This graph shows the population of the U.S. by race and ethnic group from 2000 to 2023. In 2023, there were around 21.39 million people of Asian origin living in the United States. A ranking of the most spoken languages across the world can be accessed here. U.S. populationCurrently, the white population makes up the vast majority of the United States’ population, accounting for some 252.07 million people in 2023. This ethnicity group contributes to the highest share of the population in every region, but is especially noticeable in the Midwestern region. The Black or African American resident population totaled 45.76 million people in the same year. The overall population in the United States is expected to increase annually from 2022, with the 320.92 million people in 2015 expected to rise to 341.69 million people by 2027. Thus, population densities have also increased, totaling 36.3 inhabitants per square kilometer as of 2021. Despite being one of the most populous countries in the world, following China and India, the United States is not even among the top 150 most densely populated countries due to its large land mass. Monaco is the most densely populated country in the world and has a population density of 24,621.5 inhabitants per square kilometer as of 2021. As population numbers in the U.S. continues to grow, the Hispanic population has also seen a similar trend from 35.7 million inhabitants in the country in 2000 to some 62.65 million inhabitants in 2021. This growing population group is a significant source of population growth in the country due to both high immigration and birth rates. The United States is one of the most racially diverse countries in the world.

This map shows the percentage of people who identify as something other than non-Hispanic white throughout the US according to the most current American Community Survey. The pattern is shown by states, counties, and Census tracts. Zoom or search for anywhere in the US to see a local pattern. Click on an area to learn more. Filter to your area and save a new version of the map to use for your own mapping purposes.The Arcade expression used was: 100 - B03002_calc_pctNHWhiteE, which is simply 100 minus the percent of population who identifies as non-Hispanic white. The data is from the U.S. Census Bureau's American Community Survey (ACS). The figures in this map update automatically annually when the newest estimates are released by ACS. For more detailed metadata, visit the ArcGIS Living Atlas Layer: ACS Race and Hispanic Origin Variables - Boundaries.The data on race were derived from answers to the question on race that was asked of individuals in the United States. The Census Bureau collects racial data in accordance with guidelines provided by the U.S. Office of Management and Budget (OMB), and these data are based on self-identification. The racial categories included in the census questionnaire generally reflect a social definition of race recognized in this country and not an attempt to define race biologically, anthropologically, or genetically. The categories represent a social-political construct designed for collecting data on the race and ethnicity of broad population groups in this country, and are not anthropologically or scientifically based. Learn more here.Other maps of interest:American Indian or Alaska Native Population in the US (Current ACS)Asian Population in the US (Current ACS)Black or African American Population in the US (Current ACS)Hawaiian or Other Pacific Islander Population in the US (Current ACS)Hispanic or Latino Population in the US (Current ACS) (some people prefer Latinx)Population who are Some Other Race in the US (Current ACS)Population who are Two or More Races in the US (Current ACS) (some people prefer mixed race or multiracial)White Population in the US (Current ACS)Race in the US by Dot DensityWhat is the most common race/ethnicity?

In 2023, the gross median household income for Asian households in the United States stood at 112,800 U.S. dollars. Median household income in the United States, of all racial and ethnic groups, came out to 80,610 U.S. dollars in 2023. Asian and Caucasian (white not Hispanic) households had relatively high median incomes, while the median income of Hispanic, Black, American Indian, and Alaskan Native households all came in lower than the national median. A number of related statistics illustrate further the current state of racial inequality in the United States. Unemployment is highest among Black or African American individuals in the U.S. with 8.6 percent unemployed, according to the Bureau of Labor Statistics in 2021. Hispanic individuals (of any race) were most likely to go without health insurance as of 2021, with 22.8 percent uninsured.

This multi-scale map shows the predominant (most numerous) race/ethnicity living within an area. Map opens at the state level, centered on the lower 48 states. Data is from U.S. Census Bureau's 2020 PL 94-171 data for state, county, tract, block group, and block.The map's colors indicate which of the eight race/ethnicity categories have the highest total count.Race and ethnicity highlights from the U.S. Census Bureau:White population remained the largest race or ethnicity group in the United States, with 204.3 million people identifying as White alone. Overall, 235.4 million people reported White alone or in combination with another group. However, the White alone population decreased by 8.6% since 2010.Two or More Races population (also referred to as the Multiracial population) has changed considerably since 2010. The Multiracial population was measured at 9 million people in 2010 and is now 33.8 million people in 2020, a 276% increase.“In combination” multiracial populations for all race groups accounted for most of the overall changes in each racial category.All of the race alone or in combination groups experienced increases. The Some Other Race alone or in combination group (49.9 million) increased 129%, surpassing the Black or African American population (46.9 million) as the second-largest race alone or in combination group.The next largest racial populations were the Asian alone or in combination group (24 million), the American Indian and Alaska Native alone or in combination group (9.7 million), and the Native Hawaiian and Other Pacific Islander alone or in combination group (1.6 million).Hispanic or Latino population, which includes people of any race, was 62.1 million in 2020. Hispanic or Latino population grew 23%, while the population that was not of Hispanic or Latino origin grew 4.3% since 2010.View more 2020 Census statistics highlights on race and ethnicity.

In 2023, 17.9 percent of Black people living in the United States were living below the poverty line, compared to 7.7 percent of white people. That year, the total poverty rate in the U.S. across all races and ethnicities was 11.1 percent. Poverty in the United States Single people in the United States making less than 12,880 U.S. dollars a year and families of four making less than 26,500 U.S. dollars a year are considered to be below the poverty line. Women and children are more likely to suffer from poverty, due to women staying home more often than men to take care of children, and women suffering from the gender wage gap. Not only are women and children more likely to be affected, racial minorities are as well due to the discrimination they face. Poverty data Despite being one of the wealthiest nations in the world, the United States had the third highest poverty rate out of all OECD countries in 2019. However, the United States' poverty rate has been fluctuating since 1990, but has been decreasing since 2014. The average median household income in the U.S. has remained somewhat consistent since 1990, but has recently increased since 2014 until a slight decrease in 2020, potentially due to the pandemic. The state that had the highest number of people living below the poverty line in 2020 was California.

About this dataset

Context

The dataset tabulates the Non-Hispanic population of State Line City by race. It includes the distribution of the Non-Hispanic population of State Line City across various race categories as identified by the Census Bureau. The dataset can be utilized to understand the Non-Hispanic population distribution of State Line City across relevant racial categories.

Key observations

With a zero Hispanic population, State Line City is 100% Non-Hispanic. Among the Non-Hispanic population, the largest racial group is White alone with a population of 88 (89.80% of the total Non-Hispanic population).

Content

When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

Racial categories include:

• White
• Black or African American
• American Indian and Alaska Native
• Asian
• Native Hawaiian and Other Pacific Islander
• Some other race
• Two or more races (multiracial)

Variables / Data Columns

• Race: This column displays the racial categories (for Non-Hispanic) for the State Line City
• Population: The population of the racial category (for Non-Hispanic) in the State Line City is shown in this column.
• % of Total Population: This column displays the percentage distribution of each race as a proportion of State Line City total Non-Hispanic population. Please note that the sum of all percentages may not equal one due to rounding of values.

Good to know

Margin of Error

Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

Custom data

If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

Inspiration

Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

Recommended for further research

This dataset is a part of the main dataset for State Line City Population by Race & Ethnicity. You can refer the same here

About this dataset

Context

The dataset tabulates the Non-Hispanic population of United States by race. It includes the distribution of the Non-Hispanic population of United States across various race categories as identified by the Census Bureau. The dataset can be utilized to understand the Non-Hispanic population distribution of United States across relevant racial categories.

Key observations

Of the Non-Hispanic population in United States, the largest racial group is White alone with a population of 194.89 million (72.36% of the total Non-Hispanic population).

Content

When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2018-2022 5-Year Estimates.

Racial categories include:

• White
• Black or African American
• American Indian and Alaska Native
• Asian
• Native Hawaiian and Other Pacific Islander
• Some other race
• Two or more races (multiracial)

Variables / Data Columns

• Race: This column displays the racial categories (for Non-Hispanic) for the United States
• Population: The population of the racial category (for Non-Hispanic) in the United States is shown in this column.
• % of Total Population: This column displays the percentage distribution of each race as a proportion of United States total Non-Hispanic population. Please note that the sum of all percentages may not equal one due to rounding of values.

Good to know

Margin of Error

Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

Custom data

If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

Inspiration

Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

Recommended for further research

This dataset is a part of the main dataset for United States Population by Race & Ethnicity. You can refer the same here

This multi-scale map shows the predominant (most numerous) race/ethnicity living within an area. Map opens at the state level, centered on the lower 48 states. Data is from U.S. Census Bureau's 2020 PL 94-171 data for state, county, tract, block group, and block.The map's colors indicate which of the eight race/ethnicity categories have the highest total count.Race and ethnicity highlights from the U.S. Census Bureau:White population remained the largest race or ethnicity group in the United States, with 204.3 million people identifying as White alone. Overall, 235.4 million people reported White alone or in combination with another group. However, the White alone population decreased by 8.6% since 2010.Two or More Races population (also referred to as the Multiracial population) has changed considerably since 2010. The Multiracial population was measured at 9 million people in 2010 and is now 33.8 million people in 2020, a 276% increase.“In combination” multiracial populations for all race groups accounted for most of the overall changes in each racial category.All of the race alone or in combination groups experienced increases. The Some Other Race alone or in combination group (49.9 million) increased 129%, surpassing the Black or African American population (46.9 million) as the second-largest race alone or in combination group.The next largest racial populations were the Asian alone or in combination group (24 million), the American Indian and Alaska Native alone or in combination group (9.7 million), and the Native Hawaiian and Other Pacific Islander alone or in combination group (1.6 million).Hispanic or Latino population, which includes people of any race, was 62.1 million in 2020. Hispanic or Latino population grew 23%, while the population that was not of Hispanic or Latino origin grew 4.3% since 2010.View more 2020 Census statistics highlights on race and ethnicity.

Anti-Black or African American attacks were the most common form of racist hate crime in the United States in 2023, with 3,027 cases. Anti-White hate crimes were the next most common form of race-based hate crime in that year, with 831 incidents.

About this dataset

Context

The dataset tabulates the Non-Hispanic population of Mitchell by race. It includes the distribution of the Non-Hispanic population of Mitchell across various race categories as identified by the Census Bureau. The dataset can be utilized to understand the Non-Hispanic population distribution of Mitchell across relevant racial categories.

Key observations

Of the Non-Hispanic population in Mitchell, the largest racial group is White alone with a population of 161 (89.94% of the total Non-Hispanic population).

Content

When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

Racial categories include:

• White
• Black or African American
• American Indian and Alaska Native
• Asian
• Native Hawaiian and Other Pacific Islander
• Some other race
• Two or more races (multiracial)

Variables / Data Columns

• Race: This column displays the racial categories (for Non-Hispanic) for the Mitchell
• Population: The population of the racial category (for Non-Hispanic) in the Mitchell is shown in this column.
• % of Total Population: This column displays the percentage distribution of each race as a proportion of Mitchell total Non-Hispanic population. Please note that the sum of all percentages may not equal one due to rounding of values.

Good to know

Margin of Error

Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

Custom data

If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

Inspiration

Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

Recommended for further research

This dataset is a part of the main dataset for Mitchell Population by Race & Ethnicity. You can refer the same here

In 2023, about 26.9 percent of Asian private households in the U.S. had an annual income of 200,000 U.S. dollars and more. Comparatively, around 13.9 percent of Black households had an annual income under 15,000 U.S. dollars.

About this dataset

Context

The dataset tabulates the Non-Hispanic population of White Hall by race. It includes the distribution of the Non-Hispanic population of White Hall across various race categories as identified by the Census Bureau. The dataset can be utilized to understand the Non-Hispanic population distribution of White Hall across relevant racial categories.

Key observations

With a zero Hispanic population, White Hall is 100% Non-Hispanic. Among the Non-Hispanic population, the largest racial group is White alone with a population of 2,281 (96.90% of the total Non-Hispanic population).

Content

When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

Racial categories include:

• White
• Black or African American
• American Indian and Alaska Native
• Asian
• Native Hawaiian and Other Pacific Islander
• Some other race
• Two or more races (multiracial)

Variables / Data Columns

• Race: This column displays the racial categories (for Non-Hispanic) for the White Hall
• Population: The population of the racial category (for Non-Hispanic) in the White Hall is shown in this column.
• % of Total Population: This column displays the percentage distribution of each race as a proportion of White Hall total Non-Hispanic population. Please note that the sum of all percentages may not equal one due to rounding of values.

Good to know

Margin of Error

Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

Custom data

If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

Inspiration

Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

Recommended for further research

This dataset is a part of the main dataset for White Hall Population by Race & Ethnicity. You can refer the same here

In the fiscal year of 2019, 21.39 percent of active-duty enlisted women were of Hispanic origin. The total number of active duty military personnel in 2019 amounted to 1.3 million people.

Ethnicities in the United States The United States is known around the world for the diversity of its population. The Census recognizes six different racial and ethnic categories: White American, Native American and Alaska Native, Asian American, Black or African American, Native Hawaiian and Other Pacific Islander. People of Hispanic or Latino origin are classified as a racially diverse ethnicity.

The largest part of the population, about 61.3 percent, is composed of White Americans. The largest minority in the country are Hispanics with a share of 17.8 percent of the population, followed by Black or African Americans with 13.3 percent. Life in the U.S. and ethnicity However, life in the United States seems to be rather different depending on the race or ethnicity that you belong to. For instance: In 2019, native Hawaiians and other Pacific Islanders had the highest birth rate of 58 per 1,000 women, while the birth rae of white alone, non Hispanic women was 49 children per 1,000 women.

The Black population living in the United States has the highest poverty rate with of all Census races and ethnicities in the United States. About 19.5 percent of the Black population was living with an income lower than the 2020 poverty threshold. The Asian population has the smallest poverty rate in the United States, with about 8.1 percent living in poverty.

The median annual family income in the United States in 2020 earned by Black families was about 57,476 U.S. dollars, while the average family income earned by the Asian population was about 109,448 U.S. dollars. This is more than 25,000 U.S. dollars higher than the U.S. average family income, which was 84,008 U.S. dollars.

About this dataset

Context

The dataset tabulates the Non-Hispanic population of Lexington by race. It includes the distribution of the Non-Hispanic population of Lexington across various race categories as identified by the Census Bureau. The dataset can be utilized to understand the Non-Hispanic population distribution of Lexington across relevant racial categories.

Key observations

With a zero Hispanic population, Lexington is 100% Non-Hispanic. Among the Non-Hispanic population, the largest racial group is White alone with a population of 120 (86.96% of the total Non-Hispanic population).

Content

When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

Racial categories include:

• White
• Black or African American
• American Indian and Alaska Native
• Asian
• Native Hawaiian and Other Pacific Islander
• Some other race
• Two or more races (multiracial)

Variables / Data Columns

• Race: This column displays the racial categories (for Non-Hispanic) for the Lexington
• Population: The population of the racial category (for Non-Hispanic) in the Lexington is shown in this column.
• % of Total Population: This column displays the percentage distribution of each race as a proportion of Lexington total Non-Hispanic population. Please note that the sum of all percentages may not equal one due to rounding of values.

Good to know

Margin of Error

Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

Custom data

If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

Inspiration

Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

Recommended for further research

This dataset is a part of the main dataset for Lexington Population by Race & Ethnicity. You can refer the same here

About this dataset

Context

The dataset tabulates the Non-Hispanic population of Detroit by race. It includes the distribution of the Non-Hispanic population of Detroit across various race categories as identified by the Census Bureau. The dataset can be utilized to understand the Non-Hispanic population distribution of Detroit across relevant racial categories.

Key observations

With a zero Hispanic population, Detroit is 100% Non-Hispanic. Among the Non-Hispanic population, the largest racial group is White alone with a population of 105 (97.22% of the total Non-Hispanic population).

Content

When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

Racial categories include:

• White
• Black or African American
• American Indian and Alaska Native
• Asian
• Native Hawaiian and Other Pacific Islander
• Some other race
• Two or more races (multiracial)

Variables / Data Columns

• Race: This column displays the racial categories (for Non-Hispanic) for the Detroit
• Population: The population of the racial category (for Non-Hispanic) in the Detroit is shown in this column.
• % of Total Population: This column displays the percentage distribution of each race as a proportion of Detroit total Non-Hispanic population. Please note that the sum of all percentages may not equal one due to rounding of values.

Good to know

Margin of Error

Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

Custom data

If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

Inspiration

Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

Recommended for further research

This dataset is a part of the main dataset for Detroit Population by Race & Ethnicity. You can refer the same here

In 2023, the number of Hispanic and Latino residents in California had surpassed the number of White residents, with about 15.76 million Hispanics compared to 12.96 million white residents. California’s residents California has always held a special place in the American imagination as a place where people can start a new life and increase their personal fortunes. Perhaps due partly to this, California is the most populous state in the United States, with over 39 million residents, which is a significant increase from the number of residents in 1960. California is also the U.S. state with the largest population of foreign born residents. The Californian economy The Californian economy is particularly strong and continually contributes a significant amount to the gross domestic product (GDP) of the United States. Its per-capita GDP is also high, which indicates a high standard of living for its residents. Additionally, the median household income in California has more than doubled from 1990 levels.

About this dataset

Context

The dataset tabulates the Non-Hispanic population of West Sacramento by race. It includes the distribution of the Non-Hispanic population of West Sacramento across various race categories as identified by the Census Bureau. The dataset can be utilized to understand the Non-Hispanic population distribution of West Sacramento across relevant racial categories.

Key observations

Of the Non-Hispanic population in West Sacramento, the largest racial group is White alone with a population of 22,396 (62.23% of the total Non-Hispanic population).

Content

When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

Racial categories include:

• White
• Black or African American
• American Indian and Alaska Native
• Asian
• Native Hawaiian and Other Pacific Islander
• Some other race
• Two or more races (multiracial)

Variables / Data Columns

• Race: This column displays the racial categories (for Non-Hispanic) for the West Sacramento
• Population: The population of the racial category (for Non-Hispanic) in the West Sacramento is shown in this column.
• % of Total Population: This column displays the percentage distribution of each race as a proportion of West Sacramento total Non-Hispanic population. Please note that the sum of all percentages may not equal one due to rounding of values.

Good to know

Margin of Error

Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

Custom data

If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

Inspiration

Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

Recommended for further research

This dataset is a part of the main dataset for West Sacramento Population by Race & Ethnicity. You can refer the same here

About this dataset

Context

The dataset tabulates the Non-Hispanic population of Maeystown by race. It includes the distribution of the Non-Hispanic population of Maeystown across various race categories as identified by the Census Bureau. The dataset can be utilized to understand the Non-Hispanic population distribution of Maeystown across relevant racial categories.

Key observations

With a zero Hispanic population, Maeystown is 100% Non-Hispanic. Among the Non-Hispanic population, the largest racial group is White alone with a population of 91 (100% of the total Non-Hispanic population).

Content

When available, the data consists of estimates from the U.S. Census Bureau American Community Survey (ACS) 2019-2023 5-Year Estimates.

Racial categories include:

• White
• Black or African American
• American Indian and Alaska Native
• Asian
• Native Hawaiian and Other Pacific Islander
• Some other race
• Two or more races (multiracial)

Variables / Data Columns

• Race: This column displays the racial categories (for Non-Hispanic) for the Maeystown
• Population: The population of the racial category (for Non-Hispanic) in the Maeystown is shown in this column.
• % of Total Population: This column displays the percentage distribution of each race as a proportion of Maeystown total Non-Hispanic population. Please note that the sum of all percentages may not equal one due to rounding of values.

Good to know

Margin of Error

Data in the dataset are based on the estimates and are subject to sampling variability and thus a margin of error. Neilsberg Research recommends using caution when presening these estimates in your research.

Custom data

If you do need custom data for any of your research project, report or presentation, you can contact our research staff at research@neilsberg.com for a feasibility of a custom tabulation on a fee-for-service basis.

Inspiration

Neilsberg Research Team curates, analyze and publishes demographics and economic data from a variety of public and proprietary sources, each of which often includes multiple surveys and programs. The large majority of Neilsberg Research aggregated datasets and insights is made available for free download at https://www.neilsberg.com/research/.

Recommended for further research

This dataset is a part of the main dataset for Maeystown Population by Race & Ethnicity. You can refer the same here

In 2023, TV consumption in the United States was highest among African Americans, who watched an average of 3.28 hours of TV each day. While the viewing time dropped among white, Black, and Hispanic consumers, Asian Americans’ time spent grew from 2021 to 2022 to around two hours per day. TV and streaming engagement among racial groups As of mid 2022, The U.S. population still spent most of their time watching TV and streaming content on traditional media, such as cable and broadcast. Roughly 35 percent of their viewing time was allocated to streaming. It was also observed that Hispanics were more likely to use online video platforms than any other ethnic group, with a viewing time share of over 43 percent. By contrast, using streaming services accounted for around one third of the total viewing time among white and Asian consumers. Traditional TV vs. digital video The way consumers watch TV shows and movies has changed significantly. A forecast showed that traditional TV consumption among Americans will continue to steadily decline in the upcoming years. Meanwhile, with an increasing number of consumers adopting streaming and social videos, digital video soars, outpacing TV viewing time by the end of 2023.

In the U.S., median household income rose from 51,570 U.S. dollars in 1967 to 80,610 dollars in 2023. In terms of broad ethnic groups, Black Americans have consistently had the lowest median income in the given years, while Asian Americans have the highest; median income in Asian American households has typically been around double that of Black Americans.