The Motor Vehicle Rental and Leasing industry has grown fairly quickly over the past decade, except in 2020, when COVID-19-related disruption weighed on demand. Car rental companies have updated and enhanced their online booking systems, allowing easier access for customers while saving money on labour costs. Apps and easy-to-use online booking services have boosted efficiency, though comparison sites have elevated price competition between rental providers. At the same time, leasing companies have reaped the rewards of shaky business confidence and low disposable incomes – though these both have the potential to cut into demand, they’ve aided the industry by encouraging businesses and consumers to opt for leasing over outright purchases. Over the five years through 2024, revenue is set to grow at a compound annual rate of 4.8% to reach €129.4 billion. COVID-19 disruption ate into rental and leasing demand in 2020, as the number of tourists (an important market for car rental companies) tanked while travel restriction were in place. The pandemic also slashed the need for new passenger vehicles in the leasing segment. However, car rentals have quickly recovered as tourist levels have bounced back – they reached pre-pandemic levels in 2022, driving a solid recovery in revenue. In 2024, revenue is expected to fall by 1.2%. Over the five years through 2029, revenue is forecast to soar at a compound annual rate of 5% to reach €165.6 billion. Leasing and rental companies will upgrade their fleets to meet emission targets and satisfy their customers’ preference for electric vehicles. Recovering business confidence will also propel leasing revenue, with more companies expected to engage in long-term contracts with large-scale manufacturers. However, competition from car-sharing services and a surge in new entrants in the rental segment of the market will intensify price competition, forcing existing companies to boost their efficiency.

Comprehensive dataset of 20 Car rentals in Netherlands as of June, 2025. Includes verified contact information (email, phone), geocoded addresses, customer ratings, reviews, business categories, and operational details. Perfect for market research, lead generation, competitive analysis, and business intelligence. Download a complimentary sample to evaluate data quality and completeness.

The number of companies active in the rental and leasing of vehicles in the Netherlands increased in 2024. Most of those companies had only one person employed as of the first quarter of 2025. At that period, there were only 15 companies in that sector with at least 100 employees.

The industry includes the renting and leasing of goods like automobiles, computers, consumer goods and industrial machinery and equipment to customers in return for a lease or rent payment. Services are broken down into the renting of motor vehicles, the renting of recreational and sports equipment and household equipment, the leasing of other machinery and equipment for business operations and the leasing of intellectual property products.

The industry includes companies that provide travel-related reservation services like transport, hotels, restaurants and car rental reservations. It also includes ticket sales for theatrical, sports and other entertainment events. Tourist guides and information to visitors is also included.

Most of the bankruptcies in the rental and leasing industry in the Netherlands in 2023 were in the segment of machinery and other goods. The number of bankruptcies in the industry has increased significantly between 2009 and 2023. There were two bankruptcies of motor vehicle leasing and rental companies.

Motor vehicle maintenance and repair shops (think garages) provide a range of essential and aesthetic services to private vehicles, commercial vehicles and insurance companies. The number of vehicles on European roads, consumer and business sentiment and domestic tourism levels all influence garages’ performance. The number of cars in the EU and the UK is rising, supporting sales of services related to vehicle wear and tear. A string of speed reduction policies in many European countries and a host of new tech is working to minimise the number and severity of collisions across the continent, with road deaths down by 10% between 2022 and 2019 in the bloc, according to the European Commission. Strict COVID-19 lockdown restrictions meant fewer journeys made by private car owners and dented demand for garages from tourism-related rental companies, leading to a dip in revenue in 2020. The cost-of-living crisis discouraged car owners from using their cars due to high costs related to fuel and services, further constraining revenue for garages, with less wear and tear-related issues and collisions cropping up. Over the five years through 2024, motor vehicle maintenance and repair shops’ revenue is forecast to contract at a compound annual rate of 5.9% to €230 billion, including an estimated 3.4% contraction in 2024. The average profit margin in 2024 is expected to be 12.8%. The shift to low-carbon transport will continue to drive sales of electric cars, presenting garages with an opportunity to train their mechanics to accommodate issues relating to batteries and electric drive trains. Garages that are early to adopt a specialism in electric vehicles will place themselves in a strong position to become a leader in that segment and raise their profitability. The ageing European car fleet will continue to provide a steady revenue stream to garages as wear and tear-related issues become more frequent, as expected from older cars. Over the five years through 2029, revenue is projected to swell at a compound annual rate of 2.8% to reach €263.5 billion.

Most equipment leasing in the Netherlands was found in the transportation and storage sector in 2024. Leasing is one of the most common ways in the Netherlands to fund a corporation and invest in new assets. This familiarity with leasing is, to a certain extent, reflected in the Dutch market for business cars. Leasing a passenger car through company lease (in Dutch commonly referred to as een auto van de zaak krijgen, or "getting a car from your company") is a popular choice, as can be seen in the overall figure of leased business passenger cars.