The Middle Eastern hair colorants market, valued at approximately $XX million in 2025, is projected to experience robust growth, exhibiting a Compound Annual Growth Rate (CAGR) of 5.20% from 2025 to 2033. This expansion is fueled by several key drivers. Firstly, a rising young population within the region increasingly embraces fashion trends, leading to higher demand for diverse hair color products. Secondly, increased disposable incomes and a growing middle class are creating greater spending power, allowing consumers to invest in premium hair colorants and salon services. Furthermore, the expanding e-commerce sector provides convenient access to a wider range of products, contributing to market growth. The market is segmented by product type (bleaches, highlighters, permanent, semi-permanent, and others), distribution channel (supermarkets/hypermarkets, convenience stores, specialist retailers, online stores, and others), and geography (Saudi Arabia, South Africa, the United Arab Emirates, Qatar, and the rest of Middle East and Africa). Leading players such as Henkel, L'Oréal, and Kao Corporation are actively competing in this market, with their strategic product launches and marketing campaigns influencing market trends. Despite the positive outlook, the market faces certain restraints. Fluctuations in raw material prices can impact product costs and profitability. Additionally, consumer awareness regarding the potential harmful effects of certain chemical components in hair colorants may necessitate the development and marketing of safer, natural alternatives. The increasing preference for at-home hair coloring services due to cost-effectiveness and convenience could challenge the salon-based segment. However, this trend is balanced by the growing demand for professional salon treatments, driving opportunities within the premium hair color segment. The diverse cultural preferences and specific hair textures within the Middle East and Africa necessitate customized products, leading to innovation and diversification within the market. Therefore, companies focusing on developing products catered to the unique needs of the regional population and promoting safe and effective use will likely gain a significant competitive advantage. Notable trends are: Increasing Demand for Permanent Colorants.

Snapshot img

Hair Color Market Size 2025-2029

The hair color market size is forecast to increase by USD 11.44 billion, at a CAGR of 6.3% between 2024 and 2029. The market is characterized by continuous innovation in product formulation and formats, driven by consumer demand for diverse and vibrant looks.

Major Market Trends & Insights

Europe dominated the market and accounted for a 29% share in 2023.
The market is expected to grow significantly in North America region as well over the forecast period.
Based on the Product, the permanent segment led the market and was valued at USD 17.73 billion of the global revenue in 2023.
Based on the End-user, the women segment accounted for the largest market revenue share in 2023.

Market Size & Forecast

Market Opportunities: USD 31.84 billion
Future Opportunities: USD 11.44 billion
CAGR (2024-2029): 6.3%
Europe: Largest market in 2023

The market continues to evolve, driven by consumer preferences and technological advancements. The demand for gray coverage and ammonia-free hair color options reflects shifting consumer behavior, as individuals seek safer and more natural alternatives. Safety guidelines, such as patch tests and UV protection, remain crucial considerations in the industry. Hair analysis and color matching are essential components of the hair coloring process, with hair follicle analysis providing valuable insights into individual hair characteristics. Customer loyalty is fostered through pricing strategies and innovative hair color kits, salon services, and temporary hair color applicators. Anti-fade shampoos and conditioners, as well as hair porosity testing, help ensure color retention and prevent color fade.

What will be the Size of the Hair Color Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
Request Free Sample

Allergic reactions and sensitivities necessitate ongoing research and development of herbal hair dyes and color-depositing conditioners. Hair growth cycle, scalp treatments, and hair texture also influence the market, with hair damage repair and root touch-up solutions addressing various hair concerns. Hair coloring tools, such as brushes and bowls, continue to evolve, while hair highlighting, gloss, and lightening remain popular coloring techniques. Marketing and advertising, ingredient sourcing, and sustainable practices are essential aspects of the industry, with professional products and color consultations ensuring optimal results. Product innovation, color correction, and hair masks cater to diverse consumer needs, while hair stylists and color charts provide expert guidance. The semi-permanent segment is the second largest segment of the product and was valued at USD 5.29 billion in 2023.

The market's continuous dynamism is reflected in the ongoing development of hair color removers, color-safe products, and brand awareness initiatives. Recycling programs and sustainable practices further underscore the industry's commitment to environmental responsibility.

Unconventional hair colors, such as pastels and neons, are gaining popularity among consumers, particularly in developed regions. These advancements have led to the development of innovative salon tools and hair care products that ensure hygiene and minimize the use of toxic chemicals, such as ammonia, in hair colorants. However, the market faces challenges in expanding its consumer base in developing countries due to the limited pool of consumers willing to invest in novelty and premium hair color products. This trend is influenced by cultural preferences and economic factors. Companies seeking to capitalize on market opportunities should focus on developing innovative, high-quality products that cater to the evolving preferences of consumers in both developed and developing markets.

Effective marketing strategies, including collaborations with influencers and trendsetters, can help expand reach and attract a broader consumer base. Navigating the challenges of market saturation and price competition will require companies to differentiate their offerings through unique product features, sustainable sourcing, and personalized consumer experiences.

How is this Hair Color Industry segmented?

The hair color industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Product

  Permanent
  Semi-permanent
  Temporary
  Highlights and bleach


End-user

  Women
  Unisex
  Men


Formulation

  Conventional (Ammonia-Based, Peroxide-Based)
  Natural & Organic (Ammonia-Free, Herbal, Plant-Based)


Distribution Channel

  Offline (Supermarkets & Hypermarkets, Specialty Stores, Pharmacies, Department Stores, Salons & Spas)
  Onlin

The Middle East Africa Color Masterbatch Market is segmented into different types of color masterbatches, such as black masterbatches, standard color masterbatches, white masterbatches, additive masterbatches, and filler masterbatches. Black masterbatches are the most popular type of color masterbatches, followed by standard color masterbatches. The market is also segmented into different carrier resins, such as polyethylene (PE), polypropylene (PP), and polystyrene (PS). PE is the most popular carrier resin, followed by PP. Recent developments include: March 2022: With market growth and a share of more than 35% for the Color Masterbatch Market, the middle east region had been in the lead. UAE kept up with the times and is still going strong. Population growth is accelerating industrial and construction growth, as are a few other factors that have increased market product growth., January 2022: As one of the world's top crude oil producers, Saudi Arabia has benefited from the availability of raw materials by increasing production and improving product quality. Saudi Arabia produces 67 percent of the world's plastic resins and is the world's largest consumer of polymers, consuming about 61 percent of the 5 million tons of the region's total consumption, according to the Gulf Cooperation Council (GCC) and Gulf Petrochemicals and Chemicals Association.. Notable trends are: Accelerated demand for plastic by the different end-user industries is driving the market growth.

Professional Hair Colors Market Outlook

The global market size for professional hair colors was valued at approximately USD 15.4 billion in 2023 and is projected to reach around USD 24.5 billion by 2032, with a compound annual growth rate (CAGR) of 5.2%. A significant growth factor driving this market is the increasing consumer preference for personal grooming and aesthetic enhancement. People are becoming more interested in experimenting with their looks, leading to a surge in demand for professional hair color products.

Several growth factors are influencing the expansion of the professional hair colors market. The rise of social media and the proliferation of beauty influencers have heightened awareness and interest in hair coloring trends. Platforms like Instagram and YouTube have become significant marketing channels where brands can showcase their products directly to millions of potential customers. As a result, consumers are more informed about different hair color options and techniques, fueling market growth. Moreover, the advancement in hair color formulations that minimize damage and enhance hair health has also contributed to increased adoption, especially among younger demographics who are more conscious about hair health.

Another critical growth factor is the increasing disposable income and urbanization, particularly in developing regions. As more individuals move to urban areas and gain financial stability, their spending on personal grooming and beauty products, including professional hair colors, rises. The expansion of salons and beauty parlors in these regions also plays a crucial role by making professional hair coloring services more accessible to a broader audience. Additionally, the aging population in many parts of the world is opting for hair coloring to cover grays, further driving market demand.

Technological advancements in the formulation of hair colors have also been a significant growth driver. Modern hair color products now come with added benefits such as conditioning agents, UV protection, and ammonia-free formulations that reduce hair damage. Brands are investing heavily in research and development to create products that are not only effective in providing color but also enhance the overall health of hair. This focus on innovation is attracting a more extensive consumer base, including those who were previously hesitant to use hair color due to concerns about hair damage.

Regionally, the market shows varying trends. North America and Europe are mature markets with high penetration of professional hair color products, driven by strong consumer awareness and a well-established salon culture. In contrast, the Asia Pacific region is witnessing rapid growth due to increasing urbanization, rising disposable incomes, and changing beauty perceptions. Countries like China and India are emerging as significant markets due to their large population base and growing middle class. Latin America and the Middle East & Africa are also showing promising growth potential, albeit from a smaller base, driven by similar factors of urbanization and rising beauty consciousness.

Product Type Analysis

The product type segment in the professional hair colors market is broadly categorized into Permanent, Semi-Permanent, Temporary, Highlights, and Others. Each category has its unique characteristics and appeal to different consumer needs and preferences. Permanent hair colors, for instance, dominate the market due to their long-lasting nature. These products use ammonia and other chemicals to open the hair cuticle and deposit color deep within the hair shaft. Despite concerns about potential hair damage, the demand for permanent hair colors remains strong because they offer durability and are effective in covering grays.

Semi-permanent hair colors, on the other hand, are designed to fade after a certain number of washes, making them a popular choice for individuals who prefer less commitment. These products generally do not contain ammonia and are less damaging to hair, which appeals to health-conscious consumers. The semi-permanent category is gaining traction among younger consumers who enjoy experimenting with different colors without long-term consequences. Brands are increasingly focusing on developing vibrant and unique shades in this category to cater to the adventurous spirit of the younger demographic.

Temporary hair colors are another significant segment, often used for special occasions or events. These products wash out after one or two shampoos, making them ideal for consumers who want to try bol

According to the 2021 Census, 81.7% of the population of England and Wales was white, 9.3% Asian, 4.0% black, 2.9% mixed and 2.1% from other ethnic groups.

The United Arab Emirates Hair Colour market was valued at USD 231.34 Million in 2024 and is expected to grow to USD 431.45 Million by 2030 with a CAGR of 8.34% during the forecast period.

According to Cognitive Market Research, the Global Colored Contact Lenses market size is USD 5515.2 million in 2024. It will expand at a compound annual growth rate (CAGR) of 10.60% from 2024 to 2031.

North America held the major market share for more than 40% of the global revenue with a market size of USD 2206.08 million in 2024 and will grow at a compound annual growth rate (CAGR) of 8.8% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 1654.56 million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 1268.50 million in 2024 and will grow at a compound annual growth rate (CAGR) of 12.6% from 2024 to 2031.
Latin America had a market share for more than 5% of the global revenue with a market size of USD 275.76 million in 2024 and will grow at a compound annual growth rate (CAGR) of 10.00% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 110.30 million in 2024 and will grow at a compound annual growth rate (CAGR) of 10.3% from 2024 to 2031.
The Load-based ASRS held the highest Colored Contact Lenses market revenue share in 2024.

Market Dynamics of Colored Contact Lenses Market

Key Drivers for Colored Contact Lenses Market

Increasing Adoption of Cosmetic Lenses to Boost Market Growth 

The increasing adoption of cosmetic contact lenses is significantly boosting market growth, driven by a surge in fashion consciousness and aesthetic awareness, especially among younger generations. Platforms like Instagram, TikTok, and YouTube have become central hubs for beauty and fashion trends, with influencers and celebrities frequently showcasing cosmetic contact lenses as sought-after accessories for enhancing eye color and overall appearance. Consumers view these lenses as a medium for personal expression, offering a variety of colors and styles to experiment with looks, temporarily alter eye color, and coordinate with outfits or special occasions.
For instance, in April 2022, Johnson & Johnson Vision launched its latest range of colored contact lenses, BUBBLE POP, designed to meet the growing trend of makeovers among the youth population in India.
(Source:https://archive.adgully.com/johnson-johnson-vision-india-launches-bubble-pop-colored-contact-lenses-inbox-116598.html)

Increase in Ophthalmic Disorders to Propel Market Growth 

The rising prevalence of ophthalmic disorders is a significant driver propelling the growth of the global eye care market. Conditions such as cataracts, glaucoma, diabetic retinopathy, and age-related macular degeneration are increasingly common, particularly among the aging population. This surge in eye-related conditions has led to a heightened demand for ophthalmic products and services, including corrective lenses, surgical procedures, and therapeutic treatments. For instance, in March 2023, the World Health Organization reported that approximately 2.2 billion people globally suffer from vision impairment, highlighting the urgent need for enhanced eye care solutions.
(Sources:https://www.who.int/publications/m/item/increasing-eye-care-interventions-to-address-vision-impairment)

Key Restraint for the Colored Contact Lenses Market

Inappropriate use of Colored Lens can Hamper Market Growth 

The inappropriate use of colored contact lenses can hamper market growth due to increasing health concerns and regulatory scrutiny. Many users purchase these lenses without prescriptions or professional guidance, leading to risks such as eye infections, corneal damage, and vision impairment. This misuse has prompted stricter regulations and awareness campaigns, particularly in developed markets, which may limit the widespread adoption of cosmetic lenses. Furthermore, counterfeit or low-quality products sold online or in unregulated markets contribute to negative consumer experiences, potentially damaging brand reputation and trust. For instance, in September 2024, the CDC issued a warning about the dangers of purchasing decorative contact lenses without a prescription, highlighting the risks of eye infections and other complications. (Source:https://www.cdc.gov/contact-lenses/about/about-decorative-contact-lenses.html?)

Eye Health Concerns Cos...