Netflix's global viewership in 2020 was nearly 550 million people, with this number increasing by over 60 million between 2020 and 2021. Although the growth rate is decreasing, that number is forecasted to continue to climb over the next several years, reaching over 780 million global viewers by 2026.

Introduction

Netflix Statistics: In 2024, Netflix consolidated its status as a streaming leader among competitors worldwide with enormous milestones in new subscriptions, revenue, and content extension.

This article takes a more in-depth look at Netflix statistics, including major numbers, achievements in finance, demographic distributions of subscribers, investments in content, and other strategies that enabled Netflix to continue enjoying success.

A total of 142 million viewers are reported to have watched the South Korean series 'Squid Game' in Netflix, as of October 2021. Ranking in second came the movie Extraction with 99 million viewers, followed by Bird Box with 89 million viewers.

Netflix viewership measurement

The method of Netflix's measurement of viewership has changed, and now counts viewers who expressed the intention to watch the show and continued watching for as little as two minutes. This is similar to how YouTube video views are measured and further away from traditional calculations of TV ratings and viewers.

Netflix has justified the change in its methodology as a way to accommodate all types of content, regardless of length. Citing other media companies such as BBC iPlayer and The New York Times as having similar ranking models, Netflix discloses the viewer counts are approximately 35 percent higher using the new method.

Data on the share of Netflix viewing in the United States showed that 37 percent of content viewing n the platform was of of original shows. This marks a dramatic increase from January 2017 when the figure was just 14 percent. Netflix originals have proved to be hugely popular and often draw in large audiences. More than 18 million viewers across the globe watched the entire third season of 'Stranger Things' within four days of its release in 2019, and 40.7 million watched at least part of Season 3 in that time. However, the majority of Netflix viewing is still of licensed content, which could cause Netflix issues in months and years to come as its competitors reclaim their content and use it on their own streaming services. It has already been noted that Netflix will eventually lose the rights to show American sitcom 'Friends', for example - one of the most watched shows on the platform.

This is the official data set used in the Netflix Prize competition. The data consists of about 100 million movie ratings, and the goal is to predict missing entries in the movie-user rating matrix. |Attribute| Value| |——|—-| | Data Set Characteristics: | Multivariate, Time-Series | | Attribute Characteristics: | Integer | | Associated Tasks: | Clustering, Recommender-Systems | | Number of Instances: | 100480507 | | Number of Attributes: | 17770 | | Missing Values? | Yes | | Area: | N/A | #Data Set Information: This dataset was constructed to support participants in the Netflix Prize. There are over 480,000 customers in the dataset, each identified by a unique integer id. The title and release year for each movie is also provided. There are over 17,000 movies in the dataset, each identified by

Netflix's global subscriber base has reached an impressive milestone, surpassing 300 million paid subscribers worldwide in the fourth quarter of 2024. This marks a significant increase of nearly 20 million subscribers compared to the previous quarter, solidifying Netflix's position as a dominant force in the streaming industry. Adapting to customer losses Netflix's growth has not always been consistent. During the first half of 2022, the streaming giant lost over one million customers. In response to these losses, Netflix introduced an ad-supported tier in November of that same year. This strategic move has paid off, with the lower-cost plan attracting 70 million monthly active users globally by November 2024, demonstrating Netflix's ability to adapt to changing market conditions and consumer preferences. Global expansion Netflix continues to focus on international markets, with a forecast suggesting that the Asia Pacific region is expected to see the most substantial growth in the upcoming years, potentially reaching around 70.1 million subscribers by 2029. To correspond to the needs of the non-American target group, the company has heavily invested in international content in recent years, with Korean, Spanish, and Japanese being the most watched non-English content languages on the platform.

Dataset Card for Dataset: NetFlix Shows

  Dataset Summary

The raw data is Web Scrapped through Selenium. It contains Unlabelled text data of around 9000 Netflix Shows and Movies along with Full details like Cast, Release Year, Rating, Description, etc.

  Supported Tasks and Leaderboards

[More Information Needed]

  Languages

[More Information Needed]

  Dataset Structure







  Data Instances

[More Information Needed]… See the full description on the dataset page: https://huggingface.co/datasets/hugginglearners/netflix-shows.

The number of Netflix viewers in the United States was reportedly expected to reach 174.7 million as of 2021, and is forecast to increase annually. By the year 2025, it is projected that there will be over 188 million people in the U.S. watching content on the video on demand platform.

As of September 2024, all streaming services accounted for 41 percent of total TV screen time in the United States. Netflix made up 7.9 percent of the whole viewing time, slightly up from 7.8 percent recorded in the same period of the previous year.

The most used device to watch TV shows on Netflix in the United States was the TV screen in September 2023, with over 132 million unique viewers. The mobile device was the second most popular device for U.S. consumers watching Netflix TV series, followed by the computer.

Overview

Streaming Services Statistics: Streaming services have transformed the entertainment landscape, revolutionizing how people consume content.

The advent of high-speed internet and the proliferation of smart devices have fueled the growth of these platforms, offering a wide array of movies, TV shows, music, and more, at the viewers' convenience.

This introduction provides an overview of key statistics that shed light on the impact, trends, and challenges within the streaming industry.

In 2019, approximately 70 million people watched video content over Netflix in Latin America. The number is expected to increase to over 88 million by 2023. Another source estimated the number of Netflix subscribers in the region in 2019 at 20.5 million and projected a growth to more than 26 million by 2024.

A report on the viewing behavior on Netflix showed that in the first half of 2023, original and exclusive content accounted for 57 percent of the total hours viewed on the streaming platform, while licensed content was less popular. In the second half of 2023 the proportion shifted slightly, with viewing hours of licensed TV shows and movies rising by four percentage points.

This analysis presents a rigorous exploration of financial data, incorporating a diverse range of statistical features. By providing a robust foundation, it facilitates advanced research and innovative modeling techniques within the field of finance.

Is There a Netflix Effect on Unemployment? A Statistical Exploration

Financial data:

• Historical daily stock prices (open, high, low, close, volume)

• Fundamental data (e.g., market capitalization, price to earnings P/E ratio, dividend yield, earnings per share EPS, price to earnings growth, debt-to-equity ratio, price-to-book ratio, current ratio, free cash flow, projected earnings growth, return on equity, dividend payout ratio, price to sales ratio, credit rating)

• Technical indicators (e.g., moving averages, RSI, MACD, average directional index, aroon oscillator, stochastic oscillator, on-balance volume, accumulation/distribution A/D line, parabolic SAR indicator, bollinger bands indicators, fibonacci, williams percent range, commodity channel index)

Machine learning features:

• Feature engineering based on financial data and technical indicators

• Sentiment analysis data from social media and news articles

• Macroeconomic data (e.g., GDP, unemployment rate, interest rates, consumer spending, building permits, consumer confidence, inflation, producer price index, money supply, home sales, retail sales, bond yields)

Potential Applications:

• Stock price prediction

• Portfolio optimization

• Algorithmic trading

• Market sentiment analysis

• Risk management

Use Cases:

• Researchers investigating the effectiveness of machine learning in stock market prediction

• Analysts developing quantitative trading Buy/Sell strategies

• Individuals interested in building their own stock market prediction models

• Students learning about machine learning and financial applications

Additional Notes:

• The dataset may include different levels of granularity (e.g., daily, hourly)

• Data cleaning and preprocessing are essential before model training

• Regular updates are recommended to maintain the accuracy and relevance of the data

This statistic illustrates the share of Netflix customers who watch original content most often in the United States from 2014 to 2016. According to the source, 32 percent of customers watched original content most often in December 2016, up from 25 percent a year earlier.

A recent study revealed that nearly 40 percent of original and exclusive content watched in 2023 was released in the same year. Exclusive or original content from 2022 accounted for approximately 20 percent of viewership, while 2020 releases made up nine percent. Notably, TV shows and movies released earlier like in 2018 still held a five percent share, underscoring the importance of older content.

The anime streaming market is experiencing robust growth, driven by the increasing popularity of anime globally and the expanding availability of streaming services. While precise market size figures are unavailable, considering the presence of major players like Netflix, Crunchyroll, and Funimation, and the significant global fan base, a reasonable estimate for the 2025 market size would be around $5 billion USD. A Compound Annual Growth Rate (CAGR) of 15% is plausible, reflecting continued growth fueled by factors such as improved internet infrastructure in developing nations, increasing smartphone penetration, and the production of high-quality original anime content. Key trends include the rise of subscription video-on-demand (SVOD) services, the growing demand for original anime programming, and the increasing popularity of anime among younger demographics. The market is segmented by operating system (Windows, Android, iOS, Others) and content rating (TV-Y, TV-Y7, TV-G, TV-PG, TV-14, TV-MA), reflecting diverse consumption patterns. While competition among established and emerging players is intense, the overall market exhibits significant potential for expansion. Geographic distribution shows strong demand in North America and Asia Pacific, though Europe and other regions are also witnessing significant growth. Factors limiting growth could include piracy, regional licensing restrictions, and the need for consistent high-quality content production. The forecast period (2025-2033) suggests continued substantial growth, driven by the factors noted above. The market is expected to evolve with the integration of new technologies, including enhanced user interfaces, personalized recommendations, and possibly even metaverse integrations. The anime streaming tool market presents a lucrative opportunity for businesses. Successful players will need to focus on providing a high-quality user experience, expanding content libraries with diverse genres and ratings, implementing effective marketing strategies to reach target demographics, and navigating the complexities of licensing and content rights. International expansion will be crucial, as growth in Asia and other emerging markets offers significant untapped potential. The successful development and implementation of sophisticated recommendation algorithms and personalized content will be essential for enhancing user engagement and retention. Addressing issues like piracy and content availability in various regions will be critical for long-term sustainable growth. Overall, the anime streaming market is poised for considerable expansion over the coming decade, offering substantial opportunities for companies willing to adapt to changing market dynamics and consumer preferences.

In May 2023, YouTube, Netflix, and Hulu occupied the vast majority of U.S. streaming video viewership time, with YouTube viewing making up 26 percent of total connected TV viewing hours. Amazon Prime Video accounted for eight percent of CTV viewership time in the U.S.

South Korean “Squid Game” is the most popular non-English television show on Netflix of all time as of January 2025, based on the number of views within the first 91 days of being on the platform. The first as well as the second season of the series filled the top spots, with around 265 million and 126 million views, respectively. Third came the Spanish “Money Heist: Part 4,” showing a significant uptick in popularity from the third part of the series.

This statistic presents information on the viewership of selected TV series on Netflix, Amazon and Hulu in the United States between September 2015 and May 2016. Netflix's family sitcom "Fuller House" tops the list with 21.51 million viewers during the measured period.