In 2023, the total contribution of travel and tourism to Malta's gross domestic product (GDP) recovered from the impact of the COVID-19 pandemic, being roughly *** percent higher than in 2019. Overall, the total contribution of these industries to the country's GDP amounted to *** billion euros in 2023. This figure was predicted to increase further in 2024, reaching an estimated *** billion euros.

Key information about Malta Tourism Revenue Growth

• Malta Tourism Revenue grew 22.8 % YoY in Oct 2025, compared with an increase of 21.3 % YoY in the previous month
• Malta Tourism Revenue Growth rate data is updated monthly, available from Jul 2004 to Oct 2025
• The data reached an all-time high of 1,465.7 % in Apr 2022 and a record low of -100.0 % in Jun 2020

In Malta, international tourists generate the highest travel and tourism expenditure. In 2023, inbound visitors in the country accounted for **** percent of total travel and tourism spending, denoting a *** percent decline from 2019.

The tourism sector GDP share in Italy was forecast to continuously increase between 2023 and 2028 by in total three percentage points. The share is estimated to amount to ***** percent in 2028. While the share was forecast to increase significant in the next years, the increase will slow down in the future.Depited is the economic contribution of the tourism sector in relation to the gross domestic product of the country or region at hand.The forecast has been adjusted for the expected impact of COVID-19.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in more than *** countries and regions worldwide. All input data are sourced from international institutions, national statistical offices, and trade associations. All data has been are processed to generate comparable datasets (see supplementary notes under details for more information).Find more key insights for the tourism sector GDP share in countries like Malta and Greece.

The tourism sector GDP share in Greece was forecast to continuously increase between 2023 and 2028 by in total eight percentage points. The share is estimated to amount to ***** percent in 2028. While the share was forecast to increase significant in the next years, the increase will slow down in the future.Depited is the economic contribution of the tourism sector in relation to the gross domestic product of the country or region at hand.The forecast has been adjusted for the expected impact of COVID-19.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in more than *** countries and regions worldwide. All input data are sourced from international institutions, national statistical offices, and trade associations. All data has been are processed to generate comparable datasets (see supplementary notes under details for more information).Find more key insights for the tourism sector GDP share in countries like Malta and Italy.

Hotels and short-term accommodation providers in Europe enjoy strong demand due to the continent’s well-developed tourism sector and significant number of holiday destinations that cater to various consumer needs. European residents often holiday domestically or go on trips to other European countries due to how quick and easy it is to travel to them. Rising domestic and international tourism has fuelled accommodation demand across the continent, though companies have faced strong competition from short-term lets. Revenue is slated to inch downward at a compound annual rate of 0.1% over the five years through 2025 to €202.8 billion, including an expected 0.2% drop in 2025. Despite the numerous popular holiday spots spread across Europe, including Spain, Italy and France, hotels and other holiday accommodation providers weren’t prepared for the catastrophic drop in tourism caused by the COVID-19 pandemic in 2020. The easing of travel restrictions in 2021 and 2022 drove revenue back up, supported mostly by heightened domestic tourism due to heightened consumer confidence and a trend towards staycations. International travel recovered and drove up occupancy rates and RevPAR, especially in the upscale and luxury segments. Since 2022, though, severe inflation and heightened economic and geopolitical uncertainty have squeezed consumers’ budgets, limiting spending on holidays. European hotels and short-term accommodation providers face intense competition, putting pressure on prices and RevPAR. The popularity of online booking platforms like Airbnb has played a big part in increasing competitive pressures. To attract potential guests, accommodation providers are adopting dynamic pricing strategies and investing in enhancing the customer experience through innovation and differentiation. The use of advanced technology and the wellness tourism trend have shaped the industry’s focus. Nonetheless, intense competition and elevated operating costs like rent, purchases and wages have constrained profit. Revenue is forecast to swell at a compound annual rate of 2.5% over the five years through 2030 to €229.3 billion. A mounting number of international guests and strong demand for domestic holidays will drive growth. Climbing disposable income and wealthy international tourists flocking to European destinations is set to stimulate spending on upscale hotels and holiday accommodation. Regulatory crackdowns on short-term rentals in many European countries may ease competitive pressures, while escalating consumer demand for sustainable travel is driving providers to adapt. Innovation, sustainability and guest-centric strategies will be key to capturing market share and responding to evolving traveller expectations.

Malta MT: Exports: % of Commercial Service Exports: Services: Travel data was reported at 12.548 % in 2017. This records an increase from the previous number of 11.407 % for 2016. Malta MT: Exports: % of Commercial Service Exports: Services: Travel data is updated yearly, averaging 60.481 % from Dec 1971 (Median) to 2017, with 47 observations. The data reached an all-time high of 81.281 % in 1973 and a record low of 9.144 % in 2009. Malta MT: Exports: % of Commercial Service Exports: Services: Travel data remains active status in CEIC and is reported by World Bank. The data is categorized under Global Database’s Malta – Table MT.World Bank.WDI: Exports. Travel services (% of commercial service exports) covers goods and services acquired from an economy by travelers in that economy for their own use during visits of less than one year for business or personal purposes. Travel services include the goods and services consumed by travelers, such as lodging and meals and transport (within the economy visited).; ; International Monetary Fund, Balance of Payments Statistics Yearbook and data files.; Weighted average;

Malta MT: BOP: Current Account: Imports: Service: Travel: % of Service Imports data was reported at 4.815 % in 2017. This records an increase from the previous number of 4.382 % for 2016. Malta MT: BOP: Current Account: Imports: Service: Travel: % of Service Imports data is updated yearly, averaging 18.889 % from Dec 1971 (Median) to 2017, with 47 observations. The data reached an all-time high of 30.213 % in 1996 and a record low of 3.457 % in 2009. Malta MT: BOP: Current Account: Imports: Service: Travel: % of Service Imports data remains active status in CEIC and is reported by World Bank. The data is categorized under Global Database’s Malta – Table MT.World Bank: Balance of Payments: Current Account. Travel covers goods and services acquired from an economy by travelers for their own use during visits of less than one year in that economy for either business or personal purposes. Travel includes local transport (i.e., transport within the economy being visited and provided by a resident of that economy), but excludes international transport (which is included in passenger transport. Travel also excludes goods for resale, which are included in general merchandise.; ; International Monetary Fund, Balance of Payments Statistics Yearbook and data files.; Weighted Average; Note: Data are based on the sixth edition of the IMF's Balance of Payments Manual (BPM6) and are only available from 2005 onwards.