Nielsen Holdings, the leading market research company in the United States and one of the world’s biggest market measurement firms, generated a worldwide revenue of nearly *** billion U.S. dollars in 2021. Nielsen's revenue increased steadily from 2006 to 2017, when it peaked at **** billion U.S. dollars, before decreasing slightly in 2018, 2019, and 2020, and then falling significantly in 2021. The Nielsen Company Trading under the name The Nielsen Company, Nielsen Holdings has been headquartered in New York City in the United States where the firm had a workforce of roughly ***** full-time employees nationwide in 2021. They have specialized in what consumers watch and buy, with notable clients including The Coca-Cola Company and Walmart. Although greatly reduced in the last few years, the cost of revenue for Nielsen Holdings is still considerable, and totaled over *** billion U.S. dollars in 2021. The market research industry The market research industry has been a significant global market over the course of the last few decades. In 2022, it was predicted the global revenue of this industry would reach almost ** billion U.S. dollars, a significant increase on the previous year. One of Nielsen Holding’s main competitors in Ipsos generated alone a worldwide revenue of approximately **** billion U.S. dollars in 2021.

In 2021, Nielsen, the second largest company in the market research and data analytics sector, generated a total revenue of almost *** billion U.S. dollars in the United States, a decrease of approximately *** million dollars when compared to the previous year.

The cost of revenue of Nielsen Holdings decreased sharply from 2015 to 2021. In 2021, Nielsen reported a cost of revenue of **** billion U.S. dollars worldwide.

This statistic shows the annual revenue of Nielsen Holdings from 2015 to 2020, broken down by segment. In 2020, Nielsen's Connect segment, which covers consumer purchasing measurement and analytics, generated *** billion U.S. dollars in revenue worldwide.

Nielsen is a Proprietary Company that generates the majority of its income from the Market Research and Statistical Services industry.

This statistic shows the annual revenue of Nielsen Holdings' Watch segment from 2015 to 2018, broken down by subsegment. In 2018, Nielsen's Watch segment generated almost *** billion U.S. dollars in revenue from their Audience Measurement (Video and Text) subsegment.

UAB "AC NIELSEN BALTICS" financial data: profit, annual turnover, paid taxes, sales revenue, equity, assets (long-term and short-term), profitability indicators.

Nielsen Kim Bjorn įmonė financial data: profit, annual turnover, paid taxes, sales revenue, equity, assets (long-term and short-term), profitability indicators.

Comprehensive YouTube channel statistics for Anders Puck Nielsen, featuring 250,000 subscribers and 26,616,051 total views. This dataset includes detailed performance metrics such as subscriber growth, video views, engagement rates, and estimated revenue. The channel operates in the News-&-Politics category and is based in DK. Track 168 videos with daily and monthly performance data, including view counts, subscriber changes, and earnings estimates. Analyze growth trends, engagement patterns, and compare performance against similar channels in the same category.

ROHDE NIELSEN A/S Klaipėdos filialas financial data: profit, annual turnover, paid taxes, sales revenue, equity, assets (long-term and short-term), profitability indicators.

Market research companies have benefited from research and development (R&D) expenditure growth as companies develop new products to satisfy consumer demand. Downstream companies continue to rely on market research to create new products and campaigns that fit evolving consumer preferences. As companies strive to enhance consumer-centric strategies amid increased consumer spending, demand for tailored market research solutions has surged. A 10.7% surge in corporate profit over the past five years enabled businesses to outsource more of their research operations to professional market researchers. The digital shift has further transformed the landscape, with companies pioneering new research tools to tap into the vast potential of big data to enhance accessibility and participation. These trends have led to revenue growing at a CAGR of 3.8% to an estimated $36.4 billion over the past five years, including an estimated 2.1% boost in 2025 alone. Consumers' and advertisers' growing reliance on the internet has led to new metrics market researchers can use to better understand consumers. These have allowed new companies to enter the industry and driven providers to adjust services and implement new technologies. The rising use of social media to advertise and market new products across platforms like TikTok and Instagram also contributed to the growing demand for market research. These technological advancements improved data collection and analysis methods, offering actionable insights that helped companies refine marketing strategies and develop better products. New opportunities continue to drive revenue growth, but expansions to services and onboarding of new technology cut researchers’ profitability. Moving forward, the industry will benefit from acceleration in R&D budgets and technological and a data procurement evolution. Companies will strengthen their R&D budgets as economic conditions improve, further driving demand for advanced market research tools. The proliferation of online commerce and smart technologies will give researchers unprecedented access to consumer data. Technological developments, such as artificial intelligence (AI), are poised to create new metrics based on human reactions, which companies can leverage to better understand consumer behavior and preferences. Access to these metrics, however, will lead to tightening data privacy regulations, which may result in higher compliance costs that eat into profitability. Finally, growing emphasis on ethical practices, transparency and data security will shape consumer trust and research standards, creating new opportunities and challenges in a rapidly evolving marketplace. Revenue is poised to grow at a CAGR of 2.4% to an estimated $41.0 billion through the end of 2030.

Jens Ole Nielsen Busk personalinė įmonė "OB CONSULT" financial data: profit, annual turnover, paid taxes, sales revenue, equity, assets (long-term and short-term), profitability indicators.

AGB Nielsen Media Research generated approximately ** million zloty in net sales revenue, a **** percent increase compared to the previous year.

Market researchers investigate clients' target markets' behaviour, values and opinions, providing insights that allow them to tailor their products, services and marketing. Researchers rely on hefty European research and development expenditure to fuel demand for market research. The surge in digitalisation has opened new doors for market research providers while intensifying competition. Artificial intelligence is increasingly important in analysing, identifying and generating research insights from social media posts using a flood of data. Meanwhile, digital surveys have allowed research companies to expand their outreach, save resources and costs and often attain more accurate and comprehensive insights for clients. Over the five years through 2025, industry revenue is expected to contract at a compound annual rate of 1.1% to reach €25.2 billion. The high inflationary environment in recent years has taken a toll on market research budgets. A sharp contraction in business sentiment squeezed corporate profit in 2022, discouraging companies from investing in research and development activities and negatively affecting professional research providers. A greater availability of data and alternative research methods means that researchers are competing more and more with in-house research departments. In 2025, industry revenue is expected to drop by 0.3% as consumers are finding their research needs met by AI tools such as ChatGPT, however, this trend is expected to be short-lived as research companies will strive to prove their value to clients. Over the five years through 2030, industry revenue is forecast to swell at a compound annual rate of 3.7% to reach €30.3 billion. Over the coming years, market research companies will face higher external competition from technology specialists leveraging insights internally, constraining revenue growth. Nonetheless, researchers will benefit from expanding online advertising activity. Those incorporating advanced data analytics systems and digital market research technology will remain competitive and benefit from greater digitalisation. Smart mobile surveys will also become an invaluable tool for consumer research companies.

In 2021, Gartner was the leading company in the market research and data analytics sector in the United States. Roughly ** million U.S. dollars separated the top two companies, as Nielsen generated a revenue of approximately *** billion U.S. dollars compared to the **** billion U.S. dollars generated by Gartner.

Market researchers investigate clients' target markets' behaviour, values and opinions, providing insights that allow them to tailor their products, services and marketing. Researchers rely on hefty European research and development expenditure to fuel demand for market research. The surge in digitalisation has opened new doors for market research providers while intensifying competition. Artificial intelligence is increasingly important in analysing, identifying and generating research insights from social media posts using a flood of data. Meanwhile, digital surveys have allowed research companies to expand their outreach, save resources and costs and often attain more accurate and comprehensive insights for clients. Over the five years through 2025, industry revenue is expected to contract at a compound annual rate of 1.1% to reach €25.2 billion. The high inflationary environment in recent years has taken a toll on market research budgets. A sharp contraction in business sentiment squeezed corporate profit in 2022, discouraging companies from investing in research and development activities and negatively affecting professional research providers. A greater availability of data and alternative research methods means that researchers are competing more and more with in-house research departments. In 2025, industry revenue is expected to drop by 0.3% as consumers are finding their research needs met by AI tools such as ChatGPT, however, this trend is expected to be short-lived as research companies will strive to prove their value to clients. Over the five years through 2030, industry revenue is forecast to swell at a compound annual rate of 3.7% to reach €30.3 billion. Over the coming years, market research companies will face higher external competition from technology specialists leveraging insights internally, constraining revenue growth. Nonetheless, researchers will benefit from expanding online advertising activity. Those incorporating advanced data analytics systems and digital market research technology will remain competitive and benefit from greater digitalisation. Smart mobile surveys will also become an invaluable tool for consumer research companies.

The global spectator sports market is experiencing robust growth, fueled by a confluence of factors. A projected Compound Annual Growth Rate (CAGR) exceeding 5% from 2025 to 2033 indicates a significant expansion, driven primarily by rising disposable incomes globally, increased media coverage and accessibility (including streaming services), and the ever-growing popularity of both established and emerging sports. The increasing engagement of younger demographics with esports and alternative sports formats also contributes to this upward trajectory. Significant revenue streams from ticket sales, media rights, sponsorships, and merchandising further bolster market expansion. While regional variations exist, North America and Europe currently dominate the market, with Asia-Pacific exhibiting strong potential for future growth given its burgeoning middle class and passionate sports fanbase. The market's segmentation by sport (e.g., the enduring appeal of football/soccer, basketball, and cricket alongside the growth of esports) and revenue source allows for a granular understanding of market dynamics. Competition among established players like the Dallas Cowboys and Bayern Munich, alongside the emergence of new media platforms such as FanCode and JioCinema, signifies a dynamic and evolving landscape. However, challenges remain, including the impact of economic downturns, unpredictable sporting events, and the need for continuous innovation to retain audience engagement. The diverse range of spectator sports caters to a broad global audience. The ongoing evolution of broadcasting rights and digital platforms is reshaping the consumption of sports entertainment, impacting revenue streams and audience reach. Strategic partnerships, innovative merchandising strategies, and effective fan engagement through digital channels are crucial for success in this competitive market. While established leagues and teams maintain a strong presence, the rise of new media companies and technological advancements presents both opportunities and challenges. Future growth will depend on factors like the effective management of infrastructural development, the ability to adapt to changing consumption patterns, and the skillful harnessing of data analytics to personalize the fan experience. Furthermore, responsible governance and ethical considerations within the sports industry will also be crucial factors influencing the market’s long-term trajectory. Recent developments include: May 2023: FuboTV Inc., the foremost sports-oriented live TV streaming platform in the United States, announced its partnership with the Cleveland Guardians. This collaboration grants Guardians' enthusiasts the exciting opportunity to access Fubo's premier sports, news, and entertainment programming through an extended free trial. FuboTV boasts an impressive collection of over 175 live sports, news, and entertainment networks, making it the sole live TV streaming platform to feature every Nielsen-rated sports channel.February 2023: The sports streaming and e-commerce platform Fancode entered into a strategic partnership with Google Cloud. This collaboration aims to bolster its services with a data-driven approach, thereby enhancing fan engagement and optimizing the distribution of mainstream sports content. By doing so, Fancode is committed to strengthening its rapport with sports aficionados and fostering more immersive fan experiences.. Key drivers for this market are: Increase in Number of Sports Events Organized Globally, Increasing digital platforms raising sport spectators. Potential restraints include: Increase in Number of Sports Events Organized Globally, Increasing digital platforms raising sport spectators. Notable trends are: Rising In Global Sports Events.

According to Cognitive Market Research, the global Champagne market size is USD 7.1 billion in 2023 and will grow at a compound yearly growth rate (CAGR) of 5.50% from 2023 to 2030.

Europe held the largest share of XX% in the year 2024 
North America held share of XX% in the year 2024 
Asia-Pacific held significant share of XX% in the year 2024 
South America held a significant share of XX% in the year 2024
Middle East and Africa held a significant share of XX% in the year 2024 

MARKET DYNAMICS: KEY DRIVERS

Demand for Premium and Celebratory Beverages to Provide Viable Market Output

As consumers increasingly associate Champagne with luxury and sophistication, the market has witnessed a surge in demand from individuals seeking a touch of elegance and extravagance in their celebratory moments. This inclination toward premium beverages aligns with the broader trend of consumers prioritizing quality over quantity and being willing to invest in higher-priced products for special occasions.

A survey by Nielsen found that sales of premium Champagne have grown by 10% in the past year, while sales of non-premium Champagne have remained flat.

Champagne's aura of exclusivity and tradition adds to its appeal, making it the go-to choice for toasts during weddings, anniversaries, and other milestones. The very nature of Champagne, with its effervescence and distinctive taste, sets it apart from other alcoholic beverages, making it a preferred choice for marking significant life events. In addition, as emerging economies experience a rise in disposable income and the increasing number of middle class, more consumers have the financial capacity to indulge in premium Champagne, contributing to market growth.

Rise of Emerging Markets and Expanding Middle-Class Populations to Propel Market Growth

The developing economies continue to experience rapid urbanization and increasing disposable incomes; there is a growing consumer base with the means and desire to explore luxury products like Champagne. The evolving lifestyles and preferences of these emerging market consumers are shifting toward Western-style celebrations and fine dining experiences, contributing to the demand for Champagne.

As per the World Bank, the urban population of the developing countries is expected to grow from 4.4 billion to 6.6 billion by 2050. This rapid urbanization is creating a growing consumer base for luxury products like Champagne.

Additionally, the trend of Champagne as a symbol of success and achievement, rather than solely for celebrations, is gaining momentum, further fuelling its market growth as it becomes a beverage of choice for various social occasions and lifestyle expressions. This shift in perception opens up new avenues for market expansion and innovation in champagne consumption. Furthermore, the global reach of champagne producers and their ability to market and distribute their products in these regions are expanding, leveraging the potential of these markets.

Market Dynamics of Champagne

Impact of Global Economic Uncertainties and Financial Instability to Hinder Market Growth

The economic downturns, such as recessions and financial crises, can lead to reduced consumer spending on luxury goods like Champagne. Consumers may cut back on discretionary expenses during challenging economic times, affecting the demand for high-priced, premium beverages. Additionally, disruptions in the hospitality and travel sectors, which significantly contribute to champagne consumption, can have adverse effects on the market, as seen during events like the COVID-19 pandemic. As a result, the champagne market is vulnerable to economic fluctuations and external shocks, which may hinder its growth and stability.

Competition from other sparkling wines is hampering the market growth for the champagne market. 

Champagne continues to be regarded as the premium choice among sparkling wines, yet its market growth is increasingly challenged by competition from other sparkling wine varieties such as Italy’s Prosecco, Spain’s Cava, and local sparkling wines from various regions. These alternatives often come at significantly lower prices, making them especially attractive to younger consumers and those seeking value. As awareness and availability of these options grow, champagne producers must intensify their ef...

Market researchers investigate clients' target markets' behaviour, values and opinions, providing insights that allow them to tailor their products, services and marketing. Researchers rely on hefty European research and development expenditure to fuel demand for market research. The surge in digitalisation has opened new doors for market research providers while intensifying competition. Artificial intelligence is increasingly important in analysing, identifying and generating research insights from social media posts using a flood of data. Meanwhile, digital surveys have allowed research companies to expand their outreach, save resources and costs and often attain more accurate and comprehensive insights for clients. Over the five years through 2025, industry revenue is expected to contract at a compound annual rate of 1.1% to reach €25.2 billion. The high inflationary environment in recent years has taken a toll on market research budgets. A sharp contraction in business sentiment squeezed corporate profit in 2022, discouraging companies from investing in research and development activities and negatively affecting professional research providers. A greater availability of data and alternative research methods means that researchers are competing more and more with in-house research departments. In 2025, industry revenue is expected to drop by 0.3% as consumers are finding their research needs met by AI tools such as ChatGPT, however, this trend is expected to be short-lived as research companies will strive to prove their value to clients. Over the five years through 2030, industry revenue is forecast to swell at a compound annual rate of 3.7% to reach €30.3 billion. Over the coming years, market research companies will face higher external competition from technology specialists leveraging insights internally, constraining revenue growth. Nonetheless, researchers will benefit from expanding online advertising activity. Those incorporating advanced data analytics systems and digital market research technology will remain competitive and benefit from greater digitalisation. Smart mobile surveys will also become an invaluable tool for consumer research companies.

In August 2025, gross revenue from out-of-home advertising in Germany totaled around ***** million euros. This represents a decrease in out-of-home advertising revenue compared to the same month in the previous year.