100+ datasets found
  1. Age groups targeted by influencer marketing globally 2023

    • statista.com
    Updated Dec 10, 2024
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    Statista (2024). Age groups targeted by influencer marketing globally 2023 [Dataset]. https://www.statista.com/statistics/1259044/target-age-groups-influencer-marketing/
    Explore at:
    Dataset updated
    Dec 10, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Oct 2023
    Area covered
    Worldwide, United Kingdom
    Description

    According to the results of a survey conducted in October 2023 among communications specialist worldwide, people between 17 and 19 years-old were targeted with influencer marketing by 30 percent of respondents. The most targeted age group was the 20-29-year-old consumers, targeted by 82 percent of influencer marketing professionals.

  2. N

    New Market, IN Age Group Population Dataset: A Complete Breakdown of New...

    • neilsberg.com
    csv, json
    Updated Feb 22, 2025
    + more versions
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    Neilsberg Research (2025). New Market, IN Age Group Population Dataset: A Complete Breakdown of New Market Age Demographics from 0 to 85 Years and Over, Distributed Across 18 Age Groups // 2025 Edition [Dataset]. https://www.neilsberg.com/insights/new-market-in-population-by-age/
    Explore at:
    json, csvAvailable download formats
    Dataset updated
    Feb 22, 2025
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    IN, New Market
    Variables measured
    Population Under 5 Years, Population over 85 years, Population Between 5 and 9 years, Population Between 10 and 14 years, Population Between 15 and 19 years, Population Between 20 and 24 years, Population Between 25 and 29 years, Population Between 30 and 34 years, Population Between 35 and 39 years, Population Between 40 and 44 years, and 9 more
    Measurement technique
    The data presented in this dataset is derived from the latest U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. To measure the two variables, namely (a) population and (b) population as a percentage of the total population, we initially analyzed and categorized the data for each of the age groups. For age groups we divided it into roughly a 5 year bucket for ages between 0 and 85. For over 85, we aggregated data into a single group for all ages. For further information regarding these estimates, please feel free to reach out to us via email at research@neilsberg.com.
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset tabulates the New Market population distribution across 18 age groups. It lists the population in each age group along with the percentage population relative of the total population for New Market. The dataset can be utilized to understand the population distribution of New Market by age. For example, using this dataset, we can identify the largest age group in New Market.

    Key observations

    The largest age group in New Market, IN was for the group of age 70 to 74 years years with a population of 80 (14.71%), according to the ACS 2019-2023 5-Year Estimates. At the same time, the smallest age group in New Market, IN was the Under 5 years years with a population of 7 (1.29%). Source: U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates

    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates

    Age groups:

    • Under 5 years
    • 5 to 9 years
    • 10 to 14 years
    • 15 to 19 years
    • 20 to 24 years
    • 25 to 29 years
    • 30 to 34 years
    • 35 to 39 years
    • 40 to 44 years
    • 45 to 49 years
    • 50 to 54 years
    • 55 to 59 years
    • 60 to 64 years
    • 65 to 69 years
    • 70 to 74 years
    • 75 to 79 years
    • 80 to 84 years
    • 85 years and over

    Variables / Data Columns

    • Age Group: This column displays the age group in consideration
    • Population: The population for the specific age group in the New Market is shown in this column.
    • % of Total Population: This column displays the population of each age group as a proportion of New Market total population. Please note that the sum of all percentages may not equal one due to rounding of values.

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for New Market Population by Age. You can refer the same here

  3. N

    New Market, MD Population Pyramid Dataset: Age Groups, Male and Female...

    • neilsberg.com
    csv, json
    Updated Feb 22, 2025
    + more versions
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    Neilsberg Research (2025). New Market, MD Population Pyramid Dataset: Age Groups, Male and Female Population, and Total Population for Demographics Analysis // 2025 Edition [Dataset]. https://www.neilsberg.com/research/datasets/52627a49-f122-11ef-8c1b-3860777c1fe6/
    Explore at:
    json, csvAvailable download formats
    Dataset updated
    Feb 22, 2025
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    New Market, Maryland
    Variables measured
    Male and Female Population Under 5 Years, Male and Female Population over 85 years, Male and Female Total Population for Age Groups, Male and Female Population Between 5 and 9 years, Male and Female Population Between 10 and 14 years, Male and Female Population Between 15 and 19 years, Male and Female Population Between 20 and 24 years, Male and Female Population Between 25 and 29 years, Male and Female Population Between 30 and 34 years, Male and Female Population Between 35 and 39 years, and 9 more
    Measurement technique
    The data presented in this dataset is derived from the latest U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. To measure the three variables, namely (a) male population, (b) female population and (b) total population, we initially analyzed and categorized the data for each of the age groups. For age groups we divided it into roughly a 5 year bucket for ages between 0 and 85. For over 85, we aggregated data into a single group for all ages. For further information regarding these estimates, please feel free to reach out to us via email at research@neilsberg.com.
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset tabulates the data for the New Market, MD population pyramid, which represents the New Market population distribution across age and gender, using estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. It lists the male and female population for each age group, along with the total population for those age groups. Higher numbers at the bottom of the table suggest population growth, whereas higher numbers at the top indicate declining birth rates. Furthermore, the dataset can be utilized to understand the youth dependency ratio, old-age dependency ratio, total dependency ratio, and potential support ratio.

    Key observations

    • Youth dependency ratio, which is the number of children aged 0-14 per 100 persons aged 15-64, for New Market, MD, is 49.7.
    • Old-age dependency ratio, which is the number of persons aged 65 or over per 100 persons aged 15-64, for New Market, MD, is 11.5.
    • Total dependency ratio for New Market, MD is 61.2.
    • Potential support ratio, which is the number of youth (working age population) per elderly, for New Market, MD is 8.7.
    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

    Age groups:

    • Under 5 years
    • 5 to 9 years
    • 10 to 14 years
    • 15 to 19 years
    • 20 to 24 years
    • 25 to 29 years
    • 30 to 34 years
    • 35 to 39 years
    • 40 to 44 years
    • 45 to 49 years
    • 50 to 54 years
    • 55 to 59 years
    • 60 to 64 years
    • 65 to 69 years
    • 70 to 74 years
    • 75 to 79 years
    • 80 to 84 years
    • 85 years and over

    Variables / Data Columns

    • Age Group: This column displays the age group for the New Market population analysis. Total expected values are 18 and are define above in the age groups section.
    • Population (Male): The male population in the New Market for the selected age group is shown in the following column.
    • Population (Female): The female population in the New Market for the selected age group is shown in the following column.
    • Total Population: The total population of the New Market for the selected age group is shown in the following column.

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for New Market Population by Age. You can refer the same here

  4. U.S. Meta Platform audiences 2024, by age and gender

    • statista.com
    Updated Mar 25, 2024
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    Statista (2024). U.S. Meta Platform audiences 2024, by age and gender [Dataset]. https://www.statista.com/statistics/1319311/us-meta-audience-by-age-and-gender/
    Explore at:
    Dataset updated
    Mar 25, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jan 2024
    Area covered
    United States
    Description

    As of January 2024, Meta's largest audience were women aged 25 to 34 years, who made up 12.4 percent of users. Men of the same age group followed, accounting for 11.9 percent of users. Overall, less than 15 percent of Meta's audience, which includes platforms Facebook, Instagram, and Messenger, were aged between 65 years and above.

  5. N

    Elko New Market, MN Age Group Population Dataset: A Complete Breakdown of...

    • neilsberg.com
    csv, json
    Updated Jul 24, 2024
    + more versions
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    Neilsberg Research (2024). Elko New Market, MN Age Group Population Dataset: A Complete Breakdown of Elko New Market Age Demographics from 0 to 85 Years and Over, Distributed Across 18 Age Groups // 2024 Edition [Dataset]. https://www.neilsberg.com/research/datasets/aa8b8dca-4983-11ef-ae5d-3860777c1fe6/
    Explore at:
    csv, jsonAvailable download formats
    Dataset updated
    Jul 24, 2024
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Minnesota, Elko New Market
    Variables measured
    Population Under 5 Years, Population over 85 years, Population Between 5 and 9 years, Population Between 10 and 14 years, Population Between 15 and 19 years, Population Between 20 and 24 years, Population Between 25 and 29 years, Population Between 30 and 34 years, Population Between 35 and 39 years, Population Between 40 and 44 years, and 9 more
    Measurement technique
    The data presented in this dataset is derived from the latest U.S. Census Bureau American Community Survey (ACS) 2018-2022 5-Year Estimates. To measure the two variables, namely (a) population and (b) population as a percentage of the total population, we initially analyzed and categorized the data for each of the age groups. For age groups we divided it into roughly a 5 year bucket for ages between 0 and 85. For over 85, we aggregated data into a single group for all ages. For further information regarding these estimates, please feel free to reach out to us via email at research@neilsberg.com.
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset tabulates the Elko New Market population distribution across 18 age groups. It lists the population in each age group along with the percentage population relative of the total population for Elko New Market. The dataset can be utilized to understand the population distribution of Elko New Market by age. For example, using this dataset, we can identify the largest age group in Elko New Market.

    Key observations

    The largest age group in Elko New Market, MN was for the group of age 30 to 34 years years with a population of 545 (11.24%), according to the ACS 2018-2022 5-Year Estimates. At the same time, the smallest age group in Elko New Market, MN was the 80 to 84 years years with a population of 0 (0%). Source: U.S. Census Bureau American Community Survey (ACS) 2018-2022 5-Year Estimates

    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2018-2022 5-Year Estimates

    Age groups:

    • Under 5 years
    • 5 to 9 years
    • 10 to 14 years
    • 15 to 19 years
    • 20 to 24 years
    • 25 to 29 years
    • 30 to 34 years
    • 35 to 39 years
    • 40 to 44 years
    • 45 to 49 years
    • 50 to 54 years
    • 55 to 59 years
    • 60 to 64 years
    • 65 to 69 years
    • 70 to 74 years
    • 75 to 79 years
    • 80 to 84 years
    • 85 years and over

    Variables / Data Columns

    • Age Group: This column displays the age group in consideration
    • Population: The population for the specific age group in the Elko New Market is shown in this column.
    • % of Total Population: This column displays the population of each age group as a proportion of Elko New Market total population. Please note that the sum of all percentages may not equal one due to rounding of values.

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Elko New Market Population by Age. You can refer the same here

  6. s

    Age Groups Bulgaria

    • spotzi.com
    csv
    Updated Mar 9, 2023
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    Age Groups Bulgaria [Dataset]. https://www.spotzi.com/en/data-catalog/datasets/age-groups-bulgaria/
    Explore at:
    csvAvailable download formats
    Dataset updated
    Mar 9, 2023
    Dataset authored and provided by
    Spotzi. Location Intelligence Dashboards for Businesses.
    License

    https://www.spotzi.com/en/about/terms-of-service/https://www.spotzi.com/en/about/terms-of-service/

    Time period covered
    2022
    Area covered
    Bulgaria
    Description

    Curious about your clientele in Bulgaria? Wondering about which generation can be most often seen flocking to your store? Dive deep into customer insights using our population by age group data of Bulgaria. Whether your customers are down your street or across the globe, we empower you to pinpoint the ideal demographic for your marketing campaigns or projects. Our dataset offers intricate details on this country's age distribution.

    What's included in this Age Groups & Gender data?

    Each data variable is available as a sum, an average, or as a percentage of the total population within each selected area. Continue reading for the list of included data variables:

    Population

    • Total Number Of Inhabitants

    Age Categories

    Available for the total, female, and male population.

    • Childhood: Age 0 - 5, Age 5 - 10
    • Adolescence, Teenager: Age 10 - 15, Age 15 - 20
    • Young Adult: Age 20 - 25, Age 25 - 30, Age 30 - 35, Age 35 - 40
    • Middle-Aged: Age 40 - 45, Age 45 - 50, Age 50 - 55, Age 55 - 60, Age 60 - 65
    • Elderly: Age 65 - 70, Age 70 - 75, Age 75 - 80, Age 80 - 85, Age 85 Years and Older

    Gender Statistics

    • Total Male Population
    • Total Female Population

    Households

    • Total Number Of Households
    • Average Household Size

    This data is available at both the street and 4-digit postal code levels.

    • Understanding Bulgarian age demographics is a critical tool for marketers to create advertising that deeply resonates with their target audience. Different age groups possess unique preferences, values, and consumption habits. By delving into these demographics, marketers can tailor their messaging, visuals, and channels to craft more relevant and engaging campaigns.

      Whether you're catering to tech-savvy Gen Z, career-focused Millennials, or financially established Baby Boomers, age demographics provide invaluable insights for crafting advertising that not only captures attention but also fosters genuine connections with consumers, ultimately driving brand loyalty and sales.

      Spotzi Profiling and Targeting enable you to swiftly analyze age demographics and convert your insights into highly targeted marketing campaigns.

    • At the 4-digit postal code level, there are 4,619 areas in this dataset.

    • Spotzi Profiling simplifies gaining deeper insights into the demographics of your (potential) customers in Bulgaria. At Spotzi, you have the following options:

      • Location Profile: Gain insights into the people living around your location (e.g., store, billboard).
      • Customer Profile: Import customer addresses and create profiles based on their location.
      • Visitor Profile: Use high-quality data to identify store visitors or passersby near your billboard.
    • After analyzing your locations with Profiling, Spotzi Targeting helps you turn your analysis into action. Spotzi Targeting offers assistance in perfectly targeting your desired audience with various enticing options:

      • Postal Code Targeting: Export a list of Bulgarian postal codes containing your target audience for your next campaign.
      • Address Targeting: Reach your high-potential audience with a Direct Mail campaign using our address targeting, obtaining a list of matching addresses.
      • OOH Targeting: Dazzle your audience with an outdoor advertising campaign, utilizing over 300,000 billboard and screen locations to reach your best-fit audience.
      • Online Targeting: Target or retarget your audience online using our mobile device IDs.
  7. Instagram: distribution of global audiences 2024, by age group

    • statista.com
    • wwwexpressvpn.online
    Updated May 2, 2024
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    Statista (2024). Instagram: distribution of global audiences 2024, by age group [Dataset]. https://www.statista.com/statistics/325587/instagram-global-age-group/
    Explore at:
    Dataset updated
    May 2, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Apr 2024
    Area covered
    Worldwide
    Description

    As of April 2024, almost 32 percent of global Instagram audiences were aged between 18 and 24 years, and 30.6 percent of users were aged between 25 and 34 years. Overall, 16 percent of users belonged to the 35 to 44 year age group. Instagram users With roughly one billion monthly active users, Instagram belongs to the most popular social networks worldwide. The social photo sharing app is especially popular in India and in the United States, which have respectively 362.9 million and 169.7 million Instagram users each. Instagram features One of the most popular features of Instagram is Stories. Users can post photos and videos to their Stories stream and the content is live for others to view for 24 hours before it disappears. In January 2019, the company reported that there were 500 million daily active Instagram Stories users. Instagram Stories directly competes with Snapchat, another photo sharing app that initially became famous due to it’s “vanishing photos” feature. As of the second quarter of 2021, Snapchat had 293 million daily active users.

  8. s

    Age Groups Ireland

    • spotzi.com
    csv
    Updated Mar 9, 2023
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    Spotzi. Location Intelligence Dashboards for Businesses. (2023). Age Groups Ireland [Dataset]. https://www.spotzi.com/en/data-catalog/datasets/age-groups-ireland/
    Explore at:
    csvAvailable download formats
    Dataset updated
    Mar 9, 2023
    Dataset authored and provided by
    Spotzi. Location Intelligence Dashboards for Businesses.
    License

    https://www.spotzi.com/en/about/terms-of-service/https://www.spotzi.com/en/about/terms-of-service/

    Time period covered
    2022
    Area covered
    Ireland, Ireland
    Description

    Curious about your clientele in Ireland? Wondering about which generation can be most often seen flocking to your store? Dive deep into customer insights using our population by age group data of Ireland. Whether your customers are down your street or across the globe, we empower you to pinpoint the ideal demographic for your marketing campaigns or projects. Our dataset offers intricate details on this country's age distribution.

    What's included in this Age Groups & Gender data?

    Each data variable is available as a sum, an average, or as a percentage of the total population within each selected area. Continue reading for the list of included data variables:

    Population

    • Total Number Of Inhabitants

    Age Categories

    Available for the total, female, and male population.

    • Childhood: Age 0 - 5, Age 5 - 10
    • Adolescence, Teenager: Age 10 - 15, Age 15 - 20
    • Young Adult: Age 20 - 25, Age 25 - 30, Age 30 - 35, Age 35 - 40
    • Middle-Aged: Age 40 - 45, Age 45 - 50, Age 50 - 55, Age 55 - 60, Age 60 - 65
    • Elderly: Age 65 - 70, Age 70 - 75, Age 75 - 80, Age 80 - 85, Age 85 Years and Older

    Gender Statistics

    • Total Male Population
    • Total Female Population

    Households

    • Total Number Of Households
    • Average Household Size

    This data is available at both the street and 4-digit postal code levels.

    • Understanding Irish age demographics is a critical tool for marketers to create advertising that deeply resonates with their target audience. Different age groups possess unique preferences, values, and consumption habits. By delving into these demographics, marketers can tailor their messaging, visuals, and channels to craft more relevant and engaging campaigns.

      Whether you're catering to tech-savvy Gen Z, career-focused Millennials, or financially established Baby Boomers, age demographics provide invaluable insights for crafting advertising that not only captures attention but also fosters genuine connections with consumers, ultimately driving brand loyalty and sales.

      Spotzi Profiling and Targeting enable you to swiftly analyze age demographics and convert your insights into highly targeted marketing campaigns.

    • At the 4-digit postal code level, there are 139 areas in this dataset.

    • Spotzi Profiling simplifies gaining deeper insights into the demographics of your (potential) customers in Ireland. At Spotzi, you have the following options:

      • Location Profile: Gain insights into the people living around your location (e.g., store, billboard).
      • Customer Profile: Import customer addresses and create profiles based on their location.
      • Visitor Profile: Use high-quality data to identify store visitors or passersby near your billboard.
    • After analyzing your locations with Profiling, Spotzi Targeting helps you turn your analysis into action. Spotzi Targeting offers assistance in perfectly targeting your desired audience with various enticing options:

      • Postal Code Targeting: Export a list of Irish postal codes containing your target audience for your next campaign.
      • Address Targeting: Reach your high-potential audience with a Direct Mail campaign using our address targeting, obtaining a list of matching addresses.
      • OOH Targeting: Dazzle your audience with an outdoor advertising campaign, utilizing over 300,000 billboard and screen locations to reach your best-fit audience.
      • Online Targeting: Target or retarget your audience online using our mobile device IDs.
  9. U.S. leading social media platform users 2023, by age group

    • statista.com
    Updated May 13, 2024
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    U.S. leading social media platform users 2023, by age group [Dataset]. https://www.statista.com/statistics/1337525/us-distribution-leading-social-media-platforms-by-age-group/
    Explore at:
    Dataset updated
    May 13, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Oct 4, 2022 - Sep 29, 2023
    Area covered
    United States
    Description

    As of September 2023, 29 percent of Facebook users in the United States were aged 30 to 39 years, while a further 29 percent of users were aged 50 to 64 years, making these demographics the biggest audiences of the online network in the country. Meta’s Instagram was also popular among users aged 30 to 39 years, who accounted for 32 percent of the audience of the photo-based platform, while those aged 18 to 29 years accounted for another third of the network’s U.S. users. Overall, TikTok and Snapchat were the most popular social media platforms amongst younger audiences, while LinkedIn was the least used platform by those aged 18 to 29 in the United States as of 2023.

    The social media market in the United States

    The number of social media users in the United States has shown continuous growth in the past years, and it is forecast to continue increasing to reach 342 million users in 2029. As of 2023, the social network user penetration in the United States amounted to an impressive 91.56 percent, meaning that more than nine in ten people in the country engaged with online platforms. Furthermore, Facebook was by far the most popular social media platform in the United States, accounting for 45 percent of all social media visits in 2023, followed by Pinterest with 21.2 percent of visits.

    The global social media landscape

    As of April 2024, 5.07 billion people were social media users, accounting for 62.6 percent of the world’s population. Northern Europe was the region with the highest social media penetration rate with a reach of 80.2 percent, followed by Western Europe with 78.2 percent and Eastern Asia 74.9 percent. In contrast, less than one in ten people in Middle Africa used social networks. Facebook’s popularity is not limited to the United States: this network leads the market on a global scale, and it accumulated more than three billion monthly active users (MAU) as of 2024, which is far more any other social media platform. 272014 YouTube, Instagram, and WhatsApp followed, all with two billion or more MAU.

  10. s

    Age Groups Poland

    • spotzi.com
    csv
    Updated Mar 9, 2023
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    Spotzi. Location Intelligence Dashboards for Businesses. (2023). Age Groups Poland [Dataset]. https://www.spotzi.com/nl/data-catalog/datasets/age-groups-poland/
    Explore at:
    csvAvailable download formats
    Dataset updated
    Mar 9, 2023
    Dataset authored and provided by
    Spotzi. Location Intelligence Dashboards for Businesses.
    License

    https://www.spotzi.com/en/about/terms-of-service/https://www.spotzi.com/en/about/terms-of-service/

    Time period covered
    2022
    Area covered
    Poland, Polen
    Description

    Curious about your clientele in Poland? Wondering about which generation can be most often seen flocking to your store? Dive deep into customer insights using our population by age group data of Poland. Whether your customers are down your street or across the globe, we empower you to pinpoint the ideal demographic for your marketing campaigns or projects. Our dataset offers intricate details on this country's age distribution.

    What's included in this Age Groups & Gender data?

    Each data variable is available as a sum, an average, or as a percentage of the total population within each selected area. Continue reading for the list of included data variables:

    Population

    • Total Number Of Inhabitants

    Age Categories

    Available for the total, female, and male population.

    • Childhood: Age 0 - 5, Age 5 - 10
    • Adolescence, Teenager: Age 10 - 15, Age 15 - 20
    • Young Adult: Age 20 - 25, Age 25 - 30, Age 30 - 35, Age 35 - 40
    • Middle-Aged: Age 40 - 45, Age 45 - 50, Age 50 - 55, Age 55 - 60, Age 60 - 65
    • Elderly: Age 65 - 70, Age 70 - 75, Age 75 - 80, Age 80 - 85, Age 85 Years and Older

    Gender Statistics

    • Total Male Population
    • Total Female Population

    Households

    • Total Number Of Households
    • Average Household Size

    This data is available at both the street and 5-digit postal code levels.

    • Understanding Polish age demographics is a critical tool for marketers to create advertising that deeply resonates with their target audience. Different age groups possess unique preferences, values, and consumption habits. By delving into these demographics, marketers can tailor their messaging, visuals, and channels to craft more relevant and engaging campaigns.

      Whether you're catering to tech-savvy Gen Z, career-focused Millennials, or financially established Baby Boomers, age demographics provide invaluable insights for crafting advertising that not only captures attention but also fosters genuine connections with consumers, ultimately driving brand loyalty and sales.

      Spotzi Profiling and Targeting enable you to swiftly analyze age demographics and convert your insights into highly targeted marketing campaigns.

    • At the 5-digit postal code level, there are 20,512 areas in this dataset.

    • Spotzi Profiling simplifies gaining deeper insights into the demographics of your (potential) customers in Poland. At Spotzi, you have the following options:

      • Location Profile: Gain insights into the people living around your location (e.g., store, billboard).
      • Customer Profile: Import customer addresses and create profiles based on their location.
      • Visitor Profile: Use high-quality data to identify store visitors or passersby near your billboard.
    • After analyzing your locations with Profiling, Spotzi Targeting helps you turn your analysis into action. Spotzi Targeting offers assistance in perfectly targeting your desired audience with various enticing options:

      • Postal Code Targeting: Export a list of Polish postal codes containing your target audience for your next campaign.
      • Address Targeting: Reach your high-potential audience with a Direct Mail campaign using our address targeting, obtaining a list of matching addresses.
      • OOH Targeting: Dazzle your audience with an outdoor advertising campaign, utilizing over 300,000 billboard and screen locations to reach your best-fit audience.
      • Online Targeting: Target or retarget your audience online using our mobile device IDs.
  11. N

    New Market, MD Age Group Population Dataset: A Complete Breakdown of New...

    • neilsberg.com
    csv, json
    Updated Feb 22, 2025
    + more versions
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    Neilsberg Research (2025). New Market, MD Age Group Population Dataset: A Complete Breakdown of New Market Age Demographics from 0 to 85 Years and Over, Distributed Across 18 Age Groups // 2025 Edition [Dataset]. https://www.neilsberg.com/research/datasets/4539ead9-f122-11ef-8c1b-3860777c1fe6/
    Explore at:
    csv, jsonAvailable download formats
    Dataset updated
    Feb 22, 2025
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    New Market, Maryland
    Variables measured
    Population Under 5 Years, Population over 85 years, Population Between 5 and 9 years, Population Between 10 and 14 years, Population Between 15 and 19 years, Population Between 20 and 24 years, Population Between 25 and 29 years, Population Between 30 and 34 years, Population Between 35 and 39 years, Population Between 40 and 44 years, and 9 more
    Measurement technique
    The data presented in this dataset is derived from the latest U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. To measure the two variables, namely (a) population and (b) population as a percentage of the total population, we initially analyzed and categorized the data for each of the age groups. For age groups we divided it into roughly a 5 year bucket for ages between 0 and 85. For over 85, we aggregated data into a single group for all ages. For further information regarding these estimates, please feel free to reach out to us via email at research@neilsberg.com.
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset tabulates the New Market population distribution across 18 age groups. It lists the population in each age group along with the percentage population relative of the total population for New Market. The dataset can be utilized to understand the population distribution of New Market by age. For example, using this dataset, we can identify the largest age group in New Market.

    Key observations

    The largest age group in New Market, MD was for the group of age 5 to 9 years years with a population of 219 (13.79%), according to the ACS 2019-2023 5-Year Estimates. At the same time, the smallest age group in New Market, MD was the 80 to 84 years years with a population of 3 (0.19%). Source: U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates

    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates

    Age groups:

    • Under 5 years
    • 5 to 9 years
    • 10 to 14 years
    • 15 to 19 years
    • 20 to 24 years
    • 25 to 29 years
    • 30 to 34 years
    • 35 to 39 years
    • 40 to 44 years
    • 45 to 49 years
    • 50 to 54 years
    • 55 to 59 years
    • 60 to 64 years
    • 65 to 69 years
    • 70 to 74 years
    • 75 to 79 years
    • 80 to 84 years
    • 85 years and over

    Variables / Data Columns

    • Age Group: This column displays the age group in consideration
    • Population: The population for the specific age group in the New Market is shown in this column.
    • % of Total Population: This column displays the population of each age group as a proportion of New Market total population. Please note that the sum of all percentages may not equal one due to rounding of values.

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for New Market Population by Age. You can refer the same here

  12. U.S. Facebook users 2025, by age group

    • statista.com
    Updated Feb 4, 2025
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    Statista (2025). U.S. Facebook users 2025, by age group [Dataset]. https://www.statista.com/statistics/187549/facebook-distribution-of-users-age-group-usa/
    Explore at:
    Dataset updated
    Feb 4, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jan 2025
    Area covered
    United States
    Description

    As of January 2025, 24.2 percent of Facebook users in the United States were aged between 25 and 34 years, making up Facebook’s largest audience in the country. Overall, 19 percent of users belonged to the 18 to 24-year age group. Does everyone in the U.S. use Facebook? In 2023, there were approximately 247 million Facebook users in the U.S., a figure which is projected to steadily increase, and reach 262.8 million by 2028. Social media users in the United States have a very high awareness of the social media giant. Expectedly, 94 percent of users had heard of the brand in 2023. Although the vast majority of U.S. social networkers knew of Facebook, the likeability of the platform was not so impressive at 68 percent. Nonetheless, usage, loyalty, and buzz around the brand remained relatively high. Facebook, Meta, and the metaverse A strategic rebranding from Facebook to Meta Platforms in late 2021 boded well for the company in Mark Zuckerberg’s attempt to be strongly linked to the metaverse, and to be considered more than just a social media company. According to a survey conducted in the U.S. in early 2022, Meta Platforms is the brand that Americans most associated with the metaverse.  

  13. Facebook: distribution of global audiences 2024, by age and gender

    • statista.com
    • wwwexpressvpn.online
    Updated May 22, 2024
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    Statista (2024). Facebook: distribution of global audiences 2024, by age and gender [Dataset]. https://www.statista.com/statistics/376128/facebook-global-user-age-distribution/
    Explore at:
    Dataset updated
    May 22, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Apr 2024
    Area covered
    Worldwide
    Description

    As of April 2024, it was found that men between the ages of 25 and 34 years made up Facebook largest audience, accounting for 18.4 percent of global users. Additionally, Facebook's second largest audience base could be found with men aged 18 to 24 years. Facebook connects the world Founded in 2004 and going public in 2012, Facebook is one of the biggest internet companies in the world with influence that goes beyond social media. It is widely considered as one of the Big Four tech companies, along with Google, Apple, and Amazon (all together known under the acronym GAFA). Facebook is the most popular social network worldwide and the company also owns three other billion-user properties: mobile messaging apps WhatsApp and Facebook Messenger, as well as photo-sharing app Instagram. Facebook usersThe vast majority of Facebook users connect to the social network via mobile devices. This is unsurprising, as Facebook has many users in mobile-first online markets. Currently, India ranks first in terms of Facebook audience size with 378 million users. The United States, Brazil, and Indonesia also all have more than 100 million Facebook users each.

  14. C

    DDS Consumers Served by Age Group and Gender

    • data.chhs.ca.gov
    • data.ca.gov
    csv, zip
    Updated Feb 5, 2025
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    Department of Developmental Services (2025). DDS Consumers Served by Age Group and Gender [Dataset]. https://data.chhs.ca.gov/dataset/consumers-served-by-age-group-and-gender
    Explore at:
    csv(46994), csv(546), zipAvailable download formats
    Dataset updated
    Feb 5, 2025
    Dataset authored and provided by
    Department of Developmental Services
    Description

    Department of Developmental Services (DDS) consumer population by age and gender from January 2015 to present. Consumer population restricted to Early Start (status 1) and the developmentally disabled (DD) population at the Regional Centers (status 2). Population information reported to DDS by the Regional Centers.

  15. Consumers' choice of retailer types by age in US Q2 2021

    • statista.com
    Updated Jun 14, 2022
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    Statista (2022). Consumers' choice of retailer types by age in US Q2 2021 [Dataset]. https://www.statista.com/statistics/1246658/retailer-type-preference-by-age-us/
    Explore at:
    Dataset updated
    Jun 14, 2022
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    May 5, 2021 - May 6, 2021
    Area covered
    United States
    Description

    According to a survey conducted in May 2021, more than half of consumers in the older age groups (55 and over) in the United States preferred big box/department stores and pharmacy/convenience stores for their retail purchases compared to consumers in the younger age groups. Online marketplaces were popular across both younger and older consumers. Over one-third of respondents in the age groups 18-34 and 35-54 stated to have used online marketplaces such as Amazon and Etsy in the past three months. This rate was even higher with those aged over 55 (at 41 percent).

  16. LINE advertising audience distribution Japan 2023, by age group

    • statista.com
    Updated Mar 1, 2024
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    Statista (2024). LINE advertising audience distribution Japan 2023, by age group [Dataset]. https://www.statista.com/statistics/1225085/japan-line-advertising-audience-share-by-age-group/
    Explore at:
    Dataset updated
    Mar 1, 2024
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jan 2023
    Area covered
    Japan
    Description

    People aged 45 to 49 years old made up more than 12 percent of the advertising audience of LINE in Japan in 2023. The messaging app was released in 2011 and subsequently became Japan's dominating messenger service.

  17. Age groups back-to-school consumers are shopping for in the U.S. 2023

    • statista.com
    Updated Jan 14, 2025
    + more versions
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    Statista (2025). Age groups back-to-school consumers are shopping for in the U.S. 2023 [Dataset]. https://www.statista.com/statistics/1403019/back-to-school-shopper-age-groups-usa/
    Explore at:
    Dataset updated
    Jan 14, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    May 26, 2023 - Jun 21, 2023
    Area covered
    United States
    Description

    For the 2023 back-to-school (BTS) shopping season, approximately 45 percent of surveyed shoppers in the United States were buying supplies for elementary school kids. Only about six percent of the survey's respondents were buying school supplies for college students.

  18. N

    New Market, TN Population Pyramid Dataset: Age Groups, Male and Female...

    • neilsberg.com
    csv, json
    Updated Jul 24, 2024
    + more versions
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    Neilsberg Research (2024). New Market, TN Population Pyramid Dataset: Age Groups, Male and Female Population, and Total Population for Demographics Analysis // 2024 Edition [Dataset]. https://www.neilsberg.com/research/datasets/f03d90a4-4983-11ef-ae5d-3860777c1fe6/
    Explore at:
    json, csvAvailable download formats
    Dataset updated
    Jul 24, 2024
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Tennessee, New Market
    Variables measured
    Male and Female Population Under 5 Years, Male and Female Population over 85 years, Male and Female Total Population for Age Groups, Male and Female Population Between 5 and 9 years, Male and Female Population Between 10 and 14 years, Male and Female Population Between 15 and 19 years, Male and Female Population Between 20 and 24 years, Male and Female Population Between 25 and 29 years, Male and Female Population Between 30 and 34 years, Male and Female Population Between 35 and 39 years, and 9 more
    Measurement technique
    The data presented in this dataset is derived from the latest U.S. Census Bureau American Community Survey (ACS) 2018-2022 5-Year Estimates. To measure the three variables, namely (a) male population, (b) female population and (b) total population, we initially analyzed and categorized the data for each of the age groups. For age groups we divided it into roughly a 5 year bucket for ages between 0 and 85. For over 85, we aggregated data into a single group for all ages. For further information regarding these estimates, please feel free to reach out to us via email at research@neilsberg.com.
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset tabulates the data for the New Market, TN population pyramid, which represents the New Market population distribution across age and gender, using estimates from the U.S. Census Bureau American Community Survey (ACS) 2018-2022 5-Year Estimates. It lists the male and female population for each age group, along with the total population for those age groups. Higher numbers at the bottom of the table suggest population growth, whereas higher numbers at the top indicate declining birth rates. Furthermore, the dataset can be utilized to understand the youth dependency ratio, old-age dependency ratio, total dependency ratio, and potential support ratio.

    Key observations

    • Youth dependency ratio, which is the number of children aged 0-14 per 100 persons aged 15-64, for New Market, TN, is 31.3.
    • Old-age dependency ratio, which is the number of persons aged 65 or over per 100 persons aged 15-64, for New Market, TN, is 27.6.
    • Total dependency ratio for New Market, TN is 58.9.
    • Potential support ratio, which is the number of youth (working age population) per elderly, for New Market, TN is 3.6.
    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2018-2022 5-Year Estimates.

    Age groups:

    • Under 5 years
    • 5 to 9 years
    • 10 to 14 years
    • 15 to 19 years
    • 20 to 24 years
    • 25 to 29 years
    • 30 to 34 years
    • 35 to 39 years
    • 40 to 44 years
    • 45 to 49 years
    • 50 to 54 years
    • 55 to 59 years
    • 60 to 64 years
    • 65 to 69 years
    • 70 to 74 years
    • 75 to 79 years
    • 80 to 84 years
    • 85 years and over

    Variables / Data Columns

    • Age Group: This column displays the age group for the New Market population analysis. Total expected values are 18 and are define above in the age groups section.
    • Population (Male): The male population in the New Market for the selected age group is shown in the following column.
    • Population (Female): The female population in the New Market for the selected age group is shown in the following column.
    • Total Population: The total population of the New Market for the selected age group is shown in the following column.

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for New Market Population by Age. You can refer the same here

  19. Consumer Marketing Data API | Tailored Consumer Insights | Target with...

    • datarade.ai
    Updated Oct 27, 2021
    + more versions
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    Success.ai (2021). Consumer Marketing Data API | Tailored Consumer Insights | Target with Precision | Best Price Guarantee [Dataset]. https://datarade.ai/data-products/consumer-marketing-data-api-tailored-consumer-insights-ta-success-ai
    Explore at:
    .bin, .json, .xml, .csv, .xls, .sql, .txtAvailable download formats
    Dataset updated
    Oct 27, 2021
    Dataset provided by
    Area covered
    Vanuatu, Sweden, Estonia, Burundi, Hong Kong, Philippines, Madagascar, Turkey, United Arab Emirates, Senegal
    Description

    Success.ai’s Consumer Marketing Data API empowers your marketing, analytics, and product teams with on-demand access to a vast and continuously updated dataset of consumer insights. Covering detailed demographics, behavioral patterns, and purchasing histories, this API enables you to go beyond generic outreach and craft tailored campaigns that truly resonate with your target audiences.

    With AI-validated accuracy and support for precise filtering, the Consumer Marketing Data API ensures you’re always equipped with the most relevant data. Backed by our Best Price Guarantee, this solution is essential for refining your strategies, improving conversion rates, and driving sustainable growth in today’s competitive consumer landscape.

    Why Choose Success.ai’s Consumer Marketing Data API?

    1. Tailored Consumer Insights for Precision Targeting

      • Access verified demographic, behavioral, and purchasing data to understand what consumers truly value.
      • AI-driven validation ensures 99% accuracy, minimizing wasted spend and improving engagement outcomes.
    2. Comprehensive Global Reach

      • Includes consumer profiles from diverse regions and markets, enabling you to scale campaigns and discover emerging opportunities.
      • Adapt swiftly to new markets, product launches, and shifting consumer preferences with real-time data at your fingertips.
    3. Continuously Updated and Real-Time Data

      • Receive ongoing updates that reflect evolving consumer behaviors, interests, and market trends.
      • Respond quickly to seasonal changes, competitor moves, and industry disruptions, ensuring your campaigns remain timely and relevant.
    4. Ethical and Compliant

      • Fully adheres to GDPR, CCPA, and other global data privacy regulations, guaranteeing responsible and lawful data usage.

    Data Highlights:

    • Detailed Demographics: Age, gender, location, and income levels to refine targeting and messaging.
    • Behavioral Insights: Interests, browsing patterns, and content consumption habits to anticipate consumer needs.
    • Purchasing History: Understand consumer spending, brand loyalty, and product preferences to tailor promotions effectively.
    • Real-Time Updates: Keep pace with evolving consumer tastes, ensuring your strategies remain forward-focused and competitive.

    Key Features of the Consumer Marketing Data API:

    1. Granular Targeting and Segmentation

      • Query the API to segment consumers by demographics, interests, past purchases, or engagement patterns.
      • Focus campaigns on the most receptive audiences, enhancing conversion rates and ROI.
    2. Flexible and Seamless Integration

      • Easily integrate the API into CRM systems, marketing automation tools, or analytics platforms.
      • Streamline workflows and eliminate manual data imports, freeing resources for strategic initiatives.
    3. Continuous Data Enrichment

      • Refresh consumer profiles with the latest data, ensuring every decision is backed by current insights.
      • Reduce data decay and maintain top-notch data hygiene to maximize long-term marketing effectiveness.
    4. AI-Driven Validation

      • Rely on advanced AI validation techniques to guarantee high-quality data accuracy and reliability.
      • Increase confidence in your campaigns and decrease budget wasted on irrelevant targets.

    Strategic Use Cases:

    1. Highly Personalized Marketing Campaigns

      • Deliver tailored offers, recommendations, and content that align with individual consumer preferences.
      • Boost engagement and loyalty by making every touchpoint relevant and meaningful.
    2. Market Expansion and Product Launches

      • Identify segments most receptive to new products or services, ensuring successful market entry.
      • Stay ahead of consumer demands, evolving your product line and marketing mix to meet changing preferences.
    3. Competitive Analysis and Trend Forecasting

      • Leverage consumer insights to anticipate emerging trends and outpace competitors in capturing new markets.
      • Adjust marketing strategies proactively to capitalize on seasonal, cultural, or economic shifts.
    4. Customer Retention and Loyalty Programs

      • Use historical purchase and engagement data to identify at-risk customers and implement retention strategies.
      • Cultivate brand advocates by delivering personalized offers and exclusive perks to loyal consumers.

    Why Choose Success.ai?

    1. Best Price Guarantee

      • Access premium-quality consumer marketing data at unmatched prices, ensuring maximum ROI for your outreach efforts.
    2. Seamless Integration

      • Easily incorporate the API into existing workflows, eliminating data silos and manual data management.
    3. Data Accuracy with AI Validation

      • Depend on 99% accuracy to guide data-driven decisions, refine targeting, and elevate your marketing initiatives.
    4. Customizable and Scalable Solutions

      • Tailor datasets to focus on specific demog...
  20. Consumer Sentiment Data | Global Audience Insights | Psychographic Profiles...

    • datarade.ai
    Updated Oct 27, 2021
    + more versions
    Share
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    Success.ai (2021). Consumer Sentiment Data | Global Audience Insights | Psychographic Profiles & Trends | Best Price Guaranteed [Dataset]. https://datarade.ai/data-products/consumer-sentiment-data-global-audience-insights-psychogr-success-ai
    Explore at:
    .bin, .json, .xml, .csv, .xls, .sql, .txtAvailable download formats
    Dataset updated
    Oct 27, 2021
    Dataset provided by
    Area covered
    Curaçao, Barbados, Ecuador, Italy, South Africa, Hong Kong, Nigeria, Hungary, Macedonia (the former Yugoslav Republic of), Uganda
    Description

    Success.ai’s Consumer Sentiment Data offers businesses unparalleled insights into global audience attitudes, preferences, and emotional triggers. Sourced from continuous analysis of consumer behaviors, conversations, and feedback, this dataset includes psychographic profiles, interest data, and sentiment trends that help marketers, product teams, and strategists better understand their target customers. Whether you’re exploring a new market, refining your brand message, or enhancing product offerings, Success.ai ensures your consumer intelligence efforts are guided by timely, accurate, and context-rich data.

    Why Choose Success.ai’s Consumer Sentiment Data?

    1. Comprehensive Audience Insights

      • Access psychographic and interest-based profiles that reveal what motivates and influences your audience’s decisions.
      • Continuous updates ensure you stay aligned with shifting consumer sentiments, seasonal preferences, and emerging trends.
    2. Global Reach Across Industries and Demographics

      • Includes insights from various markets, age groups, cultural backgrounds, and income levels.
      • Identify consumer attitudes in different regions, helping you tailor campaigns, products, and messaging to diverse audiences.
    3. Continuously Updated Datasets

      • Real-time data analysis ensures that your consumer sentiment insights remain fresh, relevant, and actionable.
      • Adapt quickly to consumer feedback, market changes, and competitive pressures.
    4. Ethical and Compliant

      • Adheres to global data privacy regulations, ensuring your usage of consumer sentiment data is both legal and respectful of personal boundaries.

    Data Highlights:

    • Psychographic Profiles: Understand lifestyle preferences, values, and interests that shape consumer choices.
    • Sentiment Trends: Track evolving emotional responses to brands, products, and categories.
    • Global Audience Insights: Evaluate consumer sentiments across multiple regions, languages, and cultural contexts.
    • Continuous Updates: Receive current data that reflects the latest shifts in mood, opinion, and interest.

    Key Features of the Dataset:

    1. Granular Segmentation

      • Segment audiences by demographic, interest, buying behavior, and sentiment scores for targeted marketing efforts.
      • Focus on the attributes that matter most, from eco-conscious consumers to luxury shoppers or value seekers.
    2. Contextual Sentiment Analysis

      • Go beyond basic positive/negative sentiment to understand nuanced emotional responses.
      • Identify triggers that inspire loyalty, dissatisfaction, trust, or skepticism.
    3. AI-Driven Enrichment

      • Profiles enriched with actionable data provide deeper insights into consumer lifestyles, brand perceptions, and product affinities.
      • Leverage advanced analytics to develop personalized campaigns and product strategies.

    Strategic Use Cases:

    1. Marketing and Campaign Optimization

      • Craft campaigns that resonate emotionally by understanding what drives consumer engagement.
      • Adjust messaging, timing, and channels to align with evolving sentiment trends and seasonal shifts in consumer mood.
    2. Product Development and Innovation

      • Identify unmet consumer needs and preferences before launching new products.
      • Refine features, packaging, and pricing strategies based on real-time consumer responses.
    3. Brand Management and Positioning

      • Monitor brand perceptions to detect early signs of brand fatigue, trust erosion, or negative publicity.
      • Strengthen brand loyalty by addressing concerns, highlighting strengths, and adapting to changing market contexts.
    4. Competitive Analysis and Market Entry

      • Benchmark consumer sentiment towards competitors, industry leaders, and emerging disruptors.
      • Assess market readiness and optimize entry strategies for new regions or segments.

    Why Choose Success.ai?

    1. Best Price Guarantee

      • Access high-quality, verified data at competitive prices, ensuring efficient allocation of your marketing and research budgets.
    2. Seamless Integration

      • Integrate enriched sentiment data into your analytics, CRM, or marketing platforms via APIs or downloadable formats.
      • Simplify data management and accelerate decision-making processes.
    3. Data Accuracy with AI Validation

      • Benefit from AI-driven validation for reliable insights into consumer attitudes, leading to more confident data-driven strategies.
    4. Customizable and Scalable Solutions

      • Tailor datasets to focus on specific segments, regions, or interests, and scale as your business grows and evolves.

    APIs for Enhanced Functionality:

    1. Data Enrichment API

      • Enhance your existing consumer records with psychographic and sentiment insights, deepening your understanding of audience motivations.
    2. Lead Generation API

      • Identify audience segments receptive to your messaging, streamlini...
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Statista (2024). Age groups targeted by influencer marketing globally 2023 [Dataset]. https://www.statista.com/statistics/1259044/target-age-groups-influencer-marketing/
Organization logo

Age groups targeted by influencer marketing globally 2023

Explore at:
Dataset updated
Dec 10, 2024
Dataset authored and provided by
Statistahttp://statista.com/
Time period covered
Oct 2023
Area covered
Worldwide, United Kingdom
Description

According to the results of a survey conducted in October 2023 among communications specialist worldwide, people between 17 and 19 years-old were targeted with influencer marketing by 30 percent of respondents. The most targeted age group was the 20-29-year-old consumers, targeted by 82 percent of influencer marketing professionals.

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