach £9.8 billion. Looking forward, regulations relating to how data is collected, stored, and shared will force advertisers and platforms to rethink how they can target their desired demographics. The rising prominence of AI will require the introduction of adequate regulations. The Online Safety Bill sets out new guidelines for social media platforms to abide by, with hefty fines in store for those who do not. Operating costs will swell as platforms look to meet consumers’ expectations, weighing on profit. Over the five years through 2029-30, social media platforms' revenue is projected to climb at an estimated 9.4% to reach £15.4 billion.

Like other sub-sectors in the education app market, skills and online training courses experienced significant growth at the beginning of the coronavirus pandemic, as many people lost jobs or were...

In 2024, Meta Platforms had a total annual revenue of over ****billion U.S. dollars, up from *** billion in 2022. LinkedIn reported its highest annual revenue to date, generating over ***billion USD, whilst Snapchat reported an annual revenue of *** billion USD.

The Account-Based Marketing (ABM) market, valued at $0.92 billion in 2025, is experiencing robust growth, projected to expand at a Compound Annual Growth Rate (CAGR) of 12.10% from 2025 to 2033. This growth is fueled by several key drivers. Increasingly sophisticated marketing technologies are empowering businesses to personalize outreach at scale, leading to higher conversion rates and improved Return on Investment (ROI). The rising adoption of cloud-based ABM solutions offers flexibility and scalability, attracting businesses of all sizes. Furthermore, a growing preference for data-driven marketing strategies and the need for improved customer relationship management are pushing organizations towards ABM. Across key end-user industries like Retail & E-commerce, BFSI (Banking, Financial Services, and Insurance), and IT & Telecommunications, ABM is proving to be an effective strategy for targeting high-value accounts and nurturing long-term relationships. The competitive landscape includes established players like Adobe (Marketo), HubSpot, and Demandbase, alongside emerging innovative companies like 6sense and Drift. The market's segmentation across components (tools and services), deployment models (on-premise and cloud), and end-user industries reflects the diverse needs and approaches adopted by businesses implementing ABM strategies. The projected growth trajectory indicates significant expansion in the ABM market over the forecast period. While the specific regional breakdown is not provided, considering global market trends, we can anticipate North America to maintain a dominant market share initially, followed by Europe and the Asia-Pacific region. Factors such as increased digital adoption in emerging markets and the growing need for personalized marketing in these regions will contribute to higher growth rates in these areas over time. However, the sustained growth of the ABM market is contingent on factors like the ability of vendors to adapt to evolving customer needs, the integration of ABM with other marketing technologies, and the ongoing development of effective ABM strategies that deliver measurable results for businesses. Sustained investment in research and development, especially in AI-powered capabilities for personalization and automation, will play a crucial role in shaping the future trajectory of the ABM market. Recent developments include: November 2023 - Intellimize, an AI experience optimization platform, announced the launch of Artificial Intelligence-powered Account Based Marketing experiences (ABX). Intellimize's recent feature releases, alongside their ABM partner integrations allow marketers to efficiently orchestrate personalized experiences across every touchpoint in the buyer's journey., November 2023 - 6sense, the platform to revolutionize how B2B organizations create, manage, and convert pipelines to revenue, has launched 6sense Campaigns for LinkedIn, a new campaign management integration with LinkedIn. This native integration provides a comprehensive advertising solution, allowing 6sense consumers to launch cost-effective, hyper-targeted LinkedIn account-based marketing (ABM) campaigns directly within the 6sense Revenue AI platform.. Key drivers for this market are: Optimization of Marketing Spending and Lead Generation, Increased Adoption of Technologies like AI, Big Data, and Cloud Computing in Marketing. Potential restraints include: Skepticism About Shifting from Traditional Marketing Practices, Privacy and Security Issues in Maintaining the Confidentiality of Customer Data. Notable trends are: BFSI Sector to Exhibit Maximum Adoption.

As of early 2025, LinkedIn had an audience reach of *** million users in the *************. The country was by far the leading market of the professional job networking service, with runner-up India having an audience of *** million. LinkedIn: the company Launched in 2003, LinkedIn is a professional networking service where jobseekers can post their CVs, and employers or recruiters can post job ads and search for prospective candidates. In December 2016, Microsoft acquired LinkedIn, making it a wholly owned subsidiary. In 2020, the platform generated over ***** billion U.S. dollars in revenue. Despite its great success, the company has not always seen positive numbers only, and in 2018, LinkedIn reported an operating loss of *** million U.S. dollars. LinkedIn marketing Greater exposure, lead generation and increased thought leadership are all key benefits of social media marketing, and LinkedIn is a popular marketing tool in the B2B segment. Whereas the company predominantly generates revenue by selling access to member information to professional parties, LinkedIn is the second-most popular social media platform used by B2B marketers, ranking only behind Facebook.

According to Cognitive Market Research, The Global market for Corrugated Box Making Machine is worth USD 2.9 billion in 2023 and will increase at a CAGR of 5.70% between 2023 and 2030.

The global market for corrugated box making machines will be worth USD 2.9 billion in 2023.
The rising demand for packaging is a result of the popularity of packaged foods and ready-to-eat products.
The second-largest share holding market is for semi-automatic corrugated box manufacturing equipment.
In terms of end users, the food and beverage category held a significant revenue share in the global market.
Due to a number of factors, North America controlled the market in 2023 and contributed more than 35% of the global revenue, according to Cognitive Market Research.

Rising Use of Environmentally Friendly and Biodegradable Packaging to Boost Market Expansion

Consumers' increasing preference for eco-friendly and biodegradable packaging options is anticipated to increase the need for corrugated box manufacturing equipment shortly. The rising demand for packaging results from of the popularity of packaged foods and ready-to-eat products. Utilizing corrugated boxes has several advantages. When commodities are moved via shipping and handling, these boxes are a reliable cushion. The thickness of corrugated cardboard can alter its size.

More than 76% of Americans utilize the internet, compared to much higher rates in other countries like Malaysia, Spain, France, and Japan (79%, 81%, 86%, and 93% of the population, respectively).

(Source:www.cisco.com/c/en/us/solutions/collateral/executive-perspectives/annual-internet-report/white-paper-c11-741490.html)

Market Dynamics of Corrugated Box Making Machine

Flexible Plastic Packaging Poses Significant Competition to Hinder the Market Growth

Flexible plastic packaging offers the greatest advantage to manufacturers and retailers since it reduces the weight of packaging, which can lower shipping and warehousing costs and result in the need for much less space. The food tastes better in retort pouches than it does in traditional tin cans, and it offers convenience for consumers through features like single-serve amounts, easy-to-open, and easy-peel alternatives. Flexible packaging costs 40% less overall than rigid packaging, which results in a 50% reduction in landfill trash and a 62% reduction in greenhouse gas (GHG) emissions. As a result, producers and converters of packaging are switching from traditional rigid materials to flexible ones due to features including convenience, mobility, cost savings, sustainability, and health benefits.

Impact of COVID-19 on the Corrugated Box Making Machine Market

It is challenging to determine the scope and severity of the COVID-19 pandemic's long-term effects on the global aluminum sector. According to data as of August 2020, the US's active dental hospitals and clinics were shut down due to the coronavirus outbreak. Due to the recession that followed the pandemic's onset, the packaging business suffered. Manufacturers of packaging solutions are concerned about the sudden decline and unpredictability in the price of raw materials both before and after the COVID-19 epidemic. On the other hand, since the pandemic, online sales have greatly increased. There has been a huge increase in retail sales through e-commerce. Introduction of Corrugated Box Making Machine

A specialized piece of machinery called a corrugated box-making machine produces corrugated boxes. Because they are portable, strong, and provide effective protection from harm, corrugated boxes are frequently used to package and convey goods. They come in a range of shapes and sizes.

These innovations enable companies to provide better-tailored products and services, which in turn help the corrugated box-making machine market expand.

For instance, the market for corrugated box machines is expected to earn US$ 742.4 Mn in sales in 2022 across the categories producing 200 BPH and 400 BPH. In comparison, the demand for food and drink is anticipated to reach US$ 353.8 Mn in 2022.

(Source:www.linkedin.com/pulse/corrugated-box-making-machines-market-trends-2023-2030/)

https://www.googleapis.com/download/storage/v1/b/kaggle-user-content/o/inbox%2F19062145%2F025ccf521f62db512b4a98edd0b3508a%2FKimia_Farma_Dashboard.jpg?generation=1748428094441761&alt=media" alt="">This project analyzes Kimia Farma's performance from 2020 to 2023 using Google Looker Studio. The analysis is based on a pre-processed dataset stored in BigQuery, which serves as the data source for the dashboard.

Project Scope

The dashboard is designed to provide insights into branch performance, sales trends, customer ratings, and profitability. The development is ongoing, with multiple pages planned for a more in-depth analysis.

Current Progress

✅ The first page of the dashboard is completed
✅ A sample dashboard file is available on Kaggle
🔄 Development will continue with additional pages

Dataset Overview

The dataset consists of transaction records from Kimia Farma branches across different cities and provinces. Below are the key columns used in the analysis: - transaction_id: Transaction ID code - date: Transaction date - branch_id: Kimia Farma branch ID code - branch_name: Kimia Farma branch name - kota: City of the Kimia Farma branch - provinsi: Province of the Kimia Farma branch - rating_cabang: Customer rating of the Kimia Farma branch - customer_name: Name of the customer who made the transaction - product_id: Product ID code - product_name: Name of the medicine - actual_price: Price of the medicine - discount_percentage: Discount percentage applied to the medicine - persentase_gross_laba: Gross profit percentage based on the following conditions:
Price ≤ Rp 50,000 → 10% profit
Price > Rp 50,000 - 100,000 → 15% profit
Price > Rp 100,000 - 300,000 → 20% profit
Price > Rp 300,000 - 500,000 → 25% profit
Price > Rp 500,000 → 30% profit
- nett_sales: Price after discount - nett_profit: Profit earned by Kimia Farma - rating_transaksi: Customer rating of the transaction

Files Provided

📌 kimia farma_query.txt – Contains SQL queries used for data analysis in Looker Studio
📌 kimia farma_analysis_table.csv – Preprocessed dataset ready for import and analysis

📢 Published on : My LinkedIn

According to NapoleonCat, in 2024, the highest share of LinkedIn users in Malaysia or approximately **** percent of the overall user base, were between the ages of 25 to 34 years old. The second-largest age group, with around **** percent of LinkedIn users, were those between 18 and 24 years old. In total, there were approximately **** million market share in the social media industry in Malaysia, the platform is well known as the social media for professionals. Many people use this social platform to connect with their colleagues or to search for jobs. Employers and headhunters can also find new talents through LinkedIn. In Malaysia, around ** percent of internet users said one of the revenue from its premium subscriptions. With a focus on business and professionals, LinkedIn will still be one of the most used social media platforms in Malaysia.

In 2023, Facebook was the social media platform with the highest advertising revenues in the United States. The revenues stood at **** billion U.S. dollars. Instagram and TikTok followed, with **** billion and **** billion, respectively.

En el año fiscal 2024, los ingresos anuales de LinkedIn aumentaron un **% en comparación con 2023 y representaban más del doble con respecto a la facturación registrada durante el periodo fiscal de 2020. La red social, que se centra en los contactos empresariales generados, fue adquirida por Microsoft en 2016, por aproximadamente ****** millones de dólares.