From 2016 to 2020, the share of younger millennials (25 to 34 years old) who live with their parents increased, with men much more likely to stay in their parents' home for longer. In 2023, however, fewer millennials were reported to live at home in comparison to previous years, with 11.4 percent of millennial women and 18.8 percent of millennial men living in their parents' home.

Gen Z and millennial men in the United States are more likely to live with their parents than women in the same age group. In 2023, approximately 11 percent of women aged 25 to 34 lived in their parents' home, compared to almost 19 percent of men. When looking at the age group of 18 to 24, the difference was less drastic.

Total number of young adults aged 15 to 34 years and total number of young adults aged 20 to 34 years in the UK living with their parents.

This statistic shows the share of 25 to 35 year olds living with parents in the United States between 1964 and 2016, by generation. In 2016, ** percent of Millennials between 25 and 35 years old were living with their parents, whereas only ***** percent of the Silent Generation lived with their parents at the same age in 1964.

This statistic presents the distribution of Millennials in the United States whose monthly expenses were paid for by their parents in 2014, sorted by item paid. During the survey, 12 percent of the polled U.S. Millennials stated that their parents paid their cell phone bills.

Around 22% of American adults are still on their parents’ phone plan. Read on to learn how each generation handles family plans and how to get your own plan if you’re ready for financial independence.

This map layer shows the prevalent generations that make up the population of the United States using multiple scales. As of 2018, the most predominant generations in the U.S. are Baby Boomers (born 1946-1964), Millennials (born 1981-1998), and Generation Z (born 1999-2016). Currently, Millennials are the most predominant population in the U.S.A generation represents a group of people who are born around the same time and experience world events and trends during the same stage of life through similar mediums (for example, online, television, print, or radio). Because of this, people born in the same generation are expected to have been exposed to similar values and developmental experiences, which may cause them to exhibit similar traits or behaviors over their lifetimes. Generations provide scientists and government officials the opportunity to measure public attitudes on important issues by people’s current position in life and document those differences across demographic groups and geographic regions. Generational cohorts also give researchers the ability to understand how different developmental experiences, such as technological, political, economic, and social changes, influence people’s opinions and personalities. Studying people in generational groups is significant because an individual’s age is a conventional predictor for understanding cultural and political gaps within the U.S. population.Though there is no exact equation to determine generational cutoff points, it is understood that we designate generational spans based on a 15- to 20-year gap. The only generational period officially designated by the U.S. Census Bureau is based on the surge of births after World War II in 1946 and a significant decline in birth rates after 1964 (Baby Boomers). From that point, generational gaps have been determined by significant political, economic, and social changes that define one’s formative years (for example, Generation Z is considered to be marked by children who were directly affected by the al Qaeda attacks of September 11, 2001).In this map layer, we visualize six active generations in the U.S., each marked by significant changes in American history:The Greatest Generation (born 1901-1924): Tom Brokaw’s 1998 book, The Greatest Generation, coined the term ‘the Greatest Generation” to describe Americans who lived through the Great Depression and later fought in WWII. This generation had significant job and education opportunities as the war ended and the postwar economic booms impacted America.The Silent Generation (born 1925-1945): The title “Silent Generation” originated from a 1951 essay published in Time magazine that proposed the idea that people born during this period were more cautious than their parents. Conflict from the Cold War and the potential for nuclear war led to widespread levels of discomfort and uncertainty throughout the generation.Baby Boomers (born 1946-1964): Baby Boomers were named after a significant increase in births after World War II. During this 20-year span, life was dramatically different for those born at the beginning of the generation than those born at the tail end of the generation. The first 10 years of Baby Boomers (Baby Boomers I) grew up in an era defined by the civil rights movement and the Vietnam War, in which a lot of this generation either fought in or protested against the war. Baby Boomers I tended to have great economic opportunities and were optimistic about the future of America. In contrast, the last 10 years of Baby Boomers (Baby Boomers II) had fewer job opportunities and available housing than their Boomer I counterparts. The effects of the Vietnam War and the Watergate scandal led a lot of second-wave boomers to lose trust in the American government. Generation X (born 1965-1980): The label “Generation X” comes from Douglas Coupland’s 1991 book, Generation X: Tales for An Accelerated Culture. This generation was notoriously exposed to more hands-off parenting, out-of-home childcare, and higher rates of divorce than other generations. As a result, many Gen X parents today are concerned about avoiding broken homes with their own kids.Millennials (born 1981-1998): During the adolescence of Millennials, America underwent a technological revolution with the emergence of the internet. Because of this, Millennials are generally characterized by older generations to be technologically savvy.Generation Z (born 1999-2016): Generation Z or “Zoomers” represent a generation raised on the internet and social media. Gen Z makes up the most ethnically diverse and largest generation in American history. Like Millennials, Gen Z is recognized by older generations to be very familiar with and/or addicted to technology.Questions to ask when you look at this mapDo you notice any trends with the predominant generations located in big cities? Suburbs? Rural areas?Where do you see big clusters of the same generation living in the same area?Which areas do you see the most diversity in generations?Look on the map for where you, your parents, aunts, uncles, and grandparents live. Do they live in areas where their generation is the most predominant?

In 2023, around ** percent of men and ** percent of women between the age of 25 and 34 in the United States lived with a spouse, whereas ** and ** percent respectively lived with a parent.

Context

It is a well known fact that Millenials LOVE Avocado Toast. It's also a well known fact that all Millenials live in their parents basements.

Clearly, they aren't buying home because they are buying too much Avocado Toast!

But maybe there's hope... if a Millenial could find a city with cheap avocados, they could live out the Millenial American Dream.

Content

This data was downloaded from the Hass Avocado Board website in May of 2018 & compiled into a single CSV. Here's how the Hass Avocado Board describes the data on their website:

The table below represents weekly 2018 retail scan data for National retail volume (units) and price. Retail scan data comes directly from retailers’ cash registers based on actual retail sales of Hass avocados. Starting in 2013, the table below reflects an expanded, multi-outlet retail data set. Multi-outlet reporting includes an aggregation of the following channels: grocery, mass, club, drug, dollar and military. The Average Price (of avocados) in the table reflects a per unit (per avocado) cost, even when multiple units (avocados) are sold in bags. The Product Lookup codes (PLU’s) in the table are only for Hass avocados. Other varieties of avocados (e.g. greenskins) are not included in this table.

Some relevant columns in the dataset:

• Date - The date of the observation
• AveragePrice - the average price of a single avocado
• type - conventional or organic
• year - the year
• Region - the city or region of the observation
• Total Volume - Total number of avocados sold
• 4046 - Total number of avocados with PLU 4046 sold
• 4225 - Total number of avocados with PLU 4225 sold
• 4770 - Total number of avocados with PLU 4770 sold

Acknowledgements

Many thanks to the Hass Avocado Board for sharing this data!!

http://www.hassavocadoboard.com/retail/volume-and-price-data

Inspiration

In which cities can millenials have their avocado toast AND buy a home?

Was the Avocadopocalypse of 2017 real?

Sending private messages, liking posts by other users or followed people, and commeting on posts are the most popular social media activites of parents living with children in the United States. 57 percent of mothers and 51 percent of fathers used social media to send private messages, making it the most popular social media functionality overall. In general mothers are somewhat more active on social media than fathers. The only category where fathers show a higher engagement are business and job related. 34 percent of fathers stated that they liked company posts of followed companies, while 21 percent shared company posts.

Carrier Winter Covers for Babies Market Outlook

According to our latest research and analysis, the global carrier winter covers for babies market size reached USD 1.32 billion in 2024, reflecting a steady demand for baby comfort and safety solutions during cold weather. The market is projected to grow at a robust CAGR of 6.1% from 2025 to 2033, reaching an anticipated USD 2.24 billion by 2033. This consistent growth is primarily driven by rising parental awareness regarding infant health and safety, coupled with increasing consumer spending on premium baby care products across developed and emerging economies. As per our latest research, the market is witnessing significant innovation and product diversification, further fueling its upward trajectory.

One of the key growth factors for the carrier winter covers for babies market is the increasing emphasis on infant safety and comfort during colder months. Parents, especially in regions with harsh winters, are prioritizing products that ensure their babies remain warm, protected, and comfortable during outdoor activities. The growing body of pediatric recommendations and health advisories on the risks of cold exposure for infants has heightened awareness among caregivers, leading to a surge in demand for specialized winter covers. Moreover, the evolution of parenting styles, with a focus on outdoor activities and travel, has necessitated practical solutions like carrier winter covers that offer convenience without compromising on infant well-being. This trend is further amplified by a rise in dual-income households, where parents seek efficient and reliable products to support their busy lifestyles.

Another significant driver is the rapid expansion of the baby care industry, characterized by innovation in design, materials, and functionality. Manufacturers are increasingly investing in research and development to introduce carrier winter covers that are not only thermally efficient but also lightweight, breathable, and easy to use. The integration of multi-functionality, such as combining weather protection with features like sunshades or rain covers, is attracting tech-savvy and quality-conscious consumers. The use of sustainable and hypoallergenic materials is also gaining traction, as parents become more environmentally conscious and selective about the products they use for their babies. The proliferation of e-commerce platforms has further facilitated market growth by enabling easy access to a wide range of products, detailed customer reviews, and competitive pricing, making it easier for parents to make informed purchasing decisions.

The influence of lifestyle trends and social media has also played a crucial role in shaping the carrier winter covers for babies market. Modern parents, particularly millennials and Gen Z, are heavily influenced by online parenting communities, product reviews, and endorsements from influencers. This has resulted in a growing preference for aesthetically pleasing, customizable, and branded carrier winter covers that align with personal style and social status. The increasing importance of gift-giving during baby showers and other celebrations has also contributed to the market's growth, as carrier winter covers are often considered thoughtful and practical gifts. Additionally, the rising trend of urbanization and the growing number of families living in metropolitan areas with unpredictable weather patterns have further bolstered demand for these products.

Regionally, North America continues to dominate the carrier winter covers for babies market, accounting for the largest share in 2024, followed closely by Europe and Asia Pacific. The high adoption rate in North America is attributed to advanced healthcare infrastructure, higher disposable incomes, and greater awareness of child safety. Europe’s market is propelled by stringent safety regulations and a strong culture of outdoor activities among families. Meanwhile, the Asia Pacific region is witnessing rapid growth, driven by increasing urbanization, a rising middle class, and growing investments in baby care products. Latin America and the Middle East & Africa, while currently holding smaller shares, are expected to register notable growth rates due to improving economic conditions and expanding retail networks.

Product Type Analysis

The product type segment of the carrier winter covers for babies market is characterized by a diverse range of offerings, including universal cov

Snapshot img

Baby Cribs And Cots Market Size 2024-2028

The baby cribs and cots market size is forecast to increase by USD 701.2 million at a CAGR of 4.5% between 2023 and 2028.

The market is witnessing significant growth due to several key factors. The rise in disposable income and increasing urbanization are driving the demand for these products. The market encompasses a range of furniture products designed for the sleep and care of infants and young children. Moreover, there is an emerging trend towards eco-friendly baby cribs and cots, which is expected to gain traction In the coming years. Innovative designs include convertible cribs that transform into chairs, tables, toy bins, bookshelves, sofas, dressers, or beds. However, the market is also facing challenges such as the availability of counterfeit products, which can negatively impact the reputation of genuine manufacturers. Producers must prioritize quality and safety to maintain consumer trust and differentiate themselves from the competition. Additionally, innovation in design and materials is essential to cater to evolving consumer preferences and stay competitive In the market.

What will be the Size of the Baby Cribs And Cots Market During the Forecast Period?

Request Free Sample

This market caters to nuclear families and working individuals, whose disposable incomes and standard of living enable them to prioritize the health and well-being of their children. Product offerings include convertible cribs that transform into full-sized beds for toddlers, as well as eco-friendly options that address environmental concerns. Regulating authorities play a crucial role in ensuring the safety and quality of these products. Baby care products, such as cribs and cots, are a significant segment of the broader infant and childcare market.
Market dynamics are influenced by factors like consumer preferences for design, material, and functionality. Convertible cribs, for instance, offer flexibility and cost savings over time. Meanwhile, the trend towards sustainable products is driving demand for cribs made from renewable or recycled materials. The baby cribs market is a global one, with both domestic and international players participating in import and export activities. This market intersects with other sectors, such as strollers and monitors, as families seek comprehensive solutions for their childcare needs. The Child Health Journal and other industry publications provide insights into market trends and emerging product types, including those that cater to the evolving needs and values of millennial parents.

How is this Baby Cribs And Cots Industry segmented and which is the largest segment?

The baby cribs and cots industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Product Type

  Convertible cribs and cots
  Standard cribs and cots
  Potable cribs and cots
  Multi-purpose cribs and cots


Type

  Traditional cribs and cots
  Contemporary cribs and cots
  Modern cribs and cots
  Others


Geography

  Europe

    Germany
    UK


  APAC

    China
    India


  North America

    US


  Middle East and Africa



  South America

By Product Type Insights

The convertible cribs and cots segment is estimated to witness significant growth during the forecast period.

Convertible cribs and cots, primarily crafted from solid wood, offer durability and versatility for parents. These multifunctional baby products cater to the growing needs of infants and young children by transforming into various furniture pieces. The trend toward convertible cribs with toddler rails allows parents to convert the crib into a toddler bed, eliminating the need for additional purchases. As nuclear families and working individuals prioritize standard living and disposable income, eco-friendly baby cribs and cots are increasingly popular. Regulating authorities focus on safety standards, ensuring sensor technology, airbag systems, and other safety features are integrated into these products. Eco-conscious consumers, including millennials and single parents, seek sustainable solutions. The market for these convertible cribs and cots continues to expand, driven by increasing birth rates, population growth, and modern technology.

Get a glance at the Baby Cribs And Cots Industry report of share of various segments Request Free Sample

The Convertible cribs and cots segment was valued at USD 1.6 billion in 2018 and showed a gradual increase during the forecast period.

Regional Analysis

APAC is estimated to contribute 35% to the growth of the global market during the forecast period.

Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

In March 2017, a survey conducted by Cegos revealed that more than ** percent of French Millennials considered that family life was the most important thing in life. Thus, only three percent of young French adults considered that working gave a meaning to life. It appears that compared to older generations, Millennials tend to have a more distant relationship with work.

The aspirations of Millennials

The Millennials, also known as Generation Y, are the population born between 1980 and 1999. Those digital natives, who are almost always connected, appear to be concerned by their financial future but favor family life. According to the source, money was mentioned as the most important thing in life by *** percent of responding French Millennials. In comparison, after family time (** percent of respondents), leisure activities like hobbies and free time were respectively quoted by **** and **** percent of respondents. Younger generation seem to be satisfied with their professional life but work is more likely a way to earn money. In 2017, only ** percent of surveyed French Millennials declared that they have chosen their current company because of its carrier opportunities, while ** percent of them mentioned the remuneration as a key factor of their choice.

Youth employment in France

In 2015, France had one of the highest number of citizens aged from 25 to 29 years in Europe and a youth employment rate that reached almost ** percent that year. In 2019, only Greece, Spain and Italy had a higher youth employment rate than France in Europe. Young adults often have to live together with their parents because of the financial cost of housing and living in the country. In 2018, the share of underemployment for individuals aged 15 to 24 years reached **** percent.

Meh Dai Baby Carriers Market Outlook

As per our latest research, the global Meh Dai Baby Carriers market size reached USD 612 million in 2024, reflecting a robust consumer demand for ergonomic and versatile babywearing solutions worldwide. The market is poised for continued expansion, exhibiting a CAGR of 5.8% during the forecast period. By 2033, the market is projected to attain a value of USD 1,025 million, driven by evolving parenting trends, increasing awareness about infant health, and the rising preference for multifunctional baby products. Growth is primarily fueled by heightened parental focus on bonding, convenience, and the physical benefits of babywearing for both infants and caregivers.

A significant growth factor in the Meh Dai Baby Carriers market is the increasing demand for ergonomic and safe babywearing options. Modern parents are more informed about the importance of proper hip and spinal development in infants, leading to a preference for carriers that distribute weight evenly and promote healthy posture. The Meh Dai design, which blends the comfort of wraps with the ease of structured carriers, has gained traction among caregivers seeking both tradition and innovation. Additionally, the rise in dual-income households and urban living has elevated the need for hands-free mobility, further propelling the adoption of Meh Dai carriers. As awareness campaigns and pediatric recommendations continue to highlight the benefits of babywearing, the market is expected to witness sustained growth.

Another pivotal factor contributing to market expansion is the growing influence of social media and online parenting communities. Digital platforms have become key sources of information and inspiration for new parents, facilitating the rapid dissemination of product reviews, tutorials, and usage tips. Influencers and parenting bloggers play a crucial role in endorsing Meh Dai carriers, often emphasizing their style, versatility, and cultural heritage. This digital word-of-mouth effect has not only broadened the appeal of Meh Dai carriers beyond traditional markets but also fostered brand loyalty and repeat purchases. Furthermore, the increasing penetration of e-commerce has made it easier for consumers to access a wide variety of Meh Dai products, compare features, and make informed purchasing decisions from the comfort of their homes.

Sustainability and ethical manufacturing have emerged as key drivers in the Meh Dai Baby Carriers market. Modern consumers, particularly millennials and Gen Z parents, are increasingly concerned about the environmental and social impact of their purchases. Brands that offer Meh Dai carriers made from organic cotton, bamboo, and other eco-friendly materials are witnessing higher demand. Certifications related to fair trade, non-toxic dyes, and sustainable production processes have become important differentiators in a competitive marketplace. This shift toward conscious consumerism is encouraging manufacturers to innovate not only in terms of design and functionality but also in sourcing and production methods, thereby expanding the market’s appeal to a broader demographic.

Regionally, Asia Pacific continues to dominate the Meh Dai Baby Carriers market, both in terms of production and consumption. This leadership is attributed to the deep-rooted cultural significance of babywearing in countries such as China, Japan, and Indonesia, where traditional Meh Dai carriers have been used for generations. North America and Europe are rapidly emerging as lucrative markets, driven by rising immigrant populations, growing interest in multicultural parenting practices, and the widespread adoption of babywearing as part of modern parenting lifestyles. Meanwhile, Latin America and the Middle East & Africa are witnessing gradual growth, supported by increasing urbanization and greater awareness about the benefits of ergonomic baby carriers. Overall, the global Meh Dai Baby Carriers market is set to experience robust, geographically diverse growth over the next decade.

Product Type Analysis</h2&

In 2019, relatively more people in their late twenties were living with their parents in Europe than in 2010. Big shifts were especially seen in Spain and Belgium, where the share of 25-to-29-year olds who lived at home had increased by more than ** percent in over eight years. In 2018, roughly ** percent of late Millenials in the EU were living with their parents, an increase of slightly more than *** percentage points when compared to 2010, the first year that figures were available for the European Union.

There were over 15 million millennials in the United Kingdom in 2024. This generation, sometimes called Generation Y were born between 1981 and 1996 and are mainly the children of the post-war Baby Boomer generation. As of 2024, Millennials were the largest generational cohort in the UK, followed by Generation X at 14 million people, Gen Z at 13.6 million, and then the Baby Boomer generation at 13.4 million. The most numerous single-year of age for Millennials, and the UK as a whole, was 33 at over 976,000. Boomerang generation The first cohort of millennials came of age at the turn of the century and have almost certainly been heavily influenced by the growth of internet accessibility during this time. The economic challenges faced by this generation may have a relation to the increasing share of young adults who live with their parents in the UK. This has led to the perhaps unfair, characterization of millennials as the boomerang generation, who failed to grow-up and mature. Some of these negative stereotypes regarding Millennials have since shifted to the next youngest generation, Generation Z, who entered the workplace in the mid-2010s. Generation Remain One of the main challenges that British millennials currently face are their prospects after Brexit. Although the United Kingdom voted to leave the European Union in June 2016, there were clear divisions between regions, classes and age-groups. Most millennials voted to remain in the Brexit referendum, with 73 percent of people aged 18 to 24, and 62 percent of those aged 25 to 34 voting to remain. As of October 2025, around a quarter of 25 to 49-year-olds intended to vote for the Labour Party, the same who would vote for the insurgent Reform Party, currently riding high in opinion polls. Millennials still appear to oppose Brexit, with approximately 69 percent of 25 to 49-year-olds believing Brexit to have been the wrong decision.

The graph shows data on the household penetration of selected devices among Millennials in the United States in 2016, by type. According to the source, ** percent of reliant Millennials, meaning Millennials who live with one or more parent, owned a smart TV.

In 2024, there were approximately ** million millennials in the United Kingdom, making it the largest generational cohort at that time. Millennials surpassed the Baby Boomer generation as the largest generation for the first time in 2019. The two youngest generations, Gen Z and Gen Alpha, numbered approximately **** million, and ****million respectively. Gen X are, as of the most recent year, the second-largest generation in the UK at ** million people. The population born before the end of the Second World War in mid-1945 was just over **** million in this year. Post-War Baby Boom The baby boomer generation was the largest generation for much of this period due to the spike in births that happened after the Second World War. In 1947, for example, there were over *** million live births in the United Kingdom, compared with just ******* live births just thirty years later in 1977. Members of this generation are typically the parents of millennials, and were the driving force behind the countercultural movement of the 1960s, due to their large numbers relative to older generations at the time. The next generational cohort after Boomers are Generation X, born between 1965 and 1980. This generation had fewer members than the Boomer generation for most of its existence, and only became larger than it in 2021. Millennials and Gen Z As of 2024, the most common single year of age in the United Kingdom was 33, with approximately ******* people this age. Furthermore, people aged between 30 and 34 were the most numerous age group in this year, at almost *** million people. As of 2024, people in this age group were Millennials, the large generation who came of age in the late 1990s and early 2000s. Many members of this generation entered the workforce following the 2008 financial crash, and suffered through high levels of unemployment during the early 2010s. The generation that followed Millennials, Generation Z, have also experienced tough socio-economic conditions recently, with key formative years dominated by the COVID-19 pandemic, climate change, and an increasingly unstable geopolitical situation.

A 2023 survey conducted among Generation Z in Indonesia found that most respondents across all age groups had freelance work as their side jobs. Meanwhile, only about a ***** of respondents aged between 21 and 26 had no extra income sources. With living costs consistently on the rise, many Indonesian Gen Z members rely on side jobs to support themselves financially. Aiming for financial stability Many Generation Z members in Indonesia are part of the sandwich generation, where they have to support both their children and parents. Moreover, Gen Z spends most of their income on food as a basic necessity, leaving them with limited savings. Despite their efforts to invest for the future, most Indonesian Gen Z have not saved enough for emergency funds. The rise of the creator economy among Gen Z Known for their digital fluency, Gen Z in Indonesia drives the creator economy as they become increasingly interested in online side hustles. They are significantly influenced by social media in various aspects of life, from purchasing behavior to travel inspirations. Gen Z utilizes these platforms not only for self-expression but also to build personal brands and businesses, allowing them to generate extra income.