North America Nutrient Broth market size is USD XX million in 2024 and will expand at a compound annual growth rate (CAGR) of 2.2% from 2024 to 2031.

By 2034, the broth market size in North America is expected to reach USD 5.54 billion with a CAGR of 4.5%. Consumers are increasingly concerned about their health and wellness.

North American Soup Market size was valued at USD 6.11 Billion in 2024 and is projected to reach USD 7.04 Billion by 2032, growing at a CAGR of 1.79% from 2026 to 2032.

The key market dynamics that are shaping the North American soup market include:

Key Market Drivers

Growing Health Consciousness and Nutritional Awareness: The growing customer preference for healthy, convenient meal options is generating considerable growth in the soup market. According to the United States Department of Agriculture (USDA), 73% of Americans are actively looking for foods with nutritional benefits, with nutritious, ready-to-eat soups growing in popularity by 12.4% between 2020 and 2022. This trend is prominent in the proliferation of plant-based, low-sodium, and nutrient-dense soups.

Busy Lifestyle and Convenience Food Demand: The growing desire for convenient, quick-prep meals is driving the North American soup market forward. According to the Bureau of Labor Statistics, the average American household spends 37 minutes per day on food preparation and cleanup by 2022, resulting in a 9.6% rise in sales of ready-to-eat and easy-to-prepare soup products. This development reflects the increased demand for time-saving meal options among working professionals and busy families.

The North American Soup Market is Segmented by Type (Canned/Preserved, Chilled, Dehydrated/Instant, and Other types), Category (Conventional and Organic), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Stores, and Others), and Country (United States, Canada, Mexico and Rest of North America). The report offers market size and values in USD million for all the above segments.

The ready-to-eat broth market is experiencing robust growth, driven by increasing consumer demand for convenient and healthy meal options. The market, valued at approximately $10 billion in 2025, is projected to exhibit a Compound Annual Growth Rate (CAGR) of 5% from 2025 to 2033. This growth is fueled by several key factors, including the rising popularity of broth-based soups and stews, the increasing adoption of ready-to-eat meals among busy consumers, and the growing awareness of the health benefits associated with bone broth and other nutrient-rich broths. The diverse applications of ready-to-eat broth, spanning both commercial and home use, further contribute to market expansion. Poultry and beef broths currently dominate the market segments, though the "others" category, encompassing vegetable and seafood broths, is anticipated to witness significant growth due to evolving dietary preferences and rising demand for plant-based alternatives. Geographic expansion is also a key driver. North America currently holds a significant market share, but Asia-Pacific is expected to witness substantial growth over the forecast period due to rising disposable incomes and changing lifestyles. While the market faces restraints such as fluctuating raw material prices and increasing competition, the overall outlook remains positive. Major players like Campbell Soup Company, Pacific Foods, and Knorr are strategically focusing on product innovation, brand building, and strategic acquisitions to strengthen their market positions and capitalize on emerging opportunities within this dynamic sector. The market's sustained growth trajectory indicates significant potential for further investment and expansion across various segments and geographical regions.

The global bone broth market, valued at $2,962 million in 2025, is projected to experience robust growth, exhibiting a Compound Annual Growth Rate (CAGR) of 5.8% from 2025 to 2033. This expansion is fueled by several key market drivers. The rising consumer awareness of bone broth's nutritional benefits, particularly its high protein content, collagen, and amino acids, is a significant factor. Increasing health consciousness and a growing preference for natural and functional foods are also contributing to market growth. The versatility of bone broth, its use in various culinary applications (from soups and stews to sauces and beverages), and its suitability for diverse dietary preferences (including paleo, keto, and Whole30 diets) further enhance its market appeal. Furthermore, the expanding retail channels, including supermarkets, specialty stores, and online platforms, are providing increased accessibility to bone broth products, facilitating market penetration. While the market faces challenges, such as potential fluctuations in raw material costs and maintaining consistent product quality, the overall growth trajectory remains positive. The increasing demand for convenient and ready-to-consume formats is also driving innovation within the bone broth market. The market segmentation reveals a significant demand across various application areas, notably foodservice and retail sectors. Chicken, beef, and turkey-based broths dominate the product type segment. Leading companies such as Campbell Soup Company, Del Monte Foods, and Kettle & Fire are actively shaping market dynamics through product innovation and strategic expansion. Geographically, North America currently holds a significant market share, driven by high consumer awareness and adoption rates. However, emerging markets in Asia-Pacific and other regions are demonstrating significant growth potential, presenting attractive opportunities for market expansion in the coming years. Continued research into bone broth's health benefits and the introduction of novel product formulations are expected to further propel market growth throughout the forecast period.

Broth Market Outlook

The broth market size is experiencing robust growth, projected to expand from approximately USD 4.5 billion in 2023 to USD 8.2 billion by 2032, reflecting a Compound Annual Growth Rate (CAGR) of 6.8%. This growth factor can be attributed to increasing consumer awareness about the health benefits of broth, along with the rising popularity of home-cooked and ready-to-eat meals. The global demand for broth, including chicken, beef, vegetable, and bone broth, is being driven by a trend towards incorporating nutrient-rich foods into daily diets.

One of the primary growth factors for the broth market is the rising awareness of the health benefits associated with consuming broth. Broth is known for its high nutrient content, including essential amino acids, vitamins, and minerals that support overall health, joint care, and digestive health. The increasing shift towards natural and organic food products has significantly contributed to the rising demand for different types of broth. Furthermore, the growing trend of fitness and wellness has encouraged consumers to opt for broth as a nutritious alternative to traditional meals.

Another significant growth factor is the convenience and versatility offered by broths in culinary applications. As more consumers seek quick and easy meal solutions, ready-to-use broth products have become increasingly popular. These products can be used as bases for soups, sauces, and stews, or consumed on their own as a healthy beverage. Additionally, innovations in packaging and the introduction of new flavors have made broth products more appealing to a broader audience, thereby driving market growth.

The increasing prevalence of chronic diseases and lifestyle-related health issues has also played a crucial role in the growth of the broth market. Consumers are becoming more health-conscious and are actively seeking food products that can help manage or prevent health problems. Broth, with its rich nutrient profile and potential health benefits, has become a preferred choice among health-conscious individuals. The growing awareness of the link between diet and health is expected to continue driving the demand for broth products in the coming years.

From a regional perspective, North America holds the largest share of the broth market, driven by high consumer awareness, a well-established food industry, and strong distribution networks. The Asia Pacific region is expected to witness the fastest growth over the forecast period, attributed to increasing disposable incomes, urbanization, and changing dietary preferences towards healthy and convenient food options. Europe and Latin America also present significant growth opportunities, driven by similar trends in health consciousness and culinary preferences.

Product Type Analysis

The broth market is segmented by product type into chicken broth, beef broth, vegetable broth, bone broth, and others. Chicken broth holds a significant share of the market due to its versatile use in culinary applications and its mild flavor that appeals to a wide range of consumers. Chicken broth is a staple in many households and is commonly used as a base for soups, sauces, and stews. Its nutritional benefits, including high protein content and essential amino acids, make it a popular choice among health-conscious consumers.

Beef broth is another prominent segment in the broth market. Known for its rich, hearty flavor, beef broth is often used in more robust dishes and as a base for gravies and stews. The high collagen content in beef broth, which is beneficial for joint health and skin elasticity, has increased its popularity among consumers seeking functional foods. The demand for organic and grass-fed beef broth is also on the rise, reflecting a broader trend towards clean eating and sustainable food sources.

Vegetable broth caters to the growing vegetarian and vegan population. With a focus on providing a plant-based source of nutrients, vegetable broth is gaining traction among consumers who prefer non-meat alternatives. It is also favored for its low-calorie content and the presence of various vitamins and minerals derived from the vegetables used in its preparation. The increasing demand for organic and non-GMO vegetable broth aligns with the health and wellness trends influencing the market.

Bone broth has emerged as a popular product type due to its perceived health benefits, including support for gut health, joint care, and immune system function. Made by simmering animal bones and connective tissues, bone

According to Cognitive Market Research, the global Bone Broth Market size will be USD 1121.6 million in 2024. It will expand at a compound annual growth rate (CAGR) of 6.00% from 2024 to 2031.

North America held the major market share for more than 40% of the global revenue with a market size of USD 448.64 million in 2024 and will grow at a compound annual growth rate (CAGR) of 4.2% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 336.48 million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 257.97 million in 2024 and will grow at a compound annual growth rate (CAGR) of 8.0% from 2024 to 2031.
Latin America had a market share of more than 5% of the global revenue with a market size of USD 56.08 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.4% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 22.43 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.7% from 2024 to 2031.
The Chicken category is the fastest growing segment of the Bone Broth industry

Market Dynamics of Bone Broth Market

Key Drivers for Bone Broth Market

Growing Support from Internet Stars and Celebrities Increases Demand for Broth

Celebrity endorsements are regarded as one of the most important marketing strategies and have been widely employed to advertise goods, services, and companies. High-profile personality endorsements have become a global phenomenon and have seen tremendous growth in recent years as a communication tool. Positive effects on customer purchasing attitudes as well as brand awareness and recognition account for its efficacy. In the current market, people are very drawn to their favorite celebrities and are prepared to spend more for the goods they recommend. The same is true for consumers who are swayed by celebrity endorsements to drink bone-based broths. Apart from this, the product is most frequently used as a topping to provide moisture and make raw, dry food more palatable. Broth is less likely to raise the risk of obesity when combined with wet food or as a topping because of its high protein and low carbohydrate content.

Growing Pet Food Broth Use Increases Product Demand Worldwide

The nutritional value of bone broth is a major factor in the decision to include it in a pet's diet. One of the essential elements needed for a pet's overall development is collagen, and consuming bone stock can help pets reach the necessary collagen levels. Collagen, which makes up about 90% of ligaments and tendons, gives the connective tissue both flexibility and tensile strength. Even in pets, oral consumption of this collagen has been shown to improve joint health, particularly in dogs with connective tissue diseases such elbow dysplasia and others. Consequently, the use of broth in pet food applications rises, which boosts market expansion.

Restraint Factor for the Bone Broth Market

High Prices and Poor Slaughtering Process, will Limit Market Growth

The market for bone broth is severely hampered by exorbitant costs and ineffective killing methods. Due to the high production costs associated with procuring superior organic or grass-fed animal bones, bone broth is less affordable for consumers that are price conscious. Furthermore, inadequate slaughtering methods, such as uneven bone quality and inadequate hygiene, jeopardize the product's attractiveness and safety. These problems undermine customer confidence and discourage widespread adoption, particularly in developing nations where worries about price and quality are crucial. In addition, despite bone broth's growing popularity in the health and wellness industry, these obstacles, along with a lack of knowledge about its advantages, limit its potential for expansion. Expanding the market requires addressing these problems.

Impact of Covid-19 on the Bone Broth Market

The market for bone broth was greatly impacted by the COVID-19 epidemic, as consumers' need for immune-boosting and health-conscious products increased. Known for its collagen and mineral richness, bone broth gained popularity during the crisis as individuals looked for ways to boost their immune systems and enhance intestinal health. Additionally, the market saw an increase in demand for both homema...

The global broth market is experiencing steady growth, projected to reach a value of $2662.9 million in 2025, exhibiting a Compound Annual Growth Rate (CAGR) of 3.8% from 2019 to 2033. This expansion is driven by several key factors. The rising popularity of convenient and healthy meal options fuels demand for broth as a versatile cooking ingredient and a nutritious base for soups, stews, and sauces. Increased consumer awareness of the health benefits of bone broth, particularly its collagen content, is another significant driver. Furthermore, the growing demand for clean-label products and natural ingredients is boosting the market for broth varieties free from artificial flavors, colors, and preservatives. The market segmentation reveals a strong presence of chicken, beef, and vegetable broth types, catering to diverse dietary preferences. Commercial applications, including use in restaurants and food processing facilities, contribute significantly to overall market volume. Residential applications, encompassing home cooking and direct consumption, represent a substantial and growing market segment. Leading companies such as Campbell Soup Company, Pacific Foods of Oregon, and Knorr are leveraging innovation and brand recognition to maintain their market share. Geographic distribution reveals a robust presence across North America, Europe, and Asia Pacific, with the United States holding a substantial share within the North American market. Growth in emerging economies, particularly in Asia Pacific, is expected to drive future expansion. However, potential market restraints include fluctuating raw material prices and heightened competition from private label brands. The overall market outlook remains positive, with continued growth anticipated throughout the forecast period driven by consumer trends toward healthier and more convenient food options and ongoing product innovation in this rapidly evolving food segment.

The size of the North American Soup Market was valued at USD 6.04 Million in 2023 and is projected to reach USD 6.77 Million by 2032, with an expected CAGR of 1.65% during the forecast period. The North American soup market has experienced notable growth in recent years, driven by changing consumer preferences and an increasing demand for convenient, healthy meal options. The rise of health consciousness has led to a growing preference for organic, natural, and low-sodium soups, prompting manufacturers to innovate their product offerings. Key trends in the market include the growing popularity of plant-based soups, which cater to the increasing vegetarian and vegan populations. Additionally, the demand for gourmet and premium soups has surged, with consumers willing to pay more for high-quality ingredients and unique flavors. Retail channels have also evolved, with a significant shift toward online shopping and meal delivery services, making it easier for consumers to access a wide range of soup products. Recent developments include: October 2022: Campbell launched a new exciting series of soups for lunchtime called Chunky Soup. It is available in four new flavors, namely chicken noodle, streak and potato, sirloin burger, and chicken and sausage gumbo., July 2022: Upton's Naturals introduced three new recipes to its lineup of vegan soups that provide plant-based protein (8-11g per serving) and only 180-300 calories a bowl. The new products are Non-GMO Certified (NSF), Plant-Based Certified, contain no added colors, flavors, or preservatives, and are completely free of cholesterol and trans fat., November 2021: Herbalife Nutrition expanded its offering into the soup category in the United States with instant soup, a soup mix formulated with 15 gms of plant-based protein to help satisfy hunger and provide long-lasting energy of 3 gms of fiber.. Key drivers for this market are: Increased Demand for Healthy Options, Increased the demand for convenient meal solutions. Potential restraints include: Growing among consumers to prefer fresh and homemade foods over processed and packaged options. Notable trends are: Increasing popularity of plant-based diets has led to a surge in demand for vegan and vegetarian soups.

Global Broth Market was valued at USD 5.96 billion in 2024 and is expected to grow to USD 7.62 billion by 2030 with a CAGR of 4.24%

Vegetable Broth Market Outlook

The global vegetable broth market size was valued at approximately USD 1.2 billion in 2023 and is projected to reach USD 2.4 billion by 2032, growing at a compound annual growth rate (CAGR) of 7.8% during the forecast period. This growth can be attributed to increasing consumer awareness about health and wellness, along with a rising preference for plant-based diets. Factors like urbanization, changing dietary patterns, and the growing popularity of convenience foods are also driving the market forward.

One significant growth factor for the vegetable broth market is the rising awareness of the health benefits associated with vegetable-based products. Consumers are increasingly focusing on natural and organic food options that offer nutritional benefits without artificial additives. Vegetable broths are rich in vitamins, minerals, and antioxidants, making them an attractive choice for health-conscious individuals. As people become more informed about the detrimental effects of high sodium and preservative-laden foods, vegetable broth provides a healthier alternative, stimulating market growth.

Another factor contributing to the market's expansion is the increasing trend of veganism and vegetarianism. More consumers are adopting plant-based diets for ethical, environmental, and health reasons. Vegetable broth, being inherently plant-based, fits seamlessly into these dietary preferences. Additionally, the rise of flexitarian diets, where people reduce meat consumption without eliminating it entirely, further boosts the demand for vegetable-based products, including broths. The global shift towards sustainable and eco-friendly food choices is also playing a crucial role in the growth of this market.

The convenience factor associated with ready-to-use vegetable broth products is another significant driver. With busy lifestyles, consumers are looking for quick and easy meal solutions that do not compromise on nutrition. Vegetable broth serves as a versatile ingredient that can be used in various dishes like soups, stews, sauces, and ready meals. The ease of use and time-saving characteristics of these products make them highly appealing to modern consumers, thereby propelling market growth.

From a regional perspective, North America and Europe are currently the largest markets for vegetable broth, driven by high levels of health consciousness and robust demand for organic and natural food products. In contrast, the Asia Pacific region is expected to witness the fastest growth during the forecast period, fueled by increasing disposable incomes, urbanization, and a growing awareness of healthy eating habits. Also, expanding retail networks and e-commerce platforms in these regions are facilitating easier access to vegetable broth products, further driving market growth.

Product Type Analysis

The vegetable broth market by product type is segmented into liquid broth, powdered broth, and concentrated broth. Each of these product types has unique attributes that cater to different consumer needs and preferences. Liquid broth, for instance, is often favored for its convenience and ready-to-use nature. It's typically packaged in bottles or cartons and requires minimal preparation, making it an ideal choice for busy households. The liquid segment is expected to hold a significant share of the market, driven by consumer demand for ease of use and time-saving products.

Powdered broth, on the other hand, offers versatility and a longer shelf life, which makes it a popular choice among consumers who prefer to store pantry staples for an extended period. These powdered versions are easy to reconstitute, providing flexibility in cooking various dishes. The convenience of transporting and storing powdered broth is another advantage, making it appealing for both households and foodservice providers. Innovations in flavor and nutritional enhancements are further driving the powdered broth segment's growth.

Concentrated broth is another important segment, known for its rich and intense flavor profiles. This type of broth is often used in professional culinary settings to add depth and complexity to dishes without requiring large quantities. Concentrated broths are typically available in smaller, more compact packaging, which is ideal for both home cooks and chefs looking for high-quality, robust flavors. The concentrated broth segment is expected to witness steady growth as it continues to gain popularity for its culinary applications and premium positioning within the market.

End-of-day prices refer to the closing prices of various financial instruments, such as equities (stocks), bonds, and indices, at the end of a trading session on a particular trading day. These prices are crucial pieces of market data used by investors, traders, and financial institutions to track the performance and value of these assets over time. The Techsalerator closing prices dataset is considered the most up-to-date, standardized valuation of a security trading commences again on the next trading day. This data is used for portfolio valuation, index calculation, technical analysis and benchmarking throughout the financial industry. The End-of-Day Pricing service covers equities, equity derivative bonds, and indices listed on 170 markets worldwide.

The North America Soup report features an extensive regional analysis, identifying market penetration levels across major geographic areas. It highlights regional growth trends and opportunities, allowing businesses to tailor their market entry strategies and maximize growth in specific regions.

The average for 2022 based on 7 countries was 6218.31 billion U.S. dollars. The highest value was in the USA: 40297.98 billion U.S. dollars and the lowest value was in Bermuda: 0.21 billion U.S. dollars. The indicator is available from 1975 to 2022. Below is a chart for all countries where data are available.

The canned broths market, valued at approximately $5 billion in 2025, is projected to experience robust growth, driven by increasing consumer demand for convenient, healthy, and flavorful meal solutions. The market's Compound Annual Growth Rate (CAGR) is estimated at 4%, reflecting steady expansion throughout the forecast period (2025-2033). Key growth drivers include the rising popularity of ready-to-eat meals, increasing urbanization, and a growing preference for convenient cooking options among busy consumers. The supermarket and hypermarket segment currently holds the largest market share, owing to wide distribution networks and established consumer purchasing habits. However, the online stores segment is exhibiting the fastest growth rate, fueled by e-commerce penetration and rising online grocery shopping. Different broth types, such as chicken, beef, and vegetable, cater to diverse consumer preferences, with beef and chicken broths holding significant market share. Geographic variations exist, with North America and Europe representing mature markets exhibiting steady growth, while Asia-Pacific shows significant potential for future expansion due to rising disposable incomes and changing dietary habits. Restraints to market growth include fluctuating raw material prices, intense competition from private labels, and concerns regarding high sodium content in some broth products. Major players like Kraft Heinz, Campbell's, and Conagra Brands are leveraging innovation and brand building to maintain market share and drive growth. The market segmentation reveals specific trends. While pork broth holds a niche position, beef and chicken broths dominate the market. The convenience offered by canned broths resonates strongly with consumers seeking quick and easy meal preparation. The increasing awareness of health and wellness is prompting manufacturers to innovate with low-sodium, organic, and other value-added options. This trend also expands the market by catering to specific dietary needs and preferences. Furthermore, the rising demand for ethnic and globally inspired cuisine is creating opportunities for manufacturers to offer specialized broth varieties, catering to increasingly diverse culinary tastes and expanding the overall market appeal. Strategic partnerships and acquisitions are also expected to shape the market landscape, potentially leading to consolidation amongst existing players.

The global soup and broth market is projected to reach a market size of USD xx million by 2033, with a CAGR of xx% from 2025 to 2033. The market is driven by factors such as increasing demand for convenient and healthy food options, growing popularity of home cooking, and rising health consciousness among consumers. Additionally, the expansion of the foodservice industry and the emergence of new flavors and varieties are further contributing to the market growth. The market is segmented by application, type, distribution channel, and region. By application, the market is divided into commercial and residential applications. By type, it is classified into chicken broth, beef broth, and vegetable broth. By distribution channel, it is segmented into supermarkets/hypermarkets, convenience stores, and online retailers. Regionally, the market is analyzed across North America, Europe, Asia Pacific, the Middle East and Africa, and South America. Key players in the market include Campbell Soup Company, Pacific Foods of Oregon, College Inn, Progresso, Knorr, Manischewitz, Paleo Broth Company, Bonafide Provisions, and Bare Bones Broth.

The size and share of this market is categorized based on Product Type (Chicken Broth, Beef Broth, Vegetable Broth, Fish Broth, Bone Broth) and Packaging Type (Cans, Pouches, Tetra Packs, Jars, Bottles) and Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Retail, Specialty Stores, Direct Sales) and End User (Households, Restaurants, Food Service Providers, Catering Services, Retailers) and geographical regions (North America, Europe, Asia-Pacific, South America, Middle-East and Africa).