100+ datasets found
  1. H

    Worldwide Mobile App User Behavior Dataset

    • dataverse.harvard.edu
    doc, xlsx
    Updated Sep 28, 2014
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    Harvard Dataverse (2014). Worldwide Mobile App User Behavior Dataset [Dataset]. http://doi.org/10.7910/DVN/27459
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    doc(56320), xlsx(7037534)Available download formats
    Dataset updated
    Sep 28, 2014
    Dataset provided by
    Harvard Dataverse
    License

    CC0 1.0 Universal Public Domain Dedicationhttps://creativecommons.org/publicdomain/zero/1.0/
    License information was derived automatically

    Time period covered
    2012
    Area covered
    Worldwide
    Description

    We surveyed 10,208 people from more than 15 countries on their mobile app usage behavior. The countries include USA, China, Japan, Germany, France, Brazil, UK, Italy, Russia, India, Canada, Spain, Australia, Mexico, and South Korea. We asked respondents about: (1) their mobile app user behavior in terms of mobile app usage, including the app stores they use, what triggers them to look for apps, why they download apps, why they abandon apps, and the types of apps they download. (2) their demographics including gender, age, marital status, nationality, country of residence, first language, ethnicity, education level, occupation, and household income (3) their personality using the Big-Five personality traits This dataset contains the results of the survey.

  2. d

    Factori USA People Data | socio-demographic, location, interest and intent...

    • datarade.ai
    .json, .csv
    Updated Jul 23, 2022
    + more versions
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    Factori (2022). Factori USA People Data | socio-demographic, location, interest and intent data | E-Commere |Mobile Apps | Online Services [Dataset]. https://datarade.ai/data-products/factori-usa-consumer-graph-data-socio-demographic-location-factori
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    .json, .csvAvailable download formats
    Dataset updated
    Jul 23, 2022
    Dataset authored and provided by
    Factori
    Area covered
    United States of America
    Description

    Our People data is gathered and aggregated via surveys, digital services, and public data sources. We use powerful profiling algorithms to collect and ingest only fresh and reliable data points.

    Our comprehensive data enrichment solution includes a variety of data sets that can help you address gaps in your customer data, gain a deeper understanding of your customers, and power superior client experiences.

    1. Geography - City, State, ZIP, County, CBSA, Census Tract, etc.
    2. Demographics - Gender, Age Group, Marital Status, Language etc.
    3. Financial - Income Range, Credit Rating Range, Credit Type, Net worth Range, etc
    4. Persona - Consumer type, Communication preferences, Family type, etc
    5. Interests - Content, Brands, Shopping, Hobbies, Lifestyle etc.
    6. Household - Number of Children, Number of Adults, IP Address, etc.
    7. Behaviours - Brand Affinity, App Usage, Web Browsing etc.
    8. Firmographics - Industry, Company, Occupation, Revenue, etc
    9. Retail Purchase - Store, Category, Brand, SKU, Quantity, Price etc.
    10. Auto - Car Make, Model, Type, Year, etc.
    11. Housing - Home type, Home value, Renter/Owner, Year Built etc.

    People Data Schema & Reach: Our data reach represents the total number of counts available within various categories and comprises attributes such as country location, MAU, DAU & Monthly Location Pings:

    Data Export Methodology: Since we collect data dynamically, we provide the most updated data and insights via a best-suited method on a suitable interval (daily/weekly/monthly).

    People Data Use Cases:

    360-Degree Customer View: Get a comprehensive image of customers by the means of internal and external data aggregation.

    Data Enrichment: Leverage Online to offline consumer profiles to build holistic audience segments to improve campaign targeting using user data enrichment

    Fraud Detection: Use multiple digital (web and mobile) identities to verify real users and detect anomalies or fraudulent activity.

    Advertising & Marketing: Understand audience demographics, interests, lifestyle, hobbies, and behaviors to build targeted marketing campaigns.

    Using Factori People Data you can solve use cases like:

    Acquisition Marketing Expand your reach to new users and customers using lookalike modeling with your first party audiences to extend to other potential consumers with similar traits and attributes.

    Lookalike Modeling

    Build lookalike audience segments using your first party audiences as a seed to extend your reach for running marketing campaigns to acquire new users or customers

    And also, CRM Data Enrichment, Consumer Data Enrichment B2B Data Enrichment B2C Data Enrichment Customer Acquisition Audience Segmentation 360-Degree Customer View Consumer Profiling Consumer Behaviour Data

    Here's the schema of People Data: person_id first_name last_name age gender linkedin_url twitter_url facebook_url city state address zip zip4 country delivery_point_bar_code carrier_route walk_seuqence_code fips_state_code fips_country_code country_name latitude longtiude address_type metropolitan_statistical_area core_based+statistical_area census_tract census_block_group census_block primary_address pre_address streer post_address address_suffix address_secondline address_abrev census_median_home_value home_market_value property_build+year property_with_ac property_with_pool property_with_water property_with_sewer general_home_value property_fuel_type year month household_id Census_median_household_income household_size marital_status length+of_residence number_of_kids pre_school_kids single_parents working_women_in_house_hold homeowner children adults generations net_worth education_level occupation education_history credit_lines credit_card_user newly_issued_credit_card_user credit_range_new
    credit_cards loan_to_value mortgage_loan2_amount mortgage_loan_type
    mortgage_loan2_type mortgage_lender_code
    mortgage_loan2_render_code
    mortgage_lender mortgage_loan2_lender
    mortgage_loan2_ratetype mortgage_rate
    mortgage_loan2_rate donor investor interest buyer hobby personal_email work_email devices phone employee_title employee_department employee_job_function skills recent_job_change company_id company_name company_description technologies_used office_address office_city office_country office_state office_zip5 office_zip4 office_carrier_route office_latitude office_longitude office_cbsa_code
    office_census_block_group
    office_census_tract office_county_code
    company_phone
    company_credit_score
    company_csa_code
    company_dpbc
    company_franchiseflag
    company_facebookurl company_linkedinurl company_twitterurl
    company_website company_fortune_rank
    company_government_type company_headquarters_branch company_home_business
    company_industry
    company_num_pcs_used
    company_num_employees
    company_firm_individual company_msa company_msa_name
    company_naics_code
    company_naics_description
    company_naics_code2 company_naics_description2
    company_sic_code2
    company_sic_code2_description
    company_sic...

  3. Mobile internet usage reach in North America 2020-2029

    • statista.com
    Updated Feb 5, 2025
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    Statista Research Department (2025). Mobile internet usage reach in North America 2020-2029 [Dataset]. https://www.statista.com/topics/779/mobile-internet/
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    Dataset updated
    Feb 5, 2025
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Statista Research Department
    Description

    The population share with mobile internet access in North America was forecast to increase between 2024 and 2029 by in total 2.9 percentage points. This overall increase does not happen continuously, notably not in 2028 and 2029. The mobile internet penetration is estimated to amount to 84.21 percent in 2029. Notably, the population share with mobile internet access of was continuously increasing over the past years.The penetration rate refers to the share of the total population having access to the internet via a mobile broadband connection.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the population share with mobile internet access in countries like Caribbean and Europe.

  4. b

    App Downloads Data (2025)

    • businessofapps.com
    Updated Aug 1, 2025
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    Business of Apps (2025). App Downloads Data (2025) [Dataset]. https://www.businessofapps.com/data/app-statistics/
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    Dataset updated
    Aug 1, 2025
    Dataset authored and provided by
    Business of Apps
    License

    Attribution-NonCommercial-NoDerivs 4.0 (CC BY-NC-ND 4.0)https://creativecommons.org/licenses/by-nc-nd/4.0/
    License information was derived automatically

    Description

    App Download Key StatisticsApp and Game DownloadsiOS App and Game DownloadsGoogle Play App and Game DownloadsGame DownloadsiOS Game DownloadsGoogle Play Game DownloadsApp DownloadsiOS App...

  5. Mobile internet users worldwide 2020-2029

    • statista.com
    Updated Feb 5, 2025
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    Statista Research Department (2025). Mobile internet users worldwide 2020-2029 [Dataset]. https://www.statista.com/topics/779/mobile-internet/
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    Dataset updated
    Feb 5, 2025
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Statista Research Department
    Description

    The global number of smartphone users in was forecast to continuously increase between 2024 and 2029 by in total 1.8 billion users (+42.62 percent). After the ninth consecutive increasing year, the smartphone user base is estimated to reach 6.1 billion users and therefore a new peak in 2029. Notably, the number of smartphone users of was continuously increasing over the past years.Smartphone users here are limited to internet users of any age using a smartphone. The shown figures have been derived from survey data that has been processed to estimate missing demographics.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of smartphone users in countries like Australia & Oceania and Asia.

  6. IOS App Store reviews dataset

    • crawlfeeds.com
    csv, zip
    Updated Jul 7, 2025
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    Crawl Feeds (2025). IOS App Store reviews dataset [Dataset]. https://crawlfeeds.com/datasets/ios-app-store-reviews-dataset
    Explore at:
    zip, csvAvailable download formats
    Dataset updated
    Jul 7, 2025
    Dataset authored and provided by
    Crawl Feeds
    License

    https://crawlfeeds.com/privacy_policyhttps://crawlfeeds.com/privacy_policy

    Description

    Unlock the power of user feedback with our iOS App Store Reviews Dataset, a comprehensive collection of reviews from thousands of apps across various categories. This robust App Store dataset includes essential details such as app names, ratings, user comments, timestamps, and more, offering valuable insights into user experiences and preferences.

    Perfect for app developers, marketers, and data analysts, this dataset allows you to conduct sentiment analysis, monitor app performance, and identify trends in user behavior. By leveraging the iOS App Store Reviews Dataset, you can refine app features, optimize marketing strategies, and elevate user satisfaction.

    Whether you’re tracking mobile app trends, analyzing specific app categories, or developing data-driven strategies, this App Store dataset is an indispensable tool. Download the iOS App Store Reviews Dataset today or contact us for custom datasets tailored to your unique project requirements.

    Ready to take your app insights to the next level? Get the iOS App Store Reviews Dataset now or explore our custom data solutions to meet your needs.

  7. IOS application reviews dataset in English

    • crawlfeeds.com
    csv, zip
    Updated Jul 8, 2025
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    Crawl Feeds (2025). IOS application reviews dataset in English [Dataset]. https://crawlfeeds.com/datasets/ios-application-reviews-dataset-in-english
    Explore at:
    zip, csvAvailable download formats
    Dataset updated
    Jul 8, 2025
    Dataset authored and provided by
    Crawl Feeds
    License

    https://crawlfeeds.com/privacy_policyhttps://crawlfeeds.com/privacy_policy

    Description

    This comprehensive iOS application reviews dataset contains thousands of authentic user reviews from the Apple App Store in English. The dataset provides valuable insights for app developers, marketers, and researchers studying mobile application performance and user sentiment.

    Key Features:

    • Real user reviews from popular iOS apps
    • Star ratings from 1 to 5 stars
    • Review dates and timestamps
    • App store URLs and metadata
    • User demographics and location data
    • App version information
    • Review titles and detailed feedback

    Applications: Perfect for sentiment analysis, app store optimization, mobile app development research, user experience studies, and competitive analysis. This dataset enables businesses to understand user preferences, identify app improvement opportunities, and develop better mobile applications.

    Data Quality: All reviews are genuine user feedback collected from the official Apple App Store, ensuring authenticity and reliability for research and business intelligence purposes. The dataset covers various app categories including fitness, shopping, education, entertainment, and productivity applications.

  8. Mobile internet users in Saudi Arabia 2010-2029

    • statista.com
    Updated Nov 4, 2024
    + more versions
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    Statista Research Department (2024). Mobile internet users in Saudi Arabia 2010-2029 [Dataset]. https://www.statista.com/study/175878/mobile-apps-usage-in-saudi-arabia/
    Explore at:
    Dataset updated
    Nov 4, 2024
    Dataset provided by
    Statistahttp://statista.com/
    Authors
    Statista Research Department
    Area covered
    Saudi Arabia
    Description

    The number of smartphone users in Saudi Arabia was forecast to continuously increase between 2024 and 2029 by in total five million users (+22.17 percent). After the nineteenth consecutive increasing year, the smartphone user base is estimated to reach 27.51 million users and therefore a new peak in 2029. Notably, the number of smartphone users of was continuously increasing over the past years.Smartphone users here are limited to internet users of any age using a smartphone. The shown figures have been derived from survey data that has been processed to estimate missing demographics.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of smartphone users in countries like Kuwait and Israel.

  9. d

    Year, Month and Payment Application-wise UPI Apps Transaction Statistics

    • dataful.in
    Updated Aug 11, 2025
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    Dataful (Factly) (2025). Year, Month and Payment Application-wise UPI Apps Transaction Statistics [Dataset]. https://dataful.in/datasets/413
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    application/x-parquet, xlsx, csvAvailable download formats
    Dataset updated
    Aug 11, 2025
    Dataset authored and provided by
    Dataful (Factly)
    License

    https://dataful.in/terms-and-conditionshttps://dataful.in/terms-and-conditions

    Area covered
    India
    Variables measured
    UPI Transaction Volumes, UPI Transaction Values,
    Description

    The dataset contains year, month and payment application-wise UPI Apps Transaction Statistics like Customer Initiated Transactions, B2C Transactions, B2B Transactions and On-us Transactions Note: 1) Unified Payments Interface(UPI) is an instant real-time payment system developed by National Payments Corporation of India. The interface facilitates inter-bank peer-to-peer and person-to-merchant transactions 2) From January 2021 onwards, ‚On-us Transactions‚ in UPI that are not processed and settled through the UPI Central System is shown under ‚ On-us Transactions column 3) Apps which has volume less than 10,000 is included under‚ Other Apps. 4) App volume in table is basis the Payer App logic, i.e the financial transaction is attributed to the PSP in UPI on the Payer's side. 5) BHIM Volume is inclusive of *99# volume. 6) For WhatsApp, Maximum registered user base of hundred (100) million in UPI

  10. i

    Mobile vs Desktop Usage Statistics 2025

    • innersparkcreative.com
    html
    Updated Sep 3, 2025
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    Inner Spark Creative (2025). Mobile vs Desktop Usage Statistics 2025 [Dataset]. https://www.innersparkcreative.com/news/mobile-vs-desktop-usage-statistics-2025-verified
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    htmlAvailable download formats
    Dataset updated
    Sep 3, 2025
    Dataset authored and provided by
    Inner Spark Creative
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    Verified dataset of 2025 device usage: share of global web traffic, mobile commerce share of transactions, US daily time spent, app vs web breakdown, and tablet decline.

  11. f

    Dataset.

    • plos.figshare.com
    xlsx
    Updated Oct 25, 2023
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    Jennifer J. Lee; Mavra Ahmed; Rim Mouhaffel; Mary R. L’Abbé (2023). Dataset. [Dataset]. http://doi.org/10.1371/journal.pdig.0000360.s005
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    xlsxAvailable download formats
    Dataset updated
    Oct 25, 2023
    Dataset provided by
    PLOS Digital Health
    Authors
    Jennifer J. Lee; Mavra Ahmed; Rim Mouhaffel; Mary R. L’Abbé
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    There has been an increased emphasis on plant-based foods and diets. Although mobile technology has the potential to be a convenient and innovative tool to help consumers adhere to dietary guidelines, little is known about the content and quality of free, popular mobile health (mHealth) plant-based diet apps. The objective of the study was to assess the content and quality of free, popular mHealth apps supporting plant-based diets for Canadians. Free mHealth apps with high user ratings, a high number of user ratings, available on both Apple App and GooglePlay stores, and primarily marketed to help users follow plant-based diet were included. Using pre-defined search terms, Apple App and GooglePlay App stores were searched on December 22, 2020; the top 100 returns for each search term were screened for eligibility. Included apps were downloaded and assessed for quality by three dietitians/nutrition research assistants using the Mobile App Rating Scale (MARS) and the App Quality Evaluation (AQEL) scale. Of the 998 apps screened, 16 apps (mean user ratings±SEM: 4.6±0.1) met the eligibility criteria, comprising 10 recipe managers and meal planners, 2 food scanners, 2 community builders, 1 restaurant identifier, and 1 sustainability assessor. All included apps targeted the general population and focused on changing behaviors using education (15 apps), skills training (9 apps), and/or goal setting (4 apps). Although MARS (scale: 1–5) revealed overall adequate app quality scores (3.8±0.1), domain-specific assessments revealed high functionality (4.0±0.1) and aesthetic (4.0±0.2), but low credibility scores (2.4±0.1). The AQEL (scale: 0–10) revealed overall low score in support of knowledge acquisition (4.5±0.4) and adequate scores in other nutrition-focused domains (6.1–7.6). Despite a variety of free plant-based apps available with different focuses to help Canadians follow plant-based diets, our findings suggest a need for increased credibility and additional resources to complement the low support of knowledge acquisition among currently available plant-based apps. This research received no specific grant from any funding agency.

  12. b

    Google Play Store Datasets

    • brightdata.com
    .json, .csv, .xlsx
    Updated Aug 29, 2025
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    Bright Data (2025). Google Play Store Datasets [Dataset]. https://brightdata.com/products/datasets/google-play-store
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    .json, .csv, .xlsxAvailable download formats
    Dataset updated
    Aug 29, 2025
    Dataset authored and provided by
    Bright Data
    License

    https://brightdata.com/licensehttps://brightdata.com/license

    Area covered
    Worldwide
    Description

    This dataset encompasses a wide-ranging collection of Google Play applications, providing a holistic view of the diverse ecosystem within the platform. It includes information on various attributes such as the title, developer, monetization features, images, app descriptions, data safety measures, user ratings, number of reviews, star rating distributions, user feedback, recent updates, related applications by the same developer, content ratings, estimated downloads, and timestamps. By aggregating this data, the dataset offers researchers, developers, and analysts an extensive resource to explore and analyze trends, patterns, and dynamics within the Google Play Store. Researchers can utilize this dataset to conduct comprehensive studies on user behavior, market trends, and the impact of various factors on app success. Developers can leverage the insights derived from this dataset to inform their app development strategies, improve user engagement, and optimize monetization techniques. Analysts can employ the dataset to identify emerging trends, assess the performance of different categories of applications, and gain valuable insights into consumer preferences. Overall, this dataset serves as a valuable tool for understanding the broader landscape of the Google Play Store and unlocking actionable insights for various stakeholders in the mobile app industry.

  13. m

    Factori Audience | 1.2B unique mobile users in APAC, EU, North America and...

    • app.mobito.io
    Updated Dec 24, 2022
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    (2022). Factori Audience | 1.2B unique mobile users in APAC, EU, North America and MENA [Dataset]. https://app.mobito.io/data-product/audience-data
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    Dataset updated
    Dec 24, 2022
    Area covered
    North America, SOUTH_AMERICA, AFRICA, OCEANIA, ASIA, EUROPE
    Description

    We collect, validate, model, and segment raw data signals from over 900+ sources globally to deliver thousands of mobile audience segments. We then combine that data with other public and private data sources to derive interests, intent, and behavioral attributes. Our proprietary algorithms then clean, enrich, unify and aggregate these data sets for use in our products. We have categorized our audience data into consumable categories such as interest, demographics, behavior, geography, etc. Audience Data Categories:Below mentioned data categories include consumer behavioral data and consumer profiles (available for the US and Australia) divided into various data categories. Brand Shoppers:Methodology: This category has been created based on the high intent of users in terms of their visits to Brand outlets in the real world. To create segments containing users with a high-affinity index, we use a precise determination of the number of occurrences at a given time. Place Category Visitors:Methodology: This category has been created based on the high intent of users visiting specific places of interest in the real world. To create segments containing users with a high-affinity index, we use a precise determination of the number of occurrences at a given time. Demographics:This category has been created based on deterministic data that we receive from apps based on the declared gender and age data. Marital Status, Education, Party affiliation, and State residency are available in the US. Geo-Behavioural:This category has been created based on the high intent of users in terms of the frequency of their visits to specific granular places of interest in the real world. To create segments containing users with a high-affinity index, we use a precise determination of the number of occurrences at a given time. Interests:This segment is created based on users' interest in a specific subject while browsing the internet when the visited website category is clearly focused on a specific subject such as cars, cooking, traveling, etc. We use a deterministic model to assign a proper profile and time that information is valid. The recency of data can range from 14 to 30 days, depending on the topic. Intent:Factori receives data from many partners to deliver high-quality pieces of information about users’ shopping intent. We collect data from sources connected to the eCommerce sector and we also receive data connected to online transactions from affiliate networks to deliver the most accurate segments with purchase intentions, such as laptops, mobile phones, or cars. The recency of data can range from 7 to 14 days depending on the product category. Events:This category was created based on the high interest of users in terms of content related to specific global events - sports, culture, and gaming. Among the event segments, we also distinguish categories related to the interest in certain lifestyle choices and behaviors. To create segments containing users with a high-affinity index, we use a precise determination of the number of occurrences at a given time. App Usage:Mobile category is a branch of the taxonomy that is dedicated only to the data that is based on mobile advertising IDs. It is based on the categorization of the mobile apps that the user has installed on the device. Auto Ownership:Consumer Profiles - Available for US and AustraliaThis audience has been created based on users declaring that they own a certain brand of automobile and other automotive attributes via a survey or registration. These audiences are currently available in the USA. Motorcycle Ownership:Consumer Profiles - Available for US and AustraliaThis audience has been created based on users declaring that they own a certain brand of motorcycle and other motorcycle-based attributes via a survey or registration. These audiences are currently available for the USA. Household:Consumer Profiles - Available for the US and AustraliaThis audience has been created based on users' declaring their marital status, parental status, and the overall number of children via a survey or registration. These audiences are currently available in the USA. Financial:Consumer Profiles - Available for the US and Australia this audience has been created based on their behavior in different financial services like property ownership, mortgage, investing behavior, and wealth and declaring their estimated net worth via a survey or registration. Purchase/ Spending Behavior:Consumer Profiles - Available for the US and AustraliaThis audience has been created based on their behavior in different spending behaviors in different business verticals available in the USA. Clusters:Consumer Profiles - Available for the US and AustraliaClusters are groups of consumers who exhibit similar demographic, lifestyle, and media consumption characteristics, empowering marketers to understand the unique attributes that comprise their most profitable consumer segments. Armed with this rich data, data scientists can drive analytics and modeling to power their brand’s unique marketing initiatives. B2B Audiences;Consumer Profiles - Available for US and AustraliaThis audience has been created based on users declaring their employee credentials, designations, and companies they work in, further specifying business verticals, revenue breakdowns, and headquarters locations. Customizable Audiences Data Segment:Brands can choose the appropriate pre-made audience segments or ask our data experts about creating a custom segment that is precisely tailored to your brief in order to reach their target customers and boost the campaign's effectiveness. Location Query Granularity:Minimum area: HEX 8Maximum area: QuadKey 17/City

  14. d

    TagX Web Browsing clickstream Data - 300K Users North America, EU - GDPR -...

    • datarade.ai
    .json, .csv, .xls
    Updated Sep 16, 2024
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    TagX (2024). TagX Web Browsing clickstream Data - 300K Users North America, EU - GDPR - CCPA Compliant [Dataset]. https://datarade.ai/data-products/tagx-web-browsing-clickstream-data-300k-users-north-america-tagx
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    .json, .csv, .xlsAvailable download formats
    Dataset updated
    Sep 16, 2024
    Dataset authored and provided by
    TagX
    Area covered
    United States
    Description

    TagX Web Browsing Clickstream Data: Unveiling Digital Behavior Across North America and EU Unique Insights into Online User Behavior TagX Web Browsing clickstream Data offers an unparalleled window into the digital lives of 1 million users across North America and the European Union. This comprehensive dataset stands out in the market due to its breadth, depth, and stringent compliance with data protection regulations. What Makes Our Data Unique?

    Extensive Geographic Coverage: Spanning two major markets, our data provides a holistic view of web browsing patterns in developed economies. Large User Base: With 300K active users, our dataset offers statistically significant insights across various demographics and user segments. GDPR and CCPA Compliance: We prioritize user privacy and data protection, ensuring that our data collection and processing methods adhere to the strictest regulatory standards. Real-time Updates: Our clickstream data is continuously refreshed, providing up-to-the-minute insights into evolving online trends and user behaviors. Granular Data Points: We capture a wide array of metrics, including time spent on websites, click patterns, search queries, and user journey flows.

    Data Sourcing: Ethical and Transparent Our web browsing clickstream data is sourced through a network of partnered websites and applications. Users explicitly opt-in to data collection, ensuring transparency and consent. We employ advanced anonymization techniques to protect individual privacy while maintaining the integrity and value of the aggregated data. Key aspects of our data sourcing process include:

    Voluntary user participation through clear opt-in mechanisms Regular audits of data collection methods to ensure ongoing compliance Collaboration with privacy experts to implement best practices in data anonymization Continuous monitoring of regulatory landscapes to adapt our processes as needed

    Primary Use Cases and Verticals TagX Web Browsing clickstream Data serves a multitude of industries and use cases, including but not limited to:

    Digital Marketing and Advertising:

    Audience segmentation and targeting Campaign performance optimization Competitor analysis and benchmarking

    E-commerce and Retail:

    Customer journey mapping Product recommendation enhancements Cart abandonment analysis

    Media and Entertainment:

    Content consumption trends Audience engagement metrics Cross-platform user behavior analysis

    Financial Services:

    Risk assessment based on online behavior Fraud detection through anomaly identification Investment trend analysis

    Technology and Software:

    User experience optimization Feature adoption tracking Competitive intelligence

    Market Research and Consulting:

    Consumer behavior studies Industry trend analysis Digital transformation strategies

    Integration with Broader Data Offering TagX Web Browsing clickstream Data is a cornerstone of our comprehensive digital intelligence suite. It seamlessly integrates with our other data products to provide a 360-degree view of online user behavior:

    Social Media Engagement Data: Combine clickstream insights with social media interactions for a holistic understanding of digital footprints. Mobile App Usage Data: Cross-reference web browsing patterns with mobile app usage to map the complete digital journey. Purchase Intent Signals: Enrich clickstream data with purchase intent indicators to power predictive analytics and targeted marketing efforts. Demographic Overlays: Enhance web browsing data with demographic information for more precise audience segmentation and targeting.

    By leveraging these complementary datasets, businesses can unlock deeper insights and drive more impactful strategies across their digital initiatives. Data Quality and Scale We pride ourselves on delivering high-quality, reliable data at scale:

    Rigorous Data Cleaning: Advanced algorithms filter out bot traffic, VPNs, and other non-human interactions. Regular Quality Checks: Our data science team conducts ongoing audits to ensure data accuracy and consistency. Scalable Infrastructure: Our robust data processing pipeline can handle billions of daily events, ensuring comprehensive coverage. Historical Data Availability: Access up to 24 months of historical data for trend analysis and longitudinal studies. Customizable Data Feeds: Tailor the data delivery to your specific needs, from raw clickstream events to aggregated insights.

    Empowering Data-Driven Decision Making In today's digital-first world, understanding online user behavior is crucial for businesses across all sectors. TagX Web Browsing clickstream Data empowers organizations to make informed decisions, optimize their digital strategies, and stay ahead of the competition. Whether you're a marketer looking to refine your targeting, a product manager seeking to enhance user experience, or a researcher exploring digital trends, our cli...

  15. Z

    Dataset used for "A Recommender System of Buggy App Checkers for App Store...

    • data.niaid.nih.gov
    Updated Jun 28, 2021
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    Martin Monperrus (2021). Dataset used for "A Recommender System of Buggy App Checkers for App Store Moderators" [Dataset]. https://data.niaid.nih.gov/resources?id=zenodo_5034291
    Explore at:
    Dataset updated
    Jun 28, 2021
    Dataset provided by
    Maria Gomez
    Martin Monperrus
    Lionel Seinturier
    Romain Rouvoy
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    This is the dataset used for paper: "A Recommender System of Buggy App Checkers for App Store Moderators", published on the International Conference on Mobile Software Engineering and Systems (MOBILESoft) in 2015.

    Dataset Collection We built a dataset that consists of a random sample of Android app metadata and user reviews available on the Google Play Store on January and March 2014. Since the Google Play Store is continuously evolving (adding, removing and/or updating apps), we updated the dataset twice. The dataset D1 contains available apps in the Google Play Store in January 2014. Then, we created a new snapshot (D2) of the Google Play Store in March 2014.

    The apps belong to the 27 different categories defined by Google (at the time of writing the paper), and the 4 predefined subcategories (free, paid, new_free, and new_paid). For each category-subcategory pair (e.g. tools-free, tools-paid, sports-new_free, etc.), we collected a maximum of 500 samples, resulting in a median number of 1.978 apps per category.

    For each app, we retrieved the following metadata: name, package, creator, version code, version name, number of downloads, size, upload date, star rating, star counting, and the set of permission requests.

    In addition, for each app, we collected up to a maximum of the latest 500 reviews posted by users in the Google Play Store. For each review, we retrieved its metadata: title, description, device, and version of the app. None of these fields were mandatory, thus several reviews lack some of these details. From all the reviews attached to an app, we only considered the reviews associated with the latest version of the app —i.e., we discarded unversioned and old-versioned reviews. Thus, resulting in a corpus of 1,402,717 reviews (2014 Jan.).

    Dataset Stats Some stats about the datasets:

    • D1 (Jan. 2014) contains 38,781 apps requesting 7,826 different permissions, and 1,402,717 user reviews.

    • D2 (Mar. 2014) contains 46,644 apps and 9,319 different permission requests, and 1,361,319 user reviews.

    Additional stats about the datasets are available here.

    Dataset Description To store the dataset, we created a graph database with Neo4j. This dataset therefore consists of a graph describing the apps as nodes and edges. We chose a graph database because the graph visualization helps to identify connections among data (e.g., clusters of apps sharing similar sets of permission requests).

    In particular, our dataset graph contains six types of nodes: - APP nodes containing metadata of each app, - PERMISSION nodes describing permission types, - CATEGORY nodes describing app categories, - SUBCATEGORY nodes describing app subcategories, - USER_REVIEW nodes storing user reviews. - TOPIC topics mined from user reviews (using LDA).

    Furthermore, there are five types of relationships between APP nodes and each of the remaining nodes:

    • USES_PERMISSION relationships between APP and PERMISSION nodes
    • HAS_REVIEW between APP and USER_REVIEW nodes
    • HAS_TOPIC between USER_REVIEW and TOPIC nodes
    • BELONGS_TO_CATEGORY between APP and CATEGORY nodes
    • BELONGS_TO_SUBCATEGORY between APP and SUBCATEGORY nodes

    Dataset Files Info

    Neo4j 2.0 Databases

    googlePlayDB1-Jan2014_neo4j_2_0.rar

    googlePlayDB2-Mar2014_neo4j_2_0.rar We provide two Neo4j databases containing the 2 snapshots of the Google Play Store (January and March 2014). These are the original databases created for the paper. The databases were created with Neo4j 2.0. In particular with the tool version 'Neo4j 2.0.0-M06 Community Edition' (latest version available at the time of implementing the paper in 2014).

    Neo4j 3.5 Databases

    googlePlayDB1-Jan2014_neo4j_3_5_28.rar

    googlePlayDB2-Mar2014_neo4j_3_5_28.rar Currently, the version Neo4j 2.0 is deprecated and it is not available for download in the official Neo4j Download Center. We have migrated the original databases (Neo4j 2.0) to Neo4j 3.5.28. The databases can be opened with the tool version: 'Neo4j Community Edition 3.5.28'. The tool can be downloaded from the official Neo4j Donwload page.

      In order to open the databases with more recent versions of Neo4j, the databases must be first migrated to the corresponding version. Instructions about the migration process can be found in the Neo4j Migration Guide.
    
      First time the Neo4j database is connected, it could request credentials. The username and pasword are: neo4j/neo4j
    
  16. New Google Play Store - Android Apps dataset

    • kaggle.com
    Updated Aug 25, 2020
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    Tung M Phung (2020). New Google Play Store - Android Apps dataset [Dataset]. https://www.kaggle.com/tungmphung/new-google-play-store-android-apps-dataset/tasks
    Explore at:
    CroissantCroissant is a format for machine-learning datasets. Learn more about this at mlcommons.org/croissant.
    Dataset updated
    Aug 25, 2020
    Dataset provided by
    Kagglehttp://kaggle.com/
    Authors
    Tung M Phung
    Description

    Context

    To date (April 2020), Android is still the most popular mobile operating system in the world. Taking into account billion of Android users worldwide, mining this data has the potential to reveal user behaviors and trends in the whole global scope.

    Content

    There are 2 CSV files: - app.csv with 53,732 rows and 18 columns. - comment.csv with 1,468,173 rows and 4 columns.

    The scraping was done in April 2020.

    Acknowledgements

    This dataset is obtained from scraping Google Play Store. Without Google and Android, this dataset wouldn’t have existed.

    The dataset is first published in this blog.

    Inspiration

    Business trends on mobile can be explored by examining this dataset.

  17. f

    Participant Demographics.

    • figshare.com
    • datasetcatalog.nlm.nih.gov
    • +1more
    xls
    Updated Jun 8, 2023
    + more versions
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    Kevin Anderson; Oksana Burford; Lynne Emmerton (2023). Participant Demographics. [Dataset]. http://doi.org/10.1371/journal.pone.0156164.t002
    Explore at:
    xlsAvailable download formats
    Dataset updated
    Jun 8, 2023
    Dataset provided by
    PLOS ONE
    Authors
    Kevin Anderson; Oksana Burford; Lynne Emmerton
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    Participant Demographics.

  18. m

    Food Delivery In-App Usage | 1st Party | 3B+ events verified, US consumers |...

    • omnitrafficdata.mfour.com
    Updated Jan 30, 2025
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    MFour (2025). Food Delivery In-App Usage | 1st Party | 3B+ events verified, US consumers | UberEats & DoorDash searches, promotions and purchases [Dataset]. https://omnitrafficdata.mfour.com/products/food-delivery-in-app-usage-1st-party-3b-events-verified-mfour
    Explore at:
    Dataset updated
    Jan 30, 2025
    Dataset authored and provided by
    MFour
    Area covered
    United States
    Description

    This dataset encompasses third party food ordering for delivery consumption from over 150,000 triple-opt-in first-party U.S. Daily Active Users (DAU). Platforms include UberEats and DoorDash. See searches, promotions served and orders including price and demographics.

  19. f

    dataset for dating app use and TNSB.sav

    • figshare.com
    bin
    Updated Jan 16, 2024
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    Yao Yao (2024). dataset for dating app use and TNSB.sav [Dataset]. http://doi.org/10.6084/m9.figshare.25001390.v1
    Explore at:
    binAvailable download formats
    Dataset updated
    Jan 16, 2024
    Dataset provided by
    figshare
    Authors
    Yao Yao
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    This research conducted an online survey to investigate the relationship between dating app use and hookup intention. It measured dating app use, perceived descriptive norms, injunctive norms, fear of negative evaluation, hookup intention, and demographic information including age, gender, sexual orientation, and relationship status.

  20. f

    Participant demographics, tinnitus characteristics and app use.

    • datasetcatalog.nlm.nih.gov
    • plos.figshare.com
    Updated Jan 18, 2023
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    Engelke, Milena; Schoisswohl, Stefan; Schlee, Winfried; Wölflick, Stella; Schecklmann, Martin; Probst, Thomas; Vogel, Carsten; Simões, Jorge; Langguth, Berthold; Pryss, Rüdiger (2023). Participant demographics, tinnitus characteristics and app use. [Dataset]. https://datasetcatalog.nlm.nih.gov/dataset?q=0001018591
    Explore at:
    Dataset updated
    Jan 18, 2023
    Authors
    Engelke, Milena; Schoisswohl, Stefan; Schlee, Winfried; Wölflick, Stella; Schecklmann, Martin; Probst, Thomas; Vogel, Carsten; Simões, Jorge; Langguth, Berthold; Pryss, Rüdiger
    Description

    Participant demographics, tinnitus characteristics and app use.

Share
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Email
Click to copy link
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Close
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Harvard Dataverse (2014). Worldwide Mobile App User Behavior Dataset [Dataset]. http://doi.org/10.7910/DVN/27459

Worldwide Mobile App User Behavior Dataset

Explore at:
doc(56320), xlsx(7037534)Available download formats
Dataset updated
Sep 28, 2014
Dataset provided by
Harvard Dataverse
License

CC0 1.0 Universal Public Domain Dedicationhttps://creativecommons.org/publicdomain/zero/1.0/
License information was derived automatically

Time period covered
2012
Area covered
Worldwide
Description

We surveyed 10,208 people from more than 15 countries on their mobile app usage behavior. The countries include USA, China, Japan, Germany, France, Brazil, UK, Italy, Russia, India, Canada, Spain, Australia, Mexico, and South Korea. We asked respondents about: (1) their mobile app user behavior in terms of mobile app usage, including the app stores they use, what triggers them to look for apps, why they download apps, why they abandon apps, and the types of apps they download. (2) their demographics including gender, age, marital status, nationality, country of residence, first language, ethnicity, education level, occupation, and household income (3) their personality using the Big-Five personality traits This dataset contains the results of the survey.

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