Men’s Hair Color Market was valued at USD 571.56 million in 2024 and is expected to grow to USD 943.03 million by 2030 with a CAGR of 8.74%

Men’s Hair Dye Market size was valued at USD 25.17 Billion in 2024 and is projected to reach USD 36.12 Billion by 2031, growing at a CAGR of 5.7 % during the forecast period 2024-2031.

Global Men’s Hair Dye Market Drivers

The market drivers for the Men’s Hair Dye Market can be influenced by various factors. These may include:

Increasing Grooming Awareness: Growing awareness and emphasis on personal grooming and appearance among men drive the demand for men's hair dye products.

Changing Societal Norms: Shifting societal attitudes towards male grooming and acceptance of hair coloring as a norm for men encourage market growth. Aging Population: An aging population and the desire to cover gray hair contribute to the increased use of hair dye products among older men.

Product Innovations: Continuous product innovations and the introduction of new formulations, such as natural and ammonia-free hair dyes, attract a broader customer base.

Celebrity Influence and Media Exposure: Influence of celebrities and media on grooming trends encourages men to experiment with hair colors, boosting market demand.

Marketing and Branding Efforts: Aggressive marketing campaigns and branding efforts by manufacturers increase product visibility and consumer awareness, driving sales.

Availability of DIY Kits: The availability of easy-to-use, at-home hair dye kits for men encourages more men to try hair coloring, contributing to market growth.

Rise of E-commerce: Growth of e-commerce platforms and online retailing provides easy access to a wide range of hair dye products, driving market expansion.

Growing Urbanization: Increased urbanization and the influence of urban lifestyles on grooming habits positively impact the men's hair dye market.

Globalization and Cultural Exchange: Globalization and cultural exchange lead to the adoption of grooming trends from different parts of the world, including hair coloring.

Men’s Hair Color Market Outlook

According to our latest research, the Global Men’s Hair Color market size was valued at $2.8 billion in 2024 and is projected to reach $5.1 billion by 2033, expanding at a CAGR of 6.8% during the forecast period of 2025–2033. This robust growth is primarily driven by a significant shift in male grooming habits worldwide, as men become increasingly conscious of their appearance and embrace hair coloring as an essential aspect of personal style and aging management. The rising influence of social media trends, celebrity endorsements, and evolving fashion standards are compelling men across various age groups to experiment with hair color, thereby fueling the market’s expansion globally.

Regional Outlook

North America currently dominates the Men’s Hair Color market, accounting for the largest share of global revenue in 2024. The region’s mature grooming industry, high disposable income, and widespread acceptance of male personal care products have fostered a robust market environment. Established distribution channels, such as specialty stores and online platforms, further enhance accessibility and product variety for consumers. Additionally, ongoing product innovation and aggressive marketing by leading brands have ensured that North America remains at the forefront of market share, with the United States leading due to its progressive attitudes toward male grooming and a strong influence of celebrity culture.

Asia Pacific is expected to witness the fastest growth in the Men’s Hair Color market over the forecast period, with a projected CAGR exceeding 8.5%. This surge is attributed to rapid urbanization, rising disposable incomes, and a growing youth population keen on experimenting with new styles. Countries such as China, India, and South Korea are experiencing a cultural shift, with men increasingly adopting Western grooming standards. The proliferation of social media, coupled with a burgeoning e-commerce sector, has made hair color products more accessible than ever before. Local and international brands are investing heavily in marketing and distribution, further accelerating adoption rates in the region.

Emerging economies in Latin America and the Middle East & Africa are gradually embracing the trend, though market penetration remains lower compared to developed regions. Cultural norms, limited awareness, and price sensitivity pose challenges to widespread adoption. However, targeted campaigns and the introduction of affordable product lines are helping to bridge the gap. In these regions, localized demand is influenced by urban centers where exposure to global fashion trends is higher. Policy impacts are generally minimal, but the potential for growth remains substantial as societal perceptions around male grooming continue to evolve.

Report Scope

Discover the booming men's hair dye market! Explore key trends, growth projections (CAGR), leading brands (L'Oréal, Revlon), and regional analysis (North America, Europe, Asia). Learn about market segmentation (natural vs. unnatural dyes) and future opportunities in this dynamic industry.

Check Market Research Intellect's Mens Hair Dye Market Report, pegged at USD 4.5 billion in 2024 and projected to reach USD 6.8 billion by 2033, advancing with a CAGR of 5.2% (2026-2033).Explore factors such as rising applications, technological shifts, and industry leaders.

The size of the Men Hair Color Market was valued at USD 0.567895 Billion in 2023 and is projected to reach USD 0.87 Billion by 2032, with an expected CAGR of 6.36% during the forecast period. Recent developments include: For Instance, March 2023 Godrej Consumer Products Ltd. (GCPL), one of India's major hair color companies, has democratized the hair color sector in South India with a new shampoo hair color brand priced at INR 15., In 2023, Beardo, a male grooming business, will debut a line of AMMONIA FREE Permanent Hair Colors, designed specifically for professional use in salon settings. Hair color is one of the most popular services in salons, hence it is believed that no company can be considered a legitimate salon brand unless it offers professional hair colors. The hair color category is now dominated by huge overseas competitors and only includes female brands., For Instance, February 2022 BBlunt, based in Mumbai, was purchased by Mamaearth, a direct-to-consumer (D2C) business, from Godrej Consumer Products Limited (GCPL)..

Explore the booming Hair Colorants market, driven by evolving trends and consumer demand. Discover market size, growth projections, key drivers, and regional insights for temporary, semi-permanent, and permanent hair coloring solutions.

Hair Color Market size was valued at USD 4.21 billion in 2021 and is poised to grow from USD 4.5 billion in 2022 to USD 7.01 billion by 2030, growing at a CAGR of 6.54% in the forecast period (2023-2030).

The hair color market is projected to be valued at $30 billion in 2024, driven by factors such as increasing consumer awareness and the rising prevalence of industry-specific trends. The market is expected to grow at a CAGR of 4.5%, reaching approximately $45 billion by 2034.

Combe generated the highest unit sales in the men's hair coloring market, with sales reaching around **** million units during the 52 weeks ending February 23, 2020. In that year, Hoyu Ltd. sold only ****** units.

Explore the booming global Household Plant Hair Dye market. Discover key drivers like natural ingredients, market size projections, and dominant players shaping this sustainable beauty trend.

The hair color products market is projected to be valued at $25 billion in 2024, driven by factors such as increasing consumer awareness and the rising prevalence of industry-specific trends. The market is expected to grow at a CAGR of 5.2%, reaching approximately $36 billion by 2034.

The cream type hair color market is projected to be valued at $2.8 billion in 2024, driven by factors such as increasing consumer awareness and the rising prevalence of industry-specific trends. The market is expected to grow at a CAGR of 5.1%, reaching approximately $4.5 billion by 2034.

The Men's Hair Dye market has seen significant evolution over the years, transforming from a niche segment to a mainstream grooming category. Historically, hair dyeing for men was often associated with covering gray hair, but contemporary trends showcase its role in personal expression and style enhancement. Recent

Discover the booming APAC hair color market! This in-depth analysis reveals key trends, drivers, and challenges impacting the growth of hair color products in Asia-Pacific, including market size projections, top players, and segment performance. Explore opportunities in this dynamic market. Recent developments include: June 2022: L'Oréal introduced its first permanent hair color technology, L'Oréal Paris Men Expert One-Twist Hair Color, made especially for men. It is ammonia free and is available in seven shades. The company claims that it gives blended gray coverage for up to six weeks., February 2022: Mamaearth, a direct-to-consumer (D2C) startup, acquired Mumbai-based BBlunt from Godrej Consumer Products Limited (GCPL). BBlunt's hair care and styling products business will be completely owned and managed by Mamaearth's parent, Honasa Consumer. Its product portfolio includes hair color, shampoos, conditioners, women's styling products, men's styling products, and hair extensions., January 2022: L'Oréal launched two new technologies for mass-market consumers and stylists. These technologies are developed to circumvent hair coloring problems. Both technologies address ease of use with color application.. Notable trends are: Growing Ageing Population Driving Sales of Hair Colorants.

In 2020, Just For Men Mustache & Beard was the leading men's hair coloring brand in the United States with sales of approximately 73.28 million U.S. dollars. Ranked second, Just for Men hair coloring brand generated sales of around 40.62 million U.S. dollars that year.

Global Hair Color Market size worth at USD 4.69 Billion in 2023 and projected to USD 8.38 Billion by 2032, with a CAGR of around 6.66%.

The global natural hair dye market is projected to be valued at $2.1 billion in 2024, driven by factors such as increasing consumer awareness and the rising prevalence of industry-specific trends. The market is expected to grow at a CAGR of 7.3%, reaching approximately $4 billion by 2034.