As of 2023, over one million nonprofit organizations in the U.S. reported receiving under $50,0000 U.S. dollars in revenue that year, approximately 70 percent of all nonprofits registered in the United States. Significantly fewer nonprofits, around 71 thousand, reported yearly revenues of between one and 4.9 million U.S. dollars.
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The global nonprofit organization market is a significant and expanding sector, driven by increasing societal needs, heightened awareness of social issues, and a growing philanthropic culture. While precise market sizing data is not provided, considering the involvement of major global players like the Bill & Melinda Gates Foundation and UNICEF, alongside numerous national and regional organizations, a reasonable estimation places the 2025 market value at approximately $1 trillion, representing a substantial contribution to global social welfare. This is supported by the diverse range of operational segments including human services, education, healthcare, environmental conservation and religious organizations. The market exhibits robust growth potential, fueled by factors like technological advancements enabling improved fundraising and operational efficiency, increased corporate social responsibility initiatives, and government support for various social programs. The geographic distribution is likely broad, with North America and Europe holding substantial market shares, but with significant growth opportunities in rapidly developing economies of Asia-Pacific and other regions. Challenges such as funding limitations, regulatory hurdles, and maintaining operational transparency pose constraints on market growth. However, the overall trend indicates continued expansion, propelled by societal demands and the ongoing commitment of both large and small-scale nonprofit organizations. The market’s segmentation by application (large vs. small and medium enterprises) and organizational type (human services, education, etc.) reflects a complex landscape. Larger enterprises may exhibit higher funding capacities and broader operational reach, while smaller organizations are often deeply ingrained in local communities, demonstrating a crucial network of support. The geographical spread highlights regional disparities in access to funding and the prevalence of specific social challenges. Future growth will likely be influenced by evolving societal priorities, technological innovation, and effective strategic partnerships between nonprofits, corporations, and governments. Sustainable practices and demonstrated impact will become increasingly important for attracting funding and building public trust, influencing competition and ultimately shaping the future trajectory of this dynamic sector.
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Percentage of total non-profit organizations, by region, size, International Classification of Non-Profit Organizations (ICNPO) and organization type, Canada, 2023.
This statistic presents the number of businesses by the number of employees in United Kingdom (UK) non-profit organizations in early 2019. The largest share of non-profit organizations employed zero or one employee, followed by organizations that employed 2-4 and 5-9 employees.
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Percentage change in the level of demand and in the overall capacity for non-profit organizations to meet demand for its services and products, by region, size, International Classification of Non-Profit Organizations (ICNPO) and organization type, Canada, 2023.
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The global nonprofit organization market size was valued at USD 2.2 trillion in 2023 and is projected to reach USD 3.8 trillion by 2032, growing at a Compound Annual Growth Rate (CAGR) of 6.1% during the forecast period. This growth can be attributed to an increasing awareness and support for social causes, as well as technological advancements that have streamlined fundraising and operational processes for nonprofit entities globally.
The growth of the nonprofit organization market is being driven by several key factors, foremost among them being the heightened awareness and engagement in social causes. As global challenges such as climate change, inequality, and health crises become more apparent, individuals and corporations alike are increasingly motivated to contribute to nonprofit organizations. Additionally, the rise of digital platforms has made it easier for nonprofits to reach potential donors and supporters, thereby broadening their funding base. Social media campaigns, crowdfunding platforms, and online donation portals have revolutionized how nonprofit organizations fundraise, making it more efficient and far-reaching.
Another major growth driver is the significant increase in corporate social responsibility (CSR) initiatives. Companies are increasingly recognizing the value of aligning with social causes, not only for the positive impact but also for the benefits it brings to employee satisfaction, brand image, and customer loyalty. This trend has led to a surge in corporate partnerships and sponsorships for nonprofits, providing them with substantial financial and logistical support. Additionally, legislative changes and tax incentives in various countries have further encouraged corporate contributions to nonprofit sectors.
Moreover, the advent of technological advancements has played a crucial role in the expansion of the nonprofit sector. Technologies such as artificial intelligence (AI) and big data analytics are being leveraged to optimize fundraising campaigns, improve donor engagement, and enhance operational efficiencies. Nonprofits are utilizing data to gain insights into donor behaviors and preferences, thereby tailoring their outreach strategies for better impact. Furthermore, AI-powered tools are helping organizations predict fundraising outcomes and manage resources more effectively, leading to higher success rates in their initiatives.
From a regional perspective, North America holds the largest share of the nonprofit organization market, driven by a strong culture of philanthropy and a well-established regulatory framework supporting nonprofit activities. Europe follows closely, with significant contributions from the UK, Germany, and France, where charitable giving is deeply ingrained in the social fabric. The Asia Pacific region is witnessing rapid growth due to increasing economic development, rising middle-class populations, and a growing awareness of social issues. Countries like India and China are emerging as significant players in the nonprofit sector, supported by government initiatives and private sector contributions.
The nonprofit organization market is segmented by type into charitable organizations, foundations, social advocacy organizations, trade associations, and others. Charitable organizations form the backbone of the nonprofit sector, focusing on a wide range of issues including poverty alleviation, healthcare, education, and disaster relief. These organizations rely heavily on donations from individuals and grants from government and private entities. The demand for charitable organizations is continually rising as global challenges necessitate immediate and sustained interventions.
Foundations, on the other hand, play a pivotal role in the nonprofit landscape by providing the financial backbone for many causes. These entities are typically endowed with significant financial resources, which they disburse in the form of grants to other nonprofit organizations. Foundations are often established by wealthy individuals, families, or corporations, creating a sustainable source of funding for various social initiatives. The influence of foundations is profound, as they not only provide financial support but also drive innovation and strategic thinking within the nonprofit sector.
Social advocacy organizations are another critical segment within the n
In 2023, California was the U.S. state with the most registered nonprofit organizations, with almost 200,000 organizations reported that year. Texas and New York rounded out the top three states in 2023, with 148,000 and 122,000 nonprofit organizations respectively.
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Global Non-profit CRM Software market size 2025 was XX Million. Non-profit CRM Software Industry compound annual growth rate (CAGR) will be XX% from 2025 till 2033.
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Nonprofit CRM Market size was valued at USD 4.25 Billion in 2024 and is projected to reach USD 7.35 Billion by 2031, growing at a CAGR of 7.98% from 2024 to 2031.
Nonprofit organizations need to work with lots of data of various people associated with the organization such as donors, volunteers, and members. To manage the data and to stay updated and keep track of new data, Nonprofit CRMs are used as they are automated and will be less hectic to work with them. The increase in demand for systems that can manage and keep track of a huge amount of data is the major factor driving the growth of the global Nonprofit CRM Market. Along with this, the increased focus on constituent engagement, growth in social media engagement, and increased marketing have boosted the global market growth substantially.
Various tools which provide solutions for specific problems and the demand for effective retention tools such as pledge management, marketing automation, etc. are likely to fuel the market growth. An increase in the adoption of nonprofit CRM software by both large-scale organizations and small-scale organizations will foster market growth substantially on a global level. Nonprofit CRM possesses the ability to have safe fundraising which is anticipated to have a positive impact regarding the growth of the global market by the forecast period.
In 2021, digital advertising expenditure of nonprofits from Canada, the United Kingdom, and the United States increased by 19 percent compared to 2020. Medium organizations grew their investment in digital ads by 128 percent, while small nonprofits cut ad spending by six percent.
Average percentage of funding received by non-profit organizations, by region, size, International Classification of Non-Profit Organizations (ICNPO) and organization type, Canada, 2023.
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Average percentage of expenditures by non-profit organizations, by region, size, International Classification of Non-Profit Organizations (ICNPO) and organization type, Canada, 2023.
Non-Profit Software Market Size 2024-2028
The non-profit software market size is forecast to increase by USD 3.24 billion at a CAGR of 7.3% between 2023 and 2028.
The market is witnessing significant growth due to the increasing adoption of volunteer management solutions by both large and small organizations In the sector. This trend is driven by the need to streamline operations and enhance efficiency in managing volunteer resources. Additionally, the integration of advanced technologies such as artificial intelligence (AI) and machine learning (ML) within non-profit software solutions is gaining traction. However, the high costs associated with implementing non-profit software remain a challenge for some organizations, particularly smaller ones with limited budgets. Despite this, the benefits of using non-profit software, such as improved donor management, financial management, and program management, far outweigh the costs In the long run. The market is expected to continue growing as more non-profits recognize the value of technology in achieving their mission.
What will be the Size of the Non-Profit Software Market During the Forecast Period?
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The market In the US is experiencing significant growth as organizations embrace digital transformation to enhance operational effectiveness. Key areas of investment include donor management and fundraising solutions, which offer cloud-based, mobile-friendly, and personalized experiences to donors. Technology trends such as artificial intelligence (AI) and machine learning (ML) enable predictive analytics, segmentation, and advanced security features, enhancing donor engagement and digital fundraising.
Additionally, budget constraints remain a challenge, necessitating cost-effective software deployment options, including on-premises and cloud solutions. Sector-specific software caters to diverse needs, with virtual event management solutions gaining popularity. Software implementation requires careful consideration, with user-friendly interfaces and enterprise size compatibility essential for successful adoption. Social media integration and data security are also critical factors In the selection process.
How is this Non-Profit Software Industry segmented and which is the largest segment?
The non-profit software industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
Application
Fund raising software
Donor management software
CRM
Volunteer management software
Others
End-user
Large enterprises
Small and medium enterprises
Geography
North America
Canada
US
Europe
UK
APAC
China
South America
Middle East and Africa
By Application Insights
The fund raising software segment is estimated to witness significant growth during the forecast period.
Non-profit organizations increasingly rely on software solutions to optimize their fundraising efforts and manage volunteer resources effectively. According to industry reports, the market is projected to expand significantly, particularly In the fundraising segment, due to the increasing adoption of digital wallets. By 2026, over half of the world's population is expected to use digital wallets, up from 3.4 billion users in 2022. This trend is revolutionizing the fundraising landscape, enabling non-profits to streamline donation processes and engage donors more effectively through innovative digital tools.
Additionally, fundraising software offers features such as donation tracking, donor management, online fundraising, event management, and communication tools to support non-profits in maximizing their impact. Other software types, including admission-based non-profit software and volunteer management solutions, also play essential roles in helping non-profits manage their operations efficiently.
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The fund raising software segment was valued at USD 2.21 billion in 2018 and showed a gradual increase during the forecast period.
Regional Analysis
North America is estimated to contribute 41% to the growth of the global market during the forecast period.
Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
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The non-profit sector in North America, home to over 1.8 million organizations, continues to expand, contributing approximately 6% to the national economy. With an annual growth rate of 1.4% over the past two decades, these organizations represent over 10% of all companies In the US. In 2023,
Success.ai’s User Profiles Data for Nonprofit and NGO Leaders provides businesses, organizations, and researchers with comprehensive access to global leaders in the nonprofit and NGO sectors. With data sourced from over 700 million verified LinkedIn profiles, this dataset includes actionable insights and contact details for executives, program managers, administrators, and decision-makers. Whether your goal is to partner with nonprofits, support global causes, or conduct research into social impact, Success.ai ensures your outreach is backed by accurate, enriched, and continuously updated data.
Why Choose Success.ai’s User Profiles Data for Nonprofit and NGO Leaders? Comprehensive Professional Profiles
Access verified LinkedIn profiles of nonprofit leaders, NGO managers, program directors, grant writers, and administrative executives. AI-driven validation ensures 99% accuracy for efficient communication and minimized bounce rates. Global Coverage Across Nonprofit Sectors
Includes profiles from nonprofits, humanitarian organizations, environmental groups, social enterprises, and advocacy organizations. Covers key markets across North America, Europe, APAC, South America, and Africa for global reach. Continuously Updated Dataset
Reflects real-time professional updates, organizational changes, and emerging trends in the nonprofit landscape to keep your targeting relevant and effective. Tailored for Nonprofit Insights
Enriched profiles include work histories, organizational affiliations, areas of expertise, and social impact projects for deeper engagement opportunities. Data Highlights: 700M+ Verified LinkedIn Profiles: Access a vast network of nonprofit and NGO professionals worldwide. 100M+ Work Emails: Direct communication with executives, managers, and decision-makers in the nonprofit sector. Enriched Organizational Data: Gain insights into leadership structures, mission focuses, and operational scales. Industry-Specific Segmentation: Target nonprofits focused on healthcare, education, environmental sustainability, human rights, and more. Key Features of the Dataset: Nonprofit and NGO Leader Profiles
Identify and connect with executives, program managers, fundraisers, and policy directors in global nonprofit and NGO sectors. Engage with individuals who drive decision-making and operational strategies for impactful organizations. Detailed Organizational Insights
Leverage firmographic data, including organizational size, mission, regional activity, and funding sources, to align with specific nonprofit goals. Advanced Filters for Precision Targeting
Refine searches by region, mission type, role, or organizational focus for tailored outreach. Customize campaigns based on social impact priorities, such as climate action, gender equality, or economic development. AI-Driven Enrichment
Enhanced datasets provide actionable insights into professional accomplishments, partnerships, and leadership achievements for targeted engagement. Strategic Use Cases: Partnership Development and Outreach
Identify nonprofits and NGOs for collaboration on social impact projects, sponsorships, or grant distribution. Build relationships with decision-makers driving advocacy, fundraising, and community initiatives. Donor Engagement and Fundraising
Target nonprofit leaders responsible for managing fundraising campaigns and donor relationships. Tailor outreach efforts to align with specific causes and funding priorities. Research and Analysis
Analyze leadership trends, mission focuses, and regional nonprofit activities to inform program design and funding strategies. Use insights to evaluate the effectiveness of social impact initiatives and partnerships. Recruitment and Talent Acquisition
Target HR professionals and administrators seeking qualified staff, consultants, or volunteers for nonprofits and NGOs. Offer talent solutions for specialized roles in program management, advocacy, and administration. Why Choose Success.ai? Best Price Guarantee
Access industry-leading, verified User Profiles Data at unmatched pricing to ensure your campaigns are cost-effective and impactful. Seamless Integration
Easily integrate verified nonprofit data into your CRM or marketing platforms with APIs or downloadable formats. AI-Validated Accuracy
Rely on 99% accuracy to minimize wasted outreach efforts and maximize engagement outcomes. Customizable Solutions
Tailor datasets to focus on specific nonprofit types, geographical regions, or areas of social impact to meet your strategic objectives. Strategic APIs for Enhanced Campaigns: Data Enrichment API
Update your internal records with verified nonprofit leader profiles to enhance targeting and engagement. Lead Generation API
Automate lead generation for a consistent pipeline of nonprofit and NGO professionals, scaling your outreach efforts efficiently. Success.ai’s User Profiles Data for Nonprofit and NGO Leader...
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Groups served by non-profit organization through its programs and activities, by region, size, International Classification of Non-profit Organizations (ICNPO) and organization type, Canada, 2023.
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Nonprofit Software Market size was valued at USD 3729.84 Million in 2023 and is projected to reach USD 5962.77 Million by 2031, growing at a CAGR of 6.04% during the forecast period 2024-2031.
Global Nonprofit Software Market Drivers
The market drivers for the Nonprofit Software Market can be influenced by various factors. These may include:
Technology Advancements: Nonprofit software market is driven by advancements in technology, including cloud computing, AI, and data analytics, enabling nonprofits to streamline operations and enhance their impact. Increasing Demand for Efficiency: Nonprofits are increasingly seeking software solutions to improve operational efficiency, enhance donor management, and optimize fundraising efforts. Growing Focus on Transparency and Accountability: There is a heightened emphasis on transparency and accountability in the nonprofit sector, driving the adoption of software solutions that facilitate better tracking and reporting of activities and outcomes. Rise in Online Giving: The proliferation of online giving platforms and digital fundraising methods is fueling the demand for nonprofit software that can effectively manage online donations, campaigns, and donor relationships. Regulatory Compliance Requirements: Nonprofits face evolving regulatory requirements and reporting standards. Software solutions that help organizations stay compliant with regulations such as GDPR and IRS guidelines are in high demand. Need for Data-Driven Decision-Making: Nonprofits are recognizing the value of data in informing strategic decision-making. Software that provides robust analytics and data visualization tools is essential for nonprofits to assess performance, measure impact, and plan effectively. Shift to Remote Work: The COVID-19 pandemic has accelerated the adoption of remote work practices in the nonprofit sector. Software solutions that support collaboration, communication, and remote management of operations are increasingly sought after. Focus on Constituent Relationship Management (CRM): Nonprofits prioritize building and maintaining relationships with donors, volunteers, and beneficiaries. CRM software tailored to the unique needs of nonprofits is crucial for effective engagement and stewardship. Scalability and Flexibility: Nonprofits vary widely in size, scope, and mission. Software solutions that offer scalability and flexibility to accommodate growth and adapt to changing needs are highly valued in the nonprofit sector. Cost-Effective Solutions: With limited budgets, nonprofits seek cost-effective software solutions that offer robust features and functionalities without breaking the bank. Affordable pricing models and discounts for nonprofit organizations drive adoption in this market
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Primary groups served by non-profit organization's through its programs and activities, by region, size, International Classification of Nonprofit Organizations (ICNPO) and organization type, Canada, 2023.
Average number of volunteers in non-profit organizations, by region, size, International Classification of Non-Profit Organizations (ICNPO) and organization type, Canada, 2023.
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The global nonprofit management software market size was valued at approximately USD 4.5 billion in 2023 and is projected to reach around USD 10.2 billion by 2032, growing at a compound annual growth rate (CAGR) of 9.5% from 2024 to 2032. The substantial growth of this market can be attributed to the increasing adoption of digital tools and technologies among nonprofit organizations to enhance operational efficiency, streamline donor management, and optimize fundraising efforts.
Several factors are fueling the growth of the nonprofit management software market. First, the rising number of nonprofit organizations globally has led to increased demand for efficient management solutions. These organizations require robust tools to manage their operations, fundraising activities, volunteer management, and donor relationships effectively. Additionally, the growing awareness of the benefits associated with the adoption of advanced software solutions is driving market growth. Nonprofit management software helps organizations streamline their processes, reduce administrative costs, and improve transparency and accountability.
Technological advancements and the integration of artificial intelligence (AI) and machine learning (ML) in nonprofit management software are also significant growth drivers. These technologies enable organizations to gain valuable insights from their data, which can be used to enhance donor engagement, predict fundraising trends, and optimize resource allocation. Moreover, the increasing use of cloud computing has made these solutions more accessible and affordable for small and medium-sized nonprofit organizations, further propelling market growth.
The COVID-19 pandemic has further accelerated the adoption of nonprofit management software. With the shift towards remote work and virtual events, nonprofit organizations have had to rely more heavily on digital solutions to manage their operations and engage with stakeholders. This trend is expected to continue post-pandemic, as organizations recognize the long-term benefits of digital transformation. Additionally, the growing emphasis on transparency and accountability in the nonprofit sector is driving the adoption of management software that provides real-time data and analytics.
Regionally, North America holds the largest share of the nonprofit management software market, driven by the high concentration of nonprofit organizations and the early adoption of advanced technologies in the region. The presence of major software providers and the availability of funding for technology adoption further contribute to the market's growth. However, the Asia Pacific region is expected to witness the highest growth rate during the forecast period, owing to the increasing number of nonprofit organizations, growing awareness of the benefits of digital transformation, and supportive government initiatives.
When analyzing the nonprofit management software market by deployment type, we see two primary segments: cloud-based and on-premises solutions. The cloud-based deployment type is gaining significant traction due to its flexibility, scalability, and cost-effectiveness. Cloud-based solutions allow nonprofit organizations to access their data and applications from anywhere, at any time, which is particularly beneficial for organizations with remote teams or multiple locations. Additionally, these solutions typically offer automatic updates and backups, reducing the need for in-house IT resources and ensuring data security.
The on-premises deployment type, while declining in popularity, still holds a considerable market share. Some organizations prefer on-premises solutions due to concerns over data privacy and security. These organizations may have specific regulatory requirements or internal policies that necessitate keeping data on-site. However, the higher upfront costs and ongoing maintenance requirements associated with on-premises solutions are driving many organizations to transition to cloud-based alternatives.
The trend towards cloud-based solutions is expected to continue, driven by the increasing availability of high-speed internet and the growing acceptance of cloud computing in the nonprofit sector. Cloud-based nonprofit management software offers several advantages, including lower initial costs, reduced maintenance, and the ability to scale resources up or down based on organizational needs. These benefits are particularly appealing to small and medium-sized nonprofit organizations tha
This statistic shows the 20 largest charities in the United States as ranked by their total amount of revenue in 2022. Lutheran Services in America was by far the largest charity, with total revenue of 23.28 billion US dollars for that year.
As of 2023, over one million nonprofit organizations in the U.S. reported receiving under $50,0000 U.S. dollars in revenue that year, approximately 70 percent of all nonprofits registered in the United States. Significantly fewer nonprofits, around 71 thousand, reported yearly revenues of between one and 4.9 million U.S. dollars.