In 2022, almost ** percent of the total population in Thailand were able to read and write. The figures show a fluctuation in literacy rates throughout the years, with a peak in population literacy in 2010.

Graph and download economic data for Literacy Rate, Adult Total for Thailand (SEADTLITRZSTHA) from 1980 to 2022 about literacy, Thailand, adult, and rate.

Actual value and historical data chart for Thailand Literacy Rate Adult Total Percent Of People Ages 15 And Above

Thailand TH: Literacy Rate: Youth: % of People Age 15-24 data was reported at 98.147 % in 2015. This records a decrease from the previous number of 98.314 % for 2013. Thailand TH: Literacy Rate: Youth: % of People Age 15-24 data is updated yearly, averaging 98.013 % from Dec 1980 (Median) to 2015, with 6 observations. The data reached an all-time high of 98.314 % in 2013 and a record low of 96.598 % in 2010. Thailand TH: Literacy Rate: Youth: % of People Age 15-24 data remains active status in CEIC and is reported by World Bank. The data is categorized under Global Database’s Thailand – Table TH.World Bank: Education Statistics. Youth literacy rate is the percentage of people ages 15-24 who can both read and write with understanding a short simple statement about their everyday life.; ; UNESCO Institute for Statistics; Weighted average; Each economy is classified based on the classification of World Bank Group's fiscal year 2018 (July 1, 2017-June 30, 2018).

Thailand TH: Literacy Rate: Adult: % of People Aged 15 and Above data was reported at 92.868 % in 2015. This records a decrease from the previous number of 93.702 % for 2013. Thailand TH: Literacy Rate: Adult: % of People Aged 15 and Above data is updated yearly, averaging 93.187 % from Dec 1980 (Median) to 2015, with 6 observations. The data reached an all-time high of 96.431 % in 2010 and a record low of 87.982 % in 1980. Thailand TH: Literacy Rate: Adult: % of People Aged 15 and Above data remains active status in CEIC and is reported by World Bank. The data is categorized under Global Database’s Thailand – Table TH.World Bank: Education Statistics. Adult literacy rate is the percentage of people ages 15 and above who can both read and write with understanding a short simple statement about their everyday life.; ; UNESCO Institute for Statistics; Weighted average; Each economy is classified based on the classification of World Bank Group's fiscal year 2018 (July 1, 2017-June 30, 2018).

Literacy rate, adult male (% of males ages 15 and above) in Thailand was reported at 90.67 % in 2022, according to the World Bank collection of development indicators, compiled from officially recognized sources. Thailand - Literacy rate, adult male (% of males ages 15 and above) - actual values, historical data, forecasts and projections were sourced from the World Bank on November of 2025.

Historical dataset showing Thailand literacy rate by year from 1980 to 2022.

Thailand TH: Literacy Rate: Youth Female: % of Females Aged 15-24 data was reported at 98.293 % in 2015. This records a decrease from the previous number of 98.655 % for 2013. Thailand TH: Literacy Rate: Youth Female: % of Females Aged 15-24 data is updated yearly, averaging 97.863 % from Dec 1980 (Median) to 2015, with 6 observations. The data reached an all-time high of 98.655 % in 2013 and a record low of 96.172 % in 1980. Thailand TH: Literacy Rate: Youth Female: % of Females Aged 15-24 data remains active status in CEIC and is reported by World Bank. The data is categorized under Global Database’s Thailand – Table TH.World Bank: Education Statistics. Youth literacy rate is the percentage of people ages 15-24 who can both read and write with understanding a short simple statement about their everyday life.; ; UNESCO Institute for Statistics; Weighted average; Each economy is classified based on the classification of World Bank Group's fiscal year 2018 (July 1, 2017-June 30, 2018).

Literacy rate, youth male (% of males ages 15-24) in Thailand was reported at 97.94 % in 2022, according to the World Bank collection of development indicators, compiled from officially recognized sources. Thailand - Literacy rate, youth male (% of males ages 15-24) - actual values, historical data, forecasts and projections were sourced from the World Bank on November of 2025.

Thailand TH: Literacy Rate: Youth Male: % of Males Aged 15-24 data was reported at 98.003 % in 2015. This records an increase from the previous number of 97.978 % for 2013. Thailand TH: Literacy Rate: Youth Male: % of Males Aged 15-24 data is updated yearly, averaging 97.990 % from Dec 1980 (Median) to 2015, with 6 observations. The data reached an all-time high of 98.217 % in 2005 and a record low of 96.643 % in 2010. Thailand TH: Literacy Rate: Youth Male: % of Males Aged 15-24 data remains active status in CEIC and is reported by World Bank. The data is categorized under Global Database’s Thailand – Table TH.World Bank: Education Statistics. Youth literacy rate is the percentage of people ages 15-24 who can both read and write with understanding a short simple statement about their everyday life.; ; UNESCO Institute for Statistics; Weighted average; Each economy is classified based on the classification of World Bank Group's fiscal year 2018 (July 1, 2017-June 30, 2018).

View yearly updates and historical trends for Thailand Adult Literacy Rate. Source: World Bank. Track economic data with YCharts analytics.

Actual value and historical data chart for Thailand Literacy Rate Youth Female Percent Of Females Ages 15 24

Thailand TH: Literacy Rate: Adult Female: % of Females Aged 15 and Above data was reported at 91.192 % in 2015. This records a decrease from the previous number of 92.249 % for 2013. Thailand TH: Literacy Rate: Adult Female: % of Females Aged 15 and Above data is updated yearly, averaging 91.361 % from Dec 1980 (Median) to 2015, with 6 observations. The data reached an all-time high of 96.427 % in 2010 and a record low of 83.893 % in 1980. Thailand TH: Literacy Rate: Adult Female: % of Females Aged 15 and Above data remains active status in CEIC and is reported by World Bank. The data is categorized under Global Database’s Thailand – Table TH.World Bank.WDI: Education Statistics. Adult literacy rate is the percentage of people ages 15 and above who can both read and write with understanding a short simple statement about their everyday life.; ; UNESCO Institute for Statistics; Weighted average; Each economy is classified based on the classification of World Bank Group's fiscal year 2018 (July 1, 2017-June 30, 2018).

In 2020, around **** percent of internet users in Thailand read books, news, and articles online, while only **** percent of internet users read books, news, and articles offline. In addition, 90 percent of internet users in Thailand used social media in that same year.

The ranking shows the percentage of literate population in each country among citizens over the age of 15. A person is considered literate if they have mastered written language, meaning they can read and write.

TH: School Enrollment: Primary: % Gross data was reported at 100.586 % in 2015. This records a decrease from the previous number of 102.031 % for 2014. TH: School Enrollment: Primary: % Gross data is updated yearly, averaging 97.009 % from Dec 1971 (Median) to 2015, with 44 observations. The data reached an all-time high of 102.031 % in 2014 and a record low of 82.380 % in 1978. TH: School Enrollment: Primary: % Gross data remains active status in CEIC and is reported by World Bank. The data is categorized under Global Database’s Thailand – Table TH.World Bank: Education Statistics. Gross enrollment ratio is the ratio of total enrollment, regardless of age, to the population of the age group that officially corresponds to the level of education shown. Primary education provides children with basic reading, writing, and mathematics skills along with an elementary understanding of such subjects as history, geography, natural science, social science, art, and music.; ; UNESCO Institute for Statistics; Weighted average; Each economy is classified based on the classification of World Bank Group's fiscal year 2018 (July 1, 2017-June 30, 2018).

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Thailand K-12 Education Market Size 2025-2029

The Thailand K-12 education market size is forecast to increase by USD 15.38 billion at a CAGR of 15% between 2024 and 2029.

Market Size & Forecast

Market Opportunities: USD 191.76 billion
Market Future Opportunities: USD USD 15.38 billion 
CAGR : 15%

Market Summary

The market has witnessed significant advancements in recent years, with a growing emphasis on incorporating technology into the classroom. According to the Ministry of Education, the number of students enrolled in primary and secondary schools reached approximately 13 million in 2021, marking a steady increase over the past decade. In response to this expanding student population, there has been a notable rise in the adoption of advanced educational technologies. For instance, e-learning platforms have gained popularity, with over 60% of schools reporting their usage in 2021.
Additionally, the implementation of digital textbooks and interactive whiteboards has become more common. Despite these technological advancements, challenges remain, such as high costs associated with setting up and maintaining these systems. Nonetheless, the ongoing integration of technology into K-12 education in Thailand signifies a commitment to enhancing the learning experience for students and preparing them for the digital future.

What will be the size of the Thailand K-12 Education Market during the forecast period?

Explore in-depth regional segment analysis with market size data with forecasts 2025-2029 - in the full report.
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The market exhibits a significant presence, with over 14 million students enrolled in primary and secondary schools as of 2021. This represents approximately 42% of the total student population in the country. The sector is experiencing continuous growth, with projections indicating a 7% annual expansion in the coming years. Notably, digital literacy initiatives have gained prominence, with an increasing number of schools adopting technology integration strategies. This shift is reflected in the growing popularity of educational software development and the use of personalized learning platforms. Moreover, career readiness programs and inclusive education practices are becoming essential components of curriculum design principles.
In contrast, special needs technologies and STEM curriculum frameworks account for a smaller yet significant portion of the market. Approximately 10% of schools have implemented technology support services for students with special needs, while 15% have adopted STEM curriculum frameworks. Despite their smaller market share, these areas are poised for substantial growth, with expectations of a 10% and 12% annual increase, respectively. The market is a dynamic and evolving landscape, with a strong emphasis on effective teaching methodologies, technology infrastructure, and student engagement strategies. This is further underscored by the increasing adoption of online safety protocols, learning analytics dashboards, and parent communication tools.

How is this Thailand K-12 Education Market segmented?

The Thailand k-12 education market market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029,for the following segments.

Class Type

  Primary education
  Secondary education
  Pre-primary education


Type

  Traditional education
  Online education


Learning Method

  Blended Learning
  Homeschooling


Curriculum

  National Curriculum
  International Curriculum (IB, Cambridge, etc.)


Geography

  APAC

    Thailand

By Class Type Insights

The primary education segment is estimated to witness significant growth during the forecast period.

The market is experiencing significant growth, particularly in the primary education sector. Approximately 62% of students in Thailand are enrolled in primary education, making it a crucial segment of the market. This sector focuses on foundational skills, including digital literacy, e-learning content creation, and teacher professional development. The Thai government's commitment to universal primary education and inclusivity is driving demand, with institutions like BPS contributing to this sector's growth. Moreover, the integration of technology in education is transforming the landscape. Digital learning platforms, student assessment metrics, assessment software, online learning resources, and interactive learning modules are becoming increasingly popular.

Educational data analytics, learning management systems, remote learning support, and virtual classroom tools are essential components of this shift. The adoption of blended learning models, artificial intelligence education, virtual reality learning, coding education initiatives, data-driven instruction, game-based learning, educational game des

TH：非文盲率：成年人：占15岁及以上人群百分比在12-01-2015达92.868%，相较于12-01-2013的93.702%有所下降。TH：非文盲率：成年人：占15岁及以上人群百分比数据按年更新，12-01-1980至12-01-2015期间平均值为93.187%，共6份观测结果。该数据的历史最高值出现于12-01-2010，达96.431%，而历史最低值则出现于12-01-1980，为87.982%。CEIC提供的TH：非文盲率：成年人：占15岁及以上人群百分比数据处于定期更新的状态，数据来源于World Bank，数据归类于Global Database的泰国 – 表 TH.世界银行：教育统计。

This dataset contains tables and figures supporting our study findings:- Table 1-8: Statistical analyses of nutrition literacy program implementation, including baseline characteristics, literacy skills changes, correlation analysis, mixed methods results, self-assessment, implementation levels, clinical outcomes, and thematic analysis- Figure 1: Qualitative thematic map of implementation outcomesData collected from village health volunteers in Thailand during 2023-2024.

Health literacy is increasingly recognized as an important determinant of health outcomes, but definition, measurement tools, and interventions are lacking. Conceptual frameworks must include both individual and health-systems domains which, in combination, determine an individual’s health literacy. Validated tools lack applicability in marginalized populations with very low educational levels, such as migrant worker communities on the Myanmar-Thailand border. We undertake a comprehensive health literacy assessment following a case study of a recent public health campaign promoting preconceptual folic acid uptake in this community. A mixed-methods design utilized quantitative analysis of the prevalence and predictors of low Health literacy, and focus group discussions to gather qualitative data from women about proposed and actual posters used in the campaign. Health literacy was measured with a locally developed tool that has been used in surveys of the population since 1995. Health literacy was low, with 194/525 (37.0%) of tested women demonstrating adequate health literacy, despite 63.1% (331/525) self-reporting being literate. Only one third of women had completed 4th grade or above and reported grade level attained in school was more predictive of health literacy than self-reported literacy. Focus group discussions revealed that low literacy, preconceived associations, and traditional health beliefs (individual domain) interacted with complex images, subtle concepts, and taboo images on posters (health-systems domain) to cause widespread misunderstandings of the visuals used in the campaign. The final poster still required explanation for clarity. Low health literacy is prevalent among pregnant women from this migrant community and barriers to communication are significant and complex. Public health posters need piloting prior to implementation as unanticipated misperceptions are common and difficult to overcome. Verbal communication remains a key method of messaging with individuals of low health literacy and educational system strengthening and audiovisual messaging are critical for improvement of health outcomes.