Introduction

Memes Statistics: A Meme is a unit of cultural details spread by emulation. This term meme, derived from the Greek word "meem," which means imitate, was introduced by the British developing biologist Richard Dawkins in his work The Selfish Gene. Internet memes can be videos, GIFs, images, and other viral sensations. The attribute of memes involves their vulnerability to parody, their use of interrelatedness, their propagation in a viral way, and also their advancement over time.

Memes are stated as the main part of the Internet culture, and they have also developed in all areas. We can see them in a range of marketing, economics, finance, social movements, politics, and religion, as well as healthcare. Let's shed more light on the meme statistics.

Gen Z and Millennial internet users in the United States were most likely to share travel experiences on social media. During the September 2019 survey, 39 percent of respondents stated it was very likely for them to do so. Sharing memes that somebody else had created was ranked second with 35 percent, and sharing own memes was also popular as 29 percent of respondents saying that they shared their own meme content.

A dataset consisitng of memes (a group of digital items, images), analyzed using social semiotic content analysis.

The research is published in the paper "Darknet Imaginaries in Internet Memes: The Discursive Malleability of the Cultural Status of Digital Technologies" published in Journal of Computer-Mediated Communication.

Abstract: Dominant discourses on the darknet present it either as a dangerous space with flourishing crime or a place for civic action and political activism. However, these depictions have been challenged in online popular culture, particularly in memes. By utilizing the concepts of double articulation of media and cultural imaginaries, this article reveals how memes shape popular definitions of darknet. Our qualitative, social semiotic content analysis of 505 memes reveals an ambiguous and complex vision of the darknet that both supports and demystifies the mainstream imagery. We introduce the concept of discursive malleability of niche technologies, to describe how cultural practices reshape technologies, especially those with small userbases. Additionally, we present a ‘representational map of the darknet’ and indicate how this contributes to social understanding of digital technologies more generally, and, not least, why the analyzed memes may be read as lens exposing contradictory notions and policies regarding digital technologies nowadays.

DOGE started it. SHIB took it mainstream. BONK and PEPE brought in the crowds. Now what?

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According to a survey on the most-viewed content formats on social media conducted in Indonesia in June 2023, approximately ** percent of Indonesian respondents stated that they enjoyed watching TikTok videos. Meanwhile, ** percent of them stated that they enjoyed watching Instagram posts.   Exploring video content trends and advertising impact in Indonesia  From music to video tutorials, videos have become the most popular visual medium on the internet. In 2023, almost every Indonesian watched online videos weekly. Video advertising, whether from trusted brands or influencers, has also increased in recent years and caught consumers’ attention. A recent study revealed that the most influential advertisements for Indonesians were those made by well-known brands compared to influencers. In addition, Indonesian consumers will be more likely to click on ads on social media when the content is relevant to them. The changing face of social media: Trends in Indonesia's online landscape From the era of Vine to the rise of TikTok, short video memes became the core of social media content. These memes have since been adopted by other popular social media platforms such as Instagram, YouTube, and Facebook. As of 2023, it is estimated that more than *** million people are TikTok users in Indonesia. However, TikTok’s dominance does not overshadow the significance of Facebook. Although Facebook users are gradually declining in Indonesia, it still has the largest market share among social media platforms, especially on mobile phones and tablets.

The Hateful Memes data set is a multimodal dataset for hateful meme detection (image + text) that contains 10,000+ new multimodal examples created by Facebook AI. Images were licensed from Getty Images so that researchers can use the data set to support their work.

In the third quarter of 2024, **** percent of the internet users in Brazil stated that they consumed music videos weekly, making it the most popular type of online video content consumed in the country. Comedy, memes, or viral videos ranked second, being watched by around **** percent of the respondents. Tutorials or how-to videos were also popular among almost ** percent of the country's online audience.

In the third quarter of 2024, 54.8 percent of internet users in Argentina stated that they consumed music videos weekly, making this the most popular type of online video content consumed in the country. Comedy, memes, and viral content ranked second, being watched by 46.8 percent of the respondents. Sports match or commentary videos were also popular among 36.6 percent of the online audience.

In the third quarter of 2024, **** percent of the internet users in Spain stated that they consumed music videos online on a weekly basis, making it the most popular type of online video content consumed in the country. Comedy, memes, or viral content ranked second, being watched by around **** percent of the respondents. Tutorials or how-to videos were almost as popular, representing a share of **** percent.

In the third quarter of 2024, 61.3 percent of the internet users in Chile stated that they consumed music videos weekly, making it the most popular type of online video content consumed in the country. Comedy, memes, or viral content ranked second, being watched by around 50.5 percent of the respondents, while educational videos were also popular among 30.1 percent of the online audience.

In the third quarter of 2023, over 96 percent of the surveyed internet users watched some kind of online video each week in Turkey. Music videos and comedy, meme, or viral videos followed as the second and third most-watched online video content, with approximately 62 and 45 percent, respectively.

In the third quarter of 2024, **** percent of internet users in Colombia stated that they consumed music videos weekly, making it the most popular type of online video content consumed in the country. Comedy, memes, or viral content ranked second, being watched by around **** percent of the respondents. Educational content was also popular among **** percent of the online audience.

In the third quarter of 2024, **** percent of the internet users in Mexico stated that they consumed music videos weekly, making this the most popular type of online video content consumed in the country. Comedy, memes, or viral videos ranked second, being watched by around ** percent of the respondents. Gaming-related content was also popular among **** percent of the online audience.

According to a survey from 2022 among U.S. Spotify users, Spotify Wrapped was mostly viewed with neutral feelings, while ** percent had a favorable opinion. The format, which is published towards the end of each year, shows users which shows, songs, and artists they have consumed and enjoyed most during the past year. Over the last years, it has become the source of many viral memes and posts.

A survey conducted in the third quarter of 2023 revealed that friends, family, and acquaintances' accounts were the leading type of social media accounts followed by Vietnamese respondents, as stated by approximately ** percent of them. By comparison, accounts of entertainment, memes, or parody were the second most popular type to follow on social media, as suggested by roughly **** percent of the survey participants.

As of the third quarter of 2022, most people in Ghana watched any kind of online video weekly. This referred to over 88.2 percent of the internet users in the country. Moreover, around 47 percent of the internet users watched music videos every week, while 41 percent streamed comedies, memes, or viral videos.