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TwitterIn 2023, the leading market research company in terms of global research revenue was Gartner, generating approximately *** billion U.S. dollars. In the same year, American company IQVIA accrued roughly *** billion U.S. dollars. Market research companies - global players Market research is an important business strategy involving the gathering of information about an organization’s target market. In terms of global research revenue, American company Gartner was the leading market research company worldwide. Headquartered in the United States, the number of employees working for the company totaled ****** people in 2023. The sixth largest market research company in terms of global research revenue was Kantar. Kantar Group is a UK-based international network of ** companies, including Millward Brown and IMRB International. In 2022, the research revenue of Kantar amounted to approximately ***** billion U.S. dollars. Another European leader, and ranked seventh in the global ranking, was Ipsos. The company had a research revenue of over *** billion U.S. dollars. The largest share of market research revenue made by Ipsos was generated in Europe, the Middle East and Africa in 2023. United States dominant in a global market The global revenue of the market research industry reached over ** billion U.S. dollars in 2023, over half of which came from the United States. The number of full-time employees working for the top ten market research companies in the United States totaled almost ****** in 2020.
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TwitterIn 2021, Gartner was the leading company in the market research and data analytics sector in the United States. Roughly ** million U.S. dollars separated the top two companies, as Nielsen generated a revenue of approximately *** billion U.S. dollars compared to the **** billion U.S. dollars generated by Gartner.
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TwitterThe global research revenue of the leading 50 market research firms in the United States combined increased significantly over the last two decades, reaching a value of nearly ** billion U.S. dollars in 2020.
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Market research companies have benefited from research and development (R&D) expenditure growth as companies develop new products to satisfy consumer demand. Downstream companies continue to rely on market research to create new products and campaigns that fit evolving consumer preferences. As companies strive to enhance consumer-centric strategies amid increased consumer spending, demand for tailored market research solutions has surged. A 10.7% surge in corporate profit over the past five years enabled businesses to outsource more of their research operations to professional market researchers. The digital shift has further transformed the landscape, with companies pioneering new research tools to tap into the vast potential of big data to enhance accessibility and participation. These trends have led to revenue growing at a CAGR of 3.8% to an estimated $36.4 billion over the past five years, including an estimated 2.1% boost in 2025 alone. Consumers' and advertisers' growing reliance on the internet has led to new metrics market researchers can use to better understand consumers. These have allowed new companies to enter the industry and driven providers to adjust services and implement new technologies. The rising use of social media to advertise and market new products across platforms like TikTok and Instagram also contributed to the growing demand for market research. These technological advancements improved data collection and analysis methods, offering actionable insights that helped companies refine marketing strategies and develop better products. New opportunities continue to drive revenue growth, but expansions to services and onboarding of new technology cut researchers’ profitability. Moving forward, the industry will benefit from acceleration in R&D budgets and technological and a data procurement evolution. Companies will strengthen their R&D budgets as economic conditions improve, further driving demand for advanced market research tools. The proliferation of online commerce and smart technologies will give researchers unprecedented access to consumer data. Technological developments, such as artificial intelligence (AI), are poised to create new metrics based on human reactions, which companies can leverage to better understand consumer behavior and preferences. Access to these metrics, however, will lead to tightening data privacy regulations, which may result in higher compliance costs that eat into profitability. Finally, growing emphasis on ethical practices, transparency and data security will shape consumer trust and research standards, creating new opportunities and challenges in a rapidly evolving marketplace. Revenue is poised to grow at a CAGR of 2.4% to an estimated $41.0 billion through the end of 2030.
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| BASE YEAR | 2024 |
| HISTORICAL DATA | 2019 - 2023 |
| REGIONS COVERED | North America, Europe, APAC, South America, MEA |
| REPORT COVERAGE | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| MARKET SIZE 2024 | 4.37(USD Billion) |
| MARKET SIZE 2025 | 4.71(USD Billion) |
| MARKET SIZE 2035 | 10.0(USD Billion) |
| SEGMENTS COVERED | Data Source, Data Type, End User, Deployment Mode, Regional |
| COUNTRIES COVERED | US, Canada, Germany, UK, France, Russia, Italy, Spain, Rest of Europe, China, India, Japan, South Korea, Malaysia, Thailand, Indonesia, Rest of APAC, Brazil, Mexico, Argentina, Rest of South America, GCC, South Africa, Rest of MEA |
| KEY MARKET DYNAMICS | data privacy regulations, growing demand for insights, increasing investment in analytics, rise of AI technologies, competitive business intelligence |
| MARKET FORECAST UNITS | USD Billion |
| KEY COMPANIES PROFILED | YipitData, Dataminr, M Science, Signal, Palantir Technologies, Cubist Systematic Strategies, MarketPsych, S&P Global Market Intelligence, Refinitiv, Thinknum, Eagle Alpha, Sentieo, Quanthub, RavenPack, Benedict, Gurucul |
| MARKET FORECAST PERIOD | 2025 - 2035 |
| KEY MARKET OPPORTUNITIES | Increased demand for data analytics, Expansion in financial services innovation, Growth in artificial intelligence applications, Rise in ESG data integration, Greater reliance on real-time insights |
| COMPOUND ANNUAL GROWTH RATE (CAGR) | 7.8% (2025 - 2035) |
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Open Source Intelligence (OSINT) Market was valued at USD 9.96 Billion in 2024 and is projected to reach USD 52.40 Billion by 2032, growing at a CAGR of 25.44% from 2026 to 2032.Increasing Threats from Cybercrime and Terrorism: The escalating sophistication and frequency of cybercrime and terrorism represent a primary driver for the OSINT market. As malicious actors, from state sponsored hackers to individual extremists, increasingly leverage the internet for planning, communication, and attacks, the need for proactive threat intelligence has never been more critical. OSINT provides a powerful solution by enabling organizations to monitor public forums, social media, and the dark web for early warning signs of malicious intent.
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The public opinion monitoring market is projected to be valued at $3.6 billion in 2024, driven by factors such as increasing consumer awareness and the rising prevalence of industry-specific trends. The market is expected to grow at a CAGR of 4.8%, reaching approximately $5.8 billion by 2034.
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We source our email receipt consumer data panel via two consumer apps which garner the express consent of our end-users (GDPR compliant). We then aggregate and anonymize all the transactional data to produce raw and aggregate datasets for our clients.
Use Cases Our clients leverage our datasets to produce actionable consumer insights such as: - Market share analysis - User behavioral traits (e.g. retention rates) - Average order values - Promotional strategies used by the key players. Several of our clients also use our datasets for forecasting and understanding industry trends better.
Coverage - Asia (Japan) - EMEA (Spain, United Arab Emirates)
Granular Data Itemized, high-definition data per transaction level with metrics such as - Order value - Items ordered - No. of orders per user - Delivery fee - Service fee - Promotions used - Geolocation data and more
Aggregate Data - Weekly/ monthly order volume - Revenue delivered in aggregate form, with historical data dating back to 2018. All the transactional e-receipts are sent from app to users’ registered accounts.
Most of our clients are fast-growing Tech Companies, Financial Institutions, Buyside Firms, Market Research Agencies, Consultancies and Academia.
Our dataset is GDPR compliant, contains no PII information and is aggregated & anonymized with user consent. Contact business@measurable.ai for a data dictionary and to find out our volume in each country.
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Whether you are looking for an entire fill install, access to our API's or if you are just looking for a one-time targeted purchase, get in touch with our company and we will fulfill your international data need.
We cover all regions and cities in Hong Kong : ( example) Kowloon Northern Hong Kong Island Tsuen Wan New Town Sha Tin New Town Tuen Mun New Town Tseung Kwan O New Town Aberdeen Tai Po New Town Tin Shui Wai New Town Fanling-Sheung Shui New Town Yuen Long New Town North Lantau New Town
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The Law Firm Digital Marketing Services market has emerged as a crucial avenue for legal practices aiming to expand their reach, enhance client engagement, and optimize their operational effectiveness in an increasingly competitive landscape. As legal consumers increasingly turn online to seek legal advice and servi
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Comprehensive business intelligence analysis for Alteryx, Inc. including financial metrics, founder insights, competitive positioning, and investment research. This dataset contains AI-powered analysis of leadership interviews, public content, and market intelligence for due diligence and competitive research purposes.
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The OSINT Market Report Segments the Industry Into by Analysis Type (Data Analytics, Human Intelligence (HUMINT), and More), Technology (Text Analytics, Social-Media Analytics, and More), Data Source (Surface-Web Content, Dark-Web, and Deep-Web Feeds, and More), End-User Industry (Government Intelligence Agencies, Military and Defense, and More), Deployment Model (Cloud and On-Premise), and Geography.
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The Legal Management Consulting Service market has seen substantial growth in recent years, driven by the need for law firms and corporate legal departments to enhance efficiency, streamline operations, and adapt to rapidly changing regulatory environments. As organizations increasingly seek optimized legal processe
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Comprehensive business intelligence analysis for RetailMeNot, Inc. including financial metrics, founder insights, competitive positioning, and investment research. This dataset contains AI-powered analysis of leadership interviews, public content, and market intelligence for due diligence and competitive research purposes.
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TwitterWith 1.8 Million Businesses in Sweden , Techsalerator has access to the highest B2B count of Data/Business Data in the country. .
Thanks to our unique tools and large data specialist team, we can select the ideal targeted dataset based on the unique elements such as sales volume of a company, the company's location, no. of employees etc...
Whether you are looking for an entire fill install, access to our API's or if you are just looking for a one-time targeted purchase, get in touch with our company and we will fulfill your international data need.
Techsalerator covers all regions and cities in the country :
Blekinge Karlskrona Dalarna Borlänge Falun Gävleborg/Gavleborg Gävle/Gavle Gotland Visby Halland Halmstad Jämtland Östersund/Osterund Jönköping/Jonkoping Jönköping Kalmar Kalmar Kronoberg Växjö/Vaxjo Norrbotten Kiruna Luleå Örebro/Orebro Örebro Östergötland/Ostergotland Linköping/Linkoping Norrköping/Norrkoping Skåne/Skane Helsingborg Kristianstad Landskrona Lund Malmö/Malmo Trelleborg Södermanland/ Sodermanland Eskilstuna Nyköping/ Nykoping Stockholm Södertälje/ Sodertalje Solna Stockholm Uppsala Uppsala Värmland/ Varmland Karlstad Västerbotten/ Vasterbotten Umeå/ Umea Västernorrland/ Vasternorrland Sundsvall Västmanland/ Vastmanland Västerås/ Vasteras Västra Götaland/ Vastra Gotaland Borås/ Boras Gothenburg Lidköping/ Lidkoping Skara
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Comprehensive business intelligence analysis for MintScraps Inc. including financial metrics, founder insights, competitive positioning, and investment research. This dataset contains AI-powered analysis of leadership interviews, public content, and market intelligence for due diligence and competitive research purposes.
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The Medical Travel Personnel Agencies market is positioned at the intersection of healthcare and travel, facilitating the recruitment and placement of medical professionals for international assignments. As global healthcare systems amplify their search for skilled personnel, these specialized agencies play a crucia
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The Company Secretarial Services market plays a vital role in ensuring that businesses adhere to statutory regulations, maintain corporate governance, and manage compliance-related tasks efficiently. These services include a wide array of functions such as maintaining vital company records, filing annual returns, ad
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TwitterMarket research company Nielsen, founded in 1923 and currently the leading company in the United States in terms of revenue, employed ****** full-time employees in the U.S. in 2020, making it also the largest employer. IQVIA, founded in 2016, was the second largest employer in the sector, counting approximately ***** full-time employees in 2020.
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The global proposal management software market size was $3,800 million in 2023 and is expected to reach $7,800 million by 2032 with a CAGR of 8.32%.
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TwitterIn 2023, the leading market research company in terms of global research revenue was Gartner, generating approximately *** billion U.S. dollars. In the same year, American company IQVIA accrued roughly *** billion U.S. dollars. Market research companies - global players Market research is an important business strategy involving the gathering of information about an organization’s target market. In terms of global research revenue, American company Gartner was the leading market research company worldwide. Headquartered in the United States, the number of employees working for the company totaled ****** people in 2023. The sixth largest market research company in terms of global research revenue was Kantar. Kantar Group is a UK-based international network of ** companies, including Millward Brown and IMRB International. In 2022, the research revenue of Kantar amounted to approximately ***** billion U.S. dollars. Another European leader, and ranked seventh in the global ranking, was Ipsos. The company had a research revenue of over *** billion U.S. dollars. The largest share of market research revenue made by Ipsos was generated in Europe, the Middle East and Africa in 2023. United States dominant in a global market The global revenue of the market research industry reached over ** billion U.S. dollars in 2023, over half of which came from the United States. The number of full-time employees working for the top ten market research companies in the United States totaled almost ****** in 2020.