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TwitterThis statistic shows U.S. charities (out of the 100 largest) with the highest donor dependency rates as of 2023. Shriners Hospitals for Children had the highest rate of dependency on its donors with 372 percent. A score of 100 percent would signify that the charity had broken even in its budget. A score higher than 100 percent signifies that the charity ran a deficit as donations were not high enough to cover all costs.
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TwitterIn 2023, the charitable contributions to religious organizations reached approximately *** billion U.S. dollars, significantly more than any other type of organization in the country. Human services organizations received the second highest amount in 2023, which stood at ** billion U.S. dollars.
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Online Fundraising Tools Market was valued at USD 15.1 Billion in 2024 and is projected to reach USD 37.1 Billion by 2032, growing at a CAGR of 11.9% during the forecast period 2026 to 2032. Global Online Fundraising Tools Market Drivers:The market drivers for the Online Fundraising Tools Market can be influenced by various factors. These may include:Rise in Digital Donations: The growing demand for digital payment systems is resulting in more online giving. As contributors transition from cash to cards and e-wallets, nonprofits use online fundraising technologies to simplify donation procedures and improve the donor experience through safe, fast transactions.Surge in Social Media Fundraising: Integration with social media platforms such as Facebook and Instagram allows groups to conduct viral fundraising campaigns. This visibility and real-time involvement greatly improve donor outreach and response, making social-driven fundraising an effective tool for both NGOs and individuals.Increased Use of Mobile Devices: With smartphones becoming more common, mobile-optimized fundraising platforms are essential. Mobile access allows for easy donations from anywhere, boosting unexpected giving and expanding donor demographics. It drives platform adoption among younger, tech-savvy contributors who value mobile convenience.
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TwitterThis statistic shows the preferred giving channels for charitable donations that different generations in the U.S. used in 2018. As of 2018, ** percent of Millennial givers donated via a website.
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According to our latest research, the global micro-donation platform market size reached USD 1.23 billion in 2024, driven by the increasing adoption of digital fundraising solutions across diverse sectors. The market is anticipated to grow at a robust CAGR of 17.2% from 2025 to 2033, propelling the value to approximately USD 4.08 billion by 2033. This remarkable growth is underpinned by the proliferation of mobile payment technologies, rising social media engagement, and the expanding culture of digital philanthropy worldwide.
A primary growth factor for the micro-donation platform market is the widespread integration of digital payment systems and mobile technology, which have made it significantly easier for individuals to contribute small amounts to causes they care about. The convenience of one-click donations, recurring giving options, and seamless integration with social media platforms have collectively lowered the barrier to entry for donors. As more people around the world gain access to smartphones and reliable internet connections, the potential donor pool expands exponentially, allowing organizations to tap into a global audience. Furthermore, the rise of micro-influencers and digital campaigns encourages viral giving, amplifying the reach and impact of micro-donation initiatives.
Another critical driver of market expansion is the increasing adoption of micro-donation platforms by a wide variety of end-users, including nonprofit organizations, educational institutions, religious groups, and even political campaigns. These entities are leveraging micro-donation technology to diversify their fundraising strategies, engage younger demographics, and build sustained donor relationships. The transparency and traceability enabled by digital platforms foster trust, while advanced analytics and donor management tools help organizations optimize their outreach and retention efforts. The ability to launch targeted campaigns, track donor behavior, and personalize communications further enhances the efficacy of micro-donation solutions, making them an essential part of modern fundraising.
Furthermore, regulatory advancements and the emergence of innovative payment methods such as digital wallets and cryptocurrencies are reshaping the micro-donation landscape. Governments and financial institutions are increasingly supporting digital financial inclusion, which indirectly benefits the micro-donation ecosystem. The integration of secure, low-cost transaction technologies reduces operational overheads for organizations, making micro-donations a sustainable fundraising model even for smaller causes. In addition, the growing emphasis on ESG (Environmental, Social, and Governance) criteria in corporate social responsibility programs is prompting businesses to adopt micro-donation platforms as part of their employee engagement and community outreach initiatives.
From a regional perspective, North America currently dominates the micro-donation platform market, accounting for the largest revenue share in 2024, followed closely by Europe and the Asia Pacific. The high penetration of digital payment infrastructure, mature nonprofit sectors, and a strong culture of philanthropy contribute to this leadership. However, the Asia Pacific region is expected to witness the fastest growth over the forecast period, driven by rapid digitalization, urbanization, and increasing awareness about online giving. Latin America and the Middle East & Africa are also emerging as promising markets, supported by government initiatives to promote digital literacy and financial inclusion.
The micro-donation platform market is broadly segmented into software and services, each playing a pivotal role in shaping the industry’s growth trajectory. Software solutions form the backbone of the market, offering robust features such as campaign management, donor analytics, payment processing, and integration with third-party platforms. The continuous evolution of software capabilities, including AI-driven personalization, predictive analytics, and enhanced security measures, is fueling demand among organizations seeking to maximize donor engagement and streamline operations. Cloud-based software, in particular, is gaining traction due to its scalability, flexibility, and lower upfront costs, making it accessible to organizations of all sizes.
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According to our latest research, the global Donation Round-Up Platform market size reached USD 1.27 billion in 2024, and is expected to grow at a robust CAGR of 11.8% from 2025 to 2033, reaching a projected market size of USD 3.22 billion by 2033. This significant growth is primarily driven by the increasing adoption of digital payment solutions and the rising inclination of both consumers and businesses toward micro-donations as a means of supporting social causes. As per the latest research, the market’s expansion is underpinned by the growing integration of donation round-up features across e-commerce, retail, and financial platforms, making charitable giving more accessible and frictionless for end-users globally.
One of the primary growth factors propelling the Donation Round-Up Platform market is the widespread digital transformation in the payments ecosystem. The proliferation of online shopping, mobile wallets, and contactless payment methods has made it easier for organizations to embed round-up functionalities directly into the checkout process. This seamless integration not only simplifies the act of donating but also amplifies participation rates, as consumers are more likely to contribute small amounts when presented with a convenient, low-effort option. Moreover, the increased trust in digital payment systems and the transparency offered by modern donation platforms further encourage both individuals and enterprises to participate in micro-philanthropy, thereby boosting overall market growth.
Another significant driver is the growing emphasis on corporate social responsibility (CSR) among businesses across various sectors. Retailers, financial institutions, and e-commerce platforms are increasingly leveraging donation round-up solutions to enhance their brand image, foster customer loyalty, and fulfill their CSR commitments. By integrating these platforms, companies not only contribute to societal well-being but also create value for their stakeholders, as customers appreciate the opportunity to support causes they care about with minimal financial impact. This alignment of business objectives with philanthropic efforts is expected to sustain the momentum of the Donation Round-Up Platform market over the forecast period, as more organizations seek innovative ways to engage with socially conscious consumers.
Furthermore, the rising global awareness around social issues, coupled with the increasing influence of younger, socially minded demographics, is catalyzing the adoption of donation round-up platforms. Millennials and Gen Z consumers, in particular, are more likely to support brands and organizations that demonstrate a tangible commitment to positive change. The micro-donation model, enabled by round-up platforms, resonates with these groups due to its affordability and cumulative impact. As a result, nonprofits and charities are partnering with technology providers to expand their reach and tap into new donor segments, further accelerating the growth of the market.
From a regional perspective, North America currently dominates the Donation Round-Up Platform market, owing to the high penetration of digital payment infrastructure, a mature nonprofit sector, and strong consumer engagement in charitable activities. However, Asia Pacific is anticipated to exhibit the fastest growth rate over the forecast period, driven by rapid digitalization, rising disposable incomes, and increasing philanthropic initiatives across emerging economies. Europe also represents a significant share of the market, supported by robust regulatory frameworks and widespread adoption of fintech solutions. Each region presents unique opportunities and challenges, shaping the competitive dynamics and growth trajectory of the global market.
The Component segment of the Donation Round-Up Platform market is bifurcated into software and services, each playing a pivotal role in the ecosystem’s development. Software solutions constitute the backbone of donation round-up platforms, offering the core functionalities required to facilitate seamless micro-donations at the point of sale or during online transactions. These platforms are designed with user-friendly interfaces, robust security features, and real-time analytics, enabling both donors and organizations to track contributions efficiently. The demand for advanced, customizable software is steadily increasin
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| BASE YEAR | 2024 |
| HISTORICAL DATA | 2019 - 2023 |
| REGIONS COVERED | North America, Europe, APAC, South America, MEA |
| REPORT COVERAGE | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| MARKET SIZE 2024 | 11.4(USD Billion) |
| MARKET SIZE 2025 | 11.7(USD Billion) |
| MARKET SIZE 2035 | 15.0(USD Billion) |
| SEGMENTS COVERED | Fundraising Type, Donor Type, Fundraising Campaign Objective, Direct Mail Format, Regional |
| COUNTRIES COVERED | US, Canada, Germany, UK, France, Russia, Italy, Spain, Rest of Europe, China, India, Japan, South Korea, Malaysia, Thailand, Indonesia, Rest of APAC, Brazil, Mexico, Argentina, Rest of South America, GCC, South Africa, Rest of MEA |
| KEY MARKET DYNAMICS | Digital transformation integration, Increased competition for donations, Personalization and targeting strategies, Rising postal costs, Donor engagement and retention strategies |
| MARKET FORECAST UNITS | USD Billion |
| KEY COMPANIES PROFILED | Planned Parenthood Federation of America, United Way Worldwide, Sierra Club, National Public Radio, Habitat for Humanity, Doctors Without Borders, Direct Marketing Association, American Red Cross, World Wildlife Fund, ASPCA, Goodwill Industries International, Feeding America, The Nature Conservancy, Charity Navigator, Salvation Army, Oxfam International |
| MARKET FORECAST PERIOD | 2025 - 2035 |
| KEY MARKET OPPORTUNITIES | Personalization in outreach campaigns, Integration of digital strategies, Eco-friendly mail options, Targeting younger demographics, Data analytics for donor insights |
| COMPOUND ANNUAL GROWTH RATE (CAGR) | 2.6% (2025 - 2035) |
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TwitterIn 2022, the average one-off donation to wildlife or animal welfare causes was ** U.S. dollars. For hunger and poverty non-profit organizations, the average monthly donation was ** U.S. dollars.
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TwitterFinancial overview and grant giving statistics of Highlands Area Nonprofit Donation Sharing Inc.
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According to our latest research, the global micro-donation charity app market size reached USD 1.42 billion in 2024, with a robust compound annual growth rate (CAGR) of 17.8% projected through the forecast period. By 2033, the market is expected to attain a value of USD 7.39 billion, reflecting the surge in digital giving and the growing integration of micro-donation features across mobile and web platforms. The primary growth factor for this market is the increasing penetration of smartphones and internet connectivity, coupled with the rising trend of digital philanthropy and socially conscious consumer behavior.
The micro-donation charity app market is propelled by several compelling growth drivers. Firstly, the rapid adoption of smartphones and digital wallets has revolutionized how individuals interact with charitable organizations. With over 6.8 billion smartphone users globally, seamless mobile payment solutions have made it easier than ever for users to contribute small amounts to causes they care about. This convenience is further amplified by the integration of micro-donation features into everyday transactions, such as round-up options at checkout, which enable users to donate spare change effortlessly. Furthermore, the proliferation of social media and influencer-driven campaigns has heightened awareness around micro-donations, encouraging participation from younger, tech-savvy demographics who are eager to make an impact in a frictionless manner.
Another significant growth factor is the increasing collaboration between non-profit organizations, fintech companies, and technology providers. These partnerships are enabling the development of innovative platforms that cater to the unique needs of both donors and charitable organizations. For instance, APIs and SDKs are being leveraged to embed donation features directly into e-commerce, gaming, and lifestyle apps, enhancing user engagement and providing new revenue streams for charities. Additionally, the use of blockchain and transparent transaction tracking is fostering greater trust and accountability, addressing one of the primary concerns associated with digital giving. As regulatory frameworks evolve to support secure and compliant transactions, the market is poised for sustained expansion.
The COVID-19 pandemic has also played a pivotal role in accelerating the adoption of micro-donation charity apps. With traditional fundraising events and in-person donations severely restricted, non-profits turned to digital channels to sustain their operations. This shift not only highlighted the resilience and adaptability of the sector but also underscored the importance of micro-donations in reaching a broader donor base. The ability to make small, recurring contributions has democratized philanthropy, enabling individuals from diverse economic backgrounds to participate in charitable giving. As a result, the micro-donation charity app market has emerged as a critical enabler of social impact in the digital age.
From a regional perspective, North America continues to lead the global micro-donation charity app market, driven by a mature digital infrastructure and high levels of philanthropic activity. The region accounted for approximately 38% of the global market share in 2024. Europe follows closely, with strong regulatory support for digital payments and a growing emphasis on corporate social responsibility. Meanwhile, the Asia Pacific region is witnessing the fastest growth, fueled by rapid urbanization, rising disposable incomes, and increased internet penetration. Emerging markets in Latin America and the Middle East & Africa are also showing significant potential, as non-profits and technology providers collaborate to address local challenges and expand access to digital giving platforms.
In the evolving landscape of digital giving, the introduction of a Blood Donation Reminder App has emerged as a significant innovation. This app not only facilitates the process of scheduling blood donations but also integrates seamlessly with existing micro-donation platforms. By sending timely reminders and providing information about local blood drives, the app encourages consistent donor participation. This integration enhances the overall ec
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The Nonprofit Donation Software market is experiencing a transformative shift, driven by technological advancements and an increasing demand for efficient fundraising solutions. As nonprofits strive to enhance their operational capabilities and streamline donor management processes, these specialized software tools
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According to our latest research, the global donation round-up platform market size reached USD 1.47 billion in 2024, supported by a robust annual growth rate. The market is currently experiencing a strong CAGR of 10.8% and is projected to achieve a value of USD 3.74 billion by 2033. This impressive growth is primarily driven by the increasing adoption of digital payment solutions and the rising demand for seamless, micro-donation experiences across various sectors. The market’s expansion is further fueled by advancements in financial technology and a growing culture of social responsibility among consumers and businesses worldwide.
One of the major growth factors for the donation round-up platform market is the rapid digitalization of payment systems, which has revolutionized the way individuals and organizations contribute to charitable causes. The proliferation of point-of-sale (POS) systems, mobile wallets, and integrated e-commerce platforms has enabled round-up donations to be embedded effortlessly into everyday transactions. This convenience has led to higher participation rates, particularly among younger, tech-savvy demographics who prefer frictionless, automated giving experiences. Additionally, the integration of artificial intelligence and machine learning into these platforms is enhancing personalization and targeting, further driving donor engagement and overall market growth.
Another significant driver is the evolving landscape of corporate social responsibility (CSR). Businesses, especially in retail and financial services, are leveraging donation round-up platforms as part of their CSR initiatives to foster goodwill, enhance brand reputation, and build stronger customer loyalty. These platforms enable companies to involve customers directly in charitable activities, creating a sense of shared purpose and community. As more enterprises recognize the reputational and financial benefits of supporting social causes, the adoption of donation round-up solutions is expected to accelerate, particularly among large enterprises and multinational corporations.
The market is also benefiting from regulatory support and policy initiatives aimed at promoting philanthropic giving. Governments and nonprofit organizations are collaborating with technology providers to create secure, transparent, and scalable donation ecosystems. Enhanced data privacy regulations and the implementation of robust security protocols have increased user confidence, encouraging more individuals and organizations to participate in round-up donation programs. Furthermore, the expansion of these platforms into emerging markets, where digital payment infrastructure is rapidly developing, presents lucrative opportunities for market players.
From a regional perspective, North America continues to dominate the donation round-up platform market, accounting for the largest share in 2024 due to high digital penetration and a mature ecosystem for online giving. However, Asia Pacific is witnessing the fastest growth, driven by a burgeoning e-commerce sector and increasing smartphone adoption. Europe also presents significant potential, supported by a strong nonprofit sector and progressive regulatory frameworks. In contrast, Latin America and the Middle East & Africa are emerging as promising markets, albeit at a slower pace, as digital infrastructure and awareness of micro-donation models improve.
The component segment of the donation round-up platform market is bifurcated into software and services, each playing a pivotal role in driving the overall market dynamics. Software solutions form the backbone of these platforms, offering the core functionalities required for seamless donation processing, integration with payment gateways, and user interface management. The demand for robust, scalable, and user-friendly software has surged, as organizations seek to provide frictionless experiences fo
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According to our latest research, the global Recurring Giving Platform market size reached USD 2.3 billion in 2024, driven by the growing adoption of digital fundraising solutions and the increasing importance of sustained donor engagement across nonprofit sectors. The market is expected to expand at a robust CAGR of 12.7% from 2025 to 2033, with the forecasted market size anticipated to reach USD 6.8 billion by 2033. This growth is primarily fueled by the rising demand for seamless, automated donation management systems and the proliferation of digital payment methods, which are transforming how organizations approach donor retention and fundraising efficiency globally.
One of the foremost growth factors propelling the Recurring Giving Platform market is the increasing digitalization of fundraising activities among nonprofits, educational institutions, and religious organizations. As these entities face heightened competition for donor dollars and seek to offset the volatility of one-time donations, the adoption of recurring giving solutions has become a strategic imperative. These platforms enable organizations to automate the donation process, enhance donor retention, and provide a predictable revenue stream, which is particularly valuable in uncertain economic climates. Furthermore, the integration of advanced analytics and donor engagement tools within these platforms is empowering organizations to personalize donor communications, track giving patterns, and optimize fundraising campaigns, thereby driving higher conversion rates and sustained donor loyalty.
Another significant driver for the Recurring Giving Platform market is the rapid evolution of payment technologies and the growing preference for digital wallets, credit/debit cards, and automated bank transfers. The proliferation of smartphones and the increasing comfort of donors with digital transactions have led to a surge in online giving, particularly among younger demographics. Recurring giving platforms are capitalizing on these trends by supporting a wide array of payment methods and offering frictionless, secure donation experiences. This flexibility not only enhances donor convenience but also encourages higher participation in recurring giving programs. Additionally, regulatory advancements around data privacy and payment security are fostering trust and encouraging more organizations to adopt these platforms for their fundraising needs.
The scalability and flexibility of cloud-based deployment models are further accelerating the adoption of recurring giving platforms across organizations of all sizes. Cloud-based solutions eliminate the need for substantial upfront investments in IT infrastructure, allowing small and medium enterprises (SMEs) and large enterprises alike to implement sophisticated fundraising systems with minimal operational disruption. These platforms offer seamless integration with existing CRM and accounting systems, enabling organizations to centralize donor data, automate workflows, and gain real-time insights into fundraising performance. As a result, organizations can rapidly scale their recurring giving programs, expand into new donor segments, and respond more effectively to changing market dynamics.
Regionally, North America continues to dominate the Recurring Giving Platform market, accounting for the largest share in 2024 due to the high concentration of nonprofit organizations, widespread adoption of digital fundraising technologies, and strong regulatory frameworks supporting online giving. However, the Asia Pacific region is poised for the fastest growth over the forecast period, driven by the digital transformation of charitable organizations, increasing internet penetration, and the emergence of new philanthropic cultures. Europe is also witnessing steady growth, supported by favorable government policies and the rising trend of cross-border giving. Collectively, these regional dynamics underscore the global momentum behind recurring giving platforms and highlight the diverse opportunities for market participants in the coming years.
The Component segment of the Recurring Giving Platform market is bifurcated into Software and Services, each playing a pivotal role in the overall ecosystem. Software solutions form the backbone of recurring giving platforms, offering a comprehensive suite of functionalities th
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TwitterApproximately ** percent of people in England said that they gave to charity in 2023/24, compared with ** percent in 2013/14. In the provided time period, the share of people giving to charity has gradually declined, reaching a low of ** percent in 2020/21.
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TwitterFundraising & Donor Data. With over 30 years of expertise in political and charitable fundraising, this dataset represents an invaluable resource for organizations seeking to engage donors who demonstrate exceptional responsiveness and loyalty. Focused primarily on Democratic political fundraising, the data captures the behavior and preferences of telemarketing donors, who are widely recognized as the most versatile and high-performing contributors across multiple fundraising channels.
Telemarketing donors stand out for their robust engagement, transitioning effectively to direct mail and digital campaigns while maintaining higher retention and giving levels compared to donors acquired solely through other channels. This dataset highlights donor behavior patterns, including frequency of contributions, average gift size, and long-term engagement metrics, offering insights into donor lifetime value and campaign effectiveness.
Beyond political applications, this data is equally valuable for charitable organizations looking to optimize their outreach strategies and improve donor acquisition and retention. By leveraging these insights, organizations can identify key demographic and psychographic trends, refine messaging, and maximize ROI on fundraising efforts.
Ideal for Democratic campaigns, political action committees, nonprofit organizations, and analytics teams, this dataset provides actionable intelligence to elevate fundraising initiatives, strengthen donor relationships, and drive meaningful impact. Whether for identifying high-value donors or building targeted campaigns, this data is a proven cornerstone for effective fundraising strategies.
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The Non-profit Donation Software market has undergone significant evolution, offering crucial technological solutions that empower organizations to streamline their fundraising efforts and enhance donor engagement. Designed to streamline the donation process, this software enables nonprofits to manage donations effi
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Discover the booming online fundraising platform market! Explore key trends, growth drivers, and top players shaping this $11.5B (projected 2025) industry. Learn about regional market shares and future forecasts in our comprehensive analysis.
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Non-Profit Software Market Size 2024-2028
The non-profit software market size is forecast to increase by USD 3.24 billion at a CAGR of 7.3% between 2023 and 2028.
The market is witnessing significant growth due to the increasing adoption of volunteer management solutions by both large and small organizations In the sector. This trend is driven by the need to streamline operations and enhance efficiency in managing volunteer resources. Additionally, the integration of advanced technologies such as artificial intelligence (AI) and machine learning (ML) within non-profit software solutions is gaining traction. However, the high costs associated with implementing non-profit software remain a challenge for some organizations, particularly smaller ones with limited budgets. Despite this, the benefits of using non-profit software, such as improved donor management, financial management, and program management, far outweigh the costs In the long run. The market is expected to continue growing as more non-profits recognize the value of technology in achieving their mission.
What will be the Size of the Non-Profit Software Market During the Forecast Period?
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The market In the US is experiencing significant growth as organizations embrace digital transformation to enhance operational effectiveness. Key areas of investment include donor management and fundraising solutions, which offer cloud-based, mobile-friendly, and personalized experiences to donors. Technology trends such as artificial intelligence (AI) and machine learning (ML) enable predictive analytics, segmentation, and advanced security features, enhancing donor engagement and digital fundraising.
Additionally, budget constraints remain a challenge, necessitating cost-effective software deployment options, including on-premises and cloud solutions. Sector-specific software caters to diverse needs, with virtual event management solutions gaining popularity. Software implementation requires careful consideration, with user-friendly interfaces and enterprise size compatibility essential for successful adoption. Social media integration and data security are also critical factors In the selection process.
How is this Non-Profit Software Industry segmented and which is the largest segment?
The non-profit software industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
Application
Fund raising software
Donor management software
CRM
Volunteer management software
Others
End-user
Large enterprises
Small and medium enterprises
Geography
North America
Canada
US
Europe
UK
APAC
China
South America
Middle East and Africa
By Application Insights
The fund raising software segment is estimated to witness significant growth during the forecast period.
Non-profit organizations increasingly rely on software solutions to optimize their fundraising efforts and manage volunteer resources effectively. According to industry reports, the market is projected to expand significantly, particularly In the fundraising segment, due to the increasing adoption of digital wallets. By 2026, over half of the world's population is expected to use digital wallets, up from 3.4 billion users in 2022. This trend is revolutionizing the fundraising landscape, enabling non-profits to streamline donation processes and engage donors more effectively through innovative digital tools.
Additionally, fundraising software offers features such as donation tracking, donor management, online fundraising, event management, and communication tools to support non-profits in maximizing their impact. Other software types, including admission-based non-profit software and volunteer management solutions, also play essential roles in helping non-profits manage their operations efficiently.
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The fund raising software segment was valued at USD 2.21 billion in 2018 and showed a gradual increase during the forecast period.
Regional Analysis
North America is estimated to contribute 41% to the growth of the global market during the forecast period.
Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
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The non-profit sector in North America, home to over 1.8 million organizations, continues to expand, contributing approximately 6% to the national economy. With an annual growth rate of 1.4% over the past two decades, these organizations represent over 10% of all companies In the US. In 2023, there was
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TwitterConsumer Donation Data. With over 30 years of expertise in political and charitable fundraising, this dataset represents an invaluable resource for organizations seeking to engage donors who demonstrate exceptional responsiveness and loyalty. Focused primarily on Democratic political fundraising, the data captures the behavior and preferences of telemarketing donors, who are widely recognized as the most versatile and high-performing contributors across multiple fundraising channels.
Telemarketing donors stand out for their robust engagement, transitioning effectively to direct mail and digital campaigns while maintaining higher retention and giving levels compared to donors acquired solely through other channels. This dataset highlights donor behavior patterns, including frequency of contributions, average gift size, and long-term engagement metrics, offering insights into donor lifetime value and campaign effectiveness.
Beyond political applications, this data is equally valuable for charitable organizations looking to optimize their outreach strategies and improve donor acquisition and retention. By leveraging these insights, organizations can identify key demographic and psychographic trends, refine messaging, and maximize ROI on fundraising efforts.
Ideal for Democratic campaigns, political action committees, nonprofit organizations, and analytics teams, this dataset provides actionable intelligence to elevate fundraising initiatives, strengthen donor relationships, and drive meaningful impact. Whether for identifying high-value donors or building targeted campaigns, this data is a proven cornerstone for effective fundraising strategies.
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The Donor Management Software for Nonprofits market is a vital sector that caters specifically to the needs of charitable organizations aiming to streamline their fundraising efforts and enhance donor engagement. This software provides nonprofits with comprehensive tools to manage donor relationships, track contribu
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TwitterThis statistic shows U.S. charities (out of the 100 largest) with the highest donor dependency rates as of 2023. Shriners Hospitals for Children had the highest rate of dependency on its donors with 372 percent. A score of 100 percent would signify that the charity had broken even in its budget. A score higher than 100 percent signifies that the charity ran a deficit as donations were not high enough to cover all costs.