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The Meat Snacks Market Report is Segmented by Product Type (Jerky, Meat Sticks, and More), Source (Beef, Pork, and More), Category (Organic and Conventional), Packaging Type (Cans and Jars, and More), Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, and More), and Geography (North America, Europe, Asia-Pacific, South America, and Middle East and Africa). The Market Forecasts are Provided in Terms of Value (USD).
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USA Meat Market driven by demand for organic meat, clean-label products, and innovation in plant-based alternatives through 2028.
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In 2024, the market for meat snacks is poised to total US$ 13.01 billion. During the forecast period, the meat snacks market is likely to rise at a moderate CAGR of 4%. By 2034, the market is expected to gain a valuation of US$ 19.25 billion.
| Report Attribute | Details |
|---|---|
| Expected Market Value in 2024 | US$ 13.01 billion |
| Projected Forecast Value in 2034 | US$ 19.25 billion |
| Anticipated Growth Rate from 2024 to 2034 | 4.0% |
Meat Snacks Market Historical Analysis from 2018 to 2023 vs. Forecast Outlook from 2024 to 2034
| Historical CAGR (2019 to 2023) | 3.3% |
|---|---|
| Forecast CAGR (2024 to 2034) | 4.0% |
Category wise Insights
| Product Type | Jerky |
|---|---|
| Market Share in 2024 | 37.2% |
| Source | Poultry |
|---|---|
| Market Share in 2024 | 46.6% |
Region wise Analysis
| Countries | CAGR from 2024 to 2034 |
|---|---|
| The United States | 0.9% |
| The United Kingdom | 0.80% |
| China | 4.60% |
| Japan | 1.90% |
| South Korea | 4.80% |
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Discover the booming meat snacks market! Our in-depth analysis reveals a $13.31B market in 2025, growing at a CAGR of 2.8% through 2033. Explore key trends, leading companies (Jack Link's, ConAgra, Hormel), and regional insights to capitalize on this lucrative opportunity. Learn more about jerky, meat sticks, and other segments.
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Meat Snacks Market expected to hit USD 26.3 billion by 2034, showing growth at 8.7% CAGR.
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This meat snacks market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers market segmentation by product (jerkies, meat sticks, meat steaks, and others) and geography (Europe, APAC, North America, South America, and MEA). The meat snacks market report also offers information on several market vendors, including Ayoba Inc., Conagra Brands Inc., General Mills Inc., Hormel Foods Corp., Link Snacks Inc., Premium Brands Holdings Corp., Smith Snacks Ltd., The Hershey Co., Tyson Foods Inc., and Wynnchurch Capital L.P. among others.
What will the Meat Snacks Market Size be in 2021?
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Meat Snacks Market: Key Drivers and Trends
The increase in entry of online distribution channels is notably driving the meat snacks market growth, although factors such as increasing popularity of vegan diet may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the meat snacks industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
The growth of online distribution channels for meat snacks is expected to drive the growth of the market during the forecast period.
Online distribution of meat snacks is expected to increase owing to factors such as rising internet penetration and the growing number of smartphone users across the globe.
Online distribution channels help meat snacks manufacturers to reach customers in remote locations.
The convenience offered by the online medium, such as the ease of payment using debit or credit cards from the comfort of the consumer's home and the home delivery of products, will drive the growth of the market during the forecast period.
Owing to the growing online purchase, new players are entering the market with a variety of value-added services for online distribution.
The increasing demand for protein-rich snacks due to increasing health consciousness among consumers is another driver influencing the meat snacks market.
The number of new product launches in the global meat snacks market, highlighting the protein content of the products, has increased.
They are shifting the focus of their marketing strategies and projecting their offerings as healthy protein snacks.
The players in the market are investing in developing new and healthier products that are free of harmful ingredients.
The increasing demand for protein-rich snacks among millennials and the convenience offered by meat snacks, such as on-the-go consumption, will make meat snacks a popular option among millennials during the forecast period.
This meat snacks market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.
Who are the Major Meat Snacks Market Vendors?
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
Ayoba Inc.
Conagra Brands Inc.
General Mills Inc.
Hormel Foods Corp.
Link Snacks Inc.
Premium Brands Holdings Corp.
Smith Snacks Ltd.
The Hershey Co.
Tyson Foods Inc.
Wynnchurch Capital L.P.
This statistical study of the meat snacks market encompasses successful business strategies deployed by the key vendors. The meat snacks market is fragmented and the vendors are deploying growth strategies such as capacity expansion, mergers and acquisitions, new product launches, and product innovation to compete in the market.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The meat snacks market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Which are the Key Regions for Meat Snacks Market?
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48% of the market’s growth will originate from Europe during the forecast period. France, Germany, and Spain are the key markets for meat snacks in Europe. Market growth in this region will be faster than the growth of the market in
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According to Cognitive Market Research, the global Meat Snacks market size will be USD 21814.8 million in 2025. It will expand at a compound annual growth rate (CAGR) of 7.00% from 2025 to 2033.
North America held the major market share for more than 37% of the global revenue with a market size of USD 8071.48 million in 2025 and will grow at a compound annual growth rate (CAGR) of 5.8% from 2025 to 2033.
Europe accounted for a market share of over 29% of the global revenue with a market size of USD 85.46 million.
APAC held a market share of around 24% of the global revenue with a market size of USD 5235.55 million in 2025 and will grow at a compound annual growth rate (CAGR) of 9.6% from 2025 to 2033.
South America has a market share of more than 4% of the global revenue with a market size of USD 828.96 million in 2025 and will grow at a compound annual growth rate (CAGR) of 7.3% from 2025 to 2033.
Middle East had a market share of around 4% of the global revenue and was estimated at a market size of USD 872.59 million in 2025 and will grow at a compound annual growth rate (CAGR) of 7.5% from 2025 to 2033.
Africa had a market share of around 2.20% of the global revenue and was estimated at a market size of USD 479.93 million in 2025 and will grow at a compound annual growth rate (CAGR) of 6.7% from 2025 to 2033.
Biltong Product is the fastest growing segment of the Meat Snacks industry
Market Dynamics of Meat Snacks Market
Key Drivers for Meat Snacks Market
Growing Consumer Demand for Protein-Rich & Convenient Snacks to Boost Market Growth
The increasing consumer focus on high-protein diets, particularly among fitness enthusiasts, athletes, and health-conscious individuals, is driving the demand for meat snacks. These products provide a convenient, nutrient-dense alternative to traditional carbohydrate-heavy snacks, supporting muscle growth, satiety, and energy levels. Additionally, the rise in busy lifestyles has boosted the demand for on-the-go snacking solutions, with meat snacks offering a portable, long-shelf-life option. The popularity of protein-rich diets, including keto, paleo, and high-protein regimens, has further fueled market growth. Consumers are also becoming more aware of ingredient quality, preferring snacks made with clean-label, natural, and minimally processed meats. This shift in dietary preferences continues to propel the expansion of the meat snacks market globally. For instance, in October 2023: Meat snack brand, Country Archer Provisions, launched two new meat snack products including Rosemary Turkey Mini Sticks and Original Beef Jerky Snack Packs. As per the company, the portioned protein snacks offer clean-label ingredients for health-conscious consumers.
Expansion of Flavors & Product Innovation To Boost Market Growth
Flavor diversity and continuous product innovation are key factors driving the meat snacks market. Consumers today seek more than just traditional beef jerky; they are interested in unique flavors inspired by global cuisines, such as teriyaki, chili lime, and barbecue. Additionally, exotic meats like bison, turkey, and venison are gaining popularity, appealing to adventurous eaters. Brands are also launching innovative formats, such as meat bars, bites, and protein chips, to cater to changing consumption patterns. Moreover, functional ingredients like collagen, probiotics, and superfoods are being incorporated into meat snacks, offering added health benefits. This ongoing innovation in flavors and formats not only attracts new customers but also encourages repeat purchases, strengthening the overall market growth.
Restraint Factor for the Meat Snacks Market
High Production Costs & Price Sensitivity Will Limit Market Growth
One of the biggest challenges in the meat snacks market is the high cost of production. Meat-based products require expensive raw materials, including high-quality cuts, which are subject to price fluctuations due to supply chain disruptions, livestock feed costs, and seasonal variations. Additionally, processing, preservation, and packaging add to the overall cost, making meat snacks more expensive than conventional snack options. Many consumers, particularly in price-sensitive markets, may opt for cheaper...
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TwitterIn 2020, the value of the global packaged meat snack market was estimated to be *** billion U.S. dollars. The market value is predicted to grow even more in the coming years and is forecast to reach a value of **** billion U.S. dollars by 2026. In comparison, the global market value of unpackaged potato chips was estimated to be *** billion U.S. dollars in 2020. Market values are forecast to reach *** billion in 2026.
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Discover the booming meat snacks market! This comprehensive analysis reveals key trends, growth drivers, and leading players in the $13.29B industry (2025), projected to expand steadily through 2033. Explore regional market shares, segmentation data, and future opportunities within jerky, meat sticks, and more.
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TwitterIn 2023, meat snack dollar sales in the U.S. amounted to about **** billion U.S. dollars. The market was projected to reach a sales value of over *** billion U.S. dollar by 2027.
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TwitterIn 2020, the market value of meat snacks in Europe was estimated to be *** billion U.S dollars. The value of European meat snacks is forecast to grow to *** billion U.S dollars in 2026. in comparison, the market value of meat snacks in Asia-Pacific was estimated to be *** billion U.S dollars in 2019 and is forecast to grow to *** billion in 2026.
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Access expert Meat Snacks Market research covering growth analysis and industry data. Syndicated reports for strategic business planning and investment decisions.
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Meat Snacks Market size was valued at USD 11437.04 million in 2021 and is poised to grow from USD 12169.01 million in 2022 to USD 19988.87 million by 2030, growing at a CAGR of 6.4%.
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TwitterIn 2023, the market value of meat snacks in Europe was estimated to be just under *** billion U.S dollars. The value of European meat snacks is forecast to grow to over *** billion U.S dollars in 2026.
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The Meat Snacks market report offers a thorough competitive analysis, mapping key players’ strategies, market share, and business models. It provides insights into competitor dynamics, helping companies align their strategies with the current market landscape and future trends.
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The size of the Meat Snacks market was valued at USD XXX million in 2023 and is projected to reach USD XXX million by 2032, with an expected CAGR of XX% during the forecast period.
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The size of the Meat Snacks Market was valued at USD 18.45 Billion in 2023 and is projected to reach USD 28.02 Billion by 2032, with an expected CAGR of 6.15% during the forecast period. Recent developments include: Conagra Brands, Inc. has announced the acquisition of Thanasi Foods LLC, the maker of Duke's meat snacks, and BIGS LLC (BIGS), the maker of BIGS seeds. This purchase was made to help the corporation restructure its product line and make it more premium and modern. Jack Link's Protein Snacks will introduce three new product improvements. Jack Link's Smoked Beef Sausages, Jack Link's Steak Bites, and Cold Crafted Link ich are among the munchies available. These items are also available in a variety of flavors, including hot and spicy, hard salami, and Teriyaki, among others. The company's product line is projected to be enhanced as a result of this launch. Pulled Pork Jerky was introduced by Oberto Sausage. The goal of this launch was to broaden the company's product line and provide customers with a more enjoyable, convenient, and superior snacking product selection.. Key drivers for this market are: .1 Increased demand for maple syrups in bakery & confectionery products, .2 Growing awareness regarding maple syrup nutrition; Industry Pitfalls & Challenges; .1 High processing cost of maple syrup; .2 Limited availability of maple sap. Notable trends are: Rising Bakery Product Demand Fuels Market Growth.
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Find detailed analysis in Market Research Intellect's Meat Snacks Market Report, estimated at USD 6.5 billion in 2024 and forecasted to climb to USD 10.2 billion by 2033, reflecting a CAGR of 6.5%.Stay informed about adoption trends, evolving technologies, and key market participants.
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The global jerky snacks market is a dynamic and rapidly expanding sector, projected to experience significant growth over the next decade. While precise figures for market size and CAGR are not provided, leveraging industry knowledge and considering the presence of established players like Jack Link's, Oberto, and Hershey's, alongside emerging brands, suggests a substantial market value. Assuming a conservative estimate, the 2025 market size could be valued around $5 billion USD, with a Compound Annual Growth Rate (CAGR) of approximately 6% for the forecast period 2025-2033. Several key drivers fuel this growth. The increasing popularity of convenient, high-protein snacks aligns perfectly with health-conscious consumer trends. Moreover, the expansion of product variations, including exotic meat options and innovative flavors, caters to evolving palates and enhances market appeal. Strategic marketing campaigns emphasizing the portability and durability of jerky snacks, ideal for on-the-go lifestyles, further contribute to market expansion. However, challenges remain. Fluctuations in raw material costs (meat prices) and growing concerns about sodium and preservative content in some products pose potential restraints to growth. The segmentation of the jerky snacks market reveals diverse opportunities. Different meat types (beef, turkey, chicken, etc.) cater to varied consumer preferences. Product formats, ranging from traditional strips to innovative bite-sized options, further expand market reach. Geographical distribution shows variations, with North America and Europe likely dominating market share, although emerging markets in Asia and Latin America present lucrative growth potential. Competitive activity is intense, with established brands focusing on premiumization and product diversification to maintain market leadership. Smaller, specialized brands are capitalizing on niche markets by offering unique flavor profiles and sustainable sourcing practices. The future of the jerky snacks market will likely depend on successful adaptation to consumer demand for healthier, more sustainable, and innovative products, alongside effective brand building and strategic market penetration.
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The Europe Meat Snacks Market size was valued at USD 11.02 Billion in 2023 and is projected to reach USD 16.57 Billion by 2032, exhibiting a CAGR of 6.0 % during the forecasts period.
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The Meat Snacks Market Report is Segmented by Product Type (Jerky, Meat Sticks, and More), Source (Beef, Pork, and More), Category (Organic and Conventional), Packaging Type (Cans and Jars, and More), Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, and More), and Geography (North America, Europe, Asia-Pacific, South America, and Middle East and Africa). The Market Forecasts are Provided in Terms of Value (USD).