Facebook
TwitterAccording to a May 2024 survey, WhatsApp was the most popular social media platform in Mexico. At that time, ** percent of those interviewed said they had an active account on the messaging app. Also owned by Meta Platforms Inc., Facebook and Instagram ranked second and third, being used by ** and ** percent of respondents, respectively.
Social media penetration and demographics Close to ** percent of the Mexican population was expected to be on Facebook by the end of 2023 (slightly below the estimated ***** percent for the United States during the same period). Its popularity in the North American country relies heavily on young internet users: when it comes to the distribution of Mexican Facebook users by age group, more than ** percent were between 18 and 34 years old. All news just a click away According to a February 2022 survey, half of internet users in Mexico used Facebook for news consumption, while YouTube is used by ** percent of the country's online audiences for the same function. This preference was also observed across all age groups: more than a third of the country's news consumers across all demographics turned to the Meta-owned social network to find, read, watch, share, or comment on the news.
Facebook
TwitterAs of the third quarter of 2024, WhatsApp and Facebook were the most used social media platforms in Mexico, reaching **** percent and **** percent of the country's online audiences. Instagram and TikTok followed, being used by **** percent and **** percent of Mexican internet users each. Messenger was accessed by around ****, while X, Telegram, and Pinterest accounted for smaller shares.
Facebook
Twitter"Sent private messages" and "Liked posts by other users or followed people" are the top two answers among Mexican consumers in our survey on the subject of "Most common social media activities".The survey was conducted online among ****** respondents in Mexico, in 2025.
Facebook
TwitterAs of early 2025, advertising on Facebook had the highest reach in Mexico among the presented social media platforms, at nearly *** percent. TikTok and YouTube followed, with about ** and ** percent, respectively.
Facebook
Twitterhttps://www.kenresearch.com/terms-and-conditionshttps://www.kenresearch.com/terms-and-conditions
Mexico Digital Advertising and Social Media Market valued at USD 10 Bn, driven by internet penetration and mobile usage, with strong growth in social media and e-commerce sectors.
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TwitterAttribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
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Mexico Internet Usage: Social Media Market Share: Tablet: Hi5 data was reported at 0.000 % in 04 Apr 2025. This stayed constant from the previous number of 0.000 % for 03 Apr 2025. Mexico Internet Usage: Social Media Market Share: Tablet: Hi5 data is updated daily, averaging 0.000 % from Mar 2024 (Median) to 04 Apr 2025, with 39 observations. The data reached an all-time high of 0.150 % in 31 Mar 2025 and a record low of 0.000 % in 04 Apr 2025. Mexico Internet Usage: Social Media Market Share: Tablet: Hi5 data remains active status in CEIC and is reported by Statcounter Global Stats. The data is categorized under Global Database’s Mexico – Table MX.SC.IU: Internet Usage: Social Media Market Share.
Facebook
TwitterThe number of social media users in Mexico was forecast to continuously increase between 2024 and 2029 by in total **** million users (+***** percent). After the ninth consecutive increasing year, the social media user base is estimated to reach ****** million users and therefore a new peak in 2029. Notably, the number of social media users of was continuously increasing over the past years.The shown figures regarding social media users have been derived from survey data that has been processed to estimate missing demographics.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to *** countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of social media users in countries like Canada and United States.
Facebook
TwitterAccording to the results of the surveys conducted from March to August 2019, nearly ** percent of Mexican fixed internet users between 18 and 24 year old stated to use Facebook. Furthermore, ** percent of respondents between 25 and 34 years old said they used WhatsApp. The same popularity applied for mobile social networks, in which Facebook appeared as the most used social media among users of all ages.
Facebook
TwitterAttribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
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Mexico Internet Usage: Social Media Market Share: Tablet: news.ycombinator.com data was reported at 0.000 % in 20 Apr 2025. This stayed constant from the previous number of 0.000 % for 19 Apr 2025. Mexico Internet Usage: Social Media Market Share: Tablet: news.ycombinator.com data is updated daily, averaging 0.000 % from May 2024 (Median) to 20 Apr 2025, with 55 observations. The data reached an all-time high of 0.170 % in 16 Apr 2025 and a record low of 0.000 % in 20 Apr 2025. Mexico Internet Usage: Social Media Market Share: Tablet: news.ycombinator.com data remains active status in CEIC and is reported by Statcounter Global Stats. The data is categorized under Global Database’s Mexico – Table MX.SC.IU: Internet Usage: Social Media Market Share.
Facebook
TwitterOver the last two observations, the reach by social network in Mexico is forecast to significantly increase in almost all segments. Particularly striking is the exceptionally strong increase of the segment TikTok towards the end of the forecast period, as it is predicted to reach **** million users by 2029. In contrast, the reach of Tumblr, WeChat, and Snapchat, are expected to see a decrease in users throughout the analyzed period.Find further statistics on other topics such as a comparison of the social network reach in Spain and a comparison of the ad spending in the world.The Statista Market Insights cover a broad range of additional markets.
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TwitterApache License, v2.0https://www.apache.org/licenses/LICENSE-2.0
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Techsalerator’s Location Sentiment Data for Mauritania
Techsalerator’s Location Sentiment Data for Mauritania offers a detailed and structured dataset that provides valuable insights into public sentiment across different regions. This data is essential for businesses, researchers, and policymakers looking to understand community perceptions, social trends, and regional sentiment variations.
For access to the full dataset, contact us at info@techsalerator.com or visit Techsalerator Contact Us.
Techsalerator’s Location Sentiment Data for Mauritania enables in-depth analysis of public opinion and sentiment across urban, rural, and economic zones. The dataset supports industries such as market research, social sciences, government policy-making, and AI-driven sentiment analysis.
To obtain Techsalerator’s Location Sentiment Data for Mauritania, contact info@techsalerator.com with your specific requirements. Techsalerator provides customized datasets based on requested fields, with delivery available within 24 hours. Ongoing access options can also be discussed.
For in-depth insights into public opinion and sentiment patterns across Mauritania, Techsalerator’s dataset is an invaluable resource for businesses, researchers, policymakers, and AI developers.
Facebook
TwitterDuring the 2020 study, ** percent of Mexican internet users surveyed stated to prefer seeing fun content such as jokes, pranks, and memes on social networks, while ** percent said they liked to see music-related posts. In addition, memes were also the most commonly shared type of content on Mexicans' social networks.
Facebook
TwitterApache License, v2.0https://www.apache.org/licenses/LICENSE-2.0
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Techsalerator's News Events Data for Mexico: A Comprehensive Overview
Techsalerator's News Events Data for Mexico provides a valuable resource for businesses, researchers, and media organizations. This dataset consolidates significant news events across Mexico, gathering information from a diverse range of media sources, including news outlets, online publications, and social media platforms. It offers insightful data for tracking trends, analyzing public sentiment, and monitoring industry-specific developments.
Key Data Fields - Event Date: Records the exact date of the news event, essential for trend analysis and timely business responses. - Event Title: A concise headline that summarizes the event, allowing users to quickly assess the relevance and content of news. - Source: Identifies the news outlet or platform reporting the event, helping users evaluate the credibility and reach of the information. - Location: Provides geographic details on where the event occurred within Mexico, useful for regional analysis and localized marketing. - Event Description: A detailed summary of the event, including key developments, participants, and potential impacts. This field supports a comprehensive understanding of the event’s context and significance.
Top 5 News Categories in Mexico - Politics: Coverage of government decisions, political movements, elections, and policy changes affecting the national landscape. - Economy: News on Mexico’s economic indicators, inflation rates, international trade, and corporate activities that influence the business and finance sectors. - Social Issues: Events related to protests, public health, education, and other societal concerns driving public discourse. - Sports: Highlights of popular sports events, including football and boxing, which often receive substantial attention and engagement. - Technology and Innovation: Reports on technological developments, startups, and innovations within Mexico’s expanding tech ecosystem, showcasing emerging companies and advancements.
Top 5 News Sources in Mexico - El Universal: A major national newspaper known for comprehensive coverage of politics, economy, and social issues. - Milenio: A prominent news outlet providing timely updates on breaking news, politics, and current affairs. - Excélsior: A widely-read newspaper offering insights into local politics, economic developments, and societal trends. - Reforma: A significant news source covering a broad range of topics, including politics, economy, and social issues. - Animal Político: An influential online news platform known for in-depth reporting on political and social issues.
Accessing Techsalerator’s News Events Data for Mexico To access Techsalerator’s News Events Data for Mexico, please contact info@techsalerator.com with your specific requirements. We will provide a customized quote based on the data fields and records you need, with delivery available within 24 hours. Ongoing access options can also be discussed.
Included Data Fields - Event Date - Event Title - Source - Location - Event Description - Event Category (Politics, Economy, Sports, etc.) - Participants (if applicable) - Event Impact (Social, Economic, etc.)
Techsalerator’s dataset is an essential tool for tracking significant events in Mexico, supporting informed decision-making for business strategies, market analysis, and academic research, and offering a clear view of the country’s news landscape.
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TwitterCC0 1.0 Universal Public Domain Dedicationhttps://creativecommons.org/publicdomain/zero/1.0/
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Social media's capacity to quickly and inexpensively reach large audiences almost simultaneously has the potential to promote electoral accountability. Beyond increasing direct exposure to information, high saturation campaigns---which target substantial fractions of an electorate---may induce or amplify information diffusion, persuasion, or coordination between voters. Randomizing saturation across municipalities, we evaluate the electoral impact of non-partisan Facebook ads informing millions of Mexican citizens of municipal expenditure irregularities in 2018. The vote shares of incumbent parties that engaged in zero/negligible irregularities increased by 6-7 percentage points in directly-targeted electoral precincts. This direct effect, but also the indirect effect in untargeted precincts within treated municipalities, were significantly greater where ads targeted 80%---rather than 20%---of the municipal electorate. The amplifying effects of high saturation campaigns are driven by citizens within more socially-connected municipalities, rather than responses by politicians or media outlets. These findings demonstrate how mass media can ignite social interactions to promote political accountability.
Facebook
Twitterhttps://market.us/privacy-policy/https://market.us/privacy-policy/
Mexico, Spain, and South America Content Marketing Market By Content Type (Blogging, Social Media, Videos)...
Facebook
TwitterAs of April 2022, approximately nine out of ten Mexicans who participated in a survey said they accessed social media on a daily basis. In 2022, Mexico was estimated to have close to ** million internet users, while more than ** percent of them accessed the service via their smartphones.
Facebook
TwitterCC0 1.0 Universal Public Domain Dedicationhttps://creativecommons.org/publicdomain/zero/1.0/
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This report investigates media ownership and concentration in Mexico, one of the largest media markets in Latin America, from 2019 to 2022. It is part of the Global Media & Internet Concentration Project (GMIC) and focuses on three broad sectors: telecommunications and internet access, online and traditional media services, and core internet sectors. Using the Hirschman Herfindahl Index (HHI) to measure concentration, the report finds that most sectors, particularly Pay TV and Free-to-Air TV, exhibit high levels of concentration. However, some sectors, like radio and fixed telephony, show more moderate concentration levels as reported by the Federal Telecommunications Institute (IFT). The goal is to assess whether Mexico's media landscape is becoming more or less concentrated over time.
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TwitterAttribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
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BackgroundThe use of e-cigarettes is proliferating globally, especially among youth and even children. Marketing is a known risk factor for e-cigarette initiation, yet little is known of e-cigarette marketing on social media in low- and middle-income countries. This study compares e-cigarette social media marketing in India, Indonesia, and Mexico, three such countries with different regulatory environments.MethodsInstances of e-cigarette marketing on social media platforms were identified via the Tobacco Enforcement and Reporting Movement (TERM), a digital tobacco marketing monitoring system. Through systematic keyword-based searches, all tobacco marketing posts observed between 15 December 2021 and 16 March 2022 were included in the analysis. The final sample included 1,437 e-cigarette-related posts on Instagram, Facebook, Twitter, YouTube, and TikTok, which were systematically content analyzed by independent coders after inter-reliability (Cohen's Kappa K > 0.79) was established using a theory-derived codebook. The final data is represented in percentages and frequencies for ease of presentation.ResultsWe observed e-cigarette marketing online in all countries studied, yet there was variation in the volume of marketing and types of accounts identified. In India, where e-cigarettes were comprehensively banned, we identified 90 (6%) posts; in Mexico, where e-cigarettes were partially restricted, 318 (22%) posts were observed; and in Indonesia, where there were no restrictions, 1,029 (72%) posts were observed. In both India and Mexico, marketing originated from retailer accounts (100%), whereas in Indonesia, it was primarily product brand accounts (86%). Across countries, e-cigarettes were mostly marketed directly to sell products (India: 99%, Indonesia: 69% and Mexico: 93%), though the sales channels varied. Product features, including e-liquid flavors, device colors and technical specifications, was the most prominent message framing (India: 86%; Mexico: 73%; Indonesia: 58%). Harm reduction messaging was most popular in Mexico (8%) and was not common in Indonesia (0.3%) or India (0%).ConclusionOur study provides important insights for tobacco control stakeholders on the evolving nature of e-cigarette marketing in low- and middle-income countries. It underscores the presence of e-cigarette marketing, including in countries where comprehensive regulations exist, and suggests the importance of continuous monitoring to keep up with industry practices and strengthen tobacco control stakeholder efforts to counter them.
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Twitterhttps://www.ibisworld.com/about/termsofuse/https://www.ibisworld.com/about/termsofuse/
The Advertising, Public Relations and Related Services industry in Mexico is engaged in the creation of advertising campaigns, the design and implementation of public relations campaigns, buying time or advertising space in the media, media representation, direct mail advertising campaign services, distribution of advertising and other advertising services. The industry offers these services to a variety of businesses, such as telecommunications companies, financial services, healthcare and travel agencies. Over the five years to 2019, the Mexican economy has grown significantly. Gross domestic product (GDP) has increased an annualized 2.5% during the current period, benefiting consumers and businesses. For instance, the average annual wage has increased an annualized 4.1%, bolstering consumer spending. However, during the five-year period to 2019, demand for nearly all of the industry's services has declined, with the exception of traditional advertising services and outdoor advertising services. This is primarily a result of shifting business needs which have negatively affected the industry. As a result, over the five years to 2019, industry revenue is expected to decrease at an annualized rate of 6.5% to MXN $28.7 billion. However, industry revenue is expected to rebound in 2019, rising at an anticipated 2.0%, as Mexico's GDP increases and aggregate private investment increase significantly.
Facebook
TwitterNon-traditional data signals from social media and employment platforms for MXF stock analysis
Facebook
TwitterAccording to a May 2024 survey, WhatsApp was the most popular social media platform in Mexico. At that time, ** percent of those interviewed said they had an active account on the messaging app. Also owned by Meta Platforms Inc., Facebook and Instagram ranked second and third, being used by ** and ** percent of respondents, respectively.
Social media penetration and demographics Close to ** percent of the Mexican population was expected to be on Facebook by the end of 2023 (slightly below the estimated ***** percent for the United States during the same period). Its popularity in the North American country relies heavily on young internet users: when it comes to the distribution of Mexican Facebook users by age group, more than ** percent were between 18 and 34 years old. All news just a click away According to a February 2022 survey, half of internet users in Mexico used Facebook for news consumption, while YouTube is used by ** percent of the country's online audiences for the same function. This preference was also observed across all age groups: more than a third of the country's news consumers across all demographics turned to the Meta-owned social network to find, read, watch, share, or comment on the news.