During a 2024 survey among marketers worldwide, approximately 83 percent selected increased exposure as a benefit of social media marketing. Increased traffic followed, mentioned by 73 percent of the respondents, while 65 percent cited generated leads.

              The multibillion-dollar social media ad industry

              Between 2019 – the last year before the pandemic – and 2024, global social media advertising spending skyrocketed by 140 percent, surpassing an estimated 230 billion U.S. dollars in the latter year. That figure was forecast to increase by nearly 50 percent by the end of the decade, exceeding 345 billion dollars in 2029. As of 2024, the social media networks with the most monthly active users were Facebook, with over three billion, and YouTube, with more than 2.5 billion.

              Pros and cons of GenAI for social media marketing

              According to another 2024 survey, generative artificial intelligence's (GenAI) leading benefits for social media marketing according to professionals worldwide included increased efficiency and easier idea generation. The third place was a tie between increased content production and enhanced creativity. All those advantages were cited by between 33 and 38 percent of the interviewees. As for GenAI's top challenges for global social media marketing,
              maintaining authenticity and the value of human creativity ranked first, mentioned by 43 and 40 percent of the respondents, respectively. Another 35 percent deemed ensuring the content resonates as an obstacle.

During a January 2024 global survey among marketers, nearly 60 percent reported plans to increase their organic use of YouTube for marketing purposes in the following 12 months. LinkedIn and Instagram followed, respectively mentioned by 57 and 56 percent of the respondents intending to use them more. According to the same survey, Facebook was the most important social media platform for marketers worldwide.

This dataset contains statistics of how much people are prepared to trust people and various platforms around the internet - this includes how likely they are to believe reviews and influencers and whether they believe them to be genuine

During a survey conducted among marketing and advertising professionals in North and South America as well as in Europe in July 2023, over ** percent of respondents stated using ChatGPT at work. Nearly ** percent of respondents used Microsoft's AI-powered Bing, while the same share used Google's AI tool Bard. Among design-related tools, the respondents mentioned Midjourney, DALL-E 2, and Adobe Firefly. According to the same study, generative AI uses in advertising and marketing included mainly drafting content, brainstorming, and researching.

In 2023, Meta Platforms had a total annual revenue of over 134 billion U.S. dollars, up from 116 billion in 2022. LinkedIn reported its highest annual revenue to date, generating over 15 billion USD, whilst Snapchat reported an annual revenue of 4.6 billion USD.

Introduction

Datafication Statistics: In the Information Age, datafication, converting various aspects of our lives, activities, and environments into digital data. It represents a seismic shift in how we perceive, collect, process, and leverage information.

This transformation of the tangible and intangible into measurable datasets is rooted in the historical evolution of computing and digitalization and is of paramount importance in the digital age.

Datafication empowers informed decision-making, fuels innovation, drives economic growth, and leads to societal and cultural shifts. It is a fundamental force shaping modern society and unlocking a future brimming with possibilities.

The digital market has evolved into a dynamic ecosystem that fundamentally shapes how businesses operate, consumers interact, and information is shared. As of 2023, the digital market is estimated to be worth over $500 billion, reflecting significant growth from historical figures driven by the rapid adoption of tec

EdTech Statistics: The EdTech enterprise has been growing at a remarkable evolve in recent years, and by 2023 the market revenue is going to be $142.37 billion approximately. According to current market reviews, the worldwide market is anticipated to reach a cost of $549.6 billion by means of 2032, with a CAGR of 14.2% from 2024 to 2033. North America presently dominates the global educational Tech market, with a sales proportion of 36%, attributed to massive-scale investment through challenge capitalist investments and personal fairness traders. The corporate digital marketplace is expected to develop a valuation of $27.5 billion in 2023 with a CAGR of 10.5% and $44.6 billion by the end of 2028. In this text, we will delve deeper into the Educational Technology statistics for 2023, along with the total range of players inside the industry, country-wise statistics, leading platform facts, and future records. We may even discover the recognition of these platforms and provide some interesting statistics approximately the industry. So, let's dive in and take a better look at the booming Educational Tech enterprise. Key Takeaways (Reference: grandviewresearch.com) As of 2023, the full marketplace worth of Education Technology is looking ahead to be $142.37 billion. The international Educational Tech marketplace is predicted to attain a value of $421 billion by 2032. North America dominates the global market, with a revenue proportion of 36%. In this newsletter, we are able to explore the records for 2023, together with marketplace percentage, utilization information, demographics, and internet site traffic sources. Over the last 5 years, the demand and searches have improved by 232% in this sector.

Over the five years through 2025-26, industry revenue is forecast to expand at a compound annual rate of 20.3% to reach £12.5 billion. Social media platforms are integral to people's lives, offering ways to communicate, create and view content and share information. According to Ofcom, approximately 89% of UK internet users in 2023 used social media apps or sites. Teenagers and young adults are the biggest users. Advertising is the primary revenue source for social media platforms, although subscription-based services are gaining momentum as platforms seek to diversify their incomes. TikTok is the success story of the past five years, becoming the most downloaded app between 2020 and 2022, according to Apptopia. The short-form video platform has over 30 million monthly users in the UK in 2025. After Musk's takeover, X, formerly known as Twitter, adjusted its content moderation and allowed previously banned accounts to return. As a result, over 600 advertisers pulled their ads from the site because of fears their brand may be associated with malcontent. In response to falling ad revenue, X has introduced a subscription-based service which enables users to verify themselves and boosts the number of people who view their tweets. Meta-owned Facebook and Instagram have responded by introducing a similar service. In 2025, more social media platforms are using AI to boost user engagement. This improves click-through rates and drives higher advertising revenue. Industry revenue is expected to grow by 6.3% in 2025-26. Over the five years through 2030-31, social media platforms' revenue is projected to climb at an estimated 9.2% to reach £19.4 billion. Regulations relating to how data is collected, stored, and shared will force advertisers and platforms to rethink how they can target their desired demographics. The tightening of regulations will raise industry compliance costs, weighing on profit margin. Older age groups present a new revenue opportunity for social media platforms if they can bridge the gap between passive TV consumption and interactive digital engagement. Augmented Reality (AR) technology will move beyond filters to become standard for immersive product trials, interactive ads, and virtual meetups

Discover more about the size and trends of the rapidly expanding generative AI market.

Introduction

Print-on-Demand Statistics: The Print on Demand (PoD) industry is growing rapidly thanks to the rise of online shopping. A desire for personalized products, and improved printing technology.

PoD enables businesses to create custom items based on individual orders, particularly in categories like clothing, home decor, and accessories. The market is competitive, with both established and new companies providing e-commerce platforms that include PoD services.

Consumers are attracted to PoD for its distinct and personalized products, and the industry's future seems bright as it adapts to changing consumer preferences and continues to innovate.

During a survey carried out in 2024, 62 percent of responding marketers who were looking to decrease spend on cookie-based activations said they were planning to shirt spending towards social media. Nearly half were planning to invest in first-party data.

AI in Healthcare Statistics: AI in healthcare has been a hot topic for the past few years, and the report says that the industry is expected to reach $187.95 billion by the end of 2030. The fact of this platform in 2023 suggests a huge boom in the market size worldwide, with a compound annual increase rate (CAGR) of 40.1% from 2023 to 2030. The worldwide Artificial intelligence in the healthcare marketplace length changed into worth $20.65 billion in 2023 which has increased from last year. These AI in Healthcare Statistics include insights from various aspects and sources that will provide effective light on the importance of AI in the healthcare industry around the world in recent times. In 2023, the Market share records the gradual adoption of AI which is advancing the sector, and has been observed that 85% of organizations have already implemented AI. Additionally, 1/2 of the executives claimed that AI is indicating a tremendous shift inside and outside the industry. Aid of AI-based healthcare companies used solutions like telemedicine and remote tools and sensors backed by means of large information that can reduce healthcare charges improve access, and promote better outcomes, and performance. Key Takeaways According to AI in Healthcare Statistics, the platform when implemented Artificial Intelligence has experienced a huge increase, with a CAGR of 40.1% from 2023 to 2030 and a global market size expected to attain $187.95 billion by 2030. Around the world, approximately 40% of healthcare industries are regularly using AI and Machine Language in the sector. In 2023, Healthcare executives are increasingly adopting AI in their techniques, and nearly 1/2 of the executives surveyed are already using it. This is being adopted globally, with answers like telemedicine and faraway tools and sensors backed through huge information that could lessen healthcare charges and equitably improve admission to, results, and performance.

Introduction

Open AI Statistics: In the middle of 2023, the adoption rate of large language models hit a record previously unseen for any firm. Companies that lagged in implementing those tools saw their margins shrink, while others, primarily leveraging OpenAI’s technology, achieved greater efficiency gains. Fast forward to mid-2025, and it has become the foundational layer of the new digital economy. The influence of OpenAI, the leader of research and deployment companies, now spans nearly every sector, from automated customer service to scientific discovery and high-stakes legal analysis.

Understanding these current metrics of OpenAI, its growth, financial power, user base, and tech dominance is essential for anyone operating in this fast-evolving sector. So, this article meticulously breaks down the most critical OpenAI statistics for 2025, providing a complete analysis and clear picture of the company’s global impact. Let’s get started.

Introduction

Oracle Statistics: Oracle is one of the most prominent companies in the world. It was founded in 1977 with the explicit goal of revolutionizing data management systems. Its name derives from the Greek word Oracle, which is considered an individual who provides prophetic predictions of the future. As of 2023, it is a leading relational database management company worldwide.

It is known to provide database software solutions and cloud computing software services for businesses to thrive. This article will give the reader a holistic understanding of this company's rise.

During a 2024 survey among marketers worldwide, around 86 percent reported using Facebook for marketing purposes. Instagram and LinkedIn followed, respectively mentioned by 79 and 65 percent of the respondents.

              The global social media marketing segment

              According to the same study, 59 percent of responding marketers intended to increase their organic use of YouTube for marketing purposes throughout that year. LinkedIn and Instagram followed with similar shares, rounding up the top three social media platforms attracting a planned growth in organic use among global marketers in 2024. Their main driver is increasing brand exposure and traffic, which led the ranking of benefits of social media marketing worldwide.

              Social media for B2B marketing

              Social media platform adoption rates among business-to-consumer (B2C) and business-to-business (B2B) marketers vary according to each subsegment's focus. While B2C professionals prioritize Facebook and Instagram – both run by Meta, Inc. – due to their popularity among online audiences, B2B marketers concentrate their endeavors on Microsoft-owned LinkedIn due to its goal to connect people and companies in a corporate context.

Snapshot img

Business Information Market Size 2025-2029

The business information market size is forecast to increase by USD 79.6 billion, at a CAGR of 7.3% between 2024 and 2029.

The market is characterized by the increasing demand for customer-centric solutions as enterprises adapt to evolving customer preferences. This shift necessitates the provision of real-time, accurate, and actionable insights to facilitate informed decision-making. However, this market landscape is not without challenges. The threat of data misappropriation and theft looms large, necessitating robust security measures to safeguard sensitive business information. As businesses continue to digitize their operations and rely on external data sources, ensuring data security becomes a critical success factor. Companies must invest in advanced security technologies and implement stringent data protection policies to mitigate these risks. Navigating this complex market requires a strategic approach that balances the need for customer-centric solutions with the imperative to secure valuable business data.

What will be the Size of the Business Information Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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In today's data-driven business landscape, the continuous and evolving nature of market dynamics plays a pivotal role in shaping various sectors. Data integration solutions enable seamless data flow between different systems, enhancing cloud-based business applications' functionality. Data quality management ensures data accuracy and consistency, crucial for strategic planning and customer segmentation. Data infrastructure, data warehousing, and data pipelines form the backbone of business intelligence, facilitating data storytelling and digital transformation. Data lineage and data mining reveal valuable insights, fueling data analytics platforms and business intelligence infrastructure. Data privacy regulations necessitate robust data management tools, ensuring compliance and protecting sensitive information.

Sales forecasting and business intelligence consulting offer valuable industry analysis and data-driven decision making. Data governance frameworks and data cataloging maintain order and ethics in the vast expanse of big data analytics. Machine learning algorithms, predictive analytics, and real-time analytics drive business intelligence reporting and process modeling, leading to business process optimization and financial reporting software. Sentiment analysis and marketing automation cater to customer needs, while lead generation and data ethics ensure ethical business practices. The ongoing unfolding of market activities and evolving patterns necessitate the integration of various tools and frameworks, creating a dynamic interplay that fuels business growth and innovation.

How is this Business Information Industry segmented?

The business information industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

End-user

  BFSI
  Healthcare and life sciences
  Manufacturing
  Retail
  Others


Application

  B2B
  B2C


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    UK


  APAC

    China
    India
    Japan
    South Korea


  Rest of World (ROW). 

By End-user Insights

The bfsi segment is estimated to witness significant growth during the forecast period.

In the dynamic business landscape, data-driven insights have become essential for strategic planning and decision-making across various industries. The market caters to this demand by offering solutions that integrate and manage data from multiple sources. These include cloud-based business applications, data quality management tools, data warehousing, data pipelines, and data analytics platforms. Data storytelling and digital transformation are key trends driving the market's growth, enabling businesses to derive meaningful insights from their data. Data governance frameworks and policies are crucial components of the business intelligence infrastructure. Data privacy regulations, such as GDPR and HIPAA, are shaping the market's development.

Data mining, predictive analytics, and machine learning algorithms are increasingly being used for sales forecasting, customer segmentation, and churn prediction. Business intelligence consulting and industry analysis provide valuable insights for organizations seeking competitive advantage. Data visualization dashboards, market research databases, and data discovery tools facilitate data-driven decision making. Sentiment analysis and predictive analytics are essential for marketing automation and business process

The social media marketing market has become an essential component of modern business strategies, enabling brands to connect with their audience, promote products, and drive engagement through popular platforms like Facebook, Instagram, Twitter, and LinkedIn. As of 2023, the global social media marketing market was

Graph and download economic data for Other Financial Information: Estimated Market Value of Owned Home by Deciles of Income Before Taxes: Highest 10 Percent (91st to 100th Percentile) (CXU800721LB1511M) from 2014 to 2023 about owned, market value, information, percentile, estimate, tax, financial, income, housing, and USA.