61 datasets found
  1. Meta: annual revenue 2009-2024, by segment

    • statista.com
    • ai-chatbox.pro
    Updated Jan 31, 2025
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    Statista (2025). Meta: annual revenue 2009-2024, by segment [Dataset]. https://www.statista.com/statistics/267031/facebooks-annual-revenue-by-segment/
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    Dataset updated
    Jan 31, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    Meta Platforms continues to dominate the digital landscape, with its Family of Apps segment generating a remarkable 162.4 billion U.S. dollars in revenue for 2024. This figure underscores the company's ability to monetize its vast user base across platforms like Facebook, Instagram, Messenger, and WhatsApp, despite facing challenges in recent years. Advertising fuels growth amid market fluctuations Despite experiencing its first-ever year-on-year decline in 2022, Meta rebounded strongly in 2024, with total annual revenue reaching 164.5 billion U.S. dollars. This resilience showcases Meta's adaptability in the face of market changes and its continued appeal to advertisers seeking to reach a global audience. Expanding reach and engagement Facebook was the first social network to surpass one billion registered accounts and currently sits at more than three billion monthly active users. Additionally, 2024 saw an astounding 138.9 million Reels played on Facebook and Instagram every 60 seconds.

  2. Meta: annual revenue and net income 2007-2024

    • statista.com
    • ai-chatbox.pro
    Updated Jan 31, 2025
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    Statista (2025). Meta: annual revenue and net income 2007-2024 [Dataset]. https://www.statista.com/statistics/277229/facebooks-annual-revenue-and-net-income/
    Explore at:
    Dataset updated
    Jan 31, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    In 2024, Meta Platforms generated a revenue of over 164 billion U.S. dollars, up from 134 billion USD in 2023. The majority of Meta’s profits come from its advertising revenue.Meta’s total Family of Apps revenue for 2022 amounted to 114 billion U.S. dollars. Additionally, Meta’s Reality Labs, the company’s VR division, generated around 2.1 billion dollars. Meta’s marketing expenditure for 2022 amounted to just over 15 billion U.S. dollars, up from 14 billion U.S. dollars in the previous year. Increasing audience base despite privacy misgivings Meta’s user numbers have continued to grow steadily throughout past years. In the fourth quarter of 2022, there was a total of 3.74 billion worldwide users across all of Meta’s platforms. For this same time frame, the company recorded 407 million monthly active users across Europe. Downloads of Meta’s app Oculus, for which virtual reality headsets are required, increased greatly from 2020 to 2021, reaching a total of 10.62 million downloads by the end of last year. Up until 2021, downloads had grown in a steady manner but from 2020 to 2021, they more than doubled.User numbers have increased despite data security issues and past controversy such as the Cambridge Analytica scandal in 2018. There remains skepticism surrounding the idea of the metaverse in which Meta aims to immerse itself. Of surveyed adults in the United States, the majority said that they were concerned about their privacy if Meta were to succeed in creating the metaverse.

  3. Meta: annual advertising revenue worldwide 2009-2024

    • statista.com
    • ai-chatbox.pro
    Updated Jan 30, 2025
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    Statista (2025). Meta: annual advertising revenue worldwide 2009-2024 [Dataset]. https://www.statista.com/statistics/271258/facebooks-advertising-revenue-worldwide/
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    Dataset updated
    Jan 30, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    In 2024, Meta (formerly Facebook Inc) generated over 160 billion U.S. dollars in ad revenues. Advertising accounts for the vast majority of the social network's revenue. Facebook advertising revenue – additional information Facebook’s business model heavily relies on ads, as the majority of social network’s revenue comes from advertising. In 2020, about 97.9 percent of Facebook's global revenue was generated from advertising, whereas only around two percent was generated by payments and other fees revenue. Facebook ad revenue stood at close to 86 billion U.S. dollars in 2020, a new record for the company and a significant increase in comparison to the previous years. For instance, the social network generated almost seven billion U.S. dollars in ad revenue in 2013, about 10 billion less than the 2015 figure. Facebook's average revenue per user also significantly increased in the same time span, going from 6.81 U.S. dollars in 2013 to 32.03 U.S. dollars in 2020. The U.S. and Canada are important markets for Facebook, considering the average revenue per user (ARPU) in these two countries is far above the global average. Facebook’s ARPU in the U.S. and Canada was 41.41 U.S. dollars in the last quarter of 2019, while the global average was 8.52 U.S. dollars. In Europe, Facebook’s average revenue per user was 13.21 U.S. dollars during the same time period. In terms of segments, mobile is the most promising advertising form for the company. In 2018, Facebook’s mobile advertising revenue already accounted for 92 percent of the social network’s total advertising revenue. Facebook’s mobile advertising revenue grew from an estimate of 13 billion U.S. dollars in 2015 to 50.6 billion U.S. dollars in 2018.

  4. b

    Facebook Revenue and Usage Statistics (2025)

    • businessofapps.com
    Updated Aug 8, 2017
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    Business of Apps (2017). Facebook Revenue and Usage Statistics (2025) [Dataset]. https://www.businessofapps.com/data/facebook-statistics/
    Explore at:
    Dataset updated
    Aug 8, 2017
    Dataset authored and provided by
    Business of Apps
    License

    Attribution-NonCommercial-NoDerivs 4.0 (CC BY-NC-ND 4.0)https://creativecommons.org/licenses/by-nc-nd/4.0/
    License information was derived automatically

    Description

    Facebook probably needs no introduction; nonetheless, here is a quick history of the company. The world’s biggest and most-famous social network was launched by Mark Zuckerberg while he was a...

  5. Meta: annual revenue 2009-2024

    • statista.com
    Updated Jan 31, 2025
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    Statista (2025). Meta: annual revenue 2009-2024 [Dataset]. https://www.statista.com/statistics/268604/annual-revenue-of-facebook/
    Explore at:
    Dataset updated
    Jan 31, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    Meta Platforms, formerly known as Facebook Inc., continues to dominate the digital landscape with impressive financial growth. In 2024, the company's annual revenue reached a staggering 164.5 billion U.S. dollars, marking a significant increase from 134.9 billion U.S. dollars in the previous year. This upward trajectory reflects Meta's ability to monetize its vast user base across multiple platforms, solidifying its position as a tech giant. Advertising remains the primary revenue driver The bulk of Meta's revenue stems from its advertising operations, particularly within its Family of Apps segment. In 2024, this segment, which includes Facebook, Instagram, Messenger, and WhatsApp, generated 162 billion U.S. dollars. Despite a slight dip in 2022, Meta's advertising revenue has shown remarkable resilience and growth potential. User engagement and global reach The company's global influence is further illustrated by the fact that every minute, 138.9 million Reels are played on Facebook and Instagram, showcasing the ongoing evolution of user engagement within the Meta ecosystem.

  6. N

    Meta, MO Median Income by Age Groups Dataset: A Comprehensive Breakdown of...

    • neilsberg.com
    csv, json
    Updated Feb 25, 2025
    + more versions
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    Neilsberg Research (2025). Meta, MO Median Income by Age Groups Dataset: A Comprehensive Breakdown of Meta Annual Median Income Across 4 Key Age Groups // 2025 Edition [Dataset]. https://www.neilsberg.com/research/datasets/e946e94a-f353-11ef-8577-3860777c1fe6/
    Explore at:
    json, csvAvailable download formats
    Dataset updated
    Feb 25, 2025
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Income for householder under 25 years, Income for householder 65 years and over, Income for householder between 25 and 44 years, Income for householder between 45 and 64 years
    Measurement technique
    The data presented in this dataset is derived from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. It delineates income distributions across four age groups (Under 25 years, 25 to 44 years, 45 to 64 years, and 65 years and over) following an initial analysis and categorization. Subsequently, we adjusted these figures for inflation using the Consumer Price Index retroactive series via current methods (R-CPI-U-RS). For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset presents the distribution of median household income among distinct age brackets of householders in Meta. Based on the latest 2019-2023 5-Year Estimates from the American Community Survey, it displays how income varies among householders of different ages in Meta. It showcases how household incomes typically rise as the head of the household gets older. The dataset can be utilized to gain insights into age-based household income trends and explore the variations in incomes across households.

    Key observations: Insights from 2023

    In terms of income distribution across age cohorts, in Meta, the median household income stands at $58,750 for householders within the 25 to 44 years age group, followed by $56,875 for the 45 to 64 years age group. Notably, householders within the 65 years and over age group, had the lowest median household income at $26,458.

    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. All incomes have been adjusting for inflation and are presented in 2023-inflation-adjusted dollars.

    Age groups classifications include:

    • Under 25 years
    • 25 to 44 years
    • 45 to 64 years
    • 65 years and over

    Variables / Data Columns

    • Age Of The Head Of Household: This column presents the age of the head of household
    • Median Household Income: Median household income, in 2023 inflation-adjusted dollars for the specific age group

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income by age. You can refer the same here

  7. N

    Income Distribution by Quintile: Mean Household Income in Meta, MO // 2025...

    • neilsberg.com
    csv, json
    Updated Mar 3, 2025
    + more versions
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    Neilsberg Research (2025). Income Distribution by Quintile: Mean Household Income in Meta, MO // 2025 Edition [Dataset]. https://www.neilsberg.com/research/datasets/48334e8f-f81d-11ef-a994-3860777c1fe6/
    Explore at:
    json, csvAvailable download formats
    Dataset updated
    Mar 3, 2025
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Income Level, Mean Household Income
    Measurement technique
    The data presented in this dataset is derived from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. It delineates income distributions across income quintiles (mentioned above) following an initial analysis and categorization. Subsequently, we adjusted these figures for inflation using the Consumer Price Index retroactive series via current methods (R-CPI-U-RS). For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset presents the mean household income for each of the five quintiles in Meta, MO, as reported by the U.S. Census Bureau. The dataset highlights the variation in mean household income across quintiles, offering valuable insights into income distribution and inequality.

    Key observations

    • Income disparities: The mean income of the lowest quintile (20% of households with the lowest income) is 13,429, while the mean income for the highest quintile (20% of households with the highest income) is 103,908. This indicates that the top earners earn 8 times compared to the lowest earners.
    • *Top 5%: * The mean household income for the wealthiest population (top 5%) is 117,319, which is 112.91% higher compared to the highest quintile, and 873.62% higher compared to the lowest quintile.
    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

    Income Levels:

    • Lowest Quintile
    • Second Quintile
    • Third Quintile
    • Fourth Quintile
    • Highest Quintile
    • Top 5 Percent

    Variables / Data Columns

    • Income Level: This column showcases the income levels (As mentioned above).
    • Mean Household Income: Mean household income, in 2023 inflation-adjusted dollars for the specific income level.

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income. You can refer the same here

  8. N

    Median Household Income Variation by Family Size in Meta, MO: Comparative...

    • neilsberg.com
    csv, json
    Updated Jan 11, 2024
    + more versions
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    Neilsberg Research (2024). Median Household Income Variation by Family Size in Meta, MO: Comparative analysis across 7 household sizes [Dataset]. https://www.neilsberg.com/research/datasets/1b2f6d90-73fd-11ee-949f-3860777c1fe6/
    Explore at:
    csv, jsonAvailable download formats
    Dataset updated
    Jan 11, 2024
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Household size, Median Household Income
    Measurement technique
    The data presented in this dataset is derived from the U.S. Census Bureau American Community Survey (ACS) 2017-2021 5-Year Estimates. It delineates income distributions across 7 household sizes (mentioned above) following an initial analysis and categorization. Using this dataset, you can find out how household income varies with the size of the family unit. For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset presents median household incomes for various household sizes in Meta, MO, as reported by the U.S. Census Bureau. The dataset highlights the variation in median household income with the size of the family unit, offering valuable insights into economic trends and disparities within different household sizes, aiding in data analysis and decision-making.

    Key observations

    • Of the 7 household sizes (1 person to 7-or-more person households) reported by the census bureau, only 1, and 2-person households were found in Meta. Across the different household sizes in Meta the mean income is $42,814, and the standard deviation is $10,151. The coefficient of variation (CV) is 23.71%. This high CV indicates high relative variability, suggesting that the incomes vary significantly across different sizes of households.
    • In the most recent year, 2021, The smallest household size for which the bureau reported a median household income was 1-person households, with an income of $35,637. It then further increased to $49,992 for 2-person households, the largest household size for which the bureau reported a median household income.

    https://i.neilsberg.com/ch/meta-mo-median-household-income-by-household-size.jpeg" alt="Meta, MO median household income, by household size (in 2022 inflation-adjusted dollars)">

    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2017-2021 5-Year Estimates.

    Household Sizes:

    • 1-person households
    • 2-person households
    • 3-person households
    • 4-person households
    • 5-person households
    • 6-person households
    • 7-or-more-person households

    Variables / Data Columns

    • Household Size: This column showcases 7 household sizes ranging from 1-person households to 7-or-more-person households (As mentioned above).
    • Median Household Income: Median household income, in 2022 inflation-adjusted dollars for the specific household size.

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income. You can refer the same here

  9. Meta: worldwide quarterly revenue 2011-2025

    • statista.com
    Updated May 15, 2025
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    Statista (2025). Meta: worldwide quarterly revenue 2011-2025 [Dataset]. https://www.statista.com/statistics/422035/facebooks-quarterly-global-revenue/
    Explore at:
    Dataset updated
    May 15, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    In the first quarter of 2025 social company Meta's total revenue amounted to 42 billion U.S. dollars, the majority of which was generated through advertising. Facebook company information It is hard to imagine internet without social media and social media without Facebook. With 2.9 billion monthly active users, Facebook is the biggest social network worldwide. In fact, almost two billion users access Facebook on a daily basis. Due to its immense reach, Facebook is a highly influential publisher and one of the leading platforms for influencer marketing worldwide, surpassed only by Instagram and YouTube. Brands value social media marketing for increased exposure, traffic, and leads, and it is no surprise that Facebook can deliver on these metrics in vast quantities.

  10. N

    Meta, MO Median Household Income Trends (2010-2023, in 2023...

    • neilsberg.com
    csv, json
    Updated Mar 3, 2025
    + more versions
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    Neilsberg Research (2025). Meta, MO Median Household Income Trends (2010-2023, in 2023 inflation-adjusted dollars) [Dataset]. https://www.neilsberg.com/research/datasets/17005be4-f81d-11ef-a994-3860777c1fe6/
    Explore at:
    csv, jsonAvailable download formats
    Dataset updated
    Mar 3, 2025
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Median Household Income, Median Household Income Year on Year Change, Median Household Income Year on Year Percent Change
    Measurement technique
    The data presented in this dataset is derived from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. It presents the median household income from the years 2010 to 2023 following an initial analysis and categorization of the census data. Subsequently, we adjusted these figures for inflation using the Consumer Price Index retroactive series via current methods (R-CPI-U-RS). For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset illustrates the median household income in Meta, spanning the years from 2010 to 2023, with all figures adjusted to 2023 inflation-adjusted dollars. Based on the latest 2019-2023 5-Year Estimates from the American Community Survey, it displays how income varied over the last decade. The dataset can be utilized to gain insights into median household income trends and explore income variations.

    Key observations:

    From 2010 to 2023, the median household income for Meta decreased by $16,977 (29%), as per the American Community Survey estimates. In comparison, median household income for the United States increased by $5,602 (7.68%) between 2010 and 2023.

    Analyzing the trend in median household income between the years 2010 and 2023, spanning 13 annual cycles, we observed that median household income, when adjusted for 2023 inflation using the Consumer Price Index retroactive series (R-CPI-U-RS), experienced growth year by year for 8 years and declined for 5 years.

    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. All incomes have been adjusting for inflation and are presented in 2022-inflation-adjusted dollars.

    Years for which data is available:

    • 2010, 2011, 2012, 2013, 2014, 2015, 2016, 2017, 2018, 2019, 2020, 2021, 2022, 0223

    Variables / Data Columns

    • Year: This column presents the data year from 2010 to 2023
    • Median Household Income: Median household income, in 2023 inflation-adjusted dollars for the specific year
    • YOY Change($): Change in median household income between the current and the previous year, in 2023 inflation-adjusted dollars
    • YOY Change(%): Percent change in median household income between current and the previous year

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income. You can refer the same here

  11. N

    Income Bracket Analysis by Age Group Dataset: Age-Wise Distribution of Meta,...

    • neilsberg.com
    csv, json
    Updated Feb 25, 2025
    + more versions
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    Neilsberg Research (2025). Income Bracket Analysis by Age Group Dataset: Age-Wise Distribution of Meta, MO Household Incomes Across 16 Income Brackets // 2025 Edition [Dataset]. https://www.neilsberg.com/insights/meta-mo-median-household-income-by-age/
    Explore at:
    json, csvAvailable download formats
    Dataset updated
    Feb 25, 2025
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Number of households with income $200,000 or more, Number of households with income less than $10,000, Number of households with income between $15,000 - $19,999, Number of households with income between $20,000 - $24,999, Number of households with income between $25,000 - $29,999, Number of households with income between $30,000 - $34,999, Number of households with income between $35,000 - $39,999, Number of households with income between $40,000 - $44,999, Number of households with income between $45,000 - $49,999, Number of households with income between $50,000 - $59,999, and 6 more
    Measurement technique
    The data presented in this dataset is derived from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates. It delineates income distributions across 16 income brackets (mentioned above) following an initial analysis and categorization. Using this dataset, you can find out the total number of households within a specific income bracket along with how many households with that income bracket for each of the 4 age cohorts (Under 25 years, 25-44 years, 45-64 years and 65 years and over). For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset presents the the household distribution across 16 income brackets among four distinct age groups in Meta: Under 25 years, 25-44 years, 45-64 years, and over 65 years. The dataset highlights the variation in household income, offering valuable insights into economic trends and disparities within different age categories, aiding in data analysis and decision-making..

    Key observations

    • Upon closer examination of the distribution of households among age brackets, it reveals that there are 0 households where the householder is under 25 years old, 15(20%) households with a householder aged between 25 and 44 years, 33(44%) households with a householder aged between 45 and 64 years, and 27(36%) households where the householder is over 65 years old.
    • The age group of 25 to 44 years exhibits the highest median household income, while the largest number of households falls within the 45 to 64 years bracket. This distribution hints at economic disparities within the city of Meta, showcasing varying income levels among different age demographics.
    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

    Income brackets:

    • Less than $10,000
    • $10,000 to $14,999
    • $15,000 to $19,999
    • $20,000 to $24,999
    • $25,000 to $29,999
    • $30,000 to $34,999
    • $35,000 to $39,999
    • $40,000 to $44,999
    • $45,000 to $49,999
    • $50,000 to $59,999
    • $60,000 to $74,999
    • $75,000 to $99,999
    • $100,000 to $124,999
    • $125,000 to $149,999
    • $150,000 to $199,999
    • $200,000 or more

    Variables / Data Columns

    • Household Income: This column showcases 16 income brackets ranging from Under $10,000 to $200,000+ ( As mentioned above).
    • Under 25 years: The count of households led by a head of household under 25 years old with income within a specified income bracket.
    • 25 to 44 years: The count of households led by a head of household 25 to 44 years old with income within a specified income bracket.
    • 45 to 64 years: The count of households led by a head of household 45 to 64 years old with income within a specified income bracket.
    • 65 years and over: The count of households led by a head of household 65 years and over old with income within a specified income bracket.

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income by age. You can refer the same here

  12. Meta: average revenue per user 2011-2024

    • statista.com
    Updated Jan 31, 2025
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    Statista (2025). Meta: average revenue per user 2011-2024 [Dataset]. https://www.statista.com/statistics/234056/facebooks-average-advertising-revenue-per-user/
    Explore at:
    Dataset updated
    Jan 31, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    In 2024, Meta's average revenue per user was 49.63 U.S. dollars, up from 44.60 USD in 2023. The social network's family of apps segment revenue (which mainly consists of advertising) in 2024 was over 162 billion U.S. dollars.

  13. Global Business Metaverse Market is Growing at Compound Annual Growth Ra...

    • cognitivemarketresearch.com
    pdf,excel,csv,ppt
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    Cognitive Market Research, Global Business Metaverse Market is Growing at Compound Annual Growth Ra (teCAGR) of 52.90% from 2023 to 2030! [Dataset]. https://www.cognitivemarketresearch.com/business-metaverse-market-report
    Explore at:
    pdf,excel,csv,pptAvailable download formats
    Dataset authored and provided by
    Cognitive Market Research
    License

    https://www.cognitivemarketresearch.com/privacy-policyhttps://www.cognitivemarketresearch.com/privacy-policy

    Time period covered
    2021 - 2033
    Area covered
    Global
    Description

    According to Cognitive Market Research, The Global Business Metaverse market will grow at a compound annual growth rate (CAGR) of 52.90% from 2023 to 2030. Increasing the Use of Metaverse Platforms by People to Provide Viable Market Output

    A significant market driver for Business Metaverse has been the rapid and escalating adoption of metaverse platforms. These platforms, encompassing virtual reality, augmented reality, and online 3D spaces, are witnessing increased utilization across industries. The metaverse offers a dynamic and interactive setting, with virtual events, conferences, and product launches becoming more prevalent.

    For instance, Meta invested $150 billion to train the next generation of creators to build immersive educational content on 28th October 2021. Facebook changed its name to Meta Platforms Inc. to reflect the focus and interest on metaphors. The company has started working on ways to protect users in the metaverse. It has collaborated with Color in Tech, a UK-based organization that works on a transparent and inclusive Tech economy. This collaboration will increase competition and will support new ideas in this field.

    (Source:about.fb.com/news/2021/10/facebook-company-is-now-meta/)

    Moreover, the metaverse's potential to revolutionize e-commerce, gaming, education, and remote work drives investment and innovation. As businesses recognize the metaverse's ability to amplify brand presence and customer experiences, the market is poised for significant growth, prompting technological advancements and transformative economic opportunities.

    Market Dynamics of Business Metaverse

    Technological Fragmentation to Hinder Market Growth
    

    The constraints of technological fragmentation affected the Business Metaverse market. The diverse range of virtual environments, platforms, and protocols complicated cross-platform transactions and collaboration. Additionally, concerns surrounding data privacy and security within interconnected virtual spaces can lead to hesitancy among consumers and enterprises. Ensuring smoother cross-platform experiences and fostering trust among users and businesses can drive the market's growth.

    Impact of COVID–19 on the Business Metaverse Market

    The pandemic accelerated the development and adoption of metaverse solutions, reshaping how businesses engage with customers and operate in a digitally transformed landscape. As physical interactions became limited, businesses turned to virtual environments for networking, collaboration, and commerce. Companies adapted their strategies to encompass virtual events, remote work setups, and immersive customer experiences. However, challenges like connectivity disparities and privacy concerns arose. Introduction of Business Metaverse

    Technological advancements such as innovations in VR, AR and blockchain, increase in remote work using virtual collaboration tools, increasing use of metaverse in the gaming industry, integration of e-commerce, increased use of digital platforms into industries for regular operations, increased use of metaverse in art and recreational activities, emerging opportunities from various markets and brand promotions widen the Business Metaverse market.

    These developments empower businesses to offer better-tailored solutions and services, which, in turn, contribute to the growth of the Business Metaverse industry.

    For instance, in November 2021, Barbados, a Caribbean country, was the first to have an embassy in the metaverse. The country is establishing an embassy in the metaverse and formally declaring virtual property its absolute territory. The Ministry of Foreign Affairs and Foreign Trade of Barbados and Decentraland joined a contract to create a virtual embassy. Moreover, the government is also working to make agreements with other metaverse platforms, including SuperWorld, Somnium Space, and others.

    (Source:www.indiatimes.com/technology/news/barbados-will-become-the-first-country-with-an-embassy-in-the-metaverse-555318.html)

  14. N

    Median Household Income by Racial Categories in Meta, MO (2021, in 2022...

    • neilsberg.com
    csv, json
    Updated Jan 3, 2024
    + more versions
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    Neilsberg Research (2024). Median Household Income by Racial Categories in Meta, MO (2021, in 2022 inflation-adjusted dollars) [Dataset]. https://www.neilsberg.com/research/datasets/360cb95d-8904-11ee-9302-3860777c1fe6/
    Explore at:
    json, csvAvailable download formats
    Dataset updated
    Jan 3, 2024
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Median Household Income for Asian Population, Median Household Income for Black Population, Median Household Income for White Population, Median Household Income for Some other race Population, Median Household Income for Two or more races Population, Median Household Income for American Indian and Alaska Native Population, Median Household Income for Native Hawaiian and Other Pacific Islander Population
    Measurement technique
    The data presented in this dataset is derived from the latest U.S. Census Bureau American Community Survey (ACS) 2017-2021 5-Year Estimates. To portray the median household income within each racial category idetified by the US Census Bureau, we conducted an initial analysis and categorization of the data. Subsequently, we adjusted these figures for inflation using the Consumer Price Index retroactive series via current methods (R-CPI-U-RS). It is important to note that the median household income estimates exclusively represent the identified racial categories and do not incorporate any ethnicity classifications. Households are categorized, and median incomes are reported based on the self-identified race of the head of the household. For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset presents the median household income across different racial categories in Meta. It portrays the median household income of the head of household across racial categories (excluding ethnicity) as identified by the Census Bureau. The dataset can be utilized to gain insights into economic disparities and trends and explore the variations in median houshold income for diverse racial categories.

    Key observations

    Based on our analysis of the distribution of Meta population by race & ethnicity, the population is predominantly White. This particular racial category constitutes the majority, accounting for 88.74% of the total residents in Meta. Notably, the median household income for White households is $44,926. Interestingly, White is both the largest group and the one with the highest median household income, which stands at $44,926.

    https://i.neilsberg.com/ch/meta-mo-median-household-income-by-race.jpeg" alt="Meta median household income diversity across racial categories">

    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2017-2021 5-Year Estimates.

    Racial categories include:

    • White
    • Black or African American
    • American Indian and Alaska Native
    • Asian
    • Native Hawaiian and Other Pacific Islander
    • Some other race
    • Two or more races (multiracial)

    Variables / Data Columns

    • Race of the head of household: This column presents the self-identified race of the household head, encompassing all relevant racial categories (excluding ethnicity) applicable in Meta.
    • Median household income: Median household income, adjusting for inflation, presented in 2022-inflation-adjusted dollars

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income by race. You can refer the same here

  15. Meta Universe Blockchain Game Market Report | Global Forecast From 2025 To...

    • dataintelo.com
    csv, pdf, pptx
    Updated Oct 16, 2024
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    Dataintelo (2024). Meta Universe Blockchain Game Market Report | Global Forecast From 2025 To 2033 [Dataset]. https://dataintelo.com/report/meta-universe-blockchain-game-market
    Explore at:
    pdf, pptx, csvAvailable download formats
    Dataset updated
    Oct 16, 2024
    Dataset authored and provided by
    Dataintelo
    License

    https://dataintelo.com/privacy-and-policyhttps://dataintelo.com/privacy-and-policy

    Time period covered
    2024 - 2032
    Area covered
    Global
    Description

    Meta Universe Blockchain Game Market Outlook



    The global meta universe blockchain game market size was valued at approximately USD 2.5 billion in 2023 and is projected to reach around USD 15.1 billion by 2032, growing at a robust CAGR of 22.3% during the forecast period. This impressive growth can be attributed to the rising integration of blockchain technology in gaming, offering decentralized gaming experiences and unique asset ownership through Non-Fungible Tokens (NFTs). The increasing popularity of immersive digital experiences further boosts the adoption of blockchain-based meta-universe games.



    Several factors drive the growth of the meta universe blockchain game market. Firstly, the innovation in blockchain technology allows for the creation of secure, transparent, and decentralized gaming environments. Gamers now have the ability to own and trade in-game assets securely, which has revolutionized the gaming economy. The transparency and security offered by blockchain are significantly attractive to both gamers and developers, fostering trust and enabling new revenue streams. Furthermore, the integration of NFTs allows players to buy, sell, and trade unique digital assets, adding a new dimension to the gaming experience and creating additional monetization opportunities.



    Secondly, the increasing demand for immersive digital experiences has spurred the development and adoption of meta-universe blockchain games. These games provide a more engaging and interactive experience compared to traditional games, leveraging advanced graphics, virtual reality (VR), and augmented reality (AR) technologies. The ability to create and explore vast virtual worlds where players can socialize, trade, and compete in various activities attracts a large and diverse audience. This has led to significant investments from both gaming giants and new entrants, further driving market growth.



    Thirdly, the growing community of gamers and developers who favor decentralization is a major growth driver. These communities value the principles of transparency, ownership, and control over digital assets that blockchain technology provides. The ability to create user-generated content and participate in governance decisions within the game further enhances player engagement and loyalty. Additionally, the proliferation of blockchain development platforms and tools has lowered the entry barriers for developers, leading to an increase in the number and variety of meta-universe blockchain games available in the market.



    Regionally, North America leads the market with a significant share, driven by the early adoption of blockchain technology and a strong gaming culture. The region's well-established tech infrastructure and high disposable income levels contribute to this leadership. Asia Pacific is expected to witness the fastest growth during the forecast period, propelled by the expanding gaming industry in countries like China, Japan, and South Korea. The growing popularity of esports and mobile gaming in the region also supports market expansion. Europe holds a substantial market share, with increasing investments in blockchain technology and gaming hubs in countries like Germany, the UK, and France.



    Game Type Analysis



    Role-playing games (RPGs) play a prominent role in the meta universe blockchain game market. These games allow players to assume the roles of characters in a fictional setting, providing an immersive experience where they can interact with the game's world in a meaningful way. The integration of blockchain technology enhances these experiences by enabling players to truly own their in-game assets, such as characters, equipment, and properties. This ownership is facilitated through NFTs, adding real-world value to digital items and fostering a vibrant virtual economy. The appeal of RPGs lies in their complex storylines, character development, and social interaction capabilities, which keep players engaged for extended periods.



    Simulation games are another important segment in this market. These games mimic real-world activities, offering players an opportunity to engage in scenarios like building cities, managing businesses, or simulating life. Blockchain integration in simulation games allows for the creation of decentralized virtual worlds where players can own, trade, and develop virtual assets. The ability to simulate real-life economic activities within these games attracts players looking for a more realistic and interactive gaming experience. Moreover, the rise of metaverse platforms, where multiple simulation games coexist, contributes to the growth of this segment.

  16. Leading advertisers in the U.S. 2023, by advertising spending

    • statista.com
    • ai-chatbox.pro
    Updated Jun 23, 2025
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    Statista (2025). Leading advertisers in the U.S. 2023, by advertising spending [Dataset]. https://www.statista.com/statistics/286333/most-advertised-brands-in-the-us/
    Explore at:
    Dataset updated
    Jun 23, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    2023
    Area covered
    United States
    Description

    In 2023, Amazon topped the ranking of highest-spending advertisers in the United States again, having invested over ** billion U.S. dollars in advertising that year. That was more than the second- (Comcast Corp.) and third-placed (Procter & Gamble) companies combined. The battle for digital ad revenue share in the United States Amazon advertising in the United States is a crucial source of income and growth for the online retailer, as it battles with Google and Meta over ad revenue. Although tech giants still have the largest shares of digital ad revenue in the country, their supremacy is weakening. On the other hand, Amazon's share of total U.S. digital advertising revenues continues to increase. By 2026, it is projected to exceed ** percent. Digital advertising leads the global ad market Advertising spending worldwide continues to follow an upward trend in recent years. By the end of 2025, global ad spending will likely reach approximately *** trillion dollars, up from *** billion dollars in 2019. The most significant factor in this growth is the dominance of digital advertising. In 2024, online advertising accounted for over two-thirds of the total advertising spending in most regions worldwide – the only exception was Latin America.

  17. N

    Meta, MO Median Household Income Trends (2010-2021, in 2022...

    • neilsberg.com
    csv, json
    Updated Jan 11, 2024
    + more versions
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    Neilsberg Research (2024). Meta, MO Median Household Income Trends (2010-2021, in 2022 inflation-adjusted dollars) [Dataset]. https://www.neilsberg.com/research/datasets/9184d464-73f0-11ee-949f-3860777c1fe6/
    Explore at:
    json, csvAvailable download formats
    Dataset updated
    Jan 11, 2024
    Dataset authored and provided by
    Neilsberg Research
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Area covered
    Missouri, Meta
    Variables measured
    Median Household Income, Median Household Income Year on Year Change, Median Household Income Year on Year Percent Change
    Measurement technique
    The data presented in this dataset is derived from the U.S. Census Bureau American Community Survey (ACS) 2017-2021 5-Year Estimates. It presents the median household income from the years 2010 to 2021 following an initial analysis and categorization of the census data. Subsequently, we adjusted these figures for inflation using the Consumer Price Index retroactive series via current methods (R-CPI-U-RS). For additional information about these estimations, please contact us via email at research@neilsberg.com
    Dataset funded by
    Neilsberg Research
    Description
    About this dataset

    Context

    The dataset illustrates the median household income in Meta, spanning the years from 2010 to 2021, with all figures adjusted to 2022 inflation-adjusted dollars. Based on the latest 2017-2021 5-Year Estimates from the American Community Survey, it displays how income varied over the last decade. The dataset can be utilized to gain insights into median household income trends and explore income variations.

    Key observations:

    From 2010 to 2021, the median household income for Meta decreased by $17,037 (30.30%), as per the American Community Survey estimates. In comparison, median household income for the United States increased by $4,559 (6.51%) between 2010 and 2021.

    Analyzing the trend in median household income between the years 2010 and 2021, spanning 11 annual cycles, we observed that median household income, when adjusted for 2022 inflation using the Consumer Price Index retroactive series (R-CPI-U-RS), experienced growth year by year for 7 years and declined for 4 years.

    https://i.neilsberg.com/ch/meta-mo-median-household-income-trend.jpeg" alt="Meta, MO median household income trend (2010-2021, in 2022 inflation-adjusted dollars)">

    Content

    When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2017-2021 5-Year Estimates. All incomes have been adjusting for inflation and are presented in 2022-inflation-adjusted dollars.

    Years for which data is available:

    • 2010, 2011, 2012, 2013, 2014, 2015, 2016, 2017, 2018, 2019, 2020, 2021

    Variables / Data Columns

    • Year: This column presents the data year from 2010 to 2021
    • Median Household Income: Median household income, in 2022 inflation-adjusted dollars for the specific year
    • YOY Change($): Change in median household income between the current and the previous year, in 2022 inflation-adjusted dollars
    • YOY Change(%): Percent change in median household income between current and the previous year

    Good to know

    Margin of Error

    Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

    Custom data

    If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

    Inspiration

    Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

    Recommended for further research

    This dataset is a part of the main dataset for Meta median household income. You can refer the same here

  18. f

    Peer Support and Exclusive Breastfeeding Duration in Low and Middle-Income...

    • plos.figshare.com
    docx
    Updated May 31, 2023
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    Christopher R. Sudfeld; Wafaie W. Fawzi; Chandrakant Lahariya (2023). Peer Support and Exclusive Breastfeeding Duration in Low and Middle-Income Countries: A Systematic Review and Meta-Analysis [Dataset]. http://doi.org/10.1371/journal.pone.0045143
    Explore at:
    docxAvailable download formats
    Dataset updated
    May 31, 2023
    Dataset provided by
    PLOS ONE
    Authors
    Christopher R. Sudfeld; Wafaie W. Fawzi; Chandrakant Lahariya
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    ObjectiveTo examine the effect of peer support on duration of exclusive breastfeeding (EBF) in low and middle-income countries (LMICs). Data SourcesMedline, EMBASE, and Cochrane Central Register for Controlled Trials were searched from inception to April 2012. MethodsTwo authors independently searched, reviewed, and assessed the quality of randomized controlled trials utilizing peer support in LMICs. Meta-analysis and metaregression techniques were used to produce pooled relative risks and investigate sources of heterogeneity in the estimates. ResultsEleven randomized controlled trials conducted at 13 study sites met the inclusion criteria for systematic review. We noted significant differences in study populations, peer counselor training methods, peer visit schedule, and outcome ascertainment methods. Peer support significantly decreased the risk of discontinuing EBF as compared to control (RR: 0.71; 95% CI: 0.61–0.82; I2 = 92%). The effect of peer support was significantly reduced in settings with >10% community prevalence of formula feeding as compared to settings with

  19. f

    Data_Sheet_1_Global and regional estimates of clinical and economic burden...

    • frontiersin.figshare.com
    docx
    Updated Jun 13, 2023
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    Francis Fatoye; Tadesse Gebrye; Cormac G. Ryan; Ushotanefe Useh; Chidozie Mbada (2023). Data_Sheet_1_Global and regional estimates of clinical and economic burden of low back pain in high-income countries: a systematic review and meta-analysis.docx [Dataset]. http://doi.org/10.3389/fpubh.2023.1098100.s001
    Explore at:
    docxAvailable download formats
    Dataset updated
    Jun 13, 2023
    Dataset provided by
    Frontiers
    Authors
    Francis Fatoye; Tadesse Gebrye; Cormac G. Ryan; Ushotanefe Useh; Chidozie Mbada
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    IntroductionLow back pain (LBP) is a common health problem, and the leading cause of activity limitation and work absence among people of all ages and socioeconomic strata. This study aimed to analyse the clinical and economic burden of LBP in high income countries (HICs) via systematic review and meta-analysis.MethodsA literature search was carried out on PubMed, Medline, CINAHL, PsycINFO, AMED, and Scopus databases was from inception to March 15th, 2023. Studies that assessed the clinical and economic burden of LBP in HICs and published in English language were reviewed. The methodological quality of the included studies was assessed using the Newcastle-Ottawa quality assessment scale (NOS) for cohort studies. Two reviewers, using a predefined data extraction form, independently extracted data. Meta-analyses were conducted for clinical and economic outcomes.ResultsThe search identified 4,081 potentially relevant articles. Twenty-one studies that met the eligibility criteria were included and reviewed in this systematic review and meta-analysis. The included studies were from the regions of America (n = 5); Europe (n = 12), and the Western Pacific (n = 4). The average annual direct and indirect costs estimate per population for LBP ranged from € 2.3 billion to € 2.6 billion; and € 0.24 billion to $8.15 billion, respectively. In the random effects meta-analysis, the pooled annual rate of hospitalization for LBP was 3.2% (95% confidence interval 0.6%–5.7%). The pooled direct costs and total costs of LBP per patients were USD 9,231 (95% confidence interval −7,126.71–25,588.9) and USD 10,143.1 (95% confidence interval 6,083.59–14,202.6), respectively.DiscussionLow back pain led to high clinical and economic burden in HICs that varied significantly across the geographical contexts. The results of our analysis can be used by clinicians, and policymakers to better allocate resources for prevention and management strategies for LBP to improve health outcomes and reduce the substantial burden associated with the condition.Systematic review registrationhttps://www.crd.york.ac.uk/prospero/#recordDetails?, PROSPERO [CRD42020196335].

  20. m

    Metaverse Market - Share, Analysis, Industry Size & Statistics

    • mordorintelligence.com
    pdf,excel,csv,ppt
    Updated Jul 10, 2025
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    Mordor Intelligence (2025). Metaverse Market - Share, Analysis, Industry Size & Statistics [Dataset]. https://www.mordorintelligence.com/industry-reports/metaverse-market
    Explore at:
    pdf,excel,csv,pptAvailable download formats
    Dataset updated
    Jul 10, 2025
    Dataset authored and provided by
    Mordor Intelligence
    License

    https://www.mordorintelligence.com/privacy-policyhttps://www.mordorintelligence.com/privacy-policy

    Time period covered
    2019 - 2030
    Area covered
    Global
    Description

    The Metaverse Market Report Segmented by Component (Hardware (HMDs, Sensors), Software Platform and More), Platform Type (Centralized Closed Platforms, Open Decentralized Platforms (Web3) and More), Revenue Model (Direct Consumer Spend, Advertising and More), End-User Industry (Gaming and Esports, Media and Live Entertainment, and More) and Geography. The Market Forecasts are Provided in Terms of Value (USD).

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Statista (2025). Meta: annual revenue 2009-2024, by segment [Dataset]. https://www.statista.com/statistics/267031/facebooks-annual-revenue-by-segment/
Organization logo

Meta: annual revenue 2009-2024, by segment

Explore at:
16 scholarly articles cite this dataset (View in Google Scholar)
Dataset updated
Jan 31, 2025
Dataset authored and provided by
Statistahttp://statista.com/
Area covered
Worldwide
Description

Meta Platforms continues to dominate the digital landscape, with its Family of Apps segment generating a remarkable 162.4 billion U.S. dollars in revenue for 2024. This figure underscores the company's ability to monetize its vast user base across platforms like Facebook, Instagram, Messenger, and WhatsApp, despite facing challenges in recent years. Advertising fuels growth amid market fluctuations Despite experiencing its first-ever year-on-year decline in 2022, Meta rebounded strongly in 2024, with total annual revenue reaching 164.5 billion U.S. dollars. This resilience showcases Meta's adaptability in the face of market changes and its continued appeal to advertisers seeking to reach a global audience. Expanding reach and engagement Facebook was the first social network to surpass one billion registered accounts and currently sits at more than three billion monthly active users. Additionally, 2024 saw an astounding 138.9 million Reels played on Facebook and Instagram every 60 seconds.

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