In its fiscal year 2025, Japanese video gaming company Nintendo reported a net income of ****** billion Japanese yen (*** billion U.S. dollars), a significant decline from *** billion yen in the preceding fiscal period. Nintendo is the developer and publisher of the Super Mario, Zelda, and Pokémon gaming franchises as well as a hardware maker.

In the financial year ending March 2025, Nintendo generated just over 419 billion Japanese yen (2.8 billion U.S. dollars) in revenue in the United States alone. This accounted for over a third of its annual revenues, making the U.S. the largest market for Nintendo. Europe followed, where Nintendo generated nearly three billion U.S. dollars in sales revenue. Overall, Nintendo’s total revenue for FY 2025 was just over 7 million U.S. dollars, marking a decrease of around four million U.S. dollars compared to the previous year. This continues a trend of declining revenue that began after reaching a decade high of around 16 billion U.S. dollars in FY 2021. Nintendo Switch tops the market The Nintendo Switch has been a major revenue driver for the company, accounting for over 94 percent of Nintendo’s revenue in that year. Since its launch in 2017, the Nintendo Switch has sold nearly 130 million units and has consistently outperformed other current-generation consoles in global sales each year, up until 2022. Nintendo’s game consoles have always enjoyed global popularity, with three of its consoles ranking among the top 5 best-selling game consoles of all time. Notably, Nintendo is the only company to have a current-generation console among the top- 5 all-time best-selling game consoles. Nintendo games leading global sales When it comes to game titles, Nintendo boasts three of the top- ten best-selling console games of all time. Mario Kart 8 Deluxe has sold over 55 million units, leading the pack as the top-selling Nintendo Switch game based on lifetime sales as of June 2023. Hot on its heels are Pokémon Scarlet and Pokémon Violet, the best-selling Nintendo titles in FY 2023 with 22 million units sold since their release in 2022. Other popular titles include Animal Crossing: New Horizons, Super Smash Bros. Ultimate, and The Legend of Zelda, each contributing significantly to Nintendo’s success. Overall, Nintendo sold more than 235 million units of software for its Nintendo Switch gaming console in FY 2022 alone.

In 2025, the Nintendo Switch platform generated over *** billion Japanese yen in net sales for Nintendo (about *** billion U.S. dollars), its lowest sales revenue since 2020 when the Switch platform generated a record about **** billion U.S. dollars in sales revenue. Nintendo Switch has been the company's flagship gaming console since its release in 2017, quickly overtaking Nintendo 3DS's popularity to become Nintendo's most sold product.

Nintendo gross profit for the twelve months ending December 31, 2024 was $4.449B, a 15.16% decline year-over-year. Nintendo annual gross profit for 2025 was $4.687B, a 28.82% decline from 2024. Nintendo annual gross profit for 2024 was $6.585B, a 0.5% increase from 2023. Nintendo annual gross profit for 2023 was $6.552B, a 22.18% decline from 2022.

In its fiscal year 2025, Nintendo's net sales amounted to just over *** trillion Japanese yen (approximately **** billion U.S. dollars), down from over **** trillion yen a year earlier (**** billion U.S. dollars). Nintendo is a multinational consumer electronics and software company headquartered in Kyoto, Japan. Nintendo history Founded in September 1889 as a small Japanese firm producing handmade playing cards, Nintendo has evolved into one of the largest video game manufacturing companies. Operating as a single business segment, Nintendo’s operations are categorized by product type such as video game platforms, mobile, and playing cards. Most of Nintendo’s revenue is generated through sales of video game platforms. Nintendo, PlayStation, and Xbox Of the all-time sales of video game consoles, Nintendo registers three devices in the top five – Nintendo DS, Game Boy, and Nintendo Switch. PlayStation devices complete the top five list with the PlayStation 2 and PlayStation 4 featured, while the Xbox 360 is the only device under the Xbox brand that makes its way into the top ten rankings. Of the leading current-generation game consoles, the PlayStation 5 has recorded notably more sales compared to the Nintendo Switch and Xbox Series X/S.

Nintendo pre-tax income for the twelve months ending December 31, 2024 was $3.862B, a 21.79% increase year-over-year. Nintendo annual pre-tax income for 2025 was $2.457B, a 47.68% decline from 2024. Nintendo annual pre-tax income for 2024 was $4.697B, a 5.65% increase from 2023. Nintendo annual pre-tax income for 2023 was $4.446B, a 25.93% decline from 2022.

Nintendo cuts its profit forecast by 22.2%, with a 46.7% decline reported. Focus remains on consoles and new ventures, as the company plans a Switch successor release.

The operating profit of Nintendo Co., Ltd. with headquarters in Japan amounted to 528.94 billion Japanese yen in 2023. The reported fiscal year ends on March 31.Compared to the earliest depicted value from 2020 this is a total decrease by approximately 111.69 billion Japanese yen. The trend from 2020 to 2023 shows, however, that this decrease did not happen continuously.

Nintendo ebitda margin for the quarter ending December 31, 2024 was 34.89%. Nintendo average ebitda margin for 2023 was 38.11%, a 12.06% decline from 2022. Nintendo average ebitda margin for 2022 was 34.01%, a 7.52% increase from 2021. Nintendo average ebitda margin for 2021 was 31.63%, a 22.41% increase from 2020. Ebitda margin can be defined as earnings before interest, taxes, depreciation and amortization as a portion of total revenue.

In the company's fiscal year 2025, Nintendo sold nearly 11 million units of the Nintendo Switch, a significant decrease in the number of units sold compared to the previous year. Sales of the Nintendo Switch peaked in 2021, when the company sold over 28.8 units. Nintendo Console Sales The Japanese multinational company Nintendo is a name well known all around the world thanks to their long history of producing a range of high-quality video game consoles. Despite being one of the largest video game companies in the world, Nintendo’s net revenue has steadily decreased recently, registering a low of around 4.5 billion U.S. dollars in 2016. The sales of the Nintendo Switch comprised the vast majority of the company's sales among its gaming consoles. Over the last decade, Nintendo’s home consoles sales were focused on five different products – Nintendo 64, GameCube, Wii, Wii U, and the new Nintendo Switch. The Nintendo 64 dominated the market in the late 90s and early 2000, while the GameCube became popular in 2002. The Wii is Nintendo’s best selling console; despite the release of its successor. About 26 million units of the Wii were sold in 2009, the highest number to date. Overall, Nintendo sold about 100 million units worldwide since 2007. Wii sports, Mario Kart Wii and Wii Sports Resort are among the best selling Nintendo Wii titles worldwide. Nintendo's newest home console is the Nintendo switch, which was released worldwide on March 3, 2017. The Switch sold around 2.74 million units in its first month, making it Nintendo's fastest selling home console and exceeding initial projections. The Switch is mainly a home console, but also has the ability to be used on the go through an LCD touchscreen. This has led Nintendo to consider the Switch a "hybrid" console. Nintendo’s best-selling handheld gaming product is the Nintendo DS. Sales of the Nintendo DS peaked in 2009, when the company sold over 30 million units worldwide. Since then, sales of Nintendo DS have been declining. The top selling Nintendo DS titles worldwide are Super Mario Bros, Nintendogs, Mariokart DS and Brain Age. The company has also enjoyed a great deal of success with the GameBoy, Nintendo DS predecessor, and the Nintendo 3DS over the years.

In fiscal year 2024, Nintendo generated around **** billion Japanese yen in net sales through its playing cards and merchandise segment. While the multinational consumer electronics company is best known for its entertainment segment based on video games, it started its business as a manufacturer of hanafuda, a type of Japanese playing cards. Trading card games based on the company's intellectual properties are mainly distributed through licensing agreements or by wholly-owned subsidiaries like in the case of the Pokémon franchise. With the opening of the Nintendo TOKYO store in November 2022 and the inclusion of merchandise sales, segment sales doubled in fiscal year 2024.

First released in November 2006, the Wii is a video game console developed by Nintendo. As of July 2025, it had sold ***** million units across the world, including over ** million units in Europe. Nintendo history Nintendo is a multinational consumer electronics and software company headquartered in Kyoto, Japan. Founded in September 1889 as a small Japanese firm producing handmade playing cards, Nintendo has evolved into one of the largest video game manufacturing companies. Operating as a single business segment, Nintendo’s operations are categorized by product type such as video game platforms, mobile, and playing cards. Most of Nintendo’s revenue is generated through sales of video game platforms. Nintendo home consoles Nintendo released its first series of home consoles in 1977 with the Color TV-Game. In 1983, the company released the Nintendo Entertainment System (NES), a console that has recorded close to ** million lifetime sales globally. This was followed by the Super Nintendo Entertainment System (SNES), Nintendo 64 (N64), and Nintendo GameCube, respectively. In 2006, Nintendo released the Wii, the popular home console with motion control features, with its successor the Wii U released in 2012. Nintendo’s latest home console, the Nintendo Switch, was first released in 2017.

In 2025 year to date, Pokémon GO in-app purchase revenues surpassed 297.44 million U.S. dollars worldwide. The AR game's most profitable year was 2020, when many gamers discovered the title during the COVID-19 pandemic. Pokémon Go: a global phenomenon Pokémon Go took the world by storm in 2016. Within a week of its release on July 19, the mobile app had been downloaded over ten million times worldwide, indicating the enormous hype surrounding the launch of Nintendo’s first venture into mobile gaming. The location-based augmented reality (AR) game involves catching, training, and battling virtual creatures (Pokémon) in real-world locations via smartphone. While the initial Pokémon craze has slowly faded, the game still enjoys millions of active users around the world and the Asia-Pacific region, in particular. Player spending increases in a quest to catch ’em all Pokémon Go ranks among the leading free-to-play (FTP) gaming titles worldwide, generating over four billion U.S. dollars in lifetime IAP revenue. While both app download and usage are free, the game uses a freemium business model that supports in-app purchases. Users can buy additional Pokéballs or other in-game items to level up and increase their chances of becoming a successful virtual Pokémon trainer. In order to maintain players’ interest and participation, developer Niantic continues to expand the game by introducing new features and characters like popular franchise antagonists Team Rocket..

First released in November 2006, the Wii is a video game console developed by Nintendo. As of November 2024, it had sold 101.6 million units across the world, including over 33 million units in Europe. Nintendo history Nintendo is a multinational consumer electronics and software company headquartered in Kyoto, Japan. Founded in September 1889 as a small Japanese firm producing handmade playing cards, Nintendo has evolved into one of the largest video game manufacturing companies. Operating as a single business segment, Nintendo’s operations are categorized by product type such as video game platforms, mobile, and playing cards. Most of Nintendo’s revenue is generated through sales of video game platforms. Nintendo home consoles Nintendo released its first series of home consoles in 1977 with the Color TV-Game. In 1983, the company released the Nintendo Entertainment System (NES), a console that has recorded close to 62 million lifetime sales globally. This was followed by the Super Nintendo Entertainment System (SNES), Nintendo 64 (N64), and Nintendo GameCube, respectively. In 2006, Nintendo released the Wii, the popular home console with motion control features, with its successor the Wii U released in 2012. Nintendo’s latest home console, the Nintendo Switch, was first released in 2017.

In 2024, Xbox's operating system remained at the top with ** percent share, however a decrease from previous year's remarkable ***** percent. PlayStation's share increased this year with over ** percent of shares. Nintendo maintained a marginal presence, holding a mere **** percent PlayStation, Xbox, and Switch The major current-generation consoles include the PlayStation 5, Xbox Series X/S, and the Nintendo Switch, the latter being the best-selling current-gen console in 2022, selling over *** million units since its release. PlayStation, meanwhile, registered all their previous-generation consoles in the top ten best-selling consoles of all time, with the PlayStation 2 boasting the top spot with over *** billion units across its lifetime. As of February 2024, current-gen PlayStation 5 and Xbox Series X/S consoles had lifetime sales of around **** and **** million units, respectively. Game console market getting bigger In 2023, video game console revenue worldwide stood at a staggering **** billion U.S. dollars and was predicted to grow steadily over the following years. Offline sales accounted for 55 percent of global console revenue, while the share of console sales through online channels is expected to overtake that of offline sales by 2025. The United States was the biggest home game console market globally, with around *** billion U.S. dollars in 2023, followed by Japan and China.