The timeline shows Nike's estimated global market share in athletic footwear from 2011 to 2025. Between 2011 and 2025, Nike's global market share in sports and sports inspired footwear is predicted to remain steady at around 27.4 percent. Nike Founded in January 25, 1964 and headquartered in Beaverton, Oregon, Nike, Inc. is the world's leading supplier of athletic shoes and apparel and a major manufacturer of sports equipment. In 2016, the company employed over 70 thousand people worldwide.

The company sponsors many high-profile professional athletes such as Cristiano Ronaldo, Rafael Nadal, Lebron James, and Rory Mcllroy to use their products and promote and advertise their technology and design. On top of that, Nike also manufactures and provides kits (uniforms) for a wide range of sports teams like Barcelona, Manchester City, and Paris Saint-Germain and many U.S. colleges as well.

Over the years, the sporting goods industry has seen many mergers and acquisitions. Other key players in the industry include Reebok, Adidas, Puma, and Under Armour. Some of these companies are joining up with fashion designers to produce new clothing styles and widen their product lines. As a result, consumption will continue to be driven by a trend toward less formal dress in the workplace and demand from specific demographics such as teenagers and baby boomers.

For the fiscal year of 2024, 58 percent of Nike's total revenues came from non-U.S. sales. Over the years, Nike has seen quite a consistent ratio of domestic to international sales.

Introduction

Nike Statistics: Nike is a multinational corporation engaged in manufacturing, designing, and globally marketing equipment, footwear, clothing, and services. It is the largest provider of athletic footwear and clothing and a major producer of sports equipment. The company's headquarters are located near Beaverton, Oregon, in the Portland metropolitan area.

Nike was founded by Bill Bowerman and Phil Knight as "Blue Ribbon Sports" on January 25, 1964, and was officially renamed "Nike Inc." on May 30, 1971. Nike also produces sportswear and equipment and operates retail stores under the name Nike Town.

The company has long-standing relationships with famous athletes and teams worldwide and is known for its slogans "Just Do It" and the Swoosh Logo. More details about Nike's statistics will be provided in the following article.

Nike, one of the leading sportswear manufacturers in the world, is the key player within the footwear market in the United States. As of 2017, the Nike brand held a 21.1 percent share of the U.S. footwear market. In comparison, adidas, one of Nike’s largest competitors, held less than five percent of this market. In the Asia Pacific market this gap was much less pronounced, with Nike holding 6.2 percent of the market compared to adidas’ 5.1 percent share.

Athletic footwear market
Nike, adidas, and Puma are the leading companies in the sportswear industry worldwide. Nike generates more revenue from footwear than adidas and Puma combined, showing the company’s dominance in this sector. In the United States alone, the athletic footwear market generates billions of U.S. dollars each year. On average, a pair of athletic footwear retailed at around 58 U.S. dollars in the United States in 2017. Nike is the brand of choice for American consumers when it comes to selecting sports shoes.

NIKE revenue for the twelve months ending February 28, 2025 was $47.818B, a 7.3% decline year-over-year. NIKE annual revenue for 2024 was $51.362B, a 0.28% increase from 2023. NIKE annual revenue for 2023 was $51.217B, a 9.65% increase from 2022. NIKE annual revenue for 2022 was $46.71B, a 4.88% increase from 2021.

Nike reported $94.18B in Market Capitalization this June of 2025, considering the latest stock price and the number of outstanding shares.Data for Nike | NKE - Market Capitalization including historical, tables and charts were last updated by Trading Economics this last June in 2025.

In fiscal year 2024, NIKE's revenue by geographical region are as follows: Asia Pacific And Latin America Segment: $6.73 B, Europe, Middle East And Africa Segment: $13.61 B, Greater China: $7.55 B, North America: $21.40 B.

In 2024, revenue generated in North America accounted for 43 percent of Nike's total revenues. That year, Nike's North American revenue amounted to about 21.4 billion U.S. dollars.

This analysis presents a rigorous exploration of financial data, incorporating a diverse range of statistical features. By providing a robust foundation, it facilitates advanced research and innovative modeling techniques within the field of finance.

(NKE) Nike: Swooshing Towards New Heights

Financial data:

• Historical daily stock prices (open, high, low, close, volume)

• Fundamental data (e.g., market capitalization, price to earnings P/E ratio, dividend yield, earnings per share EPS, price to earnings growth, debt-to-equity ratio, price-to-book ratio, current ratio, free cash flow, projected earnings growth, return on equity, dividend payout ratio, price to sales ratio, credit rating)

• Technical indicators (e.g., moving averages, RSI, MACD, average directional index, aroon oscillator, stochastic oscillator, on-balance volume, accumulation/distribution A/D line, parabolic SAR indicator, bollinger bands indicators, fibonacci, williams percent range, commodity channel index)

Machine learning features:

• Feature engineering based on financial data and technical indicators

• Sentiment analysis data from social media and news articles

• Macroeconomic data (e.g., GDP, unemployment rate, interest rates, consumer spending, building permits, consumer confidence, inflation, producer price index, money supply, home sales, retail sales, bond yields)

Potential Applications:

• Stock price prediction

• Portfolio optimization

• Algorithmic trading

• Market sentiment analysis

• Risk management

Use Cases:

• Researchers investigating the effectiveness of machine learning in stock market prediction

• Analysts developing quantitative trading Buy/Sell strategies

• Individuals interested in building their own stock market prediction models

• Students learning about machine learning and financial applications

Additional Notes:

• The dataset may include different levels of granularity (e.g., daily, hourly)

• Data cleaning and preprocessing are essential before model training

• Regular updates are recommended to maintain the accuracy and relevance of the data

Nike stock price, live market quote, shares value, historical data, intraday chart, earnings per share and news.

The online revenue of nike.com.br amounted to US$331.9m in 2024. Discover eCommerce insights, including sales development, shopping cart size, and many more.

This analysis presents a rigorous exploration of financial data, incorporating a diverse range of statistical features. By providing a robust foundation, it facilitates advanced research and innovative modeling techniques within the field of finance.

Nike (NKE) Swooshing Towards Success

Financial data:

• Historical daily stock prices (open, high, low, close, volume)

• Fundamental data (e.g., market capitalization, price to earnings P/E ratio, dividend yield, earnings per share EPS, price to earnings growth, debt-to-equity ratio, price-to-book ratio, current ratio, free cash flow, projected earnings growth, return on equity, dividend payout ratio, price to sales ratio, credit rating)

• Technical indicators (e.g., moving averages, RSI, MACD, average directional index, aroon oscillator, stochastic oscillator, on-balance volume, accumulation/distribution A/D line, parabolic SAR indicator, bollinger bands indicators, fibonacci, williams percent range, commodity channel index)

Machine learning features:

• Feature engineering based on financial data and technical indicators

• Sentiment analysis data from social media and news articles

• Macroeconomic data (e.g., GDP, unemployment rate, interest rates, consumer spending, building permits, consumer confidence, inflation, producer price index, money supply, home sales, retail sales, bond yields)

Potential Applications:

• Stock price prediction

• Portfolio optimization

• Algorithmic trading

• Market sentiment analysis

• Risk management

Use Cases:

• Researchers investigating the effectiveness of machine learning in stock market prediction

• Analysts developing quantitative trading Buy/Sell strategies

• Individuals interested in building their own stock market prediction models

• Students learning about machine learning and financial applications

Additional Notes:

• The dataset may include different levels of granularity (e.g., daily, hourly)

• Data cleaning and preprocessing are essential before model training

• Regular updates are recommended to maintain the accuracy and relevance of the data

In fiscal 2024, footwear accounted for 68 percent of Nike's total revenues. That year, Nike had global footwear sales of about 33 billion U.S. dollars. Nike is one of the world's largest sports footwear and apparel manufacturers.

The statistic shows the global revenues of the sporting goods companies Nike, Adidas and Puma from 2006 to 2023. That year, the adidas Group generated over 21 billion euros in revenue.

The biggest apparel brand in the world

The global sports apparel market is highly fragmented, with basic discount brands to high-end fashion name brands competing for market position. U.S.-based Nike is the world’s leading brand in athletic footwear and apparel, and the world's most valuable clothing brand in general. Nike has a higher global revenue than its main competitors, adidas and Puma, put together. North America is a key market for Nike, as close to half of its global revenue is generated there each year. Much of Nike's success can be attributed to the brand’s marketing campaign as well as sponsorship agreements with celebrity athletes and professional sports teams.

Adidas and Puma

Adidas and Puma used to be one company named Gebrüder Dassler Schuhfabrik, established by two brothers, Adolf and Rudolf Dassler. After a disagreement between the two brothers, the company split, creating the two widely known sporting brands, Adidas and Puma. Adidas is the largest sportswear manufacturer in Europe, and the second largest in the world, just behind Nike, with a brand value of approximately 15.7 billion U.S. dollars. Just as with Nike, footwear is the most important category for adidas. In 2023, over 50 percent of the adidas Group's net sales were generated by the footwear category.

Puma, also one of the globe's leading sporting goods brand, has the long-term mission of becoming the most desirable sport lifestyle company in the world. Europe and the Americas are the most profitable markets for Puma, as these regions accounted for about 80 percent of Puma’s consolidated sales. Describing itself as the 'blue mountains', Puma has been trying to incorporate more edge, creativity, and uniqueness into their designs with their collaborations with celebrities and fashion designers. This is a common strategy amongst these leading sports brands, as they aim to maintain their share of the market by broadening their product lines.

Dataset

This dataset was created by Omid Ranjbar

Contents

Snapshot img

The running footwear market will decline by USD 1.16 billion during 2020-2024, and the market’s growth momentum will decelerate at a CAGR of (1.21)%.

This running footwear market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers market segmentations by distribution channel (offline and online) and geography (APAC, Europe, North America, South America, and MEA). The running footwear market report also offers information on several market vendors, including adidas AG, ANTA Sports Products Ltd., ASICS Corp., Columbia Sportswear Co., New Balance Athletics Inc., Nike Inc., PUMA SE, Skechers USA Inc., Under Armour Inc., and VF Corp. among others.

What will the Running Footwear Market Size be in 2020?

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Running Footwear Market: Key Drivers and Trends

Based on our research output, there has been a negative impact on the market growth during and post COVID-19 era. The high profit margin is notably driving the running footwear market growth, although factors such as high labor cost may impede market growth. To unlock information on the key market drivers and the COVID-19 pandemic impact on the running footwear market get your FREE report sample now.

This running footwear market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. Get detailed insights on the trends and challenges, which will help companies evaluate and develop growth strategies.

Who are the Major Running Footwear Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

adidas AG
ANTA Sports Products Ltd.
ASICS Corp.
Columbia Sportswear Co.
New Balance Athletics Inc.
Nike Inc.
PUMA SE
Skechers USA Inc.
Under Armour Inc.
VF Corp.

The running footwear market is fragmented and the vendors are deploying various organic and inorganic growth strategies to compete in the market. Click here to uncover other successful business strategies deployed by the vendors.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

Download a free sample of the running footwear market forecast report for insights on complete key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Which are the Key Regions for Running Footwear Market?

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5% of the market’s growth will originate from MEA during the forecast period. The report offers an up-to-date analysis of the geographical composition of the market. MEA has been recording significant growth rate and is expected to offer several growth opportunities to market vendors during the forecast period. Premiumization through product innovation will facilitate the running footwear market growth in MEA over the forecast period. To garner further competitive intelligence and regional opportunities in store for vendors, view our sample report.

What are the Revenue-generating Distribution Channel Segments in the Running Footwear Market?

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The running footwear market share growth by the offline segment has been significant. This report provides insights on the impact of the unprecedented outbreak of COVID-19 on market segments. Through these insights, you can safely deduce transformation patterns in consumer behavior, which is crucial to gauge segment-wise revenue growth during 2020-2024 and embrace technologies to improve business efficiency.

Request for a free sample of the report to get an exclusive glimpse of actionable market insights on post COVID-19 impact on each segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the running footwear market size.

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What are the Key Factors Covered in this Running Footwear Market Report?

CAGR of the market during the forecast period 2020-2024
Detailed information on factors that will drive running footwear market growth during the next five years
Precise estimation of the running footwear market size and its contribution to the parent market
Accurate predictions on upcoming trends and changes in consumer behavior
The growth of the running footwear market across APAC, Europe, North America, South America, and MEA 
A thorough anal

The global sports shoes market, valued at $126.16 billion in 2025, is projected to experience robust growth, driven by several key factors. A rising global population increasingly engaged in fitness activities, coupled with expanding disposable incomes in developing economies, fuels strong demand for athletic footwear. The market is further propelled by technological advancements in shoe design and manufacturing, leading to enhanced performance, comfort, and durability. Growing popularity of various sports, fitness trends like running and yoga, and the increasing influence of athletic endorsements and social media marketing also contribute significantly to market expansion. Competition among major players like Nike, Adidas, and Under Armour stimulates innovation and drives down prices, making sports shoes more accessible to a wider consumer base. While potential supply chain disruptions and fluctuating raw material prices present challenges, the overall market outlook remains positive, projecting sustained growth through 2033. The projected Compound Annual Growth Rate (CAGR) of 8.6% indicates a substantial increase in market value over the forecast period (2025-2033). This growth will be distributed across various segments, including running shoes, basketball shoes, training shoes, and casual athletic footwear. Geographical variations in market size and growth rate will likely reflect differing levels of economic development, sporting culture, and consumer preferences. The dominance of established brands such as Nike and Adidas is expected to continue, though emerging brands and niche players are likely to carve out market share through targeted marketing and innovative product offerings. Sustainable and eco-friendly manufacturing processes are gaining traction, influencing consumer choices and prompting brands to adopt more environmentally conscious practices. The focus on personalized experiences and data-driven insights will further refine market segmentation and product development.

The global athletic footwear market, valued at $92.91 billion in 2025, is projected to experience robust growth, driven by several key factors. The rising popularity of fitness activities, including running, gym workouts, and team sports, fuels consistent demand for high-performance athletic shoes. Increased disposable incomes, particularly in developing economies within the Asia-Pacific region (APAC), further contribute to market expansion. The growing influence of social media and celebrity endorsements significantly impacts consumer preferences and purchasing decisions, driving sales within the market. Furthermore, technological advancements in shoe design and manufacturing, focusing on comfort, durability, and performance enhancements (like specialized cushioning and adaptive support systems), are key drivers. E-commerce platforms continue to play a vital role, offering wider selection and convenience, contributing to the shift towards online retail channels. However, fluctuating raw material prices and economic uncertainties represent potential restraints on market growth. The market is segmented by distribution channel (offline vs. online) and end-user (men, women, children), with each segment exhibiting unique growth trajectories based on consumer preferences and market penetration. The competitive landscape features established global brands like Nike, Adidas, and Under Armour, alongside smaller niche players, each employing diverse strategies to capture market share. This includes innovations in product design, strategic partnerships, and targeted marketing campaigns. Regional variations in growth are also apparent, with APAC and North America expected to dominate the market due to robust economic growth and high consumer spending on athletic wear. The projected Compound Annual Growth Rate (CAGR) of 4.36% from 2025 to 2033 suggests a steady and sustained expansion of the athletic footwear market. This growth is anticipated to be fueled by an increasing focus on health and wellness globally, sustained economic growth in key regions, and continuous innovation in shoe technology and design to cater to diverse customer needs and preferences. The competitive landscape will likely see mergers, acquisitions, and increased emphasis on brand building and product differentiation to gain market share. Market players will strategically invest in sustainable manufacturing practices and environmentally friendly materials to appeal to the growing environmentally conscious consumer base. The continued expansion of e-commerce and the rise of omnichannel retail strategies will also play an integral role in shaping future market dynamics. The presence of key players with strong brand recognition and extensive distribution networks will help to sustain market growth and profitability across this sector.

The global sporting goods market is a dynamic and expansive sector, projected to experience significant growth over the forecast period (2025-2033). While precise figures for market size and CAGR are unavailable, leveraging industry knowledge and common growth patterns in similar sectors suggests a considerable market value. Assuming a conservative estimate, let's posit a 2025 market size of $500 billion USD. Given the ongoing popularity of fitness and outdoor activities, coupled with continuous technological advancements in sports equipment and apparel, a compound annual growth rate (CAGR) of around 5-7% seems plausible. Key drivers include increasing health consciousness, rising disposable incomes in emerging markets, and the growing popularity of e-sports and fitness-related social media trends. The market is segmented by product type (apparel, footwear, equipment), sport (team sports, individual sports, outdoor recreation), and distribution channel (online, retail). Growth is further fueled by innovative product development, including sustainable and technologically advanced materials and designs, catering to the needs of both professional athletes and amateur enthusiasts. However, factors such as economic downturns, raw material price fluctuations, and supply chain disruptions can act as restraints to market growth. The competitive landscape is fiercely contested, with major players like Nike, Adidas, and Under Armour vying for market dominance. These established brands are characterized by strong brand recognition, extensive distribution networks, and consistent innovation. However, the market also features numerous smaller players, particularly in niche segments, providing opportunities for specialization and growth. Regional variations are expected, with North America and Europe likely retaining significant market share, while Asia-Pacific is anticipated to witness substantial growth, driven by expanding consumer bases and increasing participation in sporting activities. The continued emphasis on health and wellness, coupled with strategic brand positioning, technological advancement, and expansion into emerging markets, will be crucial for success in this competitive yet lucrative sector. Future market research will need to focus on the influence of sustainability initiatives and the impact of changing consumer preferences on purchasing decisions within the sporting goods sector.

Snapshot img

The sports footwear market share is expected to increase by USD 8.36 billion from 2020 to 2025, and the market’s growth momentum will accelerate at a CAGR of 1.95%.

This sports footwear market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers sports footwear market segmentations by product (athleisure sports footwear, running sports footwear, court game sports footwear, cleats sports footwear, and others), end-user (professional users and recreational users), and geography (APAC, Europe, North America, South America, and MEA). The sports footwear market report also offers information on several market vendors, including adidas AG, Amer Sports Corp., ASICS Corp., Columbia Sportswear Co., New Balance Athletics Inc., Nike Inc., PUMA SE, The Gap Inc., Under Armour Inc., and Wolverine World Wide Inc. among others.

What will the Sports Footwear Market Size be During the Forecast Period?

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Sports Footwear Market: Key Drivers, Trends, and Challenges

Based on our research output, there has been a negative impact on the market growth during and post COVID-19 era. The increasing premiumization due to the introduction of more innovative sports footwear is notably driving the sports footwear market growth, although factors such as the volatile cost of raw materials may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the sports footwear industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Sports Footwear Market Driver

The increasing premiumization due to introduction of more innovative sports footwear is notably driving sports footwear the market growth. Innovation plays a vital role in the sports footwear market because it helps to differentiate the products from one market competitor to the other. Advanced technical fabrications, innovative design, and product development position sports footwear as premium-priced products which enabled market competitors to introduce sport-specific footwear for basketball, football, rugby, trail running, golf, and other sports. Key market competitors such as Nike Inc., adidas AG, New Balance Athletics Inc., PUMA SE, Skechers USA Inc., Under Armour Inc., and ASICS Corp. are known for their innovative product offerings. For instance, Nike offers a wide variety of sports footwear equipped with new technologies for specific sports. Therefore, such factors are expected to have a positive impact on the profit margins of market competitors, which, in turn, is expected to escalate market growth during the forecast period.

Key Sports Footwear Market Trend

Expansion of distribution networks is the key market trend driving the sports footwear market growth. Vendors adopt different strategies to expand their online and offline distribution networks, which can increase their customer base. For instance, they invest in opening new stores and remodeling the existing ones. The increasing number of offline stores and online channels will accelerate their revenue. Brick and mortar retailing remains the key channel for the sales of sports footwear. However, Internet retailing will see rapid growth during the forecast period. Quick delivery services and competitive selling prices are the major factors that support the growth of Internet retailing worldwide. The growing Internet penetration and the increasing trust of customers in online transactions, combined with fast shipping services and growing fragmentation of customer choices, are expected to significantly contribute to the growth of the global sports footwear market during the forecast period.

Key Sports Footwear Market Challenge

The major challenge impeding the sports footwear market growth is the volatile cost of raw materials. Volatile cost of raw materials In recent times, footwear manufacturers like Nike, Adidas, and PUMA are experiencing fluctuations in their profit margins. This is due to the fluctuating prices of raw materials and the increasing competition among market competitors. As the establishment costs are low, an influx of local players has been observed in recent times. The emergence of local players leads to price wars among competitors. This forces global sports footwear market competitors to reduce the prices of their products and, consequently, their profit margins. Thus, the continuous change in profit margins of the market competitors acts as a major challenge for the growth of the global sports footwear market. The lag between the cost fluctuations and the ability of the market competitors t