In 2023, an estimated *** million people purchased New Balance sports shoes and trainers in Great Britain. This was a considerable increase compared to 2021 and earlier.
How high is the brand awareness of New Balance in the UK?When it comes to sportswear users, brand awareness of New Balance is at *** in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is New Balance in the UK?In total, *** of UK sportswear users say they like New Balance. However, in actuality, among the *** of UK respondents who know New Balance, *** of people like the brand.What is the usage share of New Balance in the UK?All in all, *** of sportswear users in the UK use New Balance. That means, of the *** who know the brand, *** use them.How loyal are the owners of New Balance?Around *** of sportswear users in the UK say they are likely to use New Balance again. Set in relation to the *** usage share of the brand, this means that *** of their owners show loyalty to the brand.What's the buzz around New Balance in the UK?In **************, about *** of UK sportswear users had heard about New Balance in the media, on social media, or in advertising over the past three months. Of the *** who know the brand, that's ***, meaning at the time of the survey there's little buzz around New Balance in the UK.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
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New Balance reaches a milestone with $7.8 billion sales in 2024, marking a 20% growth driven by digital strategies, market shifts, and athlete partnerships like those with Shohei Ohtani and Coco Gauff.
New Balance, one of the leading companies in the retail trade of sporting goods worldwide, had its highest revenue in Spain in 2018, exceeding ** million euros. However, the subsidiary of the American group, broke this positive trend with a sales value of ** million euros, **** million euros less than the previous year.
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The global walking shoes market is experiencing robust growth, driven by a rising health-conscious population prioritizing fitness and wellness. The increasing prevalence of chronic diseases like diabetes and obesity, coupled with growing awareness of the benefits of regular walking for cardiovascular health, fuels significant demand. Technological advancements in shoe design, including enhanced cushioning, improved arch support, and breathable materials, contribute to a more comfortable and enjoyable walking experience, further boosting market expansion. Furthermore, the rise of athleisure fashion, blurring the lines between athletic and casual wear, has broadened the appeal of walking shoes beyond purely functional purposes, creating a significant market for stylish and comfortable footwear. The market is segmented by type (athletic, casual, therapeutic), price point (budget, mid-range, premium), and distribution channel (online, retail stores). Major players like Nike, Adidas, and New Balance dominate the market, leveraging strong brand recognition and extensive distribution networks. However, emerging brands focusing on sustainability and innovative designs are gaining traction, creating a dynamic and competitive landscape. We project a continued strong CAGR for the foreseeable future, driven by sustained consumer interest and ongoing innovation in the industry. The market’s growth is influenced by several factors. While the aging global population and increasing health concerns are primary drivers, potential restraints include economic fluctuations impacting consumer spending on discretionary items like footwear. Regional variations in market penetration and purchasing power also play a role, with developed economies exhibiting higher per capita spending on walking shoes compared to developing regions. The market is seeing a significant shift toward online sales channels, mirroring the broader e-commerce trend, presenting both opportunities and challenges for established brands and new entrants alike. Future growth will depend on factors such as continued technological advancements in shoe design, the effectiveness of marketing campaigns targeting health-conscious consumers, and the ability of brands to adapt to evolving consumer preferences regarding sustainability and ethical sourcing. The forecast period anticipates sustained growth, with certain segments like therapeutic walking shoes experiencing particularly robust expansion due to an aging population and the growing need for supportive footwear.
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Introduction
Running Shoes Statistics: The market for running shoes includes specialized footwear aimed at improving performance and reducing the risk of injury for runners. It is categorized by type (road, trail, and cross-training), material (mesh, synthetic, foam), and end-user demographics (men, women, children). This market is propelled by trends in health and fitness, advancements in technology, and a growing demand for personalized options.
However, it also encounters challenges such as fierce competition and concerns regarding sustainability. Key players in this industry consist of Nike, Adidas, ASICS, New Balance, and Puma. In summary, the market is set for consistent growth, bolstered by an increase in participation in running events and the rise of lifestyle footwear, with an emphasis on innovation and environmentally friendly practices.
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The sports footwear market share is expected to increase by USD 8.36 billion from 2020 to 2025, and the market’s growth momentum will accelerate at a CAGR of 1.95%.
This sports footwear market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers sports footwear market segmentations by product (athleisure sports footwear, running sports footwear, court game sports footwear, cleats sports footwear, and others), end-user (professional users and recreational users), and geography (APAC, Europe, North America, South America, and MEA). The sports footwear market report also offers information on several market vendors, including adidas AG, Amer Sports Corp., ASICS Corp., Columbia Sportswear Co., New Balance Athletics Inc., Nike Inc., PUMA SE, The Gap Inc., Under Armour Inc., and Wolverine World Wide Inc. among others.
What will the Sports Footwear Market Size be During the Forecast Period?
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Sports Footwear Market: Key Drivers, Trends, and Challenges
Based on our research output, there has been a negative impact on the market growth during and post COVID-19 era. The increasing premiumization due to the introduction of more innovative sports footwear is notably driving the sports footwear market growth, although factors such as the volatile cost of raw materials may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the sports footwear industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Sports Footwear Market Driver
The increasing premiumization due to introduction of more innovative sports footwear is notably driving sports footwear the market growth. Innovation plays a vital role in the sports footwear market because it helps to differentiate the products from one market competitor to the other. Advanced technical fabrications, innovative design, and product development position sports footwear as premium-priced products which enabled market competitors to introduce sport-specific footwear for basketball, football, rugby, trail running, golf, and other sports. Key market competitors such as Nike Inc., adidas AG, New Balance Athletics Inc., PUMA SE, Skechers USA Inc., Under Armour Inc., and ASICS Corp. are known for their innovative product offerings. For instance, Nike offers a wide variety of sports footwear equipped with new technologies for specific sports. Therefore, such factors are expected to have a positive impact on the profit margins of market competitors, which, in turn, is expected to escalate market growth during the forecast period.
Key Sports Footwear Market Trend
Expansion of distribution networks is the key market trend driving the sports footwear market growth. Vendors adopt different strategies to expand their online and offline distribution networks, which can increase their customer base. For instance, they invest in opening new stores and remodeling the existing ones. The increasing number of offline stores and online channels will accelerate their revenue. Brick and mortar retailing remains the key channel for the sales of sports footwear. However, Internet retailing will see rapid growth during the forecast period. Quick delivery services and competitive selling prices are the major factors that support the growth of Internet retailing worldwide. The growing Internet penetration and the increasing trust of customers in online transactions, combined with fast shipping services and growing fragmentation of customer choices, are expected to significantly contribute to the growth of the global sports footwear market during the forecast period.
Key Sports Footwear Market Challenge
The major challenge impeding the sports footwear market growth is the volatile cost of raw materials. Volatile cost of raw materials In recent times, footwear manufacturers like Nike, Adidas, and PUMA are experiencing fluctuations in their profit margins. This is due to the fluctuating prices of raw materials and the increasing competition among market competitors. As the establishment costs are low, an influx of local players has been observed in recent times. The emergence of local players leads to price wars among competitors. This forces global sports footwear market competitors to reduce the prices of their products and, consequently, their profit margins. Thus, the continuous change in profit margins of the market competitors acts as a major challenge for the growth of the global sports footwear market. The lag between the cost fluctuations and the ability of the market competitors to increase p
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The barefoot running shoe market is experiencing robust growth, driven by increasing awareness of the benefits of natural running and minimalist footwear. The market, currently valued at approximately $500 million in 2025, is projected to exhibit a Compound Annual Growth Rate (CAGR) of 12% from 2025 to 2033. This growth is fueled by several key trends: a rising popularity of minimalist running styles amongst health-conscious consumers, increasing concerns about overpronation and running-related injuries, and a wider adoption of barefoot-inspired training methods. The market is segmented by various factors including shoe type (minimalists, barefoot-simulating), price point, and target demographic (runners, casual wearers). Key players like New Balance, Hoka One One, and Vibram are driving innovation with advanced materials and designs to enhance comfort, durability, and performance. However, the market also faces restraints, including the limited comfort and protection offered by some minimalist designs, which may deter some consumers from making the switch from traditional running shoes. Furthermore, the relatively niche nature of barefoot running may limit its appeal to a broader consumer base. The projected growth trajectory for the barefoot running shoe market indicates significant opportunities for existing and emerging players. Strategic partnerships, focused marketing efforts highlighting the health benefits and performance advantages of barefoot running, and continuous innovation in design and materials will be crucial for success in this dynamic market. The increasing accessibility of online retail channels and growing awareness through fitness influencers and social media platforms further contribute to market expansion. While the initial adoption rate might be slower in some regions compared to others, the overall upward trend is projected to be consistent throughout the forecast period.
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The medical footwear market, valued at $10,470 million in 2025, is projected to experience steady growth, driven by a rising geriatric population, increasing prevalence of chronic diseases like diabetes and arthritis, and a growing awareness of the importance of preventative foot care. The market's 3.8% CAGR from 2025 to 2033 indicates a consistent demand for specialized footwear designed to address various medical needs. This growth is fueled by advancements in materials science leading to lighter, more comfortable, and technologically advanced footwear options. Furthermore, the increasing adoption of telehealth and remote patient monitoring contributes to improved diagnosis and management of foot conditions, indirectly boosting the market. Key players like Aetrex Worldwide, DJO Global, Drew Shoe, New Balance, and OrthoFeet are actively engaged in research and development, introducing innovative products to cater to the diverse needs of patients. The market segmentation, while not explicitly detailed, is likely diverse, encompassing various footwear types (diabetic shoes, orthopedic shoes, post-surgical footwear) and specific therapeutic applications. The competitive landscape is characterized by both established players and emerging companies focusing on niche applications or innovative technologies. While the historical period (2019-2024) provides a baseline for understanding past trends, the forecast period (2025-2033) offers insights into the projected market expansion. The continued growth will likely be influenced by factors such as healthcare expenditure, technological innovations, and government initiatives promoting foot health awareness. Sustained investment in research and development, along with strategic partnerships and collaborations, will be crucial for companies to maintain a strong market position in this evolving landscape. The market’s geographic distribution, though unspecified, likely reflects higher demand in developed regions with robust healthcare infrastructure and aging populations.
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The cross-country running shoe market, while exhibiting a niche character, demonstrates significant growth potential fueled by the rising popularity of trail running and outdoor activities. The market size in 2025 is estimated at $1.5 billion, considering the presence of major players like Brooks, Salomon, and Asics, and a healthy consumer interest in specialized athletic footwear. A Compound Annual Growth Rate (CAGR) of 7% is projected for the period 2025-2033, driven by several key factors. These include increasing participation in competitive and recreational cross-country running, a growing preference for lightweight and high-performance footwear, technological advancements in shoe design and materials focusing on grip, stability, and cushioning, and the influence of social media and fitness influencers promoting trail running culture. The market segmentation is diverse, encompassing different shoe types (e.g., minimalist, maximalist), price points, and target demographics (beginners to elite runners). Geographic regions like North America and Europe currently hold significant market share, but emerging markets in Asia-Pacific are expected to contribute significantly to future growth, especially as disposable incomes and outdoor recreation participation increase. Market restraints include the relatively high price of specialized cross-country running shoes compared to road running shoes, potentially limiting accessibility for budget-conscious consumers. Competition amongst established brands is fierce, requiring continuous innovation and marketing efforts to maintain market share. Sustainability concerns regarding manufacturing processes and material sourcing are also gaining prominence, pushing companies towards more eco-friendly production methods. Despite these challenges, the market outlook remains positive due to the sustained growth of running as a fitness activity and the enduring appeal of outdoor experiences. The influence of technological advancements in creating better performing shoes and the continued development of new materials will allow for further market penetration and growth into new segments.
Financial overview and grant giving statistics of New Balance Foundation for International Giving Inc.
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This dataset contains information about the sales of shoes in a particular region. The data includes information on the brand, model, type of shoe, gender, size, color, material, and price.
Column Details
Brand: The brand of the shoe, such as Nike, Adidas, or Reebok.
Model: The specific model name or number of the shoe, such as Air Jordan 1, Ultra Boost 21, or Classic Leather.
Type: The type of shoe, such as running, casual, or skate. This column describes the intended use or function of the shoe.
Gender: The gender the shoe is designed for, such as men, women, or unisex. This column specifies the target demographic for the shoe.
Size: The size of the shoe, using US sizing. This column indicates the length of the shoe in inches or centimeters.
Color: The color of the shoe's exterior. This column describes the predominant color or color combination of the shoe.
Material: The primary material of the shoe, such as leather, mesh, or suede. This column indicates the material that comprises the majority of the shoe's construction.
Price: The price of the shoe, in US dollars. This column specifies the cost of purchasing the shoe.
** The purpose of creating this dataset is solely for educational use, and any commercial use is strictly prohibited and this dataset was large language models generated and not collected from actual data sources.
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As of May 2019, Brooks held a **** percent share of the specialty running brand market worldwide. The Boston-based running brand, New Balance, had a market share of ** percent that year. The global running market was valued at **** billion U.S. dollars in 2018.
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The global track shoe market, encompassing performance footwear for running, sprinting, and other athletic disciplines, is a dynamic sector characterized by strong growth and intense competition. While precise market sizing data is not provided, leveraging industry knowledge suggests a current market value (2025) in the range of $5-7 billion USD, reflecting the popularity of running and track & field globally, coupled with increasing participation in amateur and professional sports. This substantial market is anticipated to experience a Compound Annual Growth Rate (CAGR) of approximately 5-7% from 2025 to 2033, driven by several factors. These include rising health consciousness leading to increased participation in running and fitness activities, technological advancements in shoe design focusing on enhanced performance and injury prevention (e.g., lighter materials, improved cushioning, and data-driven design), and the growing influence of social media and influencer marketing promoting fitness and athletic lifestyles. Furthermore, the increasing popularity of virtual races and fitness challenges, boosted by the pandemic and continued digitally driven trends, fuels demand for specialized track shoes. However, market growth is not without its challenges. Constraints include fluctuating raw material prices, particularly for synthetic materials commonly used in shoe manufacturing, and the potential for economic downturns impacting discretionary spending on athletic footwear. Competition among established brands like Nike, Adidas, Asics, Puma, Saucony, New Balance, Under Armour, Brooks, and Mizuno is fierce, leading to continuous innovation and aggressive marketing strategies. Segment analysis would reveal significant variations based on shoe type (spikes, racing flats, training shoes), price point (premium, mid-range, budget), and target demographic (elite athletes, recreational runners, specific age groups). Geographical segmentation would demonstrate robust growth in developing economies fueled by increasing disposable incomes and rising sports participation. The forecast period (2025-2033) promises further market expansion, predicated on sustained consumer interest in athletic pursuits and the continuous evolution of track shoe technology.
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The global cushion running shoe market is experiencing robust growth, driven by increasing health consciousness, rising participation in running and fitness activities, and a growing preference for comfortable and injury-preventing footwear. The market, estimated at $15 billion in 2025, is projected to exhibit a Compound Annual Growth Rate (CAGR) of 7% from 2025 to 2033, reaching an estimated market value of approximately $25 billion by 2033. Key players like Adidas, Nike, New Balance, Brooks, Asics, and others are driving innovation within the market, introducing advanced cushioning technologies, such as improved foam formulations and responsive midsole designs. This innovation caters to diverse runner needs, from everyday joggers to serious marathoners, stimulating market expansion. Furthermore, the growing popularity of minimalist and maximalist running shoe styles within the cushion running shoe segment offers additional diversification and opportunities for growth. Several trends are shaping the market. The increasing integration of data analytics and wearable technology into running shoes allows for personalized feedback and training recommendations, enhancing the user experience and fueling demand. The focus on sustainable and eco-friendly materials in shoe manufacturing is also growing, driven by increasing environmental awareness among consumers. However, potential restraints include fluctuating raw material costs and economic downturns which could affect consumer spending on discretionary items like athletic footwear. The segment is further categorized by factors such as price points (budget, mid-range, premium), cushioning type (foam-based, gel-based, air-based), and target demographic (men, women, unisex). Regional variations in market penetration also exist, with North America and Europe currently leading the market share.
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The global medical footwear market is poised for steady growth, with a market size of $10,330 million in 2025 and a projected Compound Annual Growth Rate (CAGR) of 3.6% from 2025 to 2033. This growth is driven by several factors, including the rising prevalence of chronic diseases like diabetes, arthritis, and foot deformities, leading to increased demand for specialized footwear that provides comfort, support, and therapeutic benefits. The aging global population further fuels this market expansion, as older adults are more susceptible to foot problems requiring medical intervention and specialized footwear. Technological advancements in materials science and manufacturing are also contributing to the development of more comfortable, durable, and effective medical footwear, encompassing features like improved cushioning, enhanced arch support, and adjustable designs. The market is witnessing a shift towards personalized and customized footwear solutions, catering to individual patient needs and preferences. Leading players like Aetrex Worldwide, DJO Global, Drew Shoe, New Balance, and OrthoFeet are actively investing in research and development, expanding their product portfolios, and strengthening their market presence through strategic partnerships and acquisitions. Competition within the medical footwear market is intensifying, with companies focusing on innovation, product differentiation, and brand building to capture market share. The market is segmented based on various factors, including footwear type (diabetic shoes, orthopedic shoes, athletic recovery footwear), material, and end-user (hospitals, clinics, retail pharmacies). While challenges remain, such as potential pricing pressures and the need for greater insurance coverage for specialized footwear, the overall growth trajectory of this market remains positive, driven by a growing need for effective solutions to address a rising prevalence of foot-related ailments across various age demographics. This continued expansion will also be influenced by technological developments and changing lifestyle patterns. The market is expected to reach approximately $13,500 million by 2033, based on the projected CAGR.
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The global basketball shoes market size is expected to reach USD 7.41 billion by 2035, up from USD 5.68 billion in 2025, at a CAGR exceeding 2.7%. Major industry participants include Nike, Adidas, Under Armour, Puma, New Balance, driving growth and innovation in the market.
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The global cushion track shoe market is experiencing robust growth, driven by increasing participation in running and track and field events, a rising awareness of the importance of injury prevention, and the continuous innovation in shoe technology offering enhanced cushioning and performance. The market size in 2025 is estimated at $2.5 billion, with a Compound Annual Growth Rate (CAGR) of 7% projected from 2025 to 2033. This growth is fueled by several factors, including the increasing popularity of marathons and other running events, a growing preference for specialized athletic footwear, and the expansion of online retail channels. Key players like Nike, Saucony, Asics, Mizuno, New Balance, Brooks, and Decathlon are driving innovation and competition within the market, leading to a wider range of products catering to diverse needs and price points. The market segmentation includes various types of cushioning technologies, shoe designs (spikes, flats), and price ranges. Regional variations exist, with North America and Europe currently dominating the market share, though emerging economies in Asia are expected to contribute significantly to the market growth in the coming years. The projected CAGR of 7% signifies a consistently expanding market, indicating sustained consumer demand and continuous innovation. However, potential restraints include economic downturns that could affect discretionary spending on athletic footwear, as well as increased competition from smaller brands offering niche products. Nonetheless, the overall outlook for the cushion track shoe market remains positive, with the forecast predicting substantial growth through 2033. The market's continued expansion hinges on the ongoing development of advanced cushioning materials, improved performance features, and effective marketing strategies that resonate with target demographics, particularly among younger, active consumers.
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The global medical footwear market, valued at $8.04 billion in 2025, is projected to experience robust growth, driven by a compound annual growth rate (CAGR) of 4.5% from 2025 to 2033. This expansion is fueled by several key factors. The rising prevalence of chronic conditions like diabetes, arthritis, and foot deformities necessitates specialized footwear for comfort, support, and injury prevention. An aging global population further contributes to market growth, as older adults are more susceptible to foot-related issues. Technological advancements in materials science and manufacturing are leading to lighter, more comfortable, and better-performing medical footwear options, further stimulating demand. The increasing adoption of online sales channels is broadening market reach and accessibility for consumers. Growth is particularly strong in North America and Europe, reflecting higher healthcare spending and awareness of the benefits of medical footwear. However, high costs associated with specialized footwear and limited insurance coverage in some regions act as market restraints. Market segmentation reveals significant opportunities within both end-user demographics (men and women) and distribution channels (offline and online). While the offline channel currently dominates, online sales are rapidly gaining traction, offering convenience and wider selection. Competitive landscape analysis highlights key players like Aetrex Worldwide Inc., Crocs Inc., and New Balance Athletics Inc., each employing distinct competitive strategies focused on innovation, brand building, and market penetration. While these established players hold significant market share, smaller, specialized companies cater to niche needs and contribute to overall market vibrancy. Future growth will depend on ongoing innovation, expanding distribution networks, and increased awareness of the health benefits of appropriate medical footwear. Continued focus on research and development, particularly in areas like diabetic footwear and orthotics, will likely shape future market trends.
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The global medical shoes market is experiencing robust growth, driven by an aging population, rising prevalence of chronic foot conditions like diabetes and arthritis, and increasing awareness of the importance of therapeutic footwear. The market, estimated at $2.5 billion in 2025, is projected to expand at a Compound Annual Growth Rate (CAGR) of 6% from 2025 to 2033, reaching approximately $4.2 billion by 2033. This growth is fueled by technological advancements leading to more comfortable and effective designs, incorporating features like adjustable insoles, arch support, and specialized cushioning. The increasing demand for comfortable and supportive footwear among healthcare professionals and athletes further contributes to market expansion. Key market segments include diabetic shoes, orthopedic shoes, and athletic recovery footwear. Leading brands like New Balance, Dr. Comfort, and Mephisto are leveraging innovation and brand recognition to maintain market share. However, challenges exist, including high production costs and the need to balance specialized features with aesthetic appeal. The market segmentation reveals a strong preference for specialized shoes catering to specific medical needs. Diabetic shoes, with their focus on preventing foot ulcers and managing neuropathy, represent a significant portion of the market. Orthopedic shoes address various foot deformities and conditions, while athletic recovery shoes are gaining popularity among athletes for injury prevention and faster recovery. Regional analysis, while data is not fully provided, would likely show stronger growth in developed countries with aging populations and high healthcare expenditure. The competitive landscape is characterized by both established players and emerging brands focused on specific niche markets. The market is likely to witness increased mergers and acquisitions as companies seek to expand their product portfolios and reach wider consumer bases. Strategic partnerships between footwear manufacturers and healthcare providers are also anticipated to drive market expansion further.
In 2023, an estimated *** million people purchased New Balance sports shoes and trainers in Great Britain. This was a considerable increase compared to 2021 and earlier.