Zillow reigns supreme in the U.S. real estate website landscape, attracting a staggering ***** million monthly visits in 2024. This figure dwarfs its closest competitor, Realtor.com, which garnered less than half of Zillow's traffic. Online platforms are extremely popular, with the majority of homebuyers using a mobile device during the buying process. The rise of Zillow Founded in 2006, the Seattle-headquartered proptech Zillow has steadily grown over the years, establishing itself as the most popular U.S. real estate website. In 2023, the listing platform recorded about *** million unique monthly users across its mobile applications and website. Despite holding an undisputed position as a market leader, Zillow's revenue has decreased since 2021. A probable cause for the decline is the plummeting of housing transactions and the negative housing sentiment. Performance and trends in the proptech market The proptech market has shown remarkable performance, with companies like Opendoor and Redfin experiencing significant stock price increase in 2023. This growth is particularly notable in the residential brokerage segment. Meanwhile, major players in proptech fundraising, such as Fifth Wall and Hidden Hill Capital, have raised billions in direct investment, further fueling the sector's development. As technology continues to reshape the real estate industry, online platforms like Zillow are likely to play an increasingly crucial role in how people search for and purchase homes. (1477916, 1251604)

Zillow.com was the most-visited real estate website worldwide in 2024, with an average of ************* visits per month during the measured period. Leboncoin.fr ranked second, with ***** million monthly visits, while Carigslist.org ranked third, with ***** million average accesses.

In 2024, U.S. homebuyers considered photos and the detailed information about a home listing as the most valuable features of real estate websites. Additionally, ** percent of respondents cited virtual listings as very useful, while ** percent listed flor plans.

Zillow.com was the most-visited real estate website worldwide in 2024, with an average of ************* visits per month during the measured period. Leboncoin.fr ranked second, with ***** million monthly visits, while Carigslist.org ranked third, with ***** million average accesses.

Zillow reigns supreme in the U.S. real estate website landscape, attracting a staggering 365.8 million monthly visits in 2024. This figure dwarfs its closest competitor, Realtor.com, which garnered less than half of Zillow's traffic. Online platforms are extremely popular, with the majority of homebuyers using a mobile device during the buying process. The rise of Zillow Founded in 2006, the Seattle-headquartered proptech Zillow has steadily grown over the years, establishing itself as the most popular U.S. real estate website. In 2023, the listing platform recorded about 214 million unique monthly users across its mobile applications and website. Despite holding an undisputed position as a market leader, Zillow's revenue has decreased since 2021. A probable cause for the decline is the plummeting of housing transactions and the negative housing sentiment. Performance and trends in the proptech market The proptech market has shown remarkable performance, with companies like Opendoor and Redfin experiencing significant stock price increase in 2023. This growth is particularly notable in the residential brokerage segment. Meanwhile, major players in proptech fundraising, such as Fifth Wall and Hidden Hill Capital, have raised billions in direct investment, further fueling the sector's development. As technology continues to reshape the real estate industry, online platforms like Zillow are likely to play an increasingly crucial role in how people search for and purchase homes. (1477916, 1251604)

The most popular real estate website in Poland was Otodom, visited by over *** million unique visitors per month in 2023.

This statistic presents the real estate websites that proved most popular among people who hunt for properties to purchase in the United Kingdom in 2015. One ****** of respondents said they would use all three websites: Rightmove, Zoopla and OnTheMarket. However, OnTheMarket only had *** percent of respondents reporting they would use the site alone.

In March 2025, the Walt Disney Company properties were ranked first among the most popular multiplatform web properties in the United States with over 249 million visitors from mobile and desktop connections – popular Disney online properties include Disney Entertainment, which consists of the company's film, television, music, and streaming media assets, and ESPN, among other online services.

Approximately ** percent of homebuyers in the United States in 2024 found their lender through a referral from a real estate agent, realtor, or broker. Real estate websites emerged as the second most important lead channel, according to ** percent of the respondents.

Real estate websites emerged as the most popular resource among homebuyers reviewing mortgage financing options in 2024. Approximately ** percent of respondents shared that they used websites such as Zillow, RE/MAX or Realtor.com when looking at finance options. Referrals and search engines also played a crucial role, according to over half of respondents.

Google was the most popular website for online reviews of multifamily rental properties as of the fourth quarter of 2024, concentrating ** percent of all reviews. Usually, a property was reviewed on more than one website. Though Google had the most reviews, the properties reviewed on Modern Message had higher rating.

As of June 2022, Google was the most popular web property in Italy. The search engine had around ** million monthly visitors, ranking ahead of social network Facebook with ** million and Amazon websites with approximately ** million monthly visitors, respectively.