According to estimates, Amazon claimed the top spot among online retailers in the United States in 2023, capturing 37.6 percent of the market. Second place was occupied by the e-commerce site of the retail chain Walmart, with a 6.4 percent market share, followed in third place by Apple, with 3.6 percent.

Amazon’s continued success

Amazon has long dominated the e-commerce market as the world’s favorite online marketplace. In 2022, company hit over half a trillion U.S. dollars in net sales. The United States is by far Amazon’s most profitable market, as the U.S. branch generated over 356 billion U.S. dollars in sales in 2022. Germany ranked second, with 33 billion dollars, followed closely by the United Kingdom with 30 billion dollars.

Online shopping on the rise

Online shopping has grown significantly over the past decade, with more people turning to the internet for their shopping needs. The proof is in the numbers: the U.S. e-commerce industry was worth almost a trillion dollars in 2023. By 2027, forecasts show that the online market will grow to more than 50 percent. U.S. online shoppers purchase fashion and food and beverages the most via the internet.

As of September 2020, Amazon accounted for **** percent of online retail sales in North America. The online retail platform's market share in Europe amounted to *** percent. Figures include own sales and third-party marketplace seller sales.

In 2020, Amazon Business' sales accounted for *** percent of B2B product sales on e-commerce sites in the United States. In the upcoming years, U.S. enterprises will use the Amazon platform even more. By 2025, Amazon Business' market share is forecast to grow to *** percent.

Amazon is one of the most recognisable brands in the world, and the third largest by revenue. It was the fourth tech company to reach a $1 trillion market cap, and a market leader in e-commerce,...

Between 2023 and 2024, it is forecast that Amazon's share of total e-commerce sales in the United States will increase across all five featured product categories. Health and personal care will see the greatest growth, rising from **** percent to **** percent. The other categories include electronics, office items, clothing and home furnishings. With a market share projected to hit almost ** percent in 2024, Amazon dominates the electronics online retail space in the United States.

Global Amazon market size 2021 was recorded $210.484 Billion whereas by the end of 2025 it will reach $323.3 Billion. According to the author, by 2033 Amazon market size will become $762.744. Amazon market will be growing at a CAGR of 11.326% during 2025 to 2033.

Amazon Market Outlook

The global Amazon market is poised for significant growth over the forecast period, with the market size expected to increase from $260 billion in 2023 to nearly $700 billion by 2032, growing at a compound annual growth rate (CAGR) of 11.5%. This robust expansion is driven by the increasing penetration of e-commerce, diversified product offerings, and innovative service models that Amazon continues to adopt and expand upon.

One of the primary growth factors for the Amazon market is the rapid shift of consumers towards online shopping. The convenience of shopping from home, coupled with a vast array of products and competitive pricing, has made e-commerce platforms like Amazon highly attractive. The COVID-19 pandemic further accelerated this trend, as lockdowns and social distancing measures pushed more consumers to shop online. This behavioral shift is expected to persist post-pandemic, solidifying Amazon's market position.

Another significant driver is Amazon's extensive investment in logistics and supply chain infrastructure. The company has heavily invested in technologies and facilities that enhance delivery speed and efficiency, such as automated warehouses, drone delivery systems, and an expanding network of fulfillment centers worldwide. These advancements have enabled Amazon to offer expedited delivery options, such as same-day or next-day delivery, which are critical factors in maintaining customer satisfaction and loyalty.

Furthermore, Amazon's diversification into various service offerings has substantially contributed to its growth. Services like Amazon Prime, Amazon Web Services (AWS), and Amazon Fresh have not only increased its revenue streams but also deepened customer engagement and loyalty. Amazon Prime, for instance, provides subscribers with benefits such as free shipping, access to exclusive content on Prime Video, and other perks, fostering a more engaged and loyal customer base. AWS, on the other hand, has established itself as a leader in the cloud computing industry, driving significant revenue and supporting the growth of other Amazon services.

Regionally, North America remains Amazon's largest market, accounting for a substantial share of its revenue. However, notable growth is expected in emerging markets within the Asia Pacific and Latin America regions. These regions are experiencing rapid internet penetration and a burgeoning middle class with increasing disposable incomes, making them ripe for e-commerce expansion. Amazon has been focusing on localizing its strategies to cater to the unique preferences and needs of these markets to capitalize on this potential.

Product Category Analysis

The electronics segment constitutes a significant portion of Amazon's product category, driven by a high demand for gadgets, home appliances, and other electronic items. Amazon's competitive pricing, extensive product range, and user-friendly return policies make it a preferred platform for purchasing electronics. Additionally, the seamless integration of customer reviews and ratings helps consumers make informed decisions, further boosting sales within this category. With continuous technological advancements and a steady stream of new product launches, the electronics segment is expected to maintain its growth trajectory.

Books were Amazon's original product category, and despite expanding into numerous other areas, books remain a core component of its offerings. The introduction of Kindle and e-books revolutionized the way consumers read, providing a boost to this segment. Amazon's extensive library of books, ranging from bestsellers to niche genres, caters to a wide audience. The convenience of purchasing and downloading books instantly, coupled with competitive pricing, continues to attract readers globally. The book segment is expected to see steady growth, supported by an increasing number of readers opting for e-books and audiobooks.

The clothing segment has seen substantial growth, driven by a diverse range of apparel and accessories for all ages and genders. Amazon's fashion segment includes both well-known brands and independent labels, providing a wide array of choices for consumers. The introduction of features like "Try Before You Buy" and personalized recommendations based on browsing history have enhanced the shopping experience, leading to higher conversion rates. As consumers become more comfortable with purchasing clothing online, this segment is expected to grow significantly.

Malawi Internet Usage: Device Vendor Market Share: Mobile: Amazon data was reported at 0.000 % in 01 May 2024. This stayed constant from the previous number of 0.000 % for 30 Apr 2024. Malawi Internet Usage: Device Vendor Market Share: Mobile: Amazon data is updated daily, averaging 0.000 % from Apr 2024 (Median) to 01 May 2024, with 9 observations. The data reached an all-time high of 0.080 % in 27 Apr 2024 and a record low of 0.000 % in 01 May 2024. Malawi Internet Usage: Device Vendor Market Share: Mobile: Amazon data remains active status in CEIC and is reported by Statcounter Global Stats. The data is categorized under Global Database’s Malawi – Table MW.SC.IU: Internet Usage: Device Vendor Market Share.

The US e-commerce market, a significant segment of the global landscape, exhibits robust growth, driven by increasing internet penetration, smartphone adoption, and a shift in consumer preferences towards online shopping convenience. The market's Compound Annual Growth Rate (CAGR) of 14.70% suggests a substantial expansion, with a projected market value significantly exceeding its 2025 valuation within the forecast period (2025-2033). Key drivers include the rise of mobile commerce, the expansion of logistics and delivery infrastructure, and the increasing adoption of digital payment methods. Furthermore, the diversification of e-commerce offerings across various segments like beauty & personal care, consumer electronics, fashion & apparel, and food & beverage fuels this growth. The presence of major players like Amazon, Walmart, and Target underscores the market's competitiveness and maturity. However, challenges such as cybersecurity concerns, rising logistics costs, and the need for effective customer service strategies remain. The market segmentation reveals significant opportunities within specific categories; for instance, the beauty & personal care sector is expected to witness strong growth due to increasing demand for convenient online purchasing and personalized experiences. The US e-commerce market is geographically concentrated, with North America holding a substantial market share. However, regional variations exist, influenced by factors like consumer spending habits, digital infrastructure, and regulatory frameworks. Growth in regions beyond the core North American market will likely contribute significantly to the overall CAGR. The B2B e-commerce segment is also experiencing substantial growth, driven by businesses seeking streamlined procurement processes and improved supply chain efficiency. While precise figures for specific segments and regions are unavailable from the given information, it's evident that the overall market trajectory is positive, with promising prospects for both established and emerging players across diverse product categories. The future success within this dynamic landscape will depend on factors such as adapting to evolving consumer expectations, leveraging innovative technologies, and effectively navigating the complexities of the digital marketplace. Comprehensive Coverage USA Ecommerce Market Report (2019-2033) This in-depth report provides a comprehensive analysis of the USA ecommerce market, covering the period from 2019 to 2033. With a focus on the B2C ecommerce market size (GMV) and B2B ecommerce market size, this study delves into key market segments like Beauty & Personal Care, Consumer Electronics, Fashion & Apparel, Food & Beverage, Furniture & Home, and Others (Toys, DIY, Media, etc.). We analyze market trends, growth drivers, challenges, and emerging opportunities, providing valuable insights for businesses operating in or planning to enter this dynamic market. The report uses 2025 as the base year and forecasts the market's trajectory until 2033, incorporating data from the historical period (2019-2024). Recent developments include: May 2022- Home Depot announced the formation of Home Depot Ventures, a venture capital fund to promote early-stage startups that improve customer experience and home renovation. Furthermore, the $150 million funds will evaluate investments in businesses at various stages of development, emphasizing early and growth-stage startups that assist Home Depot customers and can scale., April 2022- In the United States, Apple finally offers the tools and accessories needed for self-servicing select iPhones. The company is now selling parts and components for the iPhone 12 series, iPhone 13 series, and the newly released 3rd Generation iPhone SE 2022 smartphones., April 2022- Amazon announced on Wednesday that it will build a solar park in Kent County as one of 37 new renewable energy projects worldwide to use renewable energy to power all of its activities by 2025, five years ahead of schedule., April 2022- Walmart honored Igloo's ancient legacy and commitment to "Made in the USA" with elected officials and prominent executives from both companies in attendance. In honor of this praise, Igloo designed the new Overland Series of coolers exclusively for Walmart, made in the United States., March 2022- Walmart Inc plans to hire more than 5,000 new associates for its tech hubs worldwide during the current fiscal year. Walmart Global Tech, the company's technology division, would be hiring for positions such as cybersecurity professional, product manager, and data scientist., June 2020- Apple's announcements and developments enhance the Apple platform and product experience. From macOS Big Sur, which boasts the most significant design overhaul since the launch of Mac OS X, to watchOS 7, iOS 14's new App Library, and iPadOS 14's expanded handwriting capabilities with Apple Pencil.. Key drivers for this market are: Growing Demand from Apparel and Footwear Industry., Rising Adoption of technologies (IOT,ML); Penetration of Internet and Smartphone Usage. Potential restraints include: Operational Compatibility Due to Growing Brand Value. Notable trends are: Increasing adoption of technologies.

Introduction

Amazon vs eBay Statistics: Amazon and eBay are among the most influential e-commerce platforms worldwide. In 2024, both enjoyed a massive consumer base and billions in revenues. Amazon reigned supreme in raw sales and U.S. share of marketing, with eBay successfully holding the niche as well as the global active users' corner.

This article offers thorough Amazon vs eBay statistics —revenue, user activity, market presence, and profitability—and paints a clear picture of their comparison in 2025.

The online revenue of amazon.eg amounted to US$257.7m in 2024. Discover eCommerce insights, including sales development, shopping cart size, and many more.

Between 2010 and 2023, Amazon's tablet market share overall increased. However, after reaching an all-time high in 2021, when Amazon occupied around *** percent of the European tablet market, it recorded a decline, dropping to just above **** percent in 2023.

Norway Internet Usage: Device Vendor Market Share: Mobile: Amazon data was reported at 0.000 % in 22 Aug 2024. This stayed constant from the previous number of 0.000 % for 21 Aug 2024. Norway Internet Usage: Device Vendor Market Share: Mobile: Amazon data is updated daily, averaging 0.000 % from Aug 2024 (Median) to 22 Aug 2024, with 9 observations. The data reached an all-time high of 0.050 % in 18 Aug 2024 and a record low of 0.000 % in 22 Aug 2024. Norway Internet Usage: Device Vendor Market Share: Mobile: Amazon data remains active status in CEIC and is reported by Statcounter Global Stats. The data is categorized under Global Database’s Norway – Table NO.SC.IU: Internet Usage: Device Vendor Market Share.

The U.S. Video Streaming Market size was valued at USD 22.42 billion in 2023 and is projected to reach USD 79.40 billion by 2032, exhibiting a CAGR of 19.8 % during the forecasts period. The U. S video streaming has been defined as the distribution of video material to clients over the internet, offering films, TV programs and live events on request. It covers the subscription Video On-Demand – SVOD, Advertising Video On-Demand – AVOD and Transactional Video On-Demand – TVOD. Entertainment is the primary use of this technology being followed by education and marketing by companies such as Netflix, Hulu, and Amazon Prime Video among others. Modern tendencies are observed in increasing shares of original production, preferences of viewers, and use of augmented reality (AR) and virtual reality (VR). It is still growing, for instance, through high-speed internet access together with altered customer nature towards portable viewing. Recent developments include: In February 2023, Amazon asserted that it augmented content spending to USD 16.6 billion in 2022. Approximately USD 7 billion of that figure was earmarked for Amazon Originals, licensed third-party video content included with Prime and live sports programming. , In October 2023, Apple is gearing up to inject funds into Formula 1 as it contemplates gaining exclusive streaming rights for Formula 1 racing. The American giant is apparently seeking a 7-year deal, while global rights are expected to become accessible five years into the deal. .

Amazon Marketing Services (AMS) is a suite of advertising solutions designed to help businesses promote their products and services on Amazon.com. The market for AMS is expected to grow at a CAGR of 14.4% over the next ten years, reaching a value of $559.1 million by 2033. This growth is being driven by the increasing number of businesses selling on Amazon.com, as well as the growing popularity of online shopping. Some of the key trends driving the growth of the AMS market include the increasing use of mobile devices for online shopping, the growing popularity of voice commerce, and the increasing use of data analytics to target advertising campaigns. Some of the key restraints on the growth of the AMS market include the increasing competition from other advertising platforms, the rising cost of advertising on Amazon.com, and the increasing regulatory scrutiny of online advertising. The market is segmented by application (large enterprises and SMEs), type (cloud-based and web-based), and region (North America, South America, Europe, Middle East & Africa, and Asia Pacific). Some of the key companies in the AMS market include Amplio Digital, content26, Five Star Commerce, 180 Commerce, ClearCut Analytics, Channel Key, Compass Marketing, Direct Online Marketing, EliCommerce, Exclusive Concepts, FountainheadME, HawkSEM, MACARTA, Pacvue, Quiverr, Retail Bloom, Stack Influence, Stay Hungry Digital, Stella Rising, and Zanoma.

In the United States, over the course of 2024, Amazon's retail market share of consumer electronics has varied, however growing for the most part. In January 2024, the market share started at around ** percent, which then spiked in July 2024 at almost ** percent. The retail market share then dropped in August, before starting to rise again.

The global Amazon Marketing Services market size was valued at USD 879.4 million in 2023 and is projected to grow at a CAGR of XX% from 2025 to 2033. The growth of the market is primarily attributed to the increasing adoption of e-commerce and the growing popularity of Amazon as an online marketplace. Additionally, the rising demand for omnichannel marketing solutions is further driving the growth of the market. Key market drivers include increasing adoption of e-commerce, rising demand for omnichannel marketing solutions, growing popularity of Amazon as an online marketplace, increasing disposable income in emerging economies, and rising number of internet users. Major market trends include increasing investment in R&D by key players, growing adoption of AI and machine learning in marketing, and increasing focus on personalization. Key market restraints include high cost of marketing services, stringent regulatory requirements, and increasing competition from alternative marketing platforms. The market is segmented by type (cloud-based, web-based) and application (large enterprises, SMEs). Major companies in the market include Amplio Digital, content26, Five Star Commerce, 180 Commerce, ClearCut Analytics, Channel Key, Compass Marketing, Direct Online Marketing, EliCommerce, Exclusive Concepts, FountainheadME, HawkSEM, MACARTA, Pacvue, Quiverr, Retail Bloom, Stack Influence, Stay Hungry Digital, Stella Rising, Zanoma, and many others. North America is the largest market for Amazon Marketing Services, followed by Europe and Asia Pacific.

Online booksellers sell books online, including e-books and audiobooks. The industry is dominated by Amazon.com Inc. (Amazon), which popularized the sale of books online and was essential to the uptake of e-books. Amazon has grown to account for more than four-fifths of all revenue from books sold online; so many industry trends directly result from Amazon. The industry has continued to grow rapidly as e-commerce has grown in popularity. Growing e-book popularity is also tied to the proliferation of e-readers such as Amazon's Kindle and tablets like Apple's iPad. Revenue for online booksellers is expected to expand at a CAGR of 4.6% to $10.0 billion through the end of 2024. The industry has likewise benefited from a strong economy. While the COVID-19 pandemic proved to be a unique disruptive force, its effect on the industry was ultimately positive. Online commerce boomed as brick-and-mortar locations were shuttered and required to operate with restrictions throughout the pandemic. Despite Amazon's dominance, new upstarts have attempted to challenge its business model given the low barriers to entry. Shortly before the pandemic, Bookshop, an online book marketplace, launched to challenge Amazon's monopoly in the market by working with local booksellers. Still, entrants endure stiff challenges as they attempt to enter an industry with several well-established sellers. Without regulatory changes, Amazon will continue to reap most benefits from expanding online book sales through the end of 2029. The industry is expected to strengthen because of rising e-commerce sales, rising e-book and audiobook consumption and a strong economy. Profit will remain limited as Amazon is known to sell products, especially books, at retail prices below retail prices to expand its control of the overall market. Revenue for online booksellers is expected to swell at a CAGR of 2.9% to $11.5 billion through the end of 2029.

The online revenue of amazon.sa amounted to US$406.9m in 2024. Discover eCommerce insights, including sales development, shopping cart size, and many more.

Stay updated with Market Research Intellect's Amazon RDS Consulting Service Market Report, valued at USD 2.1 billion in 2024, projected to reach USD 4.3 billion by 2033 with a CAGR of 8.8% (2026-2033).